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DTSTART;TZID=Australia/Melbourne:20191002T080000
DTEND;TZID=Australia/Melbourne:20191002T103000
DTSTAMP:20260404T091235
CREATED:20190919T095056Z
LAST-MODIFIED:20191020T054325Z
UID:14196-1570003200-1570012200@marketing.com.au
SUMMARY:Spotlight on Paid Social Media - Brisbane
DESCRIPTION:Social media is a key channel in many marketing plans and it experiences perhaps the highest rate of change of them all. How are you adjusting your social media strategy to accommodate changes across these platforms? \nAt this event\, we explore the latest in social media advertising. You’ll find out how to get the most from your ad budget\, how to best leverage the targeting capabilities of these platforms and what creative is getting the most cut through. \nOur speakers will share how they use paid social media in conjunction with their organic presence and how they decide what content and ad types to use where. Plus\, see what reporting organisations have in place to track and deliver results. \nWhether you are in B2B or B2C\, if social media forms part of your marketing strategy\, make sure you don’t miss this event.
URL:https://marketing.com.au/event/spotlight-on-paid-social-media-brisbane/
LOCATION:The Grove\, 480 Queen Street\, Brisbane\, QLD\, 4000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Queensland,Social Media
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191002T093000
DTEND;TZID=Australia/Melbourne:20191002T163000
DTSTAMP:20260404T091235
CREATED:20190922T032235Z
LAST-MODIFIED:20191020T054325Z
UID:14217-1570008600-1570033800@marketing.com.au
SUMMARY:Sub-Editing and Proofreading One-Day Short Course
DESCRIPTION:Who can benefit from this sub-editing and proofreading workshop? \nThis subbing course will help anyone improve their editing skills\, regardless of whether they’re new to editing or are an experienced editor who wants a refresher. \nPeople who usually attend are often involved in: \n\ncommunications\npublishing\njournalism\nmarketing\npublic relations (PR)\nblogging.\n\nTaught by a former Sydney Morning Herald editor\, this practical course covers: \n\ntightening sentences\nwriting in the active voice\nusing positive phrasing\nwriting strong intros\nconnecting paragraphs\nmaking sure the lead isn’t buried\nrestructuring articles\ngrammar and punctuation tips\nmaintaining consistency\nfact checking\nproofreading mark-up symbols\nwriting strong headlines for both print and online\n\nOnly nine places are available to ensure every participant receives personalised attention. \nEditing exercises are included throughout the class so you can immediately practise what you’ve learnt. \nHandbooks and certificates will be handed out to each participant.
URL:https://marketing.com.au/event/sub-editing-and-proofreading-one-day-short-course/
LOCATION:North Sydney Training Rooms\, Level 2\, 80 Mount Street\, North Sydney\, NSW\, 2060\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191008T080000
DTEND;TZID=Australia/Melbourne:20191008T110000
DTSTAMP:20260404T091235
CREATED:20190922T063130Z
LAST-MODIFIED:20201002T052118Z
UID:14273-1570521600-1570532400@marketing.com.au
SUMMARY:Commercial Acumen for Digital Sales - IAB Workshop
DESCRIPTION:The IAB is running a commercial acumen workshop for sales people within publisher and ad tech organisations. The basics of business seem simple: sales minus costs equals profit. However\, in the 21st Century businesses are constantly creating innovative\, fascinating ways of making money. In this IAB session\, we will investigate the fascinating business strategies of companies in advertising and beyond. \nUnderstanding these traditional and disruptive business models is a crucial skill for anyone who wants to be successful in the advertising industry. \nYou’ll learn the 3 building blocks that make up any business model and how to quickly chunk down and analyze a client’s business model. Plus\, you’ll be able to show how what you do affects your company’s bottom line. \n\nLearn a framework to quickly analyze businesses and their business models\nLearn the key terms\, metrics and commercial language in advertising companies\nIdentify ways in which your role can affect an organization’s commercial success\n\nThe workshop will be run by industry veteran Rob Pyne who runs Realizer\, a training & facilitation company specializing in decision-making\, management and productivity and it suitable for people with approximately 2-5 years sales experience. The workshop is free for people who work in IAB member companies but limited to 3 people from any one organisation.
URL:https://marketing.com.au/event/commercial-acumen-for-digital-sales-iab-workshop-2/
LOCATION:Facebook\, Level 41\, Tower 2\, 200 Barangaroo Avenue\, Barangaroo\, SYD\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191008T180000
DTEND;TZID=Australia/Melbourne:20191008T200000
DTSTAMP:20260404T091235
CREATED:20190919T111403Z
LAST-MODIFIED:20191020T054325Z
UID:14198-1570557600-1570564800@marketing.com.au
SUMMARY:Intentional content: Pleasing humans and the Google Gods with Kate Toon
DESCRIPTION:These days the Google gods aren’t satisfied with basic blog posts. They want intelligent\, engaging\, well written\, problem-solving content that matches the searchers intent. And guess what\, humans want this too.\n* So what are the different types of search intent?\n* How do these fit into the brand awareness cycle?\n* What role does conversational search play?\n* And how can we ensure our post grabs the coveted position zero in the search results? \n_____________ \nKATE TOON\nSEO Lover\, Copywriter\, Speaker\, Author\, Hula Hooper\, Kate Toon Copywriter \nKate Toon is a writing entrepreneur\, as well as a popular coach\, speaker\, author and podcaster. Her digital education businesses The Recipe for SEO Success and The Clever Copywriting School have helped more than 8000 small business owners grapple the Google beast and write better content. \nNominated as SEMRush SEO Personality of the Year and AusPod’s Business Podcast of Year\, 2 years running\, Kate runs Australia’s only dedicated copywriting conference COPYCON. Kate is also the author of the Amazon Best Seller Confessions of a Misfit Entrepreneur: How to succeed in business despite yourself.
URL:https://marketing.com.au/event/intentional-content-pleasing-humans-and-the-google-gods-with-kate-toon/
LOCATION:CoWork Me\, 245 St Kilda Rd\, St Kilda\, VIC\, 3182\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Meetup,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191010
DTEND;VALUE=DATE:20191011
DTSTAMP:20260404T091235
CREATED:20190922T061423Z
LAST-MODIFIED:20201002T040726Z
UID:14263-1570665600-1570751999@marketing.com.au
SUMMARY:Modern Marketing Summit
DESCRIPTION:Get ready to hear the best brand and agency marketers discussing the hottest industry topics – all on one stage and all focused on programmatic. In a single day\, MMS Sydney will change the way you think about modern marketing and programmatic innovations while uncovering new trends\, technologies\, and case studies to propel your strategy further. \nPrepare for a full day of compelling content\, extraordinary speakers and networking opportunities of a lifetime. At this intimate\, invitation-only event\, we will hear from CEO’s\, CMO’s\, and CDO’s from top brands and agencies on the hottest topics facing programmatic today.
URL:https://marketing.com.au/event/modern-marketing-summit-2/
LOCATION:Doltone House\, Hyde Park\, Sydney\, SYD\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191010
DTEND;VALUE=DATE:20191012
DTSTAMP:20260404T091235
CREATED:20190922T040650Z
LAST-MODIFIED:20201002T005629Z
UID:14250-1570665600-1570838399@marketing.com.au
SUMMARY:Click Engage Convert
DESCRIPTION:Australia’s premier social media & digital marketing conference. \nIf your goal is to build brand awareness\, generate engagement\, drive traffic\, gain more leads\, increase sales or improve customer loyalty\, then join us for Click Engage Convert! \nClick Engage Convert will demonstrate how you can deploy the latest best-practice digital marketing and social media strategies\, tips and tools that will allow you to turn your digital marketing into a reliable and predictable revenue generating machine. \nClick Engage Convert takes a strategic approach to digital marketing\, exploring the opportunities and highlighting best-practice approaches to using social media\, social advertising\, email marketing\, messenger marketing\, video marketing\, content creation\, story telling\, SEO\, website optimisation\, artificial intelligence\, analytics and other digital marketing strategies\, to help generate more leads and sales for your businesses. \nYou’ll leave with ideas\, insights and inspiration that you can implement immediately that will transform your digital marketing practices and achieve measurable results for your business.
URL:https://marketing.com.au/event/click-engage-convert-2/
LOCATION:NAB\, 700 Bourke St\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Marketing,Melbourne,Presentation
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191017
DTEND;VALUE=DATE:20191018
DTSTAMP:20260404T091235
CREATED:20190922T034958Z
LAST-MODIFIED:20191020T054325Z
UID:14233-1571270400-1571356799@marketing.com.au
SUMMARY:Leading The Product - Melbourne 2019
DESCRIPTION:Leading the Product is Australia’s leading one-day Product Management conference for Product folks of all types. \n\n\nWhether you’re a Product Manager\, Product Owner\, Product Marketer\, Product Strategist or simply curious\, this conference has been specifically designed by Product Managers to bring together our community. We are stronger together\, sharing the insights of Product people from all sorts of industries and business models who are faced with challenges that need new ways of thinking and doing. \nFeaturing the best of both international and Australian Product Management talent\, all sessions are lovingly curated to ensure an enviable blend of inspiration and practical insights. Bursting with talks\, mini-workshops\, a networking session\, a fully catered day and a kick-arse after-party\, this is where new friendships\, connections and careers are made.
URL:https://marketing.com.au/event/leading-the-product-melbourne-2019/
LOCATION:Pullman on the Park\, 192 Wellington Parade\, Melbourne\, VIC\, 3000
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191022
DTEND;VALUE=DATE:20191024
DTSTAMP:20260404T091235
CREATED:20190922T032751Z
LAST-MODIFIED:20191020T054415Z
UID:14220-1571702400-1571875199@marketing.com.au
SUMMARY:StartCon 2019
DESCRIPTION:For startups\, entrepreneurs\, investors\, marketers\, and corporate innovation teams. \nAustralia’s largest startup and growth conference is the cornerstone event for the community. \nNow in it’s 10th year\, StartCon has gone from strength to strength\, selling out nine years in row and delivering exceptional value. \nGet actionable insights from the world’s best to help accelerate your company through highly-measurable growth and marketing tactics. \nThe two-day conference will feature world-famous keynote speakers from some of the largest companies in the world\, 750+ startups\, 160+ expo floor\, networking events\, Pitch for $1 Million competition & hackathon.
URL:https://marketing.com.au/event/startcon-2019-2/
LOCATION:Royal Randwick Racecourse\, The Ballroom\, Level 2\, Alison Road\, Randwick\, NSW\, 2031\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191024
DTEND;VALUE=DATE:20191025
DTSTAMP:20260404T091235
CREATED:20190922T060025Z
LAST-MODIFIED:20191020T054258Z
UID:14256-1571875200-1571961599@marketing.com.au
SUMMARY:Something Digital 2019
DESCRIPTION:The day is designed to celebrate our digital ecosystem and help organisations in Brisbane and SE QLD to strengthen their digital capabilities across various business areas including marketing\, business analytics\, technology\, leadership\, customer design and operations. \nBuilt as a collaborative initiative\, the content is curated to challenge and support the entire digital ecosystem from startups and small businesses to government & enterprise. \nKey features of Something Digital include: \n\nFour international keynote speakers\nTwo stages of mind blowing sessions\nA digital showcase and demo lounge\nPlenty of opportunities to play and collaborate\n\n 
URL:https://marketing.com.au/event/something-digital-2019/
LOCATION:Brisbane Convention and Exhibition Centre\, 80 Merivale Street\, South Brisbane\, Brisbane\, QLD\, 4101\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane,Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191024T173000
DTEND;TZID=Australia/Melbourne:20191024T203000
DTSTAMP:20260404T091235
CREATED:20190922T063654Z
LAST-MODIFIED:20191020T054258Z
UID:14276-1571938200-1571949000@marketing.com.au
SUMMARY:League of Extraordinary Women - PR Pass: All Access
DESCRIPTION:This is an ALL-ACCESS opportunity for 75 women entrepreneurs to develop meaningful relationships with 10 editors\, journalists and writers from the leading publications in business\, entrepreneurship and tech. \nWe’ll have a line-up of stellar experts in Australian & Global media in attendance including Business Insider\, Forge Magazine and more. \nPrepare for a night full of actionable strategies and meaningful connections that will simplify how to get your brand and business in front of the right people\, building awareness and credibility for you and your business.
URL:https://marketing.com.au/event/league-of-extraordinary-women-pr-pass-all-access/
LOCATION:WeWork – Melbourne\, 120 Spencer Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191028T093000
DTEND;TZID=Australia/Melbourne:20191028T170000
DTSTAMP:20260404T091235
CREATED:20190818T011204Z
LAST-MODIFIED:20191020T054258Z
UID:14094-1572255000-1572282000@marketing.com.au
SUMMARY:Ethical Enterprise Conference 2019
DESCRIPTION:Collaboration for Change \nEffective action requires collaborative partnerships across civil society\, industry and government. \nWe’ll explore the power of connecting communities\, people and businesses\, building new alliances with civil society and governments to address the challenges we face. \nWe’ll explore the opportunities that exist for the ethical business sector as a result of collective collaborations\, we’ll share stories of how scalable impact is achieved through leadership\, innovation and collaborations\, topics will include: \n\nHow do we collaborate for change and purpose\nHow does collaboration create value and impact\nThe changing nature of collaboration at a local and global level\nCollaboration to tackle social and environmental challenges\nCollaboration to drive community outcomes\nHow to engage in a collaborative approach\nCross-sector collaborations\nCollaborative leadership
URL:https://marketing.com.au/event/ethical-enterprise-conference-2019/
LOCATION:Melbourne Business School at the University of Melbourne\, 198 Berkeley Street\, Carlton\, Victoria\, 3053\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191029
DTEND;VALUE=DATE:20191030
DTSTAMP:20260404T091235
CREATED:20190922T040030Z
LAST-MODIFIED:20191020T054258Z
UID:14246-1572307200-1572393599@marketing.com.au
SUMMARY:Writing for the Web Short Course in Melbourne
DESCRIPTION:Learn how to write compelling online content \nTaught by a former Age and Sydney Morning Herald editor and journalist\, this fun and practical course covers: \n\nhow to write short\, sharp and snappy sentences\ncreating great headlines and intros\nstructuring articles to make them flow better\nformatting to improve readability\nwriting for both mobile and desktop screens\nusing links and subheads properly\nsearch engine optimisation (SEO) tips\nediting print copy so it’ll work better online\nimproving email newsletters/EDMs\nwriting for social media\nusability and accessibility tips.\n\nOnly 10 places are available to ensure every participant receives personalised attention. \nWriting exercises are included throughout the class so you can immediately practise what you’ve learnt. \nBooklets and certificates will be handed out to each participant.
URL:https://marketing.com.au/event/writing-for-the-web-short-course-in-melbourne/
LOCATION:Regus – Melbourne\, 180 Lonsdale Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191029T080000
DTEND;TZID=Australia/Melbourne:20191029T170000
DTSTAMP:20260404T091235
CREATED:20190414T010421Z
LAST-MODIFIED:20190414T031508Z
UID:13497-1572336000-1572368400@marketing.com.au
SUMMARY:MeasureUp 2019
DESCRIPTION:As digital advertising investment has increased to represent over half of the total ad market in Australia in FY 2018\, accurately measuring its impact is more important than ever. The MeasureUp conference\, the only measurement focussed conference in Australia\, will look at the latest ways to assess digital ad effectiveness. Hear local and international speakers discussing ways of measuring both the opportunities available for advertisers and the impact of their investments. \nWhether that’s the revenue component\, the audience measurement\, the challenge of ROI\, measurement across media or measurement of the digital value chain\, it’s never been a more critical topic for the industry. \nSo\, on Tuesday October 25\, 2019\, IAB Australia will hold its annual measurement conference\, MeasureUp\, at PwC in Sydney. \nAs the body\, at the heart of independent measurement\, the IAB is bringing together the smartest brains on the topic both locally and from overseas to shed light and provide perspective. The conference will help shape digital and cross-media measurement in the Australian market for the next 12 months. \nHow do you and your business MeasureUp?
URL:https://marketing.com.au/event/measureup-2019/
LOCATION:PwC Sydney\, Darling Park Tower 2\, 201 Sussex Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191029T093000
DTEND;TZID=Australia/Melbourne:20191029T163000
DTSTAMP:20260404T091235
CREATED:20190907T130252Z
LAST-MODIFIED:20191020T054258Z
UID:14160-1572341400-1572366600@marketing.com.au
SUMMARY:Writing for the Web One-Day Short Course – Melbourne
DESCRIPTION:Learn how to write compelling online copy. \nTaught by a former Sydney Morning Herald editor and journalist\, this fun and practical course covers:\n– how to write short\, sharp and snappy sentences\n– creating great headlines and intros\n– formatting to improve readability\n– using links and subheads properly\n– search engine optimisation (SEO) tips\n– improving email newsletters/EDMs\n– writing for social media\n– usability and accessibility tips. \nOnly nine places are available to ensure every participant receives personalised attention. \nWriting exercises are included throughout the class\, so you can immediately practise what you’ve learnt.
URL:https://marketing.com.au/event/writing-for-the-web-one-day-short-course-melbourne/
LOCATION:Regus – Melbourne\, 180 Lonsdale Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191030T180000
DTEND;TZID=Australia/Melbourne:20191030T230000
DTSTAMP:20260404T091235
CREATED:20190630T041428Z
LAST-MODIFIED:20190630T041428Z
UID:13841-1572458400-1572476400@marketing.com.au
SUMMARY:NORA Network Solution Partner Excellence Awards
DESCRIPTION:The NORA Solution Partner Excellence Awards celebrate the behind-the-scenes heroes of Australian retail. We are excited to bring the Solution Partner community together once again for this celebratory networking event. \nThe inaugural 2018 awards attracted over 220 nominations from Solution Partner businesses and over 2\,100 retailers voted in a show of support for their favourite Solution Partners. The 2018 awards ceremony was a sell-out\, so please ensure you enter and secure your place in good time. \nCategories include innovation\, analytics\, logistics & distribution\, platforms\, payments\, marketing and other.
URL:https://marketing.com.au/event/nora-network-solution-partner-excellence-awards/
LOCATION:Australian National Maritime Museum\, 2 Murray Street\, Sydney\, NSW\, 2000\, Australia
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191031
DTEND;VALUE=DATE:20191101
DTSTAMP:20260404T091235
CREATED:20190922T034427Z
LAST-MODIFIED:20191020T054258Z
UID:14230-1572480000-1572566399@marketing.com.au
SUMMARY:Social Media Marketing Bootcamp: Get Your Campaign Into Shape
DESCRIPTION:This is a very practical one-day bootcamp to support entrepreneurs\, business owners and marketing managers run effective marketing campaigns on Facebook\, Instagram\, YouTube and LinkedIn. The first hour (9 – 10am) is optional and is spent with Tim either optimizing your Facebook ads manager account or setting up your Facebook Business Manager account for the first time. From 10am\, you’ll learn the latest trends and techniques for Facebook\, Instagram\, YouTube and LinkedIn and create best-practice advertising content. You’ll learn to build audiences and set up an advanced customer funnel using retargeting techniques with the Facebook Pixel\, Custom Audiences and Lookalike Audiences. This workshop is limited to 12 spots so Tim can work with each participant to develop a social media plan for their business and ensure you develop the skills and knowledge to implement immediately.
URL:https://marketing.com.au/event/social-media-marketing-bootcamp-get-your-campaign-into-shape/
LOCATION:Sydney\, NSW\, 2000
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191106T080000
DTEND;TZID=Australia/Melbourne:20191106T170000
DTSTAMP:20260404T091235
CREATED:20190414T010300Z
LAST-MODIFIED:20190414T031450Z
UID:13495-1573027200-1573059600@marketing.com.au
SUMMARY:IAB Digital Ad Ops Conference - Sydney
DESCRIPTION:Join the IAB on Wednesday\, 6 November 2019 for Digital Ad Ops in Sydney\, one of the most hotly anticipated conferences in the digital advertising industry for 2019. \n\n\n\n\n\nAd Ops will cover local and global trends affecting the online advertising industry from an AdOp and TechOps perspective; an engaging panel discussion on considerations and options for developing your career in Ops and an inspirational working panel of senior tech ops industry experts delivering best practice presentations on critical topics.
URL:https://marketing.com.au/event/iab-digital-ad-ops-conference-sydney/
LOCATION:PwC Sydney\, Darling Park Tower 2\, 201 Sussex Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191106T120000
DTEND;TZID=Australia/Melbourne:20191106T173000
DTSTAMP:20260404T091235
CREATED:20191031T083958Z
LAST-MODIFIED:20200222T051810Z
UID:14374-1573041600-1573061400@marketing.com.au
SUMMARY:Digital Bootcamp for Master Builders Association
DESCRIPTION:Digital Bootcamp for Master Builders Association – Learn how to win more leads\, more customers and create more success! \nA comprehensive program to deliver awareness and deep insights of what’s required to succeed in the digital world. \n\nSmall Business Digital Readiness\nDesign Thinking & Lean Startup\nCustomer Personas & Buying Cycle\nGrowth Hacking for Small Business
URL:https://marketing.com.au/event/digital-bootcamp-for-master-builders-association/
LOCATION:Sydney\, Sydney\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191107
DTEND;VALUE=DATE:20191108
DTSTAMP:20260404T091235
CREATED:20190922T033922Z
LAST-MODIFIED:20191020T054258Z
UID:14226-1573084800-1573171199@marketing.com.au
SUMMARY:Brilliant Digital Marketing with Mark Baartse\, CMO at Showpo
DESCRIPTION:Learn digital marketing techniques to grow your business fast at low cost. This condensed workshop is an opportunity to develop your digital marketing strategy with one of Australia’s most successful marketers. Leave knowing how to leverage all the available channels and with a plan you can implement immediately. \nYou will develop: \n\nA content marketing plan; use videos\, blogs and social content to acquire and retain customers. An understanding of different social channels\, which are right for your business and learn techniques to measure the impact of social campaigns.\nAn understanding of how to create a measurement framework to optimise the success of all your digital marketing activities.\nThe ability to setup a data marketing strategy which can capture and utilise customer data to create more meaningful customer experiences\, and to utilise that data to create ongoing leads and sales at a low cost.\nThe ability to use marketing techniques such as SEO\, SEM\, display and remarketing to attract new customers.\nA deep understanding of who your customers are and how to optimise your online experience to increase your conversion and response rates.\n\nAbout the instructor: \nMark Baartse is Chief Marketing Officer at fashion eCommerce success Showpo. Mark has used a broad range of digital marketing strategies to help almost double Showpo’s sales in 12 months. The company has over 2.3 million social followers and makes millions in revenue via each of search\, Facebook\, email\, and more. Prior to Showpo\, Mark worked for and consulted to a wide range of companies ranging from start-ups to large international corporates including Microsoft\, Officeworks\, Woolworths\, Vodafone\, Allianz\, and many more. \n 
URL:https://marketing.com.au/event/brilliant-digital-marketing-with-mark-baartse-cmo-at-showpo/
LOCATION:Sydney\, Sydney\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191112T180000
DTEND;TZID=Australia/Melbourne:20191112T210000
DTSTAMP:20260404T091235
CREATED:20190922T033147Z
LAST-MODIFIED:20191020T054257Z
UID:14222-1573581600-1573592400@marketing.com.au
SUMMARY:SEMrush Australian Search Awards
DESCRIPTION:The SEMrush Australian Search Awards will be proudly presented by industry leaders at a gala dinner at Sydney Opera House on November 12\, 2019. Companies that have significantly improved their online presence in Australia in the past 18 months are welcome to enter. The awards are now open for entry\, and the deadline for submissions is 6 September 2019. \nThis year’s awards feature more than 20 categories\, and entries are open to anyone in the marketing sector in Australia and New Zealand\, including those working for brands and agencies. \nThe judging panel includes Lyndon Barnett (Vodafone)\, Shefali Joshi (Monash University)\, Jeremy Cabral (Finder) and Jeremy Brook (Deliveroo) – all esteemed senior executives in the marketing\, advertising\, digital and search space from Australia and all over the world. The award finalists and winners will be selected after a rigorous two-stage judging process\, including pre-scoring to determine the finalists and a judging meeting\, where entries will be discussed and evaluated in detail to decide the winning entries. A shortlist of finalists will be announced on 9 October.
URL:https://marketing.com.au/event/semrush-australian-search-awards/
LOCATION:Sydney Opera House
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,Content Marketing,SEO,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191117T080000
DTEND;TZID=Australia/Melbourne:20191117T170000
DTSTAMP:20260404T091235
CREATED:20191117T012847Z
LAST-MODIFIED:20200222T051810Z
UID:14487-1573977600-1574010000@marketing.com.au
SUMMARY:Google Ads Strategy for the Holidays | Google Marketing Platform Sydney
DESCRIPTION:The holiday shopping season is in full swing and we are counting down to Christmas Day. \nWith the Australian consumer the most pessimistic in 4 years\, it’s more important than ever to spend your marketing dollars wisely. Erran Su\, Growth Marketing Analyst at In Marketing We Trust will be talking about how to utilise Google Ads to catch the final wave of holiday shopping by targeting the right audiences to make it the best December ever for your business. \nGeneral format:\n• 6:00 pm – Welcome and networking\n• 6:15 pm – GMP news & updates\n• 6:30 pm – Talks\n• 7:30 pm – Networking (with nibbles)
URL:https://marketing.com.au/event/google-ads-strategy-for-holidays/
LOCATION:Google Marketing Platform Sydney
CATEGORIES:All Event Locations,All Event Topics,All Event Types
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191120
DTEND;VALUE=DATE:20191122
DTSTAMP:20260404T091235
CREATED:20190922T061007Z
LAST-MODIFIED:20191020T054257Z
UID:14261-1574208000-1574380799@marketing.com.au
SUMMARY:FINCX2019
DESCRIPTION:FINCX2019 Future Digital Marketing Strategies\, Member Engagement & Customer Experience (CX) for Financial Services 2019 Forum \nReasons to attend: \n\nHear how the best in your sector across Australia are achieving substantial results through\ndeveloping the most effective digital marketing roadmap to fit their target market\nUnderstand how to innovate and create a shift in digital content to sustain impressive ROI\nLearn how to boost engagement and CX using personalisation and a blend of technology\,\nprocess and people\nImprove the efficiency and cost-effectiveness of your marketing initiatives through operational\ninnovation\nLeverage the experience of those who have created and seamlessly executed a holistic and\neffective digital marketing strategy
URL:https://marketing.com.au/event/fincx2019/
LOCATION:Grace Hotel\, Sydney\, 77 York street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191120T080000
DTEND;TZID=Australia/Melbourne:20191120T170000
DTSTAMP:20260404T091235
CREATED:20190907T125113Z
LAST-MODIFIED:20191020T054257Z
UID:14154-1574236800-1574269200@marketing.com.au
SUMMARY:Effective Legal & Business Writing Masterclass
DESCRIPTION:Effective legal and business writing is a critical foundational skill for anyone in professional services\, in particular those who regularly deal with legal matters. That could be reviewing contracts\, drafting policies or instructing lawyers on matters. Clients\, superiors and stakeholders increasingly expect to be provided with information which is clear\, concise and actionable. It is a valid expectation; especially where it is a time-pressed client paying for your assistance! Effective writing also prevents business inefficiencies which arise from unclear messages\, reduces complaints and may assist the writer if they ever have to justify their past decisions to a third party e.g. a regulator. Strong writing skills also assist in developing the writer’s critical thinking on a topic. The benefits of effective written communication are innumerable. And yet\, it is often neglected to the writer’s detriment notwithstanding they may be someone who commonly deals with complicated and time-pressured legal and business matters. Perhaps more than for any other skill\, time taken by non-lawyers to improve their legal and business writing skills is an investment that will pay dividends throughout their entire career. It is one that will set them apart and promote them on the road to achieving greater success in their professional career. This masterclass may be the first step in achieving that success.
URL:https://marketing.com.au/event/effective-legal-business-writing-masterclass/
LOCATION:Brisbane\, QLD\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191120T173000
DTEND;TZID=Australia/Melbourne:20191120T200000
DTSTAMP:20260404T091235
CREATED:20191031T084312Z
LAST-MODIFIED:20201002T054453Z
UID:14377-1574271000-1574280000@marketing.com.au
SUMMARY:Social Media Spotlight
DESCRIPTION:Social Media Spotlight – Wednesday 20 November Sydney | 5.30pm – 8.30pm \nSocial media is constantly changing and how businesses and marketers leverage these platforms will continue to evolve. \nIn November we shine the spotlight on social media and dissect the latest changes to this channel and what they mean to marketers. \nAt this event\, our speakers will discuss what innovative social media techniques they use to launch brands\, increase reach and engagement and drive sales. \nOur speakers will cover: \nAll the latest B2B and B2C social content trends – including strategy\, distribution and measurements\nBest practice methods to get your social creative to cut through the noise\nInfluencer marketing regulations and opportunities for growth\nGet your ticket now \nInclusions: \n\nThis is our annual evening event for Sydney! Join us afterwards for rooftop networking drinks\nThe audience will sit (theatre style) to listen to the panel and Q&A\nThree speakers each presenting for 15-20 minutes each\nAudience Q&A will be held at the end\nAll attendees will automatically enter our business card draw on the day to have a chance to win great prizes!\n\nSPEAKERS\nSimon Jackson\, Senior Social Creative\, Coca-Cola South Pacific \nSimon loves words\, ideas and nachos. After working as a copywriter for some of Sydney’s leading ad agencies\, he has now carved out a niche as a social creative specialist with One Green Bean // Coca-Cola South Pacific. \nSince starting as the lead social creative at Coca-Cola\, their reactive content has been picked up by the likes AdNews and Mumbrella and Fanta was nominated for Best Social Media Campaign at the 2019 CommsCon awards. \nKatherine Chalhoub\, Head of Social\, Web Profits \nIn an industry that never sleeps\, Kath finds dreaming in between the lines her favourite pastime. \nCuriosity\, innovation and a keen passion for the limitless potential of Creative Marketing\, is key to ideating and executing strategies that leverage relevant digital platforms in unique and progressive ways. Kath is a lateral thinker bringing concepts and ideas to life via blended digital campaigns. \nEmbracing the latest trends in design\, video and digital marketing\, she leads a team of eclectic individuals with a serious passion for developing and sharing compelling brand stories. The aim? To develop campaign work that resonates with mass reach and evokes human connection on a scale that transcends the scope of the status quo. \nKath will be unpacking and exploring social media predictions and trends for 2020 and beyond. \nSammy Major\, AU Sales Director\, TRIBE \nSammy Major is the AU Sales Director at TRIBE\, who are transforming the way brands can connect with leading influential content creators to create powerful 1:1 marketing campaigns. Sammy is a proven and experienced digital sales leader who joined TRIBE in 2018 following a progressive career at some of Australia’s most innovative tech and media companies. \nMost recently\, Sammy held the position of Commercial Director at HuffPost Australia and Group Sales Manager at REA Group\, where she was a two-time winner of the annual Sales Incentive Program rewarding the top 1% of sales excellence globally\, as well as the winner of B&T’s 30 under 30 Award in the Media division in 2016. Sammy is deeply passionate about understanding client needs\, surpassing expectations\, leadership and building high performing teams. \nSammy will be delivering her insights into world of influencer marketing after the likes counter has been removed\, and discussing whether this change was merely a signal for regulation or more of a sign of the explosive growth that is about to come for this industry?
URL:https://marketing.com.au/event/social-media-spotlight-3/
LOCATION:General Assembly Sydney\, Level 2\, 1 Market Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Social Media
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191122T180000
DTEND;TZID=Australia/Melbourne:20191122T200000
DTSTAMP:20260404T091235
CREATED:20190922T060526Z
LAST-MODIFIED:20191020T054257Z
UID:14258-1574445600-1574452800@marketing.com.au
SUMMARY:B&T Awards 2019
DESCRIPTION:As our industry continues to evolve apace\, the B&T Awards remains Australia and New Zealand’s benchmark for effective creative marketing communications. \nJudged by more than 100 of Australia’s most experienced marketers\, 36 categories cover the full gamut of the communications discipline. And of course\, the highly coveted Grand Prix Award highlights one agency making the biggest impact on how this game is played. \nHeld in Sydney on November 22\, it is the perfect night to celebrate a year of hard work and to recharge your batteries for another year ahead.
URL:https://marketing.com.au/event/bt-awards-2019/
LOCATION:The Venue\, Alexandria\, SYD\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,Sydney
ORGANIZER;CN="B&T":MAILTO:emma(at)bandt.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191123
DTEND;VALUE=DATE:20191124
DTSTAMP:20260404T091235
CREATED:20190728T013118Z
LAST-MODIFIED:20190818T004224Z
UID:13947-1574467200-1574553599@marketing.com.au
SUMMARY:STARTCON 2019
DESCRIPTION:Australia’s largest tech startup and growth conference is the cornerstone event for the community. \nNow in its 10th year\, StartCon has gone from strength to strength\, selling out 9 years in a row and delivering exceptional value. \nGet actionable insights from the world’s best to help accelerate your company through highly-measurable growth and marketing tactics. \nThe 2-day conference will feature world-famous keynote speakers from some of the largest companies in the world\, 750+ startups\, 160+ expo floor\, networking events\, Pitch for $1 Million competition\, Hackathon & the Annual Australasian Startup Awards.
URL:https://marketing.com.au/event/startcon-2019/
LOCATION:Royal Randwick Racecourse\, The Ballroom\, Level 2\, Alison Road\, Randwick\, NSW\, 2031\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191125T090000
DTEND;TZID=Australia/Melbourne:20191125T170000
DTSTAMP:20260404T091235
CREATED:20190907T125459Z
LAST-MODIFIED:20191020T054257Z
UID:14157-1574672400-1574701200@marketing.com.au
SUMMARY:Performance Management for Managers Masterclass
DESCRIPTION:This 1-day dynamic and interactive masterclass will assist you in shifting from the overwhelm of a management mindset to a clearer and focused leadership mindset. To go from a ‘manager’ mindset to a ‘leader’ mindset takes skill\, will and energy and more than just drive and ambition. It all starts with self-leadership and making a choice to lead through true commitment\, effective communication and deep connection. Key themes will include: leadership mindset\, communication to cut through\, delegation and feedback techniques\, coaching and mentoring to empower and self management to manage time. The masterclass will provide a tools\, insights and skills practice in real time to bring learnings to life. With over 60% of the masterclass based on skills practice and dynamic learning this day will be highly facilitated around the group’s objectives and level of leadership experience. You will walk away feeling energised and equipped for even more success with a plan of action.
URL:https://marketing.com.au/event/performance-management-for-managers-masterclass/
LOCATION:1/440 Collins St Melbourne\, VIC 3000
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191126
DTEND;VALUE=DATE:20191128
DTSTAMP:20260404T091235
CREATED:20190922T055412Z
LAST-MODIFIED:20191020T054257Z
UID:14254-1574726400-1574899199@marketing.com.au
SUMMARY:Media Communications Week
DESCRIPTION:The Media Communications Week\, being held at Novotel Sydney Central from 26 – 28 November 2019 brings to you two extraordinary programmes under one roof; the 4th Communications Leadership Forum and the 2nd Social Media Leadership Forum. \nDeveloped together with senior communications and social media professionals from leading international and national brands\, this two practical programmes are not to be missed. With powerful keynote presentations\, insightful case studies\, and interactive group discussions; these events will address the real-world challenges and opportunities being faced by communications and social media leaders in today’s digitally connected world.
URL:https://marketing.com.au/event/media-communications-week/
LOCATION:Novotel Sydney Central\, 169-179 Thomas Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191203
DTEND;VALUE=DATE:20191204
DTSTAMP:20260404T091235
CREATED:20190414T010119Z
LAST-MODIFIED:20190414T031450Z
UID:13492-1575331200-1575417599@marketing.com.au
SUMMARY:Year In Review & Christmas Drinks - Melbourne
DESCRIPTION:Melbournians\, join us on Tuesday\, 3 December 2019 as we look at 2019 in review and have a few Christmas drinks to celebrate a year of successful initiatives and steps towards growing a sustainable and vibrant digital industry in 2020 and beyond. \nThe day will see us look at the highlights of 2019 – including snippets from IAB events throughout the year – for those who may have missed out.
URL:https://marketing.com.au/event/year-in-review-christmas-drinks-melbourne/
LOCATION:PwC Melbourne\, Lvl 19\, 2 Riverside Quay\, Southbank\, 3006\, Australia
CATEGORIES:Dinner,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191203T080000
DTEND;TZID=Australia/Melbourne:20191205T170000
DTSTAMP:20260404T091235
CREATED:20191117T010122Z
LAST-MODIFIED:20200222T051810Z
UID:14454-1575360000-1575565200@marketing.com.au
SUMMARY:Public Sector Comms Leaders
DESCRIPTION:With an unprecedented rise in communications channels\, news sources and social platforms\, the role of public sector leaders in communications has never been more broad or crucial for organisational effectiveness and reputation. With the nature and evolving role of communication leaders still under question\, and widely misunderstood within government organisations\, now is the time to focus on how communications leaders should shape public sector reputation and Government strategy and initiatives as a whole. \n\nPublic Sector Comms Leaders\, being held at Crowne Plaza Canberra from 3 – 5 December 2019\, will feature keynotes\, panel discussions and case studies from Australia’s leading public sector organisations and high-profile corporations to address challenges and changing perceptions of communications in the sector. \n\n\n\n\n\n\n\nWho should attend: \nThe event program has been designed for public sector professionals working in the following areas: \n\n\nInternal and External Communications\nPublic Affairs\nPR & Communications\n\n\n\n\nStakeholder Relations\nMedia\nMarketing Communications\n\nTweet about this event using #CommsLeaders and @PublicSpectrum for event and industry updates!
URL:https://marketing.com.au/event/public-sector-comms-leaders/
LOCATION:Crowne Plaza\, 1-5 Spencer Street\, Melbourne\, Vic\, 3008\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Canberra
END:VEVENT
END:VCALENDAR