Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
The only event featuring a full roster of senior brand leaders sharing their marketing AI knowledge. Hear from senior executives from cross-industry brands share how they’re investing in AI and how it’s transforming their marketing strategies. Gain practical knowledge and skills immediately applicable to your work, and get expert feedback to help refine your strategies.... READ MORE
Get ready for 2025 with this exclusive webinar designed to help you master AI tools and stay ahead of the competition. Learn how to effectively use AI to transform your marketing strategy, increase ROI, and position yourself as a leader in an evolving digital landscape. In this exclusive one-hour webinar, discover how to leverage AI... READ MORE
The intersection of Generative AI and human creativity represents a crucial turning point for advertising agencies, highlighted by recent developments in academic research and practitioner application. This research, completed by Swinburne University of Technology in collaboration with The General Store, explores the synergy between AI and human creativity through interviews with senior advertising executives. This... READ MORE