BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Marketing.com.au - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Marketing.com.au
X-ORIGINAL-URL:https://marketing.com.au
X-WR-CALDESC:Events for Marketing.com.au
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Mexico_City
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20200405T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20201025T070000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20210404T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20211031T070000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20220403T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20221030T070000
END:STANDARD
END:VTIMEZONE
BEGIN:VTIMEZONE
TZID:Australia/Melbourne
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20190406T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20191005T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20200404T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20201003T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20210403T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20211002T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20220402T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20221001T160000
END:DAYLIGHT
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Mexico_City:20210302T140000
DTEND;TZID=America/Mexico_City:20210302T160000
DTSTAMP:20260423T104117
CREATED:20210214T081157Z
LAST-MODIFIED:20210410T092341Z
UID:18495-1614693600-1614700800@marketing.com.au
SUMMARY:How B2B Marketers Can Use Instagram for Lead Gen
DESCRIPTION:When most B2B marketers think “social media”—especially for lead gen—they think LinkedIn\, possibly Twitter\, and sometimes Facebook. But if you’re not using Instagram\, you’re missing out. Get started with a simple strategy that attracts attention and lets you connect directly with top leads. \nDid you know that it is\, in fact\, possible to use Instagram as a lead-generation tool? It’s true! And there are lots of creative ways B2B organizations can—and do—use Instagram to grow their business. \nIn this session\, you’ll learn how to create and implement an Instagram strategy that sets your B2B brand up for success. \nJoin us to learn how to: \n\nDesign your Instagram profile for lead generation\nCreate a content strategy that generates more lead traffic\nConnect with prospects directly on Instagram
URL:https://marketing.com.au/event/how-b2b-marketers-can-use-instagram-for-lead-gen/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210225
DTEND;VALUE=DATE:20210227
DTSTAMP:20260423T104117
CREATED:20210118T090532Z
LAST-MODIFIED:20210410T092341Z
UID:18211-1614211200-1614383999@marketing.com.au
SUMMARY:Social Media Strategies Summit #SMSSUMMIT
DESCRIPTION:Join Your Peers at #1 Social Media Event for Senior-Level Marketing Professionals \n\n\n\n\n\n\nLearn the nuts and bolts of a successful social media strategy to position your brand for success. \n\n\n\n\n\n\nAssess and audit your current social media initiatives through real-life feedback\, discussions and peer-to-peer learning. \n\n\n\n\n\n\nRevitalize your strategy framework as brand practitioners walk you step-by-step through successful case studies. \n\n\n\n\n\n\nCultivate your arsenal of tools\, resources\, and connections to champion a social media marketing transformation back at your company. \n\n\n\n\n\n\nExperience a unique gathering of senior-level\, cross-industry marketers. See what’s driving success at different types of companies that can inspire innovation at your own. \n\n\n\n\n\n\nAccelerate your career and your role within your company by learning to streamline your processes and improving your existing skills set. \n 
URL:https://marketing.com.au/event/social-media-strategies-summit-smssummit-2/
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210223T090000
DTEND;TZID=Australia/Melbourne:20210223T120000
DTSTAMP:20260423T104117
CREATED:20210124T044331Z
LAST-MODIFIED:20210410T092342Z
UID:18280-1614070800-1614081600@marketing.com.au
SUMMARY:Instagram Marketing Workshop
DESCRIPTION:Join us on 23 February at the Alex Hotel for our Instagram Marketing – Hashtags\, Content & Growth workshop. \nUnder the guidance of renowned social media strategist and certified trainer Meg Coffey\, you’ll learn how to optimise your account and reach\, getting the lowdown on IG’s algorithm so you can raise your community engagement game. \nDon’t just dabble with Instagram. Make it work as hard as possible for your business. \nUse everything from Stories and Insights to hashtags and regrams to build your brand and generate traffic\, enquiries and sales with Instagram. Get the lowdown on Insta’s algorithm\, optimise your IG account and reach\, and raise your engagement and conversion game. \nJoin us on 23rd February 2021 at the Alex Hotel for our Instagram Marketing – Hashtags\, Content & Growth workshop. \nUnder the guidance of renowned social media strategist and certified trainer Meg Coffey\, you’ll learn how to optimise your account and reach\, getting the lowdown on IG’s algorithm so you can raise your community engagement game. \n\nIn this Instagram training course we will examine:\n\nCreate a killer Insta bio\, theme and feed\nUse the right apps and time-saving tools\nSeparate algorithm facts from fiction\nLearn what and when to post (and why)\nMaster the art of hashtags and regrams\nGet to grips with Instagram analytics and ads\nMake Stories and Highlights work for your business\nBuild and maintain an engaged community\n\n\nWHO SHOULD ATTEND\nYou’re using Instagram\, but you’re not 100% sure why\, when or how you should. You’re looking to firm up your knowledge and tap into the bottom-line boosting potential Instagram undoubtedly offers. \n\nWHAT’S INCLUDED\nBarista coffee on arrival. Yep\, this is not your average function. We will give you insider knowledge and practical advice to grow your business on Instagram. A delicious morning tea with another round of barista coffee will be provided\, giving you an opportunity to network with your peers and fellow classmates. \n 
URL:https://marketing.com.au/event/instagram-marketing-workshop/
LOCATION:Alex Hotel\, 50 James Street\, Perth\, WA\, 6000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Perth,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210218T100000
DTEND;TZID=Australia/Melbourne:20210218T120000
DTSTAMP:20260423T104117
CREATED:20210124T040824Z
LAST-MODIFIED:20210410T092343Z
UID:18261-1613642400-1613649600@marketing.com.au
SUMMARY:Social Media for Small Business
DESCRIPTION:Join digital marketing specialists Ruby Assembly for an engaging online social media workshop focusing on best practice for small business.\n\n\n\n\n\n\n\nSocial media is an essential element of success in the marketing mix of the modern small business or sole trader venture. \nJoin Australian digital marketing specialists Ruby Assembly for an interactive\, engaging social media workshop focusing on best practice for small biz. \nWhether you’re a sole trader looking to amplify your reputation\, a start-up business focused on growing your influence or an established-yet-boutique concern wanting to upskill – this snappy\, clever morning session will give you the foundation necessary to create impactful content for your audience. Learn how to: \n\nMake your Facebook and Instagram content relevant and shareable\nIdentify brand risks in the social media space\nDevelop a social media content plan\nAvoid social media fails and deal with negative feedback\nUnpack statistics and consider ROI for social media\nRun competitions that engage\nBuild newsletters and write blogs your audience will actually want to read\n\nConveniently hosted online\, Ruby Assembly’s Social Media for Small Business workshop is an event you don’t want to miss. \nLearn how to win more business and build better client and referral relationships from Melbourne’s creative digital team. \nOn-demand webinar available for attendees\, complimentary ‘Make Them Remember You’ downloadable workbook PDF included!
URL:https://marketing.com.au/event/social-media-for-small-business/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210217
DTEND;VALUE=DATE:20210218
DTSTAMP:20260423T104117
CREATED:20210118T083956Z
LAST-MODIFIED:20210410T092343Z
UID:18202-1613520000-1613606399@marketing.com.au
SUMMARY:Influencer Marketing Conference
DESCRIPTION:Influencer Marketing World is an online conference for the savvy and creative marketer\, looking to tale their influencer marketing campaigns to the next level! \nSharing growth opportunities\, trends and engagement techniques within the lucrative world of influencer strategies. \n\n\n\n\n\nInfluencer marketing has never been so important! \n\n\n\n\n\nThe growth in influencer marketing has been tenfold in recent years and has proved to sceptics that it is here to stay is a pivotal strategy that all marketers must review for future growth. \nCovering various themes to support marketers with ideas and strategies to swiftly implement including; emerging platforms\, authentic engagement\, agency vs inhouse\, crisis control\, metrics and measurement\, regulations\, communities\, nano and micro-influencers\, audience targeting\, budget management\, B2B influencer marketing\, influencer platforms and so much more.
URL:https://marketing.com.au/event/influencer-marketing-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210121T050000
DTEND;TZID=Australia/Melbourne:20210121T070000
DTSTAMP:20260423T104117
CREATED:20201222T031126Z
LAST-MODIFIED:20210118T073243Z
UID:17959-1611205200-1611212400@marketing.com.au
SUMMARY:Social Media Selling in 2021
DESCRIPTION:In this interactive webinar\, we’ll show you a step-by-step guide to making sure you are set up for social selling success in 2021.\n\n\n\n\n\n\n\nAfter a year of uncertainty\, businesses\, brands and new side hustlers are turning to social media to reach their audience and make sales. Plus\, 2021 will see an even greater increase of people buying online\, which gives everyone the opportunity to grow their business\, and make more sales using social media authentically.Inside the webinar\, you will learn the following from your instructors \n\nYour Dream Customer: Do you know your customers and the preferred online journey they are taking to buy from you? Things are shifting in 2021\, so this is essential to ensure you have a strong foundation in the online space. Here\, we show you how the digital landscape is changing in 2021 and how to become BFFs with your dream customer on social media.\nBuilding Trust with an Authentic Brand & Content: Today\, there is an overwhelming amount of activity/content online\, so how do you stand out and build trust with your dream client on social media? It begins with an authentic and consistent brand that provides valuable and unique content. Here\, we put this into context and show you how to show up authentically and consistently across all platforms.\nTools and Systems to Set you Up for Success: Your customer is making decisions about you the moment they land on your social media platforms. Their experience online from the moment they land on your page to the moment they purchase and afterward are all key to creating loyal customers and raging fans that buy again and again. Here we get into the tools\, systems\, mechanics and everything you need to provide a phenomenal online brand & buying experience.\nSpecial guest expert and Q & A: We will wrap the webinar with an opportunity for you to learn from a guest expert & business owner from our community and to ask any questions you may have about making 2021 your best yet on social media.
URL:https://marketing.com.au/event/social-media-selling-in-2021/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brand,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201216T190000
DTEND;TZID=Australia/Melbourne:20201216T203000
DTSTAMP:20260423T104117
CREATED:20201115T093435Z
LAST-MODIFIED:20210118T073244Z
UID:17661-1608145200-1608150600@marketing.com.au
SUMMARY:Digital Marketing for Small Business
DESCRIPTION:Sign up for this class if you are a small or medium business owner\, or want to expand your knowledge and understanding of: \n– Social Media Marketing \n– Email Marketing \n– Google Ads \n– SEO \n– Reputation Management \n– Content Production \n– Website Optimization \n– ADA / Accessibility for Websites \n– Inbound Marketing \n– Lead Generation \n– Much more \nIf you have made it your goal for 2020/2021 to grow your business or become a digital marketing expert\, this free course is the best way to get started! \n\n\nAbout Your Host: \nCarlos Zuluaga is an entrepreneur\, digital marketing enthusiast\, and educator. For the past 10 years\, he has become the go-to speaker and teacher for organizations like the American Marketing Association\, PPAI Expo\, Florida Restaurant Lodging Association\, Greater Hollywood Chamber of Commerce\, Greater Fort Lauderdale Chamber of Commerce\, Hallandale Beach Chamber of Commerce\, Dania Beach Chamber of Commerce\, and other business organizations\, especifically in South Florida. \nOwner of multiple businesses\, Carlos knows that it takes to take an idea from start to finish\, and what is even better\, how to grow it into a successful venture through marketing\, innovation and technology.
URL:https://marketing.com.au/event/digital-marketing-for-small-business/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Email marketing,Graphic Design,Marketing,SEO,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201201T180000
DTEND;TZID=Australia/Melbourne:20201201T193000
DTSTAMP:20260423T104117
CREATED:20201115T093758Z
LAST-MODIFIED:20210118T073334Z
UID:17665-1606845600-1606851000@marketing.com.au
SUMMARY:Marketing Your Business
DESCRIPTION:Whether you are an established business or just starting out\, this workshop is an essential part of your business tool kit and crucial to your success. \nLearn to: \n\nSet marketing goals that work\nChoose the right activities for your business\nUse market research and maximise customer service\nMake the most of marketing processes and systems\nDevelop an effective marketing action plan\nAttract and keep customers coming back\nGet your business noticed\nMaximise social media
URL:https://marketing.com.au/event/marketing-your-business/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Market Research,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201117
DTEND;VALUE=DATE:20201120
DTSTAMP:20260423T104117
CREATED:20200804T101930Z
LAST-MODIFIED:20201010T112001Z
UID:16358-1605571200-1605830399@marketing.com.au
SUMMARY:DigiMarCon Latin America 2020 Online
DESCRIPTION:Do you want to be successful in digital marketing? Then you shouldn’t miss DigiMarCon Latin America 2020!\nDigiMarCon Latin America 2020 is your chance to …\n\n\nHear from some of the most audacious and thought provoking speakers in the digital marketing\, media and advertising industry.\nGain insight into emerging strategies\, the latest innovative technologies\, and best practices to move your business to the next level.\nNetwork with thought leaders\, collaborate with your peers and build your professional network.\n\n\n\nDigiMarCon Latin America 2020 Digital Marketing\, Media and Advertising Conference will take place November 17th to 19th\, 2020\, Online; Live and On Demand. It is the largest Digital Marketing Event in Latin America and will be attended by thousands of Digital Marketing Professionals.\n\nIt’s the one digital marketing event you can’t afford to miss! Whether your goal is to reinforce customer loyalty\, improve lead generation\, increase sales\, or drive stronger consumer engagement\, DigiMarCon Latin America 2020’s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic\, expanding brand awareness\, improving customer service and gaining insight into today’s latest digital tools.\nThis year’s edition will feature topics such as:\n\n\nDigital Strategy\nWeb Experience Management\nUsability / Design\nMobile Marketing & Retargeting\nCustomer Engagement\nUser Acquisition\nSocial Media Marketing\nTargeting & Optimization\nVideo Marketing\nData Science & Big Data\nWeb Analytics & A/B Testing\nEmail Marketing\nContent Marketing\nConversion Rate Optimization\nSearch Engine Optimization\nPaid Search Marketing\nGeo-Targeting\nPredictive Analysis & Attribution\nGrowth Hacking\nConversion Rate Optimization\nGrowth Marketing Tools\nMarketing & Sales Automation\nSustainable Growth Strategies\nProgrammatic Advertising
URL:https://marketing.com.au/event/digimarcon-latin-america-2020-online/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Data,Digital Marketing,Email marketing,Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201028
DTEND;VALUE=DATE:20201030
DTSTAMP:20260423T104117
CREATED:20200712T064750Z
LAST-MODIFIED:20201010T112045Z
UID:15795-1603843200-1604015999@marketing.com.au
SUMMARY:Social Media Strategies Summit #SMSSUMMIT
DESCRIPTION:6 REASONS #SMSSUMMIT NEEDS TO BE YOUR SOCIAL MEDIA CONFERENCE OF THE YEAR\n\n\n\n\n\nLearn the nuts and bolts of a successful social media strategy to position your brand for success. \n\n\n\n\n\n\nAssess and audit your current social media initiatives through real-life feedback\, discussions and peer-to-peer learning. \n\n\n\n\n\n\nRevitalize your strategy framework as brand practitioners walk you step-by-step through successful case studies. \n\n\n\n\n\n\nCultivate your arsenal of tools\, resources\, and connections to champion a social media marketing transformation back at your company. \n\n\n\n\n\n\nExperience a unique gathering of senior-level\, cross-industry marketers. See what’s driving success at different types of companies that can inspire innovation at your own. \n\n\n\n\n\n\nAccelerate your career and your role within your company by learning to streamline your processes and improving your existing skills set.
URL:https://marketing.com.au/event/social-media-strategies-summit-smssummit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201027
DTEND;VALUE=DATE:20201030
DTSTAMP:20260423T104117
CREATED:20200906T060737Z
LAST-MODIFIED:20201010T112046Z
UID:16644-1603756800-1604015999@marketing.com.au
SUMMARY:Brand ManageCamp Marketing Conference 2020
DESCRIPTION:Why Brand ManageCamp 2020?\nSure\, we are one of Forbes’ “Must-Attend” Marketing Conferences. But here is why our VIRTUAL conference is going to rock! \nOptimized For Virtual!!!\nThis will NOT just be a live event done virtually. And it will NOT just be a series of webinars or talking heads. We are taking this opportunity to redesign how the content is delivered to ensure you can get the absolute most out of the virtual experience. \n360 Degree View of Brand\nWe understand that Brand Marketing is more than just Advertising and Media. Don’t get us wrong – we cover those. But this marketing conference covers a wide range of topics including Strategy\, Advertising\, Innovation\, Content\, Insights\, Customer Behavior\, Leadership\, Creativity\, and more. Plus all topics will be updated to reflect the realities of this new world in which we live. \nBest Pricing Ever\nWe recognize how tough this year has been and how much budgets have been impacted. As such\, we have developed 3 tiers of registration options to meet a wide range of budgets. It has never been more affordable to attend a Brand ManageCamp marketing conference! \nPost Event Content\nBrand ManageCamp is much more than a 3 day virtual conference – it is a full year of marketing content. PREMIUM and PLUS pass holders will get access to exclusive additional keynotes\, interviews\, live Q&A sessions\, blog posts\, whitepapers\, and more – delivered throughout the year. \nBrightest Minds in Brand\nEvery one of our speakers are best-selling business authors\, world-renowned experts\, or up-and-coming mavericks\, helping us become one of the best marketing conferences of 2020. They are all pushing the boundaries in their respective concentrations and are passionate about delivering their knowledge in an inspiring\, engaging\, and entertaining way. Who’s our keynote? Every single one of them. \nRave Reviews\nThis will mark our 18th annual Brand ManageCamp conference – albeit our first virtual one! We’ve got hundreds and hundreds of fantastic reviews from past attendees and we don’t plan on letting anyone down now! \nPresenters: \n\nJay Baer\, Customer Behavior\nMichael Brenner\, Marketing Trends\nShep Hyken\, Customer Experience\nCarla Johnson\, Innovation\nBrant Pinvidic\, Marketing Communications\nMarcus Sheridan\, Marketing Strategy\nJoe Pulizzi\, Content Marketing\nTodd Henry\, Creativity/Leadership\nJessica Best\, Email Marketing\nDavid Meerman Scott\, Brand Loyalty\nMitch Joel\, Brand Disruption\nAudrey Arbeeny\, Sonic Branding\nLen Herstein\, Leadership/Brand Strategy
URL:https://marketing.com.au/event/brand-managecamp-marketing-conference-2020-3/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Marketing,Online,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201027
DTEND;VALUE=DATE:20201030
DTSTAMP:20260423T104117
CREATED:20200712T065242Z
LAST-MODIFIED:20201010T112046Z
UID:15797-1603756800-1604015999@marketing.com.au
SUMMARY:Social Media Strategies Summit Higher Education
DESCRIPTION:6 REASONS HIGHER ED MARKETERS CONTINUE TO CHOOSE #SMSSUMMIT YEAR AFTER YEAR\n\n\n\n\n\nLearn the nuts and bolts of a successful social media strategy to position your institution for success – whether you’re in recruitment\, admissions\, student experience\, or alumni relations. \n\n\n\n\n\n\nAssess and audit your current social media initiatives through real-life feedback\, discussions\, and peer-to-peer learning around top social platform best practices and emerging trends. \n\n\n\n\n\n\nRevitalize your strategy framework as brand practitioners walk you step-by-step through successful case studies to help you identify new and creative ideas. \n\n\n\n\n\n\nCultivate your arsenal of tools\, resources\, and connections to champion a social media transformation back at your college or university. You’ll leave feeling refreshed\, inspired\, and reinvigorated. \n\n\n\n\n\n\nExperience a unique online gathering of senior-level\, cross-industry marketers. We’re the only event where attendees benefit from focused higher education sessions\, along with access to consumer brand case studies. \n\n\n\n\n\n\nAccelerate your career and your role within your company by learning to streamline your processes and improving your existing skills set.
URL:https://marketing.com.au/event/social-media-strategies-summit-higher-education/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201014
DTEND;VALUE=DATE:20201016
DTSTAMP:20260423T104117
CREATED:20200906T055314Z
LAST-MODIFIED:20201010T112337Z
UID:16638-1602633600-1602806399@marketing.com.au
SUMMARY:SocialAtHome
DESCRIPTION:The conference that keeps Canadian digital marketers and communications professionals ahead of the trends and at the top of their game… is moving online.\nAfter an incredibly successful online conference in June\, SocialAtHome returns for our second online event! This will be your opportunity to ensure your company’s digital voice is ready for whatever 2021 might bring. It’s time we look forward. Let’s do it together. Tap into your audiences\, dig into your analytics\, and push beyond your comfort zone to power your strategies\, up your tactical game\, and deliver results. \nFor the past five years\, SocialWest\, SocialEast and SocialCentral have brought thousands of people together\, and with SocialAtHome Summit\, we’ll be continuing to offer unprecedented opportunities for networking and professional development\, just from the safety of your home. \nWhat to Expect \n\nTwo days of 25+ exceptional and tailored speaker sessions and workshops.\nA choice of three different speaker experiences every 45 minutes.\nAdvanced virtual conference experience with online networking and community-building.\nAccess to recorded sessions for 30 days\, so you don’t miss a moment (available as an optional add-on).\n\nDynamic Speakers\, Cutting-Edge Insights\nOur presenters have done the work — the budgeting\, strategizing\, management\, and reporting — so they know what it takes to build a successful social media and digital marketing strategy. Their experience\, enthusiasm\, and commitment to elevating the Canadian digital marketing industry is what sets SocialAtHome speakers apart. \nSocialAtHome will feature 30+ expert speakers. We announced the first 13 speakers below. Watch for more announcements in the coming weeks. \n 
URL:https://marketing.com.au/event/socialathome/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Digital Marketing,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201013
DTEND;VALUE=DATE:20201017
DTSTAMP:20260423T104117
CREATED:20200712T070155Z
LAST-MODIFIED:20201010T112338Z
UID:15803-1602547200-1602892799@marketing.com.au
SUMMARY:Content Marketing World Conference and Expo
DESCRIPTION:Join us for the one event where you can learn from the best in the content marketing community and spend four days with our #CMWorld community.\nOur speakers will arm you with materials and knowledge you need to take a content marketing strategy back to your team and to implement a content marketing plan that will grow your business and inspire your audience. \n\n\n\nYou will grow:\nYou want to create epic content marketing and network with some of the brightest in the business. You want to build your team\, systems and processes\, and focus on your personal skills. \n\n\nYou will experience:\nOver 100 sessions\, workshops\, and industry forums presented by the leading brand marketers and experts from around the world are customized to you\, our attendees. We have an agenda covering every aspect of content marketing so your experience can be customized to you. \n\n\nYou will be inspired:\nJoin thousands of marketers from all over the world in our 2020 virtual experience. We have networking time and additional opportunities to connect before and after the event\, so we can spend time learning and connecting with each other. \n\n\n\nThe largest content marketing event on the planet – now virtual! \nWe’re looking forward to bringing you a digital event like you’ve never seen! The dates will remain the same: October 13-16\, 2020. Having spent the past year preparing for the event with our speakers\, exhibitors and event partners\, we’re genuinely disappointed not to be able to host you in person\, but the experience and safety of our community and everyone involved in the event continues to be our top priority. We’re looking through our orange-colored glasses at the great opportunities this virtual environment will provide to our amazing community. We’re hard at work on our end creating the epic CMI experience we’ve given our community for the past 10 years\, and this year will be no different. From the best speakers covering every aspect of content marketing\, to opportunities to network with our technology sponsors and event partners who may be the perfect solution for your needs in 2020 and beyond\, we think you’ll love what we’re putting together.
URL:https://marketing.com.au/event/content-marketing-world-conference-and-expo/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Digital Marketing,Online,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200923
DTEND;VALUE=DATE:20200924
DTSTAMP:20260423T104117
CREATED:20200712T072745Z
LAST-MODIFIED:20201010T112339Z
UID:15827-1600819200-1600905599@marketing.com.au
SUMMARY:LaterCon
DESCRIPTION:A Social Media Conference by Later. \nDon’t expect any generic (or worse\, outdated!) Instagram advice here. Our speakers are sharing advanced strategies that actually work\, with real-life examples to prove it.\n\n WHERE: Anywhere you have WiFi \n WHEN: September 23\, 2020
URL:https://marketing.com.au/event/latercon/
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200916
DTEND;VALUE=DATE:20200918
DTSTAMP:20260423T104117
CREATED:20200804T101050Z
LAST-MODIFIED:20201010T112423Z
UID:16355-1600214400-1600387199@marketing.com.au
SUMMARY:#DMWF Virtual – Digital Marketing World Forum Virtual
DESCRIPTION:A dedicated 2-day virtual conference for the ambitious marketer seeking to explore the latest marketing trends & strategies and expand their knowledge. \nOur worldwide community of senior marketing leaders will come together to share their thoughts and strategic advice and insights as we explore the future of digital marketing. \nThis fully online conference will be a mixture of on-demand and live sessions so you can join the worldwide marketing community from the comfort of your home office. \nThe agenda will focus on supporting marketers to tackle challenges that 2020 has presented\, to inspire and share practical advice to help our community to plan\, implement and execute new strategies to impact their campaigns for the future. \n#DMWF Virtual will be exclusively for the community of Senior Marketing Professionals. \nThis online event will be running on an application model to uphold the seniority of our #DMWF attendees.
URL:https://marketing.com.au/event/dmwf-virtual-digital-marketing-world-forum-virtual/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200915
DTEND;VALUE=DATE:20200918
DTSTAMP:20260423T104117
CREATED:20200804T093452Z
LAST-MODIFIED:20201010T112424Z
UID:16339-1600128000-1600387199@marketing.com.au
SUMMARY:Local Search Summit By WhiteSpark
DESCRIPTION:3 days of local search marketing knowledge sharing from the industry’s top professionals.\nGrow your business and your talent stack. \nYour Local Search Experts\nOur experts are in the trenches helping business grow and thrive in the dynamic local marketing landscape. They are sharing first hand research\, tactics\, and experience designed to help your business flourish. \nSharpen your local marketing skills\nAttend every session or choose your own track and sharpen your local search skill set. With the Local Search Summit you can dip in and watch sessions that will help transform your business\, or immerse yourself in all of the presentations. \nLearn from some of the world’s top thinkers in local marketing\nYour experts are sharing their years of knowledge\, strategies and training. If you’re focused on growing your business and local presence we’ve got you covered. \nFeatured Sessions\nPresentations that are sure to make a lasting impression and have a positive impact on your business. \nFollow your favourite topics for exclusive content and offers\nChoose the topics you’d like to follow and we’ll keep you up to date with its content\, expert advice and exclusive offers.
URL:https://marketing.com.au/event/local-search-summit-by-whitespark/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,Marketing,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200903T190000
DTEND;TZID=Australia/Melbourne:20200903T213000
DTSTAMP:20260423T104117
CREATED:20200712T075125Z
LAST-MODIFIED:20201010T112426Z
UID:15841-1599159600-1599168600@marketing.com.au
SUMMARY:Crushing The TikTok Marketing Game | Online
DESCRIPTION:TikTok has seemingly exploded out of nowhere to become one of the most downloaded apps in the world\, more than 1 billion installs as we speak. The one-year-old platform which allows users to make short\, looping videos with special effects and musical overlays\, is booming with more than 500 million monthly active users\, most of them young adults. \nDespite being such a young platform and only recently launching an advertising process and hyperlinking capabilities for brands\, it is not too early to say that it is “leaking” with opportunities. Brands can take advantage of TikTok to boost brand awareness and engage younger audiences through showing off a lighter side of themselves via funny videos\, challenges and other strategies unique to the platform. However\, in order to effectively navigate and incorporate TikTok into the marketing mix\, marketers need to familiarise themselves with the ins and outs of this emerging platform. \nIn this workshop\, you’ll get an introduction to TikTok\, its users and insights that you can use to build a scalable\, fun and creative TikTok strategy. \n\n\nTakeaways\n\nWhat is TikTok and how can marketers make use of it\nCase studies of companies and organisations that have already gone viral or achieved success on TikTok\nPractical TikTok strategies that you can adopt and scale to drive your marketing efforts
URL:https://marketing.com.au/event/crushing-the-tiktok-marketing-game-online/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200903T123000
DTEND;TZID=Australia/Melbourne:20200903T163000
DTSTAMP:20260423T104117
CREATED:20200712T071316Z
LAST-MODIFIED:20201010T112427Z
UID:15815-1599136200-1599150600@marketing.com.au
SUMMARY:Make LinkedIn work harder for you. Strategy and Essentials
DESCRIPTION:Discover how to make LinkedIn work harder for you in this practical half day workshop. With over 575 million users worldwide and over 9 million users in Australia\, Linked In is the premiere B2B marketing platform.  \nIf you want to connect with potential employers or recruiters\, build your personal brand or brand awareness\, promote thought leadership\, get your content in front of the right B2B audience and attract the right leads\, this is the workshop for you. \nTopics Covered:\n\nWhy LinkedIn is good for your business\nOptimising your personal LinkedIn page\nCreating a LinkedIn company profile\nLead generation strategy\nContent creation for LinkedIn\nPlus plenty of real life case studies and best practice examples
URL:https://marketing.com.au/event/make-linkedin-work-harder-for-you-strategy-and-essentials/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200901
DTEND;VALUE=DATE:20200904
DTSTAMP:20260423T104117
CREATED:20200712T072458Z
LAST-MODIFIED:20201010T112428Z
UID:15825-1598918400-1599177599@marketing.com.au
SUMMARY:Social Day 2020
DESCRIPTION:“The BEST Social Media Marketing Festival!”\n\n\n“You know you’ve had a great couple of days at @social_day when you’re already using the #SocialDay20 and looking forward to attending next year!!!” \nSocialDay brings together the BEST of the BEST in Social Media Marketing.\n\n\n\n\n\n\nWhat is SocialDay?\n\n\n\n\n\n\n\n\nThings have changed! But we won’t let them hold us back! \nSocialDay is the Social Media Marketing Festival started to bring the brightest minds in social media marketing together to share\, learn\, network and discuss the latest Trends and Updates in Social Media. \nJoin us for our first ever virtual event. \nPresenters\n\nSocialDay speakers are the best! (We think so!) You won’t find speakers churning out the same old talk at every event. \nWe source speakers who are different and want to do something unique for SocialDay\, share wisdom and get involved in the day. \nYou will often find SocialDay speakers in the audience supporting others on stage and enjoying interacting with the audience. The stage has seen senior managers at the largest Social Networks\, huge brands and unknown speakers with a fantastic story to tell\, they are all equally gripping and provide immense value and actionable takeaways.
URL:https://marketing.com.au/event/social-day-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200820T123000
DTEND;TZID=Australia/Melbourne:20200820T140000
DTSTAMP:20260423T104117
CREATED:20200712T071012Z
LAST-MODIFIED:20200808T045154Z
UID:15811-1597926600-1597932000@marketing.com.au
SUMMARY:An Introduction to Major Principles of ROI in Social Media Marketing
DESCRIPTION:A 90-minute look at the fundamental principles of what creates a return on investment in social media marketing.  \nSocial media marketing is today an essential part of a marketer’s strategy for an appropriate marketing mix of channels to develop. No matter the industry type or vertical\, there is a need to develop good social media skills and campaign know-how. \nThe workshop will explore the high-level principles of correct social media marketing formula for a successful return on investment and what works\, as well as what doesn’t in today’s ever-changing social media landscape.  \nRun by award-winning social media marketer and business owner\, George Hawwa (from Attention Experts)\, this workshop will cover key insights into fundamentals knowledge in brand building\, developing valuable engagement\, how to build databases\, creating and evaluating touch-points\, and ultimately\, how to create sales/leads or inquiries from your social media marketing campaign.
URL:https://marketing.com.au/event/an-introduction-to-major-principles-of-roi-in-social-media-marketing/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200618T130000
DTEND;TZID=Australia/Melbourne:20200618T150000
DTSTAMP:20260423T104117
CREATED:20200530T122550Z
LAST-MODIFIED:20200808T045256Z
UID:15406-1592485200-1592492400@marketing.com.au
SUMMARY:Intro to Digital Marketing
DESCRIPTION:Step into the world of digital marketing with General Assembly. During our online introductory workshop\, explore the components of brand building and see how modern marketers drive successful campaigns using content\, email\, social media\, paid advertising channels\, and more. Using real-world case studies\, you’ll: \n\nBreak down the components of a digital marketing campaign.\nSurvey today’s digital marketing landscape and its career opportunities.\nLearn to approach a marketing campaign by identifying your objectives first.\nGet hands-on practice identifying key performance indicators (KPIs).
URL:https://marketing.com.au/event/intro-to-digital-marketing/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Email marketing,Online,SEO,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200618T080000
DTEND;TZID=Australia/Melbourne:20200619T170000
DTSTAMP:20260423T104117
CREATED:20200530T121707Z
LAST-MODIFIED:20201002T041029Z
UID:15400-1592467200-1592586000@marketing.com.au
SUMMARY:Forward Marketing Summit Singapore 2020
DESCRIPTION:Live-streamed direct to your desk\, home or sofa\, our new and improved Forward Marketing Summit Singapore on 18-19 June 2020\, will cover the latest factors that are set to transform the future of the marketing\, technology and data functions.\nAnd our digital networking platforms will allow unrivalled real-time interaction and seamless networking experience with speakers\, sponsors\, and fellow delegates.\nTopics in full include:\n\n\n\n\n\n\n\n\nMarketing technology\nBrand persona and purpose\nData science in marketing\n\n\nBrand marketing\nOmnichannel\, e-Commerce & Mobile marketing\nCMO leadership\n\n\nB2B marketing\nContent marketing and storytelling\nMarketing management strategy\n\n\n\nWho should attend: \n\n\n\n\n\n\nAcross the two-day virtual conference\, we will bring together over 250 senior marketing experts from globally renowned companies of sectors including Banking\, Computing\, Electronics\, News Media\, Retail\, Pharmaceutical and many more… \nSo if you are a professional in AdTech\, Advertising\, AI\, Analytics\, Branding\, Consumer Insights\, Creative Design\, CRM\, Data Science\, Marketing Intelligence\, Marketing Strategy\, MarTech\, Mobile Marketing\, Omnichannel\, Research & Development or UX\, then this is the summit for you!
URL:https://marketing.com.au/event/forward-marketing-summit-singapore-2020-2/
LOCATION:Online
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,Digital Marketing,Email marketing,Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200617T080000
DTEND;TZID=Australia/Melbourne:20200618T170000
DTSTAMP:20260423T104117
CREATED:20200530T122045Z
LAST-MODIFIED:20200808T045316Z
UID:15402-1592380800-1592499600@marketing.com.au
SUMMARY:Mumbrella Digital Essentials Virtual
DESCRIPTION:Mumbrella’s Digital Essentials\, powered by digitalbrief\, has gone online. The course is designed to give you an essential up-to-the minute update on the fast paced digital marketing landscape. Whether you’re a seasoned professional looking to brush up or benchmark your strategies\, or someone new to the digital world\, this workshop format suits a variety of skill levels. Learn what you need to add to your digital know-how as we cover strategic models\, content marketing\, website development\, paid media\, social\, retention marketing\, search\, strategy development – and look to the future. After attending the two-day virtual workshop\, you’ll walk away with greater confidence across digital marketing topics\, tools and techniques to help you long after the course has ended\, and a look at where your strategies and marketing activities sit compared to others across industries. \nTwo Day Course Outline\nCheck out the full course outline across the two days. Every participant will also gain access to the workshop content online for a full 365 days after the course. Students will learn about digital marketing tools\, techniques & chrome extensions along the way. \n\n\n\nDigital Marketing and Media Strategic Principles\n\n\nBefore heading into digital marketing examples\, ideas\, products and tech\, the course will bring you ‘back to basics’ with core strategic digital marketing models\, setting a framework for the learning ahead. During this component we will review multiple models and see their impact on digital marketing. \n\nBuild thorough groundwork in digital marketing and media strategic models\nAppreciate the underlying principles that drive digital marketing strategy\nGain the digital confidence to apply these to your day-to-day marketing\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nAustralia’s Digital Landscape and Trends\n\n\nUnderstand the changing trends within Australia’s digital media landscape is fundamental to creating great digital marketing strategy and outcomes. We’ll refer to select research across the industry to paint an unbiased picture of the current landscape. All research papers will be available to download following the course\, within the online learning area. \n\nUnderstand the bigger picture of Australia’s digital landscape\nExplore the trends that are driving the innovation in digital strategies\nFocus your marketing efforts where the Australian audience resides\n\n\n\n\n\n\n\n\n\n\n\n\n\nOwning Owned Media\n\n\nTake a look at the two dominant strategies of owned media production and learn helpful tools and tricks to optimise your website. With these insights you’ll be able to refine the impact of traffic and audiences across your owned platforms to achieve your marketing goals. \n\nLearn how to tweak your website\, apps\, emails & more to increase marketing results\nFollow an on-screen demonstration of a leading analytics package\nDiscover marketing tools and techniques to take your assets to the next level\n\n\n\n\n\n\n\n\n\n\n\n\n\nContent Marketing Strategy\n\n\nContent marketing has long been a buzzword and many brands are making it key to their marketing strategies. This part of the course will outline the major opportunities and challenges that content marketing provides. We highlight this through case study analysis\, reviews of strategic models and helpful marketing tools and on-screen demonstrations. \n\nDiscover the four major strategies to make content stick with your target audience\nReview examples of Australian and international content marketing campaigns\nLearn how to leverage your content across paid\, owned and earned media\n\n\n\n\n\n\n\n\n\n\n\n\n\n10 Steps to Social Media\n\n\nSocial media strategies can be grouped into common strategies that are applied over and over again across the industry. We boil down every social media strategy into 10 convenient steps allowing you to benchmark your strategies. \n\nBreak down social media strategies into 10 simple steps so you can can apply them to your business or brand\nLearn how to evaluate social media influencers and social media accounts\nGo behind the scenes of the largest paid social media platform in the world – Facebook\n\n\n\n\n\n\n\n\n\n\n\n\n\nManaging and Buying Digital Paid Media\n\n\nThrough a unique approach\, get insights on the structure of digital paid media so you can increase your confidence when dealing with paid media buys. You’ll be more confident spending your budgets\, and pushing back on your media agency as you’ll have the inside knowledge on managing your digital paid media investment. \n\nGain a unique approach to managing digital paid media\nGet your head around digital marketing acronyms so you can negotiate and evaluate your agency’s digital schedule\nBe more confident investing in and signing off on digital media plans\n\n\n\n\n\n\n\n\n\n\n\n\n\nProgrammatic Media Priming\n\n\nWatch and learn as we outline the two major programmatic processes and delve into the current landscape so you can finally understand this often complex topic. Through the session we will review the major players and outline multiple measures for how you can protect your brand when purchasing programmatic. \n\nUnderstand the programmatic media landscape and the major benefits to the industry\nReview the major players and how the technology is working for marketers\nAppreciate the major challenges and pitfalls programmatic media can bring to marketers\n\n\n\n\n\n\n\n\n\n\n\n\n\nDelving into Data and Analytics\n\n\nLearn about and witness firsthand both the communication and commercial opportunities popular analytics programs can provide marketers. You’ll also learn how you can automate this process to save you stacks of time and energy. \n\nSee first hand how popular analytics programs are being used\nLearn how to generate great consumer insights from your paid\, owned and earned media\nLeverage stacks of free tools to use the very next day after the workshop\n\n\n\n\n\n\n\n\n\n\n\n\n\nMarketing Automation Work\n\n\nMarketing automation is potentially one of the most underrated digital marketing opportunities available right now. Using one lucky participant’s brand\, the attendees will walk through a live demonstration\, creating an automation strategy and developing an outline for their marketing automation program. \n\nWatch as we craft an automation program live in the workshop for one lucky participant\nUncover great resources to help you choose the technology that will help you implement an automation program\nLearn the major marketing applications of this under-utilised channel\n\n\n\n\n\n\n\n\n\nMeasuring and Presenting Your Return on Digital Investment\n\n\nSome things change\, others stay the same. We get to the bottom of measurement and reporting issues around attribution & vanity metrics by cutting through the mountains of crap around reporting. Build your confidence – so that you’ll never fear analysing a digital media report again – by learning a simple six step process to digital marketing and media reporting. \n\nLearn how to simplify and confidently present your digital marketing reports\nAutomate and create shortcuts to fast track your regular reports\nReframe and position your reports differently to stakeholders to avoid confusion and information overload
URL:https://marketing.com.au/event/mumbrella-digital-essentials-virtual/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Online,Public Relations,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200609
DTEND;VALUE=DATE:20200613
DTSTAMP:20260423T104117
CREATED:20200422T091041Z
LAST-MODIFIED:20200808T045317Z
UID:15124-1591660800-1592006399@marketing.com.au
SUMMARY:Influencer Marketing Strategies Summit
DESCRIPTION:THE PREMIER INFLUENCER MARKETING CONFERENCE TO HELP MARKETERS LAUNCH\, SCALE AND MEASURE THEIR INFLUENCER PROGRAMS\nJune 9–12\, 2020\n6 REASONS OUR INFLUENCER MARKETING CONFERENCE NEEDS TO BE YOUR EVENT OF THE YEAR \nWe bring over 10 years of experience to digital marketing and social media education. That means you can count on a vetted\, specially curated series of sessions and seasoned\, experienced speakers to tackle topics that have the biggest impact on your brand’s influencer marketing strategy.  \n\n\n\n\n\nLearn about best practices in influencer search\, discovery\, outreach and relationship management to position your brand for campaign success. \n\n\n\n\n\n\n\nAssess and audit your current influencer marketing initiatives through real-life feedback\, discussions and peer-to-peer learning. \n\n\n\n\n\n\n\n\nNetwork with a unique gathering of senior-level\, cross-industry marketers\, brands\, agencies\, creators\, and social media practitioners that are shaping the influencer economy. \n\n\n\n\n\n\n\n\nKeep your brand relevant by understanding the state of the influencer industry and opportunities for your brand on different social channels. \n\n\n\n\n\n\n\n\nMeasure the performance of your influencer campaigns while building a framework to enable scalability and long-term growth. \n\n\n\n\n\n\n\n\nPrepare and protect your brand by thoroughly understanding FTC guidelines and other brand safety and fraud-prevention measures.
URL:https://marketing.com.au/event/influencer-marketing-strategies-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200609
DTEND;VALUE=DATE:20200613
DTSTAMP:20260423T104117
CREATED:20200422T090730Z
LAST-MODIFIED:20200808T045318Z
UID:15122-1591660800-1592006399@marketing.com.au
SUMMARY:#SMSSUMMIT - Social Media Strategies Summit
DESCRIPTION:6 REASONS #SMSSUMMIT NEEDS TO BE YOUR SOCIAL MEDIA CONFERENCE OF THE YEAR\n\n\n\n\n\nLearn the nuts and bolts of a successful social media strategy to position your brand for success. \n\n\n\n\n\n\nAssess and audit your current social media initiatives through real-life feedback\, discussions and peer-to-peer learning. \n\n\n\n\n\n\nRevitalize your strategy framework as brand practitioners walk you step-by-step through successful case studies. \n\n\n\n\n\n\nCultivate your arsenal of tools\, resources\, and connections to champion a social media marketing transformation back at your company. \n\n\n\n\n\n\nExperience a unique gathering of senior-level\, cross-industry marketers. See what’s driving success at different types of companies that can inspire innovation at your own. \n\n\n\n\n\n\nAccelerate your career and your role within your company by learning to streamline your processes and improving your existing skills set.
URL:https://marketing.com.au/event/smssummit-social-media-strategies-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200609
DTEND;VALUE=DATE:20200611
DTSTAMP:20260423T104117
CREATED:20200527T112801Z
LAST-MODIFIED:20200808T045318Z
UID:15359-1591660800-1591833599@marketing.com.au
SUMMARY:Hootsuite Connection
DESCRIPTION:A Virtual Event. But Not As You Know It.\nWorld-renowned speakers. Live classes. Fireside chats. 1:1 networking. AMAs. q&as. Demos. Live music. Partner booths. Take-home resources. Trivia. Product sneaks. Swag. Surprises. And more! \nParticipate\, collaborate\, and reimagine customer engagement at a virtual event unlike any other. \nJoin us to reimagine the future of customer engagement with the world’s leading digital innovators. Hear from 30+ speakers guiding and building outstanding social brands. Take live classes with our experts. Join thoughtful debates. And share moments that will keep us all feeling optimistic about the road ahead. \n\n\nThis begins as a conference. But we hope it becomes something bigger. A place to connect and learn. And a place to find the insight and inspiration to lead your organization towards a future of growth. \n\n\n\n\n2:00 PM\n\n\nUnbreakable Bonds: How to build socially intelligent customer engagement\n\nHeather Cook\, Hootsuite\n\n\n\n\n\n\n2:30 PM\n\n\nThe Practical Effect: Transforming government through social media innovation\n\nCarmen Michael\, NSW Department of Education\n\n\n\n\n\n\n3:00 PM\n\n\nSoon to be announced\n\n\n\n\n\n3:30 PM\n\n\nMarketing Hybridity: Rethinking social intelligence as the key to an optimised marketing strategy\n\nKarina Wilson\, Austrade\n\n\n\n\n\n\n4:00 PM\n\n\nAMA with Hootsuite’s Social Media Team\n\nHootsuite’s Social Media Team\n\n\n\n\n\n\n4:30 PM\n\n\nRegTech: Digital and social compliance as gateways to competitive advantage\n\nNathan Cram\, Brolly\n\n\n\n\n\n\n5:00 PM\n\n\nLiving Room Concert\n\nWalk off the Earth
URL:https://marketing.com.au/event/hootsuite-connection/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200601
DTEND;VALUE=DATE:20200604
DTSTAMP:20260423T104117
CREATED:20200503T013525Z
LAST-MODIFIED:20200808T045319Z
UID:15182-1590969600-1591228799@marketing.com.au
SUMMARY:Digital Growth Unleashed
DESCRIPTION:Optimizing the complete customer journey – Gathering of international digital growth experts\n\nDigital Growth Unleashed will leave you knowing how to attract the right audience\, align business models with the user experience\, optimize the lifetime value of client relationships and introduce you to the right technology to make it all happen. \nDigital Growth Unleashed evolved from Conversion Conference. Over the course of two dozen highly-rated shows in the US and Europe since 2010\, thousands of people from over 40 countries have taken part in advancing the art and science of conversion rate optimization (CRO). CRO makes websites and landing pages more efficient once someone lands on them. Now it is time to create even more leverage across your whole business!
URL:https://marketing.com.au/event/digital-growth-unleashed/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Email marketing,Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200520
DTEND;VALUE=DATE:20200521
DTSTAMP:20260423T104117
CREATED:20200503T013212Z
LAST-MODIFIED:20200808T045321Z
UID:15179-1589932800-1590019199@marketing.com.au
SUMMARY:Impact Summit
DESCRIPTION:The UK’s leading purpose-led business event\nImpact Summit is an annual event that brings together some of the brightest minds of our time. We give a platform to the people shaking things up\, changing the status quo\, and using purpose-driven business models as a means of tackling global challenges. \nJoin us online to find inspiration\, discuss ideas and connect with the people who are not only sharing in this vision\, but bringing it to life. \n 
URL:https://marketing.com.au/event/impact-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Market Research,Marketing,Online,Public Relations,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200519
DTEND;VALUE=DATE:20200521
DTSTAMP:20260423T104117
CREATED:20200503T012905Z
LAST-MODIFIED:20200808T045322Z
UID:15177-1589846400-1590019199@marketing.com.au
SUMMARY:SMX London
DESCRIPTION:Join the biggest Search Marketing Conference Series worldwide – Programme by Search Engine Land\, the leading Source of Search Marketing News. \nSearch marketing is by far the biggest area of digital marketing. You can’t afford to waste time or money getting it wrong. Attend SMX\, and you’ll get it right! \nImmerse yourself in three days of SEO\, SEM and Online Marketing sessions and you’re guaranteed to leave with practical tips and techniques to immediately improve your search marketing efforts. SMX also has strategic sessions to help you with what’s coming over the horizon. \nWith sessions designed to serve a diverse search marketing audience\, you’ll discover topics tailored for your needs — whether you’re into SEO or SEM\, whether you’re an advanced search marketing veteran or are a beginner just learning the ropes. \nPlus — if you work at an agency or as part of an in-house team\, SMX team rates let you divide and conquer to attend multiple tracks simultaneously. \nFeatured 2020 SMX London Sessions:\n\nSEO \n\nCreating Blockbuster Content\nKeywords Are Dead — Long Live Concepts\, Entities & Audiences!\nThe Most Common SEO Mistakes\, And How to Fix Them\nMeet The Search Engines\nSEO Success Without Link Building\nPenguin Prevention: Link Acquisition & Audit Techniques You Need To Know\n\n\nSEM/Paid Search \n\nAmazing Paid Search Tactics & Tools\nDeep Dive: Ad Bidding Strategies & Bid Modifiers\nConversion Rate Rockstars\nTaking Retargeting To The Next Level\n\n\n\nSearch & Social \n\nBetter Together: Search and Social\nWinning Strategies With Facebook Ads\nFaceoff: Adwords\, Linkedin & Twitter Compared\nMeasuring Up With Social Analytics\n\n\n\n 
URL:https://marketing.com.au/event/smx-london/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Copywriting,Digital Marketing,Email marketing,Graphic Design,Marketing,Online,Public Relations,SEO,Social Media,Video,Website
END:VEVENT
END:VCALENDAR