As marketers and business owners, we often miss the power of digital marketing when we don’t have a clear target – a marketing buyer persona. And if we don’t have personas, to who are we speaking? (hint: nobody, according to our host!)
Creating a data-driven buyer persona can be overwhelming, but it doesn’t have to be! Join us for all the hot tips to create a living, scalable marketing buyer persona, with this fun, practical, expert-led webinar.
Takeaways
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Recognise the importance of buyer personas for your brand or business
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Hear top buyer persona dos and don’ts from Jay, a seasoned marketing strategist for global FMCG brands.
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Gain practical tips to build and activate your buyer personas.