Digital copywriting can be a challenge as the reader is in charge of what they read. The reader reads the message or email with their own eyes and choose their own journey through the information that they have received. At this event you will learn how to write for the web, landing pages, social, email; understand the fundamental differences between the traditional & digital world; understand the challenges and opportunities for writing for Google plus much more!
If you write for digital channels, oversee and review the production of digital campaigns , new to the task of writing for digital then this is the event for you.