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DTSTART;VALUE=DATE:20150303
DTEND;VALUE=DATE:20150305
DTSTAMP:20260430T173429
CREATED:20150116T051538Z
LAST-MODIFIED:20150116T051538Z
UID:6363-1425340800-1425513599@marketing.com.au
SUMMARY:Google Adwords Training
DESCRIPTION:Learn how to setup\, manage and optimise your Google AdWords campaigns with Google certified experts from Loves Data. \nLoves Data’s training is designed to help you navigate this landscape. We focus on Google AdWords strategies\, features and best practices that will make a difference to your business’ bottom line. Whether you’re a beginner or have years of AdWords experience\, our expert trainers will provide actionable training to create and improve your campaigns. \nWhy should I attend? \n\nYou will learn essential skills and techniques in a small classroom setting. Get answers to your questions from Google certified experts and network with peers during breaks.\nLoves Data has been presenting Australia’s leading Google AdWords training since 2009\nLoves Data is the only Google-Certified AdWords trainer in Australia\nLoves Data’s training is rated 5 out of 5\, based on 183 testimonials\nLoves Data prides their training on being accurate\, accessible and actionable\n\nThis even runs over two days. Participants may choose to attend on both days\, or just the one.
URL:https://marketing.com.au/event/google-adwords-training-2/
LOCATION:Gastronomy @ CBD Campus\, Level 6\, 1 O'Connell\, Sydney\, New South Wales\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,SEO,Sydney,Workshop
ORGANIZER;CN="Loves Data":MAILTO:info(at)lovesdata.com
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150304T080000
DTEND;TZID=Australia/Melbourne:20150304T103000
DTSTAMP:20260430T173429
CREATED:20150202T051814Z
LAST-MODIFIED:20150202T051814Z
UID:6423-1425456000-1425465000@marketing.com.au
SUMMARY:Brisbane Breakfast with Airbnb
DESCRIPTION:Join us for breakfast with Paul Jeszenszky\, Director of Online Marketing\, Airbnb. \nPaul Jeszenszky has worked in digital marketing roles at OMD\, eBay and Google and his current role as Director of Online Marketing at Airbnb has him implementing digital marketing for yet another exciting\, innovative brand. \nPaul currently leads the Online Marketing and Media Buying team at Airbnb – a cross-functional\, global team which works to accelerate the adoption rate of the sharing economy and push the limits of digital marketing. \nWith over 17 years of digital marketing experience\, Paul has worked with a range of B2C and B2B brands and campaigns. He is passionate about growth marketing\, conversion optimisation and search and in his current role he also manages the organisations paid media. \nAirbnb is one of the world’s most well known success stories of the sharing economy. The online platform allowing people to rent their spare rooms and houses to strangers has grown to a global brand operating in 190 countries with over 1 million listings worldwide. \nTheir disruptive business strategy has revolutionized the travel industry and aims to bring the world together through its trust platform. Well known for it’s early growth hacking techniques\, innovative content approaches and leverage of social media\, Airbnb is an innovative brand leading the way in digital marketing. \nThis is your unique opportunity to hear digital marketing insights from behind this global brand. Book your ticket now to attend our breakfast event on the Wednesday 4th March in Brisbane.
URL:https://marketing.com.au/event/brisbane-breakfast-airbnb/
LOCATION:Cloudland\, 641 Ann Street \, Fortitude Valley\, Queensland\, 4006\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane,Digital Marketing,Presentation
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20150305
DTEND;VALUE=DATE:20150307
DTSTAMP:20260430T173429
CREATED:20150116T052022Z
LAST-MODIFIED:20201002T055811Z
UID:6366-1425513600-1425686399@marketing.com.au
SUMMARY:Google Analytics Training
DESCRIPTION:Learn how to measure and improve your online channels with Google certified experts from Loves Data. \nWhether you’re new to online marketing and measurement\, studying to take your individual qualification exams\, in need of a refresher or wanting to boost your skills\, these classroom-style courses will help take your knowledge to the next level. Loves Data provides comprehensive education programs which cover the latest features\, present real world solutions and are Google approved. \nWhy should I attend? \n\nYou will learn essential skills and techniques in a small classroom setting. Get answers to your questions from Google certified experts and network with peers during breaks.\nGoogle selects Loves Data to train their clients – so should you!\nAccurate\, up-to-date and comprehensive product training\nReal world solutions presented by Google certified experts\nLearn Google’s own best practices from setup to advanced features\n\nThis event runs over two days. Participants can choose to attend both\, or just the one.
URL:https://marketing.com.au/event/google-analytics-training-3/
LOCATION:Gastronomy @ CBD Campus\, Level 6\, 1 O'Connell\, Sydney\, New South Wales\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,SEO,Sydney,Workshop
ORGANIZER;CN="Loves Data":MAILTO:info(at)lovesdata.com
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150305T080000
DTEND;TZID=Australia/Melbourne:20150305T103000
DTSTAMP:20260430T173429
CREATED:20150202T052401Z
LAST-MODIFIED:20150202T052401Z
UID:6425-1425542400-1425551400@marketing.com.au
SUMMARY:Melbourne Breakfast with Airbnb
DESCRIPTION:Join us for breakfast with Paul Jeszenszky\, Director of Online Marketing\, Airbnb. \nPaul Jeszenszky has worked in digital marketing roles at OMD\, eBay and Google and his current role as Director of Online Marketing at Airbnb has him implementing digital marketing for yet another exciting\, innovative brand. \nPaul currently leads the Online Marketing and Media Buying team at Airbnb – a cross-functional\, global team which works to accelerate the adoption rate of the sharing economy and push the limits of digital marketing. \nWith over 17 years of digital marketing experience\, Paul has worked with a range of B2C and B2B brands and campaigns. He is passionate about growth marketing\, conversion optimisation and search and in his current role he also manages the organisations paid media. \nAirbnb is one of the world’s most well known success stories of the sharing economy. The online platform allowing people to rent their spare rooms and houses to strangers has grown to a global brand operating in 190 countries with over 1 million listings worldwide. \nTheir disruptive business strategy has revolutionized the travel industry and aims to bring the world together through its trust platform. Well known for it’s early growth hacking techniques\, innovative content approaches and leverage of social media\, Airbnb is an innovative brand leading the way in digital marketing. \nThis is your unique opportunity to hear digital marketing insights from behind this global brand. Book your ticket now to attend our breakfast event on the Thursday 5th of March in Melbourne.
URL:https://marketing.com.au/event/melbourne-breakfast-airbnb/
LOCATION:Maia\, Shed 14\, Central Pier\, 161 Harbour Esplanade\, Docklands\, Victoria\, 3008\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Melbourne,Presentation
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20150310
DTEND;VALUE=DATE:20150312
DTSTAMP:20260430T173429
CREATED:20150302T223928Z
LAST-MODIFIED:20150302T223928Z
UID:6453-1425945600-1426118399@marketing.com.au
SUMMARY:Ad:Tech
DESCRIPTION:The 9th annual ad:tech Australia conference takes place on 10th & 11th March at the Hilton Sydney\, (re)redesigned for the second year running to move the market forward by meeting the needs of Australia’s marketing & media community. \nThe Full Agenda has now been announced\, with tickets selling at their fastest rate ever! \nMuch like last year\, the 2015 event will include international and local keynotes\, fireside chats\, industry Q&A panels and plenty of networking opportunities; however the BIG DIFFERENCE for 2015 is the channel focused pillar format we’ve used since 2007 has gone the way of the dinosaurs! \nThis 2015 event program has been completely reshaped to address challenges modern marketers face with the increasingly complex marketing landscape. So\, rather than have content pillars that focus on core ad technologies\, the 2015 event will have CHANNEL AGNOSTIC pillars focused on addressing four key marketing challenges;\n1.Building Brand Awareness & Finding New Customers\n2.Collecting\, Measuring & Using Data Effectively\n3.Delivering Exceptional Customer Experience\n4.Converting Citizens into Loyal Customers \nReshaping the program this way makes it far easier to showcase best practice examples of how other marketers are leveraging various technologies\, channels and marketing strategies to address the above-mentioned challenges. \nThe reshaped two day program will feature a range of thought leaders speaking on subjects marketers need to know about\, spanning creativity and design thinking\, data and insights led marketing\, marketing across multiple channels and screens and much\, much more. \nWith keynotes and panel sessions from some of the world’s most famous brands and some of Australia’s most influential success stories\, the 2015 program has been designed to provide an audience of smart marketers with “actionable insight” they can take back to their desks and use.
URL:https://marketing.com.au/event/adtech/
LOCATION:Hilton Sydney\, 488 Georges Street\, Sydney\, New South Wales\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,Sydney
ORGANIZER;CN="The Digital Industry Association of Australia (AIMA)":MAILTO:02 9248 7900
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DTSTART;TZID=Australia/Melbourne:20150312T063000
DTEND;TZID=Australia/Melbourne:20150312T233000
DTSTAMP:20260430T173429
CREATED:20150302T224302Z
LAST-MODIFIED:20150302T224302Z
UID:6455-1426141800-1426203000@marketing.com.au
SUMMARY:AIMIA Awards
DESCRIPTION:The Amys are turning 21 and the AIMIA is throwing a celebration that’s not to be missed! \nThe 21st AIMIA Awards is the networking event of the year and will recognise the greatest work from Australia’s digital content\, services and applications industry. \nFinalists for the 21st AIMIA Awards have now been announced\, with 111 entries selected as finalists across 30 categories. You can view the finalists here: https://aimia.worldsecuresystems.com/awards/finalists \nWinners of the Awards will be announced and celebrated at Town Hall in Sydney on Thursday 12th March 2015.
URL:https://marketing.com.au/event/aimia-awards/
LOCATION:Sydney Town Hall\, 483 George Street\, Sydney\, New South Wales\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,Digital Marketing,Sydney
ORGANIZER;CN="The Digital Industry Association of Australia (AIMA)":MAILTO:02 9248 7900
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20150326
DTEND;VALUE=DATE:20150327
DTSTAMP:20260430T173429
CREATED:20150202T053629Z
LAST-MODIFIED:20201002T060132Z
UID:6429-1427328000-1427414399@marketing.com.au
SUMMARY:ADMA Data Day - Melbourne
DESCRIPTION:ADMA Data Day is the pre-eminent data driven event for all businesses. In its 11th year\, Data Day will provide a world class list of speakers\, delivering real insights into how companies are winning with data. \nYour competitors are planning to make more of data. Make sure you’re ahead of them. Register today. \nTHE PROGRAM HAS BEEN DESIGNED TO GIVE YOU REAL UNDERSTANDING OF DATA STRATEGIES \n\nUnlock data success for your business by using it as an asset.\nLearn how to find real insights to derive deeper relationships with your customers.\nDiscover how to influence behaviour in real-time.\nFind out how to manage data talent and integrate IT into your organisation.\n\nRegister today at www.admadataday.com.au
URL:https://marketing.com.au/event/adma-data-day-melbourne/
LOCATION:Crown Plaza Melbourne\, 1-5 Spencer St\, Docklands\, VIC\, 3008
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150331T073000
DTEND;TZID=Australia/Melbourne:20150331T100000
DTSTAMP:20260430T173429
CREATED:20150302T224622Z
LAST-MODIFIED:20150302T224622Z
UID:6457-1427787000-1427796000@marketing.com.au
SUMMARY:The Next Generation of Marketing
DESCRIPTION:Marketing 3.0: Technology Led Intelligent Advertising \nDiscover how advertisers are utilising new technologies in a bid to move one step closer to the holy grail of advertising; one-to-one communication at scale. \nFollowing the sell-out success of the Sydney edition we’re bringing Marketing 3.0 to Melbourne! \nFirst there was Marketing 1.0. An era of broadcast media\, where identifying and exploiting consumer behavioural psychology dominated and the big ad campaign prevailed. \nThen came Marketing 2.0\, the age of targeting\, marketers had to slice up the universe of potential customers along broad lines of demographics\, behavioural segments and contextual categories. \nNow Marketing 3.0: The age of optimisation\, where programmatic media buying is revolutionising the advertising industry \nPeople are multi-dimensional. In the age of optimization\, marketers don’t have to look at the consumer universe as a series of broad segments. \nBringing Big Data to advertising means marketeers can keep layering on more and more attributes\, resulting in an increasingly sophisticated understanding of each consumer. Ultimately\, it means they will have one-to-one conversations with their prospects. \nJoin AIMIA for an exclusive Breakfast Seminar to discuss and dissect how digital marketing is fundamentally shifting with the explosion of programmatic media buying and how this is giving advertisers the opportunity to efficiently place the right ad in front of the right audience on the right platform at the right time. \n(Place are limited so please book early) \nKey topics include:\n•What are the principles of programmatic trading\, what does the jargon really mean and what opportunities are available for your marketing campaign\n•Uncover the possibilities that programmatic trading brings to all stakeholders; from advertisers and agencies to publishers and data vendors\n•What is the future of programmatic advertising? TV\, outdoor\, radio?
URL:https://marketing.com.au/event/next-generation-marketing/
LOCATION:TBC\, Melbourne\, Victoria\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Melbourne,Workshop
ORGANIZER;CN="The Digital Industry Association of Australia (AIMA)":MAILTO:02 9248 7900
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