Marketing news, events and resources
Develop a resilient data and analytics strategy for an AI-ready, data-centric organization Faced with a constantly evolving business landscape and unprecedented levels of uncertainty, it’s more vital than ever that data and analytics leaders such as the chief data officer and chief analytics officer (CDO and CAO) forge new paths to enable a data-and-analytics-centric culture... READ MORE
If your a local business trying to bounce back then you may not be aware of the massive changes that have taken place to Searching This 30 minute introduction to Voice Marketing for local business owners outlines the challenges now facing local business with the move to Voice Search (50% of searches are now by... READ MORE
The premier event for purpose-driven entrepreneurs and leaders building gender equity in the tech industry while celebrating the tremendous impact of their “collective influence” Now, more than ever, the powerful voices of our community are blazing the path for innovative solutions in AI, gender inclusivity, job creation, economic access, workforce transformation, sustainability and entrepreneurial excellence.... READ MORE
After having almost recovered from the disruptions caused by COVID-19, businesses are on the look for innovative and cost-efficient ways of rendering their digital marketing transformation efforts sustainable. As a result, their business needs, priorities and processes are under revision. The MarTech Summit Team invite you to join The Global Virtual MarTech Summit to discuss... READ MORE
humAIn is an AI conference for the media and marketing industries. It aims to distinguish the helpful from the hype-cycle, and examines the real-world applications of AI for the media and marketing industry, now and in the near future. This event will build a community of practice discussing and defining the key implications, showcasing successful... READ MORE
Practical AI for Non-Coders is a 4-week short course for non-technical early adopters who want to make the most of the Artificial Intelligence paradigm shift without having to re-skill in the process. Its aim is to give students a solid understanding of the basic constraints and capabilities of contemporary Artificial Intelligence systems so that they... READ MORE
With each passing day, AI is deeply transforming the way we live, work, and interact in almost every facet of life imaginable. Its impact is already visible in numerous sectors. And as we approach this turning point, a critical question arises: How will you show up in this new world? By participating in the summit,... READ MORE
The webinar gathers a panel of climate tech marketing experts to discuss the latest developments and applications of generative artificial intelligence (AI) in the marketing industry. We’ll explore the use of AI in your day-to-day marketing practices, the impact of AI on brand and customer experience, and the ethical considerations surrounding the use of AI... READ MORE
Turbulent economic times mean that budgets are tightening, and your marketing investments are under intense scrutiny. Teams are smaller and must do more with less. After significant data breaches, consumers are demanding better protection from our government. AI is changing everything, and fast. Navigating the ever-evolving MarTech landscape to identify new technologies and work with... READ MORE
Artificial intelligence (AI) is transforming the world of marketing in unprecedented ways. From generating engaging content to optimising campaigns, AI tools are empowering marketers to be more creative, efficient and data-driven. One of the most impressive examples of AI in marketing is ChatGPT, a conversational agent that can write natural and persuasive texts on any... READ MORE