Personal Branding: strategies to stand out
2015-05-21 18:00 - 20:30 (Australia/Melbourne) | Campari House, 23-25 Hardware Lane, Melbourne, VIC, 3000, Australia
Personal Branding: The most important brand that you will ever manage is the one you make for yourself.
This event will focus on what it takes get your foot in the door, to become noticed in an industry full of budding marketers trying to do the same. Offering a panel of 3 marketing experts with decades of experience to draw upon, this event will provide a wealth of information to help you brand yourself and stand out from the rest of the pack, getting you one step closer to landing your dream job.

Search Marketing Expo 2015
2015-05-27 - 2015-05-28 | Crystal Palace Ballroom, 1 Olympic Dr, Milson Point, NSW, 2061, Australia
At this conference both online marketers, SEO & PPC gurus can grow and learn from each other and global search engine marketing experts. Whether you’re new to the world of search marketing or deep into implementation, tactics and campaigns this is one conference you don’t want to miss that will help you boost your search marketing results and skills.

PeSA Internet Conference
2015-05-27 - 2015-05-29 | Gold Coast Convention and Exhibition Centre, 2684-2690 Gold Coast Highway, Broadbeach, QLD, 4218, Australia
The PeSA Internet Conference is Australia’s longest running eCommerce event, run by sellers, for sellers. This event brings together hundreds of Australian online retailers who look to stay at the forefront of eCommerce developments. This eCommerce focused event will help both established and new online retailers with strategies involved in creating and excelling in the online retail world and how to increase turnover and profit. The PeSA Internet Conference will showcase more that 80+ Local and International speakers as well as 60+ exhibitors to learn from.

Branding a Moment
2015-06-01 14:00 - 16:00 | Museum of Contemporary Art, 140 George Street, The Rocks, Sydney, NSW, 2000, Australia
This event is your chance to learn from academics, artists, creatives, marketers and clients alike in solving marketing’s biggest challenges: creating memorable experiences that will move audiences while earning results.
The “Branding a Moment” event will take attendees through the key principles and theories to successful marketing in the digital world. Learn how to capture your audience’s attention, tell stories that engage their senses and drive your brand into the spotlight to maximize customer engagement

Marketing In a Connected World: What you need to know
2015-06-02 08:00 - 10:30 | Mirra, 86 Bridge Street, Brisbane, Queensland, 4006, Australia
In this Dive Dive event we will explore how connected devices and technology advances are evolving marketing as we know it and what you need to know to ensure your business has considered its approach

2015 AMI Marketing Summit
2015-06-04 | Rydges Southbank, 9 Glenelg Street, South Brisbane, QLD, 4101, Australia
Now in its 13th successive year, this event is set to deliver a line up of speakers including Gruen Transfer veteran Dan Gregory, along with some of Australia’s leading and most loved brands.
Join us at this event to get exclusive information and insight from some of Australia’s top brands including Woolworths, Youngcare, Publicis Worldwide Australia, SEMA, Bendigo Bank and more. This even will help expand your professional development and allow you to network with Australia’s top marketers.

Fundamental Workshop - Marketing Essentials
2015-06-05 | Cliftons Brisbane, Level 3, 288 Edward Street, Brisbane, Queensland, 5000, Australia
This one day workshop introduces attendees to the concepts of basic marketing elements and how marketers use communication techniques to bring together an exchange between an organization or business, and its consumers. Completing this workshop will give participants an understanding of how to define products and services for each respective market while also examining the key principles of branding and target marketing.

IAB Training: Digital Landscape and Digital Trends
2015-06-15 | AdRoll, Level 5, 88 George Street, The Rocks, Sydney, NSW, 2000, Australia
Digital marketing is a world that is evolving faster than most can keep up, every year we have a new platform in which consumers are communicating through. This training module aims to identify how Australian’s are using the internet and through what devices, as this has an affect on how to allocate your marketing budget and plan for the future. Attending will be expert trainers and speakers to help guide new and old marketers through the new landscapes that are digital marketing and the trends of the digital world.

Joining Forces
2015-06-16 18:00 - 20:30 | New Hampton Hotel, 9-15 Bayswater Road, Potts Point, NSW, 2011, Australia
From celebrity ambassadors and sponsorship, to product placement and events, Networx looks at brand partnerships. Join us on 16 June to make ‘Joining Forces’ a winning strategy for your brand.

Connected consumer: The future of digital retail experience (VIC)
2015-06-18 08:00 - 13:00 | RMIT Design Hub Lecture Theatre, Building 100, Corner Victoria and Swanston Street, Carlton, VIC, 3053, Australia
In a changing customer world, where technology is evolving and the consumer is demanding a more personal touch to their relationship with brands,‘always on’ technology makes it possible for consumers to interact with brands in new ways, and whenever they want.

Profile, Publicity & Profits
2015-06-20 | Unnamed Venue, 489 Elizabeth St, Melbourne, VIC, 3000, Australia
One day marketing intensive. Learn how to out-shine & out-sell your competition at this one day marketing intensive with bestselling author, Ben Angel. Limited tickets left!

Wearables: Digital Insights and Opportunities (NSW)
2015-06-25 07:45 - 10:00 | Teachers Federation Conference Centre, 37 Reservoir Street, Surry Hills, NSW, 2010, Australia
Wearables: Digital Insights and Opportunities
Get ready for wearable devices.
Discover the now and be in the know of wearable technology, as we extend mobile and welcome wearable technology

Traffic and Conversion Summit Australia 2015
2015-07-10 - 2015-07-12 | Hilton Sydney, 488 Georges Street, Sydney, New South Wales, 2000, Australia
This 3 day event focuses on marketing, traffic conversion and everything in between. Showcasing a mentoring panel of advisers, speakers and experts, this event is sure to be packed with marketing information and resources that should not be passed up on.

Connected Consumer: The future of digital retail experience
2015-07-15 08:00 - 12:30 | Teachers Federation Conference Centre, 37 Reservoir Street, Surry Hills, NSW, 2010, Australia
In a changing customer world, where technology is evolving and the consumer is demanding a more personal touch to their relationship with brands, ‘always on’ technology makes it possible for consumers to interact with brands in new ways, and whenever they want.
And as omni-channel provides consumers with a seamless experience, how are retailers going to make it profitable using the traditional supply chain? How can retailers remain relevant to the consumer? And how can retailers use design thinking to put the consumer at the heart of everything they do?
Consumers are now better than retailers at using the technology and information at their fingertips to shop.
And they demand more. Retailers need to move fast to embrace marketing technology, avoid consumer frustrations, and keep their customers from going elsewhere. The way retail brands adapt towards the new retail business model will affect the consumer’s perception for years to come.
For every brand that needs improvement, there’s but a handful that are doing it well.
Apple has the greatest sales revenue per square metre space of any retailer in the world ahead of luxury brands and jewellery retailers – they are at the apex of digital tech, luxury brand and consumer science. Commonwealth Bank went from being the laggard in their sector in customer experience in Australia becoming #1 and in the process have risen their fortunes to become Australia’s largest company. Delta Airlines in the US had a similar journey.

PRINKS Melbourne at Bond
2015-07-17 17:30 - 20:30 | Bond, 24 Bond Street, Melbourne, VIC, 3000, Australia
The next PRINKS Melbourne event will be on Friday 17 July, and we would love to see some new and familiar faces joining us for a drink and a chat, to talk shop (or not) at beautiful Bond Melbourne, just off Flinders Street. Kick off your weekend with a complimentary drink and canapés on arrival, courtesy of Bond Melbourne via Soda Communications, exclusively for PRINKS.
For those newly initiated, PRINKS is an industry networking group for communications professionals (whether you’re in PR, advertising, media, marketing, social, or digital) and graduates, designed to build connections and opportunities over a drink or two. All are welcome – feel free to come on your own or invite a friend/colleague. Supported by the PRIA.

Online Retail Conference & eCommerce Expo
2015-07-21 - 2015-07-23 | Sydney Hordern Pavilion, 1 Driver Ave, Moore Park, Sydney, NSW, 2021, Australia
The Online Retail Conference & eCommerce Expo is a 3 day event that brings the Australasian industry together, showcasing the latest in eCommerce technology, digital marketing and retailing solutions. Hailed as the largest omni- retailing expo in the Southern Hemisphere, this event will be featuring over 95 expert speakers and 5 international specialists to help introduce, educate and share ideas on how success can be achieved in today’s digital ecosystem that is the online retailing and eCommerce industry.

Effective Media Release Writing Course
2015-07-22 | AAP News Centre, 3 Rider Boulevard, Rhodes, NSW, 2138, Australia
This course will teach you how to create attention-grabbing releases and engage your audiences with AAP Medianet’s Effective Media Release Writing Course. Taught by an ex-journalist with corporate media relations experience, this course will give you the skills to write perfect headlines and understand how you should engage with other journalists.

PRIA Emerging Leader Forum
2015-07-23 08:30 - 17:00 | UWA Watersports and Leadership Centre, Cnr Stirling Highway and Mounts Bay Rd, Perth, Western Australia, 6009, Australia
You are invited to join The PRIA WA as we launch the Emerging Leaders Forum. The first of its kind for PRIA, this one-day event is designed for budding public relations, marketing and communications leaders looking to develop in their workplace by improving their leadership skills, diversifying their communication skills and learning how to take control of their careers.
The Forum will address what it takes to be an ethical, effective and influential leader, and identify some practical self-management tools to empower and activate you to achieve your professional and personal potential.
You will learn from and be inspired by several highly successful and respected professionals from a variety of backgrounds and take part in a career-building workshop.
If you or your employees are dealing with greater responsibilities and working in more challenging workplace scenarios, then this Forum aims to support success.

Intro to Adwords for Enterprise
2015-07-23 18:00 - 19:00 | Collective Campus, Level 1, 20 Queen St, Melbourne, VIC, 3000, Australia
Google AdWords is greater than just an advertising platform, its a fine science and avenue on consumer intent. This workshop will take you through what premier agencies and enterprise search marketing experts do to prepare an AdWords campaign. Learn keyword research tips, campaign structure and design, tools and techniques the way the experts do it.

Content Strategy Masterclass Melbourne – July 2015
2015-07-28 - 2015-07-29 | Karstens Melbourne, 123 Queen Street, Melbourne, VIC, 3000, Australia
This 2-day practical & interactive masterclass is designed to offer unambiguous & clear steps to designing, documenting, implementing & improving a content strategy facilitated by Jonathan Crossfield.

Adobe Digital Marketing Symposium
2015-07-28 08:30 - 18:00 | The Star, 80 Pyrmont Street, Sydney, New South Wales, 2009, Australia
The 2015 Adobe Digital Marketing Symposium gives marketers the opportunity to gather the latest insights, best practices and trends in the digital marketing world. The event will focus on creating, measuring and maximizing digital experiences to help marketers build brand loyalty and bring in new customers. The symposium will also focus on best practices for optimizing web analytics, social, cross-channel campaign management and web experience management.
The Adobe Symposium has quickly become a key marketing event in Australia, last year boasting more than 1,400 marketers attending.

Taking Control of the Online Narrative: Blogging 101
2015-07-29 07:30 - 08:30 | Professional Public Relations, Level 3, 162 Collins Street, Melbourne, Victoria, 3000, Australia
Blogger outreach is now a mainstay in the life of PR professionals and is increasingly valued as an important area of influence for brands. So, what are the insights of bloggers regarding working with PRs and how can we create a sustainable working relationship for the future?
Join us at an exclusive PRIA breakfast to hear from Felicity Grey, Managing Director of Australia’s largest blogging community, Nuffnang with veteran vintage blogger Candice Deville. Discuss the differences between journalists and bloggers, balancing editorial and advertorial and how to create authentic narrative through shared experiences.

Customer Experience Tech Fest
2015-07-30 - 2015-07-31 | Crown Plaza Melbourne, 1-5 Spencer St, Docklands, VIC, 3008
Customer Experience Tech Fest is a conference designed to help discover how to get your customers experience strategy right, utilize commercial value of your customers data and help engage with your customers across all channels, placing your customers as the heart of your business. Find out how some of the worlds leading brands are using CRM and other digital technologies to create, engage and maintain customers.

Video and content marketing: Gaining and measuring customer mindshare (NSW)
2015-07-30 08:00 - 13:00 | Teachers Federation Conference Centre, 37 Reservoir Street, Surry Hills, NSW, 2010, Australia
Video and content marketing: Gaining and measuring customer mindshare (NSW) | Half Day Forum
If you’re not using online video – to create attention, increase engagement, and measure your digital performance – you’re missing out.

IAPA National Conference
2015-08-03 08:30 - 17:30 | Hilton Sydney, 488 Georges Street, Sydney, New South Wales, 2000, Australia
At the Institue of Analytics Professionals of Australia (IAPA) National Conference, a presentation will be delivered displaying a global case study on how businesses and analytic professionals are using data and analytics to market and drive their businesses successfully.

Digital Summit Brisbane 2015
2015-08-04 | Sofitel Brisbane, 249 Turbot Street, Brisbane, QLD, 4000, Australia
Join us for a full day of inspiration, as we hear from local and international Digital Marketing experts who will share their strategic insights, methods and practical advice.

Advancing Analytics
2015-08-04 | Hilton Sydney, 488 Georges Street, Sydney, New South Wales, 2000, Australia
The Advancing Analytic 2015 conference will answer questions raised on how to analyze and assess tremendous amounts of data that teach you about your customers, and how will machine learning impact the analytics industry.
“Analytics is the way to transform and cultivate a smarter business and to stay ahead of one’s competition. Advancing Analytics will give the local industry in Australia the chance to hear inspirational stories from some of world’s leading data scientists about how they are transforming their organisations using analytics,” said Jodie Sangster, IAPA/ ADMA CEO.
This event will showcase global analytics leaders from world leading organizations, people such as:

Bob Jones, Project Leader, CERN (Switzerland)
Usama Fayyad, Chief Data Scientist, Barclays (UK)
Claudia Perlich, Chief Scientist, Dstillery (USA)
Stephen Pulman, Professor of Computational Linguistics, Oxford University (UK)
Igor Elbert, Principal Data Scientist, gilt.com (USA)

…and more!

ADMA Global Forum
2015-08-04 - 2015-08-05 | Hilton Sydney, 488 Georges Street, Sydney, New South Wales, 2000, Australia
The annual two day marketing & advertising conference that brings together the industries’ global leaders who are changing today’s world of data-driven marketing and advertising.
To express your interest in attending ADMA Global Forum – Marketing & Advertising Conference, please follow the event website link below to register and receive the program details once confirmed.

Challenge the Chief
2015-08-04 14:00 - 17:00 | Hilton Sydney, 488 Georges Street, Sydney, New South Wales, 2000, Australia
This two hour event is a round table questioning evening, the format is one chief expert per table with seven guests at each table, participants get 15 minutes to challenge each chief with career questions before moving to the next table. This event will host international and local analytics professionals and allow guests to pick the brains of each one for career guidance.
The Challenge the Chief event is part of a larger conference – IAPA National Conference 2015 – To learn more about this conference, visit http://www.iapa.org.au/Event/IAPANationalConference2015

Creative Fuel
2015-08-06 | NSW
This one day event will feature discussion on advertising, art, film-making, content production, social media and what practices have been proven to deliver the best creative thinking. It will be a day full of ideas that have helped create inspiration and creativity for many creative people.
To express your interest in attending Creative Fuel, please follow the website link below to register and you will receive the program details once confirmed.
