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DTSTART;TZID=Australia/Melbourne:20210902T080000
DTEND;TZID=Australia/Melbourne:20210902T103000
DTSTAMP:20260422T072701
CREATED:20210705T110319Z
LAST-MODIFIED:20211204T072954Z
UID:19774-1630569600-1630578600@marketing.com.au
SUMMARY:Social Media Made Simple
DESCRIPTION:Facebook! Instagram! Tik Tok! One thing is for sure\, social media is here to stay. But with so many platforms out there\, how do you know which ones to use and how to harness their power? \nAt the Social Media Made Simple workshop we’ll step you through the options\, explain what they do\, and show you ways to utilise them as a mighty marketing tool for your business. \nWhat you will learn at this workshop\n• The role of social media in business today \n• What are the most popular platforms and how do they work together \n• Developing your online presence for your target market \n• Making an impact in a cluttered and competitive space \n• Keys to a successful social media and digital marketing strategy \n• How to engage with your audience through social media \n• Advertising on social media\, and when to use it
URL:https://marketing.com.au/event/social-media-made-simple/
LOCATION:Sydney\, NSW\, 2000
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Social Media,Sydney
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210903T090000
DTEND;TZID=Australia/Melbourne:20210903T130000
DTSTAMP:20260422T072701
CREATED:20210705T111156Z
LAST-MODIFIED:20211204T072951Z
UID:19780-1630659600-1630674000@marketing.com.au
SUMMARY:Getting Results with Social Media
DESCRIPTION:Are you ready to stop dabbling in social media marketing and get serious about growing your business by leveraging Social Media? \nDo you want to know what helps your business grow with social media? Are you looking for business growth without overwhelm by leveraging Social Media Marketing. During this 1/2 day session\, walk away with actionable steps to make social media marketing work for your business. \nDuring this workshop discover the benefits of social media marketing for:\n\nBrand building – Did you know that that 60 percent of Instagram users say they discover new products on the platform.\nBusiness growth – increasing leads using Chatbots and other business tools.\nBrand voice and content creation – understanding brand voice\, your target audience and how to create content that resonates will change the way you use social media.\nCommunication – understand the importance of reputation and crisis management.\nAdvertising – find out more about how Facebook and LinkedIn and Influencer advertising can help your business to grow.\nInsights – know what is working and change what isn’t working.\nHashtags – how they work for maximum results\n\nWhether you are already using social media successfully or still finding your feet\, this workshop will have something for everyone. \nThe session is full of examples of different business models and how they are using social media for business growth. \nWalk away with actionable worksheets and checklists to help you make changes to your social media platforms and outlook. \n\n\nABOUT THE PRESENTER.  \nWanita Z has traveled the world both learning and teaching. She is the Founder of The Social Media Conference NZ and AU and the CEO of The Online Business Academy. \nWanita has helped businesses implement and grow using tactics that work. Most recently she has been working with businesses on Great Barrier Island to implement social media into their business models and the results have been phenomenal with many of the businesses seeing remarkable growth. She works with companies in New Zealand\, Australia\, USA and Canada \nShe keeps up to date with all the changes in the social media world and often knows what will be changing before it hits the New Zealand market. With phenomenal strategic insights\, Wanita can quickly assess where the business and what needs to change for business growth.
URL:https://marketing.com.au/event/getting-results-with-social-media/
LOCATION:Quality Hotel Mermaid Waters\, Sunshine Boulevard\, Mermaid Waters\, QLD\, 4218
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Queensland,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210910
DTEND;VALUE=DATE:20210911
DTSTAMP:20260422T072701
CREATED:20210705T110903Z
LAST-MODIFIED:20211204T072953Z
UID:19778-1631232000-1631318399@marketing.com.au
SUMMARY:Social Media Course - Sydney live class
DESCRIPTION:A one-day social media training course providing strategic thinking and practical tips. Offered each month in Sydney’s East. It’s a live\, in-person workshop with an experienced educator. \nWe limit numbers and covid-safe rules apply\, including social distancing. \nHow we work  \nWe provide and use: \n\nexamples of best practice (small business and large)\nlive online demonstrations\nlearning resources you can use later (including videos)\na plain English approach to teaching (we avoid tech talk)\npractical exercises which focus on your business\n\nLearn more about how we work. \n  \n  \nWhat’s in the social media course?  \nThis is our popular all-in-one package – where we cover the key bases in a day. The key components of the course are: \n1. Big picture / strategic thinking\n\nthe key principles for success in the long run\nwhat you can learn from businesses using it well\nwhat you can expect to get out of social media\nwhere social media fits in with your overall marketing\nwhich social media platforms to use\n\n2. Key aspects of developing the major platforms\nFacebook \n\nhow to use Facebook for marketing your business\ntips for maximising the effectiveness of Facebook\nwhat to post on Facebook / what works best\nexamples of best practice (small business and large)\nan intro to Facebook advertising\nFacebook learning resources\n\nInstagram \n\nhow to use Instagram for marketing your business\ntips for maximising the effectiveness of Instagram\nwhat to post on Instagram / what works best\nexamples of best practice (small business and large)\nInstagram learning resources\n\nTwitter \n\nhow to use Twitter for marketing your business\ntips for maximising the effectiveness of Twitter\nwhat to tweet about / what works best\nan explanation of the key Twitter tools\nexamples of best practice (small business and large)\nTwitter learning resources\n\nLinkedin \n\nhow to use Linkedin for networking\, branding and B2B\ntips for maximising the effectiveness of Linkedin\nexamples of business people using Linkedin well\nLinkedin learning resources\n\nYouTube \n\nhow to use YouTube & videos for marketing your business\ntips for maximising the effectiveness of YouTube\ntypes of videos you can put on YouTube / what works best\nexamples of best practice (small business and large)\nYouTube learning resources\n\nBlogging \n\nhow to use blogging for marketing your business\ntips for maximising the effectiveness of your blog\nwhat to blog about / genres of blog posts\nexamples of best practice (small business and large)\nblogging learning resources\n\n3. Social media planning\n\nthe key elements of a social media plan\nprac session where we brainstorm content ideas\nthe steps to take you from ideas to plan to implementation\nhow to schedule content to platforms ahead of time\n\n4. Key issues\n\nhow to build and then interact with your community\nwhat to do about negative comments\nhow to measure ROI (return on investment)\n\n5. Starting and managing your time\n\nintro to social media sharing platforms\nhow to schedule platforms ahead of time\nhow to feed and interlink your social media and website\nother tips to help you save time\n\nWhy learn about social media marketing? \nThe cost to start social media platforms is free. The hidden cost is the time it takes to really get it working well – which makes it imperative you understand the principles for long-term success\, how successful players are using it\, and how you should be spending your own precious time. \nThose successful businesses have used social media to: \n\nlisten to what’s happening in the market\nbuild relationships with customers\nfocus attention on their brand’s strengths\nposition as a leader in their field and build brand value\nget themselves higher in google searches\ngenerate leads and opportunities\n\n 
URL:https://marketing.com.au/event/social-media-course-sydney-live-class/
LOCATION:Media School Studio – Sydney\, 335 Clovelly Road\, Clovelly\, NSW\, 2031\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Social Media,Sydney
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DTSTART;TZID=Australia/Melbourne:20210923T100000
DTEND;TZID=Australia/Melbourne:20210923T120000
DTSTAMP:20260422T072701
CREATED:20210705T113550Z
LAST-MODIFIED:20211204T072953Z
UID:19790-1632391200-1632398400@marketing.com.au
SUMMARY:Picture This: Mastering Instagram for Business
DESCRIPTION:As one of Australia’s fastest growing social networks of our decade\, Instagram has risen to the top of the content food chain\, and is constantly adding new features and tricks for you or your business to explore. \nInstagram is a content and storytelling haven with a community of engaged users\, ample features and unique DNA that allows you to creatively share in real-time. \nIn this workshop\, you will learn about best practices\, strategies and actionable steps to begin leveraging Instagram for your business\, project or even your personal life. \nPlease note: \nThis workshop is highly interactive with group activities and discussions throughout. To participate you will need to: \n\nHave your camera turned on for the entire session\nHave an accessible microphone\nBe in a quiet\, well-lit space with minimal distractions\nStrong internet connection\n\n\n\n\nTakeaways\n\n\nLearn the fundamentals of a successful Instagram account.\nIdentify what makes a good Instagram post and learn how to stand out.\nHow to find the right hashtags and when to use them.\nLearn about Instagram Stories and how to leverage yourself in this area.\nUse Insights to measure the success of your Instagram account.
URL:https://marketing.com.au/event/picture-this-mastering-instagram-for-business/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media,Sydney
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