Examine a range of digital marketing options, including social media, email marketing and blogging, to see what might work for your business
Facebook, Twitter, Instagram, TripAdvisor – names you’ve probably heard, but do you know how to use these rapidly growing platforms to promote your business and engage with current and potential customers?
This session examines a range of digital marketing options, including social media, email marketing and blogging, to help you understand what would work for your business.
This topic covers:
- The best social media platforms to use for your customers;
- How often to post;
- In-depth looks at Facebook, Twitter, LinkedIn, YouTube, Pinterest and Instagram;
- Ideas for creating content;
- An introduction to blogging;
- Email marketing;
- Mobile marketing;
- Understanding online review sites.
This session is presented live and there will be an opportunity to ask questions. You will also receive a practical workbook to refer to during and after the session.