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DTSTART;VALUE=DATE:20200728
DTEND;VALUE=DATE:20200730
DTSTAMP:20260404T185642
CREATED:20200613T031304Z
LAST-MODIFIED:20200808T045158Z
UID:15509-1595894400-1596067199@marketing.com.au
SUMMARY:CommerceNext Virtual Summit 2020
DESCRIPTION:This event will live stream a series of presentations\, panel discussions and virtual interviews with industry leaders with the overall theme of Path to Recovery. \n\n\nTopics\n\n\n\n\nWe will cover the following topics during the 2-day event: \n\nThe Post-Pandemic Consumer\nNew Normal in Retail & Ecommerce\nBrand Purpose: Lessons from Those that Rose to the Occasion\nMarketing to Cash-Strapped Consumers\nReimagining Retail: Store Experience Post-COVID\nIs Advertising Diversification Still Needed?\nBalancing Brand and Performance Marketing on Half the Budget\nThe New Customer Journey: Traversing Stores and Online\nLessons Learned and Thoughts for the Future
URL:https://marketing.com.au/event/commercenext-virtual-summit-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200729T093000
DTEND;TZID=Australia/Melbourne:20200730T123000
DTSTAMP:20260404T185642
CREATED:20200712T061240Z
LAST-MODIFIED:20200808T045158Z
UID:15779-1596015000-1596112200@marketing.com.au
SUMMARY:Writing for the web
DESCRIPTION:Learn how to write compelling online copy. \nTaught by a former Sydney Morning Herald editor and journalist\, this fun and practical course covers:\n– how to write short\, sharp and snappy sentences\n– creating great headlines and intros\n– formatting to improve readability\n– using links and subheads properly\n– search engine optimisation (SEO) tips\n– improving email newsletters/EDMs\n– writing for social media\n– usability and accessibility tips. \nOnly 6 places are available to ensure every participant receives personalised attention. \nWriting exercises are included throughout the class\, so you can immediately practise what you’ve learnt.
URL:https://marketing.com.au/event/writing-for-the-web/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200731
DTEND;VALUE=DATE:20200802
DTSTAMP:20260404T185642
CREATED:20200613T035035Z
LAST-MODIFIED:20200808T045157Z
UID:15519-1596153600-1596326399@marketing.com.au
SUMMARY:DMDU Connect 2020
DESCRIPTION:Are you stuck at a crossroads?\n\n\n\n\nJoin Sonya Keenan\, Molly Pittman\, Russ Henneberry  & 20+ other experts for 2 days packed with the newest strategies in paid advertising & digital marketing\, all from the comfort of your home. \n\n\nRoad Map to Recovery \n\n\n\n\nDMDU is a community that began to help Australian business owners to grow their business through the best practice in modern marketing and business strategy. We believe that no Australian business owner should have to travel O/S to access the world’s best practitioners and teachers. We have been supported by the world’s best and\, at this time\, this support is greater than ever. \nSo that we can continue the tradition of DMDU\, we are proud to announce that we are now going to be delivering access to this world class line up via Live Stream. Not just any live stream but a high quality app based stream. We have partnered with UScreen to be able to deliver a multi-stage/stream event that will allow anyone to attend DMDU Connect\, no matter what the world serves up . \n\n\nBringing together the Top Experts in Paid Media for 2-Days! \n\n\nDMDU Connect 2020 will help you take control of your Business and for all you Marketers out there\, up-skill! \nIt’s packed with the newest strategies in paid advertising and digital marketing\, all from the comfort of your home!  \nYou will learn:\n What’s working best across all the top platforms… Traffic\, Content\, Offers\, List Building\, Online Learning\, Video\, Google\, Facebook\, Coaching\, Local Business… Not just focused on one platform but dozens of real-life presentations. \n We’re going to show you how to generate the right assets for your ads\, your emails\, your website and your landing pages so you can profit from more revenue streams in 2020.
URL:https://marketing.com.au/event/dmdu-connect-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200803T180000
DTEND;TZID=Australia/Melbourne:20200803T210000
DTSTAMP:20260404T185642
CREATED:20200712T073755Z
LAST-MODIFIED:20200808T045157Z
UID:15829-1596477600-1596488400@marketing.com.au
SUMMARY:Getting Started with Google Tag Manager
DESCRIPTION:Google Tag Manager is a free tool allowing you to quickly add ‘tags’ (code snippets) to your website or app for traffic analysis or marketing optimisation. Examples of tags include Google Analytics\, AdWords conversions\, remarketing / retargeting\, Facebook tracking pixels\, MailChimp goals\, and many many more. Google Tag Manager makes managing and deploying these tags easy\, and allows marketers to do so rather than being the sole domain of web developers / IT. \nThis 3-hour class on Google Tag Manager will take you through a step-by-step process for setting up some of the more commonly used Google Analytics tracking tags\, as well as one or two others. We’ll look at tags\, the triggers that fire them\, and the different variables that you can take advantage of for passing data from your website into Google Analytics. \n\n\nTakeaways\n\nBackground to tag management and why you would want to use Google Tag Manager\nDifferences between Google Tag Manager and Google Analytics tracking codes\nUnderstand the various ways Google Tag Manager can improve your Google Analytics data\nDifferent elements of Google Tag Manager – Tags\, Triggers\, and Variables\nExample tags and configurations\nLots of practical exercises working on a test tag manager container / test website
URL:https://marketing.com.au/event/getting-started-with-google-tag-manager/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,SEO,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200804T180000
DTEND;TZID=Australia/Melbourne:20200804T210000
DTSTAMP:20260404T185642
CREATED:20200712T073905Z
LAST-MODIFIED:20200808T045157Z
UID:15831-1596564000-1596574800@marketing.com.au
SUMMARY:How to Be an Effective Manager | Online
DESCRIPTION:Due to the fast pace of change today\, many employees get thrust into managerial positions and immediately face numerous new challenges and responsibilities with little training. Ensuring that valuable individual contributors can adapt quickly into effective managers is critical to the long-term viability of every organization and is a fast track for an individual to pursue a more fulfilling career. In this workshop\, you’ll get an in-depth look at the roles and responsibilities of a manager. We’ll look at goal setting\, delegation\, performance management\, effective communication\, leadership\, motivating\, and much more. You’ll walk out feeling prepared and confident to guide your team to new levels of success. \n\n\nTakeaways\n\nUnderstand the roles and responsibilities of a manager\nKnow how to approach to performance management\nCreate a framework for you and your direct reports to effectively set expectations and give and receive feedback\nLearn different management styles and techniques\nLearn how to measure your team’s success
URL:https://marketing.com.au/event/how-to-be-an-effective-manager-online/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Management,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200805T183000
DTEND;TZID=Australia/Melbourne:20200805T203000
DTSTAMP:20260404T185642
CREATED:20200712T074018Z
LAST-MODIFIED:20200808T045157Z
UID:15833-1596652200-1596659400@marketing.com.au
SUMMARY:Podcasting Workshop
DESCRIPTION:For thought leaders with a need to amplify their authority and expand their reach\, podcasting is quickly becoming one of the best ways to communicate your ideas\, your passion\, and your unique insights to an engaged audience. In this interactive workshop\, we will review all the aspects of launching your podcast. You’ll learn the importance of well-planned launch\, as well as the keys to recording a professional sounding episode. Additionally\, we’ll dig into the best places to market your episodes once they are live. \n\n\nTakeaways\n\nOverview of podcasting landscape\nHow to develop a show idea\, including co-host decisions\nWhat tools and platforms you need to launch a show\nBest practices for reaching out to and engaging with podcast guests\, including email templates\nA list of the podcast directories to submit your show to\, including how to submit to the iTunes store\nWhere and how to get listeners\, and how to encourage those listeners to become superfans\nHow to make your podcast stand out\nWays to attract new listeners after your show has launched\nHow to get advertisers for your podcast and how to incorporate those into your show
URL:https://marketing.com.au/event/podcasting-workshop/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Online,Podcast
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200810T080000
DTEND;TZID=Australia/Melbourne:20200812T170000
DTSTAMP:20260404T185642
CREATED:20200612T104514Z
LAST-MODIFIED:20200808T045156Z
UID:15491-1597046400-1597251600@marketing.com.au
SUMMARY:ContentTECH Summit 2020
DESCRIPTION:Marketing has become chaotic and unpredictable. We’re ready to embrace it\, and the effective use of content and technology are paramount.\nOur ContentTECH conference mission is clear: We want to show how the effective use of technology and better processes can help your strategic efforts to create\, manage\, deliver and scale your enterprise content and provide your customers with better digital experiences. \nJoin us for ContentTECH Summit to learn how new technologies and innovative processes are fundamentally changing what our work will look like in the next two to five years. Attendees of the 2020 ContentTECH conference will learn from practitioners and experts in content technology and marketing strategy. The best news? Both speakers and attendees are trailblazing pioneers who have set the bar for epic content marketing through technology. \n\n\n\nWhy ContentTECH Summit?\nIt’s time for an evolution. Senior marketing executives are truly focused on one thing: technology and its effective use to create\, manage\, deliver\, and scale enterprise content and marketing. ContentTECH Summit wants to keep pace with industry leaders and push our entire community forward. \n\n\nWho should register?\nVPs\, senior directors and directors in marketing\, digital marketing\, marketing innovation\, marketing technology\, demand generation\, marketing operations\, customer advocacy\, customer experience\, and ecommerce\, as well as CMOs\, CDOs\, CTOs\, CCOs\, and anyone else working at the convergence point of content\, technology and strategy. \n\n\nWhat will be answered?\nThe biggest questions you have: How do we ensure our business is using or preparing for the right content and marketing technology innovations? How do we fill our customers’ needs for epic experiences? How do we use content and technology to help us in the ever-changing marketing landscape? How do we sort through the thousands of opportunities available to us?
URL:https://marketing.com.au/event/contenttech-summit-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200812T190000
DTEND;TZID=Australia/Melbourne:20200812T213000
DTSTAMP:20260404T185642
CREATED:20200712T063055Z
LAST-MODIFIED:20200808T045155Z
UID:15788-1597258800-1597267800@marketing.com.au
SUMMARY:Social Media Monitoring and Analytics: How\, What\, and Why
DESCRIPTION:Understanding metrics\, stats and social analytics is key to creating\, monitoring and adjusting social strategy and goals. With this in mind\, digital marketers must know what they are looking for\, which stats impact their previously set goals and how they can use analytics to fine-tune their content\, engage with users and enhance their social presence. This class will cover the basics of understanding social metrics\, their importance and how to use them to make stand out social presences\, topnotch campaigns and stronger connections with users. \n\n\nTakeaways\n\nAn understanding of how to find basic analytics for social media platforms including: Facebook\, Twitter\, YouTube\, Instagram and LinkedIn\nExamples of how to present social analytics internally and for clients\nA knowledge of what the metrics being reported mean\, i.e. impressions vs. reach vs. engagement\nTips on how to use analytics to enhance and advance social media strategies and approaches\nHow to increase content reach through social advertising (this will be a small/brief portion)
URL:https://marketing.com.au/event/social-media-monitoring-and-analytics-how-what-and-why/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200812T190000
DTEND;TZID=Australia/Melbourne:20200812T213000
DTSTAMP:20260404T185642
CREATED:20200712T074232Z
LAST-MODIFIED:20200808T045155Z
UID:15835-1597258800-1597267800@marketing.com.au
SUMMARY:Video Production Fundamentals
DESCRIPTION:In the time constrained 21st century\, we are relying less on words and more on images and moving pictures. Videos can communicate in a way print cannot. This course is an introduction into this crucial marketing format. \nStudents will learn about the strengths and weaknesses of video as a communication medium\, and also better understand the effectiveness of different video genres. They will be introduced to the entire video production process\, from pre-production to post-production. Topics that would be covered include scripting\, planning a shoot\, production jargon\, cinematography\, and video editing fundamentals. \nBy examining various case studies\, students will gain an insight into what goes on behind the scenes\, the challenges faced during video production\, and learn effective problem-solving methods. Students will be able to apply what they’ve learnt through a combination of live demonstrations and hands-on exercises. They will learn how to produce\, shoot\, and edit simple yet impactful videos using readily available tools such as the mobile phone and basic editing software. \nThis workshop is a beginner class catered for individuals interested in knowing how to create videos for the purposes of sending a message or increasing awareness of their corporate products and services. It is also useful for those looking to get videos done on bootstrap budgets. Individuals who outsource video production to creative agencies or production houses will also find this workshop useful.
URL:https://marketing.com.au/event/video-production-fundamentals/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Graphic Design,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200813T123000
DTEND;TZID=Australia/Melbourne:20200813T160000
DTSTAMP:20260404T185642
CREATED:20200712T070704Z
LAST-MODIFIED:20201002T014755Z
UID:15807-1597321800-1597334400@marketing.com.au
SUMMARY:Conversion Optimisation: Reaching Your Full Digital Potential Using Customer Data
DESCRIPTION:Data is the heartbeat of modern marketing. In its most distilled form data is the voice of your customers. Yet data is rarely used when trying to answer common dilemmas such as how to increase conversion rates\, how optimise landing pages or deciding on website redesigns and rebuilds. In today’s interconnected world it is this data\, opinions that should be dictating marketing strategy. \nThis Workshop is designed for digital marketers\, all-rounders\, and e-commerce specialists wanting to learn how to truly understand their customer’s behaviour online and how to leverage that data to engage customers and profit their brand. \nTopics Covered  \n\nLatest tools and techniques brands are using to intimately understand their customers and their online behaviour\nHow to balance smart data insights and inspired strategy to drive competitive marketing strategies\nHow to increase a company’s customer orientation through better understanding of customer’s online behaviour\nEffectiveness of digital marketing tactics and evidence-based understanding of customer behavioural patterns\nOptimising digital marketing strategies by taking personal opinions out of the discussion and using data to drive decision-making\nExtracting meaningful insights and build actionable strategies that will dominate the competition
URL:https://marketing.com.au/event/conversion-optimisation-reaching-your-full-digital-potential-using-customer-data/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Data,Market Research
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200818T140000
DTEND;TZID=Australia/Melbourne:20200818T143000
DTSTAMP:20260404T185642
CREATED:20200712T070845Z
LAST-MODIFIED:20200808T045154Z
UID:15809-1597759200-1597761000@marketing.com.au
SUMMARY:Get to know a CMO Series - Dean Gould
DESCRIPTION:AMI’s Livestream Chats bring together marketers across multiple industries and sectors to foster conversation and spark debate. \nAMI Livestream Chat events are held live and online\, they consist of experts speaking on topics relevant to professionals. These topics can be within the marketing or professional sphere. The Chats are focused on a conversation around the topic\, encouraging new perspectives\, ideas and conversations.\nEach Livestream Chat will include: \n\nTopic conversation\nHear about topics relevant to all professionals\nQ&A\nAsk questions of the experts\nConnecting with peers\nYour time to connect with marketers across the country (and sometimes the world!)\n\nTopic and Focus: \nGet to know a CMO Series\nPresented by the AMI Queensland Committee \n‘Marketing is the fun part of any business. It is the point of interpretation\, translation and connection. Spending your career in that light bulb moment between supplier and customer is a privilege.’\n– Dean Gould
URL:https://marketing.com.au/event/get-to-know-a-cmo-series-dean-gould/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200820T123000
DTEND;TZID=Australia/Melbourne:20200820T140000
DTSTAMP:20260404T185643
CREATED:20200712T071012Z
LAST-MODIFIED:20200808T045154Z
UID:15811-1597926600-1597932000@marketing.com.au
SUMMARY:An Introduction to Major Principles of ROI in Social Media Marketing
DESCRIPTION:A 90-minute look at the fundamental principles of what creates a return on investment in social media marketing.  \nSocial media marketing is today an essential part of a marketer’s strategy for an appropriate marketing mix of channels to develop. No matter the industry type or vertical\, there is a need to develop good social media skills and campaign know-how. \nThe workshop will explore the high-level principles of correct social media marketing formula for a successful return on investment and what works\, as well as what doesn’t in today’s ever-changing social media landscape.  \nRun by award-winning social media marketer and business owner\, George Hawwa (from Attention Experts)\, this workshop will cover key insights into fundamentals knowledge in brand building\, developing valuable engagement\, how to build databases\, creating and evaluating touch-points\, and ultimately\, how to create sales/leads or inquiries from your social media marketing campaign.
URL:https://marketing.com.au/event/an-introduction-to-major-principles-of-roi-in-social-media-marketing/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200824T080000
DTEND;TZID=Australia/Melbourne:20200825T170000
DTSTAMP:20260404T185643
CREATED:20200612T111711Z
LAST-MODIFIED:20201010T112429Z
UID:15506-1598256000-1598374800@marketing.com.au
SUMMARY:World Summit on Artificial Intelligence AI 2020
DESCRIPTION:WSAI 2020 is a content-focused event. Every presentation – be it a poster or an oral one – is carefully vetted by our prestigious scientific committee. They ensure that the topics covered by the program are both informative and relevant. The success of the previous editions proves that when an event is created around high-quality content the attendees get real value out of the two days of the conference. \nWhat makes Artificial Intelligence Summit such an engaging learning experience is the international nature of the audience. The blend of unique perspectives and experiences makes for energetic discussions and exchange of ideas. It’s not just the speakers that share their knowledge. Every participant of WSAI is expected to contribute. Share your research findings\, pose questions\, and make new ideas – that’s what the Artificial Intelligence conference is all about.
URL:https://marketing.com.au/event/world-summit-on-artificial-intelligence-ai-2020/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200824T183000
DTEND;TZID=Australia/Melbourne:20200928T200000
DTSTAMP:20260404T185643
CREATED:20200712T063211Z
LAST-MODIFIED:20201010T112429Z
UID:15790-1598293800-1601323200@marketing.com.au
SUMMARY:Hack an SEO Plan in 90 Mins
DESCRIPTION:The success of any website depends on its ability to attract the right audience and convert them into sales and leads. SEO can be the most effective way to do this as it increases the discoverability of your website when your customers really need it. \nThis is a practical\, hands-on session in which you will create an SEO plan for your business. \nClass schedule: \n\nKeyword research\nDefine your audience\nResearch content ideas and develop SEO-focused content\nSocial media research\nIdentifying link opportunities\nOutreach
URL:https://marketing.com.au/event/hack-an-seo-plan-in-90-mins/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,SEO,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200827T110000
DTEND;TZID=Australia/Melbourne:20200827T130000
DTSTAMP:20260404T185643
CREATED:20200712T074410Z
LAST-MODIFIED:20201010T112429Z
UID:15837-1598526000-1598533200@marketing.com.au
SUMMARY:Build Your Website with Squarespace
DESCRIPTION:Are you an entrepreneur\, blogger\, photographer\, designer or small business owner looking to build a beautifully designed website quickly and easily? \nThis class will teach students the basics of the Squarespace platform including selecting templates\, editing designs\, managing content\, and implementing advanced features like e-commerce. \nWhether you’ve already started building your site in Squarespace and just need some help finessing the template\, or if your website is still just a twinkle in your eye\, this workshop will set you on the path to Squarespace greatness. \n*Please note that we will be working within the traditional (non-developer) Squarespace platform in this workshop\, and we will not be customizing the platform with code.
URL:https://marketing.com.au/event/build-your-website-with-squarespace/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200831T180000
DTEND;TZID=Australia/Melbourne:20200831T210000
DTSTAMP:20260404T185643
CREATED:20200712T074952Z
LAST-MODIFIED:20201010T112428Z
UID:15839-1598896800-1598907600@marketing.com.au
SUMMARY:Photoshop Class for Beginners
DESCRIPTION:Photoshop is the industry standard photo image editing software for print and digital output. In this hands-on introductory workshop\, we will walk through Photoshop’s basic capabilities and use tools and techniques to edit images and create visual design mock-ups – no design experience required! \nThis workshop will help students visualise products and designs using Photoshop and learn some basic visual design tips. \nWhat we’ll cover: \n\nIntroduction to raster and vector graphics\, pixels and resolution\nImage size and file types for print and screen\nGrid structure of a page layout\nWhite space and hierarchy of information – less is more\nThe photoshop tool box\nSelection and move tools\nWorking in layers\, labelling and grouping\nIsolating an object from it’s background using masks\nRetouching or extending a background\nCreating gradients\, shadows and reflections\nTransforming an object\nLockups and alignment\nType\, legibility and placeholder text\nLogos on products and mock-ups\nDoing a resize – using transparency to help position and scale an image in context
URL:https://marketing.com.au/event/photoshop-class-for-beginners/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Graphic Design,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200901
DTEND;VALUE=DATE:20200903
DTSTAMP:20260404T185643
CREATED:20200613T034412Z
LAST-MODIFIED:20201010T112428Z
UID:15515-1598918400-1599091199@marketing.com.au
SUMMARY:GrowthHackers Conference 2020
DESCRIPTION:The Online Gathering of the World’s Largest\nCommunity for Business Growth.\nThe GrowthHackers conference is a full-day event for professionals and entrepreneurs who are looking to push the boundaries of growth innovation. \nThese range from growth-stage startups (Series B and C funded) to large public corporations. Some large companies that have embraced growth hacking include Wal-Mart\, IBM\, and Microsoft\, who recognize that their stock prices are driven by customer and revenue growth and want to tap into the potential that the growth hacking process has delivered for their upstart competitors. \nAt this conference\, attendees will get in touch with The Future of Growth! Our great lineup of speakers will share their first-hand knowledge and experience gained from growing some of today’s fastest-growing companies. \nDiscover the growth tactics that will be used for the next five years!\nYou’ll leave #GHConf20 with countless of actionable growth tactics that you can apply the minute you get back to the office\, plus tons of strategies that you can bring back to your team to help supersize your growth.
URL:https://marketing.com.au/event/growthhackers-conference-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200901
DTEND;VALUE=DATE:20200904
DTSTAMP:20260404T185643
CREATED:20200712T072458Z
LAST-MODIFIED:20201010T112428Z
UID:15825-1598918400-1599177599@marketing.com.au
SUMMARY:Social Day 2020
DESCRIPTION:“The BEST Social Media Marketing Festival!”\n\n\n“You know you’ve had a great couple of days at @social_day when you’re already using the #SocialDay20 and looking forward to attending next year!!!” \nSocialDay brings together the BEST of the BEST in Social Media Marketing.\n\n\n\n\n\n\nWhat is SocialDay?\n\n\n\n\n\n\n\n\nThings have changed! But we won’t let them hold us back! \nSocialDay is the Social Media Marketing Festival started to bring the brightest minds in social media marketing together to share\, learn\, network and discuss the latest Trends and Updates in Social Media. \nJoin us for our first ever virtual event. \nPresenters\n\nSocialDay speakers are the best! (We think so!) You won’t find speakers churning out the same old talk at every event. \nWe source speakers who are different and want to do something unique for SocialDay\, share wisdom and get involved in the day. \nYou will often find SocialDay speakers in the audience supporting others on stage and enjoying interacting with the audience. The stage has seen senior managers at the largest Social Networks\, huge brands and unknown speakers with a fantastic story to tell\, they are all equally gripping and provide immense value and actionable takeaways.
URL:https://marketing.com.au/event/social-day-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200901T140000
DTEND;TZID=Australia/Melbourne:20200901T143000
DTSTAMP:20260404T185643
CREATED:20200712T071153Z
LAST-MODIFIED:20201010T112428Z
UID:15813-1598968800-1598970600@marketing.com.au
SUMMARY:Digimeets Series - Defining brand purpose and corporate values during COVID-19
DESCRIPTION:AMI’s Livestream Chats bring together marketers across multiple industries and sectors to foster conversation and spark debate. \nAMI Livestream Chat events are held live and online\, they consist of experts speaking on topics relevant to professionals. These topics can be within the marketing or professional sphere. The Chats are focused on a conversation around the topic\, encouraging new perspectives\, ideas and conversations. \nEach Livestream Chat will include:\n\nTopic conversation\nHear about topics relevant to all professionals\nQ&A\nAsk questions of the experts\nConnecting with peers\nYour time to connect with marketers across the country (and sometimes the world!)\n\nTopic and Focus: \nDigimeets Series\nDefining brand purpose and corporate values during COVID-19\nPresented by the AMI South Australian Committee \n‘A crisis doesn’t necessarily define your brand culture\, it reveals it!’\n– Ian Byrne.
URL:https://marketing.com.au/event/digimeets-series-defining-brand-purpose-and-corporate-values-during-covid-19/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200902
DTEND;VALUE=DATE:20200904
DTSTAMP:20260404T185643
CREATED:20200712T072252Z
LAST-MODIFIED:20201010T112427Z
UID:15823-1599004800-1599177599@marketing.com.au
SUMMARY:GrowthHackers Conference 2020 - #GHConf20
DESCRIPTION:The GrowthHackers Conference 2020 is a two day online event for professionals and entrepreneurs who are looking to push the boundaries of growth innovation. \nThese range from growth-stage startups (Series B and C funded) to large public corporations. Some large companies that have embraced growth hacking include Wal-Mart\, IBM\, and Microsoft\, who recognize that their stock prices are driven by customer and revenue growth and want to tap into the potential that the growth hacking process has delivered for their upstart competitors. \nAt this conference\, attendees will get in touch with The Future of Growth! Our great lineup of speakers will share their first-hand knowledge and experience gained from growing some of today’s fastest growing companies. \nPresenters: \n★ Sean Ellis – GrowthHackers\n★ Nancy Hensley – Stats Perform\n★ Kevin Ma – Wish\n★ Hila Qu – GitLab\n★ Nathan Latka – GetLatka.com\n★ Raakhi Agrawal – BCG Digital Ventures\n★ Chris More – Mozilla\n★ Mary Drumond – Worthix\n★ Simon Dahla – Spotify\n★ Stephanie Evans – Segment\n★ Martin Gontovnikas – Auth0\n★ Jeff Hardison – Clearbit\n★ Rachid Harrassi – Delivery Hero\n★ Zoltan Szalas – IBM\n★ Niyati Parameswaran – IBM\n★ Scott Kritz – Ziff Media\n★ Nicholas Garofalo – Automattic\n★ Eric Keating – Appcues
URL:https://marketing.com.au/event/growthhackers-conference-2020-ghconf20/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200902
DTEND;VALUE=DATE:20200904
DTSTAMP:20260404T185643
CREATED:20200719T034834Z
LAST-MODIFIED:20201010T112427Z
UID:15894-1599004800-1599177599@marketing.com.au
SUMMARY:Writing for the web (webinar)
DESCRIPTION:Learn how to write compelling online copy. \nTaught by a former Sydney Morning Herald editor and journalist\, this fun and practical course covers:\n– how to write short\, sharp and snappy sentences\n– creating great headlines and intros\n– formatting to improve readability\n– using links and subheads properly\n– search engine optimisation (SEO) tips\n– improving email newsletters/EDMs\n– writing for social media\n– usability and accessibility tips. \nOnly 6 places are available to ensure every participant receives personalised attention. \nWriting exercises are included throughout the class\, so you can immediately practise what you’ve learnt.
URL:https://marketing.com.au/event/writing-for-the-web-webinar-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200903T123000
DTEND;TZID=Australia/Melbourne:20200903T163000
DTSTAMP:20260404T185643
CREATED:20200712T071316Z
LAST-MODIFIED:20201010T112427Z
UID:15815-1599136200-1599150600@marketing.com.au
SUMMARY:Make LinkedIn work harder for you. Strategy and Essentials
DESCRIPTION:Discover how to make LinkedIn work harder for you in this practical half day workshop. With over 575 million users worldwide and over 9 million users in Australia\, Linked In is the premiere B2B marketing platform.  \nIf you want to connect with potential employers or recruiters\, build your personal brand or brand awareness\, promote thought leadership\, get your content in front of the right B2B audience and attract the right leads\, this is the workshop for you. \nTopics Covered:\n\nWhy LinkedIn is good for your business\nOptimising your personal LinkedIn page\nCreating a LinkedIn company profile\nLead generation strategy\nContent creation for LinkedIn\nPlus plenty of real life case studies and best practice examples
URL:https://marketing.com.au/event/make-linkedin-work-harder-for-you-strategy-and-essentials/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200903T190000
DTEND;TZID=Australia/Melbourne:20200903T213000
DTSTAMP:20260404T185643
CREATED:20200712T075125Z
LAST-MODIFIED:20201010T112426Z
UID:15841-1599159600-1599168600@marketing.com.au
SUMMARY:Crushing The TikTok Marketing Game | Online
DESCRIPTION:TikTok has seemingly exploded out of nowhere to become one of the most downloaded apps in the world\, more than 1 billion installs as we speak. The one-year-old platform which allows users to make short\, looping videos with special effects and musical overlays\, is booming with more than 500 million monthly active users\, most of them young adults. \nDespite being such a young platform and only recently launching an advertising process and hyperlinking capabilities for brands\, it is not too early to say that it is “leaking” with opportunities. Brands can take advantage of TikTok to boost brand awareness and engage younger audiences through showing off a lighter side of themselves via funny videos\, challenges and other strategies unique to the platform. However\, in order to effectively navigate and incorporate TikTok into the marketing mix\, marketers need to familiarise themselves with the ins and outs of this emerging platform. \nIn this workshop\, you’ll get an introduction to TikTok\, its users and insights that you can use to build a scalable\, fun and creative TikTok strategy. \n\n\nTakeaways\n\nWhat is TikTok and how can marketers make use of it\nCase studies of companies and organisations that have already gone viral or achieved success on TikTok\nPractical TikTok strategies that you can adopt and scale to drive your marketing efforts
URL:https://marketing.com.au/event/crushing-the-tiktok-marketing-game-online/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200908
DTEND;VALUE=DATE:20200911
DTSTAMP:20260404T185643
CREATED:20200804T105632Z
LAST-MODIFIED:20201010T112425Z
UID:16377-1599523200-1599782399@marketing.com.au
SUMMARY:Digital Contact Centre
DESCRIPTION:Enhancing Customer Experience through Omni-Channel Integration\,\nCustomer Self Service and Culture Change\n\n\n\n\nIn an increasingly digital world\, the role of the contact centre continues to shift from managing transactions to being the human face of the digital enterprise\, and a key component of overall customer experience.\n\nKey to achieving this goal will be the utilization of new technologies to improve the efficiency and reduce the administrative burden on staff\, while simultaneously giving them the tools to effectively resolve complex customer issues.\n\nWith that in mind\, CCW Asia Online hosted by CX Network will be focused on:\n\nIntegrating interaction channels across the business to ensure a seamless experience\nLeveraging automation and customer self-service to reduce the number of high volume and transactional customer enquiries\nUsing Artificial Intelligence\, sentiment analysis and knowledge management systems to ensure staff have the right information at their disposal\nEngaging in training and building a culture of service excellence to increase staff effectiveness\n\nDay One: Tuesday 8th September 2020\n\n\n9:00 SGT   Case Study: Driving Brand Loyalty Through Delivering Exceptional Customer Experience\nOlga Quiros\, Director\, Customer Operations – Asia Pacific\, Expedia Group \n\n10:00 SGT   Transform Your CX Operations Today by Harnessing the Power of AI\, ML and Intelligent Automation\nRavi Saraogi\, Co-founder and President – Asia Pacific\, Uniphore  \n\n11:00 SGT   Providing Better Customer Experience and Building Strong Customer Relationships\nSenior Representative\, Zendesk\n\n\n\n12:00 SGT  Using Cloud-Native Intuitive Analytics to Manage People and Systems\nSenior Representative\, Genesys\n\nDay Two: Wednesday 9th September 2020\n\n9:00 SGT   How a Highly Digitalized Contact Center Can Stay Human and Deeply Engaged with Customers\nAnna Wang\, Head of the Customer Relations Center for Nespresso China  \n\n10:00 SGT   Achieving True Operational Excellence in the Contact Center\nSenior Representative\, Vonage\n\n11:00 SGT  Optimizing Workforce Planning and Delivery\n\n\n\n12:00 SGT  Using Advanced Analytics to Develop a Better Understanding of Customers\nK V Dipu\, President & Operations and CX Head\, Bajaj Allianz General Insurance Company\, India\n\nDay Three: Thursday 10th September 2020\n\n9:00 SGT   Case Study: Delivering a World Class Customer Experience\nAnila Fredericks\, Head of Customer Service Operations\, Telstra Global\n \n10:00 SGT  Monetizing Customer Insights to Drive Better Performance and Profitability\n\n\n11:00 SGT  Future-Proofing Contact Centres in the Digital Age\n\n12:00 SGT  Using Advanced Analytics to Develop a Better Understanding of Customers
URL:https://marketing.com.au/event/digital-contact-centre/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Market Research,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200909T080000
DTEND;TZID=Australia/Melbourne:20200911T170000
DTSTAMP:20260404T185643
CREATED:20200804T105258Z
LAST-MODIFIED:20201010T112425Z
UID:16375-1599638400-1599843600@marketing.com.au
SUMMARY:CX Digital Retail
DESCRIPTION:The re-invention of retail had arrived far before the pandemic. The changing way in which consumers’ purchase\, from window browsing to the convenience\, personalization and experience of online shopping. Consumers no longer want a simple transactional purchase\, they want to own and influence the brands they buy with.\n\nThis trend coupled with high streets continuing to cut jobs\, close stores\, and in the worst of cases pile into administration – now more than ever\, the need for digital is real. Providing a frictionless\, integrated Omni-channel experience\, from mobile to store and anywhere in-between\, has become the benchmark for optimizing the customer journey and reaping the business rewards.\n\nRetailers are faced with the burning need to innovate and embrace digital transformation while remaining cost-conscious. CX Digital Retail joins executives in CX\, Omni-channel and e-commerce\, to explore strategies and insights through deep-dive case studies and interactive panel discussions. Learn how to redesign the consumer-brand relationship\, design a seamless Omni-channel experience and an agile digital transformation strategy that continuously exceeds customer expectations.\n\n\n\n\n\nKey Themes To Be Discussed\n\n\n\n\n\n\n\n\n\nLeveraging CX technology\n\n\n\nEnsure you are maximising the whole suite of CX technologies including AI\, Robotics\, VR\, IoT and more\n\n\n\n\n\n\n\n\n\n\n\n\nOmni-channel and mobile-first\n\n\nDiscuss how to lead your business transformation with 2020’s smartest and market leading CX strategy\n\n\n\n\n\n\n\n\n\n\n\nOptimising data and insights\n\n\n Explore Data optimisation\, connectivity and consumer insights to ensure flawless CX and digital quality\n\n\n\n\n\n\n\n\n\n\n\nTrue Business Agility\n\n\n\nPredict and deliver on changing customer values whilst keeping these at the core through visual content
URL:https://marketing.com.au/event/cx-digital-retail/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Design,Digital Marketing,Graphic Design,Online,UX
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200910T093000
DTEND;TZID=Australia/Melbourne:20200910T113000
DTSTAMP:20260404T185643
CREATED:20200712T061502Z
LAST-MODIFIED:20201010T112425Z
UID:15781-1599730200-1599737400@marketing.com.au
SUMMARY:Podcast Training Course Online
DESCRIPTION:This is an intensive podcast training course where you’ll learn how to start your podcast. \nWe’ll step you through the essentials – from planning your podcast\, best sound equipment and software\, recording tips\, editing tips\, interview technique\, hosting your podcast\, distribution on key podcast platforms (like Apple\, Spotify and Google)\, building an audience\, marketing your podcast\, an intro to podcasting for content marketing\, and more. \nThe podcast trainer is Phil Stubbs. Phil has experience in marketing (working for a leading ad agency)\, radio journalism\, teaching at university\, and podcasting. His podcast has reached no.4 in the News & Politics section of Apple Podcasts. \nYou can find out more about this podcast training via the links here. There are also contact details for Phil on the Media School website if you want to give him a call. \nNote this is online podcast training. It’s comprised of two consecutive mornings – a Thursday and Friday that run 9.30am to 1.30pm. It’s delivered live and in real-time – via live video streaming. \nThis is a small workshop so you’ll be able to ask questions. Included with the classes is a month free consultation with the trainer. And access to videos and learning resources. \nThis podcasting course will give you the confidence and tools to get your podcast started – and give you the structure and thinking to keep it going! \nWe are based in Sydney but can get attendees from across Australia – including Melbourne\, Brisbane\, Perth\, Adelaide\, Canberra\, Gold Coast\, Sunshine Coast\, Newcastle\, Wollongong. And from across the ditch in NZ (Auckland\, Wellington and Christchurch.) We would love to see you online.
URL:https://marketing.com.au/event/podcast-training-course-online/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Podcast
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200914
DTEND;VALUE=DATE:20200917
DTSTAMP:20260404T185643
CREATED:20200804T105057Z
LAST-MODIFIED:20201010T112424Z
UID:16373-1600041600-1600300799@marketing.com.au
SUMMARY:Design Thinking 2020 Summit
DESCRIPTION:Over the years\, we have noticed Design Thinking become a widespread way of thinking that has seen many organisations work through a customer-centric approach. In 2016 key organistions were investing over $100 million to implement this way of working across their organisation. Today in 2020 it has become the focus for many designers with proven success.\n\nThat being said\, we are far from a universal consensus on the core principles of design thinking\, the best practice for implementation as well as gaining leadership buy-in.\n\nDue to the disruptive wave we’ve experienced in 2020\, the 6th edition of Design Thinking Australia will be delivered 100% online! Are you ready to check out what we have planned in September?\n\n\n\n\n\n\n\n\nWorkshop Day:\nLog in using your unique zoom meeting ID and join your chosen virtual class.\n\n\n\n\n\n\n\n\n\n\n\n\n\nDay 1: Morning Sessions\nMain plenary sessions will be held via our ON24 Platform where you can interact with speaker via Q&A\, Polls\, & Discussions\n\n\n\n\n\n\n\n\n\n\n\n\n\nDay 1: Afternoon Sessions\nAfter lunch we will break out into separate virtual discussion groups led by subject mater experts. You will log in via Zoom.\n\n\n\n\n\n\n\n\n\n\n\n\n\nDay 2: All Day Sessions\nReturning for Day 2\, you will receive a new link to join the event and remain on the platform for the rest of the day.\n\n\n\n\n\n\nOrganisational Transformation \n\nGetting Design Thinking to be the central heart of your organisation! Tackle the big questions you need to address with business leaders to prove that design thinking is the future.\n\n\n\n\n\nCustomer Empathy \n\nThis is the heart of Design Thinking. We tackle all aspects of customer empathy from research\, VOC\, empathy immersion to gathering the right feedback to shape your projects\n\n\n\n\n\n\nScaling the Process\n\nYou have the knowledge and leadership buy-in – now what? Learn how you can scale your business and design thinking strategies so you too can become true innovators
URL:https://marketing.com.au/event/design-thinking-2020-summit/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Design,Graphic Design,Online,UX
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200914
DTEND;VALUE=DATE:20200919
DTSTAMP:20260404T185643
CREATED:20200712T064412Z
LAST-MODIFIED:20201010T112424Z
UID:15792-1600041600-1600473599@marketing.com.au
SUMMARY:Disrupt 2020
DESCRIPTION:TechCrunch Disrupt is five days of non-stop online programming with two big focuses: founders and investors shaping the future of disruptive technology and ideas and startup experts providing insights to entrepreneurs. It’s where hundreds of startups across a variety of categories tell their stories to the 10\,000 attendees from all around the world. It’s the ultimate Silicon Valley experience where the leaders of the startup world gather to ask questions\, make connections and be inspired. \nZuckerberg\, Benioff\, Musk\, Kalanick\, Mayer\, Dorsey and many other startup stars have been on the Disrupt stage long before they were in the headlines. TechCrunch continues to keep the pulse of the startup world and knowing which rising stars to cast for the bright lights of our stage is what makes Disrupt the must-attend event for the ecosystem. Disrupt delivers for founders who want to master Silicon Valley’s equations and provides an experience for enthusiasts who want to be a part of what’s happening and relevant now.
URL:https://marketing.com.au/event/disrupt-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Management,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200915
DTEND;VALUE=DATE:20200918
DTSTAMP:20260404T185643
CREATED:20200804T093452Z
LAST-MODIFIED:20201010T112424Z
UID:16339-1600128000-1600387199@marketing.com.au
SUMMARY:Local Search Summit By WhiteSpark
DESCRIPTION:3 days of local search marketing knowledge sharing from the industry’s top professionals.\nGrow your business and your talent stack. \nYour Local Search Experts\nOur experts are in the trenches helping business grow and thrive in the dynamic local marketing landscape. They are sharing first hand research\, tactics\, and experience designed to help your business flourish. \nSharpen your local marketing skills\nAttend every session or choose your own track and sharpen your local search skill set. With the Local Search Summit you can dip in and watch sessions that will help transform your business\, or immerse yourself in all of the presentations. \nLearn from some of the world’s top thinkers in local marketing\nYour experts are sharing their years of knowledge\, strategies and training. If you’re focused on growing your business and local presence we’ve got you covered. \nFeatured Sessions\nPresentations that are sure to make a lasting impression and have a positive impact on your business. \nFollow your favourite topics for exclusive content and offers\nChoose the topics you’d like to follow and we’ll keep you up to date with its content\, expert advice and exclusive offers.
URL:https://marketing.com.au/event/local-search-summit-by-whitespark/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,Marketing,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200915
DTEND;VALUE=DATE:20200918
DTSTAMP:20260404T185643
CREATED:20200906T050156Z
LAST-MODIFIED:20201010T112423Z
UID:16613-1600128000-1600387199@marketing.com.au
SUMMARY:Digimarcon Pacific 2020
DESCRIPTION:DigiMarCon Asia Pacific 2020 is your chance to …\n– Hear from some of the most audacious and thought provoking speakers in the digital marketing industry.\n– Gain insight into emerging strategies\, the latest innovative technologies\, and best practices to move your business to the next level.\n– Network with thought leaders\, collaborate with your peers and build your network. \nDigiMarCon Asia Pacific 2020 Digital Marketing Conference will be held Online from September 15th to 17th\, 2020\, available live stream and on-demand. It is the Premier Digital Marketing Conference in Asia Pacific and will be attended by thousands of Digital Marketing Professionals virtually. Whatever your goal is; reinforcing customer loyalty\, improving lead generation\, increasing sales\, or driving stronger consumer engagement\, the DigiMarCon Asia Pacific 2020 line up has been specifically designed to help you develop your audience. \nImmerse yourself in topics like digital strategy\, programmatic advertising\, web experience management\, usability / design\, mobile marketing & retargeting\, customer engagement\, user acquisition\, social media marketing\, targeting & optimization\, video marketing\, data science & big data\, web analytics & A/B testing\, email marketing\, content marketing\, conversion rate optimization\, search engine optimization\, paid search marketing\, geo-targeting\, predictive analysis & attribution\, growth hacking\, conversion rate optimization\, growth marketing tools\, marketing & sales automation\, sustainable growth strategies\, product marketing & UX / UI and much\, much more! \nAt DigiMarCon Asia Pacific 2020\, you will receive all the elements you need to achieve digital marketing success! Conventional thought will be challenged\, new ways of thinking will emerge\, and you will leave with your head and notebooks full of action items and ideas to lead your agency / team / account to even greater success. \nAfter careful consideration in light of the ongoing Coronavirus (COVID-19) developments and concerns worldwide\, DigiMarCon physical events have been postponed to 2021. DigiMarCon Asia Pacific 2020 edition will be 100% online and will blend the content of our individual regional events providing the digital marketing and advertising community with the latest trends and cutting-edge technologies online\, live and on demand.\nBe a part of DigiMarCon Asia Pacific 2020 and discover how to thrive and succeed as a marketer in a rapidly evolving digital world. \nSecure your seat now and take advantage of our discounted super early bird registration rates.
URL:https://marketing.com.au/event/digimarcon-pacific-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online
END:VEVENT
END:VCALENDAR