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DTSTART;TZID=Australia/Melbourne:20190321T090000
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UID:13269-1553158800-1553175000@marketing.com.au
SUMMARY:Creating & Distributing Smart Content for the Speed of Today
DESCRIPTION:Digital and social channels are becoming more complex\, as the audiences we create content for are becoming more demanding and sophisticated. The imperative for today’s marketers is to not only create innovative content that connects brands with audiences in meaningful ways but to develop a content practice that is sustainable and generates proven business results.
URL:https://marketing.com.au/event/creating-distributing-smart-content-for-the-speed-of-today/
LOCATION:Bentleys Perth\, Level 3\, 216 St Georges Terrace\, Perth\, WA\, 6000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Market Research,Marketing,Perth,Workshop
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DTSTART;TZID=Australia/Melbourne:20190328T070000
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DTSTAMP:20260428T222820
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UID:13281-1553756400-1553763600@marketing.com.au
SUMMARY:AI to Drive Better Audience Engagement
DESCRIPTION:Join us at the Guru Breakfast with Alicia Olson-Keating\, Head of Audience Data & Insights at Australian Broadcasting Corporation (ABC). \nAlicia will unpack the changes happening in the media industry from a technology and impact on media consumption perspective. This presentation will delve into four key themed case studies demonstrating how the ABC are using machine learning to create a better understanding of their audiences and using key learnings to create meaningful and engaging relationships with their customers.
URL:https://marketing.com.au/event/ai-to-drive-better-audience-engagement/
LOCATION:Fraser’s Restaurant\, Fraser Avenue\, West Perth\, WA\, 6005\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Perth
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