Globital’s Digital Sales and Marketing Masterclass – Brisbane
2018-03-15 - 2018-03-16 | Regus – Brisbane, 127 Creek Street, Brisbane, VIC, 3000, Australia
During the 2 days, you will be immersed in the following subjects:

How to run a better, more efficient digital business;
How to make more money and increase overall sales by creating and managing a sales funnel unique to your situation;
Tactics perfect for generating leads, demonstrate how to make networking and referral marketing work for you and unlock all the best practices for your services;
Understand and activate your niche market that is salivating for the solutions you have to grow their business;

On the end of the final day, you will develop a 3-month Digital Sales & Marketing Strategy, unique to your own agency’s needs and deliver on any outcome you create.

Digital Marketing Masterclass - Sydney
2018-03-15 08:30 - 12:30 (Australia/Melbourne) | Karstens Sydney, 111 Harrington Street, Sydney, NSW, 2000, Australia
This event will start off with a brief presentation before moving into an in-depth consultation during the round-table discussions. The discussions will be from social media strategies to data management, content marketing and mobile marketing plus more. As well as all of this occurring there will also be a leading brand who will be giving a keynote about its digital journey.

Digital Marketing Masterclass - Sydney - Afternoon
2018-03-15 13:30 - 17:30 | Karstens Sydney, 111 Harrington Street, Sydney, NSW, 2000, Australia
Are you senior management from a B2C brand and want to learn how you can deploy the latest digital marketing tools and techniques to help gain new business and help retain loyal customers? Then this the event for you! There will be an in-depth consultation during a round-table discussion, with topics covered from content marketing to programmatic advertising and everything in between.

Future Social Media Strategy 2018 Forum
2018-03-16 08:00 - 17:00 | NSW
This 2-day conference has been designed for social media strategists to help explore the emerging social innovations. In this fast-changing industry it can be hard to achieve relevance. Attending this event will help uncover social strategies.
It will cover:

The rise of augmented reality and the impact on social strategy
Developing Instagram stories effectively for your business
The continued importance of harnessing influencer marketing
Gaining relevance with the Gen Zers – new platforms and the innovative strategies
Personalizing brand messaging through AI, Chatbots and voice assistants, plus more!

CommsCon
2018-03-22 | The Westin Sydney, 1 Martin Place, Sydney, NSW, 2000, Australia
This conference brings in both national and international delegates who gather together to discuss the biggest challenges and opportunities with this ever-changing industry, including new technology to crisis preparedness, multicultural communications just to name a couple. This event has been designed for everyone, from public relations, communications, social media content marketing.

ad:tech Sydney 2018
2018-03-22 - 2018-03-23 | Hilton Sydney, 488 Georges Street, Sydney, New South Wales, 2000, Australia
ad:tech Sydney is a 2 day conference designed to help marketers market smarter in a digital world.

Digital Sales and Marketing Masterclass
2018-03-26 - 2018-03-27 | Melbourne City College, 120 Spencer Street, Melbourne, VIC, 3000, Australia
Over 2-days, you will be immersed in:

How to run a better, more efficient digital business;
How to make more money and increase overall sales by creating and managing a sales funnel unique to your situation;
Tactics perfect for generating leads, demonstrate how to make networking and referral marketing work for you and unlock all the best practices for your services and Avatar.

At the end of the final day, you will develop a 3-month Digital Sales & Marketing Strategy, unique to your own agency’s needs that delivers any outcome you create.
You will be hearing from Globital’s Managing Director, Damian Papworth who has more than 14 years of experience in the digital marketing industry.

Social Media Spotlight
2018-03-28 08:00 - 10:30 | General Assembly Sydney, Level 2, 1 Market Street, Sydney, NSW, 2000, Australia
With social media always on the move and always changing, there is a lot to learn. This event has been put together to dissect the latest changes to this channel and what they mean to marketers.
From chatbots to live video, geo-filters to the sharing economy, social media is continually evolving the way brands and businesses can appeal to and engage with their audience.
Speakers

Claire Austin, Content Marketing Evangelist, LinkedIn
Adam Hutcheson, Social Media Producer, Stan
Colin Smith, Product Lead – On Message, The Works
Sammy Lewis, AU Sales Director, TRIBE

Facebook Ads masterclass
2018-03-28 18:00 - 21:00 | Academy Xi Sydney, 48 Druitt Street, Sydney 2000
At this Facebook Ads Masterclass, you will learn from digital marketing expert, Juan Gonzalez, who is a Digital Marketing Consultant about the structure of Facebook ad accounts and how to run successful campaigns that convert leads into sales. You will look at different tips and strategies on how to optimise Facebook ads to help them work for you and your business.

Understanding Facebook Advertising
2018-03-29 09:00 - 12:00 | The Alex Hotel, 50 James Street, Perth, WA, 6000, Australia
When used correctly, Facebook advertising is a very powerful platform. At this event you will be shown the possibilities within the platform and the targeting that is available. You will find out the essentials to help you utilise Facebook ads for your business efficiently.
The Masterclass will examine:

Developing a Strategy
Running a Campaign in Ads Manager
Understanding the Objectives
Demographic, Behaviour & Interest Targeting, plus more!

The speaker is Meg Coffey, Social media strategist, brand marketing specialist, public speaker

Workforce Analytics Workshop 2018 - Sydney
2018-04-04 - 2018-04-05 | Cliftons Sydney, Level 13, 60 Margaret Street, Sydney, Victoria, 2000, Australia
Do you like analytics? This two-day training course will look at tools which have been designed to look at the future needs of your organisation. You will learn:

Practical training to build a foundation of strong analytical skills and improve your workforce
Using meaningful data and metrics to plan in a disruptive environment
Applying workforce analytics to gauge human capital and drive change
Understanding the fundamental calculations needed to support your organisation
Developing best practices for forecasting and planning

Launch into Growth Marketing - Melbourne
2018-04-07 10:00 - 17:00 | Academy Xi – Melbourne, Level 3, 45 Exhibition Street, Melbourne, VIC, 3000, Australia
To help grow your business, offering or idea is to look at Growth Marketing; this also creates a platform for companies to move forward in what they are doing. Those who work as a Growth Marketer have a mix of technical, tactical & strategic skills in product, data and marketing. To do what they do they use different options including data-driven , unconventional & experimental marketing approaches. At this event you will learn the fundamental techniques to unlock scalable and repeatable hockey stick growth as a growth marketer or entrepreneur.
At this event you will:

Gain a general overview of Growth Marketing and what a successful growth engine looks like
Learn key differences between traditional digital and Growth Marketing
Explore strategies to ensure success in your product and its growth in the market you’re tackling, plus more!

Launch into Growth Marketing
2018-04-08 10:00 - 17:00 | Academy Xi, 66-68 Devonshire Street, Surry Hills, NSW, 2010, Australia
To help grow your business, offering or idea is to look at Growth Marketing, this also creates a platform for companies to move forward in what they are doing. Those who work as a Growth Marketer have a mix of technical, tactical & strategic skills in product, data and marketing. To do what they do they use different options including data-driven , unconventional & experimental marketing approaches. At this event you will learn the fundamental techniques to unlock scalable and repeatable hockey stick growth as a growth marketer or entrepreneur.

Optimising Social Media for the Public Sector
2018-04-10 - 2018-04-11 | Aerial UTS Function Centre, Building 10, 235 Jones Street, Ultimo, NSW, 2007, Australia
Do you work in a government agency and struggle to use the power of social media? Social media has become a very effective tool for organisation to communicate with their audience, whether it is customers or stakeholders. At this conference they will be featuring the main platforms that everyone uses: Facebook, Twitter, Instagram, LinkedIn and Facebook Messenger. This conference will teach you skills that are required to become an expert on social media, it will teach you how to provide strategies to leverage current and emerging platforms, create interest plus more!

Social Media Analytics and Reporting
2018-04-12 09:00 - 13:00 | The IVC (International Visualisation Centre), 19 Young Street, Adelaide, SA, 5000, Australia
Reporting and analytics are the most compelling ways you can determine what works and what doesn’t and how to refine and improve your efforts quickly and painlessly. At this event you will learn about native analytics for the major social media channels, including Facebook, Instagram, Twitter and LinkedIn.
This course will cover:

the importance of social media analytics
recommended social media reporting tools
native Facebook page insights
native Instagram business analytics
native Linkedin company page insights
native Twitter analytics
social media reporting template(s).

Sunset Marketing with AMI
2018-04-12 18:00 - 20:00 | J. Walter Thompson Sydney Headquarters, Level 7, 235 Pyrmont St, Pyrmont, NSW, 2009, Australia
The rate of change in the social media world hasn’t slowed at all. The bigger social gets, the bigger the conversations become, and the more there is to consider for all involved. 2017 was a tough year for marketers to know where they stood in relation to the big platforms, what approach was best, what were the ‘right’ results, and what was required to grow their brands’ social presence.
Zeina Khodr will take you through what marketers need to know for 2018, creating thumb stopping content and how to be prepared as social media matures.

Social Media Course - Sydney
2018-04-13 | Media School Studio – Sydney, 335 Clovelly Road, Clovelly, NSW, 2031, Australia
This Social Media course has been designed to give you a clearer understanding of using social media for marketing, it will help give you direction, different tools and also the confidence with social media. You will learn how to think strategically about social media to help you become more successful in the long run, you will also get practical tips for quick gains.

Workforce Analytics Workshop 2018 - Melbourne
2018-04-17 - 2018-04-18 | Clifton Melbourne, Level 1, 440 Collins Street, Melbourne, Victoria, 3000, Australia
Do you like analytics? This two-day training course will look at tools which have been designed to look at the future needs of your organisation. You will learn:

Engaging all levels of leadership to improve effective implementation
Analysing visual reports to increase impact and value
Integrating new workforce analytics with existing practices
Aligning your metrics with an organisational strategy
Leveraging tools and communication avenues to increase engagement

10th Social Media for Gov Summit
2018-04-17 - 2018-04-19 | Hyatt Hotel Canberra, 120 Commonwealth Avenue, Yarralumla, ACT, 2600, Australia
The Social Media for Gov Summit is an event that will explore some of the most exciting case studies and innovative strategies to maximise citizen engagement and communication. It includes powerful keynote presentations and panel discussions from Australia’s leading Social Media professionals.
Social media helps government organisations to actively listen to citizens and constantly monitor their existing services as well as develop new initiatives. With or without public sector engagement, citizens around the world are continuing to express freely their opinions towards the governmental issues that surround them.

Big Digital 2018 - Adelaide
2018-04-18 - 2018-04-20 | Tandanya National Aboriginal Cultural Institute, 253 Grenfell St, Adelaide, South Australia, 5000, Australia
Big Digital is one of Australia’s most exciting digital marketing conferences and it returns to Adelaide in 2018 with a fantastic line up of world class speakers. Day 1 is the Workshop and Day 2 and 3 are the main conference with two streams.
Learn about all aspects of search engine optimisation (SEO), paid search tactics and tools, social media marketing, blogging content development and other topics to help boost your online results.
Get your tickets here – http://www.big.digital.customers.tigertech.net/tickets/

Digiday Hot Topic: Remaking Retail
2018-04-19 | Aerial UTS Function Centre, Building 10, 235 Jones Street, Ultimo, NSW, 2007, Australia
With more and more people using online shopping as their preference for shopping there has been a profound impact on the world of retail. With amazon now on Australian shores there has also been an increase in customer expectations. This is one day event explores the new retail landscape through the lens of new technologies, new channels, customer experience vs price and more.
Confirmed presenters:

Jack Gillespie, Director, Emerging Technology, Deloitte Digital
John Batistich, Advisor, Zip.co, Non-Executive Director, Foodco
Simon Hickson, ANZ Business Development, Alibaba
Kath Blackham, Managing Director, Versa
Jeff Gibb, Sr. Business Development Manager, Amazon Alexa, plus many more!

Digital Marketing Leaders Summit
2018-04-26 - 2018-04-27 | InterContinental Double Bay, 33 Cross Street, Double Bay, NSW, 2028, Australia
Join over 100 senior marketers and Digital Strategists at this 2 day conference of networking and learning. Some of the topics that will be covered include:

Measuring ROI – How to prove the real effectiveness of campaigns
Native Advertising and the growth of smart content
Content consolidation and Influencer Marketing
The growth correlation of Mobile and Video
Can Chatbots move just from customer service to social integration?
Should your Marketing feel like one big story? Plus more!

Activating the Right Data for Real Results - Brisbane
2018-05-02 08:00 - 10:30 | The Grove, 480 Queen Street, Brisbane, QLD, 4000, Australia
At this event we explore how marketers can action the data they have available to improve outcomes, even if the data and systems are incomplete or imperfect. Speakers will share how they use data to both formulate a strategy and to execute and measure results. Plus, find out how marketers are enhancing their insights with second party data.

Activating the Right Data for Real Results - Melbourne
2018-05-03 08:00 - 10:30 | The Angliss Conference Centre, Level 5, 555 La Trobe Street, Melbourne, VIC, 3000, Australia
At this event you will explore how marketers can action the data they have available to help improve outcomes, even if the data and systems are incomplete or imperfect. You will hear from the speakers who will be discussing how they use data to both formulate a strategy and to execute and measure results.

Implementing Customer Transformation - Melbourne
2018-05-08 07:30 - 09:30 | Sofitel Melbourne, 25 Collins Street, Melbourne, VIC, 3000, Australia
This practical event focuses on what it really takes to implement marketing, sales and service transformation in enterprise businesses.
At this event you will learn:

Take away insights for implementing transformation faster and more effectively
Hear practical stories of how implementation has been managed in other leading enterprises
Experience an exclusive behind-the-scenes demo of Blackdot’s marketing & sales engine
Network with 150+ like-minded transformation executives from leading brands

Marketing for Non-Marketers
2018-05-08 09:00 - 12:30 | Cliftons Brisbane, Level 3, 288 Edward Street, Brisbane, Queensland, 5000, Australia
Marketing can become quite challenging as it is always changing, making it even harder for those who do not specialise in this field. There is an aspect of marketing in most roles, however, the art of marketing can be far more challenging that meets the eye. This event has been put together to go back to basics, to help you understand marketing 101. It will give you the foundations and open your mind to the world of marketing by using a variety of case studies and examples.

Marketing Meetup - Speed Networking
2018-05-09 16:30 - 19:30 | SP Jain, Main Hall, 5 Figtree Drive, Sydney Olympic Park, NSW, 2127, Australia
Marketing Meetup is a speed networking event to help introduce you to the different companies which are located in Sydney West. There will be canapes and drinks before & after the speed networking.

LinkedIn Training Course - Sydney
2018-05-10 | Media School Studio – Sydney, 335 Clovelly Road, Clovelly, NSW, 2031, Australia
There are so many people using LinkedIn as a social platform, however not everyone knows how to use it to their advantage. At this event you will learn how to make the most of some of the features including:

Profile – what to write and how to write it
Connections – who to connect with, the right way to do it
Groups – which to join and how to interact in them
Recommendations – how to ask for and write recommendations
Companies – how to get the most out of business pages
Search – how to use LinkedIn search to find sales/work leads
Publishing – what to write and how to do it

Speaker: Phil Stubbs, LinkedIn Trainer & Founder

Digital Sales and Marketing Masterclass
2018-05-10 - 2018-05-11 | Urban Hotel St Leonards, 194 Pacific Highway, Greenwich, NSW, 2065, Australia
This Digital Sales and Marketing Masterclass runs over 2 days and you will learn the following:

How to run a better, more efficient digital business;
How to make more money and increase overall sales by creating and managing a sales funnel unique to your situation;
Tactics perfect for generating leads, demonstrate how to make networking and referral marketing work for you and unlock all the best practices for your services and Avatar.
At the end of the final day, you will develop a 3-month Digital Sales & Marketing Strategy, unique to your own agency’s needs that delivers any outcome you create.

Facebook Marketing – Advertising, Analytics & Content Basics
2018-05-10 09:00 - 12:00 | The Alex Hotel, 50 James Street, Perth, WA, 6000, Australia
With social media always changing and expanding, there is a lot to learn and understand. This event will include an in-depth look at the best practices of Facebook marketing including advertising, analytics and strategies. The speaker will go through the foundations, you will lean the important technical aspects of the platform. This event is will also cover:

Business basics
Understanding analytics
Content strategies
Offers & competitions
Integrating 3rd party apps
Intro to advertising

Speaker
Meg Coffey is a social media strategist, brand marketing specialist, public speaker, and coach
