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DTSTART;TZID=Australia/Melbourne:20210831T083000
DTEND;TZID=Australia/Melbourne:20210831T163000
DTSTAMP:20260404T103212
CREATED:20210705T230015Z
LAST-MODIFIED:20211204T072953Z
UID:19815-1630398600-1630427400@marketing.com.au
SUMMARY:Queensland Business Writers Conference 2021
DESCRIPTION:Live and online!! The Queensland Business Writers Conference is our one-day training event for corporate and government communications professionals. \nThis year we’re live and online – so you can join us in person at the fabulous Emporium Hotel South Brisbane or online from the comfort of your home or office. \nSince 2012\, this event has helped people who write as part of their job to increase their skills and knowledge of best practice. \nThis year\, we’ll answer the question ‘What is best practice in a landscape that is constantly changing?’ \nIt’s been a whirlwind 18 months of pivots and Zoom meetings after years of nonstop technological change. So let’s catch our breath a moment and see where we’re at now.
URL:https://marketing.com.au/event/queensland-business-writers-conference-2021/
LOCATION:Emporium Hotel South Bank\, 267 Grey Street\, South Brisbane\, Queensland\, 4101\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Copywriting
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210902T080000
DTEND;TZID=Australia/Melbourne:20210902T103000
DTSTAMP:20260404T103212
CREATED:20210705T110319Z
LAST-MODIFIED:20211204T072954Z
UID:19774-1630569600-1630578600@marketing.com.au
SUMMARY:Social Media Made Simple
DESCRIPTION:Facebook! Instagram! Tik Tok! One thing is for sure\, social media is here to stay. But with so many platforms out there\, how do you know which ones to use and how to harness their power? \nAt the Social Media Made Simple workshop we’ll step you through the options\, explain what they do\, and show you ways to utilise them as a mighty marketing tool for your business. \nWhat you will learn at this workshop\n• The role of social media in business today \n• What are the most popular platforms and how do they work together \n• Developing your online presence for your target market \n• Making an impact in a cluttered and competitive space \n• Keys to a successful social media and digital marketing strategy \n• How to engage with your audience through social media \n• Advertising on social media\, and when to use it
URL:https://marketing.com.au/event/social-media-made-simple/
LOCATION:Sydney\, NSW\, 2000
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210902T080000
DTEND;TZID=Australia/Melbourne:20210902T170000
DTSTAMP:20260404T103212
CREATED:20210410T022500Z
LAST-MODIFIED:20210410T092207Z
UID:18969-1630569600-1630602000@marketing.com.au
SUMMARY:Global eCommerce Awards 2021
DESCRIPTION:The Global eCommerce Awards are the ultimate accolade for eCommerce businesses. Large or Small\, Global or Local\, these awards only recognize excellence from around the world. \nThese Awards recognize\, reward and celebrate outstanding eCommerce creativity\, ingenuity and innovation. If your business is using the internet to sell goods successfully then we want to hear your success story! \nImportant Dates:\n\n\n\nEntry Deadline: June 11\n\n\n\n\n\n\nJudging Session: June 30\n\n\n\n\n\n\nShortlist Announced:  July 7\n\n\n\n\n\n\nAwards Ceremony: September 2\n\n\n\nThe Global eCommerce Awards is brought to you by British events agency\, Don’t Panic which is a B2B events agency\, specializing in corporate award ceremonies. They deliver real commercial value\, create new business opportunities and reward excellence across the globe. They are regarded as one of the most reputable\, ethical and credible awards organizers in the world.
URL:https://marketing.com.au/event/global-ecommerce-awards-2021/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,eCommerce
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210903T090000
DTEND;TZID=Australia/Melbourne:20210903T130000
DTSTAMP:20260404T103212
CREATED:20210705T111156Z
LAST-MODIFIED:20211204T072951Z
UID:19780-1630659600-1630674000@marketing.com.au
SUMMARY:Getting Results with Social Media
DESCRIPTION:Are you ready to stop dabbling in social media marketing and get serious about growing your business by leveraging Social Media? \nDo you want to know what helps your business grow with social media? Are you looking for business growth without overwhelm by leveraging Social Media Marketing. During this 1/2 day session\, walk away with actionable steps to make social media marketing work for your business. \nDuring this workshop discover the benefits of social media marketing for:\n\nBrand building – Did you know that that 60 percent of Instagram users say they discover new products on the platform.\nBusiness growth – increasing leads using Chatbots and other business tools.\nBrand voice and content creation – understanding brand voice\, your target audience and how to create content that resonates will change the way you use social media.\nCommunication – understand the importance of reputation and crisis management.\nAdvertising – find out more about how Facebook and LinkedIn and Influencer advertising can help your business to grow.\nInsights – know what is working and change what isn’t working.\nHashtags – how they work for maximum results\n\nWhether you are already using social media successfully or still finding your feet\, this workshop will have something for everyone. \nThe session is full of examples of different business models and how they are using social media for business growth. \nWalk away with actionable worksheets and checklists to help you make changes to your social media platforms and outlook. \n\n\nABOUT THE PRESENTER.  \nWanita Z has traveled the world both learning and teaching. She is the Founder of The Social Media Conference NZ and AU and the CEO of The Online Business Academy. \nWanita has helped businesses implement and grow using tactics that work. Most recently she has been working with businesses on Great Barrier Island to implement social media into their business models and the results have been phenomenal with many of the businesses seeing remarkable growth. She works with companies in New Zealand\, Australia\, USA and Canada \nShe keeps up to date with all the changes in the social media world and often knows what will be changing before it hits the New Zealand market. With phenomenal strategic insights\, Wanita can quickly assess where the business and what needs to change for business growth.
URL:https://marketing.com.au/event/getting-results-with-social-media/
LOCATION:Quality Hotel Mermaid Waters\, Sunshine Boulevard\, Mermaid Waters\, QLD\, 4218
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Queensland,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210903T170000
DTEND;TZID=Australia/Melbourne:20210903T190000
DTSTAMP:20260404T103212
CREATED:20210705T093852Z
LAST-MODIFIED:20211204T072949Z
UID:19770-1630688400-1630695600@marketing.com.au
SUMMARY:Communication Skills 1 Day Training in Sydney
DESCRIPTION:Communication skills are the most highly valued skills in today’s business environment. Successful professionals who add value to their companies communicate clearly\, accurately and effectively. Poor communication skills\, on the other hand\, restrict even the most talented professionals from getting ahead in the business world. \nCommunication Skills intensive is a cutting edge training program designed to help today’s business professionals take their communication skills and effectiveness to the next level. It immerses you into the most advanced and innovative communication techniques. \nYou will dive deep into the all forms of verbal\, non-verbal and written communication\, and come out with a developed sense of personal communication style that will help you to connect with\, communicate to\, and inspire people around you. The ability to communicate information accurately\, clearly and as intended\, is a vital life skill and something that should not be overlooked. It’s never too late to work on your communication skills and by doing so improve your quality of life. \nTarget Audience: \nThere is no Eligibility Criteria for this training\, anyone can attend this training \nLearning Objectives: \n\nScript yourself with clear\, compelling and well-developed messages that reflect your thinking .\nSpeak with vision and a logical structure that drives home your points.\nAnswer questions confidently.\nDevelop professional relationships and networks.\nCommunicate with empathy and compassion .\nInspire people by appealing to their emotions.\nMove from an informational to an inspirational and action oriented style when creating and delivering presentations.\nIntegrate effective slides into your presentations.\nBecome a more powerful leader and communicator by applying effective strategic planning and writing tactics for enhanced writing speed and fluency.
URL:https://marketing.com.au/event/communication-skills-1-day-training-in-sydney/
LOCATION:Regus – Sydney\, Regus – Sydney Circular Quay Level 34 AMP Tower\, 50 Bridge St\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210906
DTEND;VALUE=DATE:20210909
DTSTAMP:20260404T103212
CREATED:20210705T084255Z
LAST-MODIFIED:20211204T072952Z
UID:19763-1630886400-1631145599@marketing.com.au
SUMMARY:iMedia Brand Summit Australia
DESCRIPTION:iMedia Brand Summit Australia is a unique\, unparalleled invitation-only experience for brands to have face to face business meetings\, get involved in networking experiences\, and learn from a diverse range of captivating presentations. Australia’s leading Martech event brings together 100 brands+ and 100 solution providers to embark on 2.5 days to: \n\nUnlock new insight and discover new strategies from today’s digital marketing industry\nGain insight into the latest innovative technologies and best practice\nCollaborate with peers and build valuable connections\nExpand business into new markets through face to face meetings\nUncover new business opportunities with clients and partners and strengthen existing client relationships\n\n2.5 days | 100+ Brands | 25+ Keynotes | 1000+ meetings
URL:https://marketing.com.au/event/imedia-brand-summit-australia-2/
LOCATION:Sheraton Grand Mirage\, Gold Coast\, QLD
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brand,Brisbane,Queensland
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210909
DTEND;VALUE=DATE:20210910
DTSTAMP:20260404T103212
CREATED:20210705T113332Z
LAST-MODIFIED:20211204T072953Z
UID:19788-1631145600-1631231999@marketing.com.au
SUMMARY:Mumbrella Publish Awards 2021
DESCRIPTION:Now in its 25th year\, the Mumbrella Publish Awards recognise the best work and talent across consumer\, B2B and custom publishing. This year it is back in full as the event returns to a live gala dinner to celebrate the industry’s top achievements. The last year has produced a significant amount of world-leading work and unearthed substantial talent. There is no better place to celebrate this than one of Australia’s most prestigious publishing awards\, whether you’re in editorial\, sales or marketing within the industry.
URL:https://marketing.com.au/event/mumbrella-publish-awards-2021/
LOCATION:Dolton House Sydney\, 3/181 Elizabeth St\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210910
DTEND;VALUE=DATE:20210911
DTSTAMP:20260404T103212
CREATED:20210705T110903Z
LAST-MODIFIED:20211204T072953Z
UID:19778-1631232000-1631318399@marketing.com.au
SUMMARY:Social Media Course - Sydney live class
DESCRIPTION:A one-day social media training course providing strategic thinking and practical tips. Offered each month in Sydney’s East. It’s a live\, in-person workshop with an experienced educator. \nWe limit numbers and covid-safe rules apply\, including social distancing. \nHow we work  \nWe provide and use: \n\nexamples of best practice (small business and large)\nlive online demonstrations\nlearning resources you can use later (including videos)\na plain English approach to teaching (we avoid tech talk)\npractical exercises which focus on your business\n\nLearn more about how we work. \n  \n  \nWhat’s in the social media course?  \nThis is our popular all-in-one package – where we cover the key bases in a day. The key components of the course are: \n1. Big picture / strategic thinking\n\nthe key principles for success in the long run\nwhat you can learn from businesses using it well\nwhat you can expect to get out of social media\nwhere social media fits in with your overall marketing\nwhich social media platforms to use\n\n2. Key aspects of developing the major platforms\nFacebook \n\nhow to use Facebook for marketing your business\ntips for maximising the effectiveness of Facebook\nwhat to post on Facebook / what works best\nexamples of best practice (small business and large)\nan intro to Facebook advertising\nFacebook learning resources\n\nInstagram \n\nhow to use Instagram for marketing your business\ntips for maximising the effectiveness of Instagram\nwhat to post on Instagram / what works best\nexamples of best practice (small business and large)\nInstagram learning resources\n\nTwitter \n\nhow to use Twitter for marketing your business\ntips for maximising the effectiveness of Twitter\nwhat to tweet about / what works best\nan explanation of the key Twitter tools\nexamples of best practice (small business and large)\nTwitter learning resources\n\nLinkedin \n\nhow to use Linkedin for networking\, branding and B2B\ntips for maximising the effectiveness of Linkedin\nexamples of business people using Linkedin well\nLinkedin learning resources\n\nYouTube \n\nhow to use YouTube & videos for marketing your business\ntips for maximising the effectiveness of YouTube\ntypes of videos you can put on YouTube / what works best\nexamples of best practice (small business and large)\nYouTube learning resources\n\nBlogging \n\nhow to use blogging for marketing your business\ntips for maximising the effectiveness of your blog\nwhat to blog about / genres of blog posts\nexamples of best practice (small business and large)\nblogging learning resources\n\n3. Social media planning\n\nthe key elements of a social media plan\nprac session where we brainstorm content ideas\nthe steps to take you from ideas to plan to implementation\nhow to schedule content to platforms ahead of time\n\n4. Key issues\n\nhow to build and then interact with your community\nwhat to do about negative comments\nhow to measure ROI (return on investment)\n\n5. Starting and managing your time\n\nintro to social media sharing platforms\nhow to schedule platforms ahead of time\nhow to feed and interlink your social media and website\nother tips to help you save time\n\nWhy learn about social media marketing? \nThe cost to start social media platforms is free. The hidden cost is the time it takes to really get it working well – which makes it imperative you understand the principles for long-term success\, how successful players are using it\, and how you should be spending your own precious time. \nThose successful businesses have used social media to: \n\nlisten to what’s happening in the market\nbuild relationships with customers\nfocus attention on their brand’s strengths\nposition as a leader in their field and build brand value\nget themselves higher in google searches\ngenerate leads and opportunities\n\n 
URL:https://marketing.com.au/event/social-media-course-sydney-live-class/
LOCATION:Media School Studio – Sydney\, 335 Clovelly Road\, Clovelly\, NSW\, 2031\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210910T080000
DTEND;TZID=Australia/Melbourne:20210910T170000
DTSTAMP:20260404T103212
CREATED:20210705T110639Z
LAST-MODIFIED:20211204T072952Z
UID:19776-1631260800-1631293200@marketing.com.au
SUMMARY:Internet Marketing Fundamentals Training in Sydney
DESCRIPTION:Marketing has changed dramatically over the last decade. Marketing is all about communicating\, and the Internet has completely changed the way people communicate. The Internet is a marketer”s dream come true\, especially with Social Media\, as you have a low cost marketing tool that can reach a large audience. \nInternet Marketing Fundamentals will provide your participants with a great set of skills to market your business online. Content is the king of Internet marketing\, and your participants will need to know how to utilize your great content. If you want your business to grow then your participants need to understand Internet Marketing Fundamentals. \nModule One: SWOT Analysis in Marketing \n●     Strength \n●     Weaknesses \n●     Opportunities \n●     Threats \n●     Case Study \n●     Module One: Review Questions \nModule Two: Marketing Research \n●     Consume All Media \n●     Finding the Right Price \n●     Product Development and Improvement \n●     Identify Your Target Audience \n●     Case Study \n●     Module Two: Review Questions \nModule Three: Real Time Marketing \n●     Dynamic Content \n●     Engagement Builds Followers \n●     Constant Readiness and Monitoring \n●     The Time the Place and the Media \n●     Case Study \n●     Module Three: Review Questions \nModule Four: Brand Management \n●     Every Interaction Counts \n●     Consistent Through all Media \n●     Unique Qualities \n●     Needs to be Actively Managed \n●     Case Study \n●     Module Four: Review Questions \nModule Five: Social Media (I) \n●     You are Building a Community \n●     A Personal Touch \n●     Brand Champions \n●     Make it Easy to Share \n●     Case Study \n●     Module Five: Review Questions \nModule Six: SEO Basics \n●     Relevant and Original Content \n●     Keywords \n●     Value Proposition \n●     Linking \n●     Case Study \n●     Module Six: Review Questions \nModule Seven: Social Media (II) \n●     Content is King \n●     Blog and Interact \n●     Webinars \n●     Constant Monitoring \n●     Case Study \n●     Module Seven: Review Questions \nModule Eight: Website Characteristics \n●     SEO Optimization \n●     Landing Page \n●     Analytics \n●     Mobile and Tablet Friendly \n●     Case Study \n●     Module Eight: Review Questions \nModule Nine: Capturing Leads \n●     Lead Management and Generation \n●     Give Something Away \n●     Quality vs. Quantity \n●     Capture Repeat Customers \n●     Case Study \n●     Module Nine: Review Questions \nModule Ten: Campaign Characteristics \n●     Tailored for Your Audience \n●     Use Powerful Words \n●     The 4 W’s of a Campaign \n●     Monitor and Tweak \n●     Case Study \n●     Module Ten: Review Questions \nModule Eleven: Wrapping Up \n●     Words from the Wise \n●     Review of Parking Lot \n●     Lessons Learned \n●     Completion of Action Plans and Evaluations \nLearning Objectives: \nAfter completing this course\, Individuals will be able to demonstrate their understanding of: \n●     SWOT Analysis in Marketing \n●     Marketing Research \n●     Real Time Marketing \n●     Brand Management \n●     Social Media (I) \n●     SEO Basics \n●     Social Media (II) \n●      Website Characteristics \n●     Capturing Leads \n●     Campaign Characteristics
URL:https://marketing.com.au/event/internet-marketing-fundamentals-training-in-sydney/
LOCATION:Regus – Sydney\, Regus – Sydney Circular Quay Level 34 AMP Tower\, 50 Bridge St\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210910T113000
DTEND;TZID=Australia/Melbourne:20210910T143000
DTSTAMP:20260404T103212
CREATED:20210705T114627Z
LAST-MODIFIED:20211204T072953Z
UID:19798-1631273400-1631284200@marketing.com.au
SUMMARY:Senior Marketers Lunch: Marketing Journey from Start Up to Global Business
DESCRIPTION:AMI is excited to be presenting our latest Senior Marketers Lunch at Gallery\, Adelaide CBD. \nAs well as enjoying a delicious lunch with a 2-course meal and drinks\, Rachael Fahey\, General Manager – Marketing and Communications at SAGE\, will be sharing SAGE Group’s journey and key growth points of Marketing Strategy\, Brand Management\, Technology\, Industry and Audience Diversity\, Product Diversification and Skill Development. \nSAGE Group is a global company with a team of more than 500 people over two continents. As an integrated industrial digitalisation services provider\, SAGE has five specialist business units that combine their expertise to support clients to lead into the future on their digital transformation journey\, with the perfect balance of technology\, process and capability. \nPull out your diaries and make sure you secure your ticket now\, and get ready for a fantastic speaker\, plenty of networking opportunities and a delicious lunch.
URL:https://marketing.com.au/event/senior-marketers-lunch-marketing-journey-from-start-up-to-global-business/
LOCATION:Adelaide\, SA\, 5000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210913
DTEND;VALUE=DATE:20210915
DTSTAMP:20260404T103212
CREATED:20210705T114310Z
LAST-MODIFIED:20211204T072952Z
UID:19796-1631491200-1631663999@marketing.com.au
SUMMARY:Marketing Artificial Intelligence Conference
DESCRIPTION:MAICON is the one event you need to learn more about marketing artificial intelligence. We are bringing together the best in the industry to help you learn and grow\, and accelerate your marketing AI journey. \nWhy? Artificial intelligence is forecasted to have trillions of dollars in annual impact. Trillions! Yet most marketers still struggle to understand AI is and what it means for their organizations\, careers and clients. \nWe want to give you the opportunity now to be proactive in advancing knowledge and capabilities before your competitors beat you to it. You are not behind; AI adoption is just getting started. \nAI does not replace humans in most instances. AI enhances your knowledge and capabilities. MAICON was created to help marketers take the initiative to learn and experiment with AI so you can: \n\nDrive revenue growth\nIncrease productivity and efficiency\nGenerate greater ROI on marketing spend\n\nIt’s time to start using and scaling artificial intelligence in your marketing. \nMAICON helps marketing leaders truly understand AI\, educate their teams\, garner executive support\, pilot priority AI use cases\, and develop a near-term strategy for successfully scaling AI. Join manager-level and above marketers and non-technical industry leaders at MAICON 2021. You do not need a background in analytics\, data science\, or programming to understand and apply what you learn. \nHundreds of your marketing peers will be gathering as we explore the next frontier in digital marketing transformation\, Sept. 13 -14\, 2021.
URL:https://marketing.com.au/event/marketing-artificial-intelligence-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210915
DTEND;VALUE=DATE:20210916
DTSTAMP:20260404T103212
CREATED:20210705T114050Z
LAST-MODIFIED:20211204T072951Z
UID:19794-1631664000-1631750399@marketing.com.au
SUMMARY:Healthcare and IT Marketing and PR Conference 2021
DESCRIPTION:As the Healthcare and IT Marketing Community (HITMC) waits for in-person events to open up\, we know the community is anxious to be together. So\, we have decided to host a 6-part Virtual HITMC Series of events throughout 2021. The best news is they’ll be FREE to attend. \nBased on the success from last year\, each of the 6 events will be a short 2.5 hours. There will be a keynote\, several TED-Talk style presentations\, and plenty of opportunity for attendees to interact. Plus\, we’ll be using a new platform with networking and connecting with attendees before\, during\, and after the sessions at its core. \nUnlike many virtual events where it’s faster to watch the recording\, Virtual HITMC 2021 will provide unique opportunities for attendees to engage with speakers\, sponsors\, and each other that won’t be available in the event recordings.
URL:https://marketing.com.au/event/healthcare-and-it-marketing-and-pr-conference-2021/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210916T123000
DTEND;TZID=Australia/Melbourne:20210916T160000
DTSTAMP:20260404T103212
CREATED:20210705T115306Z
LAST-MODIFIED:20211204T072950Z
UID:19801-1631795400-1631808000@marketing.com.au
SUMMARY:E-mail Marketing Workshop
DESCRIPTION:The program’s focus will be to upskill marketing specialists in the discipline of email marketing strategy and management. Participants will gain a foundational knowledge through this informative and collaborative session\, share relevant experiences and most importantly\, hone their skills to improve their approach e-mail marketing. \nThe content is suitable for marketers\, event managers\, sales and business development\, and those in creative and design roles. \nThe format is accessible for those in entry level positions through to leadership roles. \nTopics Covered:\n\nEmail marketing fundamentals\nDeveloping an email marketing strategy\nPlanning email marketing campaigns\nLead generation methods\nBest practices for email marketing\nImprove the deliverability\, open rate and click through rates of emails\nSegmentation and personalisation\nHow to write subject lines that will solicit more opens\nUnderstand how to use data to optimise email performance\nHow and what to A/B test\nEmail marketing regulation\n\nKey Learnings:  \nThe workshop is a practical session using best practice for participants to learn how to plan\, create\, and evaluate effective\, ROI-driven e-mail marketing campaigns.
URL:https://marketing.com.au/event/e-mail-marketing-workshop/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Email marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210923T100000
DTEND;TZID=Australia/Melbourne:20210923T120000
DTSTAMP:20260404T103212
CREATED:20210705T113550Z
LAST-MODIFIED:20211204T072953Z
UID:19790-1632391200-1632398400@marketing.com.au
SUMMARY:Picture This: Mastering Instagram for Business
DESCRIPTION:As one of Australia’s fastest growing social networks of our decade\, Instagram has risen to the top of the content food chain\, and is constantly adding new features and tricks for you or your business to explore. \nInstagram is a content and storytelling haven with a community of engaged users\, ample features and unique DNA that allows you to creatively share in real-time. \nIn this workshop\, you will learn about best practices\, strategies and actionable steps to begin leveraging Instagram for your business\, project or even your personal life. \nPlease note: \nThis workshop is highly interactive with group activities and discussions throughout. To participate you will need to: \n\nHave your camera turned on for the entire session\nHave an accessible microphone\nBe in a quiet\, well-lit space with minimal distractions\nStrong internet connection\n\n\n\n\nTakeaways\n\n\nLearn the fundamentals of a successful Instagram account.\nIdentify what makes a good Instagram post and learn how to stand out.\nHow to find the right hashtags and when to use them.\nLearn about Instagram Stories and how to leverage yourself in this area.\nUse Insights to measure the success of your Instagram account.
URL:https://marketing.com.au/event/picture-this-mastering-instagram-for-business/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210929
DTEND;VALUE=DATE:20211001
DTSTAMP:20260404T103212
CREATED:20210410T022716Z
LAST-MODIFIED:20210410T092207Z
UID:18971-1632873600-1633046399@marketing.com.au
SUMMARY:RESHAPE Virtual Summit 2021
DESCRIPTION:RESHAPE 2021\, organized by Insider\, is a global virtual summit exploring how to become a change agent with fearless luminaries from the world’s top brands. \nThroughout history\, times of crisis have inspired the world’s greatest creative and technological advancements while building community. \nJoin leading innovators from around the globe to discuss how the digital ecosystem can play a role in (re)shaping a better world.RESHAPE 2021\, organized by Insider\, is a global virtual summit exploring how to become a change agent with fearless luminaries from the world’s top brands. \nThey have already recruited C-Suite leaders\, international dignitaries\, industry luminaries\, creative visionaries\, and marketing trendsetters from brands like GSK Pharmaceuticals\, IKEA\, Unilever\, L’Oreal\, Booking.com and Ministers from New Zealand\, Taiwan\, Singapore and other huge names that they have yet to formally announce.
URL:https://marketing.com.au/event/reshape-virtual-summit-2021/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brand,Conference
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210930T080000
DTEND;TZID=Australia/Melbourne:20210930T170000
DTSTAMP:20260404T103212
CREATED:20210705T111901Z
LAST-MODIFIED:20211204T072953Z
UID:19786-1632988800-1633021200@marketing.com.au
SUMMARY:Retail Marketing Summit 2021
DESCRIPTION:The pandemic has reshaped how Australians engage with retail. Consumers are increasingly vocal about the qualities and standards they expect of brands\, and the tug of war between physical and online shopping continues to wage. The Mumbrella Retail Marketing Summit is where senior marketing leaders across FMCG and retail – plus the agencies they work with – come to discuss the trends and topics shaping the industry. The way retail brands communicate with consumers has fundamentally shifted – don’t miss your chance to navigate the path towards a new future of retail.
URL:https://marketing.com.au/event/retail-marketing-summit-2021/
LOCATION:Four Seasons Hotel Sydney\, 199 George Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210930T100000
DTEND;TZID=Australia/Melbourne:20210930T160000
DTSTAMP:20260404T103212
CREATED:20210705T113727Z
LAST-MODIFIED:20211204T072949Z
UID:19792-1632996000-1633017600@marketing.com.au
SUMMARY:Advanced Digital Marketing Bootcamp
DESCRIPTION:In this interactive one day bootcamp\, you’ll learn advanced digital marketing tactics\, and how to implement them effectively in order to drive more traffic\, leads\, and customers for your business. You’ll recognize that marketers need to be cognizant of everything from design to delivery and optimization. Through a combination of videos\, real world examples\, and hands-on activities\, you’ll have the opportunity to further master a strategy that will allow you to make real progress toward improving your marketing skills. \nMastering digital marketing will help you grow your business\, your skill set\, and your career. The techniques you’ll learn in this bootcamp can be applied immediately\, giving you a more solid grounding and practical experience than more introductory level workshops of this type.
URL:https://marketing.com.au/event/advanced-digital-marketing-bootcamp/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20211005
DTEND;VALUE=DATE:20211006
DTSTAMP:20260404T103212
CREATED:20210410T023148Z
LAST-MODIFIED:20210410T092207Z
UID:18976-1633392000-1633478399@marketing.com.au
SUMMARY:Global Marketing Awards 2021
DESCRIPTION:Global Marketing Awards 2021\, organized by Don’t Panic Events\, will take place virtually on Tuesday\, October 5. \nThe Global Marketing Awards recognize and celebrate the world’s very best marketing agencies and most innovative campaigns across all marketing channels\, regardless of where an entrant is located across the seven continents. \nThe awards will feature 36 categories\, and winners will be announced virtually on October 5\, 2021 in an online celebration of excellence. \nThe judging panel comprises of over 40 stellar experts\, many brand side marketers\, who know what it takes to shine and succeed in a competitive world. \nAll categories will be judged by an influential and respected judging panel working in the digital industry. The judging is a robust\, credible and transparent two-step process\, involving pre-scoring and a judging session where the panel discusses each entry in detail. \nImportant Dates:\n\nEntry Deadline: 9 July\nJudging Session: 28 July\nShortlist Announced: 30 July\nAwards Ceremony:5 October
URL:https://marketing.com.au/event/global-marketing-awards-2021/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20211005
DTEND;VALUE=DATE:20211007
DTSTAMP:20260404T103212
CREATED:20210919T041730Z
LAST-MODIFIED:20211204T072950Z
UID:20304-1633392000-1633564799@marketing.com.au
SUMMARY:Customer Service & Experience 2021
DESCRIPTION:You can no longer rely on product and price alone to win your customer’s loyalty. Times have changed\, and so have customer expectations. Customer service & experience is now the key brand differentiator that success hinges on. \n\n\n\n1 in 3 customers will leave a brand after just one bad experience. Not investing into world class service will be fatal. At every touchpoint\, you must implement\, refine and deliver experiences that delight your customers and win their loyalty. \nExceeding customer expectations is what will provide a competitive edge in 2022 – increasing satisfaction\, retention and revenue will be the bedrock of sustainable\, long-term success.  \nThat’s why Reuters Events: Customer Service & Experience is bringing together executives from the world’s most influential brands to set strategy that will set the benchmark for success in 2022 and beyond. Ensure your business is prepared to beat out the competition with the right tools\, real-world benchmarks and organizational strategies that will facilitate customer-driven growth.
URL:https://marketing.com.au/event/customer-service-experience-2021/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Design,Digital Marketing,Online,UX
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20211012
DTEND;VALUE=DATE:20211015
DTSTAMP:20260404T103212
CREATED:20210919T041928Z
LAST-MODIFIED:20211204T072954Z
UID:20306-1633996800-1634255999@marketing.com.au
SUMMARY:Strategic Marketing 2021
DESCRIPTION:There has been a macro shift in consumer-brand relationships. \nAnd consumers have never wanted to connect with brands more than they do today. \nBrands are now ingrained in culture\, and because of that organizations have a responsibility to that culture in a more profound way than ever before. Not only do our customers want us to engage in the societal issues they care about\, they are demanding it and this has only accelerated throughout 2021. \nYour ability to align your marketing with the values of your customer will be a key differentiator in 2022. \nReuters Events: Strategic Marketing 2021 brings together the world’s most influential CMOs and marketing leaders to discuss the impact of brands on society\, leverage new digital touchpoints\, and unleash the opportunities that come with this shift in consumer-brand relationships. \nThis year\, we’ve opened the Strategic Marketing flagship event to the global marketing community with free access to all live sessions\, interactive Q&A and polling\, the virtual expo\, discussion boards\, and roundtables\, for marketing professionals.
URL:https://marketing.com.au/event/strategic-marketing-2021/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Management,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20211012T080000
DTEND;TZID=Australia/Melbourne:20211014T170000
DTSTAMP:20260404T103212
CREATED:20210919T041233Z
LAST-MODIFIED:20211204T072952Z
UID:20302-1634025600-1634230800@marketing.com.au
SUMMARY:Inbound 2021
DESCRIPTION:INBOUND 2021\, is a fully immersive\, online experience\, that gives you access to transformative business trends\, proactive conversations\, and key actionable takeaways that future you will appreciate. Connect with leaders across industries and spark the catalyst that awaits you. Sessions were built with remote work in mind\, so you can learn from anywhere with audio sessions\, meetups and on demand content. Hear from Oprah Winfrey\, Spike Lee\, Tim Stokely and more.
URL:https://marketing.com.au/event/inbound-2021-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Online,Social Media,Video,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20211020T080000
DTEND;TZID=Australia/Melbourne:20211022T170000
DTSTAMP:20260404T103212
CREATED:20210919T042229Z
LAST-MODIFIED:20211204T072949Z
UID:20308-1634716800-1634922000@marketing.com.au
SUMMARY:Button - The Content Design Conference
DESCRIPTION:At Button\, you’ll finally connect with folks who love content design and UX writing as much as you do. Hear from expert leaders\, beloved authors\, and inspiring new voices\, and take advantage of all Button has to offer: \n\nJoin the three-day live broadcast online.\nHang out in Button Slack with friends old and new.\nParticipate in live Q&A with speakers.\nAttend small-group Zoom calls.\nWatch the on-demand video library (for a whole year!).
URL:https://marketing.com.au/event/button-the-content-design-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Copywriting,Design,Digital Marketing,Online,UX
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20211021T103000
DTEND;TZID=Australia/Melbourne:20211021T163000
DTSTAMP:20260404T103212
CREATED:20210705T115727Z
LAST-MODIFIED:20211204T072950Z
UID:19803-1634812200-1634833800@marketing.com.au
SUMMARY:Digital Marketing Fundamentals
DESCRIPTION:We’ll dive into the latest online trends before introducing the importance of knowing your brand value and audience. We’ll then dive into the fundamentals of key digital marketing channels and how you might use them. \nWe will use real life examples to give you a better understanding of key channels like\, search engine marketing and SEO\, social media\, email marketing\, content and more. \nYou will  \n\nGet a basic understanding of key digital marketing channels\nLearn key digital terminology\nGet a introductory insight into the key channels\nGet up to date with latest concepts\n\nIf you want to learn more about the fundamentals of digital marketing\, get a introductory insight into the key channels and get up to date with latest lingo and concepts\, this 4-hour workshop is for you. \nThis hands on workshop will deliver actionable insight to get your started in digital marketing\, whether you are new to digital or looking to enhance your learning. \n Key Takeaways:  \n\nDigital trends\nThe importance of knowing your brand value\nUnderstanding your audience\nHow to set your objectives for success\nSearch engine marketing basics\nSEO basics\nSocial media basics\nEmail marketing
URL:https://marketing.com.au/event/digital-marketing-fundamentals/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20211021T183000
DTEND;TZID=Australia/Melbourne:20211021T193000
DTSTAMP:20260404T103212
CREATED:20210919T040607Z
LAST-MODIFIED:20211204T072950Z
UID:20299-1634841000-1634844600@marketing.com.au
SUMMARY:Content marketing for brand authority and website traffic
DESCRIPTION:Harness the power of blogging as a way to engage your customers\, get found on Google and boost your brand reputation. You’ll learn from blog copywriter\, Kate Merryweather\, who has 20 years of experience in the field. \nIn this session\, Kate will show you how to get started blogging and what to blog about. She’ll also share her insights into writing quality blogs that your audience will read and share.
URL:https://marketing.com.au/event/content-marketing-for-brand-authority-and-website-traffic/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20211022
DTEND;VALUE=DATE:20211023
DTSTAMP:20260404T103212
CREATED:20210919T043727Z
LAST-MODIFIED:20211204T072950Z
UID:20320-1634860800-1634947199@marketing.com.au
SUMMARY:Demand 2021
DESCRIPTION:Join us at DEMAND\, our single-day\, virtual event for B2B marketers who need to get closer to revenue. \nThe type of virtual event we’d want to attend ourselves. With big names and better topics. Plus new playbooks you can steal and implement tomorrow. \nMost of your buyers aren’t ready to buy right now. \nAnd if you’re only focused on the people who are\, you won’t hit your revenue goals. \nLearn from legit speakers so you can start creating demand and get closer to revenue.
URL:https://marketing.com.au/event/demand-2021/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20211025
DTEND;VALUE=DATE:20211030
DTSTAMP:20260404T103212
CREATED:20210919T043136Z
LAST-MODIFIED:20211204T072951Z
UID:20315-1635120000-1635551999@marketing.com.au
SUMMARY:GrowthHackers Conference 2021 - #GHCONF21
DESCRIPTION:For it’s 5th edition\, GrowthHackers Conference is bringing together the people behind the experimentation process in SaaS\, Mobile Apps\, Fintech\, E-Commerce and Services. Experts from these verticals will be sharing experiments they have tested across each lever in the AARRR funnel\, bringing actionable insights on how to structure and execute experiments across the entire customer journey. \nEach day will be focussed on an industry\, with mornings reserved for 5 AARRR free talks\, and the afternoons reserved for exclusive paid workshops to help companies from experimentation first steps up to advanced training. \nConfirmed Speakers \n\n Sean Ellis – Founder at GrowthHackers.com\n Kristina Quinones – Director\, Growth Marketing for WordPress.com at Automattic\n Jeremy Epperson – Founder and CEO at Conversion Guides\n Ramli John – Managing Director at ProductLed\n Ethan Garr – Growth Trainer and Coach at BreakoutGrowth.net\n Eric Keating – VP\, Marketing at Appcues\n Tiago Kasa – Sr. Growth Manager at Shapermint\n Imteaz Ahamed – Director\, DTC eCommerce at Reckitt Group\n Shanelle Mullin – Experimentation & L Analysis Lead at Shopify\n Guilherme Gomes – Commercia Growth Lead\, Nordincs – Volvo Cars\n Maja Arvidson – Commercial Growth Manager at Care by Volvo Nordics\n Vincent Tollesson – Commercial Growth\, Global Online Business at Volvo Cars\n… more soon!
URL:https://marketing.com.au/event/growthhackers-conference-2021-ghconf21/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20211025T080000
DTEND;TZID=Australia/Melbourne:20211027T170000
DTSTAMP:20260404T103212
CREATED:20210625T071611Z
LAST-MODIFIED:20211204T072951Z
UID:19683-1635148800-1635354000@marketing.com.au
SUMMARY:Gartner IT Symposium/Xpo™ 2021
DESCRIPTION:Guiding CIOs and IT executives to accelerate digital business \n\n\nLast year was a catalyst that brought digital business innovation to the forefront of organizations. CIOs and IT executives were at the core of driving that innovation. 2021 is the time to build on your momentum to enhance customer engagement\, generate new revenue and serve customers and citizens. \nDigital business acceleration is execution at speed and we’re your co-pilot. \nPrioritize what to accelerate\, unlock resources for digital investments\, make meaningful cultural changes and so much more. No matter where you are on your digital business acceleration journey\, we’re here to help you get to your destination faster — with confidence. \n\n\n\n\n\n\n\n\n\n\n\nLeading today and tomorrow \nCIOs demonstrated outstanding leadership in 2020. This year\, build from that experience to embrace new approaches to leadership and strategic decision making to lead in a dynamic world. \n\n\n\n\n\n\n\n\n\n\n\n\nInnovative technologies \nWhat’s next in a changing world? Leverage emerging technologies to help shape alternative work styles\, flexible supply chains and innovatively automated actions through artificial intelligence. \n\n\n\n\n\n\n\n\n\n\n\n\nBusiness continuity \nShape technology to respond to adversity. Discover digital business strategic planning tools and techniques to achieve business continuity.
URL:https://marketing.com.au/event/gartner-it-symposium-xpo-2021/
LOCATION:International Convention Centre Sydney\, Darling Drive\, Darling Harbour\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Sydney,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20211027
DTEND;VALUE=DATE:20211030
DTSTAMP:20260404T103212
CREATED:20210705T090102Z
LAST-MODIFIED:20211204T072949Z
UID:19767-1635292800-1635551999@marketing.com.au
SUMMARY:AdWorld 2021
DESCRIPTION:Join 70\,000 of the world’s brightest minds in advertising to learn\, share secrets and connect online. \nFor three days on 27-29 Oct\, Ad World will stream 10+ Digital Advertising Tracks\, consisting of hyper-focused speeches\, panels and live Q&A sessions to help take your business to the next level. \nThe all-in-one advertising event will bring you closer to leading marketers and brands than ever before from the comfort of your home. \n\nTHE ONLINE ADVERTISING EVENT OF THE YEAR\n\n\n\nLEARNING\nAttend a 3 day Masterclass: Learn the strategies\, systems and insider secrets used by the top advertising experts across every major marketing channel. \nGet access to 50+ hours of hyper-focused speeches\, exclusive interviews\, and in-depth panels covering digital marketing’s hottest topics. \n\n\n\n\nNETWORKING\nThe networking event of the year: Meet the industry elite\, network with 70\,000 marketers\, advertisers\, ecommerce brands\, entrepreneurs and founders through 1-on-1 networking. \nConnect with speakers directly at Live Speaker Q&A Sessions and get your questions answered by the experts as part of an engaging virtual experience. \n\n\n\n\nLEAD GENERATION\nGet more global leads: Forge valuable\, long-lasting connections with industry-leading marketers and advertisers from across the world. \n\n\n\n\nCAREER DEVELOPMENT\nAd World is an IAB approved event that will work towards IAB Certified professional’s Continuing Education Credits.
URL:https://marketing.com.au/event/adworld-2021-3/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20211027T120000
DTEND;TZID=Australia/Melbourne:20211027T130000
DTSTAMP:20260404T103212
CREATED:20210919T042718Z
LAST-MODIFIED:20211204T072954Z
UID:20313-1635336000-1635339600@marketing.com.au
SUMMARY:The 3P’s of Demystifying AI for Marketers: Webinar
DESCRIPTION:The topic for this session is not new\, but it’s one that continues to surface across the industry and is still causing us some confusion. And\, that topic is AI. \nThe term AI alone can be daunting\, over the years it’s become a marketing buzzword that a lot of businesses have claimed to have and do well. But what does it mean for you as a marketer and how can it help you drive efficiencies and effectiveness? \nWebinar key learnings: \nArtificial Intelligence (AI) is key to driving marketing efficiency and effectiveness today\, but there is also plenty of resistance. Instead of putting it all into the “too-hard” basket\, marketers need to understand that data\, combined with AI and machine learning technologies\, provides three key indicators that can help revolutionise marketing strategies: \n\n\nPatterns\n\n\nPreferences\n\n\nPredictions\n\n\nJoin Quantcast Chief Marketing Officer\, Ingrid Burton\, as she breaks down the essentials of AI for Marketers and explains each of the ‘3Ps’. \nIngrid brings a wealth of knowledge and experience to the table having led the marketing function for various global organisations operating within the AI\, machine learning\, SaaS and big data space.
URL:https://marketing.com.au/event/the-3ps-of-demystifying-ai-for-marketers-webinar/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20211030T110000
DTEND;TZID=Australia/Melbourne:20211030T130000
DTSTAMP:20260404T103212
CREATED:20210919T042505Z
LAST-MODIFIED:20211204T072951Z
UID:20311-1635591600-1635598800@marketing.com.au
SUMMARY:Free Intro to Digital Marketing
DESCRIPTION:Step into the world of digital marketing with General Assembly. During our online introductory workshop\, explore the components of brand building and see how modern marketers drive successful campaigns using content\, email\, social media\, paid advertising channels\, and more. Using real-world case studies\, you’ll: \n\n\nBreak down the components of a digital marketing campaign. \n\n\nSurvey today’s digital marketing landscape and its career opportunities. \n\n\nLearn to approach a marketing campaign by identifying your objectives first. \n\n\nGet hands-on practice identifying key performance indicators (KPIs).
URL:https://marketing.com.au/event/free-intro-to-digital-marketing/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Email marketing,Online,Social Media
END:VEVENT
END:VCALENDAR