With it costing five times as much to attract a new customer than to keep an existing one, the importance of Customer Relationship Marketing (CRM) can no longer be ignored.
At this event, the speakers will unpack the importance of relationship marketing and explore the technologies used to manage customer interactions and data throughout the customer lifecycle.
Speakers
Philip Shelper, CEO & Founder, Loyalty & Reward Co
Peter Davias, Head of Customer Marketing, Samsung (Smartphone Division)
Max Savransky, CRM & Loyalty Manager, Hoyts Group
Billie Hutchison, Senior Account Director & Tina Johansen, Digital CX/Production Lead, MercerBell