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DTSTART;VALUE=DATE:20210825
DTEND;VALUE=DATE:20210827
DTSTAMP:20260420T021154
CREATED:20210705T230757Z
LAST-MODIFIED:20211204T072950Z
UID:19821-1629849600-1630022399@marketing.com.au
SUMMARY:DigiMarCon Australia 2021
DESCRIPTION:DigiMarCon Australia 2021 is your chance to …\n– Experience a safe and intimate gathering with marketing leaders and professionals in a clean and hygienic environment.\n– Hear from some of the most audacious and thought provoking speakers in the digital marketing\, media and advertising industry.\n– Gain insight into emerging strategies\, the latest innovative technologies\, and best practices to move your business to the next level.\n– Network with thought leaders\, collaborate with your peers and build your professional network. \nThe 4th annual DigiMarCon Australia\, the Premier Digital Marketing\, Media and Advertising Conference & Exhibition in Australia returns August 25th to 26th\, 2021 to the iconic ANZ Stadium in Sydney\, Australia. Join your peers in-person or online for 2-days jam packed with digital marketing best practices\, latest trends\, practical solutions\, strategy and networking\, also check out the next generation of technology & innovation; Internet\, Mobile\, AdTech\, MarTech & SaaS Technology. \nImmerse yourself in topics like digital strategy\, programmatic advertising\, web experience management\, usability / design\, mobile marketing & retargeting\, customer engagement\, user acquisition\, social media marketing\, targeting & optimization\, video marketing\, data science & big data\, web analytics & A/B testing\, email marketing\, content marketing\, conversion rate optimization\, search engine optimization\, paid search marketing\, geo-targeting\, predictive analysis & attribution\, growth hacking\, conversion rate optimization\, growth marketing tools\, marketing & sales automation\, sustainable growth strategies\, product marketing & UX / UI and much\, much more! \nAt DigiMarCon Australia 2021\, you will receive all the elements you need to achieve digital marketing success! Conventional thought will be challenged\, new ways of thinking will emerge\, and you will leave with your head\, notebooks and professional toolkit full of action items and ideas to lead and supercharge your agency / team / account to even greater success. \nBe a part of DigiMarCon Australia 2021 and discover how to thrive and succeed as a marketer in a rapidly evolving digital world. Top keynotes\, case studies\, strategy sessions\, networking and more in a safe and hygienic environment! \nSee why people keep coming back year after year to this must-attend event! Register and secure your seat today.
URL:https://marketing.com.au/event/digimarcon-australia-2021/
LOCATION:ANZ Stadium\, Edwin Flack Avenue\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,SEO,Social Media,Sydney,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210818T080000
DTEND;TZID=Australia/Melbourne:20210819T170000
DTSTAMP:20260420T021154
CREATED:20210625T072516Z
LAST-MODIFIED:20211204T072949Z
UID:19686-1629273600-1629392400@marketing.com.au
SUMMARY:Advertising Week APAC
DESCRIPTION:2 Days\, 50+ Speakers\, 30 Seminars & Workshops \n\n\nAdvertising Week APAC returns this August for a hybrid learning experience. \nHosted in Sydney\, Australia\, AWAPAC will unite the advertising community in person and virtually for inspiring thought leadership\, curated networking events and a celebration of brand excellence. \nAWAPAC is purpose-built to bring the marketing\, media\, technology and creative industries together to drive change. Providing unrivaled content with skill-building presentations\, insightful keynotes\, and thought-provoking debates\, AWAPAC will give you the tools and insights to elevate your career. \n\n\n\n\n\nThe Innovation Factory\nPresenting the home for brands and marketers\, culture and transformation.\n\n\n\n\n\n\n\n\n\n\nThe Tech Lab\nDiscussing all things AdTech\, MarTech\, Machines and Automation.\n\n\n\n\n\n\n\n\n\n\nThe Creative Showcase\nUncover how marketers can win big in the media\, sport and entertainment worlds.
URL:https://marketing.com.au/event/advertising-week-apac/
LOCATION:Sydney
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Digital Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210721
DTEND;VALUE=DATE:20210723
DTSTAMP:20260420T021154
CREATED:20210523T072839Z
LAST-MODIFIED:20210529T024126Z
UID:19425-1626825600-1626998399@marketing.com.au
SUMMARY:Online Retailer Conference & Expo
DESCRIPTION:Online Retailer Conference & Expo is the #1 meeting destination for the ecommerce industry to access the relevant strategic insights\, solutions\, technologies and connections that make a positive difference to your business in 2021 and beyond – no matter what stage of online retail you are in. \n\n\n\n\n\n\n\n\n2600+ Professionals | 110 Speakers | 5 Stages | 120 Exhibitors | 6 Content Streams\n\n\n\n\n\n\n\n\nCONFERENCE\n\n\n\nThe largest online retail conference in Australia\, featuring insights\, case studies and panel discussions from leading local and international retailers. \n\n\n\n\n\nEXPO\n\n\n\nEcommerce tailored education\, networking events and a wide variety of solution providers for retailers of all sizes to learn and connect to achieve their goals. \n\n\n\n\n\nORIAS\n\n\n\nThe original and most sought after awards night in the industry\, bringing together all retailers to celebrate the excellence in online retail throughout the year. ​ \n\n\nWho Attends\n\n\n\nOnline Retailer is the industry’s number one meeting place\, bringing together a diverse mix of attendees across digital\, retail\, technology\, marketing\, and ecommerce across a variety of industries: \n\n\n\n\n\nFashion and Apparel\nPersonal and Recreational Goods\nB2B Services\nToys\, Electronics\, Games\nDaily Deals and Marketplaces\nHomewares and Appliances\nMedia\, IT\, Finance and Services\nGroceries and Liquor\nDepartment and Variety Stores
URL:https://marketing.com.au/event/online-retailer-conference-expo/
LOCATION:ICC Sydney\, 14 Darling Drive\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,eCommerce,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210713
DTEND;VALUE=DATE:20210716
DTSTAMP:20260420T021154
CREATED:20210410T054630Z
LAST-MODIFIED:20210410T092208Z
UID:19028-1626134400-1626393599@marketing.com.au
SUMMARY:Mumbrella360: Reimagined
DESCRIPTION:Mumbrella360 returns in a reimagined way in 2021. With a focus on local challenges and opportunities delivered by Australia’s leading industry thinkers\, Mumbrella360: Reimagined will deliver knowledge and networking opportunities that you need to make the most of the year ahead. Whether you’re brand\, agency or media-side\, this is an event not to be missed. \nIn order to ensure that as many people can experience Mumbrella360 as possible in a COVID-safe manner\, the event will be split across three venues in Sydney’s CBD. Delegates can choose a venue to attend based on their interests\, while also accessing sessions from other venues virtually via the on demand platform. \nEarly Bird tickets available until May 7.
URL:https://marketing.com.au/event/mumbrella360-reimagined/
LOCATION:Sydney\, NSW\, 2000
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Brand,Conference,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210311
DTEND;VALUE=DATE:20210312
DTSTAMP:20260420T021154
CREATED:20210124T045325Z
LAST-MODIFIED:20210410T092340Z
UID:18282-1615420800-1615507199@marketing.com.au
SUMMARY:Programmatic Summit 2021
DESCRIPTION:Into its 8th year\, the Summit is firmly established as ANZ’s Programmatic Industry Showcase. It’s the largest gathering of ANZ’s programmatic industry\, and we’re delighted to announce that the Programmatic Summit takes place in March 2021\, Sydney. \n  \nThe unstoppable rise of programmatic advertising has been well documented. As advertising dollars continue to flow towards automated buying and selling of ad inventory\, brands\, agencies\, publishers and ad tech vendors need to ensure they are across the industry trends\, challenges\, and opportunities that underpin the programmatic market. \n  \nProgrammatic advertising enables greater marketing performance\, transparency\, and ROI for marketing budgets. However despite the huge opportunity that programmatic promises\, there is a significant knowledge gap and in some cases misunderstanding surrounding the topic. Join the sharpest minds in the industry at the Programmatic Summit 2021\, Australia & New Zealand’s #1 programmatic advertising conference. \n  \nTopics will cover all aspects of programmatic advertising and the summit will provide insights into how this fast moving industry is evolving. It’s a must-attend event for both buy side & sell side executives within the media and advertising industry.
URL:https://marketing.com.au/event/programmatic-summit-2021/
LOCATION:Hyatt Regency Sydney\, 161 Sussex Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Brand,Digital Marketing,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200324
DTEND;VALUE=DATE:20200326
DTSTAMP:20260420T021154
CREATED:20200107T112527Z
LAST-MODIFIED:20200808T045551Z
UID:14779-1585008000-1585180799@marketing.com.au
SUMMARY:CX Symposium 2020
DESCRIPTION:The 7th annual Customer 360 Symposium\, encompassing both the CX Symposium and the Customer Insights Symposium\, will bring together over 220 of the leading minds in creating customer-obsessed strategy across CX\, marketing and insights in ANZ’s enterprise organisations. This year’s event will delve deeper into customer strategy than ever before\, through inspiring international keynote presentations and local case studies.
URL:https://marketing.com.au/event/cx-symposium-2020/
LOCATION:Crowne Plaza Hunter Valley\, 430 Wine Country Dr\,\, Lovedale\, NSW\, 2325\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200324
DTEND;VALUE=DATE:20200326
DTSTAMP:20260420T021154
CREATED:20200107T112309Z
LAST-MODIFIED:20200808T045551Z
UID:14777-1585008000-1585180799@marketing.com.au
SUMMARY:Customer Insights Symposium 2020
DESCRIPTION:The 7th annual Customer 360 Symposium\, encompassing both the CX Symposium and the Customer Insights Symposium\, will bring together over 220 of the leading minds in creating customer-obsessed strategy across CX\, marketing and insights in ANZ’s enterprise organisations. This year’s event will delve deeper into customer strategy than ever before\, through inspiring international keynote presentations and local case studies.
URL:https://marketing.com.au/event/customer-insights-symposium-2020/
LOCATION:Crowne Plaza Hunter Valley\, 430 Wine Country Dr\,\, Lovedale\, NSW\, 2325\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200305
DTEND;VALUE=DATE:20200306
DTSTAMP:20260420T021154
CREATED:20200107T111945Z
LAST-MODIFIED:20200222T051655Z
UID:14773-1583366400-1583452799@marketing.com.au
SUMMARY:Programmatic Summit 2020 Sydney
DESCRIPTION:Join the sharpest minds in the industry at the Programmatic Summit 2020\, Australia & New Zealand’s #1 programmatic advertising conference. \nThe Programmatic Summit takes place in March 2020\, Melbourne (3rd March) & Sydney (5th March). Topics will cover all aspects of programmatic advertising and the summit will provide insights into how this fast moving industry is evolving. It’s a must-attend event for both buy side & sell side executives within the media and advertising industry.
URL:https://marketing.com.au/event/programmatic-summit-2020-sydney/
LOCATION:Doltone House\, Hyde Park\, Sydney\, SYD\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200227
DTEND;VALUE=DATE:20200228
DTSTAMP:20260420T021154
CREATED:20191220T232319Z
LAST-MODIFIED:20200222T051655Z
UID:14605-1582761600-1582847999@marketing.com.au
SUMMARY:The Future of TV Advertising Sydney
DESCRIPTION:Future TV Advertising Forum Sydney returns in February\, asking whether we are heading for a media effectiveness and brand health crisis\, fuelled by short-termism (including cost cutting) and sub-optimal planning. We will debate the future of ad-funded broadcast in Australia and look at all the tools TV can employ to make TV better measured\, traded\, targeted and data-led.
URL:https://marketing.com.au/event/the-future-of-tv-advertising-sydney/
LOCATION:Doltone House\, Hyde Park\, Sydney\, SYD\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200226T080000
DTEND;TZID=Australia/Melbourne:20200227T170000
DTSTAMP:20260420T021154
CREATED:20200105T094415Z
LAST-MODIFIED:20200222T051655Z
UID:14710-1582704000-1582822800@marketing.com.au
SUMMARY:Forward Marketing Summit Sydney 2020
DESCRIPTION:Forward Marketing Summit is Australia’s leading conference where the greatest innovators of marketing\, data and technology converge! Our previous Sydney events have proved extremely popular\, and the 2020 summit will be bigger than ever – as we bring together over 300 digital marketers\, data scientists\, analysts\, developers and product leaders. \nTogether\, they will share best practices of how to leverage data to supercharge the marketing function\, build scalable data infrastructures\, optimise marketing tech stacks and much more! \nOur previous attendees come from globally-renowned companies of sectors including Banking\, Computing\, Electronics\, News Media\, Retail\, Pharmaceutical and many more… \nSo\, you are guaranteed to hear an incredible range of perspectives and insights from a dynamic range of industries – register now and join us there!
URL:https://marketing.com.au/event/forward-marketing-summit-sydney-2020/
LOCATION:International Convention Centre Sydney\, Darling Drive\, Darling Harbour\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200215
DTEND;VALUE=DATE:20200216
DTSTAMP:20260420T021154
CREATED:20191228T053433Z
LAST-MODIFIED:20201002T042139Z
UID:14635-1581724800-1581811199@marketing.com.au
SUMMARY:Digital Marketing Training - One Day Master Class
DESCRIPTION:LEARN DIGITAL MARKETING IN A ONE DAY NORTH SYDNEY MASTERCLASS. \nCover all important aspects of digital marketing in one day\, at a convenient North Sydney CBD location or via Webinar. \nSuitable for business owners or employees looking to accelerate their digital marketing knowledge. \nLearn directly from Michael Verghios\, a worldwide Digital Marketing thought leader\, who has run the largest global websites e.g Dell.com North America. \nSmall workshop environment to ensure high tutor attention\, and tailor the day to your needs. \nTHE DAY’S CONTENT INCLUDES \nUnderstanding your audience: Demographics & Building a Reporting Framework. \nLaunching a website: choosing web platforms\, domain names\, hosting. \nSEO: Maximise FREE traffic from Search Engines using Audits\, Tools and Techniques. \nPaid Search: Google Search Ads\, Google Shopping\, Bing Ads. \nWeb Analytics: Conversion Rate Optimisation\, Google Analytics. Building and testing killer landing pages. Site Structure. \nDisplay & Retargeting: Google Display Network\, Biddable Media on Adroll. \nSocial Media Community Building & Content Marketing: Facebook Ads\, Hootsuite\, Social Calendars\, Article Development\, Canva & More. \nEmail marketing: Mailchimp campaigns and automation. \nShopping Engines\, Affiliate Networks & Couponing sites: eBay\, Amazon\, Ozbargain\, Commission Factory
URL:https://marketing.com.au/event/digital-marketing-training-one-day-master-class-2/
LOCATION:Sydney
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200210T090000
DTEND;TZID=Australia/Melbourne:20200210T170000
DTSTAMP:20260420T021154
CREATED:20190818T015202Z
LAST-MODIFIED:20191020T054257Z
UID:14098-1581325200-1581354000@marketing.com.au
SUMMARY:Online Marketing Sydney Conference
DESCRIPTION:Prosperity Media are happy to announce that we will be running a Online Marketing Conference on the 10th of February 2020 in Sydney. \nWho is the conference going to be for? \n– SEO’s of any level – Entry\, Mid\, Advanced.\n– Digital Marketing Managers\n– PPC Managers\n– Business Owners looking to grow website traffic.\n– Affiliate Marketers\n– eCommerce Managers\n– Growth Hackers \nWhat will you learn from this event? \n\nActionable tips for SEO campaigns you can implement.\nGrowth hacks which have lead to exponential growth.\nActionable PPC advice.\nContent Marketing tactics.\nTime management advice and information.\nTips & strategies from successful Australian Agency owners.\nAll advice is from people who are working on these strategies day in day out we have selected speakers who can provide highly actionable advice for the audience. We want to have you attending this event and leaving with countless new ideas\, strategy and tactics.\n\nConfirmed Speakers – \n\nJared Codling – Founder New Hack Every Week and top growth hacker\nBernard Huang Co-founder of Clearscope & Twitchmetrics (USA)\nMatt Diggity – Diggity Marketing & Authority Builders (Thailand/USA)\nKate Toon – Founder Recipe for SEO Success\nCraig Campbell – SEO & Affiliate Marketing Expert (Scotland)\nDennis Graham – PPC Specialist\nLouisa Dahl – CEO Interactive Minds\nJames Norquay – SEO Director\nJeff Deutsch – SEO & Growth Marketing (USA)\nWill Wang – Growth Labz\nRay Corcoran – Time Management Expert\nRichard Brus – Founder SERPworx plugin & SEO Professional.\nDejan Mladenovski – Technical SEO\nPeter Mead – Founder of SEO Melbourne Meetup & SEO Professional\nWoj Kwaski – Founder Kwasi\nJames Richardson – Founder Optimising
URL:https://marketing.com.au/event/online-marketing-sydney-conference/
LOCATION:Amora Hotel\, 11 Jamison St Level 2\, 20 Hutchinson Street\, Level 2\, 20 Hutchinson Street\, Sydney\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200203
DTEND;VALUE=DATE:20200205
DTSTAMP:20260420T021154
CREATED:20200105T094143Z
LAST-MODIFIED:20200222T051724Z
UID:14707-1580688000-1580860799@marketing.com.au
SUMMARY:Marketing Analytics Symposium - Sydney (MASS)
DESCRIPTION:Advances in marketing analytics are transforming the world of marketing. The Marketing Analytics Symposium – Sydney (MASS) will bring together business leaders\, analysts and practice orientated marketing scholars from around the world to discuss cutting edge research in marketing analytics. \nFeaturing top industry practitioners and world renowned academics on the speaker panel\, including: \n• Steven Scheeler\, Omniscient Neurotechnology\, McKinsey and Company\, former CEO of Facebook (Australia and New Zealand)\n• Andy Lark\, Group Lark\n• Kshira Saagar\, Global Fashion Group\n• Jason Tonelli\, Performics Australia\n• Vijay Solanki\, The B’old INtern\n• Willem Paling\, IAG\n• Joel Trethowan\, Alchemy One\n• Ayelet Israeli\, Harvard Business School\n• Abhishek Borah\, INSEAD\n• Harald J. van Heerde\, UNSW \nAnd many more! \nLearn how data and analytics will affect: \n\+ Online Retailing + Above-the-line promotions + Online promotion + Customer Experience + Customer Communication Analytics + Sales Forecasting + AI and Marketing Analytics + Omnichannel Acquisition + more! + \n20% DISCOUNT off Day One ticket available (full price at $595)\nQuote promo code MAR20
URL:https://marketing.com.au/event/marketing-analytics-symposium-sydney-mass/
LOCATION:Pier One Sydney Harbour\, 11 Hickson Road\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200129
DTEND;VALUE=DATE:20200201
DTSTAMP:20260420T021154
CREATED:20191228T052932Z
LAST-MODIFIED:20200222T051724Z
UID:14626-1580256000-1580515199@marketing.com.au
SUMMARY:ANZ Influencer\, Millennial and Growth Hacking Marketing Forum
DESCRIPTION:In this new age of customer experience\, marketing professionals need to continuously evolve and adopt strategic differentiators to gain a competitive edge for their brands against the ultra-competitive landscape. Three key strategies have been repeatedly emphasized as what can set the leaders apart from the laggards: Influencer\, Millennial and Growth Hacking. With the Internet and social media platforms like Instagram\, Facebook and YouTube\, consumers have unlimited freedom and choice over the content they wish to view\, creating a huge problem for brands. Influencer marketing\, while not a new concept\, has made its way to the forefront of the marketing game and could offer a solution to this problem. Twitter estimates that the influencer marketing industry can hit $10 billion by 2020 and more brands are hopping on the influencer marketing train. \nUnderstanding your need to build your capabilities to serve the next generation customers\, Clariden Global cordially invites you to the inaugural ANZ Influencer\, Millennial and Growth Hacking Marketing Forum: Powerful Strategies to Reach the Largest and Most Influential Generation of Customer this coming January. Join the global gathering of marketing\, communications and CX experts and thought leaders in the region to better understand\, incorporate and devise successful and strategic customer-centric strategies. This event is carefully researched and crafted with the most desired and unparalleled insights on influencer\, millennial and growth hacking marketing that will help you ignite a successful transformation. \nMark 29 – 31 January 2020 on your calendar and book your seat now! Join us in harnessing the promising potential of the ANZ Influencer\, Millennial and Growth Hacking Marketing Forum by tapping into the expertise of marketing\, communications and CX professionals with leading case studies and proven solutions. We look forward to welcoming you!
URL:https://marketing.com.au/event/anz-influencer-millennial-and-growth-hacking-marketing-forum/
LOCATION:Hilton Sydney\, 488 George Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200118T080000
DTEND;TZID=Australia/Melbourne:20200118T170000
DTSTAMP:20260420T021154
CREATED:20191228T053116Z
LAST-MODIFIED:20200722T233902Z
UID:14629-1579334400-1579366800@marketing.com.au
SUMMARY:Create a Content Marketing Strategy in One Day
DESCRIPTION:Content marketing solves customer problems through engaging with valuable content. And it’s consistently the most popular approach in marketing\, with 1 in 5 professionals using it as their number one approach ( Smart Insights\, January 2018). \nSo why is everyone talking about content marketing; and how do I use it to achieve marketing success for my business? \nIn this full day bootcamp you’ll get your hands dirty using popular content marketing tools\, approaches and trends; developing and presenting an end-to-end content marketing plan – from developing marketing objectives\, social media campaigns\, through to measuring effectiveness. During the day\, you will deep dive into current tools and updates on emerging content marketing trends. \nThis workshop would suit you if you’re new to content marketing and want to make a splash with practical takeaways on the day. You’ll have support from an experienced Marketing Instructor to work through your ideas and shape your lean marketing plan you can use in the real world.
URL:https://marketing.com.au/event/create-a-content-marketing-strategy-in-one-day/
LOCATION:General Assembly Sydney\, Level 2\, 1 Market Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200118
DTEND;VALUE=DATE:20200119
DTSTAMP:20260420T021154
CREATED:20191228T053310Z
LAST-MODIFIED:20201002T042224Z
UID:14631-1579305600-1579391999@marketing.com.au
SUMMARY:Digital Marketing Training - One Day Master Class
DESCRIPTION:LEARN DIGITAL MARKETING IN A ONE DAY NORTH SYDNEY MASTERCLASS.\n\n\n\nCover all important aspects of digital marketing in one day\, at a convenient North Sydney CBD location or via Webinar.\nSuitable for business owners or employees looking to accelerate their digital marketing knowledge.\nLearn directly from Michael Verghios\, a worldwide Digital Marketing thought leader\, who has run the largest global websites e.g Dell.com North America.\nSmall workshop environment to ensure high tutor attention\, and tailor the day to your needs.\n\nTHE DAY’S CONTENT INCLUDES\n\nUnderstanding your audience: Demographics & Building a Reporting Framework.\nLaunching a website: choosing web platforms\, domain names\, hosting.\nSEO: Maximise FREE traffic from Search Engines using Audits\, Tools and Techniques.\nPaid Search: Google Search Ads\, Google Shopping\, Bing Ads.\nWeb Analytics: Conversion Rate Optimisation\, Google Analytics. Building and testing killer landing pages. Site Structure.\nDisplay & Retargeting: Google Display Network\, Biddable Media on Adroll.\nSocial Media Community Building & Content Marketing: Facebook Ads\, Hootsuite\, Social Calendars\, Article Development\, Canva & More.\nEmail marketing: Mailchimp campaigns and automation.\nShopping Engines\, Affiliate Networks & Couponing sites: eBay\, Amazon\, Ozbargain\, Commission Factory
URL:https://marketing.com.au/event/digital-marketing-training-one-day-master-class/
LOCATION:Sydney
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200113T080000
DTEND;TZID=Australia/Melbourne:20200113T170000
DTSTAMP:20260420T021154
CREATED:20191228T053946Z
LAST-MODIFIED:20200222T051738Z
UID:14642-1578902400-1578934800@marketing.com.au
SUMMARY:Blast Off Workshop (Sydney)
DESCRIPTION:Many business owners struggle with marketing. Yet they know that marketing is necessary in order to grow their businesses. There is so much information available\, it can be overwhelming to try and stay up to date with what’s working right now. \nThe Blast Off marketing workshop was created by successful entrepreneurs to share with you how to map out a one-page marketing plan for your business to have more clarity\, focus and direction. \nThe job of your marketing is not to be annoying\, sleazy or convincing. The purpose of marketing is to be educational\, engaging and attractive. You want your marketing to bring a constant flow of customers to your business so you can avoid the crazy cashflow rollercoaster!
URL:https://marketing.com.au/event/blast-off-workshop-sydney/
LOCATION:Basic Bananas Headquarters\, Northen Beaches\, Sydney\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200109T183000
DTEND;TZID=Australia/Melbourne:20200109T203000
DTSTAMP:20260420T021154
CREATED:20191117T012111Z
LAST-MODIFIED:20201002T055100Z
UID:14480-1578594600-1578601800@marketing.com.au
SUMMARY:Customer Journey Mapping
DESCRIPTION:About This Class\nConsumer empathy. It’s the key to successful product strategy\, design\, and marketing. Through it\, we find unanswered questions\, unmet needs\, and idea­ catalysing behaviours. But building a business\, product\, or service around a point­-in-­time understanding of your consumer is a strategy destined to fail. To successfully create an offering that dramatically shifts behaviour\, organically generates habitual engagement\, and promotes a profitable viral cycle\, we must first understand the consumer journey. \nThis workshop with introduce you to the core concept and practice of capturing a consumer journey map so that you may better empathise and design for them. It will cover the key research methods\, and outputs from the process for quality product design to occur. \nYou will leave equipped with the approach\, tools\, and knowledge to successfully employ consumer journey mapping in a range of scenarios requiring an empathetic understanding across time. \n\n\nTakeaways\nParticipants of this workshop will learn: \n\nWhat\, Where\, Who\, How and Why about Customer Journey Maps\nGuidelines to creating a simple but effective Customer Journey Map\nIndustry examples and Journey Map template you can use yourself\nUsing and unlocking value of Customer Journey Maps\nApplied design approach examples from real life business case studies you can apply immediately
URL:https://marketing.com.au/event/customer-journey-mapping-january-9/
LOCATION:General Assembly Sydney\, Level 2\, 1 Market Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191219
DTEND;VALUE=DATE:20191220
DTSTAMP:20260420T021154
CREATED:20191117T011810Z
LAST-MODIFIED:20200222T051739Z
UID:14475-1576713600-1576799999@marketing.com.au
SUMMARY:Google Analytics Bootcamp | December 19
DESCRIPTION:About This Workshop\nGoogle Analytics is the most commonly used web analytics tool in the world today. Though by only using the default settings\, most users aren’t utilising the platform to its fullest extent. \nHaving a detailed understanding of Google Analytics gives you the ability to create accurate reports\, extract insights from data\, and effectively track\, manage\, and attribute ROI for your marketing campaigns. \nIn this 6-hour bootcamp\, you’ll learn how to take full advantage of the Google Analytics platform. You’ll get an overview of the best ways to properly set up and manage your account\, increase the quality of the data you collect\, and conduct tests to improve conversion rates. \nLunch will be provided\, including vegetarian options. If you have any dietary requirements\, please email them to sydney@generalassemb.ly at least 48 hours before class commences. \nGood things come to those who learn  – GA. Students who take this workshop and then subsequently enrol in GA’s Digital Marketing part-time course will receive a tuition credit towards the course equal to what they paid for this workshop. \n\n\nTakeaways\n\nIn-depth understanding of how Google Analytics can improve the student’s web business.\nGain an in-depth understanding of how web analytics relates to business KPIs.\nLearn how lean analytics applies to web analytics through smarter reporting.\nLearn how to use the analytics tools for faster actionable insights.\nLearn how to tag marketing campaigns so they can be tracked in Google Analytics.\n\n\n\n\nPreparation\nA laptop is required for this workshop\n\nGeneral familiarity with the Google Analytics platform\nAccess to a Google Analytics account for your company or website (otherwise Google has a demo account that you can use)\nOptional: Access to Google Search Console (formerly called Webmaster Tools) and / or Google AdWords
URL:https://marketing.com.au/event/google-analytics-bootcamp-december-19/
LOCATION:General Assembly Sydney\, Level 2\, 1 Market Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,SEO,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191218T080000
DTEND;TZID=Australia/Melbourne:20191218T170000
DTSTAMP:20260420T021154
CREATED:20191117T011926Z
LAST-MODIFIED:20200222T051739Z
UID:14478-1576656000-1576688400@marketing.com.au
SUMMARY:Content Marketing For Beginners | December 18
DESCRIPTION:About This Class\nContent Marketing has become the biggest buzzword in digital marketing\, but very few people really know how to integrate content into their brand in a cohesive\, strategic\, and optimised way. \nIn this class\, we’ll cover the need-to-know aspects of creating and executing a content marketing plan\, from creating a style guide to setting an editorial calendar\, to measuring performance. \nThe goal: you walk away with a clear picture of what content can do for your brand\, and what you can do to get started using it. \n\n\nTakeaways\n\nLearn how and why producing original content can benefit your brand\nLearn how to create continuous\, unique content that both engages readers and achieves your business goals\nLearn the three steps to approaching content strategy:\n\nWhat type of content should your brand create?\nHow should you speak to your customers/readers?\nHow do you create a map/plan for your content?\n\n\n\n\n\nPreparation\n\nSome knowledge of marketing is helpful\, but not required\nLaptops not necessary\, slides will be made available to attendants.
URL:https://marketing.com.au/event/content-marketing-for-beginners-december-18/
LOCATION:General Assembly Sydney\, Level 2\, 1 Market Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191212
DTEND;VALUE=DATE:20191213
DTSTAMP:20260420T021154
CREATED:20190414T005909Z
LAST-MODIFIED:20190414T031450Z
UID:13490-1576108800-1576195199@marketing.com.au
SUMMARY:IAB Christmas Celebration - Sydney
DESCRIPTION:Join us on Thursday\, 12 December 2019 for a few Christmas drinks in celebration of a great year of collaboration\, as we look back over the year in review\, celebrate our wins for 2019 and discuss where the industry is going in 2020.
URL:https://marketing.com.au/event/iab-christmas-celebration-sydney/
LOCATION:PwC Sydney\, Darling Park Tower 2\, 201 Sussex Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Dinner,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191203T093000
DTEND;TZID=Australia/Melbourne:20191203T163000
DTSTAMP:20260420T021154
CREATED:20191020T053739Z
LAST-MODIFIED:20201002T001547Z
UID:14357-1575365400-1575390600@marketing.com.au
SUMMARY:Writing for the web one-day short course – Sydney
DESCRIPTION:Learn how to write compelling online copy. \nTaught by a former Sydney Morning Herald editor and journalist\, this fun and practical course covers: \n– how to write short\, sharp and snappy sentences\n– creating great headlines and intros\n– formatting to improve readability\n– using links and subheads properly\n– search engine optimisation (SEO) tips\n– improving email newsletters/EDMs\n– writing for social media\n– usability and accessibility tips. \nOnly 10 places are available to ensure every participant receives personalised attention. \nWriting exercises are included throughout the class\, so you can immediately practise what you’ve learnt.
URL:https://marketing.com.au/event/writing-for-the-web-one-day-short-course-sydney-2/
LOCATION:Sydney\, Sydney\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191126
DTEND;VALUE=DATE:20191128
DTSTAMP:20260420T021154
CREATED:20190922T055412Z
LAST-MODIFIED:20191020T054257Z
UID:14254-1574726400-1574899199@marketing.com.au
SUMMARY:Media Communications Week
DESCRIPTION:The Media Communications Week\, being held at Novotel Sydney Central from 26 – 28 November 2019 brings to you two extraordinary programmes under one roof; the 4th Communications Leadership Forum and the 2nd Social Media Leadership Forum. \nDeveloped together with senior communications and social media professionals from leading international and national brands\, this two practical programmes are not to be missed. With powerful keynote presentations\, insightful case studies\, and interactive group discussions; these events will address the real-world challenges and opportunities being faced by communications and social media leaders in today’s digitally connected world.
URL:https://marketing.com.au/event/media-communications-week/
LOCATION:Novotel Sydney Central\, 169-179 Thomas Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191122T180000
DTEND;TZID=Australia/Melbourne:20191122T200000
DTSTAMP:20260420T021154
CREATED:20190922T060526Z
LAST-MODIFIED:20191020T054257Z
UID:14258-1574445600-1574452800@marketing.com.au
SUMMARY:B&T Awards 2019
DESCRIPTION:As our industry continues to evolve apace\, the B&T Awards remains Australia and New Zealand’s benchmark for effective creative marketing communications. \nJudged by more than 100 of Australia’s most experienced marketers\, 36 categories cover the full gamut of the communications discipline. And of course\, the highly coveted Grand Prix Award highlights one agency making the biggest impact on how this game is played. \nHeld in Sydney on November 22\, it is the perfect night to celebrate a year of hard work and to recharge your batteries for another year ahead.
URL:https://marketing.com.au/event/bt-awards-2019/
LOCATION:The Venue\, Alexandria\, SYD\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,Sydney
ORGANIZER;CN="B&T":MAILTO:emma(at)bandt.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191112T180000
DTEND;TZID=Australia/Melbourne:20191112T210000
DTSTAMP:20260420T021154
CREATED:20190922T033147Z
LAST-MODIFIED:20191020T054257Z
UID:14222-1573581600-1573592400@marketing.com.au
SUMMARY:SEMrush Australian Search Awards
DESCRIPTION:The SEMrush Australian Search Awards will be proudly presented by industry leaders at a gala dinner at Sydney Opera House on November 12\, 2019. Companies that have significantly improved their online presence in Australia in the past 18 months are welcome to enter. The awards are now open for entry\, and the deadline for submissions is 6 September 2019. \nThis year’s awards feature more than 20 categories\, and entries are open to anyone in the marketing sector in Australia and New Zealand\, including those working for brands and agencies. \nThe judging panel includes Lyndon Barnett (Vodafone)\, Shefali Joshi (Monash University)\, Jeremy Cabral (Finder) and Jeremy Brook (Deliveroo) – all esteemed senior executives in the marketing\, advertising\, digital and search space from Australia and all over the world. The award finalists and winners will be selected after a rigorous two-stage judging process\, including pre-scoring to determine the finalists and a judging meeting\, where entries will be discussed and evaluated in detail to decide the winning entries. A shortlist of finalists will be announced on 9 October.
URL:https://marketing.com.au/event/semrush-australian-search-awards/
LOCATION:Sydney Opera House
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,Content Marketing,SEO,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191107
DTEND;VALUE=DATE:20191108
DTSTAMP:20260420T021154
CREATED:20190922T033922Z
LAST-MODIFIED:20191020T054258Z
UID:14226-1573084800-1573171199@marketing.com.au
SUMMARY:Brilliant Digital Marketing with Mark Baartse\, CMO at Showpo
DESCRIPTION:Learn digital marketing techniques to grow your business fast at low cost. This condensed workshop is an opportunity to develop your digital marketing strategy with one of Australia’s most successful marketers. Leave knowing how to leverage all the available channels and with a plan you can implement immediately. \nYou will develop: \n\nA content marketing plan; use videos\, blogs and social content to acquire and retain customers. An understanding of different social channels\, which are right for your business and learn techniques to measure the impact of social campaigns.\nAn understanding of how to create a measurement framework to optimise the success of all your digital marketing activities.\nThe ability to setup a data marketing strategy which can capture and utilise customer data to create more meaningful customer experiences\, and to utilise that data to create ongoing leads and sales at a low cost.\nThe ability to use marketing techniques such as SEO\, SEM\, display and remarketing to attract new customers.\nA deep understanding of who your customers are and how to optimise your online experience to increase your conversion and response rates.\n\nAbout the instructor: \nMark Baartse is Chief Marketing Officer at fashion eCommerce success Showpo. Mark has used a broad range of digital marketing strategies to help almost double Showpo’s sales in 12 months. The company has over 2.3 million social followers and makes millions in revenue via each of search\, Facebook\, email\, and more. Prior to Showpo\, Mark worked for and consulted to a wide range of companies ranging from start-ups to large international corporates including Microsoft\, Officeworks\, Woolworths\, Vodafone\, Allianz\, and many more. \n 
URL:https://marketing.com.au/event/brilliant-digital-marketing-with-mark-baartse-cmo-at-showpo/
LOCATION:Sydney\, Sydney\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191106T080000
DTEND;TZID=Australia/Melbourne:20191106T170000
DTSTAMP:20260420T021154
CREATED:20190414T010300Z
LAST-MODIFIED:20190414T031450Z
UID:13495-1573027200-1573059600@marketing.com.au
SUMMARY:IAB Digital Ad Ops Conference - Sydney
DESCRIPTION:Join the IAB on Wednesday\, 6 November 2019 for Digital Ad Ops in Sydney\, one of the most hotly anticipated conferences in the digital advertising industry for 2019. \n\n\n\n\n\nAd Ops will cover local and global trends affecting the online advertising industry from an AdOp and TechOps perspective; an engaging panel discussion on considerations and options for developing your career in Ops and an inspirational working panel of senior tech ops industry experts delivering best practice presentations on critical topics.
URL:https://marketing.com.au/event/iab-digital-ad-ops-conference-sydney/
LOCATION:PwC Sydney\, Darling Park Tower 2\, 201 Sussex Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191031
DTEND;VALUE=DATE:20191101
DTSTAMP:20260420T021154
CREATED:20190922T034427Z
LAST-MODIFIED:20191020T054258Z
UID:14230-1572480000-1572566399@marketing.com.au
SUMMARY:Social Media Marketing Bootcamp: Get Your Campaign Into Shape
DESCRIPTION:This is a very practical one-day bootcamp to support entrepreneurs\, business owners and marketing managers run effective marketing campaigns on Facebook\, Instagram\, YouTube and LinkedIn. The first hour (9 – 10am) is optional and is spent with Tim either optimizing your Facebook ads manager account or setting up your Facebook Business Manager account for the first time. From 10am\, you’ll learn the latest trends and techniques for Facebook\, Instagram\, YouTube and LinkedIn and create best-practice advertising content. You’ll learn to build audiences and set up an advanced customer funnel using retargeting techniques with the Facebook Pixel\, Custom Audiences and Lookalike Audiences. This workshop is limited to 12 spots so Tim can work with each participant to develop a social media plan for their business and ensure you develop the skills and knowledge to implement immediately.
URL:https://marketing.com.au/event/social-media-marketing-bootcamp-get-your-campaign-into-shape/
LOCATION:Sydney\, NSW\, 2000
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191029T080000
DTEND;TZID=Australia/Melbourne:20191029T170000
DTSTAMP:20260420T021154
CREATED:20190414T010421Z
LAST-MODIFIED:20190414T031508Z
UID:13497-1572336000-1572368400@marketing.com.au
SUMMARY:MeasureUp 2019
DESCRIPTION:As digital advertising investment has increased to represent over half of the total ad market in Australia in FY 2018\, accurately measuring its impact is more important than ever. The MeasureUp conference\, the only measurement focussed conference in Australia\, will look at the latest ways to assess digital ad effectiveness. Hear local and international speakers discussing ways of measuring both the opportunities available for advertisers and the impact of their investments. \nWhether that’s the revenue component\, the audience measurement\, the challenge of ROI\, measurement across media or measurement of the digital value chain\, it’s never been a more critical topic for the industry. \nSo\, on Tuesday October 25\, 2019\, IAB Australia will hold its annual measurement conference\, MeasureUp\, at PwC in Sydney. \nAs the body\, at the heart of independent measurement\, the IAB is bringing together the smartest brains on the topic both locally and from overseas to shed light and provide perspective. The conference will help shape digital and cross-media measurement in the Australian market for the next 12 months. \nHow do you and your business MeasureUp?
URL:https://marketing.com.au/event/measureup-2019/
LOCATION:PwC Sydney\, Darling Park Tower 2\, 201 Sussex Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191022
DTEND;VALUE=DATE:20191024
DTSTAMP:20260420T021154
CREATED:20190922T032751Z
LAST-MODIFIED:20191020T054415Z
UID:14220-1571702400-1571875199@marketing.com.au
SUMMARY:StartCon 2019
DESCRIPTION:For startups\, entrepreneurs\, investors\, marketers\, and corporate innovation teams. \nAustralia’s largest startup and growth conference is the cornerstone event for the community. \nNow in it’s 10th year\, StartCon has gone from strength to strength\, selling out nine years in row and delivering exceptional value. \nGet actionable insights from the world’s best to help accelerate your company through highly-measurable growth and marketing tactics. \nThe two-day conference will feature world-famous keynote speakers from some of the largest companies in the world\, 750+ startups\, 160+ expo floor\, networking events\, Pitch for $1 Million competition & hackathon.
URL:https://marketing.com.au/event/startcon-2019-2/
LOCATION:Royal Randwick Racecourse\, The Ballroom\, Level 2\, Alison Road\, Randwick\, NSW\, 2031\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
END:VCALENDAR