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DTSTAMP:20260420T082923
CREATED:20190922T061423Z
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UID:14263-1570665600-1570751999@marketing.com.au
SUMMARY:Modern Marketing Summit
DESCRIPTION:Get ready to hear the best brand and agency marketers discussing the hottest industry topics – all on one stage and all focused on programmatic. In a single day\, MMS Sydney will change the way you think about modern marketing and programmatic innovations while uncovering new trends\, technologies\, and case studies to propel your strategy further. \nPrepare for a full day of compelling content\, extraordinary speakers and networking opportunities of a lifetime. At this intimate\, invitation-only event\, we will hear from CEO’s\, CMO’s\, and CDO’s from top brands and agencies on the hottest topics facing programmatic today.
URL:https://marketing.com.au/event/modern-marketing-summit-2/
LOCATION:Doltone House\, Hyde Park\, Sydney\, SYD\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191008T080000
DTEND;TZID=Australia/Melbourne:20191008T110000
DTSTAMP:20260420T082923
CREATED:20190922T063130Z
LAST-MODIFIED:20201002T052118Z
UID:14273-1570521600-1570532400@marketing.com.au
SUMMARY:Commercial Acumen for Digital Sales - IAB Workshop
DESCRIPTION:The IAB is running a commercial acumen workshop for sales people within publisher and ad tech organisations. The basics of business seem simple: sales minus costs equals profit. However\, in the 21st Century businesses are constantly creating innovative\, fascinating ways of making money. In this IAB session\, we will investigate the fascinating business strategies of companies in advertising and beyond. \nUnderstanding these traditional and disruptive business models is a crucial skill for anyone who wants to be successful in the advertising industry. \nYou’ll learn the 3 building blocks that make up any business model and how to quickly chunk down and analyze a client’s business model. Plus\, you’ll be able to show how what you do affects your company’s bottom line. \n\nLearn a framework to quickly analyze businesses and their business models\nLearn the key terms\, metrics and commercial language in advertising companies\nIdentify ways in which your role can affect an organization’s commercial success\n\nThe workshop will be run by industry veteran Rob Pyne who runs Realizer\, a training & facilitation company specializing in decision-making\, management and productivity and it suitable for people with approximately 2-5 years sales experience. The workshop is free for people who work in IAB member companies but limited to 3 people from any one organisation.
URL:https://marketing.com.au/event/commercial-acumen-for-digital-sales-iab-workshop-2/
LOCATION:Facebook\, Level 41\, Tower 2\, 200 Barangaroo Avenue\, Barangaroo\, SYD\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191002T093000
DTEND;TZID=Australia/Melbourne:20191002T163000
DTSTAMP:20260420T082923
CREATED:20190922T032235Z
LAST-MODIFIED:20191020T054325Z
UID:14217-1570008600-1570033800@marketing.com.au
SUMMARY:Sub-Editing and Proofreading One-Day Short Course
DESCRIPTION:Who can benefit from this sub-editing and proofreading workshop? \nThis subbing course will help anyone improve their editing skills\, regardless of whether they’re new to editing or are an experienced editor who wants a refresher. \nPeople who usually attend are often involved in: \n\ncommunications\npublishing\njournalism\nmarketing\npublic relations (PR)\nblogging.\n\nTaught by a former Sydney Morning Herald editor\, this practical course covers: \n\ntightening sentences\nwriting in the active voice\nusing positive phrasing\nwriting strong intros\nconnecting paragraphs\nmaking sure the lead isn’t buried\nrestructuring articles\ngrammar and punctuation tips\nmaintaining consistency\nfact checking\nproofreading mark-up symbols\nwriting strong headlines for both print and online\n\nOnly nine places are available to ensure every participant receives personalised attention. \nEditing exercises are included throughout the class so you can immediately practise what you’ve learnt. \nHandbooks and certificates will be handed out to each participant.
URL:https://marketing.com.au/event/sub-editing-and-proofreading-one-day-short-course/
LOCATION:North Sydney Training Rooms\, Level 2\, 80 Mount Street\, North Sydney\, NSW\, 2060\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190917T080000
DTEND;TZID=Australia/Melbourne:20190917T170000
DTSTAMP:20260420T082923
CREATED:20190602T092403Z
LAST-MODIFIED:20190602T092702Z
UID:13724-1568707200-1568739600@marketing.com.au
SUMMARY:RESET 2019
DESCRIPTION:RESET 2019 showcases an exciting program specially curated to provoke\, challenge and inspire marketers to reset their thinking for the year ahead. Attended by CMOs and their senior marketing teams representing some of Australia’s biggest brands and advertisers\, RESET is considered the must attend event of the year on the marketing calendar. \nOur first speakers announced include Aussie expat Greg Creed\, CEO\, Yum! Brands\, Inc. (USA); Brian Wieser\, Global President\, Business Intelligence\, GroupM (USA)\, and Sarah Ritchie\, founder of AM-Insider.com and the author of “How to Wrestle an Octopus: an agency account manager’s guide to pretty much everything” (NZ). Stay tuned for more exciting announcements.
URL:https://marketing.com.au/event/reset-2019/
LOCATION:Royal Randwick Racecourse\, The Ballroom\, Level 2\, Alison Road\, Randwick\, NSW\, 2031\, Australia
CATEGORIES:Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190828T090000
DTEND;TZID=Australia/Melbourne:20190828T160000
DTSTAMP:20260420T082923
CREATED:20190224T055555Z
LAST-MODIFIED:20190310T093046Z
UID:13217-1566982800-1567008000@marketing.com.au
SUMMARY:TECHSPO Sydney 2019
DESCRIPTION:Where Business\, Tech and Innovation Collide in Sydney! \nTECHSPO Sydney 2019 is a two-day technology expo taking place August 28th to 29th\, 2019 at the ANZ Stadium in Sydney\, Australia. TECHSPO Sydney brings together some of the best developers\, brands\, marketers\, technology providers\, designers\, innovators and evangelists looking to set the pace in our advanced world of technology. Watch exhibitors showcase the next generation of advances in technology & innovation\, including; Internet\, Mobile\, AdTech\, MarTech and SaaS technologies. Be prepared to be inspired\, amazed and educated on how these evolving technologies will impact your business for greater growth. \nAs part of TECHSPO Sydney is a limited attendance event\, DigiMarCon Australia 2019 Digital Marketing Conference (https://digimarconaustralia.com). If the conference is where the learning\, theory and inspiration happens\, then the TECHSPO floor is where the testing\, networking and product interaction takes place.
URL:https://marketing.com.au/event/techspo-sydney-2019/
LOCATION:ANZ Stadium\, Edwin Flack Avenue\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Types,Conference,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190828T080000
DTEND;TZID=Australia/Melbourne:20190830T170000
DTSTAMP:20260420T082923
CREATED:20190602T092044Z
LAST-MODIFIED:20190815T091516Z
UID:13721-1566979200-1567184400@marketing.com.au
SUMMARY:ANZ Service Design Forum
DESCRIPTION:Join the global gathering of key thought-leaders in service design and UX to incorporate and design successful and strategic customer-centric services. This event is carefully researched and crafted with the most desired and unparalleled insights on service design and design thinking that will help you ignite a successful transformation. \nJoin us in harnessing the promising potential of the ANZ Service Design Forum by tapping into the expertise of key leaders in service design and UX with leading case studies and proven solutions. Walk away a significantly more confident and capable Service Design leader\, with a greater ability to affect change and disruption within your organization to boost your customer-centricity.
URL:https://marketing.com.au/event/anz-service-design-forum/
LOCATION:Sofitel Sydney Wentworth Hotel\, 61-101 Philip Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20190828
DTEND;VALUE=DATE:20190830
DTSTAMP:20260420T082923
CREATED:20190731T094518Z
LAST-MODIFIED:20201008T045517Z
UID:13997-1566950400-1567123199@marketing.com.au
SUMMARY:CXO Leaders Australia
DESCRIPTION:28 – 29 August 2019\, Sydney\nJoin Australia’s leading CMOs\, CDOs\, Heads of Customer at the CXO Leaders Summit Australia\, the country’s leading Marketing event. The CXO Leaders Summit Australia is invitation only and intended for Australia’s most senior marketing and customer experience leaders to gather for a strategic two day event in order to exchange knowledge and interact as one over a range of important issues facing the industry. The one-to-one meetings with leading supplier companies will also provide a wealth of knowledge and offer opportunities for all attending delegates\, while the informal networking sessions promise to create a unique interactive forum. \n7th Annual CXO Leaders Summit Australia being held on the 28th-29th August at the Hilton Hotel. \nFor more information visit: http://www.cxoleaders.com.au
URL:https://marketing.com.au/event/cxo-leaders-australia-2/
LOCATION:Hilton Sydney\, 488 George Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Sydney
ATTACH;FMTTYPE=image/png:https://marketing.com.au/wp-content/uploads/2019/07/CXO-Leaders-Australia.png
ORGANIZER;CN="Media Corp International":MAILTO:jennifer(at)mediacorpinternational.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190821T080000
DTEND;TZID=Australia/Melbourne:20190821T170000
DTSTAMP:20260420T082923
CREATED:20190414T010551Z
LAST-MODIFIED:20190414T031450Z
UID:13499-1566374400-1566406800@marketing.com.au
SUMMARY:Mobile Council Event
DESCRIPTION:Join IAB Australia and our Mobile Advertising Council on Wednesday\, 21 August 2019 as we discuss key topics in the Australian mobile advertising landscape.
URL:https://marketing.com.au/event/mobile-council-event/
LOCATION:PwC Sydney\, Darling Park Tower 2\, 201 Sussex Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20190821
DTEND;VALUE=DATE:20190822
DTSTAMP:20260420T082923
CREATED:20190804T053839Z
LAST-MODIFIED:20191020T054326Z
UID:14025-1566345600-1566431999@marketing.com.au
SUMMARY:Digital Nexts: AI\, AR\, Automation & IoT
DESCRIPTION:This August we’re exploring the world of nexts! \nWhat’s next for the world of the consumer undoubtedly means a shift for marketers and brands alike as they adjust and optimise their efforts towards the new channels and tech adorned by their customers. \nAt this event\, we’ll be exploring five up and coming tech-driven consumer shifts\, and how you can prepare and indeed thrive with the rise of the machines. \nHere are just some of the topics our speakers will be discussing: \n\nFive tech trends underpinning consumer shifts for the years to come\nThe role Augmented Reality will play in brand social storytelling\nHow brands are using Robotics & Cognitive Automation to interact with their customers\nWhat new technology can we expect to be part of our everyday lives\nHow technology is driving brands to rethink how they engage with consumer and B2B brands
URL:https://marketing.com.au/event/digital-nexts-ai-ar-automation-iot/
LOCATION:General Assembly Sydney\, Level 2\, 1 Market Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190815T180000
DTEND;TZID=Australia/Melbourne:20190815T200000
DTSTAMP:20260420T082923
CREATED:20190728T015351Z
LAST-MODIFIED:20191020T054326Z
UID:13956-1565892000-1565899200@marketing.com.au
SUMMARY:The Challenges and Future of Marketing
DESCRIPTION:The Department of Marketing\, Macquarie Business School invites you to their upcoming showcase where you’ll deep-dive into the future of marketing and discuss whether traditional marketing is being consigned to the strategy bin\, and question what value marketing has in contributing to the contemporary organisation and customer in an increasingly challenging business environment. Meet some of the most successful marketers in town and hear from them about how they help local and global organisations in developing and improving their way to engage valuable prospects and generate the best possible returns from the business. \nJoin us and hear from industry leaders on the challenges marketers need to be prepared and trained for. You are welcome to ask questions from our industry panellists\, network with speakers and your Macquarie University alumni and academics. Following the panel discussion you’ll have the opportunity to ask our industry experts and academics your marketing questions. Or we can raise them for you\, just submit your questions and thoughts below. \nIf you’re driven to become a highly sought-after business and marketing professional\, a postgraduate Marketing degree from Macquarie Business School may be the key! Next year\, the School will be launching three newly designed postgraduate programs in Marketing\, aimed at building higher-level marketing knowledge and critical thinking skill to help navigate the increasingly complex marketing landscape. \nWe look forward to welcoming you to the next marketing thought leadership series on the Challenges and Future of Marketing.
URL:https://marketing.com.au/event/the-challenges-and-future-of-marketing/
LOCATION:Macquarie Room\, MGSM Executive Hotel\, 99 Talavera Rd\, Macquarie Park\, NSW\, 2113\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190806T080000
DTEND;TZID=Australia/Melbourne:20190806T170000
DTSTAMP:20260420T082923
CREATED:20190622T075012Z
LAST-MODIFIED:20190622T075012Z
UID:13800-1565078400-1565110800@marketing.com.au
SUMMARY:GROW with Hubspot
DESCRIPTION:GROW is the industry event for company builders\, marketers and sales leaders who want to scale and grow their business\, better. \nIn 2019\, HubSpot will bring together some of the brightest minds in marketing\, sales\, customer experience\, and business growth to deliver keynotes and masterclasses to over 1\,000 attendees throughout one day of learning. Business growth leaders from HubSpot\, CEBIT\, SalesTribe and many more will show you the ins and outs of the inbound methodology\, to help you attract\, convert\, close and delight your prospective customers.
URL:https://marketing.com.au/event/grow-with-hubspot/
LOCATION:NSW
CATEGORIES:Digital Marketing,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190726T080000
DTEND;TZID=Australia/Melbourne:20190726T170000
DTSTAMP:20260420T082923
CREATED:20190414T011812Z
LAST-MODIFIED:20190414T031450Z
UID:13510-1564128000-1564160400@marketing.com.au
SUMMARY:Winning Sales Strategies – Sydney
DESCRIPTION:Driving Sales – Boosting Profits \nTake your team to an explosive new level of growth and success with groundbreaking sales leadership tactics and strategies.\nInternationally renowned sales management expert\, Jack Daly brings over 30 years of field-proven experience to provide essential techniques to accelerate business growth\, drive sales and build a world-class sales organisation. \nMany sales executives understand sales skills but execute them poorly. This highly interactive seminar provides proven\, added-value strategies for productivity improvement while building long-term client relationships.\nYou Will Learn \nUnique strategies for capturing and closing more leads\nLow-cost tactics for increasing the value of your prospect and customer lists\nHow to drive greater sales and profits with existing resources\nLeveraging the web and social media to increase sales\nBuild a world-class sales organisation through recruitment\, empowerment\, training\, coaching & leadership and a winning culture\nSMART Selling – learn how to sell smarter through offering value and recognition systems\nCommunication – Social & Buying Styles\, Personality Profiles & The Call Critique – The Relationship Selling & Management Process\nThe Laws for Self Renewal\, Target & Personal Marketing\nEverything you need to know to Double Your Sales! \nWho Should Attend \nSales teams\nMarketing managers\nCEOs and business leaders\nEntrepreneurs
URL:https://marketing.com.au/event/winning-sales-strategies-sydney/
LOCATION:NSW
CATEGORIES:All Event Topics,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190717T080000
DTEND;TZID=Australia/Melbourne:20190719T170000
DTSTAMP:20260420T082923
CREATED:20190414T002331Z
LAST-MODIFIED:20190414T031450Z
UID:13469-1563350400-1563555600@marketing.com.au
SUMMARY:Media + Entertainment Tech Expo
DESCRIPTION:For more than a century\, the people of the Society of Motion Picture and Television Engineers (SMPTE)\, have driven the details behind many significant advances in media and entertainment technology. Today\, SMPTE continues to enhance the quality of the moving image\, despite strong disruption within the media and entertainment landscape. \nIn recognition of the evolution of media\, in 2018 a decision was made to re-brand the event to MEDIA + ENTERTAINMENT TECH EXPO\, which will continue to run in conjunction with SMPTE. As a part of this re-brand\, our event will greatly expand its exhibition categories to all leading suppliers within the media\, entertainment and technology industries. \n  \nOUR CATEGORIES FOR 2019 WILL BE EXPANDING TO INCLUDE: \nAudio Mixers\nAudio Processing & effects\nAudio Production\nCameras & Lenses\nCapture Devices & Software\nCloud Technology\nDelivery & Distribution *NEW*\nDigital Solutions *NEW*\nEsports *NEW*\nIP Broadcast Solutions\nLighting\nMicrophones\nMobile/Vehicle Production\nMotion Picture/Virtual Production\nMotion Picture/Production\nNetworking Technologies\nPost Production\nSet Design/Props/Furniture\nWorkflow Solutions \n  \nThe newly launched Media + Entertainment Tech Expo is here to appeal to a wider audience within the media industry. Focusing on all aspects of the industry that drives the “creation\, distribution and consumption” of media\, entertainment and technology. \nWe invite you to be a part of the 2019 Media + Entertainment Tech Expo and join us in injecting new ideas\, passion and enthusiasm into the industry.
URL:https://marketing.com.au/event/media-entertainment-tech-expo/
LOCATION:ICC Sydney\, 14 Darling Drive\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,Conference,Graphic Design,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190625T080000
DTEND;TZID=Australia/Melbourne:20190626T170000
DTSTAMP:20260420T082923
CREATED:20190224T062338Z
LAST-MODIFIED:20190310T093046Z
UID:13243-1561449600-1561568400@marketing.com.au
SUMMARY:AgileAus19
DESCRIPTION:Agile Australia is the national Agile Conference held annually since 2009. AgileAus is a welcoming\, community-driven event attracting over 1200 delegates from areas such as telcos\, finance\, insurance\, nimble startups\, non-profits\, digital businesses and government. \nWith a unique and collegial blend of content – ranging from mind-stretching sessions on culture\, tools and tech; case studies; interactive Deep Dives; and blue-sky gazing – AgileAus inspires both budding and experienced Agilists. \nAgileAus19 will pivot on the theme of Seeking the Agile Mindset. The Conference will feature four concurrent streams of talks designed to represent the depth and breadth of the Australian Agile community. \nKeynote speakers at AgileAus19 include:\n– Jez Humble\, DevOps Research and Assessment LLC\n– Mark Dodgson\, UQ School of Business – University of Queensland\n– Emma Murray\, Richmond Football Club\n– Rebecca Parsons\, ThoughtWorks \nAccording to attendees\, these are the top four reasons to come along to AgileAus:\n– To learn from the Australian Agile community\n– To discover new approaches to work\n– To benefit from networking opportunities\n– To hear international speakers \nProudly supported by Agile Alliance since 2009 and run by Slatterys\, the AgileAus Conference is a space to support new ideas\, methods and tools\, and share the stories behind the growth of Australia’s Agile community. You can find out more about the history of AgileAus here. To visit the beating heart of the AgileAus community\, head over to The Hub!
URL:https://marketing.com.au/event/agileaus19/
LOCATION:Hilton Sydney\, 488 George Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Types,Digital Marketing,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190605T080000
DTEND;TZID=Australia/Melbourne:20190605T170000
DTSTAMP:20260420T082923
CREATED:20190414T010933Z
LAST-MODIFIED:20190414T031450Z
UID:13503-1559721600-1559754000@marketing.com.au
SUMMARY:The Social Media Manager: More Than Memes
DESCRIPTION:As social media has grown\, so social media management for organizations has moved from a sidehustle for an intern to a professional role. This session explores the opportunities and challenges of that role. We will discuss:\n– What a social media manager actually does.\n– How they engage both the organizations they work in and the broader general publics.\n– The rise of the “influencer” and what this means for social media managers \nJoanne Jacobs is an award-winning digital strategist and company director\, and she is the Co-CEO (with Gavin Heaton) of Disruptor’s Handbook\, a firm that facilitates incubation of innovation in enterprise. Joanne is on the Board of Code Club Australia\, as well as the NSW Government Digital Advisory Panel\, and she is a regular mentor of startups. She was the 2018 Entrepreneur in Residence\, and is currently an Industry Fellow\, at the Faculty of Arts and Social Sciences at UTS. She was co-editor with Axel Bruns of the book\, Uses of Blogs (2006). \nMarkus Hafner is Manager\, Social Media at the NSW Dept of Industry. He has managed social media programs at the ABC and Razorfish. Markus has held a number of senior positions in the IT industry such as CEO at PeopleBrowsr and CIO at Adstream. \nMaya Mausli is a Social Media Manager at We Are Social where she works full-time supporting PwC Australia. Maya has previously held roles with Audible and Samsung. \nLauren Mathieson is from We Are Social\, one of Australia’s leading social specialists where she works full time supporting PwC as a Social Media Content & Community Manager. She also runs her own small business of the side – Oh My Gum Designs – selling handmade jewellery inspired by Aussie natives\, which was born and bred on Instagram and recently featured in Mamamia’s new book Lady Startup. Lauren has previously worked at content marketing agency Brandalism as a Social Media Manager and studied a Masters of Communications Management at UTS.
URL:https://marketing.com.au/event/the-social-media-manager-more-than-memes/
LOCATION:NSW
CATEGORIES:Meetup,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190604T180000
DTEND;TZID=Australia/Melbourne:20190604T220000
DTSTAMP:20260420T082923
CREATED:20190414T012329Z
LAST-MODIFIED:20210410T130509Z
UID:13515-1559671200-1559685600@marketing.com.au
SUMMARY:APG presents Battle of Big Thinking at Vivid
DESCRIPTION:Trust has been linked to every business and every kind of human emotion. But how does it connect to modern life? \nIs it tangible? Is it intangible? Does it live in institutions\, in people\, in leaders\, in brands? or is it up to every individual to decide. \nIs Australia a nation that has been taught not to trust? To only offer it as the ultimate reward. Have we been taught to start from distrust\, to be more cynical and to always expect someone or something to let us down? Or are we more tolerant and expecting of trust breaches? Can they still break a deal? Once trust is lost can it ever be truly regained? Or does it even exist anymore? \nIn today’s modern world\, standards are in flux and everything has become more movable\, more flippant and more transient. That means key values that guide business are shifting too. They are eroding and also being redefined with the way brands and business work. In this climate is it naïve to hope that trust will remain a key guiding principle of how we engage and how we operate? \nGrappling with the question “has trust left the building?” will be tricky. It will take the most trusted and brilliant minds around to provoke\, to debate\, to convince and to put forward a credible and trustworthy point of view. \nCome along and listen for yourself at The Battle of Big Thinking\, an APG event at Vivid Sydney this June. \nDiving into the trust fray will never be this much fun again. \nThis event is being held in partnership with Powered\, a division of Nine Entertainment. \n2019 Speakers\n\nLisa Davies\, Editor\, Sydney Morning Herald\nCarl Ratcliff\, Chief Strategy Officer\, DDB\, Sydney\nPeter Fray\, Co-Director at Centre for Media Transition\, University of Technology Sydney\nKate Smither\, Chief Strategy Officer & APG co-Chair\, Publicis Communications\nFran Clayton\, Chief Strategy Officer\, McCann Australia\nDavid Warren\, Group Strategy Director\, BMF\n\n 
URL:https://marketing.com.au/event/apg-presents-battle-of-big-thinking-at-vivid/
LOCATION:Australia
CATEGORIES:Advertising,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190604T180000
DTEND;TZID=Australia/Melbourne:20190604T200000
DTSTAMP:20260420T082923
CREATED:20190602T091549Z
LAST-MODIFIED:20190602T091549Z
UID:13718-1559671200-1559678400@marketing.com.au
SUMMARY:VIVID - Next Gen Female Innovators
DESCRIPTION:In Australia women represent only 34 per cent of entrepreneurs\, yet the number of female entrepreneurs is growing at a faster rate than for men. Determined to empower women and shift the gap\, Future Women and Sylvia Jeffreys are sharing the inspirational stories behind some of Australia’s most distinguished female entrepreneurs and investors.
URL:https://marketing.com.au/event/vivid-next-gen-female-innovators/
LOCATION:Eternity Playhouse\, Darlinghurst\, Eternity Playhouse\, Darlinghurst
CATEGORIES:Conference,Presentation,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20190530
DTEND;VALUE=DATE:20190531
DTSTAMP:20260420T082923
CREATED:20190414T004956Z
LAST-MODIFIED:20190414T031450Z
UID:13481-1559174400-1559260799@marketing.com.au
SUMMARY:B&T Changing the Ratio
DESCRIPTION:Changing the Ratio is B&T’s bold initiative to continue our mission of making equality and inclusion the norm in Australia’s communications industry and beyond. \nChanging the Ratio brings together spectacular speakers and industry pannellists. Attendees should walk away with practical tools\, case studies and things to do right now that they can take back to their own organisation to drive equality\, not only within their own businesses\, but in the advertising they create. \nOur industry is in a unique position. Not only do we affect consumer behaviour through advertising and marketing\, we help shape culture. \nThis is a forum for the industry to come together to discuss how we\, as an industry\, can overcome biases (gender\, cultural\, age and more) to creative more inclusive workplaces and better work.
URL:https://marketing.com.au/event/bt-changing-the-ratio/
LOCATION:Surry Hills
CATEGORIES:Conference,Market Research,Marketing,Sydney,Workshop
ORGANIZER;CN="B&T":MAILTO:emma(at)bandt.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190524T080000
DTEND;TZID=Australia/Melbourne:20190615T170000
DTSTAMP:20260420T082923
CREATED:20190414T004102Z
LAST-MODIFIED:20190414T004102Z
UID:13474-1558684800-1560618000@marketing.com.au
SUMMARY:Vivid Sydney - Light\, Music and Ideas
DESCRIPTION:Where art\, technology and commerce intersect. Three weeks of game changing ideas and seminars\, amazing music and light sculptures that transform the city. \n\nVivid Sydney’s multi-award-winning festival of light\, music and ideas returns to illuminate Sydney with mesmerising new light art and projections and deliver a fresh new program of music and ideas. \nExplore the brilliant Light Walk\, stretching for 2kms along the harbour foreshore from The Rocks to the Sydney Opera House and Royal Botanic Garden. Discover more breathtaking light art at Barangaroo and Darling Harbour\, along with the city’s Kings Cross\, Chatswood and Taronga Zoo. \nVivid Music showcases some of the best Australian and international acts at iconic Sydney venues and intimate bars and clubs. \nVivid Ideas is where you can explore fresh thinking across tech\, design and culture. \n\n 
URL:https://marketing.com.au/event/vivid-sydney-light-music-and-ideas/
LOCATION:Sydney\, NSW\, 2000
CATEGORIES:Conference,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20190523
DTEND;VALUE=DATE:20190524
DTSTAMP:20260420T082923
CREATED:20190224T062110Z
LAST-MODIFIED:20201002T002312Z
UID:13240-1558569600-1558655999@marketing.com.au
SUMMARY:Writing for the web one-day short course – Sydney
DESCRIPTION:Learn how to write compelling online copy. \nTaught by a former Sydney Morning Herald editor and journalist\, this fun and practical course covers:\n– how to write short\, sharp and snappy sentences\n– creating great headlines and intros\n– formatting to improve readability\n– using links and subheads properly\n– search engine optimisation (SEO) tips\n– improving email newsletters/EDMs\n– writing for social media\n– usability and accessibility tips. \nOnly 10 places are available to ensure every participant receives personalised attention. \nWriting exercises are included throughout the class\, so you can immediately practise what you’ve learnt.
URL:https://marketing.com.au/event/writing-for-the-web-one-day-short-course-sydney/
LOCATION:North Sydney Training Rooms\, Level 2\, 80 Mount Street\, North Sydney\, NSW\, 2060\, Australia
CATEGORIES:All Event Locations,All Event Types,Content Marketing,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190521T090000
DTEND;TZID=Australia/Melbourne:20190521T163000
DTSTAMP:20260420T082923
CREATED:20190413T235638Z
LAST-MODIFIED:20190425T113130Z
UID:13465-1558429200-1558456200@marketing.com.au
SUMMARY:B2B Demand Generation & ABM Workshop
DESCRIPTION:A majority of B2B organisations struggle to get results from their demand generation investments. One of the biggest reasons for this is a lack of buyer-centric campaigns.​ \nToday’s B2B buyer is more sophisticated and more complex that ever\, requiring B2B brands to develop programs that connect with the buyer based on their purchase journey . . . it is no small task. \nThis is why we have developed the Buyer-Centric Demand Generation and Account Based Marketing (ABM) Workshop. The workshop is designed to be a full-day intensive course that will enable and equip B2B marketers with the knowledge and tools to get more from their demand generation and ABM investments. ​ \nAttendees of the workshop will acquire the following skills:\n· How to develop buyer profiles that provide insight into the buyers role\, their journey\, their content and channel preferences\n· How to align Account Based Marketing with your demand generation strategy\n· How to build a content architecture that aligns to the buyers journey\n· How to collaborate and align with sales to ensure demand generation success\n· How to align demand generation programs with other customer touch points to provide an exceptional customer experience\n· How execute a holistic ABM strategy \n​This workshop is designed for marketing campaign managers\, directors of demand generation\, content marketing managers and directors and marketing leaders.
URL:https://marketing.com.au/event/b2b-demand-generation-abm-workshop/
LOCATION:Portside Centre\, 207 Kent St\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Digital Marketing,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20190516
DTEND;VALUE=DATE:20190517
DTSTAMP:20260420T082923
CREATED:20190414T005535Z
LAST-MODIFIED:20190425T113130Z
UID:13487-1557964800-1558051199@marketing.com.au
SUMMARY:Video Council Event
DESCRIPTION:Join IAB Australia and our Video Advertising Council thought leader member companies on Thursday\, 16 May 2019 as we discuss key topics in the Australian digital video landscape.
URL:https://marketing.com.au/event/video-council-event/
LOCATION:Twitter\, Level 39\, 2 Park Street\, Sydney\, Sydney\, 2000\, Australia
CATEGORIES:Content Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190515T080000
DTEND;TZID=Australia/Melbourne:20190515T100000
DTSTAMP:20260420T082923
CREATED:20190505T052728Z
LAST-MODIFIED:20190505T052728Z
UID:13621-1557907200-1557914400@marketing.com.au
SUMMARY:Earned Media Spotlight
DESCRIPTION:Earned Media: PR\, Influence and Media of Tomorrow – 15 May\, Sydney\nIn today’s constantly changing media landscape\, how will your brand ensure they are leveraging the right earned media techniques to build consumer trust and stand out from their competitors? At this event\, our speakers will share their strategies for creating relationships with journalists\, story leads\, thought leaders and influencers and define storytelling techniques and media packaging tips for the modern age. \nOur expert speakers will cover: \nThreats and opportunities for earned media in 2019\nGetting your media mix right\nLeveraging and defining influence\nStorytelling for the modern age\nThe changing landscape of the media newsroom\nInclusions: \nThe opportunity to network with attendees (8:00am – 8:30am)\nTea\, coffee and a light snack will be served during the networking time\nThe audience will sit (theatre style) to listen to the presentations\nWe will have 4 speakers each presenting for 15-20 minutes\nQuestion and answer time will be held at the end\nAll attendees will automatically enter our business card draw on the day to have a chance to win great prizes!\nAnnual passes are now available for 2019! Find out more. \nSpeakers\nElizabeth Anderson\, Head of PR\, THE ICONIC \nLiz Anderson is a Communications and PR Specialist who has dedicated the past decade to helping brands master the art of storytelling and create meaningful conversations with their customers. Having built her PR career within the retail\, tech and lifestyle space\, both locally and internationally\, Liz is passionate about understanding consumer behaviour and the ‘why’ behind purchase intent. Such passion is fuelled by her keen interest in sociology\, anthropology and how social media has fundamentally changed the way we communicate and connect. \nLiz’s approach to developing holistic marketing strategies is that of ‘creative pragmatism’\, believing that ‘visionary’ and ‘culturally relevant’ ideas must be underpinned with data and insights to truly drive long-term brand affinity and engagement\, shift the commercial needle and achieve earned and owned media success. Liz also believes that the industry should focus on understanding how to harness the power of ‘influence’ rather than just that of ‘influencers’\, and sees this as an important part of PR’s digital transformation. \nAs Head of PR at Australia and New Zealand’s fastest growing online fashion and sports retailer\, THE ICONIC\, Liz will talk us through why authenticity and transparency matters in an age of ‘commoditised convenience’\, and how (and why) PR can help influence commercial business decisions beyond the marketing department. \nAshford Pritchard\, Co-Founder and Managing Director\, Kicker Communications \nAshford has spent the past decade helping people\, organisations and brands discover and tell their story. \nHe has worked as a journalist and editor\, curated international events\, managed public relations and communications campaigns\, and counselled senior business leaders. \nAs co-founder and director of Kicker Communications\, Ash assists organisations such as KPMG\, Techstars and the Australian Centre for Business Growth at UniSA to achieve their business goals through strategic communications. Kicker has offices in Sydney and Adelaide and works with some of Australia’s most exciting tech startups across industries such as Space/IoT\, Fintech\, Agtech and Edtech. \nAsh will talk us through experiences building consumer and stakeholder trust through PR\, storytelling for the modern age and strategies for marketing and communications professionals to work better together. \nLyndsey Gordon\, Senior Public Relations Manager\, P&O Cruises – Carnival \nLyndsey has a passion for working with consumer brands to build positive reputations through earned media. \nA natural storyteller\, she has a knack for thinking creatively to generate media headlines at times when brands have little to say – but want to make some noise! On the flip side\, Lyndsey has navigated many challenging media situations to assist brands in staying out of the spotlight when potential crises and issues unfold. \nAfter a long-standing career in consumer agency-land\, Lyndsey has spent the past two years leading the public relations and social media for P&O Cruises – part of the Carnival Australia family of cruise brands. \nAt this event\, Lyndsey will share her thoughts on the changing media landscape and the role of the influencer in today’s digital age. Who is an influencer and what role do they have play in creating the news agenda?
URL:https://marketing.com.au/event/earned-media-spotlight/
LOCATION:General Assembly Sydney\, Level 2\, 1 Market Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190514T180000
DTEND;TZID=Australia/Melbourne:20190514T200000
DTSTAMP:20260420T082923
CREATED:20190414T012652Z
LAST-MODIFIED:20190425T113130Z
UID:13522-1557856800-1557864000@marketing.com.au
SUMMARY:AWARD presents The Work Behind The Work - Sydney
DESCRIPTION:We’ve asked some of the best in the business to come along and share their infinite wisdom. We’ll talk about process\, inspiration and the all-important client relationships. This event is about asking questions\, getting answers and having a glass of wine. \n2019 Sydney line up\n\n\nProject Revoice – BWM Dentsu\, client ALS Association\nStop Your Boobs Playing Their Own Game – The Monkeys\, client Berlei\nAutoAds – CHE Proximity\, client carsales.com.au\n\n\n 
URL:https://marketing.com.au/event/award-presents-the-work-behind-the-work-sydney/
LOCATION:NSW
CATEGORIES:Advertising,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190509T070000
DTEND;TZID=Australia/Melbourne:20190509T090000
DTSTAMP:20260420T082923
CREATED:20190414T005331Z
LAST-MODIFIED:20190425T113130Z
UID:13484-1557385200-1557392400@marketing.com.au
SUMMARY:Growth Marketing Morning – Influencer Marketing & Entrepreneurial Innovation
DESCRIPTION:Growth Marketing Morning is a free event with two great speakers presenting their ideas while you enjoy breakfast at a central location in Sydney. \nIn May we have two thought leaders presenting\, Jack Delosa (CEO\, Entourage) and Sammy Major (Director\, Tribe). Jack will be speaking about how businesses can bring entrepreneurial principles and innovations into their own business\, and Sammy will be presenting the top three trends that will shape Influencer Marketing in 2019. \nThe insights presented will focus on actionable takeaways which you can implement right away to help unlock sustainable & scalable growth in your business. \nAttendance is free with registration. Breakfast will be included.
URL:https://marketing.com.au/event/growth-marketing-morning-influencer-marketing-entrepreneurial-innovation/
LOCATION:Adina Apartment Hotel\, 55 Shelley St\, Sydney\, Sydney\, 2000\, Australia
CATEGORIES:Presentation,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190402T090000
DTEND;TZID=Australia/Melbourne:20190404T173000
DTSTAMP:20260420T082923
CREATED:20190224T061529Z
LAST-MODIFIED:20190310T093047Z
UID:13231-1554195600-1554399000@marketing.com.au
SUMMARY:UX Course & Certification (3 Day UX Design Training) – Sydney
DESCRIPTION:In this 3 day UX course\, learn how to implement UX tools and methodologies and design principles for designing great experiences. Work through a case study with practical\, hands-on activities and exercises to accompany the latest theoretical insights. Whether you want to sharpen your UX design skills or are a BA\, developer\, product manager\, visual designer or marketer wanting to move into UX\, accelerate your UX journey with one of Australia’s top UX practitioners and trainers\, Tania Lang.
URL:https://marketing.com.au/event/ux-course-certification-3-day-ux-design-training-sydney/
LOCATION:Portside Conference Centre\, 207 Kent St\, Syd\, Australia
CATEGORIES:All Event Locations,All Event Types,Digital Marketing,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20190326
DTEND;VALUE=DATE:20190327
DTSTAMP:20260420T082923
CREATED:20190301T020742Z
LAST-MODIFIED:20190310T093047Z
UID:13286-1553558400-1553644799@marketing.com.au
SUMMARY:Video Strategy Workshop
DESCRIPTION:This Video Strategy Workshop explores an insightful and revolutionary approach to strategically implementing video in your organisation. \nAt this event you will learn: \n\nIncrease brand awareness and conversion rate using the right videos\nProperly brief a videographer or your internal team to produce your content\nDesign and implement a 12-month corporate video strategy to increase lead generation\nIdentify content to produce 1 educational video a week for the next 52 weeks\nIdentify the equipment you need to produce your own educational videos internally
URL:https://marketing.com.au/event/video-strategy-workshop/
LOCATION:Aeona\, Level 3\, 1 Buckingham Street\, Surry Hills\, NSW\, 2010\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190321T133000
DTEND;TZID=Australia/Melbourne:20190321T170000
DTSTAMP:20260420T082923
CREATED:20190301T022042Z
LAST-MODIFIED:20201002T041828Z
UID:13292-1553175000-1553187600@marketing.com.au
SUMMARY:Digital Marketing Masterclass
DESCRIPTION:This event combines succinct presentations with in-depth discussions with leading digital experts\, the format allows you to focus on the topics that matter most to you. Core themes range from search and social media strategies to data management\, content marketing\, mobile marketing and programmatic advertising.
URL:https://marketing.com.au/event/digital-marketing-masterclass-2/
LOCATION:TBC Sydney\, TBC\, Sydney\, New South Wales\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190321T090000
DTEND;TZID=Australia/Melbourne:20190321T130000
DTSTAMP:20260420T082923
CREATED:20190301T015829Z
LAST-MODIFIED:20190310T093047Z
UID:13283-1553158800-1553173200@marketing.com.au
SUMMARY:Digital Retail & FMCG Masterclass
DESCRIPTION:Attendance at this event will help senior management who work for retail and FMCG brands\, how they can deploy the latest digital and social marketing tools and techniques to generate new business and retain loyal customers. Core themes range from search and social media strategies to data management\, content marketing\, mobile marketing and programmatic advertising.
URL:https://marketing.com.au/event/digital-retail-fmcg-masterclass/
LOCATION:TBC Sydney\, TBC\, Sydney\, New South Wales\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20190315
DTEND;VALUE=DATE:20190316
DTSTAMP:20260420T082923
CREATED:20190301T013746Z
LAST-MODIFIED:20190301T013746Z
UID:13278-1552608000-1552694399@marketing.com.au
SUMMARY:Marketing Automation Summit
DESCRIPTION:The purpose of marketing automation is to improve the customer experience\, making customers more likely to buy\, stay loyal\, and become advocates. This is a one day conference where you will learn how it has transformed\, how marketers build and execute in today’s digital landscape\, the latest and most powerful marketing automation tools and strategies to increase your sales\, revenue and profits. \nAs a modern marketer\, if you’re looking to connect the dots between technical possibilities and strategic opportunities in the reshaping your business\, this conference is for you.
URL:https://marketing.com.au/event/marketing-automation-summit/
LOCATION:Novotel Sydney Central\, 169-179 Thomas Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Market Research,Marketing,Sydney
END:VEVENT
END:VCALENDAR