Digimeets Series - Defining brand purpose and corporate values during COVID-19
2020-09-01 14:00 - 14:30 (Australia/Melbourne) | Online
AMI’s Livestream Chats bring together marketers across multiple industries and sectors to foster conversation and spark debate.
AMI Livestream Chat events are held live and online, they consist of experts speaking on topics relevant to professionals. These topics can be within the marketing or professional sphere. The Chats are focused on a conversation around the topic, encouraging new perspectives, ideas and conversations.
Each Livestream Chat will include:

Topic conversation
Hear about topics relevant to all professionals
Q&A
Ask questions of the experts
Connecting with peers
Your time to connect with marketers across the country (and sometimes the world!)

Topic and Focus:
Digimeets Series
Defining brand purpose and corporate values during COVID-19
Presented by the AMI South Australian Committee
‘A crisis doesn’t necessarily define your brand culture, it reveals it!’
– Ian Byrne.

GrowthHackers Conference 2020 - #GHConf20
2020-09-02 - 2020-09-03 | Online
The GrowthHackers Conference 2020 is a two day online event for professionals and entrepreneurs who are looking to push the boundaries of growth innovation.
These range from growth-stage startups (Series B and C funded) to large public corporations. Some large companies that have embraced growth hacking include Wal-Mart, IBM, and Microsoft, who recognize that their stock prices are driven by customer and revenue growth and want to tap into the potential that the growth hacking process has delivered for their upstart competitors.
At this conference, attendees will get in touch with The Future of Growth! Our great lineup of speakers will share their first-hand knowledge and experience gained from growing some of today’s fastest growing companies.
Presenters:
★ Sean Ellis – GrowthHackers
★ Nancy Hensley – Stats Perform
★ Kevin Ma – Wish
★ Hila Qu – GitLab
★ Nathan Latka – GetLatka.com
★ Raakhi Agrawal – BCG Digital Ventures
★ Chris More – Mozilla
★ Mary Drumond – Worthix
★ Simon Dahla – Spotify
★ Stephanie Evans – Segment
★ Martin Gontovnikas – Auth0
★ Jeff Hardison – Clearbit
★ Rachid Harrassi – Delivery Hero
★ Zoltan Szalas – IBM
★ Niyati Parameswaran – IBM
★ Scott Kritz – Ziff Media
★ Nicholas Garofalo – Automattic
★ Eric Keating – Appcues

Writing for the web (webinar)
2020-09-02 - 2020-09-03 | Online
Learn how to write compelling online copy.
Taught by a former Sydney Morning Herald editor and journalist, this fun and practical course covers:
– how to write short, sharp and snappy sentences
– creating great headlines and intros
– formatting to improve readability
– using links and subheads properly
– search engine optimisation (SEO) tips
– improving email newsletters/EDMs
– writing for social media
– usability and accessibility tips.
Only 6 places are available to ensure every participant receives personalised attention.
Writing exercises are included throughout the class, so you can immediately practise what you’ve learnt.

Make LinkedIn work harder for you. Strategy and Essentials
2020-09-03 12:30 - 16:30 | Online
Discover how to make LinkedIn work harder for you in this practical half day workshop. With over 575 million users worldwide and over 9 million users in Australia, Linked In is the premiere B2B marketing platform.
If you want to connect with potential employers or recruiters, build your personal brand or brand awareness, promote thought leadership, get your content in front of the right B2B audience and attract the right leads, this is the workshop for you.
Topics Covered:

Why LinkedIn is good for your business
Optimising your personal LinkedIn page
Creating a LinkedIn company profile
Lead generation strategy
Content creation for LinkedIn
Plus plenty of real life case studies and best practice examples

Crushing The TikTok Marketing Game | Online
2020-09-03 19:00 - 21:30 | Online
TikTok has seemingly exploded out of nowhere to become one of the most downloaded apps in the world, more than 1 billion installs as we speak. The one-year-old platform which allows users to make short, looping videos with special effects and musical overlays, is booming with more than 500 million monthly active users, most of them young adults.
Despite being such a young platform and only recently launching an advertising process and hyperlinking capabilities for brands, it is not too early to say that it is “leaking” with opportunities. Brands can take advantage of TikTok to boost brand awareness and engage younger audiences through showing off a lighter side of themselves via funny videos, challenges and other strategies unique to the platform. However, in order to effectively navigate and incorporate TikTok into the marketing mix, marketers need to familiarise themselves with the ins and outs of this emerging platform.
In this workshop, you’ll get an introduction to TikTok, its users and insights that you can use to build a scalable, fun and creative TikTok strategy.

Takeaways

What is TikTok and how can marketers make use of it
Case studies of companies and organisations that have already gone viral or achieved success on TikTok
Practical TikTok strategies that you can adopt and scale to drive your marketing efforts

Digital Contact Centre
2020-09-08 - 2020-09-10 | Online
Enhancing Customer Experience through Omni-Channel Integration,
Customer Self Service and Culture Change

In an increasingly digital world, the role of the contact centre continues to shift from managing transactions to being the human face of the digital enterprise, and a key component of overall customer experience.

Key to achieving this goal will be the utilization of new technologies to improve the efficiency and reduce the administrative burden on staff, while simultaneously giving them the tools to effectively resolve complex customer issues.

With that in mind, CCW Asia Online hosted by CX Network will be focused on:

Integrating interaction channels across the business to ensure a seamless experience
Leveraging automation and customer self-service to reduce the number of high volume and transactional customer enquiries
Using Artificial Intelligence, sentiment analysis and knowledge management systems to ensure staff have the right information at their disposal
Engaging in training and building a culture of service excellence to increase staff effectiveness

Day One: Tuesday 8th September 2020

9:00 SGT Case Study: Driving Brand Loyalty Through Delivering Exceptional Customer Experience
Olga Quiros, Director, Customer Operations – Asia Pacific, Expedia Group

10:00 SGT Transform Your CX Operations Today by Harnessing the Power of AI, ML and Intelligent Automation
Ravi Saraogi, Co-founder and President – Asia Pacific, Uniphore

11:00 SGT Providing Better Customer Experience and Building Strong Customer Relationships
Senior Representative, Zendesk

12:00 SGT Using Cloud-Native Intuitive Analytics to Manage People and Systems
Senior Representative, Genesys

Day Two: Wednesday 9th September 2020

9:00 SGT How a Highly Digitalized Contact Center Can Stay Human and Deeply Engaged with Customers
Anna Wang, Head of the Customer Relations Center for Nespresso China

10:00 SGT Achieving True Operational Excellence in the Contact Center
Senior Representative, Vonage

11:00 SGT Optimizing Workforce Planning and Delivery

12:00 SGT Using Advanced Analytics to Develop a Better Understanding of Customers
K V Dipu, President & Operations and CX Head, Bajaj Allianz General Insurance Company, India

Day Three: Thursday 10th September 2020

9:00 SGT Case Study: Delivering a World Class Customer Experience
Anila Fredericks, Head of Customer Service Operations, Telstra Global

10:00 SGT Monetizing Customer Insights to Drive Better Performance and Profitability

11:00 SGT Future-Proofing Contact Centres in the Digital Age

12:00 SGT Using Advanced Analytics to Develop a Better Understanding of Customers

CX Digital Retail
2020-09-09 08:00 - 2020-09-11 17:00 | Online
The re-invention of retail had arrived far before the pandemic. The changing way in which consumers’ purchase, from window browsing to the convenience, personalization and experience of online shopping. Consumers no longer want a simple transactional purchase, they want to own and influence the brands they buy with.

This trend coupled with high streets continuing to cut jobs, close stores, and in the worst of cases pile into administration – now more than ever, the need for digital is real. Providing a frictionless, integrated Omni-channel experience, from mobile to store and anywhere in-between, has become the benchmark for optimizing the customer journey and reaping the business rewards.

Retailers are faced with the burning need to innovate and embrace digital transformation while remaining cost-conscious. CX Digital Retail joins executives in CX, Omni-channel and e-commerce, to explore strategies and insights through deep-dive case studies and interactive panel discussions. Learn how to redesign the consumer-brand relationship, design a seamless Omni-channel experience and an agile digital transformation strategy that continuously exceeds customer expectations.

Key Themes To Be Discussed

Leveraging CX technology

Ensure you are maximising the whole suite of CX technologies including AI, Robotics, VR, IoT and more

Omni-channel and mobile-first

Discuss how to lead your business transformation with 2020’s smartest and market leading CX strategy

Optimising data and insights

Explore Data optimisation, connectivity and consumer insights to ensure flawless CX and digital quality

True Business Agility

Predict and deliver on changing customer values whilst keeping these at the core through visual content

Podcast Training Course Online
2020-09-10 09:30 - 11:30 | Online
This is an intensive podcast training course where you’ll learn how to start your podcast.
We’ll step you through the essentials – from planning your podcast, best sound equipment and software, recording tips, editing tips, interview technique, hosting your podcast, distribution on key podcast platforms (like Apple, Spotify and Google), building an audience, marketing your podcast, an intro to podcasting for content marketing, and more.
The podcast trainer is Phil Stubbs. Phil has experience in marketing (working for a leading ad agency), radio journalism, teaching at university, and podcasting. His podcast has reached no.4 in the News & Politics section of Apple Podcasts.
You can find out more about this podcast training via the links here. There are also contact details for Phil on the Media School website if you want to give him a call.
Note this is online podcast training. It’s comprised of two consecutive mornings – a Thursday and Friday that run 9.30am to 1.30pm. It’s delivered live and in real-time – via live video streaming.
This is a small workshop so you’ll be able to ask questions. Included with the classes is a month free consultation with the trainer. And access to videos and learning resources.
This podcasting course will give you the confidence and tools to get your podcast started – and give you the structure and thinking to keep it going!
We are based in Sydney but can get attendees from across Australia – including Melbourne, Brisbane, Perth, Adelaide, Canberra, Gold Coast, Sunshine Coast, Newcastle, Wollongong. And from across the ditch in NZ (Auckland, Wellington and Christchurch.) We would love to see you online.

Design Thinking 2020 Summit
2020-09-14 - 2020-09-16 | Online
Over the years, we have noticed Design Thinking become a widespread way of thinking that has seen many organisations work through a customer-centric approach. In 2016 key organistions were investing over $100 million to implement this way of working across their organisation. Today in 2020 it has become the focus for many designers with proven success.

That being said, we are far from a universal consensus on the core principles of design thinking, the best practice for implementation as well as gaining leadership buy-in.

Due to the disruptive wave we’ve experienced in 2020, the 6th edition of Design Thinking Australia will be delivered 100% online! Are you ready to check out what we have planned in September?

Workshop Day:
Log in using your unique zoom meeting ID and join your chosen virtual class.

Day 1: Morning Sessions
Main plenary sessions will be held via our ON24 Platform where you can interact with speaker via Q&A, Polls, & Discussions

Day 1: Afternoon Sessions
After lunch we will break out into separate virtual discussion groups led by subject mater experts. You will log in via Zoom.

Day 2: All Day Sessions
Returning for Day 2, you will receive a new link to join the event and remain on the platform for the rest of the day.

Organisational Transformation

Getting Design Thinking to be the central heart of your organisation! Tackle the big questions you need to address with business leaders to prove that design thinking is the future.

Customer Empathy

This is the heart of Design Thinking. We tackle all aspects of customer empathy from research, VOC, empathy immersion to gathering the right feedback to shape your projects

Scaling the Process

You have the knowledge and leadership buy-in – now what? Learn how you can scale your business and design thinking strategies so you too can become true innovators

Disrupt 2020
2020-09-14 - 2020-09-18 | Online
TechCrunch Disrupt is five days of non-stop online programming with two big focuses: founders and investors shaping the future of disruptive technology and ideas and startup experts providing insights to entrepreneurs. It’s where hundreds of startups across a variety of categories tell their stories to the 10,000 attendees from all around the world. It’s the ultimate Silicon Valley experience where the leaders of the startup world gather to ask questions, make connections and be inspired.
Zuckerberg, Benioff, Musk, Kalanick, Mayer, Dorsey and many other startup stars have been on the Disrupt stage long before they were in the headlines. TechCrunch continues to keep the pulse of the startup world and knowing which rising stars to cast for the bright lights of our stage is what makes Disrupt the must-attend event for the ecosystem. Disrupt delivers for founders who want to master Silicon Valley’s equations and provides an experience for enthusiasts who want to be a part of what’s happening and relevant now.

Local Search Summit By WhiteSpark
2020-09-15 - 2020-09-17 | Online
3 days of local search marketing knowledge sharing from the industry’s top professionals.
Grow your business and your talent stack.
Your Local Search Experts
Our experts are in the trenches helping business grow and thrive in the dynamic local marketing landscape. They are sharing first hand research, tactics, and experience designed to help your business flourish.
Sharpen your local marketing skills
Attend every session or choose your own track and sharpen your local search skill set. With the Local Search Summit you can dip in and watch sessions that will help transform your business, or immerse yourself in all of the presentations.
Learn from some of the world’s top thinkers in local marketing
Your experts are sharing their years of knowledge, strategies and training. If you’re focused on growing your business and local presence we’ve got you covered.
Featured Sessions
Presentations that are sure to make a lasting impression and have a positive impact on your business.
Follow your favourite topics for exclusive content and offers
Choose the topics you’d like to follow and we’ll keep you up to date with its content, expert advice and exclusive offers.

Digimarcon Pacific 2020
2020-09-15 - 2020-09-17 | Online
DigiMarCon Asia Pacific 2020 is your chance to …
– Hear from some of the most audacious and thought provoking speakers in the digital marketing industry.
– Gain insight into emerging strategies, the latest innovative technologies, and best practices to move your business to the next level.
– Network with thought leaders, collaborate with your peers and build your network.
DigiMarCon Asia Pacific 2020 Digital Marketing Conference will be held Online from September 15th to 17th, 2020, available live stream and on-demand. It is the Premier Digital Marketing Conference in Asia Pacific and will be attended by thousands of Digital Marketing Professionals virtually. Whatever your goal is; reinforcing customer loyalty, improving lead generation, increasing sales, or driving stronger consumer engagement, the DigiMarCon Asia Pacific 2020 line up has been specifically designed to help you develop your audience.
Immerse yourself in topics like digital strategy, programmatic advertising, web experience management, usability / design, mobile marketing & retargeting, customer engagement, user acquisition, social media marketing, targeting & optimization, video marketing, data science & big data, web analytics & A/B testing, email marketing, content marketing, conversion rate optimization, search engine optimization, paid search marketing, geo-targeting, predictive analysis & attribution, growth hacking, conversion rate optimization, growth marketing tools, marketing & sales automation, sustainable growth strategies, product marketing & UX / UI and much, much more!
At DigiMarCon Asia Pacific 2020, you will receive all the elements you need to achieve digital marketing success! Conventional thought will be challenged, new ways of thinking will emerge, and you will leave with your head and notebooks full of action items and ideas to lead your agency / team / account to even greater success.
After careful consideration in light of the ongoing Coronavirus (COVID-19) developments and concerns worldwide, DigiMarCon physical events have been postponed to 2021. DigiMarCon Asia Pacific 2020 edition will be 100% online and will blend the content of our individual regional events providing the digital marketing and advertising community with the latest trends and cutting-edge technologies online, live and on demand.
Be a part of DigiMarCon Asia Pacific 2020 and discover how to thrive and succeed as a marketer in a rapidly evolving digital world.
Secure your seat now and take advantage of our discounted super early bird registration rates.

#DMWF Virtual – Digital Marketing World Forum Virtual
2020-09-16 - 2020-09-17 | Online
A dedicated 2-day virtual conference for the ambitious marketer seeking to explore the latest marketing trends & strategies and expand their knowledge.
Our worldwide community of senior marketing leaders will come together to share their thoughts and strategic advice and insights as we explore the future of digital marketing.
This fully online conference will be a mixture of on-demand and live sessions so you can join the worldwide marketing community from the comfort of your home office.
The agenda will focus on supporting marketers to tackle challenges that 2020 has presented, to inspire and share practical advice to help our community to plan, implement and execute new strategies to impact their campaigns for the future.
#DMWF Virtual will be exclusively for the community of Senior Marketing Professionals.
This online event will be running on an application model to uphold the seniority of our #DMWF attendees.

Inbound 2020
2020-09-22 - 2020-09-23 | Online
INBOUND PROVIDES AN UNMATCHED OPPORTUNITY FOR YOUR BRAND
INBOUND 2020 is an immersive, digital experience over the course of two days, Sept. 22-23, uniting professionals across the globe and featuring its trademark inspirational content, networking opportunities and high-octane events.

INBOUND 2020 will go beyond simply broadcasting content sessions. INBOUND 2020 will be more than a singular, individual experience. INBOUND 2020 will bring attendees together no matter where they are physically with connection, energy, personality, and excitement. We believe that events should create a shared moment in time that unites a community and create space for uplifting energy to percolate, enabling conversation and connection, allowing everyone to feel part of something bigger, something that’s worth getting excited about and rallying around, no matter the medium. That’s the secret sauce that has always made INBOUND special and as we think about how we are going to deliver INBOUND via this new, online, immersive experience, creating a way for this to happen is top of mind for us.

LaterCon
2020-09-23
A Social Media Conference by Later.
Don’t expect any generic (or worse, outdated!) Instagram advice here. Our speakers are sharing advanced strategies that actually work, with real-life examples to prove it.

WHERE: Anywhere you have WiFi
WHEN: September 23, 2020

Mumbrella Finance Marketing Virtual Summit
2020-09-23 | Online
Mumbrella’s Finance Marketing Summit will feature marketing leaders from finance, banking, insurance and payments to discuss the key issues impacting the industry.

Values are Meaningless: Putting Purpose into Practice
James Goodwin

The tide is turning from profit-driven to purpose-driven. Brands have long touted ‘values’ but values are meaningless unless these are reflected in a brand’s behaviour, as this is what truly speaks volumes about a business and what it stands for. In an era where consumers can see through the ‘talk’, how can financial brands walk the purpose talk?
Hear from James Goodwin, chief marketing officer at Australia’s first neo-lender, WISR, as he unpacks real purpose versus values packaged up as purpose, how everyone along the value chain can truly change their mindset, and how to practically shift from values to purpose.
If the events of 2019 were not enough of a warning call to the rest of Australia that customers want to know what brand’s stand for, then what will be? In this session, learn how to turn your values into profit and purpose.

Connecting With Consumers in a New Marketing World
Melody Townsend, Nick Cleaver

“Consumers are likely to say that they trust their banks and insurers more than they did 12 months ago” That’s according to a 2019 study by Accenture Global Finance Services – and no doubt welcome news for an industry that went through a Royal Commission, substantially changed by Open Banking, experienced drastic shifts in consumer technology and is now dealing with a global pandemic.
But amid the chaos, could this be the ideal time to evaluate the way you communicate with consumers? Could it be an opportunity to engage more with them on a level which will continue to increase trust in financial institutions?
In this panel session, a group of senior marketers with deep experience in the finance industry will reveal the opportunities they believe COVID-19 has opened up for financial institutions and what marketers need to do now to capitalise on them.

Campaigning During COVID-19: Why MyState Bank Focused on Marketing in a Pandemic
Sebastian Vizor, Heather McGovern

Is a global pandemic a good time to be in market with a new campaign? MyState Bank not only executed, but ideated and produced its latest campaign entirely during the strict lockdown of the COVID-19 crisis. Facing all manner of practical and logistical challenges, how did it all happen, and what were the results?
Together with The Royals, the agency behind the campaign, they’ll take the Finance Marketing Summit through the end-to-end journey, from the workings behind the message, to the battles of creating on-point, sensible work in a challenging world climate.
We are likely to be working during a global pandemic for many more months to come. Hear the first-hand story and pick up great insights into what to look out for when you do it yourself.

Customer Journey Mapping
2020-09-23 20:00 - 23:00 | Online
Consumer empathy. It’s the key to successful product strategy, design, and marketing. Through it, we find unanswered questions, unmet needs, and ideas catalyzing behaviors. But building a business, product, or service around a point-in-time understanding of your consumer is a strategy destined to fail. To successfully create an offering that dramatically shifts behavior, organically generates habitual engagement, and promotes a profitable viral cycle, we must first understand the consumer journey.

Takeaways
Participants of this workshop will learn:

Where and how to find the necessary data and research inputs to customer journey maps
Proven consumer journey map design methodologies used for major brands and products
How to implement consumer journey maps as shown by real business case studies

Writing Compelling Creative Briefs for Better Advertising
2020-09-28 19:00 - 19:30 | Online
In this workshop you will learn how to prepare a creative brief that motivates your team to develop advertising that is on target, inspiring and drives business objectives.
We will begin by outlining the key elements of a creative brief and discuss ways in which you can find the best information to complete the Brief – information that is insightful and actionable.
We will discuss what is important and what is secondary. We will discuss the process in which to put the Brief together – who to involve, when.

Takeaways

What are the essential elements of a creative brief
Where to find the information needed to complete the essential elements
How to write those elements in a clear succinct way
When to involve others in the process of writing the brief

Cyber Security & Cloud Expo Virtual 2020
2020-09-29 | Online
A FREE online conference covering two days of top-level content and thought leadership discussions looking at the Cyber Security and Cloud ecosystem.
This virtual conference is for the ambitious enterprise technology professional, seeking to explore the latest innovations, implementations and strategies to drive businesses forward.
Consisting of live and on-demand sessions, don’t miss this opportunity to explore the impact of security and privacy needs on industries including, manufacturing, transport, supply chain, government, legal sectors and financial services energy, utilities, insurance, healthcare, retail and more!
Our community of industry experts will explore and debate the technological advancements across the digital eco-system and beyond.
Cyber Security & Cloud topics include: Cloud security, evaluating risk, cyber resilience, security ROI, developing essential skills & future progressions
1,000+ attendees are expected to congregate from across the world including CISO’s, Heads of Innovation and Technology, IT Directors, Security Professionals, Start-Up’s, OEM’s, Government, Operators, Technology Providers, Investors and many more.
The conference agenda will tackle the real issues facing CISOs and security professionals today as modern enterprises evolve, as well as showcasing the most innovative and important developments in the security solutions market.

IoT Tech Expo Virtual 2020
2020-09-29 | Online
The IoT Tech Expo Virtual is a FREE online conference taking place on 29th September 2020 consisting of top-level content and thought leadership discussions exploring the IoT ecosystem.
Consisting of live and on-demand sessions, don’t miss this opportunity to explore this innovative technology and its impact on a range of industries including, manufacturing, transport, supply chain, government, legal sectors and financial services energy, utilities, insurance, healthcare, retail and more!
Please note: The IoT Tech Expo Virtual is an exclusive online event for senior technology professionals. If you would like to register to attend, please get in touch for more information
his virtual technology event is for the ambitious enterprise technology professional, seeking to explore the latest innovations, implementations and strategies to drive businesses forward.
Over 1,000 attendees are expected to join this digital event including CTO’s, Heads of Innovation and Technology, IT Directors, Telecom Providers, Developers, Start-Up’s, Government, Automotive, Operators, Investors, VCs and more.
The Virtual Expo will provide insight from over 40 speakers sharing their unparalleled industry knowledge and real-life experiences in the forms of solo presentations, expert panel discussions and in-depth fireside chats.

Marketing & Sales Show
2020-09-29 - 2020-09-30 | Online
THE MIDDLE EAST’S LARGEST MARKETING TECHNOLOGY EVENT
To succeed in the modern marketplace, requires digital marketing; the latest online promotional tools, AdTech solutions, and marketing resources can help you attract the attention and interest of consumers who would be interested in your products. Download the prospectus today to find out more about how you can showcase your solutions to 1000s global industry professionals.

4 Free Conferences
We have loads of free content across 4 conference streams
where you can learn, discuss and share ideas about the digital future of marketing.
50+ VirtualExhibitors
Showcasing the best marketing solutions available from across the globe.

The Customer Xperience Show
Two shows under one roof! Attend this brand new virtual show where you can discover innovations in customer experience, engagement and contact centres!

“Our role as marketers is to inspire audiences, and our ability to do so begins by inspiring one another. That’s why the Marketing & Sales Show is a must attend event. Bringing together the region’s most talented innovators and experts, it will inspire and empower all of us for more effective and authentic marketing, driven by innovation.”
– Customer & Consumer Experience Director, Michelin, Sevgi Gur

AI & Big Data Expo Virtual 2020
2020-09-30 | Online
A FREE online conference covering two days of top-level content and thought leadership discussions looking at the AI & Big Data ecosystem.
This virtual conference is for the ambitious enterprise technology professional, seeking to explore the latest innovations, implementations and strategies to drive businesses forward.
Consisting of live and on-demand sessions, don’t miss this opportunity to explore this innovative technology and its impact on a range of industries including, manufacturing, transport, supply chain, government, legal sectors and financial services energy, utilities, insurance, healthcare, retail and more!
Our community of industry experts will explore and debate the technological advancements across the AI & Big Data ecosystem and beyond.
AI & Big Data topics include: Enterprise AI, process optimisation, cultural change, AI for ROI, data analytics & big data
1,000+ attendees are expected virtually for the event including IT decision makers, developers & designers, heads of innovation, chief data officers, chief data scientists, brand managers, data analysts, start-ups and innovators, tech providers, c-level executives, venture capitalists , and many more.
The AI & Big Data Expo will showcase the most cutting-edge technologies from more 40+ speakers sharing their unparalleled industry knowledge and real-life experiences.

Acent - Helping SaaS & B2B Leaders Grow Faster
2020-09-30 - 2020-10-01 | Online
About our Virtual Conference
At Ascent, we provide multiple avenues for you to grow your SaaS company through our annual conference.

Mainstage Virtual Speaker Talks with Live Q&A to help you discover new growth opportunities
Networking with thousands of attendees through our AI-powered networking app with built-in Zoom
Workshops with mid-sized groups centered around building and enhancing specific skills that you need to prosper
Roundtables in a small-group setting focused on pressing skills to help you grow your career and company
Startup Exhibition Booths for companies (primarily startups) looking to increase visibility, sales, find more investors, and participate in a pitch competition with 300 top startups in all sectors competing to win prizes worth $10,000.
VIP Tickets for those of you who want a premium experience and access to top c-suite executives
Sponsorships for companies looking to simultaneously support SaaS leaders and get in front thousands of attendees. These are companies with hand-picked solutions to help your business grow faster
Investor-Only Networking and Programming for investors looking to make more connections in the investment community and increase the quality of their fundraising rounds

Why Attend?

For the past two years, we’ve held huge annual two-day conferences that has become a staple of the startup, SaaS, and venture capital communities of the greater New York City area.
Our goal has been to empower these communities with fantastic opportunities to network, fundraise, learn, and build skills. We have done that and will continue to, but with Covid-19, we are bringing our annual event to you virtually, instead!

Content Strategy & Copywriting Workshop
2020-09-30 12:30 - 16:00 | Online
Improve your content strategy and copywriting with an award-winning marketer, Christopher Melotti from Melotti Media.
Content strategy and copywriting are essential parts of Marketing in today’s business world. It’s more important than ever to have the copywriting skills to produce valuable and engaging content across several mediums which is on-brand, cuts through the noise and engages your audience effectively.
Participants will gain knowledge through this informative and collaborative session, develop ideas for their own business, share relevant experiences to take away, and most importantly, hone their skills to improve their copywriting and content strategy.

International Search Summit
2020-10-01 - 2020-10-02 | Online
Global ideas – Global people – Accessible virtually
The International Search Summit (ISS), the only event dedicated entirely to international search marketing topics and challenges, is going global!
This fully interactive virtual event will feature a range of speakers, with expertise in managing international websites and running global campaigns. They will share tips, tactics and advice for improving your online presence in international markets and how to overcome common challenges.
With the ability to join virtual tables on different international topics, plenty of live Q&A and dedicated networking opportunities, attendees will have the chance to ask the questions that matter to them and their business and leave with the answers they need to drive online global performance – all whilst experiencing a virtual event like no other!

Why attend ISS

The International Search Summit remains the only event dedicated specifically to the challenges, twists and turns of managing international websites and running global campaigns.
Key benefits include:

Truly internationally-focused topics
Tactics for expanding your SEO and SEM strategies
Technical insights on how to position your brand in international markets
Hands-on knowledge from seasoned marketers
Real-time networking with other industry professionals
Live Q&A sessions

SearchCon
2020-10-01 - 2020-10-02 | Online
his is the conference that you will not want to miss! Join us for two days of discussion about all the latest in digital marketing and SEO (search engine optimization).
What can you expect from SearchCon? We will have an exciting line-up of industry experts in SEO, Digital Marketing, Content Marketing and Search Marketing!
If you are an SEO or Digital Marketing Professional, don’t miss this event!

Work Different
2020-10-01 11:00 - 2020-10-02 13:00
How to rethink and reinvent research

Join us for 2 days of great insights from leading global researchers and iconic brands – including Uber Eats, Chobani, and Pinterest – to learn how to rethink and reinvent research for today’s rapidly changing world.
Day 1 | Oct 1 – 11am AEST, 9am SGT | 2 hours

Move fast by eliminating the lagtime
Maria Veronina // Chobani + Steven Wengrovitz // Uber Eats + Jesse Purewal // Qualtrics
Tune into a live panel discussion to see how UberEats and Chobani are using real-time feedback to help their organisations take quick action in times of change.

Getting buy-in on urgent action-taking
JD Schramm // Academic Leader, Author + Kitty Xu // Pinterest
Discover how compelling storytelling combined with actionable data can help rally your organisation in times of crisis.

Day 2 | Oct 2 – 11am AEST, 9am SGT | 2 hours

Every voice matters
Emily Geisen // Qualtrics XM Scientist + Mandy Sha // Research Director
The old way of collecting data wasn’t designed with Diversity and Inclusion in mind. In this Q&A, we’ll discuss ways to ensure every voice is heard — not just the ones who look, think, or act like us.

Listen before you act
Matt Dixon // Tethr + Jacqueline Lance // City National Bank
Taking the right actions starts with listening to the right people. Join this live Q&A session as we discuss the importance of using multiple listening channels and how to choose the most relevant ones.

Featuring:

JD Schramm, EdD
Lecturer, Author
Stanford University
Since 2002 JD Schramm has taught thousands of students at Stanford University, Columbia, and NYU to communicate more effectively. In 2020 he released his first book, Communicate with Mastery, based on his work establishing the communication curriculum at Stanford’s Graduate School of Business.

Kitty Xu, PhD
Quantitative User Experience Research Lead
Pinterest
Kitty joined Pinterest as the second quantitative user experience researcher on the Research team, and has been building and scaling the discipline for the past 4+ years within the company. Prior to Pinterest, she spent a decade in academia doing neuroscience research and holds a PhD in Cognitive Neuroscience from Johns Hopkins University.

Maria Veronina
Strategic Planning Manager
Chobani
Maria Veronina is a passionate and experienced marketing, innovation & strategy expert, she is currently heading the strategic planning process and long-term growth strategy development at Chobani. Maria has over 10 years of experience in different areas of marketing, having worked in top-tier FMCG for such companies as L’Oreal and currently Chobani, as well as growing businesses and academia. With a strong background in business, economics & research, Maria specialises in strategy, innovation, brand & experience management and consumer insights.

Steven Wengrovitz
Head of Research
Uber Eats
Steven Wengrovitz is currently the Head of Research at Uber Eats. Prior to Uber, he led research teams at Facebook, focusing on understanding and improving the relevance, quality, and user experience of advertising, news, and video on Facebook. Steven has spent the past 15 years researching consumer decision making and directing data driven, user centric product development in the media and technology space. He graduated from Wesleyan University, from which he also received a master’s degree in psychology, and lives with his husband, dog, and newborn daughter.

Mandy Sha
Research Director & Author of “The Essential Role of Language in Survey Research”
Mandy Sha directs research studies and increases the scientific body of knowledge through publications, international speaking engagements, and professional service. She is the lead editor of The Essential Role of Language in Survey Research (RTI Press, 2020) and co-authored The Sociolinguistics of Survey Translation (Routledge, 2019). Connect with Mandy at www.mandysha.com.

Emily Geisen
Senior Experience Management Scientist
Qualtrics
Emily Geisen is a senior experience management (XM) scientist with a survey methodology background. She specialises in questionnaire design (with a focus on usability) in order to improve data quality and reduce respondent burden. Emily has over 20 years of experience supporting multiple industries with their research projects.

Jacquelane Lance
Senior Vice President, CX Insights
City National Bank
As senior vice president and head of client experience insights for City National Bank, Jacqueline Lance has developed an innovative client feedback ecosystem. She leverages a wide range of data sources, including survey, interaction and operational data, to ensure that the organisation has a complete understanding of the client experience picture. Her insights fortify the strong, client-obsessed culture that City National has long been known for.

Matt Dixon
Chief Product and Research Officer
Tethr
As Chief Product & Research officer, Matt has responsibility for product strategy, product management, research and IP development. Prior to joining Tethr, Matt was Senior Partner and Global Head of Sales Force Effectiveness Solutions at Korn Ferry Hay Group and, before that, was Group Leader of the sales, customer service and customer experience research and advisory practice at CEB, now Gartner.

The Festival of Marketing 2020
2020-10-05 - 2020-10-09 | Online
The Festival of Marketing is going digital!
Same insight, inspiration and learning, but a new and exciting digital experience.
Expect a week-long series of online sessions, featuring thought leaders from the world of marketing, business and beyond, to provide you with unmatched learning. Gain leading edge insight, inspiration and the learnings required to meet the challenges that lie ahead.
The Festival will gather together an unrivalled collection of global speakers, from internationally renowned brands. The digital presence provides a unique opportunity for the worldwide marketing community to connect with each other. Festival will address the five biggest issues faced by you and your brand, as we look to create a blueprint that will better serve your customers, company and colleagues.
We’re proud to announce Mark Ritson, Founder of the Marketing Week Mini MBA, as the first Festival 2020 headliner.
Mark has worked globally on projects ranging from brand strategy, market research, segmentation, CRM, marketing communications, brand acquisition, brand valuation and brand extension. For thirteen years – from 2002 to 2015 – he served as in-house professor for LVMH – the world’s largest luxury group – working with senior executives from brands like Louis Vuitton, Dom Perignon, Fendi, Tag Heuer, Dior and Hennessy.
Mark has written a weekly column on branding for Marketing Week for over a decade, and is widely acknowledged as one of the world’s best marketing instructors.
His session will be a must-attend of the week!

MARTECH Virtual 2020
2020-10-06 - 2020-10-08 | Online
MarTech: A Virtual Event For Strategies & Solutions

October 6-8, 2020

Just because you can’t attend in-person conferences this year doesn’t mean you can’t continue improving your marketing efficiency, scale, and effectiveness: Join us online, this October 6-8, for FREE!
This exclusive virtual experience will help you stay up-to-speed on the latest developments in modern marketing and identify, evaluate, and implement time-saving, profit-generating marketing technologies — all from the comfort and safety of your own computer.
Bonus! The Stackies are going virtual, too! Discover the scope of your very own marketing stack (and promote your organization across the marketing industry, while you’re at it) by entering the 2020 Stackie Awards!
Don’t miss this exciting opportunity to continue your learning initiatives, engage with solution providers, and connect with the marketing technology community — all for free.

Make It Big 2020
2020-10-06 - 2020-10-08 | Online
Make it Big is a free, three-day virtual conference.
If you’re a retailer, entrepreneur or ecommerce professional looking to fuel your next stage of growth, Make it Big is for you. Unlock your full potential with proven success strategies, expert tips and actionable advice from global thought leaders.
Over the course of three days, we’ll dive into current industry trends and discuss ways to scale your business, build your customer base and plan for the future.

Proven strategies
Learn how to create, refine and expand upon your ecommerce strategies to accelerate growth, stay competitive, and future-proof your business in an ever-changing ecommerce landscape.

Expert tips and tactics
Unlock exclusive access to detailed tips and tactics on topics like increasing organic traffic, selling across channels, and B2B — all crafted to build, innovate and grow your business.

Real-world success stories
We’ve curated a global lineup of speakers to share their stories, so you can learn firsthand from our customers, partners and industry experts from around the world.
