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X-WR-CALDESC:Events for Marketing.com.au
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DTSTART;VALUE=DATE:20260915
DTEND;VALUE=DATE:20260916
DTSTAMP:20260416T090717
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LAST-MODIFIED:20260404T020225Z
UID:27438-1789430400-1789516799@marketing.com.au
SUMMARY:REmade 2026
DESCRIPTION:Once seen as a bottom-funnel lever for transactional impact\, retail media is now scaling into a full-funnel\, brand-building platform. Marketers are using it to reach audiences across every touchpoint—from connected TV to in-store screens—while retailers double down on owned data to create closed-loop systems that promise precision and accountability. Loyalty\, purchase history and omnichannel behaviour are fast becoming the most valuable media assets in the market. \nThis shift is also reshaping who gets to play. Retail media is no longer just for traditional advertisers; non-endemic brands from every sector – from banking and telcos to travel – are moving in\, drawn by scale\, targeting potential and proximity to purchase. At the same time\, the line between digital and physical retail is blurring. In-store experiences are increasingly connected\, dynamic and measurable. AI is already streamlining campaign planning and personalisation\, but the bigger story may be in measurement: as expectations mature\, performance metrics are shifting beyond ROAS toward brand lift\, incrementality\, and lifetime value.
URL:https://marketing.com.au/event/remade-2026/
LOCATION:Aerial UTS Function Centre\, Building 10\, 235 Jones Street\, Ultimo\, NSW\, 2007\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Brand,Conference,Sydney
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DTSTART;VALUE=DATE:20260922
DTEND;VALUE=DATE:20260924
DTSTAMP:20260416T090717
CREATED:20251231T055333Z
LAST-MODIFIED:20251231T073700Z
UID:27293-1790035200-1790207999@marketing.com.au
SUMMARY:eTail Connect 2026
DESCRIPTION:Our popular eTail Connect format will return as part of a fabulous new event coming to Melbourne on 22-23 September 2026 – eTail Australia Interactive. Mark your calendar for an unmissable opportunity to forge powerful connections with senior retail leaders and gain the insights needed to drive innovation and growth.
URL:https://marketing.com.au/event/etail-connect-2026/
LOCATION:The Pullman Albert Park\, 65 Queens Road\, Albert Park\, Melbourne\, 3004\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Melbourne
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DTSTART;VALUE=DATE:20261008
DTEND;VALUE=DATE:20261010
DTSTAMP:20260416T090717
CREATED:20251231T061256Z
LAST-MODIFIED:20251231T073700Z
UID:27309-1791417600-1791590399@marketing.com.au
SUMMARY:CX Retreat 2026
DESCRIPTION:Following the huge success of the inaugural CX Retreat\, we’re excited to announce our two-day and two-night retreat-style networking event for the Victorian CX Community: The CX Retreat\, will be returning to the beautiful Mornington Peninsula in 2026. \nFollowing in the footsteps of the longstanding and highly respected Customer 360 Symposium in NSW\, the CX Retreat will host 80 of Victoria’s most senior CX leaders for two days of intimate networking and idea sharing. The agenda is carefully curated to deliver the best international and local case studies\, thought-provoking panel discussions and insightful Think Tank discussions\, all interspersed with the time and space you need to have real and meaningful conversations with your peers. \nIt’s so easy to get caught up in the daily grind\, but this is an unrivalled opportunity to step outside of the routine and away from the to-do list\, and instead spend two days working through your challenges with peers\, exploring opportunities with prospective partners to help transform your CX strategy\, and paving the way for CX success in the road ahead.
URL:https://marketing.com.au/event/cx-retreat-2026/
LOCATION:RACV Cape Schanck Resort\, VIC
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Melbourne
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20261009
DTEND;VALUE=DATE:20261010
DTSTAMP:20260416T090717
CREATED:20260404T015425Z
LAST-MODIFIED:20260404T020225Z
UID:27450-1791504000-1791590399@marketing.com.au
SUMMARY:2026 Effie Award Show & Dinner
DESCRIPTION:Since 1968\, the Effie Awards have been recognised globally as the pre-eminent industry benchmark\, now spanning 55 countries. \nWe’ll be hosting this year’s show at the Hyatt Regency in Sydney. It’s a Friday\, so block out your diary and get ready to celebrate! \nWinners were announced across all categories\, including: \n\nEffective Agency of the Year\nEffective Advertiser of the Year\nGrand Effie\nBest State Campaign\nAnd the prestigious Colin Wilson-Brown Award\, recognising the Effie Chair’s contribution to marketing effectiveness.
URL:https://marketing.com.au/event/2026-effie-award-show-dinner/
LOCATION:Hyatt Regency Sydney\, 161 Sussex Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Award,Sydney
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DTSTART;TZID=Australia/Melbourne:20261119T080000
DTEND;TZID=Australia/Melbourne:20261120T170000
DTSTAMP:20260416T090717
CREATED:20251231T060102Z
LAST-MODIFIED:20251231T073700Z
UID:27297-1795075200-1795194000@marketing.com.au
SUMMARY:Marketing Tech Retreat 2026
DESCRIPTION:The Marketing Tech Retreat – An Exclusive Forum With Content By Victorian MarTech Leaders for the Challenges You Face\, Coming To You From The Stunning RACV Cape Schanck Resort. \nDesigned for deeper and more meaningful connections\, this event is the very opposite of a one-day inner-city conference. With not a single exhibition stand in sight\, the Marketing Tech Retreat offers two days of compelling keynote presentations\, fireside chats and curate social experiences – giving you’re the space and the time to have the conversations that matter most. \nYou’ll form unparalleled connections in a relaxed\, distraction-free setting that no exhibition hall or inner-city venue could ever match.
URL:https://marketing.com.au/event/marketing-tech-retreat-2026/
LOCATION:RACV Cape Schanck Resort\, VIC
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Melbourne
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