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3rd annual Techmix Conference
2017-05-24 | International Convention Centre Sydney, Darling Drive, Darling Harbour, NSW, 2000, Australia
This is the 3rd annual Techmix conference and has a focus on customer reach, marketing performance and customer experience. There are both international and local speakers from all different industries and they will be presenting on different case studies, leading insights plus much more.
Attending this event you will get the opportunity to network with your colleagues in the same industry, there has been a growth this year to more delegates in the marketing technologists, creative technologists, growth hackers, and digital strategists sectors – come and learn from them as well!

Principles of Digital Marketing - Sydney
2017-05-25 | Cliftons Sydney, Level 13, 60 Margaret Street, Sydney, Victoria, 2000, Australia
As this industry is for-ever changing, this workshop will take the time to introduce different concepts of effectively using the different digital platforms as part of your marketing plan. You will gain an understanding of the value of social media & e-marketing solutions.

Social Media – Connecting Businesses to the World
2017-05-25 08:30 - 12:00 (Australia/Melbourne) | The Alex Hotel, 50 James Street, Perth, WA, 6000, Australia
This in-depth event looks at reasons why things happen the way they do on social media and how you can maximise you efforts with limited resources.
The speaker, Meg Coffey, will take be looking at how different social media platforms work and give you practical tips and tricks to help.

Millennials Marketing Conference
2017-05-25 08:30 - 17:30 | ACMI, Federation Square, Flinders St, Melbourne, VIC, 3000, Australia
“MILLENNIALS ARE THE FASTEST CREATORS AND EVEN FASTER ADOPTERS – AND THEY’RE CHANGING THE WORLD WE LIVE IN EVERY DAY.​” – Growth Tank
This event includes two days of research, insights, strategies, interactive workshops, roundtables and networking to help give brands the edge on millennial consumers.

Principles of Digital Marketing - Melbourne
2017-05-30 | Clifton Melbourne, Level 1, 440 Collins Street, Melbourne, Victoria, 3000, Australia
There are many different forms of marketing, at this event you will be introduced to different concepts to effectively use digital forms of marketing; marketing is a crucial part of the overall marketing plan and it includes social media, e-marketing and the value of your current website. You will learn how digital marketing can apply to a variety of businesses.

Social Media Applications - Melbourne
2017-05-31 | Clifton Melbourne, Level 1, 440 Collins Street, Melbourne, Victoria, 3000, Australia
This one day workshop brings together case studies, research, hands-on learning plus much more to help participants understand the use of social media for business and also different business strategies when it comes to social media. You will participate in small group activities, discuss as well as other forms.

World Business Forum
2017-05-31 - 2017-06-01 | The Star, 80 Pyrmont Street, Sydney, New South Wales, 2009, Australia
This conference offers a range of content and brings speakers from diverse fields, who all have one objective in mind: To help you lead more effectively so as to meet the challenges of today’s global business environment.
Organisations and individuals alike must reinvent themselves constantly; experiment and learn; identify new opportunities, exploit them fast, and move on.
Speakers include: Arianna Huffington – New Management – Co-Founder, President and Editor-in-Chief of Huffington Post Media Group; Randi Zuckerberg – Digital Transformation – Former Director of Marketing at Facebook; Ken Segall – Marketing – Former Ad Agency Creative Director at Apple – Plus more

Driving Efficiency & Returns From Content
2017-06-01 08:00 - 10:30 | Cloudland, 641 Ann Street , Fortitude Valley, Queensland, 4006, Australia
Creating and distributing great content in an effective manner remains a major challenge for marketers today. Not only does the content need to be relevant and useful, but it needs to be transferable across channels, get buy-in from management and contribute to outcomes. At this event there will be discussions around how you can be efficient with your content marketing and look at different tactics to maximise your return on investment.

Speakers include: Matt Henry, Former Head of Digital, NRL; Jacob Aldridge, Director of Advisor, businessDEPOT; and, Andrianes Pinantoan, Head of Growth, Canva

Mumbrella360 2017
2017-06-06 - 2017-06-08 | Hilton Sydney, 488 Georges Street, Sydney, New South Wales, 2000, Australia
Mumbrella360 was voted Australia’s best conference in 2016 and it will be held again in Sydney in 2017.
Attendees will experience an 3 day conference which covers the latest thinking and best practice across the entire media and marketing landscape.
There are both international speakers and some of Australia’s most influential media and marketing executives.
There will also be a range of networking opportunities, exhibitions and masterclasses.

The Marketing Conference: Chasing Unicorns
2017-06-08 | The Pullman King George Square, Corner Ann & Roma Street, Brisbane, QLD, 4000, Australia
The Marketing Conference “Chasing Unicorns: Capturing Relevance in a Transient World” will deliver a supercharged line-up of industry experts both local and international. Delegates will gain insights into orchestrating people, technology, brand and value. The one day conference includes a rooftop after party to download the days insights with your new colleagues.

Digital Analytics For Marketers Course
2017-06-13 | Karstens Melbourne, 123 Queen Street, Melbourne, VIC, 3000, Australia
This course on data analytics has been put together to simplify the topic and make it straightforward and coherent, you will learn about applying a metrics framework to any digital campaigns, read and interpret key reports in Google Analytics, Uncover hidden consumer insights and utilise them to effectively communicate with your consumers plus much more!

Must Know Marketing for Small Business - Adelaide
2017-06-19 | Cliftons Training Facility Adelaide, Level 1, 80 King William Street, Adelaide, SA, 5000, Australia
Working in a Small to Medium Business Enterprise (SME’s) in the marketing department can be a challenging environment. If this is the area that you work in then attending this workshop is for you, you will gain a better understanding on how to implement effective marketing practices to help you stay ahead. You will look at new ideas which will incorporate traditional marketing along with the digital side.

Social Media and Marketing & Digital Retail Operating Success
2017-06-19 | Hamilton, 42 Eldernell Terrace, Hamilton, QLD, 4007, Australia
Remaining up to speed with trends, platforms and most effective strategies to drive engagement and sales is challenging. This workshop has been put together to help marketers who need guidance on how to use social media drivers. You will start with the essentials of success in social media, followed by looking at tools and techniques to do with social engagement.
The workshop covers:

Identifying the essentials of social media success
Analysing networks, conversations and influencers to define a strategy
Creating a content distribution strategy to build brand personality and loyalty
Optimising tools for scheduling, automation and measuring performance

Principles of Digital Marketing
2017-06-20 | Cliftons Training Facility Adelaide, Level 1, 80 King William Street, Adelaide, SA, 5000, Australia
With the marketing industry evolving so much it can be hard to keep up with. At this event you will learn different concepts to help effectively using different digital channels and how to implement these concepts into your marketing plan. Digital marketing can be used in a range of different areas at your company, this event you will get a knowledge of how. This workshop is hands on and interactive suitable for individuals who need to skill up in digital.

Search Engine Optimisation for Small Business
2017-06-21 | Manningham Civic Centre, 699 Doncaster Road, Doncaster, VIC, 3108, Australia
Do you want to learn about search engine listings, web analytics or Google Keyword Planner? Then attending this event you will learn that. As you know, just having a website doesn’t mean that you business is going to show in Google search straight away.
As well as this, you will also learn how to structure web content to make it SEO friendly; how to find the best keywords by using Google Keyword Planner Tool plus much more!

Guide to Retail Marketing & Customer Loyalty
2017-06-26 | Hamilton, 42 Eldernell Terrace, Hamilton, QLD, 4007, Australia
There has been a shift in the retail marketing industry where consumers want to spend more time with the retailers so that they can have delivered to them what they want and when they want it. A reward for loyalty may be different for many customers and the key rule is they want it their way. This workshop will explore the foundations of effective marketing and relationship making.

Digital Marketing Strategy
2017-06-27 | Cliftons Sydney, Level 13, 60 Margaret Street, Sydney, Victoria, 2000, Australia
Digital marketing is one of the most important elements in business today.This session is all about helping you develop your own digital marketing strategy for your company which you can use moving forward. Customer engagement is also very important in company growth, this event well help you work on acquisition by analysing tactical implementation and content which helps develop plans that work with your company and keep the brand on target.

Marketing for Growth
2017-06-28 09:15 - 12:45 | BizHub at Realm, 179 Maroondah Highway, Ringwood, VIC, 3134, Australia
A dynamic marketing strategy is the key to achieving business growth objectives. With the latest information and insights from a small business marketing expert and a suite of best-practice templates and resources, this workshop is designed to suit businesses at all stages. You will learn how to refine your existing marketing strategy to expand your business opportunities.

Growth Marketing Bootcamp (Melbourne)
2017-07-01 | Academy Xi Melbourne, 23/303 Collins Street, Melbourne, Vic, 3000, Australia
Growth marketing is a great avenue for anyone who is looking to transition into the digital field but do not have technical skills or prefer non-technical fields. This course is also suitable for anyone looking to grow products or services rapidly. Growth marketing creates a platform for companies to accelerate forward. Master the techniques to unlock scalable and repeatable hockey stick growth as a growth marketer or entrepreneur.

Business Analytics Conference
2017-07-13 | University of Melbourne, Melbourne Law School, 185 Pelham Street, Carlton, Vic, 3053, Australia
Melbourne Business School’s Centre for Business Analytics presents the Melbourne Business Analytics Conference on Thursday 13th July 2017, showcasing the leading Analytics and Data-Driven practitioners in Australia and New Zealand. Providing a forum for 350+ senior executives, industry professionals and researchers, to discuss the transformation of decision making through advanced analytics, Data Science, Big Data, Machine Learning, AI and leadership in Data and Analytics. A highlight is our ‘Innovation’ track, celebrating Australia’s best and brightest Data and Analytics startups and emerging innovators.
Some of the speakers include:

Steve Lockwood, Facebook
Scott Thomson, Google
Scott Jendra, AFL
Antony Ugoni, Seek

Plus many more!

Launch Into Growth Marketing
2017-07-16 | Academy Xi, 66-68 Devonshire Street, Surry Hills, NSW, 2010, Australia
Growth Marketers have a hybrid mix of technical, tactical and strategic skills in product, data, and marketing. They are the combined wit of hackers and hustlers. They use data-driven, unconventional and experimental marketing approaches to fuel the growth and scalability of startups from the ground up.
Growth marketing creates a platform for companies to accelerate forward. Learn the fundamental techniques to unlock scalable and repeatable hockey stick growth as a growth marketer or entrepreneur.

Doing Data the Netflix Way
2017-07-18 08:00 - 10:00 | Fishburners, Level 2, 155 Queen Street, Brisbane, QLD, 4000, Australia
Netflix is famous for being a data-driven organisation and as such their approach to marketing is heavily reliant on innovative data strategies. In this keynote presentation, you will gain insights into how data engineering supports marketing outcomes at Netflix, allowing them to be more effective and efficient and have a greater understanding of their customers.
Satya Kunapuli, Data Engineering and Analytics, Netflix
Satya leads paid media marketing analytics at Netflix. His team of data engineers and analysts are responsible for large-scale data processing to power machine learning algorithms, enable marketing experimentation and provide actionable insights for effective campaign planning and optimisation. He has over 20 years of analytics experience across different verticals and subject areas at companies like Disney, Yahoo!, Intuit and Silicon Valley startups.

Digital & Social Writing Tactics
2017-07-19 | Clifton Melbourne, Level 1, 440 Collins Street, Melbourne, Victoria, 3000, Australia
You will look at a variety of web-based writing passages and learn how to engage their target audience with more meaningful and interesting copy. This is a hands-on workshop and participants will be required to undertake various writing and planning tasks specifically related to their current roles.

Digital & Social Writing Tactics
2017-07-21 | Cliftons Training Facility Perth, Ground Floor, Parmelia House, 191 St Georges Terrace, Perth, WA, 6000, Australia
This event is a hand on event where you will learn the art of writing, from structuring a web page, crafting messages to different audiences using keywords, headings lists and links, formatting written content plus much more! You will be undertaking planning and writing tasks designed to help you in your current role.
During this workshop you will be provided a comprehensive set of notes on the topic along with examples of material for analysis and discussion.

Interactive Minds Digital Summit
2017-07-21 | Brisbane Convention and Exhibition Centre., Grey Street, Southbank, QLD, 4101, Australia
This one day event has been put together for those in the marketing industry who want to get to the next level of their career. You will spend the day keeping all of your skills and knowledge at the front, whilst you hear from other experts in the industry of their insights and learnings as they get results. This event has been put together by your colleagues and they have focussed on the topics that will keep you most informed.

Launch into UX Design
2017-07-23 | Academy Xi, 66-68 Devonshire Street, Surry Hills, NSW, 2010, Australia
Learn User Experience Design – this intensive 1-day training fundamental’s program equips you with a high level understanding of User Experience and how to apply the UXD process in your day to day work. As with all of our programs, our approach is a mix of theory and hands on practice.
Kicking off with problem identification, we will guide you through a hybrid approach to collaborative, Accelerated Design Thinking, Product Vision Exploration, Research Techniques, Feature Identification and prioritisation and how to translate your ideas into a lo-fi clickable mobile prototype, leading you to usability testing techniques.

Digital & Social Writing Tactics
2017-07-25 | Cliftons Training Facility Brisbane, Level 3, 288 Edward Street, Brisbane, QLD, 4000, Australia
You will look at a variety of web-based writing passages and learn how to engage their target audience with more meaningful and interesting copy. This is a hands-on workshop and participants will be required to undertake various writing and planning tasks specifically related to their current roles. Participants get a comprehensive set of notes on the topic, relevant examples of material for analysis and discussion along with practical experience in implementing learned techniques.

Marketers in a Pub
2017-07-26 17:30 - 20:30 | Seven Stars Hotel, 187 Angas Street, Adelaide, SA, 5000, Australia
This event is an informal gathering to hear from Fiona Krawczyk who is the Marketing Manager from Haigh’s Chocolates. Fiona has over 15 years experience in the tourism and hospitality sector with a focus on strategy, communications and digital.

Facebook Marketing: Insights into the Mighty Beast
2017-07-27 09:00 - 12:00 | The Alex Hotel, 50 James Street, Perth, WA, 6000, Australia
Facebook is always changing and it can be hard to keep up! Before you can truly succeed at digital marketing you need to ensure you have laid the correct foundations. We will go through the important technical aspects of the platform and ensure understanding of the various insights.
About the Presenter
Social media strategist, brand marketing specialist, public speaker, and coach Meg Coffey is uniquely positioned to provide a holistic range of services to individual businesses operating in niche industries. By combining research, in-depth experience, passion, and outcome-driven results, Meg creates business strategies that are individually tailored to her clients.

Storytelling & how to stay relevant in a digital content landscape
2017-08-03 07:00 - 09:00 | Fraser’s Restaurant, Fraser Avenue, West Perth, WA, 6005, Australia
The art of storytelling is an essential part of your brand and marketing strategy due to the changing online environment in which we engage our customers. Great content that tells your brand’s ‘story’ in a genuine and authentic way will resonate with your customer, and as a result word of mouth endorsements in the form of social sharing takes over. Your brand perception increases and so does your engagement, all whilst being light on your marketing wallet.
