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DTSTART;VALUE=DATE:20190727
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UID:13781-1564185600-1564271999@marketing.com.au
SUMMARY:LAUNCH INTO DIGITAL GROWTH MARKETING
DESCRIPTION:The bedrock for the survival of a company is its ability to get customers\, grow\, and scale. By mastering a range of powerful digital tools\, individuals and businesses are able to successfully sell a product or service. \nThe ability to move customers down the end-to-end marketing funnel is vital not only to the traction and scalability of a business but also the achievement of their business objectives. \nIf you’d like to develop the skills and digital growth marketing know-how to lead your team or business to success\, then our one-day bootcamp is for you. \nOn our one-day bootcamp\, our industry experts will take you through: \n-An overview of Digital Growth Marketing — its strategies\, processes\, and what a successful growth engine looks like for your project or business\n-The ability to differentiate between traditional marketing and digital marketing\n-Strategies\, tips\, and hacks to work towards your North Star Metric and achieve traction\n-A cohesive understanding of a customer at different stages of an optimised growth funnel (AARRR)\, and how to satisfactorily attract and retain them\n-Search Engine Optimisation (SEO) and paid search\n-Data-driven marketing\n-Google\, social (Facebook\, Instagram\, and Linkedin)\n-Email\, viral\, and content marketing\n-An understanding of how to optimise your landing pages and website to shape and influence customer decisions and actions\n-Career pathways and opportunities within the valuable and in-demand field of digital growth marketing
URL:https://marketing.com.au/event/launch-into-digital-growth-marketing/
LOCATION:Academy Xi – Melbourne\, Level 3\, 45 Exhibition Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:Content Marketing,Digital Marketing,Melbourne,Social Media
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DTSTART;VALUE=DATE:20190729
DTEND;VALUE=DATE:20190730
DTSTAMP:20260427T225548
CREATED:20190728T012527Z
LAST-MODIFIED:20191020T054415Z
UID:13943-1564358400-1564444799@marketing.com.au
SUMMARY:SEO Workshop for Small Business
DESCRIPTION:As Google continues to dominate the search landscape in Australia with over 40\,000 searches per second\, your business needs to be a position where it can get found online otherwise you are going to be missing out on business from people who need you! \nAre you confused by SEO and can’t work out if it’s the right solution for your business? Have you tried to rank your website on Google but you are still floundering on the 5th page of Google for the keywords you are trying to target? Do you know if you are targeting the right keywords in your SEO that your potential customers would be using to find a business like yours? Stop being the best kept secret in town and learn how to get found online through Google. \nJoin me for this beginner’s workshop which will help you understand what SEO is\, why you need it and the fundamentals to get your business more visibility on Google. \nWhat you will learn in this workshop:\n– What is SEO and is it the right solution for your business?\n– What your customers are actually searching for on Google that is relevant to your business\n– How to use keywords on your website to help it rank better.\n– Using Google My Business to benefit your business.\n– Overview of how to optimise your website to increase your rankings.\n– How to measure your traffic using Google Analytics. \nThis workshop is brought to you by Business Station and AusIndustry under the ASBAS Digital Solutions Program.
URL:https://marketing.com.au/event/seo-workshop-for-small-business/
LOCATION:Stirling Business Centre\, 45 Delawney St\, Balcatta\, WA\, 6021\, Australia
CATEGORIES:SEO,Workshop
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