BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Marketing.com.au - ECPv6.15.18//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Marketing.com.au
X-ORIGINAL-URL:https://marketing.com.au
X-WR-CALDESC:Events for Marketing.com.au
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Australia/Melbourne
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20230401T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20230930T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20240406T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20241005T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20250405T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20251004T160000
END:DAYLIGHT
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240801
DTEND;VALUE=DATE:20240802
DTSTAMP:20260408T045452
CREATED:20240602T031154Z
LAST-MODIFIED:20241006T014600Z
UID:26364-1722470400-1722556799@marketing.com.au
SUMMARY:Mumbrella Awards 2024
DESCRIPTION:Get ready for the highly-anticipated return of the Mumbrella Awards in 2024\, honoring excellence across marketing\, advertising\, media\, production\, PR\, and communications. Recognising outstanding teams\, individuals\, strategies\, and campaigns from Australia and New Zealand\, winners will be unveiled at a prestigious gala dinner at The Star Sydney following a rigorous judging process overseen by industry’s most senior leaders. \n\n\n\n\n\n2024 Award Categories\n\n\n\n\n\n\n\n\n\n\n\nAd Campaign of the Year\nBest Campaign with a Small Budget – NEW\nBest Influencer Strategy – NEW\nBest Use of Experiential Marketing\nBest Use of Real-Time Marketing\nBest Use of Retail Media\nBest Use of User Experience\nContent Marketing Strategy of the Year\nCreative Agency of the Year\nEmerging Agency of the Year\nFull-Service Agency of the Year\nIndependent Agency of the Year\nIndustry Leader of the Year\nMarketing Team of the Year\nMarketing Technology Company of The Year\nMedia Agency of the Year\nMedia Brand of the Year \n\n\n\n\n\n\n\n\n\n\nMedia Campaign of the Year\nMumbrella Award for Bravery\nMumbrella Award for Collaboration\nMumbrella Award for Culture\nMumbrella Award for Data-Driven Marketing\nMumbrella Award for Innovation\nMumbrella Award for Insight\nMumbrella Award for Sustainable Practices\nPR Agency of the Year\nPro Bono Campaign of the Year\nProduction Company of the Year\nPromo or Experiential Agency of the Year\nSales Team of the Year\nSocial Idea of the Year\nSpecialist Agency of the Year\nTV Ad of the Year\nUnder-30 Achiever of the Year
URL:https://marketing.com.au/event/mumbrella-awards-in-2024/
LOCATION:The Star\, 80 Pyrmont Street\, Sydney\, New South Wales\, 2009\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Award,Brand,Conference,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240801
DTEND;VALUE=DATE:20240802
DTSTAMP:20260408T045452
CREATED:20240602T040522Z
LAST-MODIFIED:20241006T014600Z
UID:26381-1722470400-1722556799@marketing.com.au
SUMMARY:Transform services & product development with Design Thinking
DESCRIPTION:Would you like to solve wicked marketing problems?\nAre you keen to be more human centered in your marketing?\nWould you like to ask better questions? \nIf so\, join us for this interactive workshop where you go through a full design thinking cycle and dive into some fun techniques to introduce you to design thinking and explore how it can add tremendous value to your role.Who should attend: \nAnyone who is interested in developing a human centred approach to innovation and problem solving and has had little or no exposure to Design Thinking.Topics Covered \nFull design cycle of empathise\, define\, ideate\, prototype and test\nEmpathy Mapping\nHow to frame a curious question\nIdeation techniques\nLearning Outcomes: \nThe value of engaging with real people to help them ground their design decisions\nThe importance of stepping out of your own shoes\nHow to reframe problems to make them human centred\nThat low-resolution prototypes are useful to learn from (take an iterative approach)\nThe importance of a bias toward action (you can make a lot of progress in a little bit of time if you start doing).\nHow to use empathy maps\nThe importance of not going straight to solution\nCourse experience \nDesign Thinking should really be called Design Doing. A hands-on approach builds people’s creative confidence as participants experience what it’s like to be a human-centred designer. Participants get the feel of a design approach\, gain some shared vocabulary\, and get a taste of each design “mode” (empathise\, define\, ideate\, prototype\, test). \nParticipants will receive: \nA copy of all course content\nAll templates used in the program for empathy mapping and ideation\nAn introduction to design thinking PDF\nWatch\, read and listen library of resources
URL:https://marketing.com.au/event/transform-services-product-development-with-design-thinking/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Design,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240808
DTEND;VALUE=DATE:20240810
DTSTAMP:20260408T045452
CREATED:20240309T054728Z
LAST-MODIFIED:20241006T014600Z
UID:26288-1723075200-1723247999@marketing.com.au
SUMMARY:TECHSPO Auckland 2024
DESCRIPTION:The 10th annual TECHSPO Auckland\, two-day technology expo returns August 8th and 9th\, 2024 to the luxurious Hilton Auckland Hotel in Auckland\, New Zealand. TECHSPO Auckland brings together some of the best developers\, brands\, marketers\, technology providers\, designers\, innovators and evangelists looking to set the pace in our advanced world of technology. Watch exhibitors showcase the next generation of advances in technology & innovation\, including; Internet\, Mobile\, AdTech\, MarTech and SaaS technologies. Be prepared to be inspired\, amazed and educated on how these evolving technologies will impact your business for greater growth.
URL:https://marketing.com.au/event/techspo-auckland-2024/
LOCATION:Auckland
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,Coding,Communications
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240808
DTEND;VALUE=DATE:20240810
DTSTAMP:20260408T045452
CREATED:20240602T023104Z
LAST-MODIFIED:20241006T014600Z
UID:26358-1723075200-1723247999@marketing.com.au
SUMMARY:CMO Summit 2024
DESCRIPTION:The CMO Summit is an invitation-only\, premium forum bringing together leading marketing executives\, innovative agencies and solution providers. The summit’s content is aligned with key marketing challenges and interests\, relevant market developments\, and practical\, progressive ideas and strategies adopted by successful pioneers. \nThe CMO Summit provides a platform that helps Australia’s leading marketing executives evaluate and partner with relevant agencies and solution providers\, while we connect innovative marketing companies with these chief marketers. \nThe Executives\nChief Marketing Strategists Representing Leading Organisations \nTo marketing heads we are an essential professional intelligence resource and business catalyst. We conduct annual assessments focused on their strategic goals and needs. This allows us to introduce effective products and solutions to them and assist them with streamlining their exhausting vendor selection process. \nThe Service Providers\nInnovative Marketing Companies from Around the Globe \nWe are very selective about the agencies and solution providers we partner with. We ensure your profile and your offerings are aligned with the needs of marketing leaders prior to approaching you. Our collaborative approach allows us to match your value proposition with the needs of your prospective clients. \nThe Connectors\nYour Experienced Outsourced Sales Partner \nmarcus evans’ mission is to modernise outdated sales processes by replacing them with an efficient and cost-effective approach that creates partnerships between leaders in the marketing community. We exist to add value to the decision making of marketing heads\, and to the search of qualified prospects for our agencies and solution providers clients.
URL:https://marketing.com.au/event/cmo-summit-2024/
LOCATION:The STAR Gold Coast\, 1 Casino Dr\, Broadbeach\, Queensland\, 4218\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Management,Marketing,Queensland
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240814
DTEND;VALUE=DATE:20240816
DTSTAMP:20260408T045452
CREATED:20240309T055033Z
LAST-MODIFIED:20241006T014600Z
UID:26291-1723593600-1723766399@marketing.com.au
SUMMARY:DigiMarCon Australia 2024 - Digital Marketing\, Media and Advertising Conference & Exhibition
DESCRIPTION:DigiMarCon Australia 2024 is your chance to … \n– Hear from some of the most audacious and thought-provoking speakers in the digital marketing\, media and advertising industry.\n– Gain insight into emerging strategies\, the latest innovative technologies\, and best practices to move your business to the next level.\n– Network with thought leaders\, reunite with your peers\, and build your professional network.
URL:https://marketing.com.au/event/digimarcon-australia-2024-digital-marketing-media-and-advertising-conference-exhibition/
LOCATION:Accor Stadium\, NSW
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,SEO,Social Media,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240814
DTEND;VALUE=DATE:20240816
DTSTAMP:20260408T045452
CREATED:20240309T055351Z
LAST-MODIFIED:20241006T014600Z
UID:26294-1723593600-1723766399@marketing.com.au
SUMMARY:TECHSPO Melbourne 2024
DESCRIPTION:The annual TECHSPO Melbourne\, two-day technology expo returns August 14th and 15th\, 2024 to the iconic Melbourne Cricket Ground (MCG) in Melbourne\, Australia. TECHSPO Melbourne brings together some of the best developers\, brands\, marketers\, technology providers\, designers\, innovators and evangelists looking to set the pace in our advanced world of technology. Watch exhibitors showcase the next generation of advances in technology & innovation\, including; Internet\, Mobile\, AdTech\, MarTech and SaaS technologies. Be prepared to be inspired\, amazed and educated on how these evolving technologies will impact your business for greater growth.
URL:https://marketing.com.au/event/techspo-melbourne-2024/
LOCATION:Melbourne Cricket Ground\, Brunton Avenue\, Richmond\, VIC\, 3002\, Australia
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,B2B,Communications,Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240814
DTEND;VALUE=DATE:20240816
DTSTAMP:20260408T045452
CREATED:20240309T055512Z
LAST-MODIFIED:20241006T014600Z
UID:26296-1723593600-1723766399@marketing.com.au
SUMMARY:TECHSPO Sydney 2024 Technology Expo
DESCRIPTION:The 7th annual TECHSPO Sydney\, two-day technology expo returns August 14th and 15th\, 2024 to the iconic Accor Stadium in Sydney\, Australia. TECHSPO Sydney brings together some of the best developers\, brands\, marketers\, technology providers\, designers\, innovators and evangelists looking to set the pace in our advanced world of technology. Watch exhibitors showcase the next generation of advances in technology & innovation\, including; Internet\, Mobile\, AdTech\, MarTech and SaaS technologies. Be prepared to be inspired\, amazed and educated on how these evolving technologies will impact your business for greater growth.
URL:https://marketing.com.au/event/techspo-sydney-2024-technology-expo/
LOCATION:Accor Stadium\, NSW
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,Sales,SEO,Social Media,Sydney,Video,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240815
DTEND;VALUE=DATE:20240816
DTSTAMP:20260408T045452
CREATED:20240602T040009Z
LAST-MODIFIED:20241006T014600Z
UID:26377-1723680000-1723766399@marketing.com.au
SUMMARY:Masterclass: E-mail Marketing
DESCRIPTION:Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t. \nThe program’s focus will be to upskill marketing specialists in the discipline of email marketing strategy and management. Participants will gain a foundational knowledge through this informative and collaborative session\, share relevant experiences and most importantly\, hone their skills to improve their approach e-mail marketing. \nThe content is suitable for marketers\, event managers\, sales and business development\, and those in creative and design roles. \nThe format is accessible for those in entry level positions through to leadership roles. \nTopics Covered:\nEmail marketing fundamentals\nDeveloping an email marketing strategy\nPlanning email marketing campaigns\nLead generation methods\nBest practices for email marketing\nImprove the deliverability\, open rate and click through rates of emails\nSegmentation and personalisation\nHow to write subject lines that will solicit more opens\nUnderstand how to use data to optimise email performance\nHow and what to A/B test\nEmail marketing regulation
URL:https://marketing.com.au/event/masterclass-e-mail-marketing-3/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Email marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240816
DTEND;VALUE=DATE:20240817
DTSTAMP:20260408T045452
CREATED:20240602T035207Z
LAST-MODIFIED:20241006T014559Z
UID:26371-1723766400-1723852799@marketing.com.au
SUMMARY:B&T Women in Media Awards 2024
DESCRIPTION:B&T’s Women in Media Awards\, presented by Are Media\, are BACK. \nThese awards recognise the exceptional female-identifying talent who have achieved incredible success in their professional arenas\, as well as those who mentor and support other women. \nThis year\, we have 26 categories spanning the advertising\, marketing and media industries. Women at any level of their business—from CEOs to new starters—are welcome to enter. \nWe are also delighted to announce a new category for 2024: Sustainability Champion. \nAll entries will be judged by a panel of industry leaders. \nThe award ceremony\, sponsored by Are Media\, will be held on Friday 16 August at Sydney’s White Bay Cruise Terminal.
URL:https://marketing.com.au/event/bt-women-in-media-awards-2024/
LOCATION:White Bay Cruise Terminal\, NSW\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Award,Brand,Communications,Conference,Sydney
ORGANIZER;CN="B&T":MAILTO:emma(at)bandt.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240817
DTEND;VALUE=DATE:20240818
DTSTAMP:20260408T045452
CREATED:20240602T031936Z
LAST-MODIFIED:20241006T014559Z
UID:26369-1723852800-1723939199@marketing.com.au
SUMMARY:Mumbrella Travel Marketing Summit 2024
DESCRIPTION:Travel and tourism is fighting back. One of the most challenging periods in recent history has not been enough to put it down. But it now faces fresh challenges\, new opportunities and a bunch of unknowns. \nThe Mumbrella Travel Marketing Summit brings together senior marketing leaders in travel and tourism\, both on the domestic and international front\, to share their insights and ambitions as they look to build their brands for now and the future. Don’t miss the chance to network with your travel marketing counterparts and hear from those who are at the front of the recovery effort. \nFEATURED SPEAKERS \n\nSrishti Narayan\nChief Marketing Officer\, Tourism Fiji\nLouise Rathbone\nRegional Head of Marketing\, Cathay Pacific\nAndrew Waddel\nGeneral Manager – Australia\, Tourism New Zealand\nCarly Povey\nChief Commercial Officer\, Bonza\nToni Ambler\nManaging Director\, The Travel Corporation AUNZ\nKerrie McCallum\nEditorial Director\, Escape\nKara Glamore\nVP\, Carnival Cruise Line\nAthan Didaskalou\nFounder and Chief Strategy Officer\, July\nSophia Wilcox\nHead of Brand & Culture\, Urban List\nDan Krigstein\nDirector\, The Growth D_Stillery\nChris Jeffares\nManaging Partner\, SAFARI\nRichard Johnson\nCEO\, TripADeal\nZoë Manderson\nCo-Founder\, Alpaca\nAnna Thairs\nGroup Strategy Director\, TBWA\Sydney\nLuke Spano\nManaging Director\, Avid Collective\nMichael Lamprell\nFounder and CEO\, CABN\nJessica Small\nHead of Media – Australia\, New Zealand & Pacific Islands\, Tripadvisor\nNick Ingate\nCEO\, Sabbatical Travel\nCharlie Hales\nManaging Director APAC\, Watersons Australia\nMathew Ratty\nCEO + Co-Founder\, TrafficGuard\nMichael Serratore\nClient Success Director\, Flashtalking\nCatherine Rushton\nChief Strategy Officer & Partner\, This Is Flow\nCaitlin Huskins\nCommercial Director\, Azerion\nChloe Jones\nSenior Marketing Manager\, Princess Cruises
URL:https://marketing.com.au/event/mumbrella-travel-marketing-summit-2024/
LOCATION:Sofitel Sydney\, 12 Darling Dr\, Sydney\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Market Research,Marketing,Presentation,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240827
DTEND;VALUE=DATE:20240829
DTSTAMP:20260408T045452
CREATED:20240114T083723Z
LAST-MODIFIED:20241006T014559Z
UID:26147-1724716800-1724889599@marketing.com.au
SUMMARY:State of Social 2024
DESCRIPTION:More than just a conference\, State of Social is an award-winning event – an educational\, inspirational experience – where we turn Optus Stadium into a melting pot of marketing talent. \nWe’re bringing together our industry’s most prolific alchemists to share their stories\, case studies\, technical smarts and recipes for success\, so you can make your own transformative magic happen. \nTogether\, over two days of learning and laughs\, we’ll equip you with everything you need to create the perfect conditions for marketing alchemy. \nThe data. The science. That magical creative spark. Plus\, all the skills and smarts to transform it all into awareness\, engagement and conversions. \nSee what our industry’s stars are (and aren’t) doing. Hear what the digital world’s pioneers and players think before it hits the grapevine. Taste the gourmet eats and treats\, smell the bottomless barista-brewed coffee and buckle up for those oh-so-special SOS experiences.
URL:https://marketing.com.au/event/state-of-social-2024/
LOCATION:Perth\, WA\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240828
DTEND;VALUE=DATE:20240829
DTSTAMP:20260408T045452
CREATED:20240820T112002Z
LAST-MODIFIED:20241006T014559Z
UID:26477-1724803200-1724889599@marketing.com.au
SUMMARY:Captivate and Convince: Engage Leaders and Your People in Your CX Journey and Demonstrate ROI
DESCRIPTION:Are you struggling to engage your internal leaders and frontline staff in your customer experience initiatives? Do you find it challenging to prove the ROI of your programs? InMoment’s Senior CX Consultant\, Helene James\, is answering these challenges and more in this upcoming webinar. \nWhat You’ll Learn:\n– Engage Internal Leaders and Frontline Staff: Discover proven strategies to unite your entire team around customer experience initiatives\, inspired by the success stories of our clients.\n– Prove ROI with Confidence: Considerations to demonstrate the tangible impact of your CX programs\, securing buy-in from all levels of your organisation. \nWhy Attend?\nCX leaders face the critical challenge of not only implementing transformative initiatives but also ensuring that every member of their organisation is aligned and invested. This webinar will equip you with the tools to engage and motivate your team\, while showcasing examples of companies that have cracked the code on ROI. \nDon’t miss this opportunity to elevate your CX strategy. Register now and transform your approach to customer experience!
URL:https://marketing.com.au/event/captivate-and-convince-engage-leaders-and-your-people-in-your-cx-journey-and-demonstrate-roi/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240903
DTEND;VALUE=DATE:20240904
DTSTAMP:20260408T045452
CREATED:20240820T113634Z
LAST-MODIFIED:20241006T014559Z
UID:26485-1725321600-1725407999@marketing.com.au
SUMMARY:From chaos to clarity: What does it take to be a Project Manager
DESCRIPTION:Project management is vital for the success of any organisation\, providing a structured approach to planning\, executing\, and completing projects efficiently. By enhancing communication among stakeholders\, optimising resource allocation\, and ensuring quality outcomes\, a Project Manager drives improved business performance and competitive advantage. With demand for Project Managers at an all-time high\, many industries\, particularly the tech sector\, are recognising the value of hiring skilled Project Managers to achieve successful outcomes. \nJoin this webinar to uncover the path to a career in Project Management within the tech industry and learn how to develop the essential skills for success.
URL:https://marketing.com.au/event/from-chaos-to-clarity-what-does-it-take-to-be-a-project-manager/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Management,Online,Product
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240904
DTEND;VALUE=DATE:20240905
DTSTAMP:20260408T045452
CREATED:20240820T114251Z
LAST-MODIFIED:20241006T014559Z
UID:26489-1725408000-1725494399@marketing.com.au
SUMMARY:Hands-on Coding Basics: HTML & CSS
DESCRIPTION:You have to crawl before you can run\, and with a coding career\, it’s no different. This is the perfect place to take your first steps. \nIn this free\, 2-hour class\, get hands-on practice applying the basics of HTML and CSS\, and find out if a coding career is right for you. \nYou’ll learn about how programming powers the web\, and what it could look like to have a career in software engineering. Then\, move on to live practice of basic HTML & CSS syntax to drive it all home. Bonus: there will be time at the end for live Q&A with the instructor.
URL:https://marketing.com.au/event/hands-on-coding-basics-html-css/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Apps,Coding,Data,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20240905T080000
DTEND;TZID=Australia/Melbourne:20240905T170000
DTSTAMP:20260408T045452
CREATED:20240602T051008Z
LAST-MODIFIED:20241006T014559Z
UID:26398-1725523200-1725555600@marketing.com.au
SUMMARY:Global Content Awards 2024
DESCRIPTION:Global Content Awards\, organised by Don’t Panic Events\, will take place on 17th October in a virtual event. \nThe Global Content Awards celebrate excellence in content marketing from across the globe. \nContent is a crucial element of every business. Whether it’s written\, filmed\, managed\, or edited\, content is the thing that keeps customers interested and coming back for more. So\, if you work with words\, images\, video\, audio\, or social to create content to enhance the customer journey and create business\, a Global Content Award is waiting for you. \nThe Global Content Awards reward agencies\, in-house teams and individuals who are creating innovative\, exceptional content that attracts\, informs\, engages\, and retains audiences. \nThe awards are judged by leading tech industry experts from around the world. Judging is ethical\, transparent\, and fair with all entrants receiving feedback on their submissions.
URL:https://marketing.com.au/event/global-content-awards-2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,Content Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240906
DTEND;VALUE=DATE:20240907
DTSTAMP:20260408T045452
CREATED:20240820T112412Z
LAST-MODIFIED:20241006T014559Z
UID:26479-1725580800-1725667199@marketing.com.au
SUMMARY:Managing your CRM and electronic marketing coms: Navigating the Privacy Act and Spam Act
DESCRIPTION:As the people usually tasked with managing a business’ CRM and promotional communications\, marketing professionals are at the coalface of complying with the Privacy Act 1988 and Spam Act 2003. \nIn a world where major data breaches appear to be an almost weekly occurrence in the news\, and after penalties for non-compliance recently increased to the greater of $50 million\, three times the value of any benefit obtained or 30% of the company’s turnover\, compliance has never been more important.
URL:https://marketing.com.au/event/managing-your-crm-and-electronic-marketing-coms-navigating-the-privacy-act-and-spam-act-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Email marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240910
DTEND;VALUE=DATE:20240911
DTSTAMP:20260408T045452
CREATED:20240602T040410Z
LAST-MODIFIED:20241006T014559Z
UID:26379-1725926400-1726012799@marketing.com.au
SUMMARY:Privacy & Compliance for Marketers
DESCRIPTION:How to ensure you collect\, store\, and use personal information in an ethical and privacy compliant way. \nIn today’s digital age\, data plays a crucial role in marketing strategies. However\, with great power comes great responsibility. This course is designed to help marketing professional ensure that the collection\, management\, and utilization of data is done in a compliant and ethical manner. \nWith an emphasis on privacy\, this course equips marketers with the necessary skills to navigate the complex landscape of data regulations and minimize risk in their marketing activities breaching regulations and avoid the significant impacts that can result from a breach. \nWho is it ideal for: \nThis course is suitable for marketing professionals\, digital marketers\, data analysts\, and anyone involved in marketing activities that involve the collection\, management\, and utilization of data.Learning Outcomes: \nBy the end of this course\, participants will possess a solid understanding of the ethical considerations and legal obligations surrounding data privacy in marketing\, empowering them to make informed decisions and uphold the highest standards of privacy and compliance in their marketing endeavours. \n1. Understanding the Role of Data: Explore the significance of data in marketing and its various applications. \n2. Defining Personal and Sensitive Data: Learn to distinguish between different types of data and their levels of sensitivity. \n3. Data Flow in Organizations: Trace the journey of data from collection to storage and utilization within an organization. \n4. Regulatory Framework: Gain insights into the regulations governing the collection\, storage\, and use of personal data\, including GDPR\, CCPA\, and upcoming changes to the Privacy Act. \n5. Adherence to Principles: Explore key principles such as transparency\, accountability\, security\, and customer rights that underpin ethical data practices in marketing. \n6. Consequences of Breaches: Understand the financial and brand repercussions of breaching data regulations and the importance of compliance. \n7. Future Trends: Stay updated on upcoming changes to privacy regulations\, including amendments to the Privacy Act\, and their implications for marketing practices. \n8. Risk Minimization Strategies: Discover practical strategies and best practices to mitigate the risk of breaching data regulations in marketing activities.
URL:https://marketing.com.au/event/privacy-compliance-for-marketers-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240910
DTEND;VALUE=DATE:20240911
DTSTAMP:20260408T045452
CREATED:20240820T113950Z
LAST-MODIFIED:20241006T014559Z
UID:26487-1725926400-1726012799@marketing.com.au
SUMMARY:AI Marketing Insights: The Basics for Modern Marketers
DESCRIPTION:Are you ready to unlock the power of Artificial Intelligence in your marketing strategies? Join us for a 1-hour webinar where we will explore the impact of AI on today’s marketing landscape. Come and understand how you can utilise AI to improve your marketing efforts and stay ahead of the curve in the competitive world of digital marketing. \nDuring the session\, you will learn: \n–AI in Marketing: Covering what AI is\, its relevance in modern marketing strategies\, and dispelling common myths or fears about AI. \n–Real-Life Case Studies: Showcasing how leading brands effectively use AI to enhance their marketing efforts\, highlighting practical examples and measurable outcomes. \n–Practical Implementation Tips: Providing actionable insights on selecting appropriate AI tools\, integrating them into existing workflows\, and optimising their use to drive results. \nWhether you are a marketer looking to learn more or a business owner eager to leverage AI for your marketing strategies\, this webinar will equip you with the knowledge and tools to enhance your marketing approach. Don’t miss this opportunity to gain valuable insights into the future of marketing with AI. Register today to secure your spot.
URL:https://marketing.com.au/event/ai-marketing-insights-the-basics-for-modern-marketers/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240916
DTEND;VALUE=DATE:20240919
DTSTAMP:20260408T045452
CREATED:20240630T040739Z
LAST-MODIFIED:20241006T014559Z
UID:26441-1726444800-1726703999@marketing.com.au
SUMMARY:2024 ANA Measurement & Analytics Conference
DESCRIPTION:The 2024 ANA Measurement & Analytics Conference\, September 16–18 in Chicago\, will focus on the accelerating forces of change in the measurement industry and how marketers are leveraging these changes for better decision making and driving growth. The dynamic speaker lineup features marketers and researchers who are not afraid to think outside the box and deploy new\, advanced tools and solutions to drive their business forward. \nThis three-day event in Chicago will cover a wide range of session topics\, including the impacts of AI on measurement\, the evolving TV landscape\, audience insights\, the latest advances in measuring outcomes and impact\, and much more. \n 
URL:https://marketing.com.au/event/2024-ana-measurement-analytics-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Data,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240918
DTEND;VALUE=DATE:20240920
DTSTAMP:20260408T045452
CREATED:20240817T234918Z
LAST-MODIFIED:20241006T014559Z
UID:26469-1726617600-1726790399@marketing.com.au
SUMMARY:The Customer Show 2024
DESCRIPTION:Our mission is simple: to inspire and empower industry professionals to deliver exceptional customer experiences by sharing knowledge\, insights\, and best practices from over 100 leading experts in Customer Experience (CX)\, Marketing\, and Data. Be part of a community of 2500+ leaders where innovation meets collaboration at an unparalleled scale. \nIn a world of rapid change\, coming together is more critical than ever. Dive into groundbreaking insights\, forge key connections with industry leaders\, change-makers\, and innovators\, and collectively navigate the future of customer experience. \nJoin us on September 18-19\, 2024\, at The Customer Show and be part of the future of customer experience.
URL:https://marketing.com.au/event/the-customer-show-2024/
LOCATION:Sydney
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240922
DTEND;VALUE=DATE:20240923
DTSTAMP:20260408T045452
CREATED:20240820T112542Z
LAST-MODIFIED:20241006T014559Z
UID:26481-1726963200-1727049599@marketing.com.au
SUMMARY:Unlock the Full Potential of Your Research Dollars: Master the Art of Writing a Successful Brief
DESCRIPTION:Join us for an exclusive webinar hosted by Derek Jones\, Research Society Fellow\, and seasoned agency practitioner to discover the secrets to writing a successful research brief and unleash the full potential of your research dollars. \nDon’t miss this opportunity to gain invaluable knowledge from our seasoned experts and transform the way you approach market research. By mastering the art of writing a successful brief\, you’ll save time\, money\, and resources while achieving extraordinary results. \nRegister now for our webinar on “Getting the Most Out of Your Research Dollars: Writing a Successful Brief” and take your research game to the next level! \nWhat you’ll learn \n\n\nThe critical importance of a well-crafted research brief in obtaining valuable insights.\n\n\nStep-by-step guidance on creating compelling research briefs.\n\n\nStrategies to capture all essential information and align research objectives with business goals.\n\n\nBest practices for structuring your research brief to ensure nothing is overlooked.\n\n\nMethodological considerations and challenges to address for successful execution.\n\n\nMaximizing your research budget and optimizing timelines for efficient outcomes.
URL:https://marketing.com.au/event/unlock-the-full-potential-of-your-research-dollars-master-the-art-of-writing-a-successful-brief-2/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240926
DTEND;VALUE=DATE:20240927
DTSTAMP:20260408T045452
CREATED:20240602T031402Z
LAST-MODIFIED:20241006T014559Z
UID:26367-1727308800-1727395199@marketing.com.au
SUMMARY:Mumbrella Publish Awards 2024
DESCRIPTION:Now in its 28th year\, the Mumbrella Publish Awards spotlight the industry’s best work in consumer\, B2B and custom publishing across a variety of categories. This year there are 26 categories available spanning editorial\, sales\, marketing\, design\, branded content\, online\, events\, audio and more. This is your opportunity to benchmark yourself against the competition\, throw your name in the hat and put your best work and people in front of our jury of senior industry leaders. \n\n\n\n\n\n2024 Award Categories\n\n\n\n\n\n\n\n\n\n\n\nAssociation or Member Organisation Publication of the Year\nBest Advertising Campaign for a Publisher\nBest Engagement Strategy\nBest Podcast (Series)\nBest Podcast (Single Episode)\nBest Use of Video\nBrand of the Year\nBranded Content Studio of the Year\nColumnist of the Year\nCustom Publication of the Year\nDesigner of the Year\nEditor of the Year\nEducational Publication of the Year – NEW \n\n\n\n\n\n\n\n\n\n\nEvent or Virtual Event of the Year\nJournalist of the Year – Small/Large\nLaunch/Relaunch of the Year\nMagazine Cover of the Year\nNewsletter of the Year\nPublication of the Year\nPublish Leader of the Year\nPublishing Company of the Year – Small/Large\nSalesperson/Team of the Year\nSingle Article of the Year\nSpecial Edition of the Year\nWebsite of the Year\nYoung Writer of the Year (30 or under)
URL:https://marketing.com.au/event/mumbrella-publish-awards-2024/
LOCATION:Doltone House\, Hyde Park\, Sydney\, SYD\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Copywriting,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240929
DTEND;VALUE=DATE:20240930
DTSTAMP:20260408T045452
CREATED:20240820T112658Z
LAST-MODIFIED:20241006T014559Z
UID:26483-1727568000-1727654399@marketing.com.au
SUMMARY:Social Media Best Practices in 2024
DESCRIPTION:This workshop is focused around the current state of social media marketing as it sits heading into 2024. It involves a discussion and collaboration around social media strategy and design. \nWith a strong intention on providing clarity on the metrics that businesses should focus on when developing a social media strategy for net business impact\, this workshop will cover strategies incorporating industry best practice to increase brand engagement\, internal resource allocation\, risk management\, campaign build\, messenger strategy\, lead generation and funnel build strategy and social to EDM campaign methodology. \nIt will provide insight into current engagement trends on each platform\, and how to evolve with the massive changes we are experiencing in the marketing and technology landscape today. \nKey learnings \n\nExplore the fundamental changes occurring on Facebook/Instagram/Linkedin and understand how to adapt\nWhat are the most important performance metrics to accurately measure and determine value for businesses in the long term ?\nWhat is the critical marketing formula for successful social media campaigns in 2024 ?\nWhat are the current industry benchmarks for social media best practice?\nHow to tackle B2B vs B2C marketing strategy on social media ?\nDevelop an understanding of the current landscape of social media and learn data-driven strategies to drive the most significant growth and impact
URL:https://marketing.com.au/event/social-media-best-practices-in-2024-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241001
DTEND;VALUE=DATE:20241002
DTSTAMP:20260408T045452
CREATED:20240630T035224Z
LAST-MODIFIED:20241006T014559Z
UID:26435-1727740800-1727827199@marketing.com.au
SUMMARY:REmade - Retail Media Unmade
DESCRIPTION:Retail Media is an innovative\, fast-evolving and undeniably economically significant sector in the marketing and advertising ecosystem. \nThe REmade program offers insight and relevance to all marketers\, no matter whether they are in the early stages of retail media transformation\, or seeking to optimise their capabilities. \nHear from leaders in the sector sharing the stories behind the case studies: from beginning a retail media transformation\, through to optimisation and evolving ecosystems along the retail media maturity curve. \nThe agenda also aims to broaden the scope of understanding of retail media networks beyond the grocery category\, with speakers from a diverse range of retail media networks on the program. \nThe lineup features industry-leading speakers who have been at the forefront of retail media innovation. They’ll delve into its potential\, sharing success stories\, the obstacles and challenges overcome in building a successful retail media network\, best practices\, and forecasting trends. \nMost importantly\, the event will bring the retail media community together once again to discuss best practices\, showcase successful case studies and analyse the pitfalls and potential challenges to help emerging players and experienced operators make the most effective use of this dynamic channel.
URL:https://marketing.com.au/event/remade-retail-media-unmade/
LOCATION:NSW Teachers Federation Auditorum\, NSW
CATEGORIES:All Event Locations,All Event Topics,All Event Types
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241002
DTEND;VALUE=DATE:20241003
DTSTAMP:20260408T045452
CREATED:20240309T062030Z
LAST-MODIFIED:20241006T014559Z
UID:26317-1727827200-1727913599@marketing.com.au
SUMMARY:B2B Disrupted
DESCRIPTION:Join us for a transformative one day workshop in Disruptive B2B Marketing\, led by Steve Ballantyne\, a seasoned expert with over 30 years of experience working with more than 100 B2B brands throughout Australasia. \nThe workshop isn’t just about learning; it’s about revolutionising your approach to B2B marketing. You’ll gain the knowledge and confidence to develop breakthrough marketing strategies\, to differentiate your business\, capture new market segments\, and create a significant competitive advantage. \nImmerse yourself in the best thinking from international B2B marketers\, analyse top disruptive campaign case studies\, and access simple yet powerful templates to guide you on your journey. \nThis course is designed to empower you to market more courageously and creatively\, ensuring that you’re not just part of the change\, but leading it. \nEmbrace this opportunity to reshape your marketing mindset and drive unprecedented growth and innovation in your business and career.
URL:https://marketing.com.au/event/b2b-disrupted/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,B2B
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241003
DTEND;VALUE=DATE:20241004
DTSTAMP:20260408T045452
CREATED:20240602T035443Z
LAST-MODIFIED:20241006T014558Z
UID:26373-1727913600-1727999999@marketing.com.au
SUMMARY:Paid Channel Strategies
DESCRIPTION:This workshop is designed for marketers/team leaders\, digital marketers and eCommerce specialists who are looking to understand how to set a holistic digital strategy for their channels that works for their budget\, team\, and overarching business goals. \nCreating a digital strategy can be daunting and challenging without the knowledge of wider business goals\, the metrics that define success and how channels work together holistically to drive growth. \nThis workshop helps participants to build a holistic digital marketing strategy from the ground up\, starting with setting the expectations of the wider business on what success looks like for each channel\, followed by showing participants how channels work together and how to identify the value they each bring\, particularly when some key stakeholders look solely at numbers and conversions. \nIt guides participants to set a strategy using data unique to their customer and product offering\, offers a take home marketing budget template for participants to utilize in their workplace\, as well as some strategies to implement across paid social\, paid search\, SEO\, and content.
URL:https://marketing.com.au/event/paid-channel-strategies-2/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Online,PPC
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20241006T080000
DTEND;TZID=Australia/Melbourne:20241006T170000
DTSTAMP:20260408T045452
CREATED:20241005T233227Z
LAST-MODIFIED:20241006T014558Z
UID:26561-1728201600-1728234000@marketing.com.au
SUMMARY:One-Day Social Media Marketing Intensive
DESCRIPTION:Take control of your business’s social media without needing constant guidance or expensive marketing teams. \nIn this intensive\, 100% practical workshop\, you’ll leave with everything you need to create\, manage\, and execute a social media marketing plan for the next month. \nWhether you’re a small business owner\, entrepreneur or manager\, by the end of the day\, you’ll walk away empowered with a strategy\, skills and some content you can run with and implement right away. \nWhat You’ll Learn: \n\nHow to create a monthly social media plan: write a clear\, actionable strategy to keep your social media rolling for months.\nLearn your audience and how to reach them: How do you know what your audience wants to hear?\nTake Professional Social Media Photos using your phone: Learn the art of capturing eye-catching photos that get attention.\nMake an Engaging Reel: Understand the basics of video creation and post-production\, and create a reel that stands out. Make your first reel with us!\nAI for Social Media: Discover how to use ChatGPT and AI tools to simplify and boost your content creation process and audience engagement.
URL:https://marketing.com.au/event/one-day-social-media-marketing-intensive/
LOCATION:NSW\, NSW
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241013
DTEND;VALUE=DATE:20241015
DTSTAMP:20260408T045452
CREATED:20240820T120108Z
LAST-MODIFIED:20241006T014558Z
UID:26495-1728777600-1728950399@marketing.com.au
SUMMARY:SMX Next: Actionable training for search marketers
DESCRIPTION:Search marketing is ever-changing. Algorithm updates and SERP feature changes are making organic search harder. Generative AI is shaking up all aspects of the industry (and beyond). Not to mention the upheaval that’s come by transitioning to Google Analytics 4. It’s… a lot. \nProgrammed by the Search Engine Land experts\, the entire program — featuring exclusive keynotes\, tactic-rich sessions\, and insightful live Q&A (Overtime!) — is designed to help you make sense of these and more changes\, so you can continue to create successful\, future-forward strategies and campaigns that deliver ROI. \n\n\n\n\n\n\n\n\nAt SMX Next\, you’ll learn fresh insights\, emerging opportunities\, and actionable tactics to tackle the challenges of today head-on… and prepare for what’s coming next. \nFor nearly two decades\, 150\,000+ marketers from around the planet have trusted SMX to deliver actionable\, brand-safe tactics that generate quality traffic\, leads\, conversions\, and sales. Now\, it’s your turn.
URL:https://marketing.com.au/event/smx-next-actionable-training-for-search-marketers/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20241015T080000
DTEND;TZID=Australia/Melbourne:20241015T170000
DTSTAMP:20260408T045452
CREATED:20240820T215519Z
LAST-MODIFIED:20241006T014558Z
UID:26501-1728979200-1729011600@marketing.com.au
SUMMARY:Career Guidance: Build Your Brand\, Land Your Role!
DESCRIPTION:While the fundamentals of finding a job remain the same\, the way you market yourself and how we as recruiters discover you has changed. Join Lizzie Quinn & Sophie Kelly as they share practical advice on how to stand out from the crowd when looking to land your next role. \nWe’ll look at this through the lens of a recruitment professional so that you understand what we want to see to set you apart from the competition\, how you can best demonstrate your skills and experience and how to effectively communicate these during an interview. \nTopics covered: \n\nCV Writing\nCover letter tips\nLinkedIn branding & personal branding\nFinding and applying for roles\nInterviewing techniques\n\nWhat you will learn: \n\nHow to market yourself so that hiring managers and recruiters can find you\nHow to communicate your experience and skills effectively on paper and in interviews
URL:https://marketing.com.au/event/career-guidance-build-your-brand-land-your-role/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241016
DTEND;VALUE=DATE:20241017
DTSTAMP:20260408T045452
CREATED:20240602T044043Z
LAST-MODIFIED:20241006T014558Z
UID:26392-1729036800-1729123199@marketing.com.au
SUMMARY:Global Digital Excellence Awards 2024
DESCRIPTION:Setting the benchmark in the digital industry\, the Global Digital Excellence Awards celebrate outstanding digital websites\, campaigns\, tools\, and teams from across the globe. The awards aren’t about the size of your campaign or agency\, they simply recognize and celebrate stand-out innovation and creativity. \nThe accolades are awarded for creative thinking in the production of websites\, innovative use of data and technical implementation across campaigns\, pioneering research tools\, game-changing technologies and teams who are developing to ensure growth and profitability. \nThe awards are judged by leading industry experts from around the world. Judging is ethical\, transparent\, and fair with all entrants receiving feedback on their submissions.
URL:https://marketing.com.au/event/global-digital-excellence-awards-2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,Online
END:VEVENT
END:VCALENDAR