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QLD Marketing 2019 & Beyond: Trends and Predictions
2018-10-31 18:00 - 20:30 (Australia/Melbourne) | Pullman Brisbane King George Square, Ann Street, Brisbane, QLD, 4000, Australia
With the marketing industry changing so quickly and dramatically; marketers know that forecasting marketing’s future can be a risky business. At this event you will hear from some of the finest marketing minds who will share their thoughts on the marketing trends they think will define 2019 and re-shape how we approach the future.
The panel will discuss future marketing trends across 5 key areas: Content Marketing, Creative Marketing, Digital Marketing, Customer Experience, Data Driven Marketing and Career Management.

Something Digital
2018-11-01 | Brisbane Convention and Exhibition Centre, 80 Merivale Street, South Brisbane, Brisbane, QLD, 4101, Australia
Something Digital is all about celebrating Brisbane’s digital ecosystem and the incredible people that power it. If digital marketing, branding, media and customers are your thing … then Something Digital is for YOU!
With over 30 global, interstate and local experts presenting 16 sessions over one epic day … choose which digital topics spark your interest to see what you can experience this November.

Digital Velocity Australia
2018-11-01 | Australian National Maritime Museum, 2 Murray Street, Sydney, NSW, 2000, Australia
This one day conference has been designed to help you transform your digital business by using data to fuel more customer-centric experiences. The speakers will be talking about their data driven customer experience stories and how they overcame the issues that were connected to the ever demanding customer base. You will have the opportunity to connect with and spend time with teams and product leaders that have enabled brands to successfully connect with and drive deeper relationships with customers.

2018 ADMA WA State Conference
2018-11-01 | Perth Convention and Exhibition Centre (PCEC), 21 Mounts Bay Rd, Perth, Western Australia, 6000, Australia
This conference has been designed to give you an action-packed insight into how companies are driving innovation in customer experience, technology, data-driven marketing and creativity in the face of the changing customer expectations. This event will cover topics including the future of fashion tech and creating a culture of innovation at Woolmark; a deep dive into Village Roadshow’s journey to creating meaningful customer engagement through content that resonates; global insights from eBAY into Australian eCommerce and online consumer behaviour; and a panel discussion – Leading in the Age of the Customer, which explores the drivers of customer-centricity and the role of marketing in an age of constant disruption.

MeasureUp 2018
2018-11-01 08:00 - 17:00 | PwC Barangaroo, One International Towers, Watermans Quay, Barangaroo, NSW, 2000, Australia
The MeasureUp conference will look at the latest ways to assess digital ad effectiveness. You will hear from both local and international speakers who will be talking different ways of measuring both the opportunities available for advertisers and the impact of their investments. This event will bring the smartest brains on the topic to shed light and provide perspective. The conference will help shape digital and cross-media measurement in the Australian market for the next 12 months.

Social Media Course - Sydney, November
2018-11-02 | Media School Studio – Sydney, 335 Clovelly Road, Clovelly, NSW, 2031, Australia
This social media course has been designed to give a better understanding on how to use social media for marketing, including the direction, tools and confidence which in turn will help you become focused and effective. It will help change your thinking to become more strategic, meaning that you can become more successful in the long run and you will get practical tips for quick gains.

B2B Marketing Leaders Forum Melbourne 2018
2018-11-13
This is Melbourne’s first B2B marketing conference which has bee designed to help you and give you a chance to learn the latest in strategies, technologies and leadership techniques for turning your departments into revenue generating machines, becoming modern marketers and advance your careers as individuals. The tickets are selling fast, so make sure you register today!

Workforce Analytics Workshop
2018-11-13 - 2018-11-14 | Cliftons Brisbane, Level 3, 288 Edward Street, Brisbane, Queensland, 5000, Australia
With this industry always changing it can be hard to keep up, this two-day training course will be exploring the different tools that are designed to help you look at your future needs of your company as well as establish best practices to propel your business.
some things that you will be learning include:

Using meaningful data and metrics to plan in a disruptive environment
Applying workforce analytics to gauge human capital and drive change
Understanding the fundamental calculations needed to support your organisation
Developing best practices for forecasting and planning, plus more!

ADMA QLD Guru Breakfast
2018-11-13 07:15 - 08:45 | Cloudland, 641 Ann Street , Fortitude Valley, Queensland, 4006, Australia
If this year you want to continue to enhance your customer experience, then this event has been created for you! You will hear from 2 of Australia’s top brands, Guzman y Gomez and Dominos as they discuss how they deliver exceptional customer experiences using data and brand authenticity.
Lara Thom, Chief Marketing Officer from Guzman y Gomez will be talking about how she uses the brand and its values to make the guest experience the number one priority for the business. While Abbey Beck, Marketing Insights Manager from Dominos discusses how they transformed itself using innovation, data and insights to personalise the customer experience and provide better targeting and also how these tactics will be used in the future to further enhance the customer experience.

NSW Marketing 2019 & Beyond: Trends and Predictions
2018-11-14 18:00 - 20:30 | Michael Page, Level 32, 225 George Street, Sydney, NSW, 2000, Australia
The Marketing 2019 & Beyond event is an opportunity to gain valuable insider knowledge from some of the industry’s most experienced and engaging thought leaders. The expert panel will discuss future marketing trends across 5 key areas:

Content Marketing
Creative Marketing
Digital Marketing
Customer Experience
Data Driven Marketing and Career Management

Eight Steps to Successful Content Marketing
2018-11-15 | Incredible Communications’ Creative Hub, Suites 2-5, 838 Old Princes Highway, Sutherland, NSW, 2232, Australia
With so much money going into advertising each year, it is imperative that you have content that goes along the buying journey, this almost always ends in higher sales value and a longer relationship. With Google rewarding quality content and update frequency, mastering the art of content creation, promotion and distribution is an essential skill for business owners, marketing professionals and revenue drivers.
At this event, the speak will conduct a workshop which is focused on an 8 Step Process to successful content marketing:

Strategy Development
Ideation
Content Creation
Optimisation
Promotion
Distribution
Lead Nurture
Measurement

Marketing in 2028 - Brisbane
2018-11-15 17:00 - 20:00 | Flight Centre HQ, Southpoint, 275 Grey Street, South Brisbane, QLD, 4101, Australia
At this event, you will be looking at where marketing has been over the past 10 years as well as what to expect over the next 10. There will a Futurist who will be discussing what to expect, as well as a panel discussion to share ideas and insights for what is to come.
Here are just some of the things we’ll be discussing:

What might a marketer’s role look like in the next 10 years
How will we be working and what will change
What channels will we be using
What innovation we can expect, plus more!

As marketers we need to keep looking ahead, don’t miss out on this unique chance to prepare for the next decade!

Mobile Marketing APAC 2018
2018-11-16 08:00 - 17:00 | Impelus Limited, Level 23, 100 William Street, East Sydney, NWS, 2011, Australia
With the year coming to a close this event will be a full day of content designed for both App Marketers and Digital Marketers. This event is perfect for Australian and Nw Zealand brands, apps and tech companies. You will learn how to leverage mobile growth channels such as ad networks, social media channels and also mobile web.

Search Engine Bootcamp
2018-11-29 | Cliftons Sydney, Level 13, 60 Margaret Street, Sydney, Victoria, 2000, Australia
Search Engine Bootcamp has been created for anyone who works for a small business, marketing department or an agency who need a better understanding of search engine optimisation, to help with their line of work that is remotely connected to driving sales, visitors or customers. You will learn from the basics, keyword research, writing copy, local search, analytics or paid search marketing plus more.

Social Media for Business
2018-11-29 08:30 - 12:00 | InterContinental Perth, 815 Hay Street, Perth, WA, 6000, Australia
To help you succeed in digital marketing and social media, you need to understand how the platforms work. This event will look at Facebook, Twitter and Instagram and they will give you practical tips and tricks to increase you ROI. Attend this event for an in-depth look at the reasons why things happen the way they do on social and how you can maximise your efforts in a resource strapped environment.
This masterclass will take a look at:

How social communicates your brand
The basics of Facebook, Instagram, Twitter
What’s new & the latest trends in social media
Hashtags & other jargon, plus more!

Marketing Strategy for Creative Business
2018-12-01 13:30 - 16:30 | Creative Plus Business, Suite 3, Level 1 66 Oxford Street, Darlinghurst, NSW, 2010, Australia
This event is for anyone working for themselves in the arts or creative industries and who want to learn and understand Marketing, it will help you to device a strategy, making measurements and meeting goals, at this event you will also learn:

The key elements of a successful marketing campaign
The strategy behind your website
How to stay on top of social media
The myth of word of mouth… and much more!

TAS Marketing 2019 & Beyond: Trends and Predictions
2018-12-05 18:00 - 20:30 | Athenaeum Club, 29 Davey Street, Hobart, TAS, 7000, Australia
With the industry always changing it is not an easy task to forecast the future changes and trends, particularly as it will be defined by the technologies and trends that aren’t even on anyone’s radar right now. At this event the speakers will be sharing their thoughts on the marketing trends that they think will define 2019 and how it will re-shape how we approach the future.
The speakers will be discuss 6 key areas: Content Marketing, Creative Marketing, Digital Marketing, Customer Experience, Data Driven Marketing and Career Management.

Content Marketing - Creation, Curation and Strategies
2018-12-06 09:00 - 12:00 | InterContinental Perth, 815 Hay Street, Perth, WA, 6000, Australia
Do you understand the basics of digital marketing and are you ready to take it to the next level? Then this event is for you. You will learn the inside track for creating and curating content and how to maximise your efforts. You will be given insider knowledge and practical advice to grow your business through digital marketing.

WA Sundowner 2018
2018-12-06 17:30 - 19:30 | Goody Two’s, 40 Irwin Street, Perth, WA, 6000, Australia
ADMA WA is ending 2018 with a bang with the annual WA Sundowner at Goody Two’s to unwind and celebrate another big year. Let your hair down with some drinks and nibbles while we recap on the big topics covered this year in the marketing industry.

Social Media Course - Sydney (Dec)
2018-12-07 | Media School Studio – Sydney, 335 Clovelly Road, Clovelly, NSW, 2031, Australia
This course has been designed to help give you direction, tools and confidence to help you become more focused and effective. You will learn to think strategically about your social media so that you can be successful and it will give you practical tips for quick gains.

Internet Marketing Fundamentals Training
2018-12-17 | Regus – Sydney, Regus – Sydney Circular Quay Level 34 AMP Tower, 50 Bridge St, Sydney, NSW, 2000, Australia
With the marketing industry changing so much over the past decade and with the Internet changing the way people communicate, the Internet marketer’s dream has come true. With the use of all of the Social Media platforms and the low costs involved it is a marketing tool that can reach a large audience. At this event participants will also learn how to utilise your content.

International Conference on Computing, Information Technology, Artificial Intelligence, Engineering
2019-01-05 08:00 - 2019-01-06 17:00 | Holiday Inn Potts Point-Sydney
International Network for Applied Sciences and Engineering (ASEN) is a prestigious platform that helps to share knowledge, experience and foster collaborations across industry and academia, and evaluate emerging technologies across the globe. This forum is dedicated to encourage researchers to present and publish their research. Which can ultimately benefit the community development and research quality enhancement. Through this forum we encourage international scholars exchange the culture, history and explore innovative opportunities for network and academic excellence.

Marketing Plans and Their Secret Sauce - Brisbane
2019-02-06 08:00 - 10:30 | The Grove, 480 Queen Street, Brisbane, QLD, 4000, Australia
As we begin 2019, we are exploring how marketers do their planning for the year ahead, and importantly, what that plan actually looks like. We know that there is not one set process or template to and that each business will approach and design their plan in slightly different ways.
That’s why this month, we are looking at how various marketers undertake the task for both strategic plans and practical activities and what their secret sauce is for making it work for their team.
Regardless of whether you and your team have your plan completed, or if it’s a work in progress, this event will benefit you and give you a unique chance to look behind the curtain at what works for other marketers.
Our speakers will share:

The process involved in putting together their marketing plan
How the plan relates to the broader company goals and vision
Who is involved in compiling, reviewing, approving and implementing the plan
The actual format used for the plan/s
How long the plan is for and how it typically evolves over time

Don’t miss this chance to gain some insights and knowledge for marketing leaders to inspire your marketing approach!

Marketing Plans and Their Secret Sauce - Melbourne
2019-02-07 08:00 - 10:30 | Torrens University Australia, 196 Flinders Street, Melbourne, Victoria, 3000
As we begin 2019, we are exploring how marketers do their planning for the year ahead, and importantly, what that plan actually looks like. We know that there is not one set process or template and that each business will approach and design their plan in slightly different ways. That’s why this month, we are looking at how various marketers undertake the task for both strategic plans and practical activities and what their secret sauce is for making it work for their team.
Regardless of whether you and your team have your plan completed, or if it’s a work in progress, this event will benefit you and give you a unique chance to look behind the curtain at what works for other marketers.
Our speakers will share:

The process involved in putting together their marketing plan
How the plan relates to the broader company goals and vision
Who is involved in compiling, reviewing, approving and implementing the plan
The actual format used for the plan/s
How long the plan is for and how it typically evolves over time

Don’t miss this chance to gain some insights and knowledge for marketing leaders to inspire your marketing approach.

The Business of Events
2019-02-07 08:00 - 2019-02-08 17:00 | Sheraton Grand Sydney Hyde Park
Australia’s ultimate events industry conference, The Business of Events, will present a line-up of industry heavyweights that will offer senior executives a wealth of strategic business advice that addresses global trends and market opportunities.
Two-days of invaluable insight will show you how to identify new business to increase the bottom line, the future plans of major events and what this means for business growth, and how to capitalise on government strategies to attract international events.
If you are from an event organiser or agency, hotel, venue, airline, bureau or tech supplier, and guide the development of your business, this conference is for you.

Writing for The Web Short Course
2019-02-12 | 180 Lonsdale Street Melbourne, VIC 3000
Learn how to write compelling online copy.
Taught by a former Sydney Morning Herald editor and journalist, this fun and practical course covers:

how to write short, sharp and snappy sentences
creating great headlines and intros
formatting to improve readability
using links and subheads properly
search engine optimisation (SEO) tips
improving email newsletters/EDMs
writing for social media
usability and accessibility tips.

Only nine places are available to ensure every participant receives personalised attention.
Writing exercises are included throughout the class, so you can immediately practise what you’ve learnt.

Future Stores
2019-02-12 | PARKROYAL, 150 Day St, Sydney NSW 2000 Australia
At The Future Stores you will explore leading strategies and case studies about optimising your retail network and distribution strategy and boosting in-store customer experience. Learn how to organise your people, processes and technology to foster a culture of innovation that keeps you ahead of the game and retail competition.

CXO Leaders Summit Melbourne
2019-02-13 | Melbourne Convention Centre, 1 Convention Centre Pl, South Wharf, Vic, 3006, Australia
The CXO Leaders Summit Melbourne will highlight latest strategies and technologies that are leading the way and will examine current challenges that CXO’s are faced with. The Summit will provide senior marketing professionals with a unique opportunity to learn and interact with their peers through a series of professionally led sessions hosted by both international and local experts.
The one-to-one meetings with leading supplier companies will also provide a wealth of knowledge and offer opportunities for all attending delegates, while the informal networking sessions promise to create a unique interactive forum.

Social Media WA Summit 2019
2019-02-20 08:00 - 2019-02-23 17:00 | Novotel Perth Langley, 221 Adelaide Terrace, Perth, WA, 6000, Australia
With eight out of 10 Australians on social media, there is now an increased focus for the public to become more digitally accessible and transparent to the community. In order to engage citizens and inform the public, organisations are now focused on driving consumer engagement and effectively informing decision making across the West Coast of Australia.
Akolade’s Social Media WA Summit 2019 provides leading case studies exploring strategic planning for driven social media excellence, measuring ROI on social media activity and a look into the next wave of social media platforms. This summit brings together key social media experts to deliver case studies, insights and strategies to build audience trust and enhance consumer engagement.
Attend this summit and learn how to:

Establish a strategic plan to align social media initiatives with your organisational goals
Effectively measure ROI on your social media activity to enhance audience engagement
Realise the next wave of social media to sustain a strong public presence within the community
Enhance audience engagement and create timely content with limited budget and resources
Develop an effective social media narrative to ensure a targeted following

Search & Social: Fundamentals of Social Media and SEO
2019-02-26 10:00 - 13:00 | Studio 64 Group, 64 Mill Point Rd, South Perth, Perth, 6151, Australia
In our Search & Social: Fundamentals workshop, Reeva will teach you the key SEO essentials to give you the confidence to tackle your own SEO.
Carma will show you how to optimise and manage your Social Media accounts and measure your results so you know exactly what’s working.
SEO with Reeva

What Is SEO
Keyword Research Strategies & Tools
On Page Optimisation Essentials
How to nail Google My Business
Google Analytics & Conversion Tracking
Social Media With Carma
What Social Media can do
Your audience and how to use it
Platforms – where are your fans?
Optimisation (Social SEO if you will…)
Content themes & posting formats ￼Metrics – how and what to measure
Tools & tips

Together We’ll Cover

How these two aspects of digital marketing work together to create cohesion for your brand
Why Social Media can help your search results
How to create efficiencies in your digital marketing
How you can save time and effort

What You’ll Get:

The confidence to optimise your own website and social media
A working knowledge of SEO so you won’t be bamboozled by anyone again
A workbook that will guide you through optimising your website in your own time
Our list of essential tools and websites that will help you with your online marketing
A heap of new business besties and contacts
Plenty of tea, coffee, water, and snacks to keep you going
Loads of new ideas to start actively growing your business through SEO and social media
