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DTSTART;VALUE=DATE:20201014
DTEND;VALUE=DATE:20201016
DTSTAMP:20260407T070540
CREATED:20200906T055314Z
LAST-MODIFIED:20201010T112337Z
UID:16638-1602633600-1602806399@marketing.com.au
SUMMARY:SocialAtHome
DESCRIPTION:The conference that keeps Canadian digital marketers and communications professionals ahead of the trends and at the top of their game… is moving online.\nAfter an incredibly successful online conference in June\, SocialAtHome returns for our second online event! This will be your opportunity to ensure your company’s digital voice is ready for whatever 2021 might bring. It’s time we look forward. Let’s do it together. Tap into your audiences\, dig into your analytics\, and push beyond your comfort zone to power your strategies\, up your tactical game\, and deliver results. \nFor the past five years\, SocialWest\, SocialEast and SocialCentral have brought thousands of people together\, and with SocialAtHome Summit\, we’ll be continuing to offer unprecedented opportunities for networking and professional development\, just from the safety of your home. \nWhat to Expect \n\nTwo days of 25+ exceptional and tailored speaker sessions and workshops.\nA choice of three different speaker experiences every 45 minutes.\nAdvanced virtual conference experience with online networking and community-building.\nAccess to recorded sessions for 30 days\, so you don’t miss a moment (available as an optional add-on).\n\nDynamic Speakers\, Cutting-Edge Insights\nOur presenters have done the work — the budgeting\, strategizing\, management\, and reporting — so they know what it takes to build a successful social media and digital marketing strategy. Their experience\, enthusiasm\, and commitment to elevating the Canadian digital marketing industry is what sets SocialAtHome speakers apart. \nSocialAtHome will feature 30+ expert speakers. We announced the first 13 speakers below. Watch for more announcements in the coming weeks. \n 
URL:https://marketing.com.au/event/socialathome/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Digital Marketing,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201016
DTEND;VALUE=DATE:20201017
DTSTAMP:20260407T070540
CREATED:20200906T060203Z
LAST-MODIFIED:20201010T112048Z
UID:16641-1602806400-1602892799@marketing.com.au
SUMMARY:Virtual Summit Series - SEO
DESCRIPTION:Who is Winning SEO in 2020 and Why?\nWhat sites have grown in organic market share in 2020\, and how did they achieve the results they did? Lily will provide an overview of which sites have been gaining ground during the coronavirus pandemic\, as well as winners of recent Google algorithm updates. Her talk will provide examples of specific SEO strategies these sites have implemented to earn top positions\, and the extent to which E-A-T (expertise\, authoritativeness\, and trustworthiness) plays a role in SEO performance in 2020. \nLily Ray\, SEO DIRECTOR\, PATH INTERACTIVE\nLily has worked across a variety of verticals with a focus on retail\, e-commerce\, B2B and CPG sites. In addition to overseeing SEO strategies across Path’s clients\, Lily loves diving into algorithm updates\, assessing quality issues and solving technical SEO mysteries. \nAgenda:\nSummit Kick Off \nJim Christian\, DMO\nJoe Sinkwitz\, DMO\nTJ Van Der Werf\, DMO \nWho is Winning SEO in 2020 and Why? \nWhat sites have grown in organic market share in 2020\, and how did they achieve the results they did? Lily will provide an overview of which sites have been gaining ground during the coronavirus pandemic\, as well as winners of recent Google algorithm updates. Her talk will provide examples of specific SEO strategies these sites have implemented to earn top positions\, and the extent to which E-A-T (expertise\, authoritativeness\, and trustworthiness) plays a role in SEO performance in 2020.\nLily Ray\, Path Interactive \nSEO Lessons Learnt During COVID – Navigating Travel SEO in Uncertain Times\nA fireside chat with Richard Rowley and Tania Shershin from VRBO\, an Expedia Group company.\nRichard Rowley\, VRBO London\nTania Shershin\, VRBO \nE-Commerce SEO From Zero to $27m\nLearn how one business built a legacy from nothing but an idea and an E-commerce SEO plan. Session includes an overview of the original roadmap\, lessons learned\, and optimization processes developed for competitive product categories\, products and link-earning content. Several case studies and actual data will be presented\, along with a list of the tools used\, resources hired\, and tasks implemented\, meaning\, leave with something actionable and measurable.\nSteve Wiideman\, Wiideman Consulting \nQ&A with Jim Boykin\nDon’t just come learn from the one of the industries longest practicing SEOs. Interact! Questions will be expertly curated from within the DMO community a week prior and then answered live on camera by the one and only Jim Boykin of Internet Marketing Ninjas.\nJim Boykin\, Internet Marketing Ninjas
URL:https://marketing.com.au/event/virtual-summit-series-seo/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,SEO,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201020
DTEND;VALUE=DATE:20201021
DTSTAMP:20260407T070540
CREATED:20200906T052559Z
LAST-MODIFIED:20201010T112047Z
UID:16621-1603152000-1603238399@marketing.com.au
SUMMARY:Online Retailer FUSION
DESCRIPTION:This October join us at our brand new event Online Retailer FUSION where we bring together the best of online and face-to-face. \nOnline Retailer connects the ecommerce community to access the latest trends\, strategic insights\, tech & solutions plus creates the connections for everybody’s opportunity to reset\, restart and rebuild. \nFor those that cannot make the live event\, tune into the livestream conference feeding through in real time and make sure you don’t miss any of the key topics we are set to tackle.  \n2020 Speaker Spotlight\nWe’re looking forward to welcoming an incredible line-up of speakers to Online Retailer FUSION including: \n\nKACEY SHARRETT\, VP of eCommerce\, Barnes & Noble\nMATTHEW HASSAN\, Senior Economist\, Westpac\nBRETT ARMSTRONG\, General Manager\, Global Business Solutions\, TikTok
URL:https://marketing.com.au/event/online-retailer-fusion/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,eCommerce,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201020
DTEND;VALUE=DATE:20201024
DTSTAMP:20260407T070540
CREATED:20200712T061705Z
LAST-MODIFIED:20201010T112047Z
UID:15784-1603152000-1603497599@marketing.com.au
SUMMARY:Something Digital: The Rebel Edition
DESCRIPTION:It’s 2020. Things are a little bit different. \nWe are living in a BRAVE new world. One which is unpredictable\, uncontrollable and a little bit crazy. So\, in order to fit in\, we’ve thrown out the rule book. \nDubbed as the Rebel Edition\, Something Digital 2020 is going rogue and running as a hybrid festival. Part In-Person. Part Online. \nIn-Person activations will take place in multiple venues across Brisbane\, enabling us to meet\, engage and collaborate in a Covid-Safe way. \nThe Online experience will run in parallel and will include live streaming\, exclusive content and regional activations. The best of both worlds. \nRunning from October 20 to 23\, the festival will feature:\n3 days of curated content run across 2+ venues\n16 content blocks and over 40 sessions\nWorkshops and masterclasses\nNetworking opportunities \nA final day of Open Studios and The Something School. \nIn a year when events around the world are being cut back\, we are doubling our investment because we believe that digital is key to economic recovery. \nBy significantly increasing the curated content we are able to dive deeper into those aspects of digital innovation that are critical in our post pandemic digital world. \nUnderpinning all of the above remains our commitment to building digital capabilities; bringing our entire ecosystem together and showcasing the great innovations happening right here in our backyard. \n‘In-Person + Online’ tickets are limited. Grab yours today.
URL:https://marketing.com.au/event/something-digital-the-rebel-edition/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201020
DTEND;VALUE=DATE:20201030
DTSTAMP:20260407T070540
CREATED:20200712T065710Z
LAST-MODIFIED:20201010T112047Z
UID:15799-1603152000-1604015999@marketing.com.au
SUMMARY:Brand ManageCamp Marketing Conference 2020
DESCRIPTION:Why Brand ManageCamp 2020?\nFresh Thinking\nStarts Here.\nSure\, we are one of Forbes’ “Must-Attend” Marketing Conferences. But here is why our VIRTUAL conference is going to rock! \n\nGet the tools\, insights and inspiration you need to take your brand to the next level. \n\n\nOptimized For Virtual\nThis will NOT just be a live event done virtually. And it will NOT just be a series of webinars or talking heads. We are taking this opportunity to redesign how the content is delivered to ensure you can get the absolute most out of the virtual experience. \n360° View of Brand\nWe understand that Brand Marketing is more than just Advertising and Media. Don’t get us wrong – we cover those. But this marketing conference covers a wide range of topics including Strategy\, Advertising\, Innovation\, Content\, Insights\, Customer Behavior\, Leadership\, Creativity\, and more. Plus all topics will be updated to reflect the realities of this new world in which we live. \nBest Pricing Ever\nWe recognize how tough this year has been and how much budgets have been impacted. As such\, we have developed 3 tiers of registration options to meet a wide range of budgets. It has never been more affordable to attend a Brand ManageCamp marketing conference! \n\nPost Event Content\nBrand ManageCamp is much more than a 3 day virtual conference – it is a full year of marketing content. PREMIUM and PLUS pass holders will get access to exclusive additional keynotes\, interviews\, live Q&A sessions\, blog posts\, whitepapers\, and more – delivered throughout the year. \nBrightest Minds in Brand\nEvery one of our speakers are best-selling business authors\, world-renowned experts\, or up-and-coming mavericks\, helping us become one of the best marketing conferences of 2020. They are all pushing the boundaries in their respective concentrations and are passionate about delivering their knowledge in an inspiring\, engaging\, and entertaining way. Who’s our keynote? Every single one of them. \nRave Reviews\nThis will mark our 18th annual Brand ManageCamp conference – albeit our first virtual one! We’ve got hundreds and hundreds of fantastic reviews from past attendees and we don’t plan on letting anyone down now!
URL:https://marketing.com.au/event/brand-managecamp-marketing-conference-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brand,Conference,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201024
DTEND;VALUE=DATE:20201025
DTSTAMP:20260407T070540
CREATED:20200906T063510Z
LAST-MODIFIED:20201010T112047Z
UID:16662-1603497600-1603583999@marketing.com.au
SUMMARY:Measure Camp 2020 - Sydney
DESCRIPTION:MeasureCamp is an open\, free-to-attend unconference\, different to any other web analytics conference held around the world. MeasureCamp may be landing again in Sydney on October (as a virtual event). \nThe fifth Sydney MeasureCamp might take place in Sydney in October 2020. \nMeasureCamp is an unconference\, the schedule is created on the day and speakers are fellow attendees.  Everyone is encouraged to discuss and participate in sessions\, even to lead sessions themselves. You focus on what YOU find most interesting and useful. \nAs a concept unconferences are designed to encourage discussions and exchange of ideas and have proven to be extremely popular in recent years. They provide an alternative to the traditional one-way conferences through a more collaborative social framework for knowledge sharing. With its small discussion group format and the schedule defined and curated by attendees\, MeasureCamp provides participants with the ultimate opportunity to learn\, develop and network with peers\, consultants and vendors.
URL:https://marketing.com.au/event/measure-camp-2020-sydney/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Data,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201027
DTEND;VALUE=DATE:20201029
DTSTAMP:20260407T070540
CREATED:20200906T063919Z
LAST-MODIFIED:20201010T112046Z
UID:16665-1603756800-1603929599@marketing.com.au
SUMMARY:Marketing Leaders Summit
DESCRIPTION:Firmly established as the singular agenda-setting event for Australia’s B2C Marketing community\, the Marketing Leaders Summit is returning in 2020 with a refreshed format to guide you through the year ahead. As our operating environment corrects and the sector begins to unlock\, the Summit presents an enviable opportunity for the nation’s Marketing leaders to connect\, combat shared challenges\, and leverage opportunities emerging from the upturn economy. \nTogether\, we will interrogate the forces affecting the B2C marketing landscape\, equipping you to refuel your omnichannel engine and advance business outcomes. \nWhy attend? \n\nOur digital event model provides delegates with flexibility without sacrificing interactivity. Our engagement tools ensure that you are joining the event\, not just spectating – raise your questions with speakers in real-time\, and gain access to ongoing on-demand video content.\nFor five years we have secured the involvement of the highest calibre speakers from Australia and around the world. We have tools that make audience engagement seamless so you can ask the questions that matter.\nEvery session is independently moderated to facilitate candid discussion and debate.\nYour experience is at the heart of the Forum. Our audience is screened for seniority\, so you’ll be networking in a five-star environment with the minds shaping business.\nWe respect the seniority of our delegates by diving deeper into technical subject matter with a business-driven\, outcomes focussed agenda.
URL:https://marketing.com.au/event/marketing-leaders-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201027
DTEND;VALUE=DATE:20201030
DTSTAMP:20260407T070540
CREATED:20200712T065242Z
LAST-MODIFIED:20201010T112046Z
UID:15797-1603756800-1604015999@marketing.com.au
SUMMARY:Social Media Strategies Summit Higher Education
DESCRIPTION:6 REASONS HIGHER ED MARKETERS CONTINUE TO CHOOSE #SMSSUMMIT YEAR AFTER YEAR\n\n\n\n\n\nLearn the nuts and bolts of a successful social media strategy to position your institution for success – whether you’re in recruitment\, admissions\, student experience\, or alumni relations. \n\n\n\n\n\n\nAssess and audit your current social media initiatives through real-life feedback\, discussions\, and peer-to-peer learning around top social platform best practices and emerging trends. \n\n\n\n\n\n\nRevitalize your strategy framework as brand practitioners walk you step-by-step through successful case studies to help you identify new and creative ideas. \n\n\n\n\n\n\nCultivate your arsenal of tools\, resources\, and connections to champion a social media transformation back at your college or university. You’ll leave feeling refreshed\, inspired\, and reinvigorated. \n\n\n\n\n\n\nExperience a unique online gathering of senior-level\, cross-industry marketers. We’re the only event where attendees benefit from focused higher education sessions\, along with access to consumer brand case studies. \n\n\n\n\n\n\nAccelerate your career and your role within your company by learning to streamline your processes and improving your existing skills set.
URL:https://marketing.com.au/event/social-media-strategies-summit-higher-education/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201027
DTEND;VALUE=DATE:20201030
DTSTAMP:20260407T070540
CREATED:20200906T060737Z
LAST-MODIFIED:20201010T112046Z
UID:16644-1603756800-1604015999@marketing.com.au
SUMMARY:Brand ManageCamp Marketing Conference 2020
DESCRIPTION:Why Brand ManageCamp 2020?\nSure\, we are one of Forbes’ “Must-Attend” Marketing Conferences. But here is why our VIRTUAL conference is going to rock! \nOptimized For Virtual!!!\nThis will NOT just be a live event done virtually. And it will NOT just be a series of webinars or talking heads. We are taking this opportunity to redesign how the content is delivered to ensure you can get the absolute most out of the virtual experience. \n360 Degree View of Brand\nWe understand that Brand Marketing is more than just Advertising and Media. Don’t get us wrong – we cover those. But this marketing conference covers a wide range of topics including Strategy\, Advertising\, Innovation\, Content\, Insights\, Customer Behavior\, Leadership\, Creativity\, and more. Plus all topics will be updated to reflect the realities of this new world in which we live. \nBest Pricing Ever\nWe recognize how tough this year has been and how much budgets have been impacted. As such\, we have developed 3 tiers of registration options to meet a wide range of budgets. It has never been more affordable to attend a Brand ManageCamp marketing conference! \nPost Event Content\nBrand ManageCamp is much more than a 3 day virtual conference – it is a full year of marketing content. PREMIUM and PLUS pass holders will get access to exclusive additional keynotes\, interviews\, live Q&A sessions\, blog posts\, whitepapers\, and more – delivered throughout the year. \nBrightest Minds in Brand\nEvery one of our speakers are best-selling business authors\, world-renowned experts\, or up-and-coming mavericks\, helping us become one of the best marketing conferences of 2020. They are all pushing the boundaries in their respective concentrations and are passionate about delivering their knowledge in an inspiring\, engaging\, and entertaining way. Who’s our keynote? Every single one of them. \nRave Reviews\nThis will mark our 18th annual Brand ManageCamp conference – albeit our first virtual one! We’ve got hundreds and hundreds of fantastic reviews from past attendees and we don’t plan on letting anyone down now! \nPresenters: \n\nJay Baer\, Customer Behavior\nMichael Brenner\, Marketing Trends\nShep Hyken\, Customer Experience\nCarla Johnson\, Innovation\nBrant Pinvidic\, Marketing Communications\nMarcus Sheridan\, Marketing Strategy\nJoe Pulizzi\, Content Marketing\nTodd Henry\, Creativity/Leadership\nJessica Best\, Email Marketing\nDavid Meerman Scott\, Brand Loyalty\nMitch Joel\, Brand Disruption\nAudrey Arbeeny\, Sonic Branding\nLen Herstein\, Leadership/Brand Strategy
URL:https://marketing.com.au/event/brand-managecamp-marketing-conference-2020-3/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Marketing,Online,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201027T093000
DTEND;TZID=Australia/Melbourne:20201028T123000
DTSTAMP:20260407T070540
CREATED:20200927T001801Z
LAST-MODIFIED:20201010T112045Z
UID:16944-1603791000-1603888200@marketing.com.au
SUMMARY:Writing for the web (October)
DESCRIPTION:Learn how to write compelling online copy. \nTaught by a former Sydney Morning Herald editor and journalist\, this fun and practical course covers:\n– how to write short\, sharp and snappy sentences\n– creating great headlines and intros\n– formatting to improve readability\n– using links and subheads properly\n– search engine optimisation (SEO) tips\n– improving email newsletters/EDMs\n– writing for social media\n– usability and accessibility tips. \nOnly 6 places are available to ensure every participant receives personalised attention. \nWriting exercises are included throughout the class\, so you can immediately practise what you’ve learnt.
URL:https://marketing.com.au/event/writing-for-the-web-october/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201028
DTEND;VALUE=DATE:20201029
DTSTAMP:20260407T070540
CREATED:20200801T110016Z
LAST-MODIFIED:20201010T112045Z
UID:16286-1603843200-1603929599@marketing.com.au
SUMMARY:Queensland Business Writers Conference
DESCRIPTION:The Queensland Business Writers Conference is our annual training event for corporate and government communications professionals. \nSince 2012\, this event has helped people who write as part of their job to increase their skills and knowledge of best practice. \nAnd\, this year\, we’re live streaming the whole event – so you can join us online from the comfort of your home or office. \nThe events of 2020 have shown how essential our role as communicators really is. It’s not an easy job to provide clear messages in uncertain times\, but it’s an important one. \nAnd it’s essential that everyone gets the message. This is challenging in a country with a diverse population that may be isolated\, elderly or multicultural\, or have limited digital literacy. \nSo\, this year\, we’ll focus on the skills we need to ensure that\, when we develop communications for the people\, it’s all the people. \nIt’s all happening on Wednesday 28 October 2020.
URL:https://marketing.com.au/event/queensland-business-writers-conference-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Copywriting,Online,Queensland
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201028
DTEND;VALUE=DATE:20201030
DTSTAMP:20260407T070540
CREATED:20200712T064750Z
LAST-MODIFIED:20201010T112045Z
UID:15795-1603843200-1604015999@marketing.com.au
SUMMARY:Social Media Strategies Summit #SMSSUMMIT
DESCRIPTION:6 REASONS #SMSSUMMIT NEEDS TO BE YOUR SOCIAL MEDIA CONFERENCE OF THE YEAR\n\n\n\n\n\nLearn the nuts and bolts of a successful social media strategy to position your brand for success. \n\n\n\n\n\n\nAssess and audit your current social media initiatives through real-life feedback\, discussions and peer-to-peer learning. \n\n\n\n\n\n\nRevitalize your strategy framework as brand practitioners walk you step-by-step through successful case studies. \n\n\n\n\n\n\nCultivate your arsenal of tools\, resources\, and connections to champion a social media marketing transformation back at your company. \n\n\n\n\n\n\nExperience a unique gathering of senior-level\, cross-industry marketers. See what’s driving success at different types of companies that can inspire innovation at your own. \n\n\n\n\n\n\nAccelerate your career and your role within your company by learning to streamline your processes and improving your existing skills set.
URL:https://marketing.com.au/event/social-media-strategies-summit-smssummit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201030
DTEND;VALUE=DATE:20201031
DTSTAMP:20260407T070540
CREATED:20200804T103628Z
LAST-MODIFIED:20201010T112044Z
UID:16365-1604016000-1604102399@marketing.com.au
SUMMARY:Blockchain Expo Virtual 2020
DESCRIPTION:A FREE online conference covering two days of top-level content and thought leadership discussions looking at the Blockchain ecosystem.  \nThis virtual conference is for the ambitious enterprise technology professional\, seeking to explore the latest innovations\, implementations and strategies to drive businesses forward. \nConsisting of live and on-demand sessions\, don’t miss this opportunity to explore this innovative technology and its impact on a range of industries including\, manufacturing\, transport\, supply chain\, government\, legal sectors and financial services energy\, utilities\, insurance\, healthcare\, retail and more! \nOur community of industry experts will explore and debate the technological advancements across the digital eco-system and beyond. \nBlockchain topics include: Emerging technologies\, risk management\, Blockchain adoption\, digital assets\, Tokenisation\, supply chain & logistics
URL:https://marketing.com.au/event/blockchain-expo-virtual-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201102
DTEND;VALUE=DATE:20201105
DTSTAMP:20260407T070540
CREATED:20200906T061625Z
LAST-MODIFIED:20201010T112044Z
UID:16647-1604275200-1604534399@marketing.com.au
SUMMARY:Ad World
DESCRIPTION:Join 15\,000+ of the world’s brightest minds in advertising to learn\, share secrets and connect online. \nFor three days\, Ad World will stream 15+ Digital Advertising Tracks\, consisting of hyper-focused speeches\, workshops and live Q&A sessions to help take your business to the next level. \nNetworking\nThe networking event of the year: Meet the industry elite\, network with 15\,000+ marketers\, advertisers\, ecommerce brands\, entrepreneurs and founders. \nLead Generation\nGet more global leads: Forge valuable\, long-lasting connections with industry leading marketers and advertisers from across the world. \nLearning\nIt’s 15 events in one: Attend diverse range of tracks\, hyper-focused speeches\, learn actionable strategies\, secrets\, attend in-depth workshops & more. \nCareer Development\nEarn up to 24 IAB Continuing Education Credits: Ad World is an IAB (Interactive Advertising Bureau) approved event that will earn you one Continuing Education Credit per one hour of content. \nPresenters: \nAn unparalleled lineup of Ad World leaders have come to share their secrets. They will present actionable insights\, data-driven knowledge and innovative ideas from the online advertising industry. \n\nSir Martin Sorrell\, Executive Chairman\, S4 Capital Group\nRory Sutherland\, Vice Chairman\, Ogilvy UK\, TED Global Speaker\, Author of Alchemy\nJulie Channing\, Vice President of Marketing\, Allbirds\nSam Parr\, Founder\, The Hustle\nJori Ford\, CMO\, FoodBoss\nAshley Vinson. Creative Agency Partner\, Facebook\nAlex Chahin\, Director of Product Marketing\, Hims & Hers\nAshleigh Rankin\, Senior Manager\, Growth Partnerships\, Reddit\nEzra Firestone\, Founder Smart Marketer Inc.\, CEO BOOM! By Cindy Joseph\nMark Joyner\, Digital Ads Pioneer & Author\nShaan Puri\, Host\, My First Million Podcast and Founder\, Bebo\nNubia Mota\, Head of Marketing & New Business\, Magento\nAlex Lieberman\, Co-Founder & CEO\, Morning Brew\nJill Wittkopp\, Director of Product\, IAB\nJesse Horwitz\, Founder\, Hubble
URL:https://marketing.com.au/event/ad-world/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,eCommerce,Online,PPC
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201103T100000
DTEND;TZID=Australia/Melbourne:20201103T110000
DTSTAMP:20260407T070540
CREATED:20201010T083940Z
LAST-MODIFIED:20201010T112044Z
UID:17161-1604397600-1604401200@marketing.com.au
SUMMARY:Educational webinar: Establishing your brand story
DESCRIPTION:On 3rd November\, Zoho’s hosting a free\, educational webinar on establishing your company’s brand story and voice. Learn how to find\, incorporate\, and use your brand’s voice throughout your website to increase website traffic\, improve customer engagement\, and drive brand loyalty. Join to get a better understanding of various business topics and learn how to run your business more efficiently. This webinar series on website basics is strictly educational and the topics change every week. Check out our other postings for additional sessions. \nWhy attend: \n\nLearn easy to-replicate\, step-by-step processes for optimizing customer engagement and website traffic.\nExperts will also share first-hand tips and tricks to help you establish your brand’s unique voice.\nAsk questions and receive answers in real-time.
URL:https://marketing.com.au/event/educational-webinar-establishing-your-brand-story/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Video
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201104
DTEND;VALUE=DATE:20201106
DTSTAMP:20260407T070540
CREATED:20201010T101105Z
LAST-MODIFIED:20201010T112044Z
UID:17177-1604448000-1604620799@marketing.com.au
SUMMARY:MGS Global Virtual Conference
DESCRIPTION:A Global Virtual Event for Mobile App Publishers\nCome together with peers and experts from around the globe to learn\, connect\, and grow at MGS Global Virtual Conference 2.0—an event held entirely online that includes all the features you’ve come to expect from an MGS event. Together we can solve old problems and new ones to keep the mobile industry moving. Ask questions\, network\, visit the trade show floor just like an in-person event—all without stepping foot in an airport. \n\n\nAbout MGS Global Virtual Conference 2.0\n\n\n1000+Attendees\n900+Companies\n75+Speakers\n2Days\n\n\n\n\n\n\n5 reasons to attend MGS Global Virtual Conference 2.0\n\n\n\nYou Need a Strategy The mobile industry is still booming. Downloads are on the rise and CPMs are down\, but if you want to keep those users for the long term\, you need a plan. \nMore Than a Webinar You have to see it to believe it\, but our virtual event lets you visit the exhibit hall\, schedule meetings\, have one-on-one chats\, and even visit the virtual lounge (BYOB!). \nHit 3 Geos in 2 Days MGS GVC 2.0 will bring you the latest trends and best practices emerging from exciting markets like Latin America and established ones like North America and Europe. \nGet Your Questions Answered Take full advantage of the interactive nature of the event to get your questions answered by industry leaders. A global virtual conference means there’s something for everyone; but it also means time zones need to be taken into account unlike at physical events! \nReconnect with Industry Leaders Now\, more than ever\, it’s important to keep your skills and making new connections. Connect with your colleagues at MGS GVC 2.0.
URL:https://marketing.com.au/event/mgs-global-virtual-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201104T080000
DTEND;TZID=Australia/Melbourne:20201106T170000
DTSTAMP:20260407T070540
CREATED:20200906T062401Z
LAST-MODIFIED:20201010T112043Z
UID:16653-1604476800-1604682000@marketing.com.au
SUMMARY:Content Marketing Summit - Asia
DESCRIPTION:Content Marketing Summit\, as the name suggests\, is a premier event where some of the greatest minds\, savvy brands\, renowned publishers\, innovative technology enablers and leading practitioners from across the world come together to explore the exciting world of content marketing. \nWhile the discipline itself isn’t anything new\, the rapid expansion of digital media and the growing clout of social media have altered Content Marketing in unexpected ways. This metamorphosis presents exciting new opportunities for brands\, publishers\, agency partners and independent creators alike.
URL:https://marketing.com.au/event/content-marketing-summit-asia/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Copywriting,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201105
DTEND;VALUE=DATE:20201106
DTSTAMP:20260407T070540
CREATED:20201010T102749Z
LAST-MODIFIED:20201010T112043Z
UID:17183-1604534400-1604620799@marketing.com.au
SUMMARY:ONLINE & DIGITAL GROCERY SUMMIT 2020
DESCRIPTION:Optimise your brand’s eCommerce strategies and increase your online sales in 2020 and beyond \nThe Online & Digital Grocery Summit 2020 will bring together the leading Retailers and FMCG brands to understand the key actions to optimise your brand’s eCommerce strategies and increase your online sales. \nDon’t miss the opportunity to learn from and network with the key retailers\, brands and industry experts and get your share of the grocery industry’s fastest growing sector! \n​
URL:https://marketing.com.au/event/online-digital-grocery-summit-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201105
DTEND;VALUE=DATE:20201107
DTSTAMP:20260407T070540
CREATED:20200804T095248Z
LAST-MODIFIED:20201010T112043Z
UID:16346-1604534400-1604707199@marketing.com.au
SUMMARY:Strategic Marketing USA (Online)
DESCRIPTION:Adapt\, Innovate\, Reimagine\nSet Benchmarks\, Showcase Innovation\, Map the Future of Marketing\n\n\n\n\n\n\nSetting the Agenda for Marketing Teams Globally\n\n\n\n\n\n\nWe are amidst the most dramatic shift in consumer expectations in a lifetime. \nThe entire fabric of our lives has changed and\, in turn\, so too has the way we want to interact with brands. Marketing must change to align with this shift\, now. \nReuters Events: Strategic Marketing USA (Nov 5-6) is uniting the world’s most influential CMOs to set benchmarks\, showcase innovation\, and map the future of marketing – one where brands are purpose-driven\, campaigns are intelligently data-backed\, and innovation drives growth. \nThe world is changing and this disruption will pave the way for new industry leaders. How will take advantage of this opportunity to reconnect with your customers? \n\n\n4 essential themes for 2020\n\n\n\n\n\nCMO Strategy & Trends for a Post-Covid World: CMOs share their plans for keeping brand relevancy in an ever-changing world\, honing brand purpose\, reinventing a legacy\, and creating a culture of innovation.\nCustomer Insights & Understanding New Consumer Behavior: Customer needs\, wants and expectations have changed. It’s time to fully understand your customer and their journey to unlock data-driven personalized experiences.\nAgile Content & Creative: Cut through the noise with impactful interactions that inspire and connect with this shared global experience. Tell stories that engage on an emotional level and are grounded in brand purpose.\nDigital\, Social & Influencers: As we follow social-distancing guidelines\, the channel of choice for many is social and influencers are at their most impactful. Video\, influencers and the formula for social success.\n\n\n\n\n\nJoin 5\,000+ virtual attendees!\nSet Benchmarks\, Showcase Innovation\, Map the Future of Marketing
URL:https://marketing.com.au/event/strategic-marketing-usa-online/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201105
DTEND;VALUE=DATE:20201107
DTSTAMP:20260407T070540
CREATED:20201010T102239Z
LAST-MODIFIED:20201010T112042Z
UID:17181-1604534400-1604707199@marketing.com.au
SUMMARY:Move Beyond Marketing: The Future of Brand
DESCRIPTION:Setting the Agenda for Marketing Teams Globally\n\n\n\n\n\n\nBrands have a profound impact on society and culture. \nThe movements we champion\, the people we promote\, and the campaigns we launch – all influence the perceptions of humans around the world. \nConsumers recognize our influential power and have become more interested in the values we stand for than the products themselves. So\, how can you follow their lead\, move beyond marketing\, and create real communities passionate about your brand purpose? \nStrategic Marketing USA (Nov 5-6\, Virtual Forum) is uniting the world’s most influential CMOs to discuss the impact of brands on society\, challenge what it means to be a brand and map a new future for marketing – one where brands are purpose-driven\, campaigns are intelligently data-backed\, and innovation drives growth. \n\n\n\n\n\n\n\nAnnouncing the World-Class Leaders Headlining This Year’s Virtual Event:\n\n\n\n\n\n\n\n\nPenny Baldwin Chief Marketing Officer Qualcomm\nPaul Chibe Chief Executive Officer Ferrero North America\nBrad Hiranaga Chief Brand Officer General Mills\nEvan Jones Chief Marketing Officer Fender\n\n\n\n\n\n\n4 essential themes for 2020\n\n\n\n\n\nCMO Strategy & Trends for a Post-Covid World: CMOs share their plans for keeping brand relevancy in an ever-changing world\, honing brand purpose\, reinventing a legacy\, and creating a culture of innovation.\nCustomer Insights & Understanding New Consumer Behavior: Customer needs\, wants and expectations have changed. It’s time to fully understand your customer and their journey to unlock data-driven personalized experiences.\nAgile Content & Creative: Cut through the noise with impactful interactions that inspire and connect with this shared global experience. Tell stories that engage on an emotional level and are grounded in brand purpose.\nDigital\, Social & Influencers: As we follow social-distancing guidelines\, the channel of choice for many is social and influencers are at their most impactful. Video\, influencers and the formula for social success.
URL:https://marketing.com.au/event/move-beyond-marketing-the-future-of-brand/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201106
DTEND;VALUE=DATE:20201107
DTSTAMP:20260407T070540
CREATED:20201010T103148Z
LAST-MODIFIED:20201010T112002Z
UID:17185-1604620800-1604707199@marketing.com.au
SUMMARY:Email Marketing Summit Australia
DESCRIPTION:Returning in 2020 as a Virtual Event\, Email Marketing Summit Australia (EMSA) is the largest\, premier email marketing summit in the southern hemisphere. \nThe EMSA is a community of marketing experts passionate about marketing\, selling\, and delighting customers with email. Every year we aim to educate and inspire marketers across the globe so you can grow better and learn more. \nMarketing experts from around Australia will be tackling key digital marketing trends\, customer retention strategy\, automation\, data privacy best practices and so much more! \nOver 500 marketers from over 200 different companies will be coming together to learn from the industry’s best. Save your free virtual seat today!
URL:https://marketing.com.au/event/email-marketing-summit-australia-3/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201106
DTEND;VALUE=DATE:20201108
DTSTAMP:20260407T070540
CREATED:20201010T103616Z
LAST-MODIFIED:20201010T112002Z
UID:17187-1604620800-1604793599@marketing.com.au
SUMMARY:VIRTUAL LIVE VIDSUMMIT
DESCRIPTION:This Virtual event will not be like the boring online conference. We’re doing it VIDSUMMIT STYLE. \nOf course\, we will have all the experts and creators you want to learn from\, but we will be selecting a few people that pre-ordered tickets to do a channel and business evaluation from MrBeast\, Shonduras\, Derral Eves.\n\n\n\n\n\n\n\nWhere The World’s Top Video Influencers\, Video Marketers And Brands Reveal Everything They Know About Turning Videos Into Sales – 60+ High-Level Speakers. Get Access to the world’s leading experts on audience growth\, brand building and influence gain\, all the one room\, just for you. \nVidSummit is NOT a place where influencers connect with their fans. Instead\, VidSummit is where you become an industry insider. Without the fans at the event\, influencers share the truth of what they do – the truth they would never share online. In other words\, VidSummit is the only event where dozens of the top 1% of influencers show you how to get fans fast\, build a brand and make millions from your content.
URL:https://marketing.com.au/event/virtual-live-vidsummit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Video
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201110
DTEND;VALUE=DATE:20201111
DTSTAMP:20260407T070540
CREATED:20201010T094304Z
LAST-MODIFIED:20201010T112002Z
UID:17173-1604966400-1605052799@marketing.com.au
SUMMARY:Roadmap for Using Data and Insights to Market Confidently in an Uncertain Time
DESCRIPTION:Roadmap for Using Data and Insights to Market Confidently in an Uncertain Time \nFind out the roadmap for using data and insights to target and reach your marketing goals. Learn how to harness first-party data to extract insights to grow your business\, how to use traditional and non-traditional data to get a true 360-degree view of customers\, and how to leverage the power of these new insights across multi-channel digital marketing platforms. \nSpeaker(s)\n\nTodd Hoover\nMarketing Practice Leader\nEquifax
URL:https://marketing.com.au/event/roadmap-for-using-data-and-insights-to-market-confidently-in-an-uncertain-time/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201110
DTEND;VALUE=DATE:20201127
DTSTAMP:20260407T070540
CREATED:20200808T022958Z
LAST-MODIFIED:20201010T112002Z
UID:16425-1604966400-1606435199@marketing.com.au
SUMMARY:Digital Marketing Asia
DESCRIPTION:Since 2013\, Digital Marketing Asia has been pivotal in uniting the digital marketing industry\, from the most senior leaders to innovative thinkers\, to celebrate\, share and drive marketing innovation. \nThis year\, we will focus on how brands can tackle digital marketing challenges brought by COVID-19 through data and technology that can bring the global economy out from recession. We will cover the most pressing discussion points for the digital marketing industry alongside championing the resilience and collaboration with data and technology being shown during these unprecedented times. \nBy attending Digital Marketing Asia\, you will be joining a community of trailblazers\, thought leaders and industry experts pushing the bounds of marketing and technology. This event is where you can access research-backed sessions\, get expert advice on specific challenges and interact with peers — all in one place. \nWe’ll take you on a three weeks journey of in-depth learning into the realm of digital enablement. Explore ways in which you could unlock success in digital transformation\, convert numbers into insights and translate insights into various digital platforms and channels. At the end of Digital Marketing Asia 2020\, you will walk away with a robust understanding of the digital age of marketing. \n\n\n\n\nBenefits of Attending\n\n\n\n\n\n\n\n\n\nStrategic advice and insights\nMeet with our global expert speakers to learn about the latest strategic trends and explore how these insights can be applied to achieve your mission-critical priorities during and post COVID-19.\n\n\n\n\n\n\n\n\nProven case studies and powerful panels\nAll our speakers will be giving practical advice on real problems\, using their businesses as case studies for you to learn from. There will also be thought-provoking panels and debates that spark discussions and the exchange of ideas.\n\n\n\n\n\n\n\n\n\n\nThought leadership\nGet inspired by visionary leaders who have unique perspectives on business\, technology and life\, and how to align strategic initiatives to business goals in your marketing plans.\n\n\n\n\n\n\n\n\nTechnology solutions\nTry out game-changing technologies in one place — and discover solutions that will amplify your marketing efforts and drive business growth.\n\n\n\n\n\n\n\n\nPeer community\nExpand opportunities through global networking and discover answers to shared challenges on managing the transition from short-term business survival to long-term success post-COVID-19.
URL:https://marketing.com.au/event/digital-marketing-asia/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201110T080000
DTEND;TZID=Australia/Melbourne:20201119T170000
DTSTAMP:20260407T070540
CREATED:20201010T224112Z
LAST-MODIFIED:20210118T073335Z
UID:17212-1604995200-1605805200@marketing.com.au
SUMMARY:Digital Summit 2020
DESCRIPTION:Join us at Digital Summit 2020. Be part of the community and get ready for a transformation experience across government. Adapt. Engage. Deliver. \nThis year\, join the transformation conversation from the comfort of your own screen. We have designed our program to provide you an in-person experience\, online. \nCan’t make it? Register and you can play it back on-demand for 12 months after the Digital Summit. \nAdapt\nAdapt to and navigate change in your workplace. Our speakers\, presenters and workshop facilitators are driving real change and transformation in their organisations to adapt to our changing world. \nEngage\nEngage with and learn from our speakers and your peers. Challenge how you think and explore new ways to understand user needs and build solutions. \nDeliver\nDeliver solutions to real users. Build networks and develop practical actions and plans. Get insights into how some of the biggest organisations are delivering digital transformation\, from success stories to valuable failures. \n\n\n\n\n\n\n\n4 days – 4 themes\n\nDisruption and Change – Day 1\, Tuesday 10 November\nHuman-centred Services – Day 2\, Thursday 12 November\nLeadership and People – Day 3\, Tuesday 17 November\nTechnology and Data – Day 4\, Thursday 19 November\n\n\n\nGovernment keynotes\n\nThe Hon Stuart Robert MP – Disruption and Change\nRebecca Skinner – Human-Centred Services\nPeter Woolcott AO – Leadership and People\nRandall Brugeaud – Technology and Data
URL:https://marketing.com.au/event/digital-summit-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201110T100000
DTEND;TZID=Australia/Melbourne:20201110T110000
DTSTAMP:20260407T070540
CREATED:20201010T092351Z
LAST-MODIFIED:20201010T112002Z
UID:17164-1605002400-1605006000@marketing.com.au
SUMMARY:Educational webinar: Elements of website design
DESCRIPTION:On 10th November\, Zoho’s hosting a free\, educational webinar on elements of website design. Experts will discuss fonts\, color schemes\, and will help you gain a basic understanding of visual hierarchy. They’ll also have a short presentation on how to effectively communicate your design needs if you choose to hire a graphic designer.This webinar series on website basics is strictly educational and the topics change every week. Check out our other postings for additional sessions. \nWhy attend: \n\nLearn easy to-replicate\, step-by-step processes for optimizing website design.\nExperts will also share first-hand tips and tricks to help you communicate your needs to designers.\nAsk questions and receive answers in real-time.
URL:https://marketing.com.au/event/educational-webinar-elements-of-website-design/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201111
DTEND;VALUE=DATE:20201112
DTSTAMP:20260407T070540
CREATED:20200906T063248Z
LAST-MODIFIED:20201010T112002Z
UID:16659-1605052800-1605139199@marketing.com.au
SUMMARY:The Virtual MarTech Summit
DESCRIPTION:Converging Marketing & Technology for a Winning Future\n#VirtualMarTech \nThe current worldwide pandemic alongside the digital revolution has urged brands and advertisers to reshape the way they connect and engage with customers regionally and globally. At the same time\, MarTech innovation through the likes of Data Analytics\, AI\, Machine Learning\, Automation and the use of chatbots to enhance customer experience is growing at an unprecedented speed. Join us at this 4th edition virtual summit where you will find out: \n\nHow will MarTech help your team tackle complexities in a digital world?\nWhat to consider when prioritizing new technologies & planning your MarTech roadmap?\nHow do you guarantee seamless customer experience while leveraging your investment?\n\nTopics\nCheck what will be covered during the sessions. \n\nData-Driven Marketing\nDigital Transformation\nDigital Transformation With New Partnerships\nHow GDPR Will Transform Digital Marketing\nImpact of 5G\, AI and IoT on MarTech\nMake the Most Out of Your Customer Data\nContent Marketing & Strategy\nBuilding a Data-Driven e-Commerce Strategy\nCapitalize on Disruptive Technologies\nCMO’s Role & the Importance of Cross-department Collaboration\nHow AI is Accelerating Marketing Performance\nCustomer Experience & Engagement\nCustomer Loyalty & Retention Strategy\nOmnichannel Marketing: Consistency vs. Engagement\nRedefining Your Customer Journey\nTechnology Redefining Communications\nUsing Chatbots and AI to Drive Engagement\nUtilizing Data & AI\n\nPresenters: \n\nRichard Barham\, Head of Digital Trading\, Post Office\nPatrick Kelley\, Head Of Digital\, ITV Commercial\nTom Kelleher\, Head of Technology\, MarTech\, Telegraph\nKerry Dawes\, Director of Marketing Technology\, Tui\nMaria Tarasidou\, Global Data Program Manager\, Facebook
URL:https://marketing.com.au/event/the-virtual-martech-summit/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Online,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201111T080000
DTEND;TZID=Australia/Melbourne:20201111T170000
DTSTAMP:20260407T070540
CREATED:20201010T104817Z
LAST-MODIFIED:20201010T112002Z
UID:17191-1605081600-1605114000@marketing.com.au
SUMMARY:The Virtual Martech Summit
DESCRIPTION:The current worldwide pandemic alongside the digital revolution has urged brands and advertisers to reshape the way they connect and engage with customers regionally and globally. At the same time\, MarTech innovation through the likes of Data Analytics\, AI\, Machine Learning\, Automation and the use of chatbots to enhance customer experience is growing at an unprecedented speed. Join us at this 4th edition virtual summit where you will find out: ​ \n\n\nHow will MarTech help your team tackle complexities in a digital world? \n\n\nWhat to consider when prioritising new technologies & planning your MarTech roadmap?  \n\n\nHow do you guarantee seamless customer experience while leveraging your investment? \n\n\nTopics:\n\n\n\nData-Driven Marketing \n\n\nDigital Transformation \n\n\nDigital Transformation With New Partnerships \n\n\nHow GDPR Will Transform Digital Marketing \n\n\nImpact of 5G\, AI and IoT on MarTech \n\n\nMake the Most Out of Your Customer Data \n\n\nContent Marketing & Strategy \n\n\n\n\n\n\nBuilding a Data-Driven e-Commerce Strategy \n\n\nCapitalise on Disruptive Technologies \n\n\nCMO’s Role & the Importance of Cross-department Collaboration \n\n\nHow AI is Accelerating Marketing Performance \n\n\nCustomer Experience & Engagement \n\n\nCustomer Loyalty & Retention Strategy \n\n\n\n\n\n\nOmnichannel Marketing: Consistency vs. Engagement \n\n\nRedefining Your Customer Journey \n\n\nTechnology Redefining Communications \n\n\nUsing Chatbots and AI to Drive Engagement \n\n\nUtilising Data & AI  \n\n\n\n\nSpeakers:\n\nSteffen Daleng\, Chief Marketing Officer\, Booktopia \n\n\n\n\n\n\n\n\n\n\nMal Chia\, Chief Marketing Officer\, Ryderwear \n\n\n\n\n\n\n\n\n\n\nOleg Kravets\, Global Head of Data & Analytics\, The Travel Corporation \n\n\n\n\n\n\n\n\n\n\nDavid Harling\, Chief Marketing Officer\, APAC\, MoneySmart \n\n\n\n\n\n\nPamela Bishop\, Chief Marketing Officer\, Blooms The Chemist
URL:https://marketing.com.au/event/the-virtual-martech-summit-2/
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201111T080000
DTEND;TZID=Australia/Melbourne:20201112T170000
DTSTAMP:20260407T070540
CREATED:20201010T105045Z
LAST-MODIFIED:20201010T112002Z
UID:17193-1605081600-1605200400@marketing.com.au
SUMMARY:24hr Virtual Global Ecommerce Summit
DESCRIPTION:eCommerce across the globe has significantly spiked due to the COVID-19 pandemic. \nThere has been a massive change to the types of goods that are being bought due to social distancing with many consumers focusing on buying\nessential goods. \nDuring this 24hr virtual summit\, we will be focusing on the key trends in the eCommerce industry and methods to overcome the challenges brought on\nby COVID-19. \nWe will be exploring the eCommerce trends in the following regions: \n\nAsia Pacific: Where cross border trade has increased\, but now might have to be reassessed during the time of COVID\nMiddle East: We will explore how to keep the momentum for these retailers\, since the adoption of online shopping has spiked due to COVID-19\nEurope: Where there have been supplying chain challenges due to borders that are closed\nLATAM and Caribbean: This region has also been experiencing exponential growth\, but how will they manage product shortages?\nNorth America: Here there has also been an increase in eCommerce sales\, but there has been an increase in fraud that cannot be ignored\n\nGlobally the rate of eCommerce has increased\, we will explore the supply chain and stock issues that some markets are facing due to borders being\nclosed\, and some stock coming from China. \nJoin us at the 24 hours Global eCommerce summit to discuss the key challenges and trends in the eCommerce space and identify new areas for growth\nand where new opportunities lie.
URL:https://marketing.com.au/event/24hr-virtual-global-ecommerce-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,eCommerce,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201112T080000
DTEND;TZID=Australia/Melbourne:20201113T170000
DTSTAMP:20260407T070540
CREATED:20201010T105231Z
LAST-MODIFIED:20201010T112001Z
UID:17195-1605168000-1605286800@marketing.com.au
SUMMARY:Amazon Strategies Virtual Forum
DESCRIPTION:The retail world was upended this past spring with the emergence of the coronavirus pandemic. As a result\, retailers had to think quickly and adapt to a totally e-commerce world. One of those retailers? Amazon. While many brands use Amazon as a tool for online commerce\, Amazon’s advertising function is a necessity to compete and is often mixed in with a brands other marketing strategies. \nAt the Amazon Strategies Virtual Forum\, we will be tackling all things Amazon\, from selling to advertising. As luxury retailers enter the Amazon ecosystem and as CPG companies compete for ad space\, every retailer or brand has to bet on Amazon. From the AMS platform\, to product pages\, even video advertising\, we’ll hear from retailers and agency partners alike as they walk us through how their Amazon strategies have shifted in the past few months. Join us and come away with actionable insights and practical tips that’ll help you grow your business. \nWhat’s included with a pass \n• Access to all live presentations and interactive town halls and working group discussions\n• Access to on-demand videos and slides from any sessions you may have missed\n• An Amazon Advertising Survival Guide packed with key takeaways from the week\, practical tips\,\non-demand sessions\, full presentations and much more
URL:https://marketing.com.au/event/amazon-strategies-virtual-forum/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,eCommerce,Online
END:VEVENT
END:VCALENDAR