This month Marketing.com.au celebrated our 7th birthday! Since our website first launched back in 2011, our team have been committed to providing our readers with regular updates on the latest events, news and resources relating to marketing and advertising in Australia. We thank everyone for their support and look forward to continuing to provide this important resource for the community.
Here is the monthly events round up for November 2018. We also have our dedicated Australian Marketing Conferences and Events Calendar, where we’ll list other events as soon as we find them. If there’s something we’ve missed submit the event for free here.
Upcoming Events – November 2018
Something Digital
1 November 2018, Brisbane
Something Digital is all about celebrating Brisbane’s digital ecosystem and the incredible people that power it. If digital marketing, branding, media and customers are your thing … then Something Digital is for YOU!
With over 30 global, interstate and local experts presenting 16 sessions over one epic day … choose which digital topics spark your interest to see what you can experience this November.
For more information visit: https://marketing.com.au/event/something-digital/
Digital Velocity Australia
1 November 2018, Sydney
This one day conference has been designed to help you transform your digital business by using data to fuel more customer-centric experiences. The speakers will be talking about their data driven customer experience stories and how they overcame the issues that were connected to the ever demanding customer base. You will have the opportunity to connect with and spend time with teams and product leaders that have enabled brands to successfully connect with and drive deeper relationships with customers.
For more information visit: https://marketing.com.au/event/digital-velocity-australia/
2018 ADMA WA State Conference
1 November 2018, Perth
This conference has been designed to give you an action-packed insight into how companies are driving innovation in customer experience, technology, data-driven marketing and creativity in the face of the changing customer expectations. This event will cover topics including the future of fashion tech and creating a culture of innovation at Woolmark; a deep dive into Village Roadshow’s journey to creating meaningful customer engagement through content that resonates; global insights from eBAY into Australian eCommerce and online consumer behaviour; and a panel discussion – Leading in the Age of the Customer, which explores the drivers of customer-centricity and the role of marketing in an age of constant disruption.
For more information visit: https://marketing.com.au/event/2018-adma-wa-state-conference/
MeasureUp 2018
1 November 2018, Sydney
The MeasureUp conference will look at the latest ways to assess digital ad effectiveness. You will hear from both local and international speakers who will be talking different ways of measuring both the opportunities available for advertisers and the impact of their investments. This event will bring the smartest brains on the topic to shed light and provide perspective. The conference will help shape digital and cross-media measurement in the Australian market for the next 12 months.
For more information visit: https://marketing.com.au/event/measureup-2018/
Social Media Course
2 November 2018, Sydney
This social media course has been designed to give a better understanding on how to use social media for marketing, including the direction, tools and confidence which in turn will help you become focused and effective. It will help change your thinking to become more strategic, meaning that you can become more successful in the long run and you will get practical tips for quick gains.
For more information visit: https://marketing.com.au/event/social-media-course-sydney-november/
Workforce Analytics Workshop
13 – 14 November 2018, Brisbane
With this industry always changing it can be hard to keep up, this two-day training course will be exploring the different tools that are designed to help you look at your future needs of your company as well as establish best practices to propel your business.
some things that you will be learning include:
- Using meaningful data and metrics to plan in a disruptive environment
- Applying workforce analytics to gauge human capital and drive change
- Understanding the fundamental calculations needed to support your organisation
- Developing best practices for forecasting and planning, plus more!
For more information visit: https://marketing.com.au/event/workforce-analytics-workshop/
B2B Marketing Leaders Forum Melbourne 2018
13 November 2018, Melbourne
This is Melbourne’s first B2B marketing conference which has bee designed to help you and give you a chance to learn the latest in strategies, technologies and leadership techniques for turning your departments into revenue generating machines, becoming modern marketers and advance your careers as individuals. The tickets are selling fast, so make sure you register today!
For more information visit: https://marketing.com.au/event/b2b-marketing-leaders-forum-melbourne-2018/
ADMA QLD Guru Breakfast
13 November 2018, Brisbane
If this year you want to continue to enhance your customer experience, then this event has been created for you! You will hear from 2 of Australia’s top brands, Guzman y Gomez and Dominos as they discuss how they deliver exceptional customer experiences using data and brand authenticity.
Lara Thom, Chief Marketing Officer from Guzman y Gomez will be talking about how she uses the brand and its values to make the guest experience the number one priority for the business. While Abbey Beck, Marketing Insights Manager from Dominos discusses how they transformed itself using innovation, data and insights to personalise the customer experience and provide better targeting and also how these tactics will be used in the future to further enhance the customer experience.
For more information visit: https://marketing.com.au/event/adma-qld-guru-breakfast/
NSW Marketing 2019 & Beyond: Trends and Predictions
14 November 2018, Sydney
The Marketing 2019 & Beyond event is an opportunity to gain valuable insider knowledge from some of the industry’s most experienced and engaging thought leaders. The expert panel will discuss future marketing trends across 5 key areas:
- Content Marketing
- Creative Marketing
- Digital Marketing
- Customer Experience
- Data Driven Marketing and Career Management
For more information visit: https://marketing.com.au/event/nsw-marketing-2019-beyond/
Eight Steps to Successful Content Marketing
15 November 2018, Sydney
With so much money going into advertising each year, it is imperative that you have content that goes along the buying journey, this almost always ends in higher sales value and a longer relationship. With Google rewarding quality content and update frequency, mastering the art of content creation, promotion and distribution is an essential skill for business owners, marketing professionals and revenue drivers.
At this event, the speak will conduct a workshop which is focused on an 8 Step Process to successful content marketing:
- Strategy Development
- Ideation
- Content Creation
- Optimisation
- Promotion
- Distribution
- Lead Nurture
- Measurement
For more information visit: https://marketing.com.au/event/eight-steps-successful-content-marketing/
Marketing in 2028
15 November 2018, Brisbane
At this event, you will be looking at where marketing has been over the past 10 years as well as what to expect over the next 10. There will a Futurist who will be discussing what to expect, as well as a panel discussion to share ideas and insights for what is to come.
Here are just some of the things we’ll be discussing:
- What might a marketer’s role look like in the next 10 years
- How will we be working and what will change
- What channels will we be using
- What innovation we can expect, plus more!
As marketers we need to keep looking ahead, don’t miss out on this unique chance to prepare for the next decade!
For more information visit: https://marketing.com.au/event/marketing-in-2028-brisbane/
Social Media for Business
29 November 2018, Perth
To help you succeed in digital marketing and social media, you need to understand how the platforms work. This event will look at Facebook, Twitter and Instagram and they will give you practical tips and tricks to increase you ROI. Attend this event for an in-depth look at the reasons why things happen the way they do on social and how you can maximise your efforts in a resource strapped environment.
This masterclass will take a look at:
- How social communicates your brand
- The basics of Facebook, Instagram, Twitter
- What’s new & the latest trends in social media
- Hashtags & other jargon, plus more!
For more information visit: https://marketing.com.au/event/social-media-for-business/
Where to Next?
If you didn’t find what you were looking for above, head on over to our Australian Marketing Conferences and Events on the Marketing.com.au calendar to see other upcoming events in the next few months.
If you have an event to share with us, all you need to do is submit your event free here.