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DTSTART;TZID=Australia/Melbourne:20150311T120000
DTEND;TZID=Australia/Melbourne:20150311T140000
DTSTAMP:20260405T084211
CREATED:20150302T232230Z
LAST-MODIFIED:20150302T232230Z
UID:6459-1426075200-1426082400@marketing.com.au
SUMMARY:APSMA Managing Partner Panel
DESCRIPTION:Join the APSMA Managing Partner panel as they discuss the value of business development\, marketing and communications. \nWe all agree that business development\, marketing and communication practices are integral to running a successful professional services firm. \nAlthough\, the value of these practices is often debated with internal stakeholders who can view our efforts as ‘fee burners’ and not fee earners. This perception can make demonstrating return on investment all the more challenging. \nJoin our esteemed panel of managing partners as they look at market impacts on professional services firms; discuss how the business development\, marketing and communications functions are considered within firms; and how we as practitioners can best demonstrate the strategic value of marketing and business development within our own firms. \nThis interactive session provides an opportunity to engage with our panelists and learn how to positively influence internal stakeholders\, bring additional value to your dealings with them\, and increase ROI within your team.
URL:https://marketing.com.au/event/apsma-managing-partner-panel/
LOCATION:URS\, Level 17\, 240 Queen Street\, Brisbane\, Queesland\, 4000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane,Marketing,Presentation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150312T063000
DTEND;TZID=Australia/Melbourne:20150312T233000
DTSTAMP:20260405T084211
CREATED:20150302T224302Z
LAST-MODIFIED:20150302T224302Z
UID:6455-1426141800-1426203000@marketing.com.au
SUMMARY:AIMIA Awards
DESCRIPTION:The Amys are turning 21 and the AIMIA is throwing a celebration that’s not to be missed! \nThe 21st AIMIA Awards is the networking event of the year and will recognise the greatest work from Australia’s digital content\, services and applications industry. \nFinalists for the 21st AIMIA Awards have now been announced\, with 111 entries selected as finalists across 30 categories. You can view the finalists here: https://aimia.worldsecuresystems.com/awards/finalists \nWinners of the Awards will be announced and celebrated at Town Hall in Sydney on Thursday 12th March 2015.
URL:https://marketing.com.au/event/aimia-awards/
LOCATION:Sydney Town Hall\, 483 George Street\, Sydney\, New South Wales\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,Digital Marketing,Sydney
ORGANIZER;CN="The Digital Industry Association of Australia (AIMA)":MAILTO:02 9248 7900
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150312T070000
DTEND;TZID=Australia/Melbourne:20150312T083000
DTSTAMP:20260405T084211
CREATED:20150302T232628Z
LAST-MODIFIED:20150302T232628Z
UID:6461-1426143600-1426149000@marketing.com.au
SUMMARY:Maximising Investment in Sponsorships
DESCRIPTION:Marketing professionals are often tasked with identifying prospective sponsorships for their firm and ensuring they are managed and leveraged effectively. Throughout the process\, we often need to navigate and manage reputational risks\, project management pitfalls and external stakeholders. If managed well\, sponsorships can provide a great opportunity to increase brand awareness\, offer unique networking opportunities and generate leads for new business. \nEarlier this year\, business technology solutions company Avanade\, announced a global sponsorship of Williams Martini Formula One Racing. The first event for the season and the sponsorship will be the 2015 Formula 1 ® Rolex Australian Grand Prix. The sponsorship will see Avanade develop a new digital enterprise platform to optimise Williams Martini Racing’s business performance both on and off the track. In return\, Avanade will receive global profiling and promotion as a key event sponsor. \nWe are fortunate to be joined by Avanade’s global CMO\, Stella Goulet\, and Williams Martini Racing CIO\, Graeme Hackland\, for a discussion about what it took to negotiate and activate this global sponsorship. At this session\, they will cover; \n•Negotiation of sponsorship scope\n•Relationship management\n•Execution of sponsorship activities\n•The importance of communication\, and\n•Benefits of a global versus local approach to sponsorship in a global company\nVia this interactive case study\, professional services marketers will be able to benefit from practical tips that can be applied to sponsorship opportunities and engagements to maximise investment.
URL:https://marketing.com.au/event/maximising-investment-sponsorships/
LOCATION:Herbert Smith Freehills\, Level 42\, 101 Collins Street\, Melbourne\, Victoria\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Melbourne,Presentation
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20150317
DTEND;VALUE=DATE:20150318
DTSTAMP:20260405T084211
CREATED:20150302T050018Z
LAST-MODIFIED:20150302T050018Z
UID:6440-1426550400-1426636799@marketing.com.au
SUMMARY:Digital Leadership Training Seminar
DESCRIPTION:The Digital Leadership Training Seminar is for executives\, marketing teams\, and marketing departments who want to be able to build a strong online presence\, with all of their digital and online assets working together\, into a comprehensive and complete digital ecosystem. \nYou will learn how to:\n>> Create a digital strategy that works\, and developing your content mastery\n>> Use social media and sharing to grow your audience\, and how to enhance your brand online\n>> Align your website across your entire online platform\n>> Develop a working sales funnel as well as creating effective advertising campaigns to grow your audience and sales \nThis is about the key fundamentals in building a sound online platform that allows you to properly manage and grow the business.
URL:https://marketing.com.au/event/digital-leadership-training-seminar/
LOCATION:The George\, 216 St Georges Terrace\, Perth\, Western Australia\, 6000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Perth,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20150317
DTEND;VALUE=DATE:20150319
DTSTAMP:20260405T084211
CREATED:20150116T045909Z
LAST-MODIFIED:20201002T060013Z
UID:6360-1426550400-1426723199@marketing.com.au
SUMMARY:Google Analytics Training
DESCRIPTION:Learn how to measure and improve your online channels with Google certified experts from Loves Data. \nWhether you’re new to online marketing and measurement\, studying to take your individual qualification exams\, in need of a refresher or wanting to boost your skills\, these classroom-style courses will help take your knowledge to the next level. Loves Data provides comprehensive education programs which cover the latest features\, present real world solutions and are Google approved. \nWhy should I attend? \n\nYou will learn essential skills and techniques in a small classroom setting. Get answers to your questions from Google certified experts and network with peers during breaks.\nGoogle selects Loves Data to train their clients – so should you!\nAccurate\, up-to-date and comprehensive product training\nReal world solutions presented by Google certified experts\nLearn Google’s own best practices from setup to advanced features\n\nThis event will be held over two days. Participants can choose to attend on both days\, or one or the other.
URL:https://marketing.com.au/event/google-analytics-training-2/
LOCATION:Central Plaza One\, Level 19\, 345 Queen Street\, Brisbane\, Queensland\, 4000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane,Digital Marketing,SEO,Workshop
ORGANIZER;CN="Loves Data":MAILTO:info(at)lovesdata.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150318T083000
DTEND;TZID=Australia/Melbourne:20150318T123000
DTSTAMP:20260405T084211
CREATED:20150302T233424Z
LAST-MODIFIED:20210131T055419Z
UID:6463-1426667400-1426681800@marketing.com.au
SUMMARY:IAB Training: Digital Landscape and Digital Trends - Sydney
DESCRIPTION:Video is still king\, Mobile is the new queen and they met using data. \nWho should attend\n•Media publishers\, media agencies and advertisers\n•People who are new to media / digital advertising\n•People who have worked in advertising for a while and need to get up to speed quickly on digital advertising\n•People who have been out of the industry for a while and / or looking for a refresher course \nWhat you will learn\n•How Aussies are using the internet across multiple devices\n•How this impacts marketing budget allocation\n•Future forecasts and why video continues to reign\n•Why Mobile and Data is bringing it all together\n•New trends and what is emerging in the video space \nExpert Trainers\nEllie Rogers\, Head of Agency\, Australia & New Zealand\, Facebook\nSarah Hassanin\, Managing Director\, Videology Australia & New Zealand\n+ Industry Guest Speakers \n 
URL:https://marketing.com.au/event/iab-training-digital-landscape/
LOCATION:Unnamed Venue\, Level 5\, 88 George Street\, Sydney\, New South Wales\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Presentation,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20150319
DTEND;VALUE=DATE:20150320
DTSTAMP:20260405T084211
CREATED:20150302T054032Z
LAST-MODIFIED:20150302T054032Z
UID:6449-1426723200-1426809599@marketing.com.au
SUMMARY:Tinderbox - The Art of Digital Conversation
DESCRIPTION:Humans exist through their community and their conversation. Brands are no different\, and particularly brand that have been created through the Brand Storytelling process. Conversation is the oxygen that sustains great\, human brands\, and done well\, creates tribes of customers and fans. \nThe art of digital conversation teaches you how to take that authentic story you have developed for your brand\, and expressing it in a way that triggers deep emotional responses. It’s about discovering a language that shapes the content you create or curate online\, forming it into a natural expression of your brand.
URL:https://marketing.com.au/event/tinderbox-art-digital-conversation/
LOCATION:Unnamed Venue\, Perth\, Western Australia\, 6000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Perth,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20150320
DTEND;VALUE=DATE:20150321
DTSTAMP:20260405T084211
CREATED:20150302T050510Z
LAST-MODIFIED:20150302T050510Z
UID:6443-1426809600-1426895999@marketing.com.au
SUMMARY:Content Marketing Fundamental Workshop
DESCRIPTION:“Content marketing is a marketing technique concerned with creating and distributing relevant and valuable content to attract\, acquire and engage a clearly defined and understood target audience – with the objective of driving profitable customer action” (The Content Marketing Institute 2013).  \nIn this one day intensive workshop participants will learn the principles and methodology of content marketing\, including how to develop a content marketing strategy\, writing a content marketing plan\, and how to develop your content machine to realise results. Participants will also gain an understanding of how to optimise content to generate leads.  \nInformation presented includes case studies\, current research\, and practical hands-on tips. Participants have the opportunity to learn from each other with discussion of experiences encouraged by the facilitator.  \nPlease bring your laptop computer
URL:https://marketing.com.au/event/content-marketing-fundamental-workshop/
LOCATION:Cliftons Sydney\, Level 13\, 60 Margaret Street\, Sydney\, Victoria\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20150323
DTEND;VALUE=DATE:20150324
DTSTAMP:20260405T084211
CREATED:20150302T050831Z
LAST-MODIFIED:20150302T050831Z
UID:6444-1427068800-1427155199@marketing.com.au
SUMMARY:Events Promotion and Sponsorship Fundamentals Workshop
DESCRIPTION:This one day intensive introduces participants to the concept of using integrated marketing communications\, including sponsorship\, to successfully market consumer and business events. Learning outcomes include techniques for identifying and attracting sponsors\, pitching to them and engaging them in the process. On completion of this workshop participants will also understand how to leverage communication tools such as advertising\, marketing public relations and digital resources to improve the short term financial objectives together with long term brand building.  \nThe Strength of this workshop is the method by which your facilitator will “lift the lid” on tried and true techniques and will help you relate these to your own situation through a high level of participation and interaction throughout the day.
URL:https://marketing.com.au/event/events-promotion-sponsorship-fundamentals-workshop/
LOCATION:Cliftons Sydney\, Level 13\, 60 Margaret Street\, Sydney\, Victoria\, 2000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150323T073000
DTEND;TZID=Australia/Melbourne:20150323T100000
DTSTAMP:20260405T084211
CREATED:20150311T025018Z
LAST-MODIFIED:20150311T025018Z
UID:6491-1427095800-1427104800@marketing.com.au
SUMMARY:Breakfast Seminar - Social Media Trends & Opportunities
DESCRIPTION:Breakfast Seminar on Social Media Trends & Opportunities. \nSpeakers from Twitter\, ManageFlitter and More.  \nTickets are only $15.  \nHealthy Breakfast snacks\, tea and coffee provided.
URL:https://marketing.com.au/event/breakfast-seminar-social-media-trends-and-opportunities/
LOCATION:Mitchell Theatre\, Sydney Mechanics’ School of Arts\, Level 1\, 280 Pitt Street\, \, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Meetup,Presentation,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20150324
DTEND;VALUE=DATE:20150325
DTSTAMP:20260405T084211
CREATED:20141230T140400Z
LAST-MODIFIED:20201002T005441Z
UID:6311-1427155200-1427241599@marketing.com.au
SUMMARY:ADMA Data Day - Sydney
DESCRIPTION:ADMA Data Day is the pre-eminent data driven event for all businesses. In its 11th year\, Data Day will provide a world class list of speakers\, delivering real insights into how companies are winning with data. \nYour competitors are planning to make more of data. Make sure you’re ahead of them. Register today. \nTHE PROGRAM HAS BEEN DESIGNED TO GIVE YOU REAL UNDERSTANDING OF DATA STRATEGIES \n\nUnlock data success for your business by using it as an asset.\nLearn how to find real insights to derive deeper relationships with your customers.\nDiscover how to influence behavioUr in real-time.\nFind out how to manage data talent and integrate IT into your organisation.\n\nRegister today at www.admadataday.com.au
URL:https://marketing.com.au/event/adma-data-day/
LOCATION:Sofitel Sydney Wentworth Hotel\, 61-101 Philip Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Marketing,Melbourne,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150324T130000
DTEND;TZID=Australia/Melbourne:20150324T180000
DTSTAMP:20260405T084211
CREATED:20150302T054425Z
LAST-MODIFIED:20150302T054425Z
UID:6451-1427202000-1427220000@marketing.com.au
SUMMARY:Design Business Council - Business Model Workshop
DESCRIPTION:Building a business model for your studio \nThis workshop is for start ups or established studios who want to step back and examine their business model. \nThis workshop will help you examine your clients and critically define their value to you (both financial and design); understand the relationship you have with them and what it is that you offer as design value. \nYou will also examine how you communicate; how you will market to them as well as the resources and partners you will need to do all this. You are then shown how to calculate what all this will cost and the type of revenue streams you can get. \nBuilding a new business model is a five hour face-to-face workshop that shows studio owners and managers how to critically evaluate the business they have and plan out the business they want. The workshop uses the Design business model canvas tool to do all this. \nAGDA Members are eligible for a 10% discount.
URL:https://marketing.com.au/event/design-business-council-business-model-workshop/
LOCATION:Design Business School\, Level 3\, 362 Little Bourke Street\, Melbourne\, Victoria\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Melbourne,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150325T183000
DTEND;TZID=Australia/Melbourne:20150325T210000
DTSTAMP:20260405T084211
CREATED:20150304T041359Z
LAST-MODIFIED:20150304T041359Z
UID:6467-1427308200-1427317200@marketing.com.au
SUMMARY:Online Marketing Sydney: Advanced Growth Hacking Strategies
DESCRIPTION:Brian Ritchie who is a Growth Hacker at Ex-GoCatch (a taxi booking app) will be talking about advanced growth hacking strategies for mobile apps and also the fierce fight against the market dominating Uber by a local\, home grown competitor. Brian will share his secrets and tactics that insure continued growth of GoCatch’s user base and also repeat usage of the taxi booking app.
URL:https://marketing.com.au/event/online-marketing-sydney-advanced-growth-hacking-strategies/
LOCATION:Saxons Training Centre\, Level 6\, 10 Barrack Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Meetup,SEO,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20150326
DTEND;VALUE=DATE:20150327
DTSTAMP:20260405T084211
CREATED:20150202T053629Z
LAST-MODIFIED:20201002T060132Z
UID:6429-1427328000-1427414399@marketing.com.au
SUMMARY:ADMA Data Day - Melbourne
DESCRIPTION:ADMA Data Day is the pre-eminent data driven event for all businesses. In its 11th year\, Data Day will provide a world class list of speakers\, delivering real insights into how companies are winning with data. \nYour competitors are planning to make more of data. Make sure you’re ahead of them. Register today. \nTHE PROGRAM HAS BEEN DESIGNED TO GIVE YOU REAL UNDERSTANDING OF DATA STRATEGIES \n\nUnlock data success for your business by using it as an asset.\nLearn how to find real insights to derive deeper relationships with your customers.\nDiscover how to influence behaviour in real-time.\nFind out how to manage data talent and integrate IT into your organisation.\n\nRegister today at www.admadataday.com.au
URL:https://marketing.com.au/event/adma-data-day-melbourne/
LOCATION:Crown Plaza Melbourne\, 1-5 Spencer St\, Docklands\, VIC\, 3008
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20150327
DTEND;VALUE=DATE:20150328
DTSTAMP:20260405T084211
CREATED:20150302T051534Z
LAST-MODIFIED:20150302T051534Z
UID:6445-1427414400-1427500799@marketing.com.au
SUMMARY:Online Writing Fundamentals Workshop
DESCRIPTION:This one day intensive workshop aims to equip participants with particular writing skills to enhance their ability to produce engaging online copy. Most people find themselves needing to write for an online medium and the demand for web based copy is on the rise. This can mean producing engaging copy for your company’s website\, creating interesting articles for a blog or meaningful e-newsletters to your stakeholders.  \nWriting engaging copy for online mediums involves skill\, thought and planning as well as technique. Web-based writing does differ from writing for print and is something we all increasingly need to be able to produce. Through this workshop\, you will learn a variety of writing techniques and skills that will help transform your words from drab to fab and engage your target audience.
URL:https://marketing.com.au/event/online-writing-fundamentals-workshop/
LOCATION:Cliftons Brisbane\, Level 3\, 288 Edward Street\, Brisbane\, Queensland\, 5000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane,Content Marketing,Digital Marketing,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150331T073000
DTEND;TZID=Australia/Melbourne:20150331T100000
DTSTAMP:20260405T084211
CREATED:20150302T224622Z
LAST-MODIFIED:20150302T224622Z
UID:6457-1427787000-1427796000@marketing.com.au
SUMMARY:The Next Generation of Marketing
DESCRIPTION:Marketing 3.0: Technology Led Intelligent Advertising \nDiscover how advertisers are utilising new technologies in a bid to move one step closer to the holy grail of advertising; one-to-one communication at scale. \nFollowing the sell-out success of the Sydney edition we’re bringing Marketing 3.0 to Melbourne! \nFirst there was Marketing 1.0. An era of broadcast media\, where identifying and exploiting consumer behavioural psychology dominated and the big ad campaign prevailed. \nThen came Marketing 2.0\, the age of targeting\, marketers had to slice up the universe of potential customers along broad lines of demographics\, behavioural segments and contextual categories. \nNow Marketing 3.0: The age of optimisation\, where programmatic media buying is revolutionising the advertising industry \nPeople are multi-dimensional. In the age of optimization\, marketers don’t have to look at the consumer universe as a series of broad segments. \nBringing Big Data to advertising means marketeers can keep layering on more and more attributes\, resulting in an increasingly sophisticated understanding of each consumer. Ultimately\, it means they will have one-to-one conversations with their prospects. \nJoin AIMIA for an exclusive Breakfast Seminar to discuss and dissect how digital marketing is fundamentally shifting with the explosion of programmatic media buying and how this is giving advertisers the opportunity to efficiently place the right ad in front of the right audience on the right platform at the right time. \n(Place are limited so please book early) \nKey topics include:\n•What are the principles of programmatic trading\, what does the jargon really mean and what opportunities are available for your marketing campaign\n•Uncover the possibilities that programmatic trading brings to all stakeholders; from advertisers and agencies to publishers and data vendors\n•What is the future of programmatic advertising? TV\, outdoor\, radio?
URL:https://marketing.com.au/event/next-generation-marketing/
LOCATION:TBC\, Melbourne\, Victoria\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Melbourne,Workshop
ORGANIZER;CN="The Digital Industry Association of Australia (AIMA)":MAILTO:02 9248 7900
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150331T073000
DTEND;TZID=Australia/Melbourne:20150331T223000
DTSTAMP:20260405T084211
CREATED:20150116T061655Z
LAST-MODIFIED:20150116T061655Z
UID:6378-1427787000-1427841000@marketing.com.au
SUMMARY:Marketing 3.0: Technology Led Intelligent Advertising
DESCRIPTION:Discover how advertisers are utilising new technologies in a bid to move one step closer to the holy grail of advertising; one-to-one communication at scale.\nFollowing the sell-out success of the Sydney edition we’re bringing Marketing 3.0 to Melbourne! \nFirst there was Marketing 1.0. An era of broadcast media\, where identifying and exploiting consumer behavioural psychology dominated and the big ad campaign prevailed. \nThen came Marketing 2.0\, the age of targeting\, marketers had to slice up the universe of potential customers along broad lines of demographics\, behavioral segments and contextual categories. \nNow Marketing 3.0: The age of optimisation\, where programmatic media buying is revolutionising the advertising industry \nPeople are multi-dimensional. In the age of optimization\, marketers don’t have to look at the consumer universe as a series of broad segments. \nBringing Big Data to advertising means marketeers can keep layering on more and more attributes\, resulting in an increasingly sophisticated understanding of each consumer. Ultimately\, it means they will have one-to-one conversations with their prospects. \nJoin AIMIA for an exclusive Breakfast Seminar to discuss and dissect how digital marketing is fundamentally shifting with the explosion of programmatic media buying and how this is giving advertisers the opportunity to efficiently place the right ad in front of the right audience on the right platform at the right time. (Place are limited so please book early)
URL:https://marketing.com.au/event/marketing-3-0-technology-led-intelligent-advertising/
LOCATION:To be confirmed
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Marketing,Melbourne,Presentation
ORGANIZER;CN="The Digital Industry Association of Australia (AIMA)":MAILTO:02 9248 7900
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20150415
DTEND;VALUE=DATE:20150416
DTSTAMP:20260405T084211
CREATED:20150324T031636Z
LAST-MODIFIED:20150324T031636Z
UID:6551-1429056000-1429142399@marketing.com.au
SUMMARY:Content Creation Day: Melbourne
DESCRIPTION:Content Creation Day is a workshop designed to teach marketers to design\, create\, use and upload content for social media using the latest content generating tools with the help of 4 leading content creation experts. \nThe workshop will allow participants to interact with and learn from 4 social media and content creation experts on various topics\, from: \n\nCreating engaging visual content for social media\nCreating video content on a small budget\nBranding and strategy related to AV content\nCreating content using mobile phones and devices.
URL:https://marketing.com.au/event/content-creation-day-melbourne/
LOCATION:Rydges Melbourne\, 186 Exhibition Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Topics,All Event Types,Content Marketing,Melbourne,Social Media,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20150416
DTEND;VALUE=DATE:20150417
DTSTAMP:20260405T084211
CREATED:20150324T024544Z
LAST-MODIFIED:20150324T024544Z
UID:6549-1429142400-1429228799@marketing.com.au
SUMMARY:The Australian Government: Social Media Best Practice Toolkit 2015
DESCRIPTION:Australian Government: Social Media Best Practice Toolkit 2015 is a case study and strategy driven event that aims to address the continuously evolving world of online interaction and social media networking and marketing. The Australian government along with other public sector organizations\, need to hear and share up to date strategies\, case studies and best practices that have been successful with social media interactions.
URL:https://marketing.com.au/event/the-australian-government-social-media-best-practice-toolkit-2015/
LOCATION:Rydges Melbourne\, 186 Exhibition Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Topics,All Event Types,Conference,Melbourne,SEO,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20150419
DTEND;VALUE=DATE:20150422
DTSTAMP:20260405T084211
CREATED:20141230T134425Z
LAST-MODIFIED:20141230T134425Z
UID:6306-1429401600-1429660799@marketing.com.au
SUMMARY:2015 World Social Marketing Conference
DESCRIPTION:The mission of the 2015 World Social Marketing Conference is to help build a global movement dedicated to capturing\, spreading and nurturing good practice in Social Marketing\, as well as increase the efficiency and effectiveness of Social Marketing practice at both operational and strategic levels. The event will offer attendees new ideas and evidence presented by global thought leaders and practitioners.
URL:https://marketing.com.au/event/2015-world-social-marketing-conference/
LOCATION:RYDGES WORLD SQUARE\, 389 Pitt Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150420T073000
DTEND;TZID=Australia/Melbourne:20150420T094000
DTSTAMP:20260405T084211
CREATED:20150409T064414Z
LAST-MODIFIED:20210131T055701Z
UID:6616-1429515000-1429522800@marketing.com.au
SUMMARY:Sydney Breakfast Seminar - Mobile Opportunities
DESCRIPTION:Sydney Breakfast Seminar – Mobile Opportunities – 4 Industry Leading Speakers – Tickets Only $15
URL:https://marketing.com.au/event/sydney-breakfast-seminar-mobile-opportunities/
LOCATION:Mitchell Theatre\, Sydney Mechanics’ School of Arts\, Level 1\, 280 Pitt Street\, \, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Marketing,Presentation,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150421T090000
DTEND;TZID=Australia/Melbourne:20150421T110000
DTSTAMP:20260405T084211
CREATED:20150401T102525Z
LAST-MODIFIED:20150401T102525Z
UID:6610-1429606800-1429614000@marketing.com.au
SUMMARY:IAB Mobile Landscape 2015 Results
DESCRIPTION:IAB Mobile Landscape 2015 Results – Melbourne\nThis event will reveal the findings from IAB Australia’s 3rd Annual Industry Study on the state of the Mobile Advertising Market in Australia. Find out how mobile spending is shifting\, how marketing metrics are being tracked and what findings are effective. This event will include a showcase in what has shown to work in mobile creativity to help marketers stretch their current thinking on how mobile advertising can help grow their brand.
URL:https://marketing.com.au/event/iab-mobile-landscape-2015-results/
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Market Research,Marketing,Melbourne,Presentation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150421T180000
DTEND;TZID=Australia/Melbourne:20150421T203000
DTSTAMP:20260405T084211
CREATED:20150409T070132Z
LAST-MODIFIED:20150409T070132Z
UID:6617-1429639200-1429648200@marketing.com.au
SUMMARY:Email marketing - Why it still works
DESCRIPTION:Our 21 April Networx looks at Email Marketing – Why it still works! Our panel includes Email Marketing and CRM professionals and practitioners across banking\, wellness and not for profit.
URL:https://marketing.com.au/event/email-marketing-why-it-still-works/
LOCATION:Unnamed Venue\, 9 Bayswater Road\, Potts Point\, NSW\, 2011\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Marketing,Presentation,Sydney
ORGANIZER;CN="Double Edge PR":MAILTO:simone(at)doubleedge.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150423T123000
DTEND;TZID=Australia/Melbourne:20150423T133000
DTSTAMP:20260405T084211
CREATED:20150413T071028Z
LAST-MODIFIED:20150413T071028Z
UID:6629-1429792200-1429795800@marketing.com.au
SUMMARY:April Lunch n' Learn 2015
DESCRIPTION:The April Lunch n’ Learn 2015 is a lunch meet up covering the topic of “Technology: Could vs Should”. This lunch will discuss the endless technological opportunities we “could” use\, and what we “should” use to help drive our business. This Lunch will allow participants to discuss with the MD of the digital agency\, Tribal Sydney\, on how he has managed to navigate through the “could” and “should” of technologies and where they have proven successful for driving his business. \n 
URL:https://marketing.com.au/event/april-lunch-n-learn-2015/
LOCATION:Australia Post\, Level 10\, 111 Bourke Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Dinner,Market Research,Marketing,Meetup,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150428T073000
DTEND;TZID=Australia/Melbourne:20150428T090000
DTSTAMP:20260405T084211
CREATED:20150402T002445Z
LAST-MODIFIED:20150402T002445Z
UID:6604-1430206200-1430211600@marketing.com.au
SUMMARY:AMI: Customer Centric Marketing
DESCRIPTION:The most effective way to build company value and deliver sustainable growth is through creating a unique customer experience. This breakfast is a close and personal seminar and chance to interact and network with two leading marketing minds\, Mathew Tice\, founding partner and managing director for Asia-Pacific at the Palladium Group\, and Katharina Kuehn\, a Consumer Neuroscientist and professional speaker and director at RDG Insights.
URL:https://marketing.com.au/event/ami-customer-centric-marketing/
LOCATION:MGSM Executive Conference Centre\, Level 7\, 37 Pitt Street\, Sydney\, NSW\, 2000 \, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Dinner,Marketing,Meetup,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150428T080000
DTEND;TZID=Australia/Melbourne:20150428T130000
DTSTAMP:20260405T084211
CREATED:20150415T071557Z
LAST-MODIFIED:20150415T071557Z
UID:6631-1430208000-1430226000@marketing.com.au
SUMMARY:The Future of Digital Advertising
DESCRIPTION:This event will discuss various topics and cover what is shaping\, influencing and driving digital advertising and marketing through this year and the next. \nWhat if advertisers and marketers stop caring about the what pipeline should they advertise through and started caring about the quality of the message they’re sending. In 2015\, consumers don’t “go online” anymore\, we are all online\, moving towards a world of total connectivity. With the ever growing and evolving technologies that allow us to connect to one and another\, marketers need to more efficiently connect with consumers\, this presentation will address many of the issues around “spray and pray” advertising and how to effectively get the attention of your target market through quality over quantity marketing. \n  \n 
URL:https://marketing.com.au/event/the-future-of-digital-advertising/
LOCATION:RMIT City Campus – Storey Hall\, Building 16\, Level 7\, "Green Brain". 342 Swanston Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Market Research,Marketing,Melbourne,Presentation,Social Media
ORGANIZER;CN="AIMIA":MAILTO:info(at)aimia.com.au 
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150429T063000
DTEND;TZID=Australia/Melbourne:20150429T170000
DTSTAMP:20260405T084211
CREATED:20150304T042034Z
LAST-MODIFIED:20150304T042034Z
UID:6470-1430289000-1430326800@marketing.com.au
SUMMARY:Online Marketing Sydney: Advanced Content Marketing Event - News Corp Australia & Prosperity Media
DESCRIPTION:At this month’s meetup\, Brad Forster from News Corp Australia will discuss how News Corp Australia optimizes their Content Marketing assets for news portals like News.com.au. \nAlso\, a presentation from James Norquay who is the Director at Prosperity Media that works with well known startups & ASX listed companies to expand SEO and Content Marketing efforts in the Australian market.
URL:https://marketing.com.au/event/online-marketing-sydney-advanced-content-marketing-event-news-corp-australia-prosperity-media/
LOCATION:Saxons Training Centre\, Level 6\, 10 Barrack Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Meetup,SEO,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150430T163000
DTEND;TZID=Australia/Melbourne:20150430T183000
DTSTAMP:20260405T084211
CREATED:20150413T065345Z
LAST-MODIFIED:20150413T065345Z
UID:6627-1430411400-1430418600@marketing.com.au
SUMMARY:ADMA Town Hall: Technology
DESCRIPTION:The first ADMA “Technology Town Hall” – A new series of events where the following will be addressed: \n\nDiscover what technology stack will work for your business.\nExecution and implementation challenges of the business and change management requirements.\nWhat technologies will we be looking at utilizing next?\nHow to deal with the shortage of experienced marketers and analysts\n\n 
URL:https://marketing.com.au/event/adma-town-hall-technology/
LOCATION:Unnamed Venue\, Level 23\, Westpac\, 275 Kent Street \, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Marketing,Presentation,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150501T180000
DTEND;TZID=Australia/Melbourne:20150501T220000
DTSTAMP:20260405T084211
CREATED:20150421T024937Z
LAST-MODIFIED:20150421T024937Z
UID:6654-1430503200-1430517600@marketing.com.au
SUMMARY:The ‘Wish I’d Thought of That’ Salmat Showdown
DESCRIPTION:This event is a advertising competition for Letterbox Media. You have two hours to create and present a Letterbox Media concept that will be used nationally for The Fred Hollows Foundation. The winner of this event will walk away with 2 x tickets to Spikes Asia\, flights for two\, 3 nights accommodation and $2\,000 spending money. Entries are limited \n 
URL:https://marketing.com.au/event/the-wish-id-thought-of-that-salmat-showdown/
LOCATION:Harbour 220\, Level 15\, Hudson House 131 Macquarie Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Award,Marketing,Presentation,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150514T083000
DTEND;TZID=Australia/Melbourne:20150514T123000
DTSTAMP:20260405T084211
CREATED:20150405T113418Z
LAST-MODIFIED:20201002T050808Z
UID:6612-1431592200-1431606600@marketing.com.au
SUMMARY:IAB Training: Social Advertising
DESCRIPTION:This IAB Training event module will look through the history of social media and the world it has created\, the current trends and options for advertisers to use the social media platform to drive awareness\, loyalty and sales through. Up to one third of Australians start their day off with social media rather than eating breakfast\, the world of social media is booming and this training module will address best practices and advertising techniques to take advantage of the opportunities social media advertising presents.
URL:https://marketing.com.au/event/iab-training-social-advertising-2/
LOCATION:IAB\, The Rocks\, Sydney\, Level 5\, 88 George Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Digital Marketing,Presentation,Social Media,Sydney,Workshop
END:VEVENT
END:VCALENDAR