Audited Media Association of Australia (AMAA) and internet technology partner comScore are holding a short class on exploring digital advertising and website measurements.
This 1 hour class will cover:
- The complex web measurement language. What does it all mean?
- What should I rely on as a true, comparable metric?
- How does website measurement impact advertising on my website?
- Trends in digital advertising in 2016.
The speakers for this event will be:
Kate Palmer, Sales Director ANZ – comScore, Inc.
Blake Mason, Sales & Marketing Manager, AMAA