Online Retailer Conference & Expo
2021-07-21 - 2021-07-22 | ICC Sydney, 14 Darling Drive, Sydney, NSW, 2000, Australia
Online Retailer Conference & Expo is the #1 meeting destination for the ecommerce industry to access the relevant strategic insights, solutions, technologies and connections that make a positive difference to your business in 2021 and beyond – no matter what stage of online retail you are in.

2600+ Professionals | 110 Speakers | 5 Stages | 120 Exhibitors | 6 Content Streams

CONFERENCE

The largest online retail conference in Australia, featuring insights, case studies and panel discussions from leading local and international retailers.

EXPO

Ecommerce tailored education, networking events and a wide variety of solution providers for retailers of all sizes to learn and connect to achieve their goals.

ORIAS

The original and most sought after awards night in the industry, bringing together all retailers to celebrate the excellence in online retail throughout the year. ​

Who Attends

Online Retailer is the industry’s number one meeting place, bringing together a diverse mix of attendees across digital, retail, technology, marketing, and ecommerce across a variety of industries:

Fashion and Apparel
Personal and Recreational Goods
B2B Services
Toys, Electronics, Games
Daily Deals and Marketplaces
Homewares and Appliances
Media, IT, Finance and Services
Groceries and Liquor
Department and Variety Stores

BrightonSEO Summer 2021
2021-07-22 - 2021-07-23 | Online
Where search marketers go to learn to do their jobs better.
We’ve pulled together some of the best speakers in the field – here’s who’s lined up so far:

Aaron Barefoot, London Stock Exchange Group (LSEG)
Building SEO Client-Side From the Ground Up, Amy Stamper, Impression
Improving Traffic Quality in A More Private World, Alex Wright, Clicky Media
Headless SEO – Optimising Next Gen Sites, Allegra Chapman, Watch This Sp_ce
Does the digital sector have a diversity problem?, Alice Logan, ROAST
Mergers, acquisitions & SEO: how to get the most out of acquired digital assets, Andrea Volpini, WordLift
SEO Automation using GPT3 and Transformer based language models, Arpun Bhuhi, Brainlabs
Playing Pac-Man: How to Identify and Fix Cannibalisation, Azeem Ahmad, Azeem Digital
Diversity and Inclusion in Marketing: One Year On – Why Has Nothing Changed?, Becky Simms, Reflect Digital
Supercharging SEO impact by understanding user intent, Billie Hyde, The SEO Works
How to cultivate a great relationship with developers, Chris Czermak, MacNaught Digital
Image Link Building – Turning Your Smartphone Camera Into a Semi-passive Link Source, ContentUK
How to create a community around your B2B niche, Crystal Carter, Optix Solutions
Markup Like You Mean It: Structured Data Tactics for SMEs, Dan Smullen, Mediahuis
Paywall SEO: Digital First Print Second, From 0 to 35k subscribers in a year, Dan Taylor, SALT.agency
Migration Strategies For Merging Multiple Websites Into One, Danny McMillan, Seller Sessions
Getting The Most Of A9 On Amazon, Dave Peiris, Propellernet
Beyond Lighthouse: How To Improve Site Speed, Emma Russell, Slingshot Organic
Automated Content Generation at Scale, Giacomo Zecchini, Verve Search
Debugging rendering problems at scale, Grace Kindred, News UK
How to inspire and motivate junior SEOs, Helen Pollitt, iTech Media
Hacking the SERPs with structured data, Helene Klaustrup, Anything is Possible
You are what you E-A-T, Izabela Wisniewska, Creatos Media
How JavaScript is preventing you from passing Core Web Vitals, James Powley, Blue Array
Programmed to be Irrational: The Psychology Behind Online Search Behaviour, Jasmine Granton, Absolute Digital Media
Morals and ethics in Digital PR – why we need to check ourselves, Jess Buckley, Cornerstone Design & Marketing
Scalability, overcoming resource and budget issues in SEO teams, Jessica James, Erudite
The Most Common Accessibility Pitfalls and How to Fix Them, Joanna Beech, Deloitte
Tailoring your SEO strategy around user search queries, Kelly Johnstone, Staysure Group
Using data to drive the decision to cull content, Laura D’amato, Verve Search
Digital PR strategies on a global scale, Laura Wilson, Bednar Communications
The importance of changing up your pitches, Leonie Mann, Search Laboratory
Technical SEO for international markets, Lisiane Ndong, Searchmetrics
Content marketing – a data driven approach, Louise Parker, Propellernet
How to build links with digital PR without launching a single campaign, Maria G White, Absolute Digital Media
GMB content strategies to increase traffic and conversions in 2021, Marcus Tober, Searchmetrics
Are you prepared, or are Core Web Vitals still a mystery?, Martin Fennon, Ayima
Crawling vs Indexing – What exactly is the difference, and how do you win at both?, Mindy Gofton, I-COM
Why you might actually need to do less SEO for better results, Miracle Inameti-Archibong, Erudite
Let the API do the heavy lifting – harnessing Natural Language API for keyword categorisation and sentiment analysis, Mo Kanjilal, Watch This Sp_ce
Does the digital sector have a diversity problem?, Oliver Brett, Screaming Frog
Spilling the T in EAT- How to easily build user trust with simple CRO/UX tweaks, Rejoice Ojiaku, Incubeta NMPi
ContentSEO: Keyword Mapping for User Intent, Robin Allport, Compare the Market
And much more..

Local Voice Marketing Introduction
2021-07-23 11:30 - 12:00 (Australia/Melbourne) | Online
If your a local business trying to bounce back then you may not be aware of the massive changes that have taken place to Searching

This 30 minute introduction to Voice Marketing for local business owners outlines the challenges now facing local business with the move to Voice Search (50% of searches are now by Voice)
This webinar outlines why this had come about, what the challenges are and how you can over come them within your website to recover 50% of your search traffic as part of your online marketing strategy.
Hosted by Andrew Thomas, lead voice and digital assistants consultant at Smart Octopus Voice Agency with over 30 years of IT and Internet experience, guides you through this new Voice First technolgy.

B2B Online
2021-07-26 - 2021-07-27 | Online
The World’s Leading eCommerce & Digital Marketing Virtual Summit for Manufacturers & Distributors.

Since 2013, B2B Online has helped the top minds in manufacturing and distribution implement new ideas through interactive workshops, innovative keynotes and intimate networking sessions. All designed to take you to the next level.
Get ready for the biggest event in B2B: the B2B Virtual Summit & Expo, where we’ll be laying out a bold vision of the future with two days of incredible content.
You’ll team up with 30+ eCommerce professionals who will take you behind the scenes on their 2021 strategy, and get the hard questions answered in real-time with live Q&A and multiple unique networking opportunities.

Expect Creative Takeaways, Timely Perspectives, & New Best Practices For:

Creating a roadmap to operationalize your customer-first digital strategy
Identifying the right technology and resources to hit your eCommerce goals
Providing your customers with a seamless purchasing experience

Cross-Industry Perspectives From The Best in B2B
You’ll listen to 30+ senior executives from leading manufacturing and distribution companies who will provide you with insights and takeaways from the past year’s B2B eCommerce acceleration. Brimming with inspirational content and real-world examples to show you where B2B is headed, you’re guaranteed to make new connections, and walk away with actionable insights to take your B2B strategies to the next level.

The Most Interactive Online Event, Ever:
Join and interact with your peers for 40+ sessions over two days with multiple tracks and formats to choose from. From panels, fireside chats, workshops, roundtables, and much more, you’re guaranteed to bump virtual elbows with B2B’s most innovative minds.

Your One-Stop-Shop For Tech Innovation
At our virtual exhibit hall, you’re one click away from the most innovative suppliers in the industry. Explore their products, attend 1:1 demos, and learn from their experts. You’ll discover new tech that can help you build a winning B2B strategy. All from the comfort of your own remote office.

Global Digital Excellence Awards 2021
2021-07-28 | Online
In its second year the Global Digital Excellence Awards are back!
The Global Digital Excellence Awards celebrate the very best in digital excellence across the globe. Big or small; local or international – it isn’t about the size, the awards recognise and celebrate innovation, creativity, engagement and success.
All categories will be judged by an influential and respected international judging panel. The judging is a robust, credible and transparent two-step process, involving pre-scoring and a judging session where the panel discusses each entry in detail.
All categories are judged by an influential and respected international judging panel. The judging is a robust, credible and transparent two-step process, involving pre-scoring and a judging session where the panel discusses each entry in detail.
Important Dates:

Early Bird Close: 21 May
Entry Deadline: 4 June
Judging Session: 23 June
Shortlist Announced: 25 June
Awards Ceremony: 28 July

Back to Basics Business Marketing
2021-07-28 09:00 - 10:30 | Online
The Rural City of Wangaratta is running a free workshop to help our businesses with all things marketing.
4 out of 5 small businesses fail in the first 5 years. So, whether you’re new to business or been in business a while, this webinar will help you with the fundamentals of marketing. Marketing being the lifeblood of any business.
Join us as the following topics are covered in this webinar:

What is marketing?
Who is my ideal customer / client and how can I target them better with my marketing?
Where should I be marketing and what should my marketing budget be?
What does a marketing strategy / plan look like?

We will also look at different marketing strategies, aside from social media, including how email marketing, list building, SEO, and Google My Business/Bing Places, work for different businesses and different audiences and why it’s important that we have more than a social media presence to grow your business. This could be the best 90 minutes you spend working ON your business NOT IN your business. There’ll also be an opportunity to ask any questions you have.
Jenn Donovan is social media marketing speaker, mentor and coach and has spent the past 12 years running her own business. She has a love of marketing and social media, and taps into her decades worth of marketing knowledge to help small businesses thrive and grow their own businesses.
Join us and Jenn Donovan from Social Media and Marketing to learn about all the basics of marketing today!
Registrations are essential and spots are limited.

Digital Marketing 101
2021-07-29 08:00 - 10:30 | Online
Are you ready to build better customer relationships? Join us to develop your marketing strategy and learn how to implement it.

Do you know who your ideal customer is and how to identify customer touchpoints? Join EDGE and ICUBE in a workshop to define your ideal customer and map out their journey, understand the customer relationship lifecycle, develop your marketing strategy, and explore marketing channels and tools to increase your revenue.

You Will:

Develop a clear value proposition
Identify your customer touchpoints
Choose the right channel for your marketing message
Build a strategy to reach your customers across all touchpoints

Leap Startup League Series
This series includes six workshops designed to help you learn how to move from entrepreneurial idea to execution. All workshops are held online in partnership with ICUBE & EDGE.
The series includes:

Market Research
Prototyping
Finance 101
Marketing 101
Sales Bootcamp
Storytelling and Pitch Prep

Sales Campaigns and Sales Pipelines [Working Webinar Summer Series]
2021-08-05 11:00 - 12:00 | Online
Join behavioral psychology and marketing automation expert, Kenda Macdonald, on August 5 to learn how to build Sales Campaigns and Sales Pipelines that get your prospects to open and convert. Part of our Working Webinar Summer series: One part workbook. One part webinar. 100% hands-on learning.
How do you make sure that your sales emails are valuable enough to be opened? And once opened, that they serve their intended purpose and lead to conversions?
Join us for the Working Webinar to learn:

How buying decisions are made
How to build sales campaigns that are made to convert
The seven sales cycle stages in detail
What tools help create the perfect sales pipeline
How to apply a methodology to your own process that’s tailored for your business

True to the Working Webinar series name, you’ll get more than just theory. You’ll walk away with a strategic sales campaign you can launch immediately!

Digital Asia Summit - Asia's Biggest Virtual Digital Marketing Conference
2021-08-06 - 2021-08-09 | Online
Digital Asia Summit | Asia’s Biggest Virtual Digital Marketing Conference | August 6-8, 2021

Digital Asia Summit is a three-day event being curated by a group of digital marketing professionals. In our first edition, we’re targeting an audience of about 10,000 people including marketing professionals, SMEs, agencies, CMOs, and students. Our goal is to bring together some of the most influential minds of the digital world to hold dialogue on critical marketing topics, and to inspire and inform young learners & professionals.
As we all know, everything is going digital; technology has changed our lives, and it is still evolving every minute slowly. In this changing world, we acknowledge the digital power space plays in today’s business environment. We are always seeking to find new and exciting advancements from which we can grow into the industry leaders we aspire to be. Digital media is a marketers fantasy world because everyone has unlimited options, opinions, and ideas for literary everything. After all, it’s a continuously evolving platform.
And this pandemic was an excellent push for many people, brands, and companies to go digital, take their business on the social platform, especially sales and marketing.
We are having our speakers from worldwide, name of our one of the most respected and astonishing speaker is Philip Kotler, father of modern marketing our following few speakers are Perry Marshal, Michael Janda, Fernando Angulo, David Fallarme, Stefan Georgi, Barry Schwartz, Michael Antonicelli, Utkarsh Amitabh and many more, these digital marketing experts are going to speak about the topics like The future of SEO, copywriting, youtube growth, finance, education, google ads, etc.
How is this conference beneficial for you? Well, suppose you are a marketing professional, corporate executives, or business owners. In that case, this conference will be very informative and advantageous for you; here, you will learn something new and creative, network with the best and the brightest, gain a fresh perspective you will learn new tactics and strategies for your business. You will be learning from the people who live and breathe in this marketing environment. You will not only learn about the current state of marketing, but you will also discover solid predictions about the market status. And if you are a student and are passionate about digital marketing, desire to learn and be a professional one day, this conference is perfect for you.

iMedia Online Retail Summit Australia
2021-08-09 08:00 - 2021-08-11 17:00 | Sheraton Grand Mirage, Gold Coast, QLD
2.5 days | 200 Retailers | 25+ Keynotes | 2000 meetings
iMedia Online Retail Summit Australia is an exclusive invitation-only event for leading senior eCommerce professionals of enterprise brands.
The event is a unique environment where eCommerce meets business networking, thought-leadership presentations, 1:1 meetings and interactive roundtable discussions. 200 selected senior digital product, transformation and marketing professionals from Australia’s leading Enterprise retail brands will embark on 2.5 days to:

Unlock new insight and discover new strategies from today’s online retail industry
Gain insight into the latest innovative technologies and best practice
Collaborate with peers in the retail space and build valuable connections

Walking the Tightrope: Architecting Teams to Deliver the Talent Side of Transformation [B2B Backstage]
2021-08-10 14:00 - 15:00 | Online
Innovation doesn’t just happen because you have the right tech stack and processes. You need the right team, with the right mindset. Join world-renowned speaker and author, Carla Johnson, on August 10 for B2B Backstage to learn how to assemble and lead teams that get results.
We’re splendid at implementing tech stacks. We’ve got KPIs, OKRs, and NPS down pat. We’re working on digital transformation and change management. And yet, we’re still struggling to break down silos, create emotionally driven experiences, and deliver high-caliber results.
What if it’s not the tech and the processes that are the problem? What if it’s the blend of talent we have behind the scenes?
In this high-energy presentation, you’ll learn the six archetypes every team needs to deliver truly innovative outcomes. Carla will show you how to go beyond tactics and put the spotlight on talent that consistently performs.
You’ll walk away ready to assemble and lead amazing teams. Teams that are able to easily identify customer opportunities, deliver effective critical thinking, and embrace the change mindset that underscores successful and rapid transformation.

Digital Marketing Masterclass
2021-08-11 09:30 - 13:00 | Online
Online masterclass held over four half day sessions. Learn the core components of developing and delivering a successful digital strategy.
In the age of the customer, digital has never been so important as a vital part of the marketing mix. But for many managers and leaders, the path to effectively leveraging digital is still unclear.
There are many digital marketing strategy courses out there but most focus on channel strategies and tactical execution.
Our program is designed to help mid-senior level marketing professionals understand the key aspects of digital marketing, how they fit into a wider marketing strategy and how to effectively enable success across marketing tech, data and ways of working. This course will provide participants with the confidence as individuals and as a team to ask the right questions and guide the digital journey.
Highly interactive and practical, the program also provides a forum for you to sound board thoughts and ideas and wrestle with what digital means for your marketing strategy.
This course is currently available as onsite training for marketing teams and is a collaboration between Arktic Fox and Ryvalmedia.

What you can expect to learn
01/ digital – changing the nature of marketing:
• Understanding key digital trends, changing consumer behaviors and consumption habits
• The benefits of digital
02/ digital strategy
• The marketing mix in a digital age
• Defining digital objectives & strategy inline with corporate and marketing strategy
• Development of online target audience and value proposition/s.
03/ customer journey mapping & the role of digital channels:
• Understanding and mapping the customer journey
• Introduction to the RACE model to plan an integrated marketing approach
04/ digital channel and experience management
• Leveraging digital channels as part of an integrated approach
• A closer look at search, programmatic, web, social, email and the role of content
05/ ways of working:
• Evolving ways of working to take advantage of the digital opportunity
• A look at agile ways of working in a marketing context
06/ data and analytics:
• Leveraging data and analytics to power digital ambitions
• A look at the world without 3rd party cookies
• Changing privacy regulations and the implications for marketers
07/ marTech:
• Navigating the MarTech landscape – tools and technologies available
• Selecting the right MarTech to underpin your digital strategy
08/ measurement:
• Defining a measurement framework to measure short- and long-term success
• Leverage learnings to improve performance
09/ building a case for change:
• Selling the vision to garner stakeholder buy-in
• Sizing the investment and staying the course

Technologies of the Future
2021-08-13 09:00 - 10:00 | Online
The SingularityU community’s predictions for the countdown to the Singularity.

TECHNOLOGIES OF THE FUTURE
Featuring the SingularityU community’s latest predictions for the countdown to the Singularity.
Discover and explore the technologies that will impact every person and industry in the next 20 years.
LISA ANDREWS – BIOGRAPHY
Lisa has a financial, data and engineering background and is working on ‘How to give everyone a fair start and maximise human potential at each stage throughout life’.
She has dedicated her life to having a positive impact in the world. This currently manifests through 3 main channels:
1. IA Impact Fund – Removing the friction of financial, human and community capital
2. SingularityU Australia – Educating, empowering and inspiring leaders to use exponential technology to solve the world’s grand global challenges
3. Ignite Alliance – Helping aspirational businesses grow.
Lisa strongly believes that we live in a time where there isn’t a problem we have that can’t be solved with technology.
Lisa is currently working on projects with organisations such as Singularity University, the United Nations, ACTAI, the Extreme Tech Challenge, 2030vision.com, EO and many others.
Each of these organisations have a focus on solving the world’s greatest challenges with exponential technologies.
As a future maker and planner, Lisa sees the first step as achieving the UN Sustainable Development Goals, the second step as creating a united vision for the world for the next 100 years, and the third, how we can all have a 10,000 year legacy.
A serial entrepreneur, in 2018 she won the Hunter Outstanding Young Entrepreneur of the Year award. Lisa is a founder /part owner /investor in several companies who all focus on profit with purpose.
In her spare time you’ll find her reading, traveling to exotic locations or kite surfing.

SMX Convert: Optimization Training For Search Marketers
2021-08-17 | Online
These days, it’s an ever-escalating arms race for top positions on the SERPs. Join us at SMX Convert for a deep dive on organic and paid search conversion optimization.
Paid search sessions will explore optimization strategies across the growing spectrum of search ad formats, from Shopping, to Responsive Search Ads, to Showcase Ads, and more.
On the organic side, sessions will cover on-SERP elements like Featured Snippets, Image Packs, Map Packs, and People Also Ask — all of which can give your brand visibility far and above the rest.

Social Media Strategies Summit First Responders 2021
2021-08-18 - 2021-08-19 | Online
Social Media Strategies Summit First Responders 2021 features three days of sessions, case studies, and in-depth workshops specifically dedicated to how public safety and first response agencies can leverage social media to better serve their communities.
Learn strategies and tips for tackling important issues including crisis communications, humanizing staff, improving agency reputation, and building relationships with your community.
In addition, attendees will have access to 30+ sessions from leading brand corporations giving a truly holistic view of the social media industry landscape.
You will leave with actionable takeaways across content, storytelling, paid media, video, analytics, strategy, customer service and more. Network one-on-one with top organizations and accelerate your brand across social.
Why You Should Attend?

Share experiences and learn new social media strategies with your first response and public safety colleagues from around the globe — virtually!
Network with agency peers from across the country. With professionals representing agencies large and small from all around the globe, SMSsummit is your best resource for fresh social media ideas and community building strategies.
Share experiences with and new ideas from other business owners to spark fresh, creative ideas in your own marketing.
Get all your questions answered about the top social media platforms including Facebook, Instagram, Twitter
Discover the best ways to find and target your niche audience online (both organically and via paid media)
Turn your followers into customers, keep them loyal to your brand, and drive revenue.
Assess and audit your current social media initiatives. Leave with and results-focused initiatives you can immediately apply to your agency or department.

Carly Yates, Warner Bros., said that;
This isn’t just for social media professionals. This summit is amazing for the entire marketing, digital, and social team!
Social Media Strategies Summit First Responders 2021 is organized by GSMI. It is a leader in the industry of executive education, creating conferences, summits, workshops and training sessions that combine rich learning environments with the opportunity to network. GSMI develops executive conferences, exhibitions and leadership training for the world’s leading business decision-makers.
Join your peers at the premier social media event for public safety professionals and first responders.

Advertising Week APAC
2021-08-18 08:00 - 2021-08-19 17:00 | Sydney
2 Days, 50+ Speakers, 30 Seminars & Workshops

Advertising Week APAC returns this August for a hybrid learning experience.
Hosted in Sydney, Australia, AWAPAC will unite the advertising community in person and virtually for inspiring thought leadership, curated networking events and a celebration of brand excellence.
AWAPAC is purpose-built to bring the marketing, media, technology and creative industries together to drive change. Providing unrivaled content with skill-building presentations, insightful keynotes, and thought-provoking debates, AWAPAC will give you the tools and insights to elevate your career.

The Innovation Factory
Presenting the home for brands and marketers, culture and transformation.

The Tech Lab
Discussing all things AdTech, MarTech, Machines and Automation.

The Creative Showcase
Uncover how marketers can win big in the media, sport and entertainment worlds.

Writing For The Web (August 2021)
2021-08-18 09:30 - 12:30 | Online
Learn how to write compelling online copy.
Taught by a former Sydney Morning Herald editor and journalist, this fun and practical course covers:
– how to write short, sharp and snappy sentences
– creating great headlines and intros
– formatting to improve readability
– using links and subheads properly
– search engine optimisation (SEO) tips
– improving email newsletters/EDMs
– writing for social media
– usability and accessibility tips.
Only 6 places are available to ensure every participant receives personalised attention.
Writing exercises are included throughout the class, so you can immediately practise what you’ve learnt.

Being Accessible Online Workshop
2021-08-18 12:00 - 17:00 | Online
With so much of our lives having moved online, arts companies, cultural venues, event producers and other creative industry organisations are now delivering much more of their activities using online and digital channels.
It’s a huge shift and we all need to upskill so online content and services can be accessed and enjoyed by the 1 in 5 Australians who live with disability, a significant market segment for providers of arts, culture and events.
With the support of the Australia Council For The Arts, our new Delivering Accessible Online Events workshop has been developed to specially address the needs of arts and cultural organisations so they can improve the accessibility and inclusiveness of their relevant online activities.

Discover practical solutions and ‘easy wins’ for delivering accessible online performances, online exhibitions, online rehearsals and creative developments, webinars, online panel discussions and meetings, and social media
Receive useful resources
Learn from trainers with disability who are arts experts
Enjoy the increased accessibility and convenience of online training
Interact with our trainers as well as other participants, so you can ask questions and share knowledge
Attend our standard public workshop or book a bespoke private session

Learn about:

How to create an inclusive online space using various platforms
What to do before, during and after an online event to maximise accessibility
Online etiquette for accessible sound and visual content
Best tech solutions and ‘quick fixes’ for captioning, Auslan interpretation and audio description
Informative case studies from artists and arts organisations across a range of art forms

Mailchimp Email Marketing
2021-08-19 09:00 - 11:00 | Online
Email newsletters are a great way of keeping the people you deal with in touch with what you do.
The messages are a gentle reminder that you still exist and can be an excellent way of demonstrating what you do. So, in my view, when customers are ready to use your services or buy your products, you’re in the front of their minds.
Mailchimp is an incredible email marketing tool – again in my view.
For the two hours, I can show you:

How to set up and design a Mailchimp campaign from scratch
How to come up with winning content and headlines that draw people in
How to upload contacts (making sure that everything is GDPR compliant)
How to segment your campaigns
How to analyse results
And anything else you’re not sure about with MailChimp!

Nurture Campaigns [Working Webinar Summer Series]
2021-08-19 11:00 - 12:00 | Online
Join Kenda Macdonald on August 19 to learn how to plan and create strategic Nurture Campaigns that generate real results. Part of our Working Webinar Summer series: One part workbook. One part webinar. 100% hands-on learning.
Nurture campaigns should be designed to nourish your list: providing healthy content, consumable value, and building trust to keep your customers so happy they come back to consume again… and again.
Join us for this hands-on (workbook included) Working Webinar to learn:

The different types of nurture series and how to use them effectively
How to create a nurture series that builds trust and likeability with your audiences
How to develop an engagement strategy that will boost conversions by a dizzying amount. (We can’t guarantee an exact percent, but Kenda had a client that saw a 201% increase!)
How to nurture your customers so they’re happier and want to spend more money

How To Use Video Marketing To Help Your Business Grow Online
2021-08-21 13:00 - 14:00 | Online
Video Marketing is the way in which business owners, artists and entrepreneurs of all kind can find potential customers online.
Are you new to video making for your business?
Are you nervous about getting started, or unsure how to proceed?
I’d love to help you via my Online Meetings.
Hi! My name is Teena Hughes and I help people make videos and use them to boost their business.
Join me and other like-minded folks to chat with and learn while having a coffee or tea, in a stress-free environment from the comfort of your own home.

State of Social 21
2021-08-24 - 2021-08-25
Australia’s brainiest digital marketing event is back to help you choose the right path when the apocalypse comes out of leftfield.
How do you find the silver lining in the dark cloud of a global pandemic? How do you open the door to new opportunities when your best-laid plans go out the window? How do you clean up when Facebook throws its toys out of the pram? Find out at SOS ’21.

Two days of killer keynotes, discussions and breakout brainstorms analysing the latest trends, techniques and real-world case studies to help you plan, create and convert, no matter what the world throws at you.
Rub shoulders, butt heads, swap notes and share a barista-brewed coffee with the brightest minds in the business.
What’s included in the ticket price?
In addition to an all-you-can-eat buffet of insightful inspiration and intelligent inference delivered by our roll call of social and digital royalty, your ticket includes:

an equally mouth-watering menu of morning coffee, lunch and afternoon treats
the now legendary State of the Social gift bag
entry to post-conference #SMPerth Drinksw

DigiMarCon Australia 2021
2021-08-25 - 2021-08-26 | ANZ Stadium, Edwin Flack Avenue, Sydney, NSW, 2000, Australia
DigiMarCon Australia 2021 is your chance to …
– Experience a safe and intimate gathering with marketing leaders and professionals in a clean and hygienic environment.
– Hear from some of the most audacious and thought provoking speakers in the digital marketing, media and advertising industry.
– Gain insight into emerging strategies, the latest innovative technologies, and best practices to move your business to the next level.
– Network with thought leaders, collaborate with your peers and build your professional network.
The 4th annual DigiMarCon Australia, the Premier Digital Marketing, Media and Advertising Conference & Exhibition in Australia returns August 25th to 26th, 2021 to the iconic ANZ Stadium in Sydney, Australia. Join your peers in-person or online for 2-days jam packed with digital marketing best practices, latest trends, practical solutions, strategy and networking, also check out the next generation of technology & innovation; Internet, Mobile, AdTech, MarTech & SaaS Technology.
Immerse yourself in topics like digital strategy, programmatic advertising, web experience management, usability / design, mobile marketing & retargeting, customer engagement, user acquisition, social media marketing, targeting & optimization, video marketing, data science & big data, web analytics & A/B testing, email marketing, content marketing, conversion rate optimization, search engine optimization, paid search marketing, geo-targeting, predictive analysis & attribution, growth hacking, conversion rate optimization, growth marketing tools, marketing & sales automation, sustainable growth strategies, product marketing & UX / UI and much, much more!
At DigiMarCon Australia 2021, you will receive all the elements you need to achieve digital marketing success! Conventional thought will be challenged, new ways of thinking will emerge, and you will leave with your head, notebooks and professional toolkit full of action items and ideas to lead and supercharge your agency / team / account to even greater success.
Be a part of DigiMarCon Australia 2021 and discover how to thrive and succeed as a marketer in a rapidly evolving digital world. Top keynotes, case studies, strategy sessions, networking and more in a safe and hygienic environment!
See why people keep coming back year after year to this must-attend event! Register and secure your seat today.

TECHSPO Sydney 2021
2021-08-25 09:00 - 2021-08-26 16:00 | Sydney
Where Business, Tech and Innovation Collide in Sydney!
TECHSPO Sydney 2021 is your chance to …
– Experience a safe and intimate gathering with business professionals in a clean and hygienic environment.
– Check out exhibitors showcasing the next generation of advances in technology & innovation.
– Be inspired, amazed and educated on how these evolving technologies will impact your business for greater growth.
– Interact with technology enthusiasts, build your network and collaborate with your peers.
TECHSPO Sydney is a two-day technology expo returning August 25th to 26th, 2021 to the iconic ANZ Stadium in Sydney, Australia. TECHSPO Sydney brings together some of the best developers, brands, marketers, technology providers, designers, innovators and evangelists looking to set the pace in our advanced world of technology. Watch exhibitors showcase the next generation of advances in technology & innovation, including; Internet, Mobile, AdTech, MarTech and SaaS technologies. Be prepared to be inspired, amazed and educated on how these evolving technologies will impact your business for greater growth.
As part of TECHSPO Sydney is a limited attendance event, DigiMarCon Australia 2021 Digital Marketing Conference. If the conference is where the learning, theory and inspiration happens, then the TECHSPO floor is where the testing, networking and product interaction takes place.

Reset. Restart: Digital Marketing and Social Media Webinar
2021-08-26 10:00 - 11:00 | Online
Digital Marketing and Social Media – so much to do, so little time and knowledge!

About this event

Working with the British Library and Business & IP Centre Nottingham, Smorgasbord is excited to be able to offer you a series of webinars as part of the Reset. Restart Business Recovery Programme.
– Setting the Scene

How you treat people with your marketing is a reflection of your brand
More than ever, you need to get to know your customer
Give your customers results-oriented content
Provide quick insights.
Make finding you easier

– Email Marketing – Top Tips
– Social Media Marketing – Top Tips
– Cost-Effective Tools

CRM
Social Media Publishing
Sales & Marketing Automation
Blog Publishing
Websites & eCommerce

Digital Fundraising – Next Level
2021-08-26 12:00 - 12:30 | Online
Writing copy for digital fundraising is very different to direct mail. Learn smart tactics to advance your digital fundraising copy skills.

Once you’ve got the basics of copywriting for digital, this free 30-minute webinar will help you reach the next level.
Learn the important differences you need to master when writing for digital appeals rather than direct mail – and tips to convince donors to open, read and respond to your online appeals.
We’ll also discuss how to take your DM packs online, including smart tactics for repurposing content across multiple channels to boost your engagement with a digital audience.
About heart for causes
heart for causes is a team of strategists, wordsmiths, and fundraising specialists with passion and heart for the causes we support.
Presenter Dominique Antarakis is CEO and head of content strategy at heart for causes. She has more than 23 years’ experience as a journalist and copywriter and is one of Australia’s most successful fundraising copywriters.

Grow Your Brand By Being Social
2021-08-27 10:00 - 11:00 | Online
Social Media with a difference, this session does a deep dive into social media, and provides an overview of a range of strategies that are featured in my upcoming book. (To be launched at DIF21.
Grow Your Brand By Being Social or ‘GYBBBS’ for short (Post COVID lockdown) is not another ‘how to book’, it is a guide with an innovative twist. We dive into Podcasts, where we explore how you can build your brand as a guest speaker and as a host. We also look at how it is easy to publish a book as a self publisher as well as live Twitter ‘Spaces’ and Clubhouse events.
GYBBBS for short is a do it yourself guide that is written in plain English and demonstrates the range of platforms you can use to enhance your brand.
Whether you are a small business owner, unemployed, an employee, a student, author or aspire to be a social media’ influencer’ this book is for you.
This is a book that does not require to be read cover to cover; you choose a topic at your pace. It is a great way to learn about social media in this ever-changing digital environment.
Each section of the book will start off with ‘Takeaways’ that clearly state what we hope you take away from each section. Within those ‘takeaways’ will be key terms to seek out on YouTube and Google for you to reinforce what you have just read.

Queensland Business Writers Conference 2021
2021-08-31 08:30 - 16:30 | Emporium Hotel South Bank, 267 Grey Street, South Brisbane, Queensland, 4101, Australia
Live and online!! The Queensland Business Writers Conference is our one-day training event for corporate and government communications professionals.
This year we’re live and online – so you can join us in person at the fabulous Emporium Hotel South Brisbane or online from the comfort of your home or office.
Since 2012, this event has helped people who write as part of their job to increase their skills and knowledge of best practice.
This year, we’ll answer the question ‘What is best practice in a landscape that is constantly changing?’
It’s been a whirlwind 18 months of pivots and Zoom meetings after years of nonstop technological change. So let’s catch our breath a moment and see where we’re at now.

Social Media Made Simple
2021-09-02 08:00 - 10:30 | Sydney, NSW, 2000
Facebook! Instagram! Tik Tok! One thing is for sure, social media is here to stay. But with so many platforms out there, how do you know which ones to use and how to harness their power?
At the Social Media Made Simple workshop we’ll step you through the options, explain what they do, and show you ways to utilise them as a mighty marketing tool for your business.
What you will learn at this workshop
• The role of social media in business today
• What are the most popular platforms and how do they work together
• Developing your online presence for your target market
• Making an impact in a cluttered and competitive space
• Keys to a successful social media and digital marketing strategy
• How to engage with your audience through social media
• Advertising on social media, and when to use it

Global eCommerce Awards 2021
2021-09-02 08:00 - 17:00 | Online
The Global eCommerce Awards are the ultimate accolade for eCommerce businesses. Large or Small, Global or Local, these awards only recognize excellence from around the world.
These Awards recognize, reward and celebrate outstanding eCommerce creativity, ingenuity and innovation. If your business is using the internet to sell goods successfully then we want to hear your success story!
Important Dates:

Entry Deadline: June 11

Judging Session: June 30

Shortlist Announced: July 7

Awards Ceremony: September 2

The Global eCommerce Awards is brought to you by British events agency, Don’t Panic which is a B2B events agency, specializing in corporate award ceremonies. They deliver real commercial value, create new business opportunities and reward excellence across the globe. They are regarded as one of the most reputable, ethical and credible awards organizers in the world.
