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DTSTART;TZID=Australia/Melbourne:20191002T093000
DTEND;TZID=Australia/Melbourne:20191002T163000
DTSTAMP:20260602T110039
CREATED:20190922T032235Z
LAST-MODIFIED:20191020T054325Z
UID:14217-1570008600-1570033800@marketing.com.au
SUMMARY:Sub-Editing and Proofreading One-Day Short Course
DESCRIPTION:Who can benefit from this sub-editing and proofreading workshop? \nThis subbing course will help anyone improve their editing skills\, regardless of whether they’re new to editing or are an experienced editor who wants a refresher. \nPeople who usually attend are often involved in: \n\ncommunications\npublishing\njournalism\nmarketing\npublic relations (PR)\nblogging.\n\nTaught by a former Sydney Morning Herald editor\, this practical course covers: \n\ntightening sentences\nwriting in the active voice\nusing positive phrasing\nwriting strong intros\nconnecting paragraphs\nmaking sure the lead isn’t buried\nrestructuring articles\ngrammar and punctuation tips\nmaintaining consistency\nfact checking\nproofreading mark-up symbols\nwriting strong headlines for both print and online\n\nOnly nine places are available to ensure every participant receives personalised attention. \nEditing exercises are included throughout the class so you can immediately practise what you’ve learnt. \nHandbooks and certificates will be handed out to each participant.
URL:https://marketing.com.au/event/sub-editing-and-proofreading-one-day-short-course/
LOCATION:North Sydney Training Rooms\, Level 2\, 80 Mount Street\, North Sydney\, NSW\, 2060\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Sydney
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DTSTART;TZID=Australia/Melbourne:20191008T080000
DTEND;TZID=Australia/Melbourne:20191008T110000
DTSTAMP:20260602T110039
CREATED:20190922T063130Z
LAST-MODIFIED:20201002T052118Z
UID:14273-1570521600-1570532400@marketing.com.au
SUMMARY:Commercial Acumen for Digital Sales - IAB Workshop
DESCRIPTION:The IAB is running a commercial acumen workshop for sales people within publisher and ad tech organisations. The basics of business seem simple: sales minus costs equals profit. However\, in the 21st Century businesses are constantly creating innovative\, fascinating ways of making money. In this IAB session\, we will investigate the fascinating business strategies of companies in advertising and beyond. \nUnderstanding these traditional and disruptive business models is a crucial skill for anyone who wants to be successful in the advertising industry. \nYou’ll learn the 3 building blocks that make up any business model and how to quickly chunk down and analyze a client’s business model. Plus\, you’ll be able to show how what you do affects your company’s bottom line. \n\nLearn a framework to quickly analyze businesses and their business models\nLearn the key terms\, metrics and commercial language in advertising companies\nIdentify ways in which your role can affect an organization’s commercial success\n\nThe workshop will be run by industry veteran Rob Pyne who runs Realizer\, a training & facilitation company specializing in decision-making\, management and productivity and it suitable for people with approximately 2-5 years sales experience. The workshop is free for people who work in IAB member companies but limited to 3 people from any one organisation.
URL:https://marketing.com.au/event/commercial-acumen-for-digital-sales-iab-workshop-2/
LOCATION:Facebook\, Level 41\, Tower 2\, 200 Barangaroo Avenue\, Barangaroo\, SYD\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20191010
DTEND;VALUE=DATE:20191011
DTSTAMP:20260602T110039
CREATED:20190922T061423Z
LAST-MODIFIED:20201002T040726Z
UID:14263-1570665600-1570751999@marketing.com.au
SUMMARY:Modern Marketing Summit
DESCRIPTION:Get ready to hear the best brand and agency marketers discussing the hottest industry topics – all on one stage and all focused on programmatic. In a single day\, MMS Sydney will change the way you think about modern marketing and programmatic innovations while uncovering new trends\, technologies\, and case studies to propel your strategy further. \nPrepare for a full day of compelling content\, extraordinary speakers and networking opportunities of a lifetime. At this intimate\, invitation-only event\, we will hear from CEO’s\, CMO’s\, and CDO’s from top brands and agencies on the hottest topics facing programmatic today.
URL:https://marketing.com.au/event/modern-marketing-summit-2/
LOCATION:Doltone House\, Hyde Park\, Sydney\, SYD\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20191022
DTEND;VALUE=DATE:20191024
DTSTAMP:20260602T110039
CREATED:20190922T032751Z
LAST-MODIFIED:20191020T054415Z
UID:14220-1571702400-1571875199@marketing.com.au
SUMMARY:StartCon 2019
DESCRIPTION:For startups\, entrepreneurs\, investors\, marketers\, and corporate innovation teams. \nAustralia’s largest startup and growth conference is the cornerstone event for the community. \nNow in it’s 10th year\, StartCon has gone from strength to strength\, selling out nine years in row and delivering exceptional value. \nGet actionable insights from the world’s best to help accelerate your company through highly-measurable growth and marketing tactics. \nThe two-day conference will feature world-famous keynote speakers from some of the largest companies in the world\, 750+ startups\, 160+ expo floor\, networking events\, Pitch for $1 Million competition & hackathon.
URL:https://marketing.com.au/event/startcon-2019-2/
LOCATION:Royal Randwick Racecourse\, The Ballroom\, Level 2\, Alison Road\, Randwick\, NSW\, 2031\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
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DTSTART;TZID=Australia/Melbourne:20191029T080000
DTEND;TZID=Australia/Melbourne:20191029T170000
DTSTAMP:20260602T110039
CREATED:20190414T010421Z
LAST-MODIFIED:20190414T031508Z
UID:13497-1572336000-1572368400@marketing.com.au
SUMMARY:MeasureUp 2019
DESCRIPTION:As digital advertising investment has increased to represent over half of the total ad market in Australia in FY 2018\, accurately measuring its impact is more important than ever. The MeasureUp conference\, the only measurement focussed conference in Australia\, will look at the latest ways to assess digital ad effectiveness. Hear local and international speakers discussing ways of measuring both the opportunities available for advertisers and the impact of their investments. \nWhether that’s the revenue component\, the audience measurement\, the challenge of ROI\, measurement across media or measurement of the digital value chain\, it’s never been a more critical topic for the industry. \nSo\, on Tuesday October 25\, 2019\, IAB Australia will hold its annual measurement conference\, MeasureUp\, at PwC in Sydney. \nAs the body\, at the heart of independent measurement\, the IAB is bringing together the smartest brains on the topic both locally and from overseas to shed light and provide perspective. The conference will help shape digital and cross-media measurement in the Australian market for the next 12 months. \nHow do you and your business MeasureUp?
URL:https://marketing.com.au/event/measureup-2019/
LOCATION:PwC Sydney\, Darling Park Tower 2\, 201 Sussex Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,Sydney
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20191031
DTEND;VALUE=DATE:20191101
DTSTAMP:20260602T110039
CREATED:20190922T034427Z
LAST-MODIFIED:20191020T054258Z
UID:14230-1572480000-1572566399@marketing.com.au
SUMMARY:Social Media Marketing Bootcamp: Get Your Campaign Into Shape
DESCRIPTION:This is a very practical one-day bootcamp to support entrepreneurs\, business owners and marketing managers run effective marketing campaigns on Facebook\, Instagram\, YouTube and LinkedIn. The first hour (9 – 10am) is optional and is spent with Tim either optimizing your Facebook ads manager account or setting up your Facebook Business Manager account for the first time. From 10am\, you’ll learn the latest trends and techniques for Facebook\, Instagram\, YouTube and LinkedIn and create best-practice advertising content. You’ll learn to build audiences and set up an advanced customer funnel using retargeting techniques with the Facebook Pixel\, Custom Audiences and Lookalike Audiences. This workshop is limited to 12 spots so Tim can work with each participant to develop a social media plan for their business and ensure you develop the skills and knowledge to implement immediately.
URL:https://marketing.com.au/event/social-media-marketing-bootcamp-get-your-campaign-into-shape/
LOCATION:Sydney\, NSW\, 2000
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney,Workshop
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