Marketing news, events and resources
From strategies that stand the test of time to the latest and greatest tactics, the #mpb2b program is jam-packed with inspiration and actionable insights to help you (and your team) succeed today… and into the future. Plus, shenanigans! Because learning sticks when you’re also having fun. And with our signature Watch Party format, you’ll have... READ MORE
You’re invited to attend the annual AMI Marketing Excellence Gala Awards and networking event on Thursday, 20 October 2022. Join us to celebrate some of the biggest names in the marketing industry and to recognise the best campaigns Australia has brought to life throughout the year. Explore some of the winning campaigns and learn from engaging... READ MORE
It’s time to stop being bland. AI is great, but it makes everything sound the same. Gina Balarin knows a good few secrets of B2B storytelling success, though. In this webinar you’ll discover where to find the best stories, how to align them with your brand, who should be telling them, and how to capture... READ MORE
Melbourne's largest B2B marketing conference focused on revenue, growth, leadership and personal career advancement! The 4th annual B2B Marketing Leaders Forum Melbourne will be held in-person on the 15-16 November 2023. 300+ B2B marketing leaders will gather to discuss our roles as business leaders driving revenue and growth, with a firm seat at the leadership... READ MORE
In this 30 minute talk, we’ll uncover the roadmap to creating exceptional SEO and Google Ads strategies for your B2B company. From diving into SEO and Google Ads to understanding their role in lead generation. We showcase, how we increased average leads per month by 600%+ for a B2B company. This talk is a must-see.... READ MORE
Unlock the potential of LinkedIn with expert guidance from Karen Tisdell, one of Australia's leading LinkedIn marketing experts. Join us for an exclusive live workshop where you'll gain the skills and knowledge needed to elevate both your personal and company profiles on LinkedIn. In this workshop, Karen will provide a step-by-step approach to mastering LinkedIn... READ MORE
The annual TECHSPO Melbourne, two-day technology expo returns August 14th and 15th, 2024 to the iconic Melbourne Cricket Ground (MCG) in Melbourne, Australia. TECHSPO Melbourne brings together some of the best developers, brands, marketers, technology providers, designers, innovators and evangelists looking to set the pace in our advanced world of technology. Watch exhibitors showcase the... READ MORE
Join us for a transformative one day workshop in Disruptive B2B Marketing, led by Steve Ballantyne, a seasoned expert with over 30 years of experience working with more than 100 B2B brands throughout Australasia. The workshop isn’t just about learning; it's about revolutionising your approach to B2B marketing. You'll gain the knowledge and confidence to... READ MORE
iMedia Summits serve as a catalyst for leadership development, industry evolution, and the cultivation of innovative relationships that propel business and industry to a higher standard. Review the criteria regarding the requirements for attending and submit a request to join us at this summit as an invited 'Merchant' or via an approved 'Networker' pass.
It’s 2025… and a new year brings new opportunities, new fears, and new hope. As B2B Marketers, what lies ahead for us in 2025? Join EY’s Americas Digital Marketing & Demand Generation Leader, Lou Cohen, aka NYU & Baruch College’s Professor Cohen, as he shares insights he’s gathered from Marketing leaders about what we should... READ MORE