Marketing news, events and resources
Pieter-Paul von Weiler and Matt Davies from BetterBriefs will discuss the common pitfalls of marketing briefs and offer practical advice for how to get to better briefs and briefings.
In today's digital age, data plays a crucial role in marketing strategies. However, with great power comes great responsibility. This course is designed to help marketing professional ensure that the collection, management, and utilization of data is done in a compliant and ethical manner. With an emphasis on privacy, this course equips marketers with the... READ MORE
The best marketing decisions are backed by rigorous research. The best research creates real-world impact. Join 150+ marketing researchers and industry leaders at Australia's only symposium designed for both. Where academic rigour meets business application. The Marketing Analytics Symposium Sydney (MASS), in its fifth edition, is a distinguished annual event hosted by the University of... READ MORE
Thought leadership isn’t just about posting on social media — it’s about owning your space, shaping conversations, and building trust at scale. In 2026, with algorithms shifting toward authenticity and authority, it’s never been more important to design a deliberate thought leadership strategy that cuts through noise and positions you as the go-to voice in... READ MORE
Designed for deeper strategic thinking and meaningful industry connections, the sophomore edition of the Future Media Forum builds on the inaugural event by looking to 2026 and how we address the next wave of industry transformation. Our mission is to strike the balance between sessions that give a platform to in-depth case-studies on the challenges... READ MORE
Instagram Broadcast Channels are one of the most underutilised tools in the 2026 marketing toolkit — and yet, they’re quietly driving some of the highest engagement and conversion rates on the platform. While everyone else is stuck in the scroll, you could be building a community that feels closer, more connected, and ready to take... READ MORE
The annual Affiliate and Partnerships Marketing Summit is the event where all sides of the market come together to discuss the big industry topics, review the market and showcase great work. The 2026 event will include: New Affiliate and Partnership Marketing State of the Nation research Brand Visibility - the role of affiliate content and... READ MORE
iMedia Retail Summit Australia is the country's premier retail and eCommerce leadership event — connecting senior retail executives and digital commerce innovators from enterprise-level brands with top-tier technology and solution partners. Over two and a half transformative days, Australia’s top retail decision-makers connect through iMedia’s unique format of curated networking, strategic 1:1 meetings, and interactive sessions, designed to explore... READ MORE
Get up to speed with the Privacy Act 1988 (Cth) and Australian Privacy Principles – and what they mean for you. Privacy compliance today is a non-negotiable for protecting your brand and building customer trust. It’s also your legal obligation. This short course unpacks the Privacy Act 1988 (Cth), the Australian Privacy Principles and the latest privacy law reforms... READ MORE
The IAB Australia Video Summit is back in 2026, join us May 6 at the Teacher’s Federation in Surry Hills. The event will feature presentations and discussions on all things video advertising, from changes in audience consumption and the challenges associated with reaching these audiences, to the use of AI, and the effects of measuring... READ MORE