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IAB Australia MeasureUp Conference

Over the past 10 years, the growth of digital advertising as increased dramatically, it has become an incredible hot topic. Sometimes it is the revenue component, audience measurement, ROI, measurement across media or other areas, it has never been more important.
This conference has been split into 2 streams depending on what you need, one is: Measurement Science and Marketing Outcomes and the other is meaningful keynotes and panels to help us shape measurement application for the next 12 months.

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