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DTSTART;VALUE=DATE:20210526
DTEND;VALUE=DATE:20210527
DTSTAMP:20260421T130721
CREATED:20210321T082739Z
LAST-MODIFIED:20210410T092231Z
UID:18782-1621987200-1622073599@marketing.com.au
SUMMARY:Leading the Product Conference
DESCRIPTION:At LTP DIGITAL you will be challenged by amazing speakers\, you will compete with others in an engaging product challenge\, which will test your product chops and embed your learning\, and you will network and socialize in ways only this unique digital experience allows. \nLTP CONFERENCEUnlike any other product conference. \nLTP CONFERENCE has a powerful theme in 2021 – The 7 T’s of Product-Led Transformation – to tie the day together. Every talk is new content\, crafted into a series of connected talks to teach you and your team how to be Product-Led. \nAn all-new product adventure\, where you\, the audience\, will make decisions together that will change the outcome of the day at the end. \nIn 2021\, there is a new Secret Advantage (for Season Pass holders) to be played during the adventure. \nA reinvented conference experience delivered with through “Edutainment”. Be entertained while you learn in a completely new way\, designed to engage an online audience. \nThe special sense of community and amazing networking opportunities that you told us were better at our digital conference in 2020 than Leading that Product had ever had before at our physical events. \nAccess exclusive talks from world-class speakers. \nEach speaker at LTP DIGITAL 2021 has written fresh content – a completely new talk – crafted to cover one of the 7 T’s of Product-Led Transformation. Together\, these industry thought-leaders will deliver a complete learning experience unlike any other. \nSPEAKER LINEUP: \n– Bill Bartee – General Partner\, Main Sequence Ventures\n– Larry Diamond – Co-Founder and Chief Executive Officer\, Zip Co. Limited\n– Narelle Charity – Director of Product\, Seek\n– Lisa Tobin – MD Technology\, Seek\n– Corinna Stukan – VP Product\, Roam Digital\n– Ken Sandy – Author\, The Influential Product Manager\n– Janey Wong – VP Ecommerce\, Away\n– Hugh McLachlan – Head of Product\, ELMO Cloud HR & Payroll\n– Michael Ayoola – Senior Product Manager\, The New York Times \nAn EVENT like you’ve never experienced and the launch of a new SEASON like you’ve never seen \nINTRODUCING LTP SEASON PASSLearning is easy; implementing is hard. \nLTP SEASON PASS is designed to help you and your team implement your learnings from the conference and allow you to get help from the LTP SEASON PASS community as you embark upon your own transformation journey. \nIt is a series of 5 Monthly Episodes of the same high-quality\, curated content as the Leading the Product conference\, that continues and deepens the learning journey from LTP CONFERENCE. \nEach Episode contains a new talk from a speaker on the 7T’s of Product-Led Transformation\, with an opportunity for Speaker Q&A\, templates & handouts\, and a new product adventure challenge to continue the LTP experience. \nLTP SEASON PASS ticket holders also get access to new thought-leading content on Product-Led Transformation and access to all content from LTP DIGITAL 2020\, including the full video. \nEach Episode will have a live viewing party\, including a moderated chat and forum\, but all Episode videos will be available to watch at your own pace through to 30 November 2021.
URL:https://marketing.com.au/event/leading-the-product-conference/
LOCATION:Sydney\, NSW\, 2000
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Design,UX
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210505
DTEND;VALUE=DATE:20210508
DTSTAMP:20260421T130722
CREATED:20210214T092054Z
LAST-MODIFIED:20210410T092237Z
UID:18509-1620172800-1620431999@marketing.com.au
SUMMARY:Confab - The Content Strategy Conference
DESCRIPTION:From UX to accessibility\, structure to storytelling\, Confab brings content strategy to life like no other event. Join smart\, curious folks from around the world who care about making content more useful and usable for all. We’ll all be together—virtually! \nWhat is the virtual Confab experience like?\nYou’ve never attended an online event like this before! The camaraderie you’ll feel with speakers and attendees alike is hard to describe—real-time connections play out over three days of learning and fun. \nFor an up-close look at how the three days of the virtual Confab experience are structured\, check out the Confab 2021 schedule. \nThe main components of the conference are: \n\nA three-day live broadcast featuring keynotes\, panel discussions\, fireside chats\, and various virtual antics\nSmall-group discussions and watch parties throughout the event\, moderated by speakers and attendees\nThe exclusive Confab Slack workspace where you’ll engage in ongoing conversations about the program; meet new friends with common interests; and reconnect with old pals\nThe on-demand video library featuring dozens of pre-recorded talks by new voices and experts across many industries and specializations; you’ll also have access to full recordings of the live broadcast after the event—unlimited viewing for 365 days\n\nWhat is content strategy?\nAt Confab\, content strategy is a big tent! We welcome anyone who practices (or wants to learn more about) the design\, creation\, management\, and governance of useful\, usable content—across websites\, apps\, AI\, marketing\, technical documents\, and everywhere else users experience content. \nWhat is the focus of Confab?\nThe program spans several areas related to content strategy\, including: \n\nResearch\, analysis\, and strategy\nContent design and UX writing\nAnalytics and performance\nAccessibility and inclusivity\nWorkflows and stakeholders\nTeams and leadership\n\nWho attends Confab?\nConfab 2021 will welcome attendees logging in from all over the world! You’ll meet folks who work at Fortune 500 brands\, retailers\, nonprofits\, government institutions\, and agencies of every size. Attendee job titles have included (but are certainly not limited to): \n\nContent strategists\nContent designers\nUX writers\nContent engineers\nContent marketers\nWriters and editors\nTechnical communicators\nContent managers
URL:https://marketing.com.au/event/confab-the-content-strategy-conference-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Copywriting,Design,Graphic Design,Marketing,Online,UX
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210324
DTEND;VALUE=DATE:20210326
DTSTAMP:20260421T130722
CREATED:20210214T095704Z
LAST-MODIFIED:20210410T092337Z
UID:18522-1616544000-1616716799@marketing.com.au
SUMMARY:Digital Marketing World Forum #DMWF North America 2021
DESCRIPTION:Exploring the latest trends & strategies within Digital Marketing and covering Digital Marketing Technologies\, Virtual Reality\, Artificial Intelligence\, Influencer Marketing\, UX\, CX\, eCommerce\, Content Marketing\, Data\, Analytics\, and Mobile\, this conference is not to be missed. \nWith a 12+ year history of bringing together the worldwide digital marketing community to tackle the challenges that the digital future presents. Delivering 2 days of top-level strategic content and digital marketing insights\, networking\, and discussion from leading global brands \n#DMWF North America prides itself on its global brand speaker line-up and the latest examples & case studies within the dedicated conference tracks. \nThis fully online conference will be a mixture of on-demand and live sessions so you can join the worldwide marketing community from the comfort of your home office. \nThe agenda will focus on supporting marketers to tackle the challenges you’re facing\, to inspire and share practical advice to help our community to plan\, implement and execute new strategies to impact their campaigns for the future. \n#DMWF North America is free to attend and will be exclusively for the community of Senior Marketing Professionals within America and surrounding regions. \nThis online event will be running on an application model to uphold the seniority of our #DMWF attendees.
URL:https://marketing.com.au/event/digital-marketing-world-forum-dmwf-north-america-2021/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,eCommerce,Marketing,Online,SEO,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210322
DTEND;VALUE=DATE:20210327
DTSTAMP:20260421T130722
CREATED:20210214T095309Z
LAST-MODIFIED:20210410T092338Z
UID:18519-1616371200-1616803199@marketing.com.au
SUMMARY:UX & Design Festival in 2021
DESCRIPTION:This Festival will consist of 18 renowned speakers\, 6 live panels Q&A\, 6 interactive workshops as well as networking opportunities to connect with fellow peers in the UX & Design communities globally: you will have the chance to connect with up to 1000 UXperts! \nFollowing the success of our last UX Online Festival\, Mobile UX London (MUXL) is happy to announce our 2nd UX & Design Festival in 2021. This 5-day Festival will consist of 18 renowned speakers\, 6 Q&A sessions\, 8 workshop sessions as well as networking opportunities to connect with fellow peers in the UX & Design communities globally. \nFestival Themes\nDay 1 – Future of UX – Monday\, 22nd March\nDay 2 – Ethics in UX – Tuesday\, 23rd March\nDay 3 – Health & Wellbeing – Wednesday\, 24th March\nDay 4 – Workshop Day – Thursday\, 25th March\nDay 5 – Workshop Day – Friday\, 26th March \n 
URL:https://marketing.com.au/event/ux-design-festival-in-2021/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Design,Digital Marketing,Graphic Design,Online,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210217
DTEND;VALUE=DATE:20210220
DTSTAMP:20260421T130722
CREATED:20210118T082225Z
LAST-MODIFIED:20210410T092343Z
UID:18198-1613520000-1613779199@marketing.com.au
SUMMARY:DeveloperWeek
DESCRIPTION:Each year\, 8\,000+ developers\, engineers\, software architects\, dev teams\, managers and executives from 70+ countries gather for DeveloperWeek (Feb 17-19\, 2021) to discover the latest in developer technologies\, languages\, platforms\, and tools. \nDeveloperWeek 2021 is the largest developer conference & event series including the DeveloperWeek 2021 Conference & Expo\, 1\,000+ attendee hackathon\, 800+ attendee tech hiring expo\, and a series of workshops\, technical talks\, and keynotes. This year\, the entire DeveloperWeek Events Series will be hosted online! \nBecause DeveloperWeek covers all new technologies\, our conference and workshops invite you to get intro lessons (or advanced tips and tricks) on technologies like VR Dev\, Artificial Intelligence Dev\, Blockchain Dev\, IoT Dev\, Serverless technology\, Microservices technology\, new JavaScript frameworks\, and more. \nThis year\, DeveloperWeek will have an expanded DevExec World\, which is 2 days of roundtable talks\, educational talks\, and networking events for engineering managers\, tech executives\, and lead developers. Additionally\, DeveloperWeek will be co-located with ProductWorld and CloudWorld. \nDeveloperWeek puts the spotlight on new technologies. Companies that participated in past DeveloperWeek events include Google\, Facebook\, Yelp\, Rackspace\, IBM\, Cloudera\, Red Hat\, Optimizely\, SendGrid\, Blackberry\, Microsoft\, Neo Technology\, Eventbrite\, Klout\, Built.io\, Ripple\, GNIP\, Tagged\, HackReactor\, and 30+ more here! \nWhen it comes to technology\, there’s incremental change\, and then there’s fundamental innovation. Developer technology\, from blockchain and artificial intelligence to big data and quantum computing represents fundamental innovation that people can build on for years. We are in the DevTech Age\, where developer technologies and tools are now the most disruptive and fundamental technology innovation in the marketplace. When you build tools for developers\, you are not just implementing a small incremental use case\, you are building platforms\, frameworks\, and APIs that will enable entirely new web\, mobile\, and IoT innovation.
URL:https://marketing.com.au/event/developerweek/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Data,Digital Marketing,eCommerce,Online,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210128T180000
DTEND;TZID=Australia/Melbourne:20210129T040000
DTSTAMP:20260421T130722
CREATED:20201222T035943Z
LAST-MODIFIED:20210118T073243Z
UID:17982-1611856800-1611892800@marketing.com.au
SUMMARY:All New Digital Virtual Summit
DESCRIPTION:So many speakers on “the speaker circuit” just recycle their talks and decks. Not at this event! We have gathered an internationally renowned panel of speakers on the cutting edge of their respective fields of expertise. All speakers come from the trenches to give you hands-on information you can use right away. \nWe asked them one simple thing. \n“Speak about your latest learnings in Online Marketing. No old stuff!” \nThey will tell you the NEWEST approaches that have worked for them. Tips and tricks that will serve you to improve your marketing skills for 2021 and beyond. \n“How to Maximize Link Equity Faster Than Google Says is Possible” \n“An Introduction to Python and Machine Learning for Technical SEO” \n“The Art of Crawling: Getting the most out of Crawl and Index Budget” \n“Expand your business by entering new markets: how international SEO works today” \n… and more exciting Online Marketing strategies with the focus on SEO & Content await you. \nOur panel of speakers contains internationally renowned digital marketers from all over the world like Nick Eubanks (Founder FTF and TTT & serial entrepreneur)\, Bastian Grimm (Managing Director Peak Ace Agency from Berlin)\, Olivia Smith (Head of Digital PR\, Digitaloft) \, Cody West (Founder Assisted Reach)\, Kevin Indig (Head of SEO\, G2)\, Mare Hojc (Founder AN Digital\, serial entrepreneur)\, Ruth Everett (Tech SEO\, DeepCrawl).
URL:https://marketing.com.au/event/all-new-digital-virtual-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Online,SEO,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201215T150000
DTEND;TZID=Australia/Melbourne:20201215T160000
DTSTAMP:20260421T130722
CREATED:20201115T101209Z
LAST-MODIFIED:20210118T073244Z
UID:17677-1608044400-1608048000@marketing.com.au
SUMMARY:Making the Leap: Breaking into UX Design
DESCRIPTION:UX designers are in great demand these days. Why? What is UX design? Why is good UX design important? What skills are required of a good UX designer? There is much confusion about what good UX designers do and the roles they should play in organizations. \nJoin General Assembly for a panel of incredible community leaders about the various paths available to User Experience Designers – from agency to freelance\, to in-house\, the skills companies look for in a hire\, and the resources to get you started. \nBring your questions for our panel of UX Design pros. They will give you insight into their roles\, help you understand what is needed to get there\, and\, just maybe\, inspire you to make a change. \nWhat You’ll Take Away: \n\nWhat the day-to-day of a User Experience Designer looks like\nVarious career paths\nTop skills needed to succeed\nThe best communities to meet other design and research folks\nThe ups and downs of this career
URL:https://marketing.com.au/event/making-the-leap-breaking-into-ux-design/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,UX
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201111
DTEND;VALUE=DATE:20201112
DTSTAMP:20260421T130722
CREATED:20200906T063248Z
LAST-MODIFIED:20201010T112002Z
UID:16659-1605052800-1605139199@marketing.com.au
SUMMARY:The Virtual MarTech Summit
DESCRIPTION:Converging Marketing & Technology for a Winning Future\n#VirtualMarTech \nThe current worldwide pandemic alongside the digital revolution has urged brands and advertisers to reshape the way they connect and engage with customers regionally and globally. At the same time\, MarTech innovation through the likes of Data Analytics\, AI\, Machine Learning\, Automation and the use of chatbots to enhance customer experience is growing at an unprecedented speed. Join us at this 4th edition virtual summit where you will find out: \n\nHow will MarTech help your team tackle complexities in a digital world?\nWhat to consider when prioritizing new technologies & planning your MarTech roadmap?\nHow do you guarantee seamless customer experience while leveraging your investment?\n\nTopics\nCheck what will be covered during the sessions. \n\nData-Driven Marketing\nDigital Transformation\nDigital Transformation With New Partnerships\nHow GDPR Will Transform Digital Marketing\nImpact of 5G\, AI and IoT on MarTech\nMake the Most Out of Your Customer Data\nContent Marketing & Strategy\nBuilding a Data-Driven e-Commerce Strategy\nCapitalize on Disruptive Technologies\nCMO’s Role & the Importance of Cross-department Collaboration\nHow AI is Accelerating Marketing Performance\nCustomer Experience & Engagement\nCustomer Loyalty & Retention Strategy\nOmnichannel Marketing: Consistency vs. Engagement\nRedefining Your Customer Journey\nTechnology Redefining Communications\nUsing Chatbots and AI to Drive Engagement\nUtilizing Data & AI\n\nPresenters: \n\nRichard Barham\, Head of Digital Trading\, Post Office\nPatrick Kelley\, Head Of Digital\, ITV Commercial\nTom Kelleher\, Head of Technology\, MarTech\, Telegraph\nKerry Dawes\, Director of Marketing Technology\, Tui\nMaria Tarasidou\, Global Data Program Manager\, Facebook
URL:https://marketing.com.au/event/the-virtual-martech-summit/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Online,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200923T200000
DTEND;TZID=Australia/Melbourne:20200923T230000
DTSTAMP:20260421T130722
CREATED:20200712T075259Z
LAST-MODIFIED:20201010T112339Z
UID:15843-1600891200-1600902000@marketing.com.au
SUMMARY:Customer Journey Mapping
DESCRIPTION:Consumer empathy. It’s the key to successful product strategy\, design\, and marketing. Through it\, we find unanswered questions\, unmet needs\, and ideas catalyzing behaviors. But building a business\, product\, or service around a point­-in-­time understanding of your consumer is a strategy destined to fail. To successfully create an offering that dramatically shifts behavior\, organically generates habitual engagement\, and promotes a profitable viral cycle\, we must first understand the consumer journey.\n\nTakeaways\nParticipants of this workshop will learn: \n\nWhere and how to find the necessary data and research inputs to customer journey maps\nProven consumer journey map design methodologies used for major brands and products\nHow to implement consumer journey maps as shown by real business case studies
URL:https://marketing.com.au/event/customer-journey-mapping-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Online,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200914
DTEND;VALUE=DATE:20200917
DTSTAMP:20260421T130722
CREATED:20200804T105057Z
LAST-MODIFIED:20201010T112424Z
UID:16373-1600041600-1600300799@marketing.com.au
SUMMARY:Design Thinking 2020 Summit
DESCRIPTION:Over the years\, we have noticed Design Thinking become a widespread way of thinking that has seen many organisations work through a customer-centric approach. In 2016 key organistions were investing over $100 million to implement this way of working across their organisation. Today in 2020 it has become the focus for many designers with proven success.\n\nThat being said\, we are far from a universal consensus on the core principles of design thinking\, the best practice for implementation as well as gaining leadership buy-in.\n\nDue to the disruptive wave we’ve experienced in 2020\, the 6th edition of Design Thinking Australia will be delivered 100% online! Are you ready to check out what we have planned in September?\n\n\n\n\n\n\n\n\nWorkshop Day:\nLog in using your unique zoom meeting ID and join your chosen virtual class.\n\n\n\n\n\n\n\n\n\n\n\n\n\nDay 1: Morning Sessions\nMain plenary sessions will be held via our ON24 Platform where you can interact with speaker via Q&A\, Polls\, & Discussions\n\n\n\n\n\n\n\n\n\n\n\n\n\nDay 1: Afternoon Sessions\nAfter lunch we will break out into separate virtual discussion groups led by subject mater experts. You will log in via Zoom.\n\n\n\n\n\n\n\n\n\n\n\n\n\nDay 2: All Day Sessions\nReturning for Day 2\, you will receive a new link to join the event and remain on the platform for the rest of the day.\n\n\n\n\n\n\nOrganisational Transformation \n\nGetting Design Thinking to be the central heart of your organisation! Tackle the big questions you need to address with business leaders to prove that design thinking is the future.\n\n\n\n\n\nCustomer Empathy \n\nThis is the heart of Design Thinking. We tackle all aspects of customer empathy from research\, VOC\, empathy immersion to gathering the right feedback to shape your projects\n\n\n\n\n\n\nScaling the Process\n\nYou have the knowledge and leadership buy-in – now what? Learn how you can scale your business and design thinking strategies so you too can become true innovators
URL:https://marketing.com.au/event/design-thinking-2020-summit/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Design,Graphic Design,Online,UX
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200909T080000
DTEND;TZID=Australia/Melbourne:20200911T170000
DTSTAMP:20260421T130722
CREATED:20200804T105258Z
LAST-MODIFIED:20201010T112425Z
UID:16375-1599638400-1599843600@marketing.com.au
SUMMARY:CX Digital Retail
DESCRIPTION:The re-invention of retail had arrived far before the pandemic. The changing way in which consumers’ purchase\, from window browsing to the convenience\, personalization and experience of online shopping. Consumers no longer want a simple transactional purchase\, they want to own and influence the brands they buy with.\n\nThis trend coupled with high streets continuing to cut jobs\, close stores\, and in the worst of cases pile into administration – now more than ever\, the need for digital is real. Providing a frictionless\, integrated Omni-channel experience\, from mobile to store and anywhere in-between\, has become the benchmark for optimizing the customer journey and reaping the business rewards.\n\nRetailers are faced with the burning need to innovate and embrace digital transformation while remaining cost-conscious. CX Digital Retail joins executives in CX\, Omni-channel and e-commerce\, to explore strategies and insights through deep-dive case studies and interactive panel discussions. Learn how to redesign the consumer-brand relationship\, design a seamless Omni-channel experience and an agile digital transformation strategy that continuously exceeds customer expectations.\n\n\n\n\n\nKey Themes To Be Discussed\n\n\n\n\n\n\n\n\n\nLeveraging CX technology\n\n\n\nEnsure you are maximising the whole suite of CX technologies including AI\, Robotics\, VR\, IoT and more\n\n\n\n\n\n\n\n\n\n\n\n\nOmni-channel and mobile-first\n\n\nDiscuss how to lead your business transformation with 2020’s smartest and market leading CX strategy\n\n\n\n\n\n\n\n\n\n\n\nOptimising data and insights\n\n\n Explore Data optimisation\, connectivity and consumer insights to ensure flawless CX and digital quality\n\n\n\n\n\n\n\n\n\n\n\nTrue Business Agility\n\n\n\nPredict and deliver on changing customer values whilst keeping these at the core through visual content
URL:https://marketing.com.au/event/cx-digital-retail/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Design,Digital Marketing,Graphic Design,Online,UX
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