This two day conference will focus on digital and social media strategies and tools to effectively engage and communicate with stakeholders for now for the future. Hear practical case study presentations from: CSIRO, Creative Suburbs, Australian National University, London Live (Former BBC Reporter), Department of Premier and Cabinet, Queensland Government, Defence Housing Australia, and the National Archives of Australia. At this forum, you will gain insights and key learnings to:
- Develop innovative and low-cost marketing strategies to engage with customers
- Understand how to overcome the challenges in government marketing
- Utilise digital and social media effectively to achieve cut-through
- Engage and communicate with stakeholders successfully
- Improve customer service and increase brand recognition
- Incorporate mobile marketing strategies and mobile apps