DigiMarCon New Zealand 2025
2025-08-07 - 2025-08-08 | Hilton Auckland Hotel, 147 Quay Street, Auckland, New Zealand
Get ready to be inspired and informed at DigiMarCon New Zealand, the premier annual conference and exhibition for digital marketing, media, advertising and business professionals in New Zealand, returning August 7-8, 2025 to the Hilton Auckland Hotel in Auckland, New Zealand. Experience two action-packed days including keynotes, master classes and panels from experts and thought leaders with cutting-edge strategies and numerous networking opportunities. Also check out the next generation of technology & innovation; Internet, Mobile, AdTech, MarTech & SaaS Technology. Attend in-person or online to access the next wave of digital innovation, including insights in AI and ChatGPT, marketing automation, content creation, growth hacking, social media marketing, SEO, and more.
Highlights:
• Top Industry Keynotes: Hear from visionary speakers who push the boundaries of digital marketing.
• Networking Opportunities: Connect with thought leaders, reunite with your peers, and expand your professional network.
• Emerging Trends: Discover strategies and latest technologies to move your business to the next level.
• Hands-On Learning: Master classes, case studies, and strategy sessions to equip you with practical solutions for immediate impact.
This year’s edition will feature topics such as:
• Artificial Intelligence, ChatGPT, and Marketing Automation
• Content Marketing, Email Marketing, Social Media Marketing, and Influencer Marketing
• Conversion Rate Optimization, Mobile Marketing, and Video Marketing
• Data Science, Big Data, Programmatic Advertising and Predictive Analytics
• UI / UX Design, User Experience, Omnichannel Marketing, and much more!
Challenge traditional ideas, gain actionable insights, and discover how to thrive and succeed as a marketer in a rapidly evolving digital world. See why people keep coming back year after year to this must-attend event for any marketer wanting to stay ahead!

Cloud Infrastructure Melbourne
2025-08-12 | Melbourne, VIC, Australia
Join leading technology executives to examine the latest cloud strategies and IT infrastructure transformation approaches required to enable AI innovation.
This event will explore strategies to build scalable IT foundations, optimise hybrid cloud integration, and prepare infrastructure for AI-driven workloads.
You will learn through expert insights, real-world case studies, and actionable solutions to drive innovation and operational efficiency. Don’t miss the chance to connect with peers and shape the next era of IT transformation in the region.

DigiMarCon Australia 2025
2025-08-13 - 2025-08-14 | Accor Stadium, NSW
Get ready to be inspired and informed at DigiMarCon Australia, the premier annual conference and exhibition for digital marketing, media, advertising and business professionals in Australia, returning August 13-14, 2025 to the Accor Stadium in Sydney, Australia. Experience two action-packed days including keynotes, master classes and panels from experts and thought leaders with cutting-edge strategies and numerous networking opportunities. Also check out the next generation of technology & innovation; Internet, Mobile, AdTech, MarTech & SaaS Technology. Attend in-person or online to access the next wave of digital innovation, including insights in AI and ChatGPT, marketing automation, content creation, growth hacking, social media marketing, SEO, and more.
Highlights:
• Top Industry Keynotes: Hear from visionary speakers who push the boundaries of digital marketing.
• Networking Opportunities: Connect with thought leaders, reunite with your peers, and expand your professional network.
• Emerging Trends: Discover strategies and latest technologies to move your business to the next level.
• Hands-On Learning: Master classes, case studies, and strategy sessions to equip you with practical solutions for immediate impact.
This year’s edition will feature topics such as:
• Artificial Intelligence, ChatGPT, and Marketing Automation
• Content Marketing, Email Marketing, Social Media Marketing, and Influencer Marketing
• Conversion Rate Optimization, Mobile Marketing, and Video Marketing
• Data Science, Big Data, Programmatic Advertising and Predictive Analytics
• UI / UX Design, User Experience, Omnichannel Marketing, and much more!
Challenge traditional ideas, gain actionable insights, and discover how to thrive and succeed as a marketer in a rapidly evolving digital world. See why people keep coming back year after year to this must-attend event for any marketer wanting to stay ahead!

Media & Marketing Experts - Lunch Panel
2025-08-14 | The Coast Hotel, NSW
Ready to supercharge your marketing across print, digital, and radio?
Join us at The Coast Hotel for one of our signature Business Panel Lunches.
An inspiring mix of insight, strategy, and connection.
Whether you’re just starting out or ready to level up, this session will give you the clarity and confidence to make your marketing work smarter.
Your Expert Panel:
Maggie Holley (Jumpstart Matrix) – digital strategist and Google guru helping businesses get real results online.
Nicci Seccombe (Focus Magazine) – the powerhouse behind one of Coffs Harbour’s most iconic print publications.
Sarrena Hall (Southern Cross Austereo) – our radio advertising insider with the secrets to crafting campaigns that get noticed.
Facilitated by Cath Fowler (Digital Laneway & BWN) – digital marketer and small business advocate who’ll keep the questions flowing.
What we’ll cover:
What’s working now in digital, print, and radio
How to use them together for greater impact
Understanding your target audience (and how to reach them!)
Budgets, ROI, and how to actually measure success
Your burning questions—asked live or in advance!
Examples of questions we’ll explore:
“Do I really need my face in my ad?”
“What’s the most effective guerrilla campaign you’ve seen?”
“Is that annoying ad actually successful?”
“How do I know if my marketing is reaching the right people?”
What your ticket includes:
An insightful, business-focused panel session
A sit-down lunch (order on the day)
A glass of house wine, tap beer, juice or soft drink
A roomful of meaningful connections with other amazing local business women
Meet the Panel
Maggie Holley – JumpStart Matrix
Maggie is a digital strategist and founder of Jumpstart Matrix, where she helps businesses cut through the digital noise and get seen by the right people. With a background in marketing psychology and a deep love for all things Google, Maggie has helped brands of all sizes harness SEO, SEM, and clever content to build real visibility and real results. She’s passionate, no-nonsense, and always generous with her digital gold.
Nicci Seccombe – Focus Magazine
Nicci is the publisher and creative force behind Focus Magazine – one of the Coffs Coast’s most loved and respected lifestyle publications. With decades of experience in local media, Nicci knows exactly what makes a print campaign stand out, how to craft a message that connects, and how to use community engagement to drive business success. Her insight into the power of print is rooted in strategy, design, and results.
Sarrena Hall – Southern Cross Austereo (SCA)
Sarrena is a seasoned expert in radio advertising and part of the team at Southern Cross Austereo, Australia’s leading audio network. She’s worked with businesses big and small to create radio campaigns that drive awareness and action. Sarrena knows what makes listeners tune in (and what makes them switch off), and she’s here to demystify how radio fits into a modern media mix.
Facilitated by Cath Fowler – Digital Laneway & BWN
Cath is a digital marketing consultant and founder of Digital Laneway. She helps small businesses navigate the ever-changing online landscape with strategy, clarity, and impact. As a long-time Committee Member of the Business Women’s Network (BWN), Cath brings her trademark energy and curiosity to the stage, asking the questions we all want answered—plus a few curveballs you didn’t see coming.

2025 AMI Marketing Excellence Awards Lunch
2025-08-15 | The Ivy Ballroom, 320 George Street, Sydney, NSW
You’re invited to an unforgettable evening of celebration and connection at the prestigious AMI Marketing Excellence Gala Awards. Join us on Friday, 15 August 2025, at the Ivy Ballroom for the Awards Ceremony, followed by networking in the elegant Ivy Sunroom.
Why You Should Attend:

Celebrate Excellence: Applaud the biggest names and the best campaigns in the marketing industry as we honour Australia’s most outstanding achievements.
Learn and Network: Immerse yourself in award-winning campaigns and gain valuable insights from dynamic discussions. Forge connections with industry leaders, peers, and colleagues.
Inspiration and Connection: Our event experience is designed to inspire and foster new professional relationships

Enjoy a specially curated Italian menu and a new lunch format giving you more time to network and connect.
Dress Code:
Formal – Dress to impress and shine among the brightest stars in marketing.
Event Schedule:
1:00 PM – Registration Desk Opens
1:00 – 1:20 PM – Welcome Drinks & Canapés on Arrival
1:30 PM – Awards Ceremony
3:30 PM – Networking Celebration with Entertainment at the Sunroom
5:00 PM – Gala Concludes

Future of Marketing Summit Australia 2025
2025-08-25 - 2025-08-27 | The Langham, Gold Coast, Gold Coast, Australia
For over twenty years, iMedia’s marketing and brand summits have been at the forefront of curating impactful forums for collaboration, hosting thought leadership-driven summits that unite leaders in brand, marketing and digital innovation.
These events have sparked professional relationships and dynamic collaborations, underscoring the steadfast belief in the power of meaningful connections that propel industry growth and success. Through a meticulously curated Martech programme, attendees will benefit from networking opportunities and 1:1 meetings with exciting business partners, and the privilege to learn from some of the most exciting expert speakers on topics and trends relevant to the industry both locally and globally.
Applicant screening will see 120 approved senior brand and marketing leaders invited to join 120 technology and solutions-providing Martech vendors to discover and discuss the latest innovations, global best practices and strategic direction.

2025 State of Social
2025-08-26 | Optus Stadium, Perth, Perth, Australia
Not just a regular digital and social marketing conference, State of Social (or ‘SOS’ for those in the know) is an award-winning event – an educational, inspirational experience – where we bring together the industry’s sharpest minds to share fresh ideas, case studies, and proven tactics, so you can refresh your perspective and re-energise your approach to all things digital and social.
Over two days of learning and laughs at Optus Stadium in Perth, Australia, we’ll equip you with everything you need to reset your strategies, cut through the noise, and get back to what really matters: growing your brand with purpose and clarity.
The data. The know-how. That creative spark. Plus the tools to transform it all into a wave of awareness, engagement, and measurable conversions. Come ready to hit refresh and leave ready to redefine the rules.
See what our industry’s frontrunners are (and aren’t) doing. Hear what the digital world’s trailblazers think before it’s trending. Savour the gourmet eats and treats, inhale the aroma of bottomless barista-brewed coffee, and buckle up for those oh-so-refreshing SOS experiences.

CMO ANZ Summit 2025
2025-08-29 | The STAR Gold Coast, 1 Casino Dr, Broadbeach, Queensland, 4218, Australia
The CMO Summit is an invitation-only, premium forum bringing together leading marketing executives, innovative agencies and solution providers. The summit’s content is aligned with key marketing challenges and interests, relevant market developments, and practical, progressive ideas and strategies adopted by successful pioneers.

Building a Funnel that Converts
2025-09-02 | Online
Today’s marketing landscape feels fragmented, because a lot of the marketing funnel is no longer trackable or measurable. There’s leaks at every stage – from poor targeting at the top, to weak conversion mechanics at the bottom. This workshop is designed to help marketing leaders rethink and rebuild their funnel strategies from the ground up. You’ll learn how to align messaging, channels and tactics to your customer journey, uncover what’s really holding back conversion performance, and implement frameworks that drive scalable growth. This session bridges strategic clarity with practical action, giving you the tools to not only optimise conversion but elevate your entire marketing function.
Topics Covered:

Funnel Design Strategy: How to map out a full-funnel approach that aligns with real-world customer journeys.
Audience Targeting & Segmentation: Using data and insights to target the right people, with the right message, at the right time.
Research, Research, Research: The role UX research plays in optimising not just your website, but every facet of your marketing
Conversion Rate Optimisation (CRO) Fundamentals: Applying proven CRO principles to plug funnel leaks, including quick-win areas you can optimise today.
Having Hard Conversations: How to (finally) get your CEO and CFO to understand the value of your marketing strategy – and go all-in on it.

Key Takeaways:

You’ll walk away with a framework to design marketing funnels that reflect how your customers actually think, behave and buy.
You’ll learn how to use your customer’s behavioural data to dramatically increase relevance and resonance across your campaigns.
You’ll understand what makes users convert (and what makes them bounce), and take home ideas you can apply to your site, landing pages, ads and emails.
You’ll know which metrics matter most at each funnel stage, how to navigate attribution challenges, and how to communicate marketing’s impact in the boardroom.
Stop making decisions that are “defensible” to CEOs, founders and boards, and start making decisions that are intentional for performance.

Inbound 2025
2025-09-03 - 2025-09-05 | Online
INBOUND is HubSpot’s dynamic three-day conference dedicated to the latest trends and tactics in marketing, sales, and AI. With inspiring keynotes, educational breakouts, HubSpot product announcements and demos, hands-on workshops, along with unique networking and entertainment experiences, it’s a can’t-miss event for anyone looking to elevate their personal growth.

IAB Australia MeasureUp 2025
2025-09-10 | NSW Teachers Federation Conference Centre, 22-33 Mary Street, Surry Hills, NSW, 2010, Australia
MeasureUp, the largest measurement conference in Australia, will return for its 9th year on the 10th September 2025. MeasureUp brings together delegates across insights, data, advertising and agency professionals, marketers, academics and vendors to co-create and influence the future of marketing measurement thinking. This full day immersion is filled with networking, inspiring presentations, debate on the hot topics and sharing of best practices for a sustainable and innovative digital advertising and measurement ecosystem.

Edge of Search 2025
2025-09-10 | Newcastle City Hall, NSW
Edge of Search is Newcastle’s first SEO conference and is dedicated to exploring the world of Search and why SEO is more than just Google. The event features hand-picked speakers discussing where SEO and other digital skill sets meet and how we can all benefit from more collaborative partnerships.
Exceptional campaigns—and exceptional returns—happen when different specialists have a seat at the table. Learn from expert perspectives, cutting-edge strategies, and behind-the-scenes case studies to improve your approach to search engine optimisation and digital marketing as a whole.
Conference Day, Masterclass & Recording Only Tickets Available!
2025 Speakers:
-Jes Scholz – SEO + The Future – Growth Marketing Consultant & SEO Futurist
-Jason Mun – SEO + ECOM – Chief Search Officer at Overdose Digital
-Dr Nicole Sweaney – SEO + AI – Founder of AI Her Way
-Amanda King – SEO + TECH/CONTENT – Founder of FLOQ & FLOQ Academy
-Georgia Tan – SEO + UX – Founder of Switch Key Digital
-Michael Ofei – SEO + CONTENT – Lead Editor at Backlinko
-Emily Amor – SEO + Social Media – Head of Paid Social at Digital Darts
-Regan McGregor – SEO + Brand – Head of SEO Airtasker
Digital Publishing Panel Speakers:
-Vahe Arabian – Founder of State of Digital Publishing
-Michael Ofei – Lead Editor at Backlinko
-Jes Scholz – SEO + The Future – Growth Marketing Consultant & SEO Futurist
September 10th Masterclass Sessions:
-Google Ads x SEO Masterclass – Hosted by Brogan Renshaw, Director of Firewire Digital
-The Return of Creative Marketing – Hosted by Brooke Hill, Director of Wonderthink
Networking After Party: Bartholemew’s King St

CDAO Melbourne
2025-09-10 - 2025-09-11 | Melbourne, VIC, Australia
Connecting you to what’s next in data and AI. Be part of the data revolution by using data and AI to transform your business DNA. Influence change by providing the data building blocks that will enable your enterprise to become a world-class digital ecosystem with revolutionary decision-making capability.

Power. Presence. Persuasion. How to Speak So People Move
2025-09-16 | Online
Why do some business speakers command instant attention and respect while others get ignored or side-lined? In marketing, it’s a particular problem because stakeholders from other areas often see themselves as a marketing expert too.
In fact, the art of influence starts with understanding the power dynamics in a group setting and establishing your role as leader.
In this webinar, Chris will share a three-part framework for engaging with an audience so that they sit up, listen and then follow your lead. By the end, attendees will walk away with the valuable tools to implement.
Key Takeaways:

Establish your role as the group’s leader
Build connection with your audience
Gain a commitment or feedback to your proposals
Handle tricky questions and unexpected twists

Stand by for a hands-on interactive session that includes Q&A and practical tips, which will boost your confidence as a speaker and business leader.

IHAC Evolution In-House Agency Summit 2025
2025-09-16 | Grounds of Alexandria, NSW
Australia’s premier event for in-house and hybrid agency teams, the IHAC Evolution Summit, is returning to Sydney on Tuesday, September 16, 2025 at The Grounds of Alexandria.
Now in its third year, the summit which is run by the In-House Agency Council (IHAC), brings together APAC’s most progressive in-house and hybrid agency members for a full day of discussion, inspiration and connection. The 2025 edition will spotlight the latest thinking on team structure, creative operations and technology integration – all underpinned by real-world insights from across the IHAC community.

Victorian Business Writers Conference 2025
2025-09-17 | Angliss Conference Centre, Level 5/555 La Trobe Street, Melbourne, VIC, 3000, Australia
Since 2012, Lexi Communications has hosted a unique training day for government and corporate communicators. We’ve held 12 amazing conferences across Brisbane, Perth and Adelaide. Now we’re bringing this great day to Melbourne!
Australia isn’t lacking for conferences, but our point of difference has always been the learning. As communicators, we can debate current issues and best practice until the cows come home. But, at some point, we must put it into practice!
That’s the goal of this conference – less ‘what’ and more ‘how’. As workplace writers, we face new challenges and opportunities all the time. Let’s get practical on how to take full advantage of them.
Join us at VBWC 2025 for engaging topics and real-world advice that you can start using immediately.

Affiliate & Partnerships Marketing Summit Melbourne
2025-09-17 | PwC Melbourne, Lvl 19, 2 Riverside Quay, Southbank, 3006, Australia
The Affiliate and Partnerships Marketing Summit is coming to Melbourne! The event where all sides of the market come together to discuss the big industry topics, review the market and showcase great work.

Navigating the new normal: Marketing amid Australia’s shifting consumer sentiment.
2025-09-23 | Online
Join leading cultural insight specialists T garage as they unpack the latest consumer sentiment data, revealing how economic challenges and global uncertainty is shaping mindsets, behaviours, and spending patterns.
We’ll unpack responses to marketing activities and also deep dive into the financial vulnerabilities experienced and how you can optimise your marketing activities.
Topics covered:

Latest Consumer Sentiment Data: Up-to-date insights on how Australians feel about their finances, well-being, and future prospects.
Consumer Spending: Understand how consumers are prioritising their spending, and the types of marketing activities they are responding to.
Vulnerability, Insight into how prevalent financial vulnerability is right now and how we should be thinking about this.
Consumer Response Trends: Research into the strategies and tactics that are currently resonating with consumers.
Marketing Strategies: Practical suggestions for minimising the impact of the current environment on your business.

What you will learn:

Overview of general consumer sentiment, how consumers are feeling about life, their finances and the future
Changing spending patterns: Understanding where consumers are cutting back.
Deep dive into levels, and how financial vulnerability is being felt
Learn how service brands can show up for consumers experiencing vulnerability.
Spending Priorities: Identifying where consumers are still willing to spend.
Effective Consumer Engagement: Insights into which marketing activities are most successful in this climate.
Strategic Guidance: Connecting consumer trends to provide actionable strategies for marketers to manage their brands in this context better.

Creating lead magnets with AI
2025-10-01 | Online
A high-quality lead magnet can be the difference between a cold audience and a thriving email list. In Creating Lead Magnets with AI, we’ll show you how to use AI tools to plan, write, design, and launch irresistible lead magnets—faster than ever before.
From eBooks and checklists to templates and guides, this masterclass will walk you through the entire creation process using tools like ChatGPT and Canva. You’ll learn how to combine strategic thinking with AI-powered speed so you can attract the right people and grow your list with ease.
What You’ll Learn:

Lead Magnet Fundamentals: Understand what makes a great lead magnet and why it’s essential for growing your email list.
AI Tool Overview: Explore the best AI tools for researching, writing, designing, and packaging high-value lead magnets.
Fast Content Creation: Learn how to use ChatGPT to brainstorm, outline, and write eBooks, checklists, guides, and more—fast.
Design Made Easy: Discover how to pair AI with tools like Canva to quickly turn your content into beautiful, downloadable assets.
High-Converting Hooks: Craft attention-grabbing titles and landing page copy using AI-generated ideas that drive downloads.
Real-World Examples: See how top marketers are using AI-powered lead magnets to attract and convert their ideal audience.

Who Should Attend:
Led by Jon Tanner, Co-CEO and Founder of Social Media College, this Masterclass is ideal for marketers, entrepreneurs, and business owners who want to generate more leads without the overwhelm. If you need a fast, effective way to create lead magnets that actually convert, this session is for you.

20th Socail Media For Gov
2025-10-11 - 2025-10-13 | Crown Plaza Melbourne, 1-5 Spencer St, Docklands, VIC, 3008
The social media landscape is marked by diverse platforms, changing algorithms and evolving user behaviours, necessitating a dynamic and strategic approach to content creation.
The 20th Social Media for Gov Summit is the ultimate gathering for social media professionals seeking to elevate their online presence, engage citizens effectively and address legal and ethical concerns in the ever-evolving digital landscape. Delegates will gain tools and insights to refine their social media strategy, craft compelling content, leverage data analytics effectively and stay ahead of the curve.

Social Media Strategies Summit - Higher Education 2025
2025-10-20 - 2025-10-21 | Online
If you’re a social media, marketing, or content professional who manages any of your university’s social media channels, this event is your chance to meet and talk shop with 600+ peers within your HESM community!
Six reasons higher ed marketers choose SMSsummit every year:

Learn the nuts and bolts of a successful social media strategy to position your institution for success — whether you’re in recruitment, admissions, student experience, or alumni relations.

Assess and audit your current social media initiatives through real-life feedback, discussions, and peer-to-peer learning around top social platform best practices and emerging trends.

Revitalize your strategy framework as brand practitioners walk you step by step through successful case studies to help you identify new and creative ideas.

Cultivate your arsenal of tools, resources, and connections to champion a social media transformation back at your college or university. You’ll leave feeling refreshed, inspired, and reinvigorated.

Experience a unique online gathering of senior-level, cross-industry marketers. We’re the only event where attendees benefit from focused higher education sessions, along with access to consumer brand case studies.

Accelerate your career and your role within your company by learning to streamline your processes and improving your existing skills set.

How GenAI will kill LinkedIn (and why you should care)
2025-10-21 | Online
GenAI is already changing our world. But when it comes to your brand and reputation online, will it change it for better – or worse? How should you use GenAI when it comes to LinkedIn, without burning relationships and trust?
This webinar will help you navigate common missteps, share best practices, and ensure you’re set up for success on the world’s #1 professional network: LinkedIn.
In the race to be seen by more people, automation and generative AI solutions make a compelling case – complete with party popper emojis. But in the highly visible, searchable, professional world of LinkedIn, your most valuable asset is not time – it’s trust.
Every action you take online leaves a digital footprint, so knowing how to safely navigate the different tools and choices – what to embrace and what to avoid – is vital. This webinar will help you navigate common missteps, share best practices, and ensure you’re set up for success on the world’s #1 professional network: LinkedIn.
Topics covered

Why getting the balance right between human and machine is important;
Assessment of GenAI and automation tools for LinkedIn;
Common missteps and the impact of getting it wrong; and
Best practices and the benefits of getting it right.

Key learnings

How GenAI and automation can enhance and erode reputation;
What actions are most effective on LinkedIn;
How to build new and deeper relationships; and
How industry leaders use GenAI and automation to generate results.

AI Leadership Summit 2025
2025-10-21 - 2025-10-22 | Brisbane Royal ICC, QLD
Australia’s AI Leadership Summit is the most influential AI event of the year designed for leaders and organised by CEDA and the National AI Centre. This annual summit connects executives, decision makers and thought leaders from across business, government and academia to advance Australia’s AI ambitions for long-term prosperity.

IGSxM Instagram Summit 2025
2025-10-22 - 2025-10-23 | Online
The world’s biggest creator event. 25+ masterclasses by IG’s top voices. Join 1,000s of creators, marketers, & agencies days of content you won’t find anywhere else.
There is more than one way to win on social Three tracks on the latest strategies to grow, engage, and convert. Stick with one, or better yet, follow them all!

Advanced Social Media and Digital Marketing Strategy
2025-10-23 | Online
This workshop is focused around the current state of social media marketing as it sits into 2025. It will involve discussing and collaborating around advanced social media strategy and campaign design. This workshop will delve into strategies incorporating best practices regarding engagement trends, resource allocation, campaign strategy, lead generation strategy, funnel build strategy and provide insights into the power of an omni channel digital marketing strategy.
Who Should Attend

Marketing professionals who feel they are not achieving suitable results on their social media marketing campaigns.
Marketing professionals who are somewhat satisfied with their social media marketing campaigns but know there is room for improvement.
Marketing professionals who feel they are achieving satisfying results on their social media marketing campaigns but would like to stay up to date on the latest algorithm changes, to ensure they stay on top of the game.

Topics Covered

What are the most important performance metrics to accurately measure and determine value for businesses going into 2025?
What are the latest algorithm, platform optimisation updates in 2025?
What is the best way to identify how to build engagement and measure it precisely?
How to build key databases from social media to then develop touchpoints and create ROI?
What is the current landscape of social media and learn data-driven strategies to drive the most significant growth and impact?
What is the best way to measure return on investment from social media campaigns?
What are the best other digital marketing channels complementing the results generated by social media marketing?

Learning Outcomes
By the end of this workshop, participants will:

Understand what it takes to optimise a social media marketing campaign
Know how to create and track an engaged and relevant audience
Understand how to streamline their conversion process
Have insights into the future of digital marketing through the discovering of an optimised multi-channel digital strategy

IAB Australia Brisbane Market Update 2025
2025-10-28 | State Library of Queensland, QLD
The IAB Australia team are returning to Brisbane for our third year to provide a market update together with a range of local industry colleagues. IAB members, agencies and marketers attended this session with two hours of content followed by networking.

iMedia B2B eCommerce Summit 2025
2025-10-29 - 2025-10-31 | Sheraton Grand Mirage, Gold Coast, QLD
The iMedia B2B eCommerce Summit is an exclusive event for B2B brand manufacturers, eCommerce professionals and wholesale distributors in Australia. This unique networking event is ideal for key B2B merchants and will see over 200+ attendees engage and experience three days of face-to-face business meetings, roundtable discussions, and world-class content, strategies and best practices delivered through diverse and captivating presentations.

Email Marketing Workshop: create campaigns that drive engagement
2025-11-06 | Online
The program’s focus will be to upskill marketing specialists in the discipline of email marketing strategy and management. Participants will gain a foundational knowledge through this informative and collaborative session, share relevant experiences and most importantly, hone their skills to improve their approach e-mail marketing.
The content is suitable for marketers, event managers, sales and business development, and those in creative and design roles.
The format is accessible for those in entry level positions through to leadership roles.
Topics Covered:

Email marketing fundamentals
Developing an email marketing strategy
Planning email marketing campaigns
Lead generation methods
Best practices for email marketing
Improve the deliverability, open rate and click through rates of emails
Segmentation and personalisation
How to write subject lines that will solicit more opens
Understand how to use data to optimise email performance
How and what to A/B test
Email marketing regulation

AI Marketing Bootcamp
2025-11-06 | Online
Supercharge your marketing efforts with AI in this one-day, high-intensity bootcamp. Learn the fundamentals of ChatGPT, set yourself up for success, and discover how to achieve consistent quality results with ChatGPT and some of the most impactful AI tools. Leave with a clear, actionable roadmap to implement AI in your marketing strategy.
The AI Marketing Bootcamp is designed for marketers looking to rapidly embrace the power of AI. In just one day, you’ll get hands-on with ChatGPT and other cutting-edge tools to learn how to enhance your marketing strategies, boost customer engagement, and drive ROI. You’ll walk away with practical skills and a clear plan to immediately integrate AI into your marketing toolkit.
Who should attend
This bootcamp is ideal for marketing professionals and strategists who want to stay ahead of the curve, harness the power of AI, and make an immediate impact on their business. Whether you’re completely new to ChatGPT or using it semi-regularly, this program bridges beginner and intermediate levels, offering actionable insights to transform your marketing approach.
Topics covered

What’s Possible with AI in Marketing: How AI is reshaping the marketing landscape.
Mastering ChatGPT for Marketing Success: Generate high-quality content and customer engagement strategies, including writing high-quality prompts.
Customising AI for Your Brand: Train AI to understand your business, industry, and customers.
Integrating AI Tools: Learn about other AI tools that can amplify your marketing efforts.
Creating an AI-Powered Marketing Strategy: Walk away with a step-by-step plan for AI integration.

Learning Outcomes

Gain competence and confidence in using of ChatGPT to create marketing content and customer engagement strategies.
Understand how to develop a clear, actionable AI-powered marketing strategy.
Learn how to integrate AI tools seamlessly into your existing marketing processes.
Gain hands-on experience with AI tools that you can implement immediately.
Leave with confidence in your ability to leverage AI to boost ROI.

AMI Email Marketing. Half-day Masterclass
2025-11-06 | Online
