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DTSTART;VALUE=DATE:20201117
DTEND;VALUE=DATE:20201120
DTSTAMP:20260419T213410
CREATED:20200804T101930Z
LAST-MODIFIED:20201010T112001Z
UID:16358-1605571200-1605830399@marketing.com.au
SUMMARY:DigiMarCon Latin America 2020 Online
DESCRIPTION:Do you want to be successful in digital marketing? Then you shouldn’t miss DigiMarCon Latin America 2020!\nDigiMarCon Latin America 2020 is your chance to …\n\n\nHear from some of the most audacious and thought provoking speakers in the digital marketing\, media and advertising industry.\nGain insight into emerging strategies\, the latest innovative technologies\, and best practices to move your business to the next level.\nNetwork with thought leaders\, collaborate with your peers and build your professional network.\n\n\n\nDigiMarCon Latin America 2020 Digital Marketing\, Media and Advertising Conference will take place November 17th to 19th\, 2020\, Online; Live and On Demand. It is the largest Digital Marketing Event in Latin America and will be attended by thousands of Digital Marketing Professionals.\n\nIt’s the one digital marketing event you can’t afford to miss! Whether your goal is to reinforce customer loyalty\, improve lead generation\, increase sales\, or drive stronger consumer engagement\, DigiMarCon Latin America 2020’s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic\, expanding brand awareness\, improving customer service and gaining insight into today’s latest digital tools.\nThis year’s edition will feature topics such as:\n\n\nDigital Strategy\nWeb Experience Management\nUsability / Design\nMobile Marketing & Retargeting\nCustomer Engagement\nUser Acquisition\nSocial Media Marketing\nTargeting & Optimization\nVideo Marketing\nData Science & Big Data\nWeb Analytics & A/B Testing\nEmail Marketing\nContent Marketing\nConversion Rate Optimization\nSearch Engine Optimization\nPaid Search Marketing\nGeo-Targeting\nPredictive Analysis & Attribution\nGrowth Hacking\nConversion Rate Optimization\nGrowth Marketing Tools\nMarketing & Sales Automation\nSustainable Growth Strategies\nProgrammatic Advertising
URL:https://marketing.com.au/event/digimarcon-latin-america-2020-online/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Data,Digital Marketing,Email marketing,Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201111
DTEND;VALUE=DATE:20201112
DTSTAMP:20260419T213410
CREATED:20200906T063248Z
LAST-MODIFIED:20201010T112002Z
UID:16659-1605052800-1605139199@marketing.com.au
SUMMARY:The Virtual MarTech Summit
DESCRIPTION:Converging Marketing & Technology for a Winning Future\n#VirtualMarTech \nThe current worldwide pandemic alongside the digital revolution has urged brands and advertisers to reshape the way they connect and engage with customers regionally and globally. At the same time\, MarTech innovation through the likes of Data Analytics\, AI\, Machine Learning\, Automation and the use of chatbots to enhance customer experience is growing at an unprecedented speed. Join us at this 4th edition virtual summit where you will find out: \n\nHow will MarTech help your team tackle complexities in a digital world?\nWhat to consider when prioritizing new technologies & planning your MarTech roadmap?\nHow do you guarantee seamless customer experience while leveraging your investment?\n\nTopics\nCheck what will be covered during the sessions. \n\nData-Driven Marketing\nDigital Transformation\nDigital Transformation With New Partnerships\nHow GDPR Will Transform Digital Marketing\nImpact of 5G\, AI and IoT on MarTech\nMake the Most Out of Your Customer Data\nContent Marketing & Strategy\nBuilding a Data-Driven e-Commerce Strategy\nCapitalize on Disruptive Technologies\nCMO’s Role & the Importance of Cross-department Collaboration\nHow AI is Accelerating Marketing Performance\nCustomer Experience & Engagement\nCustomer Loyalty & Retention Strategy\nOmnichannel Marketing: Consistency vs. Engagement\nRedefining Your Customer Journey\nTechnology Redefining Communications\nUsing Chatbots and AI to Drive Engagement\nUtilizing Data & AI\n\nPresenters: \n\nRichard Barham\, Head of Digital Trading\, Post Office\nPatrick Kelley\, Head Of Digital\, ITV Commercial\nTom Kelleher\, Head of Technology\, MarTech\, Telegraph\nKerry Dawes\, Director of Marketing Technology\, Tui\nMaria Tarasidou\, Global Data Program Manager\, Facebook
URL:https://marketing.com.au/event/the-virtual-martech-summit/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Online,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201110T100000
DTEND;TZID=Australia/Melbourne:20201110T110000
DTSTAMP:20260419T213410
CREATED:20201010T092351Z
LAST-MODIFIED:20201010T112002Z
UID:17164-1605002400-1605006000@marketing.com.au
SUMMARY:Educational webinar: Elements of website design
DESCRIPTION:On 10th November\, Zoho’s hosting a free\, educational webinar on elements of website design. Experts will discuss fonts\, color schemes\, and will help you gain a basic understanding of visual hierarchy. They’ll also have a short presentation on how to effectively communicate your design needs if you choose to hire a graphic designer.This webinar series on website basics is strictly educational and the topics change every week. Check out our other postings for additional sessions. \nWhy attend: \n\nLearn easy to-replicate\, step-by-step processes for optimizing website design.\nExperts will also share first-hand tips and tricks to help you communicate your needs to designers.\nAsk questions and receive answers in real-time.
URL:https://marketing.com.au/event/educational-webinar-elements-of-website-design/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201027
DTEND;VALUE=DATE:20201030
DTSTAMP:20260419T213410
CREATED:20200906T060737Z
LAST-MODIFIED:20201010T112046Z
UID:16644-1603756800-1604015999@marketing.com.au
SUMMARY:Brand ManageCamp Marketing Conference 2020
DESCRIPTION:Why Brand ManageCamp 2020?\nSure\, we are one of Forbes’ “Must-Attend” Marketing Conferences. But here is why our VIRTUAL conference is going to rock! \nOptimized For Virtual!!!\nThis will NOT just be a live event done virtually. And it will NOT just be a series of webinars or talking heads. We are taking this opportunity to redesign how the content is delivered to ensure you can get the absolute most out of the virtual experience. \n360 Degree View of Brand\nWe understand that Brand Marketing is more than just Advertising and Media. Don’t get us wrong – we cover those. But this marketing conference covers a wide range of topics including Strategy\, Advertising\, Innovation\, Content\, Insights\, Customer Behavior\, Leadership\, Creativity\, and more. Plus all topics will be updated to reflect the realities of this new world in which we live. \nBest Pricing Ever\nWe recognize how tough this year has been and how much budgets have been impacted. As such\, we have developed 3 tiers of registration options to meet a wide range of budgets. It has never been more affordable to attend a Brand ManageCamp marketing conference! \nPost Event Content\nBrand ManageCamp is much more than a 3 day virtual conference – it is a full year of marketing content. PREMIUM and PLUS pass holders will get access to exclusive additional keynotes\, interviews\, live Q&A sessions\, blog posts\, whitepapers\, and more – delivered throughout the year. \nBrightest Minds in Brand\nEvery one of our speakers are best-selling business authors\, world-renowned experts\, or up-and-coming mavericks\, helping us become one of the best marketing conferences of 2020. They are all pushing the boundaries in their respective concentrations and are passionate about delivering their knowledge in an inspiring\, engaging\, and entertaining way. Who’s our keynote? Every single one of them. \nRave Reviews\nThis will mark our 18th annual Brand ManageCamp conference – albeit our first virtual one! We’ve got hundreds and hundreds of fantastic reviews from past attendees and we don’t plan on letting anyone down now! \nPresenters: \n\nJay Baer\, Customer Behavior\nMichael Brenner\, Marketing Trends\nShep Hyken\, Customer Experience\nCarla Johnson\, Innovation\nBrant Pinvidic\, Marketing Communications\nMarcus Sheridan\, Marketing Strategy\nJoe Pulizzi\, Content Marketing\nTodd Henry\, Creativity/Leadership\nJessica Best\, Email Marketing\nDavid Meerman Scott\, Brand Loyalty\nMitch Joel\, Brand Disruption\nAudrey Arbeeny\, Sonic Branding\nLen Herstein\, Leadership/Brand Strategy
URL:https://marketing.com.au/event/brand-managecamp-marketing-conference-2020-3/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Marketing,Online,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201016
DTEND;VALUE=DATE:20201017
DTSTAMP:20260419T213410
CREATED:20200906T060203Z
LAST-MODIFIED:20201010T112048Z
UID:16641-1602806400-1602892799@marketing.com.au
SUMMARY:Virtual Summit Series - SEO
DESCRIPTION:Who is Winning SEO in 2020 and Why?\nWhat sites have grown in organic market share in 2020\, and how did they achieve the results they did? Lily will provide an overview of which sites have been gaining ground during the coronavirus pandemic\, as well as winners of recent Google algorithm updates. Her talk will provide examples of specific SEO strategies these sites have implemented to earn top positions\, and the extent to which E-A-T (expertise\, authoritativeness\, and trustworthiness) plays a role in SEO performance in 2020. \nLily Ray\, SEO DIRECTOR\, PATH INTERACTIVE\nLily has worked across a variety of verticals with a focus on retail\, e-commerce\, B2B and CPG sites. In addition to overseeing SEO strategies across Path’s clients\, Lily loves diving into algorithm updates\, assessing quality issues and solving technical SEO mysteries. \nAgenda:\nSummit Kick Off \nJim Christian\, DMO\nJoe Sinkwitz\, DMO\nTJ Van Der Werf\, DMO \nWho is Winning SEO in 2020 and Why? \nWhat sites have grown in organic market share in 2020\, and how did they achieve the results they did? Lily will provide an overview of which sites have been gaining ground during the coronavirus pandemic\, as well as winners of recent Google algorithm updates. Her talk will provide examples of specific SEO strategies these sites have implemented to earn top positions\, and the extent to which E-A-T (expertise\, authoritativeness\, and trustworthiness) plays a role in SEO performance in 2020.\nLily Ray\, Path Interactive \nSEO Lessons Learnt During COVID – Navigating Travel SEO in Uncertain Times\nA fireside chat with Richard Rowley and Tania Shershin from VRBO\, an Expedia Group company.\nRichard Rowley\, VRBO London\nTania Shershin\, VRBO \nE-Commerce SEO From Zero to $27m\nLearn how one business built a legacy from nothing but an idea and an E-commerce SEO plan. Session includes an overview of the original roadmap\, lessons learned\, and optimization processes developed for competitive product categories\, products and link-earning content. Several case studies and actual data will be presented\, along with a list of the tools used\, resources hired\, and tasks implemented\, meaning\, leave with something actionable and measurable.\nSteve Wiideman\, Wiideman Consulting \nQ&A with Jim Boykin\nDon’t just come learn from the one of the industries longest practicing SEOs. Interact! Questions will be expertly curated from within the DMO community a week prior and then answered live on camera by the one and only Jim Boykin of Internet Marketing Ninjas.\nJim Boykin\, Internet Marketing Ninjas
URL:https://marketing.com.au/event/virtual-summit-series-seo/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,SEO,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201013
DTEND;VALUE=DATE:20201017
DTSTAMP:20260419T213410
CREATED:20200712T070155Z
LAST-MODIFIED:20201010T112338Z
UID:15803-1602547200-1602892799@marketing.com.au
SUMMARY:Content Marketing World Conference and Expo
DESCRIPTION:Join us for the one event where you can learn from the best in the content marketing community and spend four days with our #CMWorld community.\nOur speakers will arm you with materials and knowledge you need to take a content marketing strategy back to your team and to implement a content marketing plan that will grow your business and inspire your audience. \n\n\n\nYou will grow:\nYou want to create epic content marketing and network with some of the brightest in the business. You want to build your team\, systems and processes\, and focus on your personal skills. \n\n\nYou will experience:\nOver 100 sessions\, workshops\, and industry forums presented by the leading brand marketers and experts from around the world are customized to you\, our attendees. We have an agenda covering every aspect of content marketing so your experience can be customized to you. \n\n\nYou will be inspired:\nJoin thousands of marketers from all over the world in our 2020 virtual experience. We have networking time and additional opportunities to connect before and after the event\, so we can spend time learning and connecting with each other. \n\n\n\nThe largest content marketing event on the planet – now virtual! \nWe’re looking forward to bringing you a digital event like you’ve never seen! The dates will remain the same: October 13-16\, 2020. Having spent the past year preparing for the event with our speakers\, exhibitors and event partners\, we’re genuinely disappointed not to be able to host you in person\, but the experience and safety of our community and everyone involved in the event continues to be our top priority. We’re looking through our orange-colored glasses at the great opportunities this virtual environment will provide to our amazing community. We’re hard at work on our end creating the epic CMI experience we’ve given our community for the past 10 years\, and this year will be no different. From the best speakers covering every aspect of content marketing\, to opportunities to network with our technology sponsors and event partners who may be the perfect solution for your needs in 2020 and beyond\, we think you’ll love what we’re putting together.
URL:https://marketing.com.au/event/content-marketing-world-conference-and-expo/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Digital Marketing,Online,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201010T080000
DTEND;TZID=Australia/Melbourne:20201010T170000
DTSTAMP:20260419T213410
CREATED:20201010T103923Z
LAST-MODIFIED:20201010T112338Z
UID:17189-1602316800-1602349200@marketing.com.au
SUMMARY:DeveloperWeek Global
DESCRIPTION:DeveloperWeek Global: Enterprise Conference invites over 3\,000 enterprise dev professionals to converge for a 2-day virtual conference & expo\, featuring technology innovations and trends that corporations need to know about. Topics will include: DevSecOps\, Organizing Dev Teams\, DevTech Trends\, Microservices\, Containers\, Kubernetes\, and more. \n\n\n\n\n\n\n\nDev Leadership & Management\nFrom squads and pair programming\, to organizational resource management across engineering departments\, how does the enterprise organize its dev teams? \n\n\n\n\n\n\n\n\n\n\nEnterprise Tech Trends\nWe hear from the most innovative companies: what technology trends are they excited about? From hybrid clouds and cloud native\, to digital disruption and programming language updates\, what tech trends do technology managers need to know about? \n\n\n\n\n\n\n\n\n\n\nDevSecOps & Enterprise Security\nSoftware security in the cloud requires a new age of DevSecOps. What are the best practices and security technologies for implementing DevSecOps earlier in the development lifecycle? \n\n\n\n\n\n\n\n\n\n\n\n\n\n\nBig Data & Artificial Intelligence\nCorporations manage and analyze terabytes and petabytes of big data. What are the most successful use cases for analytics\, machine learning and data science models on your big data? What technologies can facilitate these use cases? \n\n\n\n\n\n\n\n\n\n\nMicroservices Architecture\nCorporations who are looking to implement microservices must make key architecture decisions about moving from monolithic to decentralized services. Hear the success stories from corporations and tech vendors. \n\n\n\n\n\n\n\n\n\n\nContainers & Kubernetes Architecture\nLearn from tech executives about the containers\, kubernetes\, and portability challenges and success stories from their company implementation.
URL:https://marketing.com.au/event/developerweek-global/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201007
DTEND;VALUE=DATE:20201008
DTSTAMP:20260419T213410
CREATED:20200906T054717Z
LAST-MODIFIED:20201010T112338Z
UID:16634-1602028800-1602115199@marketing.com.au
SUMMARY:Programmatic Pioneers APAC Virtual Summit
DESCRIPTION:The Largest Virtual Gathering of Programmatic Leaders From Asia’s Top Brands & Agencies \nWithout benchmarking and finding out what your peers are doing you could be missing out on critical information to keep your business afloat and get prepared for the future. \nJoin this virtual summit to find out how online consumption habits are changing and how advertisers are adapting their digital activities to better attract and convert customers. \n\nSign up for free to find out how you can:\n\n\nAdapt your advertising strategy to the Covid-19 landscape – get practical insights from the world’s leading brands\, agencies and publishers\nAccelerate your programmatic maturity – discover how the latest data and technology innovations are being leveraged\nBenchmark against peers and have your pressing questions answered – hear from 15 leading programmatic speakers and take part in live polling and Q&A after each session\n\nPresenters: \n\nAlexandra Vogler\, Senior Director P&G e-commerce Asia\, Middle East & Africa P&G\nAmerico Campos Silva\, Global Head of Integrated Brand & Communications Shell\nValentina Torrusio CEE\,Data & Productivity Connections Lead\,The Coca Cola Company\nSunil Subhedar\,Global Head Programmatic Advertising & Technology\, Uber\nCarlotta Meneghini\, Head of Programmatic\,Vodafone\nMazen Mroueh\, Global Digital Media & Technology Lead\, Friensland Campina\nJanet Leung\,Precision Lead\, North Asia\, Publicis\nColleen Ngo\, VP of Partnerships & Investment\,Xaxis APAC\nConrad Tallariti\, Regional VP Sales\, SEA\, DoubleVerify\nJohn-Jo Eastwood Managing\, Director Advertising\, Carousell\nDiogo Andrade\, Head of Automation\, SEA\, TW & HK\, Spotify\nSebastian Cruz\, Media Lead APAC\, Kimberly Clark\nKabeer Chaudhary\, Managing Partner APAC\, M&C Saatchi Performance\nSilas Lewis-Meilus\, Director & Head of Media APAC\, GSK\nRichard Kanolik\, Head of Programmatic\, Vodafone\nNeel Pandya\, Head of Media\, L’Oreal\nAlexander Pasch\, Head of Media\, Schneider Electric\nRoshat Adnani\, Country Director Indonesia\, M&C Saatchi Performance\nHemant Menon\, Associate Director\, Dentsu Aegis Network\nIan Hocking\, Vice President\, Digital\, South China Morning Post\nPreetam Jena\, Area Director of Digital Marketing & Online Distribution\, Accor Hotels\nAndres Mongrue\, Media Lead – Asia Pacific\, HP\nVincent Niou\, AVP\, Programmatic & Data Strategy\, APAC\, Essence\nFlorent Davach de Theze\, Head of Programmatic & Paid Social – APAC\, Havas\nAnthony Hymes\, Head of Digital Media\, Shiseido\nFilippo Stefanelli\, Chief Marketing Officer\, StashAway\nSumit Ramchandani\, CEO\, AirAsia Ads\nFrank Ravanelli\, APAC Digital Media & Marketing Operations Lead &Global Head of Affiliates. FOREO\nVishal Chinchankar\, Chief Digital Officer\, Madison World\nGuy Hearn\, Former Chief Product Officer\, Asia Pacific Omnicom Media Group & Principal Consultant\, Fullbeam\nStewart Hunter\, Independent\, Digital Consultant
URL:https://marketing.com.au/event/programmatic-pioneers-apac-virtual-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,PPC,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201001
DTEND;VALUE=DATE:20201003
DTSTAMP:20260419T213410
CREATED:20200906T053508Z
LAST-MODIFIED:20201010T112338Z
UID:16631-1601510400-1601683199@marketing.com.au
SUMMARY:SearchCon
DESCRIPTION:his is the conference that you will not want to miss! Join us for two days of discussion about all the latest in digital marketing and SEO (search engine optimization). \nWhat can you expect from SearchCon? We will have an exciting line-up of industry experts in SEO\, Digital Marketing\, Content Marketing and Search Marketing! \nIf you are an SEO or Digital Marketing Professional\, don’t miss this event!
URL:https://marketing.com.au/event/searchcon/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,SEO,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201001
DTEND;VALUE=DATE:20201003
DTSTAMP:20260419T213410
CREATED:20200906T053340Z
LAST-MODIFIED:20201010T112338Z
UID:16628-1601510400-1601683199@marketing.com.au
SUMMARY:International Search Summit
DESCRIPTION:Global ideas – Global people – Accessible virtually\nThe International Search Summit (ISS)\, the only event dedicated entirely to international search marketing topics and challenges\, is going global! \nThis fully interactive virtual event will feature a range of speakers\, with expertise in managing international websites and running global campaigns. They will share tips\, tactics and advice for improving your online presence in international markets and how to overcome common challenges. \nWith the ability to join virtual tables on different international topics\, plenty of live Q&A and dedicated networking opportunities\, attendees will have the chance to ask the questions that matter to them and their business and leave with the answers they need to drive online global performance – all whilst experiencing a virtual event like no other! \n\n\n\n\nWhy attend ISS\n\n\n\n\n\n\nThe International Search Summit remains the only event dedicated specifically to the challenges\, twists and turns of managing international websites and running global campaigns. \nKey benefits include: \n\nTruly internationally-focused topics\nTactics for expanding your SEO and SEM strategies\nTechnical insights on how to position your brand in international markets\nHands-on knowledge from seasoned marketers\nReal-time networking with other industry professionals\nLive Q&A sessions
URL:https://marketing.com.au/event/international-search-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Data,Digital Marketing,eCommerce,Online,SEO,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200930
DTEND;VALUE=DATE:20201001
DTSTAMP:20260419T213410
CREATED:20200804T102934Z
LAST-MODIFIED:20201010T112339Z
UID:16363-1601424000-1601510399@marketing.com.au
SUMMARY:AI & Big Data Expo Virtual 2020
DESCRIPTION:A FREE online conference covering two days of top-level content and thought leadership discussions looking at the AI & Big Data ecosystem. \nThis virtual conference is for the ambitious enterprise technology professional\, seeking to explore the latest innovations\, implementations and strategies to drive businesses forward. \nConsisting of live and on-demand sessions\, don’t miss this opportunity to explore this innovative technology and its impact on a range of industries including\, manufacturing\, transport\, supply chain\, government\, legal sectors and financial services energy\, utilities\, insurance\, healthcare\, retail and more! \nOur community of industry experts will explore and debate the technological advancements across the AI & Big Data ecosystem and beyond. \nAI & Big Data topics include: Enterprise AI\, process optimisation\, cultural change\, AI for ROI\, data analytics & big data \n1\,000+ attendees are expected virtually for the event including IT decision makers\, developers & designers\, heads of innovation\, chief data officers\, chief data scientists\, brand managers\, data analysts\, start-ups and innovators\, tech providers\, c-level executives\, venture capitalists \, and many more. \nThe AI & Big Data Expo will showcase the most cutting-edge technologies from more 40+ speakers sharing their unparalleled industry knowledge and real-life experiences.
URL:https://marketing.com.au/event/ai-big-data-expo-virtual-2020/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200923T200000
DTEND;TZID=Australia/Melbourne:20200923T230000
DTSTAMP:20260419T213410
CREATED:20200712T075259Z
LAST-MODIFIED:20201010T112339Z
UID:15843-1600891200-1600902000@marketing.com.au
SUMMARY:Customer Journey Mapping
DESCRIPTION:Consumer empathy. It’s the key to successful product strategy\, design\, and marketing. Through it\, we find unanswered questions\, unmet needs\, and ideas catalyzing behaviors. But building a business\, product\, or service around a point­-in-­time understanding of your consumer is a strategy destined to fail. To successfully create an offering that dramatically shifts behavior\, organically generates habitual engagement\, and promotes a profitable viral cycle\, we must first understand the consumer journey.\n\nTakeaways\nParticipants of this workshop will learn: \n\nWhere and how to find the necessary data and research inputs to customer journey maps\nProven consumer journey map design methodologies used for major brands and products\nHow to implement consumer journey maps as shown by real business case studies
URL:https://marketing.com.au/event/customer-journey-mapping-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Online,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200916
DTEND;VALUE=DATE:20200918
DTSTAMP:20260419T213410
CREATED:20200804T101050Z
LAST-MODIFIED:20201010T112423Z
UID:16355-1600214400-1600387199@marketing.com.au
SUMMARY:#DMWF Virtual – Digital Marketing World Forum Virtual
DESCRIPTION:A dedicated 2-day virtual conference for the ambitious marketer seeking to explore the latest marketing trends & strategies and expand their knowledge. \nOur worldwide community of senior marketing leaders will come together to share their thoughts and strategic advice and insights as we explore the future of digital marketing. \nThis fully online conference will be a mixture of on-demand and live sessions so you can join the worldwide marketing community from the comfort of your home office. \nThe agenda will focus on supporting marketers to tackle challenges that 2020 has presented\, to inspire and share practical advice to help our community to plan\, implement and execute new strategies to impact their campaigns for the future. \n#DMWF Virtual will be exclusively for the community of Senior Marketing Professionals. \nThis online event will be running on an application model to uphold the seniority of our #DMWF attendees.
URL:https://marketing.com.au/event/dmwf-virtual-digital-marketing-world-forum-virtual/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200915
DTEND;VALUE=DATE:20200918
DTSTAMP:20260419T213410
CREATED:20200804T093452Z
LAST-MODIFIED:20201010T112424Z
UID:16339-1600128000-1600387199@marketing.com.au
SUMMARY:Local Search Summit By WhiteSpark
DESCRIPTION:3 days of local search marketing knowledge sharing from the industry’s top professionals.\nGrow your business and your talent stack. \nYour Local Search Experts\nOur experts are in the trenches helping business grow and thrive in the dynamic local marketing landscape. They are sharing first hand research\, tactics\, and experience designed to help your business flourish. \nSharpen your local marketing skills\nAttend every session or choose your own track and sharpen your local search skill set. With the Local Search Summit you can dip in and watch sessions that will help transform your business\, or immerse yourself in all of the presentations. \nLearn from some of the world’s top thinkers in local marketing\nYour experts are sharing their years of knowledge\, strategies and training. If you’re focused on growing your business and local presence we’ve got you covered. \nFeatured Sessions\nPresentations that are sure to make a lasting impression and have a positive impact on your business. \nFollow your favourite topics for exclusive content and offers\nChoose the topics you’d like to follow and we’ll keep you up to date with its content\, expert advice and exclusive offers.
URL:https://marketing.com.au/event/local-search-summit-by-whitespark/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,Marketing,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200914
DTEND;VALUE=DATE:20200919
DTSTAMP:20260419T213410
CREATED:20200712T064412Z
LAST-MODIFIED:20201010T112424Z
UID:15792-1600041600-1600473599@marketing.com.au
SUMMARY:Disrupt 2020
DESCRIPTION:TechCrunch Disrupt is five days of non-stop online programming with two big focuses: founders and investors shaping the future of disruptive technology and ideas and startup experts providing insights to entrepreneurs. It’s where hundreds of startups across a variety of categories tell their stories to the 10\,000 attendees from all around the world. It’s the ultimate Silicon Valley experience where the leaders of the startup world gather to ask questions\, make connections and be inspired. \nZuckerberg\, Benioff\, Musk\, Kalanick\, Mayer\, Dorsey and many other startup stars have been on the Disrupt stage long before they were in the headlines. TechCrunch continues to keep the pulse of the startup world and knowing which rising stars to cast for the bright lights of our stage is what makes Disrupt the must-attend event for the ecosystem. Disrupt delivers for founders who want to master Silicon Valley’s equations and provides an experience for enthusiasts who want to be a part of what’s happening and relevant now.
URL:https://marketing.com.au/event/disrupt-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Management,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200827T110000
DTEND;TZID=Australia/Melbourne:20200827T130000
DTSTAMP:20260419T213410
CREATED:20200712T074410Z
LAST-MODIFIED:20201010T112429Z
UID:15837-1598526000-1598533200@marketing.com.au
SUMMARY:Build Your Website with Squarespace
DESCRIPTION:Are you an entrepreneur\, blogger\, photographer\, designer or small business owner looking to build a beautifully designed website quickly and easily? \nThis class will teach students the basics of the Squarespace platform including selecting templates\, editing designs\, managing content\, and implementing advanced features like e-commerce. \nWhether you’ve already started building your site in Squarespace and just need some help finessing the template\, or if your website is still just a twinkle in your eye\, this workshop will set you on the path to Squarespace greatness. \n*Please note that we will be working within the traditional (non-developer) Squarespace platform in this workshop\, and we will not be customizing the platform with code.
URL:https://marketing.com.au/event/build-your-website-with-squarespace/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200714
DTEND;VALUE=DATE:20200716
DTSTAMP:20260419T213410
CREATED:20200503T013658Z
LAST-MODIFIED:20200808T045251Z
UID:15184-1594684800-1594857599@marketing.com.au
SUMMARY:MozCon 2020
DESCRIPTION:Not Your Typical Marketing Conference.\nMozCon 2020 is going virtual. It wrings our hearts that we won’t be able to welcome you to sunny Seattle this summer\, but the well-being and good health of the community is our number-one concern. And while the world changes around us\, SEO doesn’t stop — searchers keep on searching\, and marketers need to stay sharp to meet their needs. With a tentative event date of July 7 & 8\, we’re still bringing you all the MozCon magic you know and love. \n\n\nJoin us at MozCon for a journey into the deepest realms of search marketing. Connect with an incredible community of experts and uncover tactical advice from industry-leading practitioners in the vast world of SEO\, mobile\, conversion optimization\, local search\, and more. \n\n 
URL:https://marketing.com.au/event/mozcon-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,SEO,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200618T120000
DTEND;TZID=Australia/Melbourne:20200618T130000
DTSTAMP:20260419T213410
CREATED:20200530T120647Z
LAST-MODIFIED:20201002T050357Z
UID:15391-1592481600-1592485200@marketing.com.au
SUMMARY:How To Use Google Marketing (SEO & Google Ads) To Grow Your Business Online
DESCRIPTION:93% of online experiences begin with a search engine \n53% of shoppers say they always do research before they buy to ensure they are making the best possible choice. \n3 out of 4 shoppers who find local information in search results helpful are more likely to visit stores. \nGoogle is the #1 search engine in Australia \nIn such a scenario\, marketers must ensure they are using Google\, one of the most powerful marketing platforms to grow their business. In this webinar I will show you the various elements of effective Google campaigns. \nKey Learnings \n\nElements of successful SEO Campaigns\nElements of successful Google Ad Campaigns\nROI: Setting Realistic Expectations\nMeasurement & Reporting\nSuccess stories from Digital Marketing Campaigns\nFree Google Tools That Every Marketer Must Have In Their Tool Box\n\nAbout the Presenter: \nSiddharth Lal – CEO for Bruce Clay Australia \nSid is a domain expert in Digital Marketing (specialising in Search Marketing) and is a speaker and instructor at various industry forums including TEDx\, DMAI\, SES\, Adtech etc. In 2005 he used his Digital Marketing knowledge to transform his entire business from an offline model into an Internet Marketing powered inbound sales organization which translated into $15 million in online sales for its channel partners.  He has worked with leading brands like Atos\, NEC\, Bata\, Saavn\, ICICI Lombard\, goibibo and helped them massively scale-up their online presence by optimising their Digital marketing strategy.  \nBruce Clay Inc\, is a global Digital Marketing agency established in USA (1996) that specializes in Search Marketing (SEO and Paid Search). 
URL:https://marketing.com.au/event/how-to-use-google-marketing-seo-google-ads-to-grow-your-business-online/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,SEO,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200618T080000
DTEND;TZID=Australia/Melbourne:20200619T170000
DTSTAMP:20260419T213410
CREATED:20200530T121707Z
LAST-MODIFIED:20201002T041029Z
UID:15400-1592467200-1592586000@marketing.com.au
SUMMARY:Forward Marketing Summit Singapore 2020
DESCRIPTION:Live-streamed direct to your desk\, home or sofa\, our new and improved Forward Marketing Summit Singapore on 18-19 June 2020\, will cover the latest factors that are set to transform the future of the marketing\, technology and data functions.\nAnd our digital networking platforms will allow unrivalled real-time interaction and seamless networking experience with speakers\, sponsors\, and fellow delegates.\nTopics in full include:\n\n\n\n\n\n\n\n\nMarketing technology\nBrand persona and purpose\nData science in marketing\n\n\nBrand marketing\nOmnichannel\, e-Commerce & Mobile marketing\nCMO leadership\n\n\nB2B marketing\nContent marketing and storytelling\nMarketing management strategy\n\n\n\nWho should attend: \n\n\n\n\n\n\nAcross the two-day virtual conference\, we will bring together over 250 senior marketing experts from globally renowned companies of sectors including Banking\, Computing\, Electronics\, News Media\, Retail\, Pharmaceutical and many more… \nSo if you are a professional in AdTech\, Advertising\, AI\, Analytics\, Branding\, Consumer Insights\, Creative Design\, CRM\, Data Science\, Marketing Intelligence\, Marketing Strategy\, MarTech\, Mobile Marketing\, Omnichannel\, Research & Development or UX\, then this is the summit for you!
URL:https://marketing.com.au/event/forward-marketing-summit-singapore-2020-2/
LOCATION:Online
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,Digital Marketing,Email marketing,Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200601
DTEND;VALUE=DATE:20200604
DTSTAMP:20260419T213410
CREATED:20200503T013525Z
LAST-MODIFIED:20200808T045319Z
UID:15182-1590969600-1591228799@marketing.com.au
SUMMARY:Digital Growth Unleashed
DESCRIPTION:Optimizing the complete customer journey – Gathering of international digital growth experts\n\nDigital Growth Unleashed will leave you knowing how to attract the right audience\, align business models with the user experience\, optimize the lifetime value of client relationships and introduce you to the right technology to make it all happen. \nDigital Growth Unleashed evolved from Conversion Conference. Over the course of two dozen highly-rated shows in the US and Europe since 2010\, thousands of people from over 40 countries have taken part in advancing the art and science of conversion rate optimization (CRO). CRO makes websites and landing pages more efficient once someone lands on them. Now it is time to create even more leverage across your whole business!
URL:https://marketing.com.au/event/digital-growth-unleashed/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Email marketing,Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200519
DTEND;VALUE=DATE:20200521
DTSTAMP:20260419T213410
CREATED:20200503T012905Z
LAST-MODIFIED:20200808T045322Z
UID:15177-1589846400-1590019199@marketing.com.au
SUMMARY:SMX London
DESCRIPTION:Join the biggest Search Marketing Conference Series worldwide – Programme by Search Engine Land\, the leading Source of Search Marketing News. \nSearch marketing is by far the biggest area of digital marketing. You can’t afford to waste time or money getting it wrong. Attend SMX\, and you’ll get it right! \nImmerse yourself in three days of SEO\, SEM and Online Marketing sessions and you’re guaranteed to leave with practical tips and techniques to immediately improve your search marketing efforts. SMX also has strategic sessions to help you with what’s coming over the horizon. \nWith sessions designed to serve a diverse search marketing audience\, you’ll discover topics tailored for your needs — whether you’re into SEO or SEM\, whether you’re an advanced search marketing veteran or are a beginner just learning the ropes. \nPlus — if you work at an agency or as part of an in-house team\, SMX team rates let you divide and conquer to attend multiple tracks simultaneously. \nFeatured 2020 SMX London Sessions:\n\nSEO \n\nCreating Blockbuster Content\nKeywords Are Dead — Long Live Concepts\, Entities & Audiences!\nThe Most Common SEO Mistakes\, And How to Fix Them\nMeet The Search Engines\nSEO Success Without Link Building\nPenguin Prevention: Link Acquisition & Audit Techniques You Need To Know\n\n\nSEM/Paid Search \n\nAmazing Paid Search Tactics & Tools\nDeep Dive: Ad Bidding Strategies & Bid Modifiers\nConversion Rate Rockstars\nTaking Retargeting To The Next Level\n\n\n\nSearch & Social \n\nBetter Together: Search and Social\nWinning Strategies With Facebook Ads\nFaceoff: Adwords\, Linkedin & Twitter Compared\nMeasuring Up With Social Analytics\n\n\n\n 
URL:https://marketing.com.au/event/smx-london/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Copywriting,Digital Marketing,Email marketing,Graphic Design,Marketing,Online,Public Relations,SEO,Social Media,Video,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200513
DTEND;VALUE=DATE:20200514
DTSTAMP:20260419T213410
CREATED:20200421T215617Z
LAST-MODIFIED:20200808T045324Z
UID:15089-1589328000-1589414399@marketing.com.au
SUMMARY:AWS Summit Online | Australia & New Zealand
DESCRIPTION:To help you get the most out of your AWS Summit Online experience we have curated our content to cover a broad range of topics and technical depth. Key topics you can learn about are artificial intelligence\, machine learning\, data and analytics\, security\, building on AWS\, migration and modernisation\, and operations and optimisation. \n\nTune in to AWS Summit Online on Wednesday 13 May 2020 and learn how cloud technology can help your business to lower costs\, improve efficiency\, and innovate at scale. \nThis virtual event is designed to educate you about the skills needed to design\, deploy\, and operate your infrastructure and applications. Sessions are delivered by AWS subject matter experts and customers who have successfully built solutions on AWS. \n\nWhether you are new to the cloud or an experienced user\, you can learn something new at AWS Summit Online Australia & New Zealand. \n\nChoose from a variety of educational sessions on topics such as artificial intelligence\, machine learning\, data and analytics\, security\, and much more\nGet started on the cloud with a step-by-step introduction to the core AWS services in our dedicated AWSome Day track\nExplore our Builders’ zone\, Skills zone\, and Startups loft for demos\, training paths\, and more\nLive chat with AWS experts\nGet hands on with Labs and the AWS DeepRacer League\nDive deep with our resource centre featuring case studies and whitepapers\nCollect badges and test your AWS knowledge with our Trivia Challenge\n\nFeatured Speaker: Dr. Werner Vogels\, Chief Technology Officer\, Amazon.com \n\nDr. Werner Vogels is Chief Technology Officer at Amazon.com\, where he is responsible for driving the company’s customer-centric technology vision. \nAs one of the forces behind Amazon’s approach to cloud computing\, he is passionate about helping young businesses reach global scale\, and transforming enterprises into fast-moving digital organizations. \nVogels joined Amazon in 2004 from Cornell University\, where he was a distributed systems researcher. He has held technology leadership positions in companies that handle the transition of academic technology into industry. Vogels holds a PhD from the Vrije Universiteit in Amsterdam and has authored many articles on distributed systems technologies for enterprise computing.
URL:https://marketing.com.au/event/aws-summit-online-australia-new-zealand/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200506
DTEND;VALUE=DATE:20200508
DTSTAMP:20260419T213410
CREATED:20200422T083350Z
LAST-MODIFIED:20200808T045432Z
UID:15106-1588723200-1588895999@marketing.com.au
SUMMARY:Digital Summit At Home
DESCRIPTION:Why Attend Digital Summit At Home? \n\n25+ business critical digital marketing sessions you can view from anywhere.\nGet your biggest questions answered by our industry-leading speakers.\nFully interactive virtual networking space and vendor gallery.\nAll session recordings delivered to you post-event.\n$100 credit toward a future DS in-person event.\n\n\nAgenda-At-A-Glance \nMore than 25 practical sessions over 2 days! Topics include: \n\n\n\n\n\n\n\n\nThis is Marketing: A Live Q&A with Seth Godin on How We Move Forward\nHow to Be an Agile Digital Marketer in A Time of Crisis\nTips for Mastering Your Value Prop in a Changing Economy\n4 Ways to Measure Your Social Content Better Right Now (w/ Tool Recommendations!)\nHow Voice Tech Can Revolutionize Your Marketing During a Pandemic\nBuilding Trust in the Future: Human-Centric Marketing Strategies\nAnd much more!
URL:https://marketing.com.au/event/digital-summit-at-home/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200427T080000
DTEND;TZID=Australia/Melbourne:20200501T170000
DTSTAMP:20260419T213410
CREATED:20200421T220734Z
LAST-MODIFIED:20200808T045433Z
UID:15095-1587974400-1588352400@marketing.com.au
SUMMARY:WP FeedBack Online Summit
DESCRIPTION:The Biggest Online Summit in the WordPress Space is Back\n\nGo Behind The Scenes With 30+ World-Class WordPress Agency Owners\, Developers & Marketers…\nFREE ONLINE EVENT April 27 – May 1\, 2020\n\n… And discover how to scale your WP agency or freelance business by attracting high-paying clients and building recurring revenue. \nJoin us now for a FREE online event\, 20 interviews and presentations from some of the top WordPress professionals\, sharing their experience and best strategies. \n\n  \n\nFree access to all video sessions here on this website.\nLearn how to scale without drowning in projects.\nUnderstand how to build a brand that attracts high-paying clients.\nGet a look behind the scenes of the most successful WP businesses.\nGet a grasp on WordPress security.\nGenerate recurring revenue with proven systems and strategies.\nDeliver your projects on time and keep clients happy.\nGet your clients to quickly deliver content when you ask them.\nStop working with less-than-stellar customers.\nLearn more about your mental health and well-being in these trying times.\n\n 
URL:https://marketing.com.au/event/wp-feedback-online-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200421
DTEND;VALUE=DATE:20200424
DTSTAMP:20260419T213410
CREATED:20200422T080815Z
LAST-MODIFIED:20200808T045436Z
UID:15097-1587427200-1587686399@marketing.com.au
SUMMARY:Discover MarTech
DESCRIPTION:A Virtual Event For Strategies & Solutions\n\n\nTues. April 21 – 1:00pm – 5:00pm ET\n\n\nWeds. April 22 – 1:00pm – 5:00pm ET\n\n\nThurs. April 23 – 1:00pm – 3:00pm ET\n\nDiscover MarTech: A Virtual Event For Strategies & Solutions is a free educational experience for senior-level marketers who need to stay up-to-speed on the latest developments in modern marketing and identify\, evaluate\, and implement time-saving\, profit-generating marketing technologies. \nThe all-new program will kick off with exclusive keynote presentations from MarTech program chair Scott Brinker and Real Story Group’s Tony Byrne. \nTopics include… \n\n\nWhat marketing might look like in a post-coronavirus world: What can you be doing to prepare? How will you adapt and thrive when the dust settles?\nFour archetypes of marketing technologists and a look at their roles and responsibilities\nThe current state of marketing technology and operations careers\, featuring insights from the latest chiefmartec.com/MarTech Today Career Survey\nA state-of-the-art martech stack: What does it look like? How does it work?\nHow you can manage change and uncertainty in marketing — in a changing and uncertain world\nPractical advice for vetting and buying marketing technology so you get the right fit for your specific enterprise needs\n\n\nDon’t miss this exciting opportunity to continue your learning initiatives\, engage with solution providers\, and connect with the MarTech community — all from the comfort and safety of your home or office. \n\n\n\n\n…with job titles like… \n\n\n\n\n\n\n\n\n\nChief Analytics Officer\nCreative Director\nDigital Marketing Director\nDirector of Data Engineering\, Marketing Technology\nDirector of Marketing\nDirector of MarTech\nDirector Software Development\nGlobal CRM Solutions Lead\nGlobal Marketing Technology Manager\nLead Developer\n\n\n\n\n\nMarketing Director\nMarketing Engineering Lead\nMarketing Technology Architect\nPrincipal IT Engineer\nPrincipal Solution Architect\nSenior Data Analyst\nSenior Manager\, Marketing Technology\nSVP Marketing Analytics\nVP Customer Engagement\nVP Marketing Technology
URL:https://marketing.com.au/event/discover-martech/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Digital Marketing,Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200328T080000
DTEND;TZID=Australia/Melbourne:20200329T170000
DTSTAMP:20260419T213410
CREATED:20200421T213059Z
LAST-MODIFIED:20200808T045550Z
UID:15061-1585382400-1585501200@marketing.com.au
SUMMARY:WordCamp San Antonio 2020
DESCRIPTION:Welcome to the World’s First Virtual WordCamp\, brought to you by the organizers of WordCamp San Antonio! \nThe camp will be a full two days of presentations and networking with information for everyone from those brand-new to WordPress to developers and from those managing their own website for themselves or their business\, to those who work full-time as website professionals. \nThe biggest change is that we have the pleasure [and challenge] to be the FIRST 100% virtual WordCamp! Not only that – we’re doing it LIVE and for FREE. \n 
URL:https://marketing.com.au/event/wordcamp-san-antonio-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,Website
END:VEVENT
END:VCALENDAR