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DTSTART;TZID=Australia/Melbourne:20180522T120000
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DTSTAMP:20260422T115343
CREATED:20180514T145434Z
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UID:11617-1526990400-1526994000@marketing.com.au
SUMMARY:Unearth Your Audience: Data Accuracy and Goal Setting in Google Analytics
DESCRIPTION:Management consultant and author Peter Drucker once said\, “You can’t manage what you can’t measure.” This means that in order to achieve success\, businesses and startups need to have well-defined and trackable metrics. \nGoogle Analytics is a tool designed to help businesses track the performance of their website or application through a variety of metrics. Like most tools\, Google Analytics comes with default settings that are customisable. To ensure that business decisions are based on the correct information\, it’s vital that Google Analytics is customised to suit the businesses’ specific goals and needs. \nAt our event\, Unearth your Audience: Data Accuracy and Goal Setting in Google Analytics\, improve your Google Analytics dashboard by: \n\nImproving the Accuracy of Google Analytics Data\nGoal Setting\nData Retention Controls
URL:https://marketing.com.au/event/unearth-your-audience-data-accuracy-and-goal-setting-in-google-analytics/
LOCATION:Academy Xi – Melbourne\, Level 3\, 45 Exhibition Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Melbourne,Presentation,SEO,Social Media,Workshop
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DTSTART;TZID=Australia/Melbourne:20180531T090000
DTEND;TZID=Australia/Melbourne:20180531T120000
DTSTAMP:20260422T115343
CREATED:20180514T150605Z
LAST-MODIFIED:20201002T045953Z
UID:11620-1527757200-1527768000@marketing.com.au
SUMMARY:Content Marketing – Creation\, Curation & Strategies
DESCRIPTION:Creating a consistent\, relevant and successful digital strategy can be a confusing and often overwhelming process at this event you will learn the inside track for creating and curating content and how to maximise your efforts. \nThe Masterclass will examine: \n\ncreate v curate: what does it all mean\nuser generated content – where to find it and what to do with it\nunderstanding your brand personality and how to stay consistent\nthe apps and tools we use and love\nhow to create a content calendar\ntime-saving tips & tricks for content creation\nhow to measure your effectiveness and report on (ROI)\n\nAbout the speaker\nSocial media strategist\, brand marketing specialist\, public speaker\, and coach Meg Coffey is uniquely positioned to provide a holistic range of services to individual businesses operating in niche industries. By combining research\, in-depth experience\, passion\, and outcome-driven results\, Meg creates business strategies that are individually tailored to her clients.
URL:https://marketing.com.au/event/content-marketing-creation-curation-strategies/
LOCATION:InterContinential Perth\, 815 Hay Street\, Perth\, WA\, 6000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Market Research,Marketing,SEO,Workshop
ORGANIZER;CN="Social Media Perth":MAILTO:info@smperth.com
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