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DTSTART;VALUE=DATE:20220315
DTEND;VALUE=DATE:20220318
DTSTAMP:20260417T165238
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LAST-MODIFIED:20220220T105604Z
UID:21120-1647302400-1647561599@marketing.com.au
SUMMARY:Adobe Summit — The Digital Experience Conference
DESCRIPTION:Join a community of Experience Makers from around the world to learn\, be inspired\, and make connections that will empower you to create better\, more personalized customer experiences. \n\nLearn how top brands from around the world create loyal customers through exceptional experiences.\nGain and amplify skills from more than 200 sessions and training workshops.\nDiscover Adobe’s current strategy\, vision for the future\, and new product capabilities.\nMake solid connections and build your network with other Experience Makers.\nExplore how to make the most of your Adobe Experience Cloud investment.\n\n  \nMeet innovators across industries and roles.\n\n\nAdvertisers\nAnalysts\nContent managers\nData scientists\nDesigners\nDevelopers\nDigital marketers\nEcommerce professionals\nEmail managers\nIT executives\nIT managers\nIT professionals\nMarketing executives\nRetailers\nProject managers\nPublishers\nSales professionals\nSocial marketers\n\nFind your path to knowledge. \n\nAnalytics for Customer Journeys\nB2B Marketing\nCollaborative Work Management\nContent Management for Personalized Experiences\nOmnichannel Marketing and Optimization\nCustomer Data Management\nDigital Commerce\nDeveloper Ecosystem\nPersonalization at Scale\nTrends and Inspiration
URL:https://marketing.com.au/event/adobe-summit-the-digital-experience-conference-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Data,Design,Digital Marketing,eCommerce,Email marketing,Graphic Design,Online,UX,Video,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220131
DTEND;VALUE=DATE:20220307
DTSTAMP:20260417T165238
CREATED:20211202T033901Z
LAST-MODIFIED:20211204T072952Z
UID:20737-1643587200-1646611199@marketing.com.au
SUMMARY:IMPACT 2022
DESCRIPTION:IMPACT 2022 featured more than 120 sessions including presentations\, Q&A sessions\, and networking activities on Performance Engineering\, DevOps\, Monitoring and Observability\, Mainframe\, Data Centers\, Cloud\, and more. \nFor more than 40 years\, CMG’s international conference has been the source for education and peer-to-peer exchange for all things enterprise IT and infrastructure. It is the only conference of its kind where attendees can obtain real-world knowledge and training that is not vendor-run. \nIMPACT features sessions on the full scope of digital transformation technologies including Artificial Intelligence and Machine Learning\, Observability\, DevOps\, Performance Engineering\, Digital Process\, Cloud Native Applications\, and the IT infrastructures that support them.
URL:https://marketing.com.au/event/impact-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20211214
DTEND;VALUE=DATE:20211215
DTSTAMP:20260417T165238
CREATED:20210118T075550Z
LAST-MODIFIED:20210410T092207Z
UID:18192-1639440000-1639526399@marketing.com.au
SUMMARY:SMX Code: Code-Based Training For Search Marketers
DESCRIPTION:Applying scripting and other computing-enable tactics increases search marketing performance and reduces time spent on tedious and repetitive tasks. \nWith search engines continuously setting the bar for digital experiences higher and higher\, and elements like page speed and site architecture having a greater impact on results\, the implementation of code-based techniques can’t be reserved for developers. \nSMX Code will unearth emerging tactics in optimizing javascript\, ad scripting\, advanced analytics commands\, HTML structure\, and more. Sessions will feature live coding demonstrations to give attendees invaluable hands-on experience.
URL:https://marketing.com.au/event/smx-code-code-based-training-for-search-marketers/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,eCommerce,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20211117
DTEND;VALUE=DATE:20211119
DTSTAMP:20260417T165238
CREATED:20210321T080753Z
LAST-MODIFIED:20210410T092207Z
UID:18773-1637107200-1637279999@marketing.com.au
SUMMARY:DigiMarCon World 2021
DESCRIPTION:DigiMarCon World 2021 is your chance to … \n\n\nHear from some of the most audacious and thought provoking speakers in the digital marketing\, media and advertising industry.\nGain insight into emerging strategies\, the latest innovative technologies\, and best practices to move your business to the next level.\nNetwork with thought leaders\, collaborate with your peers and build your professional network.\n\n\n\nDigiMarCon World 2021 Digital Marketing\, Media and Advertising Conference will take place November 17th to 18th\, 2021\, Online; Live and On Demand. It is the largest Digital Marketing Event in the World and will be attended by over 10\,000 Digital Marketing Professionals.\n\nIt’s the one digital marketing event you can’t afford to miss! Whether your goal is to reinforce customer loyalty\, improve lead generation\, increase sales\, or drive stronger consumer engagement\, DigiMarCon World 2021’s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic\, expanding brand awareness\, improving customer service and gaining insight into today’s latest digital tools.\nThis year’s edition will feature topics such as: \n\nDigital Strategy\nWeb Experience Management\nUsability / Design\nMobile Marketing & Retargeting\nCustomer Engagement\nUser Acquisition\nSocial Media Marketing\nTargeting & Optimization\nVideo Marketing\nData Science & Big Data\nWeb Analytics & A/B Testing\nEmail Marketing\nContent Marketing\nConversion Rate Optimization\nSearch Engine Optimization\nPaid Search Marketing\nGeo-Targeting\nPredictive Analysis & Attribution\nGrowth Hacking\nConversion Rate Optimization\nGrowth Marketing Tools\nMarketing & Sales Automation\nSustainable Growth Strategies\nProgrammatic Advertising\n\n  \n\n\n\n\n\n\n\n\n\n\n\nGet Ready To Be\n\n\n\n\n\n\n Inspired: Get inspired by the headlining speakers at DigiMarCon World 2021. These remarkable individuals will motivate\, engage\, enlighten\, and spur you on to greater productivity. \n\n\n Challenged: Listen to bold and powerful addresses from a diverse group of exciting and influential people. These riveting presentations will educate\, challenge\, and impress you in less than 20 minutes. \n\n\n Transformed: Explore big ideas presented directly from the innovators and thought leaders of the changing business world. These thought-provoking presentations are designed to help you transform your organization\, your business\, and yourself. \n\n\n\n\n\n\n\n\n\nLearn From The Experts\n\nDigital Marketing Experts: Led by digital marketing and sales professionals\, these sessions will teach you the principles and skills of digital marketing – from basic to advanced – to improve and transform your business utilizing the latest digital marketing techniques.\n\n\nDigital Marketing Stories: Hear success stories from businesses who have successfully implemented digital marketing techniques and solutions. These case studies will profile a number of companies and industries who’ve leveraged digital marketing to drive remarkable success in their industries. \n\n\n\n\n\n\n\n\n\nAchieve Digital Marketing Success\nAt DigiMarCon World 2021\, you will receive all the elements you need to achieve digital marketing success! Awesome keynotes\, expert panels\, plus solutions providers and their tools for digital marketing – all in a dynamic\, community-based setting. Conventional thought will be challenged\, new ways of thinking will emerge\, and you will leave with your head and notebook full of action items and ideas to lead your agency / team / account to even greater success. With plenty of networking opportunities\, it is the perfect place to build a professional network\, find business partners\, generate new ideas\, learn and grow. \n\n\n\n\n\n\n\n\n 
URL:https://marketing.com.au/event/digimarcon-world-2021/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20211115
DTEND;VALUE=DATE:20211117
DTSTAMP:20260417T165238
CREATED:20210919T035535Z
LAST-MODIFIED:20211204T072951Z
UID:20291-1636934400-1637107199@marketing.com.au
SUMMARY:EcomWorld
DESCRIPTION:The entire ecommerce world is coming together online to share exclusive knowledge\, tactics and actionable strategies on how to build\, operate\, and scale profitable ecommerce businesses in 2021. \nThis isn’t your typical virtual conference. Ecom World is gathering the world’s most innovative founders\, brightest minds and trailblazing DTC brands for two days of masterclasses and networking – all from the comfort of your home. \nOur speakers are masters of their craft and are handpicked to share their proven blueprints to success. Join them and 40\,000+ attendees for 10+ tracks of in-depth speeches\, panels\, workshops & live Q&A sessions on 15-16 November. \nInterested in growing your brand\, increasing your sales and making 2021 your most profitable year yet? This event is for you.
URL:https://marketing.com.au/event/ecomworld-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,eCommerce,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20211109
DTEND;VALUE=DATE:20211111
DTSTAMP:20260417T165238
CREATED:20210321T075621Z
LAST-MODIFIED:20210410T092207Z
UID:18771-1636416000-1636588799@marketing.com.au
SUMMARY:SMX Next: Forward-Thinking Search Marketing Training
DESCRIPTION:The future of search is here\, with more game-changing developments just around the corner. \nAI and machine learning have already become part of both paid and organic search performance. Commerce platforms are just as powerful as the traditional search engines for driving sales. And new ways to deliver content across search and social platforms are giving creative marketers more options for driving engagement. \nSMX Next explores these next-generation strategies\, equipping you with emerging tactical approaches and expert insights into how to plan… so the next big disruption doesn’t catch you off guard. \nAgenda\nProgram details will be posted in early 2021. All sessions will be available for viewing live or on-demand\, so you can train at your convenience. \nCertificate Of Completion\nWhen you attend SMX\, you’re making a commitment to further your career. That kind of initiative deserves recognition! Attend this event in its entirety to receive your very own Certificate of Completion and a digital badge\, perfect for posting to your social profiles and website. \nUse your Certificate of Completion to: \n\nVerify to your manager that you attended the event\nDemonstrate your knowledge of the latest industry topics and trends\nBeef up your CV and resumé\nShowcase your involvement in the search marketing community
URL:https://marketing.com.au/event/smx-next-forward-thinking-search-marketing-training/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,SEO,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20211101
DTEND;VALUE=DATE:20211103
DTSTAMP:20260417T165238
CREATED:20210321T075239Z
LAST-MODIFIED:20210410T092207Z
UID:18769-1635724800-1635897599@marketing.com.au
SUMMARY:State of Search Conference
DESCRIPTION:Join us November 1-2\, 2021 for State of Search\, a digital marketing virtual conference like no other. The State of Search offers the best\, brightest\, and boldest place to learn from a Who’s Who in What’s What. Some of the greatest minds in digital marketing\, from all over the world\, will be sharing their knowledge presented by the Dallas/Fort Worth Search Engine Marketing Association. This year will provide even more actionable intelligence — whether you’re in-house\, in an agency\, or in business for yourself. \nThis is THE conference to learn from the actual practitioners and experts in digital marketing – people who have really been in the trenches and know the latest and greatest about how to make your online presence work for you\, your company\, or your clients. \nSpeakers\nSpeaker submissions are now open! \nNot ready to register yet? Consider this. \nNo matter where you are in your online marketing journey\, from digital newbie to digital veteran\, State of Search offers a Texas-sized dose of insight and inspiration from leading marketing pros\, including: \n\nExtensive programming on SEO\, local SEO\, PPC\, and social media marketing\nVirtual conference sessions\, held online\, with access to all of the recordings and our learning platform.\nNetworking opportunities through separate online “rooms”.\nIndustry experts from all across the world at a fraction of the cost of other national conventions\n\nThere’s nothing like State of Search. Join us from the comfort or your office or home office at  the premier virtual digital marketing conference online.
URL:https://marketing.com.au/event/state-of-search-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,SEO,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20211025T080000
DTEND;TZID=Australia/Melbourne:20211027T170000
DTSTAMP:20260417T165238
CREATED:20210625T071611Z
LAST-MODIFIED:20211204T072951Z
UID:19683-1635148800-1635354000@marketing.com.au
SUMMARY:Gartner IT Symposium/Xpo™ 2021
DESCRIPTION:Guiding CIOs and IT executives to accelerate digital business \n\n\nLast year was a catalyst that brought digital business innovation to the forefront of organizations. CIOs and IT executives were at the core of driving that innovation. 2021 is the time to build on your momentum to enhance customer engagement\, generate new revenue and serve customers and citizens. \nDigital business acceleration is execution at speed and we’re your co-pilot. \nPrioritize what to accelerate\, unlock resources for digital investments\, make meaningful cultural changes and so much more. No matter where you are on your digital business acceleration journey\, we’re here to help you get to your destination faster — with confidence. \n\n\n\n\n\n\n\n\n\n\n\nLeading today and tomorrow \nCIOs demonstrated outstanding leadership in 2020. This year\, build from that experience to embrace new approaches to leadership and strategic decision making to lead in a dynamic world. \n\n\n\n\n\n\n\n\n\n\n\n\nInnovative technologies \nWhat’s next in a changing world? Leverage emerging technologies to help shape alternative work styles\, flexible supply chains and innovatively automated actions through artificial intelligence. \n\n\n\n\n\n\n\n\n\n\n\n\nBusiness continuity \nShape technology to respond to adversity. Discover digital business strategic planning tools and techniques to achieve business continuity.
URL:https://marketing.com.au/event/gartner-it-symposium-xpo-2021/
LOCATION:International Convention Centre Sydney\, Darling Drive\, Darling Harbour\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Sydney,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20211012T080000
DTEND;TZID=Australia/Melbourne:20211014T170000
DTSTAMP:20260417T165238
CREATED:20210919T041233Z
LAST-MODIFIED:20211204T072952Z
UID:20302-1634025600-1634230800@marketing.com.au
SUMMARY:Inbound 2021
DESCRIPTION:INBOUND 2021\, is a fully immersive\, online experience\, that gives you access to transformative business trends\, proactive conversations\, and key actionable takeaways that future you will appreciate. Connect with leaders across industries and spark the catalyst that awaits you. Sessions were built with remote work in mind\, so you can learn from anywhere with audio sessions\, meetups and on demand content. Hear from Oprah Winfrey\, Spike Lee\, Tim Stokely and more.
URL:https://marketing.com.au/event/inbound-2021-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Online,Social Media,Video,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210826T100000
DTEND;TZID=Australia/Melbourne:20210826T110000
DTSTAMP:20260417T165238
CREATED:20210625T083221Z
LAST-MODIFIED:20211204T072953Z
UID:19710-1629972000-1629975600@marketing.com.au
SUMMARY:Reset. Restart: Digital Marketing and Social Media Webinar
DESCRIPTION:Digital Marketing and Social Media – so much to do\, so little time and knowledge!\n\n\n\n\n\nAbout this event\n\n\nWorking with the British Library and Business & IP Centre Nottingham\, Smorgasbord is excited to be able to offer you a series of webinars as part of the Reset. Restart Business Recovery Programme. \n– Setting the Scene \n\nHow you treat people with your marketing is a reflection of your brand\nMore than ever\, you need to get to know your customer\nGive your customers results-oriented content\nProvide quick insights.\nMake finding you easier\n\n– Email Marketing – Top Tips \n– Social Media Marketing – Top Tips \n– Cost-Effective Tools \n\nCRM\nSocial Media Publishing\nSales & Marketing Automation\nBlog Publishing\nWebsites & eCommerce
URL:https://marketing.com.au/event/reset-restart-digital-marketing-and-social-media-webinar-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Email marketing,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210825
DTEND;VALUE=DATE:20210827
DTSTAMP:20260417T165238
CREATED:20210705T230757Z
LAST-MODIFIED:20211204T072950Z
UID:19821-1629849600-1630022399@marketing.com.au
SUMMARY:DigiMarCon Australia 2021
DESCRIPTION:DigiMarCon Australia 2021 is your chance to …\n– Experience a safe and intimate gathering with marketing leaders and professionals in a clean and hygienic environment.\n– Hear from some of the most audacious and thought provoking speakers in the digital marketing\, media and advertising industry.\n– Gain insight into emerging strategies\, the latest innovative technologies\, and best practices to move your business to the next level.\n– Network with thought leaders\, collaborate with your peers and build your professional network. \nThe 4th annual DigiMarCon Australia\, the Premier Digital Marketing\, Media and Advertising Conference & Exhibition in Australia returns August 25th to 26th\, 2021 to the iconic ANZ Stadium in Sydney\, Australia. Join your peers in-person or online for 2-days jam packed with digital marketing best practices\, latest trends\, practical solutions\, strategy and networking\, also check out the next generation of technology & innovation; Internet\, Mobile\, AdTech\, MarTech & SaaS Technology. \nImmerse yourself in topics like digital strategy\, programmatic advertising\, web experience management\, usability / design\, mobile marketing & retargeting\, customer engagement\, user acquisition\, social media marketing\, targeting & optimization\, video marketing\, data science & big data\, web analytics & A/B testing\, email marketing\, content marketing\, conversion rate optimization\, search engine optimization\, paid search marketing\, geo-targeting\, predictive analysis & attribution\, growth hacking\, conversion rate optimization\, growth marketing tools\, marketing & sales automation\, sustainable growth strategies\, product marketing & UX / UI and much\, much more! \nAt DigiMarCon Australia 2021\, you will receive all the elements you need to achieve digital marketing success! Conventional thought will be challenged\, new ways of thinking will emerge\, and you will leave with your head\, notebooks and professional toolkit full of action items and ideas to lead and supercharge your agency / team / account to even greater success. \nBe a part of DigiMarCon Australia 2021 and discover how to thrive and succeed as a marketer in a rapidly evolving digital world. Top keynotes\, case studies\, strategy sessions\, networking and more in a safe and hygienic environment! \nSee why people keep coming back year after year to this must-attend event! Register and secure your seat today.
URL:https://marketing.com.au/event/digimarcon-australia-2021/
LOCATION:ANZ Stadium\, Edwin Flack Avenue\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,SEO,Social Media,Sydney,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210722
DTEND;VALUE=DATE:20210724
DTSTAMP:20260417T165238
CREATED:20210523T074048Z
LAST-MODIFIED:20210529T024126Z
UID:19428-1626912000-1627084799@marketing.com.au
SUMMARY:BrightonSEO Summer 2021
DESCRIPTION:Where search marketers go to learn to do their jobs better. \nWe’ve pulled together some of the best speakers in the field – here’s who’s lined up so far: \n\nAaron Barefoot\, London Stock Exchange Group (LSEG)\nBuilding SEO Client-Side From the Ground Up\, Amy Stamper\, Impression\nImproving Traffic Quality in A More Private World\, Alex Wright\, Clicky Media\nHeadless SEO – Optimising Next Gen Sites\, Allegra Chapman\, Watch This Sp_ce\nDoes the digital sector have a diversity problem?\, Alice Logan\, ROAST\nMergers\, acquisitions & SEO: how to get the most out of acquired digital assets\, Andrea Volpini\, WordLift\nSEO Automation using GPT3 and Transformer based language models\, Arpun Bhuhi\, Brainlabs\nPlaying Pac-Man: How to Identify and Fix Cannibalisation\, Azeem Ahmad\, Azeem Digital\nDiversity and Inclusion in Marketing: One Year On – Why Has Nothing Changed?\, Becky Simms\, Reflect Digital\nSupercharging SEO impact by understanding user intent\, Billie Hyde\, The SEO Works\nHow to cultivate a great relationship with developers\, Chris Czermak\, MacNaught Digital\nImage Link Building – Turning Your Smartphone Camera Into a Semi-passive Link Source\, ContentUK\nHow to create a community around your B2B niche\, Crystal Carter\, Optix Solutions\nMarkup Like You Mean It: Structured Data Tactics for SMEs\, Dan Smullen\, Mediahuis\nPaywall SEO: Digital First Print Second\, From 0 to 35k subscribers in a year\, Dan Taylor\, SALT.agency\nMigration Strategies For Merging Multiple Websites Into One\, Danny McMillan\, Seller Sessions\nGetting The Most Of A9 On Amazon\, Dave Peiris\, Propellernet\nBeyond Lighthouse: How To Improve Site Speed\, Emma Russell\, Slingshot Organic\nAutomated Content Generation at Scale\, Giacomo Zecchini\, Verve Search\nDebugging rendering problems at scale\, Grace Kindred\, News UK\nHow to inspire and motivate junior SEOs\, Helen Pollitt\, iTech Media\nHacking the SERPs with structured data\, Helene Klaustrup\, Anything is Possible\nYou are what you E-A-T\, Izabela Wisniewska\, Creatos Media\nHow JavaScript is preventing you from passing Core Web Vitals\, James Powley\, Blue Array\nProgrammed to be Irrational: The Psychology Behind Online Search Behaviour\, Jasmine Granton\, Absolute Digital Media\nMorals and ethics in Digital PR – why we need to check ourselves\, Jess Buckley\, Cornerstone Design & Marketing\nScalability\, overcoming resource and budget issues in SEO teams\, Jessica James\, Erudite\nThe Most Common Accessibility Pitfalls and How to Fix Them\, Joanna Beech\, Deloitte\nTailoring your SEO strategy around user search queries\, Kelly Johnstone\, Staysure Group\nUsing data to drive the decision to cull content\, Laura D’amato\, Verve Search\nDigital PR strategies on a global scale\, Laura Wilson\, Bednar Communications\nThe importance of changing up your pitches\, Leonie Mann\, Search Laboratory\nTechnical SEO for international markets\, Lisiane Ndong\, Searchmetrics\nContent marketing – a data driven approach\, Louise Parker\, Propellernet\nHow to build links with digital PR without launching a single campaign\, Maria G White\, Absolute Digital Media\nGMB content strategies to increase traffic and conversions in 2021\, Marcus Tober\, Searchmetrics\nAre you prepared\, or are Core Web Vitals still a mystery?\, Martin Fennon\, Ayima\nCrawling vs Indexing – What exactly is the difference\, and how do you win at both?\, Mindy Gofton\, I-COM\nWhy you might actually need to do less SEO for better results\, Miracle Inameti-Archibong\, Erudite\nLet the API do the heavy lifting – harnessing Natural Language API for keyword categorisation and sentiment analysis\, Mo Kanjilal\, Watch This Sp_ce\nDoes the digital sector have a diversity problem?\, Oliver Brett\, Screaming Frog\nSpilling the T in EAT- How to easily build user trust with simple CRO/UX tweaks\, Rejoice Ojiaku\, Incubeta NMPi\nContentSEO: Keyword Mapping for User Intent\, Robin Allport\, Compare the Market\nAnd much more..
URL:https://marketing.com.au/event/brightonseo-summer-2021/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,SEO,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210712T080000
DTEND;TZID=Australia/Melbourne:20210714T170000
DTSTAMP:20260417T165238
CREATED:20210321T073347Z
LAST-MODIFIED:20210410T092208Z
UID:18765-1626076800-1626282000@marketing.com.au
SUMMARY:MozCon Virtual
DESCRIPTION:Not Your Typical Marketing Conference. \nBy popular demand\, MozCon once again is coming to a computer screen near you! Join Ringmaster Roger under the big top for insights and tactical presentations from industry leaders in SEO\, search marketing\, mobile\, conversion optimization\, local search\, and more. While the world changes around us\, SEO doesn’t stop — searchers keep on searching\, and marketers need to stay sharp to meet their needs. \n\n\nConnect virtually with the MozCon community\, speakers and Moz staff. Discover new tools to add to your marketing stack\, and even receive a virtual hug from our friendly Ringmaster\, Roger Mozbot. \n\n\n\n\n\n\nWho you’ll meet at MozCon Virtual\n\n\n\n\n\n\n\nSEO\n\n\n\nPractitioners of SEO and local SEO (whether it makes up 10% or 100% of their day-to-day work) are the core of our audience\, and there’ll be plenty in attendance. You might find you learn as much from them as you do from the talks on stage. \nAgencies \nA great many businesses choose to hire external help to get the full benefits of SEO\, so a large portion of our audience is learning how to convince their clients that search is a great investment (and then prove it!). \nContent marketers \nWithout content\, there’d be nothing to optimize for search engines. Without SEO\, content would be near-impossible to find. These two fields go hand-in-hand\, and so do their practitioners. \nMarketers of all stripes \nWe wholeheartedly believe that every marketer would benefit from a deeper knowledge of SEO\, but we also cover topics like branding\, email marketing\, user experience\, information architecture\, and more. If you’re in marketing\, this conference is for you! \nMarketing executives \nWhile there’ll be no shortage of detailed\, actionable tactics for those of us in the weeds\, we make sure the folks who set high-level strategy have plenty to take away as well.
URL:https://marketing.com.au/event/mozcon-virtual/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Copywriting,Digital Marketing,Market Research,Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210608
DTEND;VALUE=DATE:20210611
DTSTAMP:20260417T165238
CREATED:20210410T031847Z
LAST-MODIFIED:20210410T092229Z
UID:18999-1623110400-1623369599@marketing.com.au
SUMMARY:ContentTECH Summit 2021
DESCRIPTION:The effective use of content and technology will help us navigate and bring stability to the chaotic and unpredictable marketing world we’re living in. If we learned anything in the past 12 months\, it’s that we need to be ready for what the world throws at us. \nRobust technology and better processes will help your strategic efforts to create\, manage\, deliver and scale your enterprise content and provide your customers with better digital experiences. \nAnd ContentTECH Summit can help you. \nJoin us to learn how new technologies and innovative processes are fundamentally changing what our work will look like in the next two to five years. Attendees of the 2021 ContentTECH conference will learn from practitioners and experts in content technology and marketing strategy. Speakers and attendees are trailblazing pioneers who have set the bar for epic content marketing through technology. \nWhy ContentTECH Summit?\nIt’s time for an evolution. Senior marketing executives are truly focused on one thing: technology and its effective use to create\, manage\, deliver\, and scale enterprise content and marketing. ContentTECH Summit wants to stay ahead of pace for and with industry leaders in an effort to push our entire community forward. \nWho should register?\nVPs\, senior directors and directors in marketing\, digital marketing\, marketing innovation\, marketing technology\, demand generation\, marketing operations\, customer advocacy\, customer experience\, and ecommerce\, as well as CMOs\, CDOs\, CTOs\, CCOs\, and anyone else working at the convergence point of content\, technology and strategy. \nWhat will be answered?\nThe biggest questions you have: How do we ensure our business is using or preparing for the right content and marketing technology innovations? How do we fill our customers’ needs for epic experiences? How do we use content and technology to help us in the ever-changing marketing landscape? How do we sort through the thousands of opportunities available to us?
URL:https://marketing.com.au/event/contenttech-summit-2021/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Online,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210608
DTEND;VALUE=DATE:20210610
DTSTAMP:20260417T165238
CREATED:20210118T082600Z
LAST-MODIFIED:20210410T092230Z
UID:18200-1623110400-1623283199@marketing.com.au
SUMMARY:Gartner Data & Analytics Summit
DESCRIPTION:Develop a resilient data and analytics strategy for an AI-ready\, data-centric organization \n\n\nFaced with a constantly evolving business landscape and unprecedented levels of uncertainty\, it’s more vital than ever that data and analytics leaders such as the chief data officer and chief analytics officer (CDO and CAO) forge new paths to enable a data-and-analytics-centric culture within their organizations. \nData and analytics leaders must be able to tie data and analytics strategy to business outcomes and promote the adoption of technologies\, such as artificial intelligence (AI)\, while creating a resilient culture that accelerates change\, and where data literacy\, digital trust\, governance and data-driven critical thinking are pervasive. \nThe virtual Gartner Data & Analytics Summit\, 8 – 9 June 2021\, offers content for every member of your data and analytics team — from technical to senior-level strategy. Join data and analytics leaders to gain the skills to build and execute a world-class strategy.
URL:https://marketing.com.au/event/gartner-data-analytics-summit/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Data,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210521
DTEND;VALUE=DATE:20210522
DTSTAMP:20260417T165238
CREATED:20210410T052600Z
LAST-MODIFIED:20210410T092233Z
UID:19018-1621555200-1621641599@marketing.com.au
SUMMARY:Edge Of The Web 2021
DESCRIPTION:Join us for a forum of the sharpest minds in the industry to connect and discuss shared challenges\, as well as network\, build relationships and meet potential collaborators at one of the Gold Coast’s most spectacular venues. \nTheme: “What’s Next?” which is a nod to the bizarre year that was 2020 but with a focus on where we are now and the state of digital in Australia for the years to come.  \n\nDamian Hinks\, Performance Consultant\, Philotimo Global\nAlex Skougarevskaya\, Design Lead\, Atlassian\nMichael Kent\, CEO\, Slate Accounts\nHarry Sanders\, Director\, Studiohawk\nHaley Berryman\, Cool Wow Collective\n\n 
URL:https://marketing.com.au/event/edge-of-the-web-2021/
LOCATION:Queensland\, QLD\, 4000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210427
DTEND;VALUE=DATE:20210430
DTSTAMP:20260417T165238
CREATED:20210214T091215Z
LAST-MODIFIED:20210410T092332Z
UID:18507-1619481600-1619740799@marketing.com.au
SUMMARY:Adobe Summit—The Digital Experience Conference
DESCRIPTION:The future of customer experience is waiting for you. Join us to expand your skills\, engage with other Experience Makers\, and be inspired to create exceptional experiences that drive business growth and customer loyalty. \n\n\nDevelop new skills\nLearn from more than 200 sessions and training workshops across 11 session tracks. \n\n\nAdobe Experience Platform\nAnalytics\, Insights\, and Activation\nB2B Marketing and ABM\nCampaign Management\nCollaborative Work Management\nContent Creation\nDeveloper Ecosystem\nDigital Commerce\nDigital Document Productivity\nPersonalization\nTrends and Inspiration\n\n\nLearn best practices\nWhatever your area of interest — from data to analytics\, content to commerce\, personalization to marketing automation — you’ll learn from other top brands like these. \n\n\nMake experience your business\n\n\n\nLearn how to make every interaction valuable — with experiences that are connected\, personal\, relevant\, and meet rising expectations. \nSummit 2021 will be an engaging virtual event with Experience Makers from around the globe.\nJoin us at Summit for expert content\, inspiring speakers\, and networking opportunities.
URL:https://marketing.com.au/event/adobe-summit-the-digital-experience-conference/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Data,Design,Digital Marketing,Graphic Design,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210420
DTEND;VALUE=DATE:20210422
DTSTAMP:20260417T165238
CREATED:20210321T065354Z
LAST-MODIFIED:20210410T092334Z
UID:18755-1618876800-1619049599@marketing.com.au
SUMMARY:Conductor’s 10th annual SEO + content marketing conference
DESCRIPTION:C3 has evolved. Connect with the biggest names and brightest minds in marketing — from anywhere — at Conductor’s 10th annual SEO + content marketing conference. \nThis year\, success means evolving your marketing to meet changing needs. At C3\, you’ll be part of the search evolution. Join us for this 2-day Organic Marketing event. \nConnect \nConnect with marketers facing the same challenges and reaching for the same goals as you. \nLearn \nLearn tactical strategies to engage your customers through search and empower your team to take action. \nEvolve \nEvolve your marketing to meet shifting search trends so you can be where your customers are. \nNetwork with and learn from a curated lineup of digital marketing leaders. \n\n\nFeaturing Shark Tank’s Daymond John\nFrom his wildly successful role on ABC’s smash hit\, Shark Tank\, to his distinguished status as a Presidential Ambassador for Global Entrepreneurship\, Daymond John has become globally recognized for his relentless commitment to promoting and supporting entrepreneurs. \nJoin “The People’s Shark” as he shares relatable advice and practical takeaways about business\, marketing and branding. \n\n\n 
URL:https://marketing.com.au/event/conductors-10th-annual-seo-content-marketing-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,SEO,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210409
DTEND;VALUE=DATE:20210415
DTSTAMP:20260417T165238
CREATED:20210321T111901Z
LAST-MODIFIED:20210410T092335Z
UID:18805-1617926400-1618444799@marketing.com.au
SUMMARY:Fundamentals of Digital Marketing
DESCRIPTION:Digital marketing encompasses all marketing efforts that use an electronic device or the internet. In this 6 week programme\, Connect Me Marketing will assist Carlow/Kilkenny members in reviewing how their business is leveraging digital channels such as their website\, search engines\, social media\, email\, and other websites to connect with current and prospective customers. \n  \nThere will be 6 modules as well as a two hour one to one per company mentoring session. \nModule 1: Introduction to Digital Marketing \nIn this module\, we will discuss the Who\, What\, Why\, & How of Digital Marketing. We will identify the purpose\, benefits and functions of a website including a review of your website goals\, sales strategy\, value proposition\, brand identity\, buyer journey and buyer persona. \nModule 2: Website Audit and Marketing Review \nIn this module\, we will discuss how to objectively audit your website\, see how your current offering compares to that of your competitors and most importantly – offer advice on how to make the most of your online assets. The audit will give you an opportunity to inspect the robustness of your website’s technical framework and infrastructure\, assess how friendly your website is to search engines\, and determine how easy it is for users to navigate and intuitively find content on your website. \nWe will look at the following steps in the review process;: \nCompetitor Evaluation \nVisual Assets – Above the Fold \nSocial Buttons \nNavigation and User Experience \nUsability \nLoad Speed \nContent \nBlog \nData Hotspots \nSearch Engine and Conversion Rate Optimisation \nModule 3: Inbound marketing & SEO \nWith everything else in place\, the final step is to ensure that users know about your website. Search Engine Optimisation is a hugely important tool to direct appropriate users to your website when you hold the solution to their problem. You’ll learn frequently used terms in the industry\, understand what objectives and KPIs are and we go through a few examples of performance-focused channels for different common objectives. \nBefore any marketing campaign or tactic can be launched\, tracking needs to be in place\, so you’ll get an introduction to the incredible tool that is Google Analytics. This module walks you through various marketing funnels and provides helpful tools and tips to help ensure your own objectives are realistic including the following: \nThe World of Google Adwords. \nAffiliate Marketing – Developing Strategic Partnerships Online \nSales Funnel – Nurturing Your Leads \nSocial Media for Business \nSocial media platforms like Facebook and Instagram can help businesses nurture strong relationships with their target audiences whilst promoting their products and services. While this all sounds great you may be left wondering how it all works with social media and where to even start? Or maybe you already have a small presence online but your business’s social media marketing leaves you feeling overwhelmed? If the answer to either of these questions is yes\, then you are not alone. With over 3.3 million adults currently active on social media in Ireland and more demand than ever to support local businesses now is the time to put your best foot forward on social media. It is one of the cheapest and easiest ways to connect with your customers and is a particular lifeline during these turbulent times. Through these three modules\, Connect Me Marketing will take it back to basics and provide you with a set of practical and effective tips to help you get started and to stay on track to building a strong online presence. \n  \nModule 4: Set Up and Kickstart Your Social Media \nThis module is for businesses who are new to the world of Social Media and wish to set up Facebook and or Instagram accounts or improve accounts that they aren’t active on and link these platforms back to their websites. Learn what Facebook and Instagram offer as individual platforms and see how to successfully use Facebook and Instagram together. Effective social media practice can strengthen your brand and build a loyal following. This information will help your business implement strategies to connect with your loyal audiences. It’s also important to stay on top of the rapid changes in the industry so you can get the most from your social media platforms. \nCourse outline: \n● Introduction to Facebook and Instagram \n● Signing up for a Facebook and Instagram account \n● Personalising your profile \n● Liking and following public pages \n● Timeline/Newsfeed \n● Increasing your following \n● Posting \n● Target Audience Identification \n● Social Media Mission and Vision \n● Profile Set Up and Branding \n● Creating a Social Media calendar \n● Content Creation \n● Social Media Tools and Resources \n  \nModule 5: Step Up Your Social Media \nBy paying attention to your format\, content\, audience\, KPIs and performance analysis\, you can improve your social media strategy in no time The aim of this course is to help you to hone your social media marketing skills\, refine and improve your current activity. \nCourse Outline: \n● Social Media Audit \n● Review Target Audience \n● Social Media Planning \n● Post Creation and scheduling \n● Post Promotion \n● Graphic Design for Social Media \n● Creating Facebook and Instagram stories \n● Facebook and Instagram Live \n● Optimising your profile page \n● Insights Monitoring \nModule 6. Paid Social Media Marketing (Facebook and Instagram) \nSocial Media platforms dominate marketing strategies due to the sheer number of people you can reach on the multiple channels available. This module will help you understand how people and businesses use different channels\, which Facebook and Instagram campaign options might suit you best\, including the ad types across these platforms. \nFind out how to target your audience for lead generation\, create content and get that content in front of the right audience so as to drive conversions. Most importantly we will show you how to track your successes. \nCourse outline: \n● The decline of organic reach \n● Getting Started \n● Facebook Ads Manager \n● Campaign Goals \n● Targeting your audience \n● Setting a budget and duration \n● Ad placement \n● Adding a payment method \n● Estimated daily results \n● Going live with your ad \n● Analysing campaign performance \n● Successful Facebook ads \nMentoring \nEach company will be offered 2 hours one to one mentoring which will be broken up into a one hour session during the first or second week of the training and one following completion of the course. \nThe mentoring is a key part of the overall training and helps identify areas that need to be addressed and to put in place an action plan.
URL:https://marketing.com.au/event/fundamentals-of-digital-marketing/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210407T083000
DTEND;TZID=Australia/Melbourne:20210407T173000
DTSTAMP:20260417T165238
CREATED:20210321T064519Z
LAST-MODIFIED:20210410T092336Z
UID:18752-1617784200-1617816600@marketing.com.au
SUMMARY:LocalU Advanced Virtual
DESCRIPTION:Join us from anywhere in the world on April 7\, 2021\, from 9 am to 5:30 pm Eastern time for Local U Advanced – See the top experts in Local Search with one goal… sharing everything. \nIf you’ve attended one of our other virtual events in the past 12-months – rest assured – this is going to be completely new content.  New research & case studies\, new topics\, features & opportunities will be discussed. \nOur planning team works hard to ensure our speakers do not regurgitate the things you’ve heard at our conferences\, or any others dedicated to local search.  We pay our speakers\, and as a result\, we have some of the best minds and information available – for an incredibly reasonable cost to you. \nWhether you run an agency that serves brick-and-mortar businesses\, work in-house for a large brand\, or manages multiple locations & enterprise accounts. Or if you’re looking to expand into local marketing from traditional SEO\, you won’t want to miss Local U Advanced Training. All new content is presented by thought leaders in the industry. \nThese sessions will be action-packed\, presented at an advanced level\, and feature ALL of the most up-to-date information about what’s working and what’s not in Local Search Engine Optimization. Join us for a great day.
URL:https://marketing.com.au/event/localu-advanced-virtual/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,SEO,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210324
DTEND;VALUE=DATE:20210326
DTSTAMP:20260417T165238
CREATED:20210214T095704Z
LAST-MODIFIED:20210410T092337Z
UID:18522-1616544000-1616716799@marketing.com.au
SUMMARY:Digital Marketing World Forum #DMWF North America 2021
DESCRIPTION:Exploring the latest trends & strategies within Digital Marketing and covering Digital Marketing Technologies\, Virtual Reality\, Artificial Intelligence\, Influencer Marketing\, UX\, CX\, eCommerce\, Content Marketing\, Data\, Analytics\, and Mobile\, this conference is not to be missed. \nWith a 12+ year history of bringing together the worldwide digital marketing community to tackle the challenges that the digital future presents. Delivering 2 days of top-level strategic content and digital marketing insights\, networking\, and discussion from leading global brands \n#DMWF North America prides itself on its global brand speaker line-up and the latest examples & case studies within the dedicated conference tracks. \nThis fully online conference will be a mixture of on-demand and live sessions so you can join the worldwide marketing community from the comfort of your home office. \nThe agenda will focus on supporting marketers to tackle the challenges you’re facing\, to inspire and share practical advice to help our community to plan\, implement and execute new strategies to impact their campaigns for the future. \n#DMWF North America is free to attend and will be exclusively for the community of Senior Marketing Professionals within America and surrounding regions. \nThis online event will be running on an application model to uphold the seniority of our #DMWF attendees.
URL:https://marketing.com.au/event/digital-marketing-world-forum-dmwf-north-america-2021/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,eCommerce,Marketing,Online,SEO,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210322
DTEND;VALUE=DATE:20210327
DTSTAMP:20260417T165238
CREATED:20210214T095309Z
LAST-MODIFIED:20210410T092338Z
UID:18519-1616371200-1616803199@marketing.com.au
SUMMARY:UX & Design Festival in 2021
DESCRIPTION:This Festival will consist of 18 renowned speakers\, 6 live panels Q&A\, 6 interactive workshops as well as networking opportunities to connect with fellow peers in the UX & Design communities globally: you will have the chance to connect with up to 1000 UXperts! \nFollowing the success of our last UX Online Festival\, Mobile UX London (MUXL) is happy to announce our 2nd UX & Design Festival in 2021. This 5-day Festival will consist of 18 renowned speakers\, 6 Q&A sessions\, 8 workshop sessions as well as networking opportunities to connect with fellow peers in the UX & Design communities globally. \nFestival Themes\nDay 1 – Future of UX – Monday\, 22nd March\nDay 2 – Ethics in UX – Tuesday\, 23rd March\nDay 3 – Health & Wellbeing – Wednesday\, 24th March\nDay 4 – Workshop Day – Thursday\, 25th March\nDay 5 – Workshop Day – Friday\, 26th March \n 
URL:https://marketing.com.au/event/ux-design-festival-in-2021/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Design,Digital Marketing,Graphic Design,Online,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210321T100000
DTEND;TZID=Australia/Melbourne:20210321T120000
DTSTAMP:20260417T165238
CREATED:20210321T082229Z
LAST-MODIFIED:20210410T092338Z
UID:18780-1616320800-1616328000@marketing.com.au
SUMMARY:Increasing Your Website Traffic Using Google My Business
DESCRIPTION:In this two-hour online workshop\, you will learn how to update your Google My Business listing to maximise the chances of being found using local search. \nWe will cover:\n– How to optimise your Google My Business listing to increase the chances of appearing in Google Maps for relevant local search terms.\n– How you can submit your website to various online directories to improve your chances of appearing on Google Maps.\n– Basic SEO techniques you can apply to your Google My Business listing to increase your presence in your local area. \nThere will be the opportunity to ask questions throughout the session to help you understand how best to get the most out of Google My Business\, for your business.
URL:https://marketing.com.au/event/increasing-your-website-traffic-using-google-my-business/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,SEO,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210321T080000
DTEND;TZID=Australia/Melbourne:20210321T170000
DTSTAMP:20260417T165238
CREATED:20210321T111630Z
LAST-MODIFIED:20210410T092338Z
UID:18803-1616313600-1616346000@marketing.com.au
SUMMARY:Future Proof Your Business in the Digital Age
DESCRIPTION:On the back of the 2019/2020 nationwide successful event series\, NatWest & Luv4 Marketing are proud to deliver its signature programme ‘The Marketing Masterclass’. \nDesigned to provide your business with a detailed marketing roadmap to success\, you will receive 6 workshops where you will learn the skills to deliver a detailed marketing roadmap for your business\, building strategy on top of strategy\, growing the lead funnel in a systematic way. \nEspecially in Today’s world\, Digital Marketing is now the forefront of business growth. There isn’t a business that doesn’t want more leads or want to rank high on Page 1 of Google\, above their competitors\, for all the search terms that will drive sales. \nIn this series\, you will learn how to place your business in front of your target audience across multiple strategies. \nBy attending you will also receive a suite of eLearning supported material via the Luv4 Marketing dashboard. \n  \n\n\nSession 1: The Plan\n11th of February\nThe plan covers knowing your numbers\, checking site speed\, website audit and using existing numbers and audits to set new goals. This is where the users create a ‘Game Plan’. \n  \nSession 2: Website Event\n25th of February\nSetting Up Your Website For Unlimited Lead Generation \n  \nSession 3: Lead Generation Event\n11th of March\nBuilding Targeted Lead Generation Systems That Run Themselves \n  \nSession 4: Paid Advertising Event\n25th of March\nCreating Multi-Channel Lead Campaigns That Work\n  \nSession 5: Social Media & CRM Event\n8th of April\nUsing Social Media Channels To Drive Leads Into Sales \n  \nSession 6: Taking Your Business To The Next Level\n22nd of April\nHow To Build The Turn Key Marketing Solution \n\n\n 
URL:https://marketing.com.au/event/future-proof-your-business-in-the-digital-age/
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210224
DTEND;VALUE=DATE:20210226
DTSTAMP:20260417T165238
CREATED:20210118T085830Z
LAST-MODIFIED:20210410T092342Z
UID:18209-1614124800-1614297599@marketing.com.au
SUMMARY:Digital Marketing for Financial Services
DESCRIPTION:GROW YOUR BOTTOM LINE\, RESPOND TO CHANGING CONSUMER DEMANDS\, REINFORCE YOUR BRAND’S COMPETITIVE ADVANTAGE! \n\nDive into our engaging agenda and gain expertise from speakers representing industry thought leaders and award-winning brands\, including Wells Fargo\, Northern Trust\, HSBC\, BMO Harris\, U.S. Bank\, Edward Jones and more! \nTake advantage of this one-stop\, two-day\, virtual event and acquire all of the information you need to drive conversion\, create loyalty\, and maintain your competitive edge in an increasingly complex financial services sector. Join thought leaders\, experts and professionals for an in-depth idea exchange and get tips to enhance your digital marketing efforts. \n\nDiscover how the visionaries and leaders behind the world’s most iconic financial services brands are constantly innovating to stay ahead of the curve. And how they’re implementing crucial insights to maximize digital ROI and drive brand engagement. Learn how to execute proven strategies by examining challenging case studies and observing exclusive panel discussions. Engage with 40+ senior digital marketing leaders and benchmark your marketing plans against them.
URL:https://marketing.com.au/event/digital-marketing-for-financial-services/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Email marketing,Marketing,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210224
DTEND;VALUE=DATE:20210226
DTSTAMP:20260417T165238
CREATED:20210118T085045Z
LAST-MODIFIED:20210410T092342Z
UID:18207-1614124800-1614297599@marketing.com.au
SUMMARY:B2B Online
DESCRIPTION:This February\, you’re invited to kick off 2021 at the B2B Online Virtual Event\, where we’ll be laying out timely strategies and emerging best practices to help you grow your digital business. \nWe’ll be bringing together speakers with deep digital and omnichannel expertise from a range of manufacturing and distribution companies. These digital leaders will shed light on 2021 strategy\, opportunities for the industry\, and the big wins and lessons learned from the last year. Bring your burning questions to our real-time Q&A to get a leg up on your strategy for 2021. \nFind out how to: \n\nQuickly capitalize on changes in B2B buyer behavior\nLeverage a marketplace strategy to grow your B2B business\nDevelop a customer centric data strategy\nImprove customer retention in a changing environment\nCreate a multi-year roadmap for a large scale digital transformation\n\n\n\n\nA Unique Experience\n\n\nThe B2B Online Virtual Event is an online forum mirroring our in-person events. We’re bringing you exclusive knowledge from top-notch industry leaders at the touch of a button.\n\nHere’s what you get when you attend:\n\n\n\n\n\n\n\n\n\n\nLearn From A Variety of  Experts\, Debating Together\n\n\n\n\n\n\n\n\n\n\n\nLearn from multiple\, live conversations so you gain unbiased perspectives on what’s working right now. (They might even disagree on some points – but you’ll get the full picture.)\n\n\n\n\n\n\n\n\nExecutive-Level Content \n\n\n\n\n\n\n\n\n\n\n\nSince 2013\, we’ve connected over 1\,000 manufacturers and distributors. We provide custom-made\, high-level content that fosters a fruitful dialogue amongst participants. Engage in in-depth discussions on how senior executives are leading the charge\, to provide you with a rare chance to benchmark against the biggest brands in the country.\n\nFinally\, a Virtual Event Where You Can INTERACT  \n\n\n\n\n\n\n\n\n\n\nJoin our virtual roundtable discussions where you’ll get face-to-face interaction with speakers\, sponsors and your peers!
URL:https://marketing.com.au/event/b2b-online/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Data,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210217
DTEND;VALUE=DATE:20210220
DTSTAMP:20260417T165238
CREATED:20210118T082225Z
LAST-MODIFIED:20210410T092343Z
UID:18198-1613520000-1613779199@marketing.com.au
SUMMARY:DeveloperWeek
DESCRIPTION:Each year\, 8\,000+ developers\, engineers\, software architects\, dev teams\, managers and executives from 70+ countries gather for DeveloperWeek (Feb 17-19\, 2021) to discover the latest in developer technologies\, languages\, platforms\, and tools. \nDeveloperWeek 2021 is the largest developer conference & event series including the DeveloperWeek 2021 Conference & Expo\, 1\,000+ attendee hackathon\, 800+ attendee tech hiring expo\, and a series of workshops\, technical talks\, and keynotes. This year\, the entire DeveloperWeek Events Series will be hosted online! \nBecause DeveloperWeek covers all new technologies\, our conference and workshops invite you to get intro lessons (or advanced tips and tricks) on technologies like VR Dev\, Artificial Intelligence Dev\, Blockchain Dev\, IoT Dev\, Serverless technology\, Microservices technology\, new JavaScript frameworks\, and more. \nThis year\, DeveloperWeek will have an expanded DevExec World\, which is 2 days of roundtable talks\, educational talks\, and networking events for engineering managers\, tech executives\, and lead developers. Additionally\, DeveloperWeek will be co-located with ProductWorld and CloudWorld. \nDeveloperWeek puts the spotlight on new technologies. Companies that participated in past DeveloperWeek events include Google\, Facebook\, Yelp\, Rackspace\, IBM\, Cloudera\, Red Hat\, Optimizely\, SendGrid\, Blackberry\, Microsoft\, Neo Technology\, Eventbrite\, Klout\, Built.io\, Ripple\, GNIP\, Tagged\, HackReactor\, and 30+ more here! \nWhen it comes to technology\, there’s incremental change\, and then there’s fundamental innovation. Developer technology\, from blockchain and artificial intelligence to big data and quantum computing represents fundamental innovation that people can build on for years. We are in the DevTech Age\, where developer technologies and tools are now the most disruptive and fundamental technology innovation in the marketplace. When you build tools for developers\, you are not just implementing a small incremental use case\, you are building platforms\, frameworks\, and APIs that will enable entirely new web\, mobile\, and IoT innovation.
URL:https://marketing.com.au/event/developerweek/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Data,Digital Marketing,eCommerce,Online,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210128T180000
DTEND;TZID=Australia/Melbourne:20210129T040000
DTSTAMP:20260417T165238
CREATED:20201222T035943Z
LAST-MODIFIED:20210118T073243Z
UID:17982-1611856800-1611892800@marketing.com.au
SUMMARY:All New Digital Virtual Summit
DESCRIPTION:So many speakers on “the speaker circuit” just recycle their talks and decks. Not at this event! We have gathered an internationally renowned panel of speakers on the cutting edge of their respective fields of expertise. All speakers come from the trenches to give you hands-on information you can use right away. \nWe asked them one simple thing. \n“Speak about your latest learnings in Online Marketing. No old stuff!” \nThey will tell you the NEWEST approaches that have worked for them. Tips and tricks that will serve you to improve your marketing skills for 2021 and beyond. \n“How to Maximize Link Equity Faster Than Google Says is Possible” \n“An Introduction to Python and Machine Learning for Technical SEO” \n“The Art of Crawling: Getting the most out of Crawl and Index Budget” \n“Expand your business by entering new markets: how international SEO works today” \n… and more exciting Online Marketing strategies with the focus on SEO & Content await you. \nOur panel of speakers contains internationally renowned digital marketers from all over the world like Nick Eubanks (Founder FTF and TTT & serial entrepreneur)\, Bastian Grimm (Managing Director Peak Ace Agency from Berlin)\, Olivia Smith (Head of Digital PR\, Digitaloft) \, Cody West (Founder Assisted Reach)\, Kevin Indig (Head of SEO\, G2)\, Mare Hojc (Founder AN Digital\, serial entrepreneur)\, Ruth Everett (Tech SEO\, DeepCrawl).
URL:https://marketing.com.au/event/all-new-digital-virtual-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Online,SEO,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210108
DTEND;VALUE=DATE:20210109
DTSTAMP:20260417T165238
CREATED:20201222T034032Z
LAST-MODIFIED:20210118T073244Z
UID:17971-1610064000-1610150399@marketing.com.au
SUMMARY:Internet Marketing Fundamentals
DESCRIPTION:Marketing has changed dramatically over the last decade. Marketing is all about communicating\, and the Internet has completely changed the way people communicate. The Internet is a marketer”s dream come true\, especially with Social Media\, as you have a low cost marketing tool that can reach a large audience. \nInternet Marketing Fundamentals will provide your participants with a great set of skills to market your business online. Content is the king of Internet marketing\, and your participants will need to know how to utilize your great content. If you want your business to grow then your participants need to understand Internet Marketing Fundamentals. \nModule One: SWOT Analysis in Marketing \n●     Strength \n●     Weaknesses \n●     Opportunities \n●     Threats \n●     Case Study \n●     Module One: Review Questions \nModule Two: Marketing Research \n●     Consume All Media \n●     Finding the Right Price \n●     Product Development and Improvement \n●     Identify Your Target Audience \n●     Case Study \n●     Module Two: Review Questions \nModule Three: Real Time Marketing \n●     Dynamic Content \n●     Engagement Builds Followers \n●     Constant Readiness and Monitoring \n●     The Time the Place and the Media \n●     Case Study \n●     Module Three: Review Questions \nModule Four: Brand Management \n●     Every Interaction Counts \n●     Consistent Through all Media \n●     Unique Qualities \n●     Needs to be Actively Managed \n●     Case Study \n●     Module Four: Review Questions \nModule Five: Social Media (I) \n●     You are Building a Community \n●     A Personal Touch \n●     Brand Champions \n●     Make it Easy to Share \n●     Case Study \n●     Module Five: Review Questions \nModule Six: SEO Basics \n●     Relevant and Original Content \n●     Keywords \n●     Value Proposition \n●     Linking \n●     Case Study \n●     Module Six: Review Questions \nModule Seven: Social Media (II) \n●     Content is King \n●     Blog and Interact \n●     Webinars \n●     Constant Monitoring \n●     Case Study \n●     Module Seven: Review Questions \nModule Eight: Website Characteristics \n●     SEO Optimization \n●     Landing Page \n●     Analytics \n●     Mobile and Tablet Friendly \n●     Case Study \n●     Module Eight: Review Questions \nModule Nine: Capturing Leads \n●     Lead Management and Generation \n●     Give Something Away \n●     Quality vs. Quantity \n●     Capture Repeat Customers \n●     Case Study \n●     Module Nine: Review Questions \nModule Ten: Campaign Characteristics \n●     Tailored for Your Audience \n●     Use Powerful Words \n●     The 4 W’s of a Campaign \n●     Monitor and Tweak \n●     Case Study \n●     Module Ten: Review Questions \nModule Eleven: Wrapping Up \n●     Words from the Wise \n●     Review of Parking Lot \n●     Lessons Learned \n●     Completion of Action Plans and Evaluations \nLearning Objectives: \nAfter completing this course\, Individuals will be able to demonstrate their understanding of: \n●     SWOT Analysis in Marketing \n●     Marketing Research \n●     Real Time Marketing \n●     Brand Management \n●     Social Media (I) \n●     SEO Basics \n●     Social Media (II) \n●      Website Characteristics \n●     Capturing Leads \n●     Campaign Characteristics \nCertification \nOnce after the training you receive course completion certificate from Mangates \nWho Can Attend? \nAnybody who is interested in learning Internet Marketing Fundamentals Skills
URL:https://marketing.com.au/event/internet-marketing-fundamentals/
LOCATION:Regus – Melbourne\, 180 Lonsdale Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Melbourne,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210106T133000
DTEND;TZID=Australia/Melbourne:20210106T143000
DTSTAMP:20260417T165238
CREATED:20201222T035137Z
LAST-MODIFIED:20210118T073244Z
UID:17978-1609939800-1609943400@marketing.com.au
SUMMARY:Digital Toolkit 2020: Digital Expert Panel Q&A
DESCRIPTION:This webinar is the perfect place for you to ask the experts how to overcome your digital challenges and grow your business online. \n\n\n\nDigital Expert Panel Q&A Session \nAre you finding it hard to get found online? Feeling like your business is struggling? You are not alone! Perhaps you just need some questions answered? Or some simple tools to help you accomplish your tasks? Keep your business growing with the unique and experienced insight of the Digital Toolkit Panel of Experts. \nPut us to the challenge! Ask us anything digital. This panel is a discussion focussed on helping small to medium business owners\, and to provide tools and tips to help you manage your brand online and to build your digital strategy. In this very difficult time\, it is essential that we are all here to support one another. We will have a range of experts on hand every session\, to help you resolve your digital challenges. Who are all ready to help you if you would like to contact them directly Looking forward to seeing you all online\, every Wednesday.
URL:https://marketing.com.au/event/digital-toolkit-2020-digital-expert-panel-qa/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,Website
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END:VCALENDAR