Search & Performance Insider Summit
2021-06-14 - 2021-06-15 | Online
The digital marketing ecosystem has accelerated five years in seven months of crisis. Ecommence is on fire, as are the performance media that drive it. But as search and performance marketing teams budget for 2021 they face a clutter of competition and product offerings. Search and shopping queries are proliferating across social platforms and retailer sites. The sales funnel is bending and fluid as the ecommerce windfall drives focus even more on conversion and sales.
The annual December meeting of search and performance marketing leaders at MediaPost’s Insider Summit digs into the media plan for an uncertain 2021. How are planners and buyers forecasting in a fog? (Re)evaluating the tech that is best able to pivot with them? Managing performance new media options from social, retail, audio and video products? Keeping an eye on the entire funnel?

The Summit will cover

Solving for planning into 2021
Vetting tech investments in a more fluid environment
Leveraging new shopping opportunities across platforms
Managing the retail adnet clutter
Engaging the post-cookie identity challenge

In its 15th year, the Search and Performance Insider summit maintains its focus on sharing best practices and providing marketers with ideas, case studies and actionable intelligence.

Digital Marketing for Financial Services Canada Summit 2021
2021-06-15 - 2021-06-16 | Online
Digital marketing is at a crossroads. This hyper-digital world is not a temporary reality that will disappear with the pandemic – it is here to stay. Attend the 11th Annual Digital Marketing for Financial Services Canada Summit and benchmark with hundreds of like-minded industry peers. Delve into inspired case studies playing out in real time.
Hear best practices from thought leaders and award-winning brands, like: Mastercard, TD, Wells Fargo, RBC, EQ Bank, Prudential, Vanguard, BMO, Sun Life and 40+ more!
Take advantage of this virtual, 2-day offering to interact with thought leaders, experts and professionals from across Canada. Share best practices and gain insights to drive conversion and build customer loyalty.

Discover how the visionaries and leaders behind the world’s most iconic financial services brands are constantly innovating to stay ahead of the curve. Gain crucial insights to maximize your digital ROI and drive brand engagement. Uncover how to implement proven strategies by examining in-depth case studies and engaging in exclusive panel discussions. Connect with 40+ senior digital marketing leaders and benchmark your marketing strategies against them.

The 11th Annual Digital Marketing for Financial Services Canada Summit connects you with exclusive knowledge at the touch of a button.
In addition to this leading-edge content, we are excited to share this as an immersive virtual experience that offers you key benefits, including:

LIVE interactive sessions with enhanced Q&A, polls and learning
Break-out groups on specialized topics to turbocharged peer-to-peer learning
Networking with industry leadership you wouldn’t otherwise have access to
On-demand workshops Keynotes and panels that can be viewed anytime, 24/7 (available for you to reference after the event)
A virtual exhibit hall with special offers from sponsors
Less travel and time away from work = more convenience

The 11th Annual Digital Marketing for Financial Services Canada Summit brings senior financial marketing executives together in one digital space. It enables them to access strategically-focused content in an environment that is conducive to forging lasting business relationships.
This is your opportunity to network with the industry’s key influencers and decision-makers at this action-packed, 2-day virtual event. Build your pipeline with sales leads by taking advantage of one of our limited sponsorship opportunities now.

Programmatic Pioneers Connect Virtual Summit
2021-06-15 08:00 - 17:00 (Australia/Melbourne) | Online
Without finding out what your C-Level competitors are doing and reevaluating your existing strategies, you could be missing out on critical information to maintain your business’ resilience and prepare for the future.
That is why we’re bringing Programmatic Pioneers Connect to you. This invitation-only virtual event will feature facilitated networking, benchmarking with senior programmatic leaders in small group breakouts, and the opportunity to meet handpicked solution providers 1-1

Pre-Scheduled 1:1 Meetings

See someone on our attendee list you want to meet? Mutually matched and pre-scheduled 1:1 meetings with your prospects and peers make it easy to further business. No more fruitless conversation. No more tradeshows.

Executive-Level Content

We provide custom-made, high-level content that fosters a fruitful dialogue amongst participants. Engage in in-depth discussions on how senior executives are leading the charge, to provide you with a rare chance to benchmark against the biggest brands in the country.

Exclusive Networking

Meet only the most senior-level executives in an intimate and interactive environment at our breakout rooms, 1:1 meetings, roundtables, and more.

SocialFresh 2021
2021-06-16 08:00 - 2021-06-18 17:00 | Online
Social Fresh is for social media marketers and business owners. Attendees return year after year for inspiring and actionable training, presented by the smartest folks in the industry. The experience is world-class, the marketing lessons are always FRESH, and you’ll leave with a path to move your social media to the next level!
Attendees include B2B and B2C companies, Fortune 500 brands, Agencies, Small Business Owners, Government, Finance, Higher Ed, Retail, and Nonprofit

Social Fresh is THE event to keep you focused and fueled up on today’s best-in-class marketing strategies. If you want to create better content (faster!), increase organic engagement, and make your business standout in the feed–Social Fresh is where you’ll learn these lessons–and more. We’ve packed 20+ industry experts and brand leaders into 3 days of business building sessions.

Digital Day - Amazon
2021-06-16 09:30 - 16:00 | Online
On the 15th of June, Retail Global will be presenting you with the best content going around focussed on Amazon. We have brought together International and Australian sellers, marketplace experts, who will be sharing their stories, lessons, and insights so that you can grow your business on Amazon, both in Australia and Globally. Amazon Australia will also present during two of our sessions.
The program is being put together as we speak but here is just some of the topics that will be covered.

Growing your Business on Amazon
Learn why you should allocate resource to the Australian Marketplace
Account Security
Going Global
How to tackle the Data Challenge
Which products make sense for FBA vs FBM. The Pros and Cons of Retail vs 3rd Party.
How Amazon works in tandem with your website.

Register to receive updates on the Agenda and our big keynote announcements.
Digital Day Amazon is organised by Retail Global for its community, not by Amazon and the content presented by non Amazon staff is not endorsed by Amazon.

Adobe Commerce Digital Day
2021-06-16 09:30 - 16:00 | Online
Welcome to Adobe Commerce Digital Day, presented by Retail Global. On the 16th of June, we are bringing you the best Adobe Business content going around. Australian sellers will be sharing their stories so that you can grow your business using Adobe.
Thanks to our major sponsors, this event comes with no cost for Retailers. So make sure you sign up, block out your calendar on 16th of June and get set for some fantastic content that will help you sell more using Adobe.
Adobe Digital Day will cover the following topics:

Thought-leadership Trends: Industry-leading trends and eCommerce updates
2021 & Beyond: A roadmap of future Adobe Commerce Products planned for 2021 & beyond
Artificial Intelligence: How A.I can protect, grow, and improve your CX
Cast Studies: Examples of customers and sellers who have seen success with Adobe
Sustainability: Ensuring the future of eCommerce through sustainability and responsible sourcing
Agility & Growth: How to remain agile while growing your eCommerce business

How to Target Customers in a Cookie-Less World
2021-06-17 08:00 - 10:30 | The Grove, 480 Queen Street, Brisbane, QLD, 4000, Australia
The cookie apocalypse is here and now is the time for marketers, agencies, businesses and publishers to take action and ensure your knowledge and targeting strategies are up to date as we enter the new world of data privacy.
If you want to understand the targeting implications from the phasing out of third-party cookies and the iOS operating system changes, then this is the event for you. We’ll be hearing about the latest approaches, tools and tactics that will give you the customer targeting you need.
Our speakers will inform and educate from both sides of the table on the current updates from this evolving space, share how they have pivoted their spend and strategy and talk about what the future holds. Whether you are running a huge ad spend or managing a small campaign, these insights will help you to optimise your efficiencies and ad spend.

Email Innovations Summit North America
2021-06-17 08:00 - 17:00 | Online
Developed in conjunction with the membership of Only Influencers, email marketing’s most trusted and oldest community, the Email Innovations Summit is the conference that Email Marketers have been asking for.
By exploring, educating, and discussing the cutting edge of email marketing trends, the Email Innovations Summit is designed to take your Email Marketing career to the next level.

Only Influencers, and Rising Media, one of the premier event producers for the internet industry, have teamed up to launch a conference series for email marketing professionals: The Email Innovations Summit, the first conference to focus exclusively on the latest innovations in email marketing industry.
This conference is designed to not only make you the smartest person in the room by arming email professionals with the most up to date techniques and tools, but also how to communicate those benefits and get buy-in from your CMO, Upper Management and your clients.
And, as with anything connected with Only Influencers, it is also a conference with a strong connection to the community. Network with colleagues from around the world, get to know the email marketing community and supercharge your career at the Email Innovations Summit every June in Las Vegas and October in London.

App Promotion Summit USA
2021-06-17 08:00 - 2021-06-24 17:00 | Online
Learn growth marketing strategies and tactics directly from the top US app growth experts.
APS USA (WFH) will run with a new format to accommodate digital attendance. Talks, interactive sessions and networking will be delivered online.
The cutting-edge agenda covers new ways to drive app growth through influencer marketing, App Store Optimization (ASO), user acquisition, app subscriptions, social media, analytics, engagement and retention.
You’ll end the event full of new ideas, tactics and actionable strategies that will help you grow and scale your app.

NRF Retail Converge
2021-06-21 08:00 - 2021-06-25 17:00 | Online
A must-attend event for everyone across every facet of retail: Don’t slow down this summer, learn the latest from experts, thinkers and disruptors of all kinds.

Hone in. Zoom out.

9 tracks for deep exploration in your field

Loss Prevention / Asset Protection / Security
Retail Tech / IT
Supply Chain / Logistics / Distribution
Cybersecurity / Data Privacy
Marketing / Data Analytics / Merchandising
Customer Experience
Ecommerce / Digital / Mobile
Store Operations
Corporate Strategy / Leadership

With content available for scheduled or on-demand viewing and
numerous ways to connect with peers, NRF Retail Converge gives
you all the depth you demand and all the breadth you deserve.

75 educational sessions
85 sponsor-led sessions
12 Lunch & Learn sessions
64 product demos
40 interactive roundtables

Home Goods eCommerce Summit
2021-06-23 | Online
On June 23rd 2021 join Retail Summits for a full day of networking, presentations and panels from industry leaders.
Speakers and attendees include Heads of eCommerce, Marketing Managers, Customer Experience Experts and Owners of Small and Medium Sized Retail Brands. Our day begins at 8 AM Eastern and continues with panelists, presenters, networking between peers and clients, we end the day with a virtual Happy Hour. Retail Summits is powered by AccelEvents and other partners allowing us to host continued networking throughout the day.

EcomWorld
2021-06-28 08:00 - 2021-06-29 17:00 | Online
The World’s Largest Ecommerce Event

15,000+attendees
3,000+brands
50+speakers
10+tracks

For the first time ever, the entire ecommerce world is coming together online to share exclusive knowledge, tactics and actionable strategies on how to build, operate, and scale profitable ecommerce businesses in 2021.
This isn’t your typical virtual conference. Ecom World is gathering the world’s most innovative founders, brightest minds and trailblazing DTC brands for two days of masterclasses and networking – all from the comfort of your home.
Our speakers are masters of their craft and are handpicked to share their proven blueprints to success. Join them and 15,000+ attendees for 10+ tracks of in-depth speeches, panels, workshops & live Q&A sessions on 28-29th June.
Interested in growing your brand, increasing your sales and making 2021 your most profitable year yet? This event is for you.

Social Media Week Los Angeles
2021-06-29 - 2021-07-01 | Online
Social Media Week Los Angeles (#SMWLA) is the West Coast’s Premier Event for leaders in digital marketing. This multi-day virtual event will bring together brand and platform leaders, digital marketers, and social media practitioners to unpack the 2021 annual theme “Reinvention” through the lens of the business of influencer marketing with actionable insights for leveling up your strategies.
Participate in main stage talks, panel debates, fireside conversations, a track of academy classes, networking events and much more.
The team at Social Media Week are not only great collaborators to work with, they have a deep commitment to the evolution of Marketing & Social Media that continues to be a source of inspiration for me and my team. Having spoken at various Social Media Week conferences and joined for some digital programming on SMW+, I give my highest recommendation to Social Media Week as an education resource, networking hub, and industry mobilizer.
Will Cady Head of Creative Strategy, Reddit

eTail
2021-06-29 08:00 - 2021-07-01 17:00 | Online
For over 20 years, eTail has brought together retail innovators to hear inspirational tactical content paired with curated networking.
At the eTail Virtual Summit & Expo, you’ll get action-packed stories, disruptive strategies, strategic conversations, and connections with top minds at America’s most successful retailers. No commercials. No egos. We cut out the fluff to give you hundreds of strategic takeaways to increase profits from your business.
During months of research, we designed an agenda featuring curated themes and topics based on the issues that mattered most to you. You won’t get lost amongst a sea of sessions- our streamlined agenda will highlight the following:

eCommerce 2021: Charting Your Post-Pandemic Growth Path
Achieving CX and UX Success
The Future Of Omnichannel
Digital Marketing Trends and Tactics
Aligning With the New Consumer Mindset
Creative, Content and Brand Strategies
Insights, Data and Personalization Strategies
Customer Engagement, Retention and Community Building
Future Focus: eCommerce and Digital Marketing In The Next Normal

Be Inspired by the Next Wave of Retail Leaders
Our 50+ expert retail speakers will help you navigate the future of eCommerce and digital marketing in these uncertain times. From a mix of high growth disruptors and the brands who’ve stood the test of time, you’ll hear from Founders, CEO’s, VPs and those that are in the trenches, doing the work. We cut out the fluff you get at other events to give you actionable strategies to thrive in the next normal.

Three Days That Pack a Punch!
Join your peers for 30+ sessions over three days with multiple tracks and formats to choose from. During lively panels and fireside chats, 1-to-1 meetings, workshops, roundtables, virtual happy hours and much more, you’re guaranteed to bump virtual elbows with eCommerce and digital marketing royalty. You’ll build relationships like never before.

Your One-Stop-Shop For Tech Innovation
At our virtual exhibit hall, you’re one click away from the most innovative suppliers in the industry. Explore their products, attend 1:1 demos, learn from their experts and get industry leading technology updates. You’ll discover new tech that can help you maximize your online revenues.

Social Media Day Philadelphia 2021
2021-06-30 - 2021-07-01 | Online
Join thought leaders and influencers for one of the world’s premier conferences for social media and digital marketing professionals — all from the comfort of your own home!

Be inspired as top-notch speakers from local and national brands inform, educate and share insights!
Network, connect and engage in meaningful conversations about the latest social media trends!
Open to any marketing communications professionals – from entry-level employees to experienced professionals, to business leaders who want to learn how digital marketing can boost their organizations!
Attend sessions in any of four styles: plenary sessions, flash talks, workshops, and ask me anything panels!

#SMDAYPHL
We look forward to sharing ideas and inspiration at #SMDayPHL. Throughout the day, please use this hashtag as you post about the conference, and tag us on Twitter @smdayphl and on Instagram @smdayphl.
SESSION TYPES

Flash Talks: blocks of 3, 14-minute sessions focused on specific campaigns and stories, followed by a few minutes of audience Q&A

Flash Talk Tracks: Apply to speak for one of the following flash talk topics:

Influencer Marketing
Analytics
Paid Social
Professional Development
Diversity & Inclusion
Crisis Issues & Management
Advocacy & CSR / Mission-Based Marketing
Emerging Channels (Clubhouse, TikTok, etc)
Content Strategy & Development

General Sessions: 45-minute sessions led by industry thought leaders

Reset. Restart: Digital Marketing And Social Media Webinar
2021-07-01 | Online
Digital Marketing and Social Media – so much to do, so little time and knowledge!

Working with the British Library and Business & IP Centre Nottingham, Smorgasbord is excited to be able to offer you a series of webinars as part of the Reset. Restart Business Recovery Programme.
– Setting the Scene

How you treat people with your marketing is a reflection of your brand
More than ever, you need to get to know your customer
Give your customers results-oriented content
Provide quick insights.
Make finding you easier

– Email Marketing – Top Tips
– Social Media Marketing – Top Tips
– Cost-Effective Tools

CRM
Social Media Publishing
Sales & Marketing Automation
Blog Publishing
Websites & eCommerce

Speaker – Andy Barton
Andy is an accredited business adviser and a marketing & technology expert. He firmly believes that a well thought out sales and marketing strategy, combined with the right digital technology, delivers significant top and bottom-line results. Andy has formed and run technology and consultancy businesses and has helped hundreds of companies worldwide to increase revenue and boost profit. His real skill is joining up sales, marketing & operations from a combined viewpoint of the right technology, with the right processes, automating repetitive tasks where possible, all to meet the company goals and overall strategy. Andy is a Fellow of the Institute of Data & Marketing.

Why Every CEO Needs To Double Down On Marketing
2021-07-02 19:30 | Online
There is no getting away from it. The world has changed and a decade of digital transformation has happened in a single year.

There is no getting away from it. The world has changed and a decade of digital transformation has happened in a single year. If your marketing team hasn’t evolved its approach to the growing smartphone usage and the massively changing online habits, then this webinar is for you.
Why attend the event?
As an official Facebook Partner Agency, Gather Social have had access to continued high-level training & Global insights from Facebook and Instagram. In this session, these insights will be shared with attendees as well as the following topics:

Why you need to think differently about social media, and the content you are putting out
How much do we use our smartphones and what’s the opportunity created for my business?
What data is my company collecting and how do we use it?
“My customers are on Linkedin!” Yes, they are and they are also on the rest of the internet. Usage rates will be analysed and first-mover advantage opportunities discussed
Why not adopting a digital-first strategy could mean you are a sitting duck
Why now is the time to build your brand for the next 10 years of growth
Let your marketing be the disruption tactic for your industry.

IRX Engage Summit 2021
2021-07-05 - 2021-07-09 | Online
With in-person events still some months away, we are delighted to bring you the IRX Engage Summit from 5-9 July 2021. Packed with big-name speakers, fascinating panel discussions, and practical workshops, the digital event has something for everyone. Whatever your role in the business, you need to find out how eCommerce affects you, what you should do to embrace it, ensure you are one step ahead of your competitors and thrive in the digital world.

Hours of free content

The IRX Engage Summit 2021 will bring you hours of free content on all the issues you are facing today, tomorrow and next year.

Superstar speakers

Our line-up of inspirational speakers, industry experts and entrepreneurs will give you insight into real-life challenges from some of the biggest online retailers.

Serious networking

Network with over 4,000 senior retail professionals from across UK, Europe and the world. Meet innovative start-ups as well as the the biggest industry names.

150+ leading suppliers

Discover cutting-edge technology and innovative services to create seamless customer experiences, increase sales and deliver efficiencies across your online and in-store operations.

Matchmaking by AI

The IRX Engage digital platform uses the most advanced and powerful type of AI to give you a personalised experience and unlock business opportunities that would have otherwise been impossible.

Practical workshops

Learn from world leading retail experts at IRX’s training focused workshops – an essential watch for any retailer.

The Future of Marketing In A Cookieless World
2021-07-08 14:00 - 15:00 | Online
Selling Simplified (SSG), a global leader in data-driven B2B demand generation,
is thrilled to host a panel discussion on ‘ABM – The Future of Marketing in a Cookieless World’ during the Account-Based Marketing Leaders Virtual Forum APCA 2021, 8 July 2021. The session will touch on the concern many marketers have whereby irrelevant ad content will lead to waste, and that personalization will be lost. Reverting to a “one-to-many” or “spray-and-pray” approach guarantees targeting inefficiencies. Marketers need to begin investing in first-party data and collecting specific personas to prepare. In our panel discussion, learn about the importance of thinking long-term and building market resilience in a world without cookies. A data-driven approach to ABM is a winning strategy now and in the future.
Moderated by SSG’s Managing Director APJ, Darren Brain, together with key industry experts, learn about:

Implementing a successful ABM strategy
Investing in first-party data and thinking long-term
Addressing privacy concerns and data ethics
Types of ABM & ABM Scaling
How to get started

MozCon Virtual
2021-07-12 08:00 - 2021-07-14 17:00 | Online
Not Your Typical Marketing Conference.
By popular demand, MozCon once again is coming to a computer screen near you! Join Ringmaster Roger under the big top for insights and tactical presentations from industry leaders in SEO, search marketing, mobile, conversion optimization, local search, and more. While the world changes around us, SEO doesn’t stop — searchers keep on searching, and marketers need to stay sharp to meet their needs.

Connect virtually with the MozCon community, speakers and Moz staff. Discover new tools to add to your marketing stack, and even receive a virtual hug from our friendly Ringmaster, Roger Mozbot.

Who you’ll meet at MozCon Virtual

SEO

Practitioners of SEO and local SEO (whether it makes up 10% or 100% of their day-to-day work) are the core of our audience, and there’ll be plenty in attendance. You might find you learn as much from them as you do from the talks on stage.
Agencies
A great many businesses choose to hire external help to get the full benefits of SEO, so a large portion of our audience is learning how to convince their clients that search is a great investment (and then prove it!).
Content marketers
Without content, there’d be nothing to optimize for search engines. Without SEO, content would be near-impossible to find. These two fields go hand-in-hand, and so do their practitioners.
Marketers of all stripes
We wholeheartedly believe that every marketer would benefit from a deeper knowledge of SEO, but we also cover topics like branding, email marketing, user experience, information architecture, and more. If you’re in marketing, this conference is for you!
Marketing executives
While there’ll be no shortage of detailed, actionable tactics for those of us in the weeds, we make sure the folks who set high-level strategy have plenty to take away as well.

Mumbrella360: Reimagined
2021-07-13 - 2021-07-15 | Sydney, NSW, 2000
Mumbrella360 returns in a reimagined way in 2021. With a focus on local challenges and opportunities delivered by Australia’s leading industry thinkers, Mumbrella360: Reimagined will deliver knowledge and networking opportunities that you need to make the most of the year ahead. Whether you’re brand, agency or media-side, this is an event not to be missed.
In order to ensure that as many people can experience Mumbrella360 as possible in a COVID-safe manner, the event will be split across three venues in Sydney’s CBD. Delegates can choose a venue to attend based on their interests, while also accessing sessions from other venues virtually via the on demand platform.
Early Bird tickets available until May 7.

Global Search Awards 2021
2021-07-15 08:00 - 17:00 | Online
The Global Search Awards will celebrate the very best in PPC, SEO and Content Marketing from across the globe. Judges will be looking to acknowledge and reward the world’s best agencies, campaigns and individuals working in the search industry.
Entries are welcomed from companies and individuals based in any country or region working in the search industry and entrants do not need to have entered any of our awards programmes to qualify. Campaigns can be either local to a specific country or region or worldwide.
The awards will feature a rigorous two step judging process by a panel of industry experts. Judges are not permitted to enter which ensures a highly ethical and transparent judging process.
Important Dates:

Early Bird Close: April 30
Entry Deadline: May 14
Judging Session: Jun 3
Shortlist Announced: June 5
Awards Ceremony: July 15

The Global Search Awards 2021 is brought to you by We Are Search and British events agency, Don’t Panic which is reputable, ethical and credible awards organisers. Don’t Panic is founded in 2005 by Nicky Wake and based in Ramsbottom, Greater Manchester. The company has developed an expertise in delivering events for the public relations and communications industry and also provides effective, high quality events activity for retail and tourism destinations.

Online Retailer Conference & Expo
2021-07-21 - 2021-07-22 | ICC Sydney, 14 Darling Drive, Sydney, NSW, 2000, Australia
Online Retailer Conference & Expo is the #1 meeting destination for the ecommerce industry to access the relevant strategic insights, solutions, technologies and connections that make a positive difference to your business in 2021 and beyond – no matter what stage of online retail you are in.

2600+ Professionals | 110 Speakers | 5 Stages | 120 Exhibitors | 6 Content Streams

CONFERENCE

The largest online retail conference in Australia, featuring insights, case studies and panel discussions from leading local and international retailers.

EXPO

Ecommerce tailored education, networking events and a wide variety of solution providers for retailers of all sizes to learn and connect to achieve their goals.

ORIAS

The original and most sought after awards night in the industry, bringing together all retailers to celebrate the excellence in online retail throughout the year. ​

Who Attends

Online Retailer is the industry’s number one meeting place, bringing together a diverse mix of attendees across digital, retail, technology, marketing, and ecommerce across a variety of industries:

Fashion and Apparel
Personal and Recreational Goods
B2B Services
Toys, Electronics, Games
Daily Deals and Marketplaces
Homewares and Appliances
Media, IT, Finance and Services
Groceries and Liquor
Department and Variety Stores

BrightonSEO Summer 2021
2021-07-22 - 2021-07-23 | Online
Where search marketers go to learn to do their jobs better.
We’ve pulled together some of the best speakers in the field – here’s who’s lined up so far:

Aaron Barefoot, London Stock Exchange Group (LSEG)
Building SEO Client-Side From the Ground Up, Amy Stamper, Impression
Improving Traffic Quality in A More Private World, Alex Wright, Clicky Media
Headless SEO – Optimising Next Gen Sites, Allegra Chapman, Watch This Sp_ce
Does the digital sector have a diversity problem?, Alice Logan, ROAST
Mergers, acquisitions & SEO: how to get the most out of acquired digital assets, Andrea Volpini, WordLift
SEO Automation using GPT3 and Transformer based language models, Arpun Bhuhi, Brainlabs
Playing Pac-Man: How to Identify and Fix Cannibalisation, Azeem Ahmad, Azeem Digital
Diversity and Inclusion in Marketing: One Year On – Why Has Nothing Changed?, Becky Simms, Reflect Digital
Supercharging SEO impact by understanding user intent, Billie Hyde, The SEO Works
How to cultivate a great relationship with developers, Chris Czermak, MacNaught Digital
Image Link Building – Turning Your Smartphone Camera Into a Semi-passive Link Source, ContentUK
How to create a community around your B2B niche, Crystal Carter, Optix Solutions
Markup Like You Mean It: Structured Data Tactics for SMEs, Dan Smullen, Mediahuis
Paywall SEO: Digital First Print Second, From 0 to 35k subscribers in a year, Dan Taylor, SALT.agency
Migration Strategies For Merging Multiple Websites Into One, Danny McMillan, Seller Sessions
Getting The Most Of A9 On Amazon, Dave Peiris, Propellernet
Beyond Lighthouse: How To Improve Site Speed, Emma Russell, Slingshot Organic
Automated Content Generation at Scale, Giacomo Zecchini, Verve Search
Debugging rendering problems at scale, Grace Kindred, News UK
How to inspire and motivate junior SEOs, Helen Pollitt, iTech Media
Hacking the SERPs with structured data, Helene Klaustrup, Anything is Possible
You are what you E-A-T, Izabela Wisniewska, Creatos Media
How JavaScript is preventing you from passing Core Web Vitals, James Powley, Blue Array
Programmed to be Irrational: The Psychology Behind Online Search Behaviour, Jasmine Granton, Absolute Digital Media
Morals and ethics in Digital PR – why we need to check ourselves, Jess Buckley, Cornerstone Design & Marketing
Scalability, overcoming resource and budget issues in SEO teams, Jessica James, Erudite
The Most Common Accessibility Pitfalls and How to Fix Them, Joanna Beech, Deloitte
Tailoring your SEO strategy around user search queries, Kelly Johnstone, Staysure Group
Using data to drive the decision to cull content, Laura D’amato, Verve Search
Digital PR strategies on a global scale, Laura Wilson, Bednar Communications
The importance of changing up your pitches, Leonie Mann, Search Laboratory
Technical SEO for international markets, Lisiane Ndong, Searchmetrics
Content marketing – a data driven approach, Louise Parker, Propellernet
How to build links with digital PR without launching a single campaign, Maria G White, Absolute Digital Media
GMB content strategies to increase traffic and conversions in 2021, Marcus Tober, Searchmetrics
Are you prepared, or are Core Web Vitals still a mystery?, Martin Fennon, Ayima
Crawling vs Indexing – What exactly is the difference, and how do you win at both?, Mindy Gofton, I-COM
Why you might actually need to do less SEO for better results, Miracle Inameti-Archibong, Erudite
Let the API do the heavy lifting – harnessing Natural Language API for keyword categorisation and sentiment analysis, Mo Kanjilal, Watch This Sp_ce
Does the digital sector have a diversity problem?, Oliver Brett, Screaming Frog
Spilling the T in EAT- How to easily build user trust with simple CRO/UX tweaks, Rejoice Ojiaku, Incubeta NMPi
ContentSEO: Keyword Mapping for User Intent, Robin Allport, Compare the Market
And much more..

Local Voice Marketing Introduction
2021-07-23 11:30 - 12:00 | Online
If your a local business trying to bounce back then you may not be aware of the massive changes that have taken place to Searching

This 30 minute introduction to Voice Marketing for local business owners outlines the challenges now facing local business with the move to Voice Search (50% of searches are now by Voice)
This webinar outlines why this had come about, what the challenges are and how you can over come them within your website to recover 50% of your search traffic as part of your online marketing strategy.
Hosted by Andrew Thomas, lead voice and digital assistants consultant at Smart Octopus Voice Agency with over 30 years of IT and Internet experience, guides you through this new Voice First technolgy.

B2B Online
2021-07-26 - 2021-07-27 | Online
The World’s Leading eCommerce & Digital Marketing Virtual Summit for Manufacturers & Distributors.

Since 2013, B2B Online has helped the top minds in manufacturing and distribution implement new ideas through interactive workshops, innovative keynotes and intimate networking sessions. All designed to take you to the next level.
Get ready for the biggest event in B2B: the B2B Virtual Summit & Expo, where we’ll be laying out a bold vision of the future with two days of incredible content.
You’ll team up with 30+ eCommerce professionals who will take you behind the scenes on their 2021 strategy, and get the hard questions answered in real-time with live Q&A and multiple unique networking opportunities.

Expect Creative Takeaways, Timely Perspectives, & New Best Practices For:

Creating a roadmap to operationalize your customer-first digital strategy
Identifying the right technology and resources to hit your eCommerce goals
Providing your customers with a seamless purchasing experience

Cross-Industry Perspectives From The Best in B2B
You’ll listen to 30+ senior executives from leading manufacturing and distribution companies who will provide you with insights and takeaways from the past year’s B2B eCommerce acceleration. Brimming with inspirational content and real-world examples to show you where B2B is headed, you’re guaranteed to make new connections, and walk away with actionable insights to take your B2B strategies to the next level.

The Most Interactive Online Event, Ever:
Join and interact with your peers for 40+ sessions over two days with multiple tracks and formats to choose from. From panels, fireside chats, workshops, roundtables, and much more, you’re guaranteed to bump virtual elbows with B2B’s most innovative minds.

Your One-Stop-Shop For Tech Innovation
At our virtual exhibit hall, you’re one click away from the most innovative suppliers in the industry. Explore their products, attend 1:1 demos, and learn from their experts. You’ll discover new tech that can help you build a winning B2B strategy. All from the comfort of your own remote office.

Global Digital Excellence Awards 2021
2021-07-28 | Online
In its second year the Global Digital Excellence Awards are back!
The Global Digital Excellence Awards celebrate the very best in digital excellence across the globe. Big or small; local or international – it isn’t about the size, the awards recognise and celebrate innovation, creativity, engagement and success.
All categories will be judged by an influential and respected international judging panel. The judging is a robust, credible and transparent two-step process, involving pre-scoring and a judging session where the panel discusses each entry in detail.
All categories are judged by an influential and respected international judging panel. The judging is a robust, credible and transparent two-step process, involving pre-scoring and a judging session where the panel discusses each entry in detail.
Important Dates:

Early Bird Close: 21 May
Entry Deadline: 4 June
Judging Session: 23 June
Shortlist Announced: 25 June
Awards Ceremony: 28 July

Back to Basics Business Marketing
2021-07-28 09:00 - 10:30 | Online
The Rural City of Wangaratta is running a free workshop to help our businesses with all things marketing.
4 out of 5 small businesses fail in the first 5 years. So, whether you’re new to business or been in business a while, this webinar will help you with the fundamentals of marketing. Marketing being the lifeblood of any business.
Join us as the following topics are covered in this webinar:

What is marketing?
Who is my ideal customer / client and how can I target them better with my marketing?
Where should I be marketing and what should my marketing budget be?
What does a marketing strategy / plan look like?

We will also look at different marketing strategies, aside from social media, including how email marketing, list building, SEO, and Google My Business/Bing Places, work for different businesses and different audiences and why it’s important that we have more than a social media presence to grow your business. This could be the best 90 minutes you spend working ON your business NOT IN your business. There’ll also be an opportunity to ask any questions you have.
Jenn Donovan is social media marketing speaker, mentor and coach and has spent the past 12 years running her own business. She has a love of marketing and social media, and taps into her decades worth of marketing knowledge to help small businesses thrive and grow their own businesses.
Join us and Jenn Donovan from Social Media and Marketing to learn about all the basics of marketing today!
Registrations are essential and spots are limited.

Digital Marketing 101
2021-07-29 08:00 - 10:30 | Online
Are you ready to build better customer relationships? Join us to develop your marketing strategy and learn how to implement it.

Do you know who your ideal customer is and how to identify customer touchpoints? Join EDGE and ICUBE in a workshop to define your ideal customer and map out their journey, understand the customer relationship lifecycle, develop your marketing strategy, and explore marketing channels and tools to increase your revenue.

You Will:

Develop a clear value proposition
Identify your customer touchpoints
Choose the right channel for your marketing message
Build a strategy to reach your customers across all touchpoints

Leap Startup League Series
This series includes six workshops designed to help you learn how to move from entrepreneurial idea to execution. All workshops are held online in partnership with ICUBE & EDGE.
The series includes:

Market Research
Prototyping
Finance 101
Marketing 101
Sales Bootcamp
Storytelling and Pitch Prep

Sales Campaigns and Sales Pipelines [Working Webinar Summer Series]
2021-08-05 11:00 - 12:00 | Online
Join behavioral psychology and marketing automation expert, Kenda Macdonald, on August 5 to learn how to build Sales Campaigns and Sales Pipelines that get your prospects to open and convert. Part of our Working Webinar Summer series: One part workbook. One part webinar. 100% hands-on learning.
How do you make sure that your sales emails are valuable enough to be opened? And once opened, that they serve their intended purpose and lead to conversions?
Join us for the Working Webinar to learn:

How buying decisions are made
How to build sales campaigns that are made to convert
The seven sales cycle stages in detail
What tools help create the perfect sales pipeline
How to apply a methodology to your own process that’s tailored for your business

True to the Working Webinar series name, you’ll get more than just theory. You’ll walk away with a strategic sales campaign you can launch immediately!
