BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Marketing.com.au - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://marketing.com.au
X-WR-CALDESC:Events for Marketing.com.au
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Australia/Melbourne
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20150404T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20151003T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20160402T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20161001T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20170401T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20170930T160000
END:DAYLIGHT
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20160411T180000
DTEND;TZID=Australia/Melbourne:20160411T203000
DTSTAMP:20260419T210158
CREATED:20160404T101150Z
LAST-MODIFIED:20160404T101150Z
UID:7581-1460397600-1460406600@marketing.com.au
SUMMARY:Social Marketing: Evidence-driven?
DESCRIPTION:This event brings together social marketers from the government\, research consultancy\, and non-government sectors for a thought-provoking discussion and Q&A session. \nSocial marketing\, or as now often referred to ‘social change marketing’ (to distinguish it from Twitter and Facebook ads!) has evolved dramatically over the past four decades in Australia and overseas. We are a long way now from Norm telling us to think about “Life.” and to “Be in it.” How far have we come in this journey and in developing effective campaigns for social change and health promotion? And importantly what’s been the role of good social and market research in optimising effectiveness of such campaigns? This is what we will explore at our upcoming 11 April event in Sydney.
URL:https://marketing.com.au/event/social-marketing-evidence-driven/
LOCATION:GTs Hotel\, 64 Devonshire Street\, Surry Hills \, New South Wales\, 2010\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Sydney,Workshop
ORGANIZER;CN="Australian Market & Social Research Society":MAILTO:amsrs@amsrs.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20160428T084500
DTEND;TZID=Australia/Melbourne:20160428T130000
DTSTAMP:20260419T210158
CREATED:20160404T093954Z
LAST-MODIFIED:20160404T093954Z
UID:7574-1461833100-1461848400@marketing.com.au
SUMMARY:Fundamental Workshop: Communicating for Change
DESCRIPTION:Workshop Outline\nEffective communication is your greatest tool in leading stakeholders towards productive change. The half-day workshop can be applied internally or externally – stakeholders will vary\, but the process is essentially the same. \nKey Learning Outcomes\nTo provide a best-practice overview in the area of communicating change: \n\nSession one – Change and it’s management: To help clarify attendees’ relevant opportunity for change.\nSession two – Communicating of change: To assist attendees’ ensure the right communication environment for their change to occur\n\nWhat will we cover?\nThis facilitated communications workshop involves two main sessions:\n>> Workshop one: Change and it’s management\n>> Types of change\n>> Change Process\, and\n>> Change models\n>> Workshop two: Communication for change\n>> Feedback loop\n>> Recent communication developments and\n>> A four-step process \nWho Should Attend?\nC-suite\, Executives and Managers
URL:https://marketing.com.au/event/fundamental-workshop-communicating-change/
LOCATION:Cliftons Brisbane\, Level 3\, 288 Edward Street\, Brisbane\, Queensland\, 5000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane,Marketing,Workshop
END:VEVENT
END:VCALENDAR