BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Marketing.com.au - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://marketing.com.au
X-WR-CALDESC:Events for Marketing.com.au
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Australia/Melbourne
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20230401T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20230930T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20240406T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20241005T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20250405T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20251004T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20260404T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20261003T160000
END:DAYLIGHT
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250311
DTEND;VALUE=DATE:20250313
DTSTAMP:20260420T192315
CREATED:20241006T012008Z
LAST-MODIFIED:20250316T012205Z
UID:26614-1741651200-1741823999@marketing.com.au
SUMMARY:Social Media Bootcamp
DESCRIPTION:With more than 4 billion users worldwide regularly connecting\, communicating and influencing on social media\, businesses that aren’t effectively engaging on these same channels could be missing valuable leads and sales! \nThe opportunities to build relationships\, establish brand loyalty and maintain competitive advantage are yours to achieve through social media. \nForge a confident path in social media with the help of the AMA Social Media Bootcamp for beginners! In just two days\, you’ll learn how to effectively showcase your brand so it can be a significant driver for your marketing strategy with clear goals\, engaging content and an active presence.
URL:https://marketing.com.au/event/social-media-bootcamp/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250306
DTEND;VALUE=DATE:20250307
DTSTAMP:20260420T192315
CREATED:20250127T020053Z
LAST-MODIFIED:20250316T012205Z
UID:26684-1741219200-1741305599@marketing.com.au
SUMMARY:CX Award 2025
DESCRIPTION:Being a customer-obsessed business is no longer a differentiator in a competitive market; it’s the cornerstone of survival. As we all navigate our journey to customer-centricity\, take a moment to pause and to recognise and reflect on yours and your team’s hard work\, and to celebrate the ways in which you’re championing the customer within your organisation. \nBack for their seventh year\, The CX awards are the ultimate accolade to benchmark and recognise CX excellence in the ANZ region. Judged by an esteemed panel of your CX peers\, the CX Awards go one step further in trying to differentiate the very best leaders\, teams\, strategies and innovations. \nAnd this year\, they’re bigger and better than ever\, culminating in a beautiful gala dinner as the winners are announced on Thursday\, 6th March 2025. \nOur winners over the years have included Commonwealth Bank\, Telstra\, The NRMA\, HotDoc\, Transport for NSW and PepsiCo. This year\, it could be your turn.
URL:https://marketing.com.au/event/cx-award-2025/
LOCATION:Royal Randwick Racecourse\, The Ballroom\, Level 2\, Alison Road\, Randwick\, NSW\, 2031\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,Communications,Content Marketing,Design,Digital Marketing,Graphic Design,Online,Sydney,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250305
DTEND;VALUE=DATE:20250317
DTSTAMP:20260420T192315
CREATED:20241006T011840Z
LAST-MODIFIED:20250316T012205Z
UID:26612-1741132800-1742169599@marketing.com.au
SUMMARY:Video Production Basics: From Concept to Creation
DESCRIPTION:We all know attention spans grow shorter and more brands are competing for it. But when it comes to learning about products and services (or just being entertained) consumers tend to prefer videos to text. The average person spends 1-3 hours every day watching videos – on social media and beyond. \nBut how do you go about building a plan and executing a consistent set of quality videos? Join our 6-week online video master session to learn skills and strategies you need to thrive in a digital landscape dominated by video content. \nWith hands-on and detailed instruction covering the entire video production lifecycle\, you will create your own video strategy and content\, as well as get guidance from your instructor\, ensuring you’re battle-ready for the new era of social media.
URL:https://marketing.com.au/event/video-production-basics-from-concept-to-creation/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Video
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250226
DTEND;VALUE=DATE:20250228
DTSTAMP:20260420T192315
CREATED:20250127T013654Z
LAST-MODIFIED:20250316T012205Z
UID:26686-1740528000-1740700799@marketing.com.au
SUMMARY:Social Media Strategies Summit 2025
DESCRIPTION:Learn from a mix of industry leaders who will share the proven social media strategies they use to grow their brands. \n\n\n\nHere’s what our summit can help you achieve: \n\n\n\n\n\nLearn the nuts and bolts of a winning social media strategy to position your brand for success\, regardless of team size or budget. \n\n\n\n\n\n\nLeverage cross-industry case studies to help you gauge the best opportunities for your brand across social media platforms. \n\n\n\n\n\n\nAudit the efficacy of your brand’s social media\, content\, advertising\, and analytics to stay competitive. \n\n\n\n\n\n\nUnderstand how to explore\, define\, and engage your unique audiences to improve your brand’s online presence. \n\n\n\n\n\n\nTake advantage of our speakers’ knowledge\, creativity\, innovation\, and inspiration that will translate to hundreds of new ideas for you to take back to the office. \n\n\n\n\n\n\nCultivate an arsenal of tools\, resources\, and networking connections to keep your social media strategy fresh\, timely\, and relevant.
URL:https://marketing.com.au/event/social-media-strategies-summit-2025/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250225
DTEND;VALUE=DATE:20250226
DTSTAMP:20260420T192315
CREATED:20241005T061458Z
LAST-MODIFIED:20250316T012205Z
UID:26541-1740441600-1740527999@marketing.com.au
SUMMARY:Privacy & Compliance for Marketers
DESCRIPTION:In today’s digital age\, data plays a crucial role in marketing strategies. However\, with great power comes great responsibility. This course is designed to help marketing professional ensure that the collection\, management\, and utilization of data is done in a compliant and ethical manner. \nWith an emphasis on privacy\, this course equips marketers with the necessary skills to navigate the complex landscape of data regulations and minimize risk in their marketing activities breaching regulations and avoid the significant impacts that can result from a breach. \nWho is it ideal for: \nThis course is suitable for marketing professionals\, digital marketers\, data analysts\, and anyone involved in marketing activities that involve the collection\, management\, and utilization of data. \nLearning Outcomes: \nBy the end of this course\, participants will possess a solid understanding of the ethical considerations and legal obligations surrounding data privacy in marketing\, empowering them to make informed decisions and uphold the highest standards of privacy and compliance in their marketing endeavours. \n1. Understanding the Role of Data: Explore the significance of data in marketing and its various applications. \n2. Defining Personal and Sensitive Data: Learn to distinguish between different types of data and their levels of sensitivity. \n3. Data Flow in Organizations: Trace the journey of data from collection to storage and utilization within an organization. \n4. Regulatory Framework: Gain insights into the regulations governing the collection\, storage\, and use of personal data\, including GDPR\, CCPA\, and upcoming changes to the Privacy Act. \n5. Adherence to Principles: Explore key principles such as transparency\, accountability\, security\, and customer rights that underpin ethical data practices in marketing. \n6. Consequences of Breaches: Understand the financial and brand repercussions of breaching data regulations and the importance of compliance. \n7. Future Trends: Stay updated on upcoming changes to privacy regulations\, including amendments to the Privacy Act\, and their implications for marketing practices. \n8. Risk Minimization Strategies: Discover practical strategies and best practices to mitigate the risk of breaching data regulations in marketing activities. \nTopics covered: \nDay 1 – The data privacy landscape. \nModule 1: Introduction to Data in Marketing \n\nImportance of data in marketing\nCommon types of data used in marketing activities.\n\nModule 2: Overview of Data Regulations \n\nThe principles of data privacy\nIntroduction to key data privacy regulations (e.g.\, Privacy Act\, GDPR\, CCPA\,)\nUnderstanding the scope and implications of regulations on marketing activities\n\nModule 3: Data Collection Methods \n\nOverview of data collection techniques (e.g.\, website\, surveys\, CRM systems)\nBest practices for ethical data collection\nImportance of obtaining consent and transparency in data collection\n\nClass Activity: Focus on a recent campaign. Summarise the data collected and used. Identify any issues with how that data has been processed. \nDay 2 – Managing compliance. \nModule 4: Data Storage and Management \n\nUnderstanding data storage systems (e.g.\, databases\, cloud storage)\nSecurity measures to protect stored data.\nData retention policies and compliance requirements\n\nModule 5: Compliance Framework for Marketers \n\nBuilding a privacy compliance framework\nPractical steps for ensuring compliance in marketing campaigns and initiatives.\n\nModule 6: Risk Mitigation Strategies \n\nIdentifying common risks and vulnerabilities in marketing data practices\nStrategies for minimizing the risk of data breaches and non-compliance.\n\nClass Activity: Review the summaries and discuss implications for their organisation.
URL:https://marketing.com.au/event/privacy-compliance-for-marketers-3/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Data,Digital Marketing,Online,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250219
DTEND;VALUE=DATE:20250220
DTSTAMP:20260420T192315
CREATED:20241006T014405Z
LAST-MODIFIED:20250316T012205Z
UID:26630-1739923200-1740009599@marketing.com.au
SUMMARY:Elevating MarTech Globally: Where Ideas Transcend Boundaries
DESCRIPTION:The Global Virtual MarTech Summit 2025 aims to not only leave you with new insight and knowledge\, but also hope to allow you to be able to reflect and improve on your own from gaining a broader view of the industry and also learning from others’ successes and failures. \nWe are back with our first virtual offering of 2025 covering both the EMEA & APAC regions. A brand new and exciting agenda awaiting filled with fireside chats and panels that featured many interesting conversations – all from the very best top industry talents. There are 20+ thought leaders & experts who revealed both pain points & best practices for the MarTech industry through significant topics such as recent advancements in AI & ML technology\, full funnel marketing\, talent acquisition and developments & so much more!
URL:https://marketing.com.au/event/elevating-martech-globally-where-ideas-transcend-boundaries/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Data,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250218
DTEND;VALUE=DATE:20250221
DTSTAMP:20260420T192315
CREATED:20241006T005540Z
LAST-MODIFIED:20250316T012205Z
UID:26586-1739836800-1740095999@marketing.com.au
SUMMARY:DeveloperWeek 2025
DESCRIPTION:Each year\, 8\,000+ developers\, engineers\, software architects\, dev teams\, managers\, and executives from 70+ countries gather for DeveloperWeek (Feb 11-13\, 2025\, San Francisco Bay Area & Feb 18-20\, 2025\, Live Online) to discover the latest in developer technologies\, languages\, platforms\, and tools. \nDeveloperWeek 2025 is the largest developer conference & event series including the DeveloperWeek 2025 Conference & Expo\, 1\,000+ attendee hackathon\, 800+ attendee tech hiring expo\, and a series of workshops\, technical talks\, and keynotes. \nBecause DeveloperWeek covers all new technologies\, our conference and workshops invite you to get intro lessons (or advanced tips and tricks) on technologies like VR Dev\, Artificial Intelligence Dev\, Blockchain Dev\, IoT Dev\, Serverless technology\, Microservices technology\, new JavaScript frameworks\, and more. \nThis year\, DeveloperWeek will have an expanded DevExec World\, which is 2 days of roundtable talks\, educational talks\, and networking events for engineering managers\, tech executives\, and lead developers. Additionally\, DeveloperWeek will be co-located with ProductWorld and AI DevWorld. \nDeveloperWeek puts the spotlight on new technologies. Companies that participated in past DeveloperWeek events include Google\, Facebook\, Yelp\, Rackspace\, IBM\, Cloudera\, Red Hat\, Optimizely\, SendGrid\, Blackberry\, Microsoft\, Neo Technology\, Eventbrite\, Klout\, Built.io\, Ripple\, GNIP\, Tagged\, HackReactor\, and 30+ more here!
URL:https://marketing.com.au/event/developerweek-2025/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Coding,Data,Digital Marketing,eCommerce,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250206
DTEND;VALUE=DATE:20250207
DTSTAMP:20260420T192315
CREATED:20241006T011734Z
LAST-MODIFIED:20250316T012206Z
UID:26610-1738800000-1738886399@marketing.com.au
SUMMARY:Interpreting and Presenting Your Social Media Analytics
DESCRIPTION:When it comes to social media analytics\, it is easy to get caught up in all of the metrics and forget about the story. What are the metrics telling you and how can and should you use this information to guide your future planning and decisions? \nIn this session\, learn how to effectively analyze social media data and extract meaningful insights to better communicate key findings in a clear\, concise\, and actionable manner to your various stakeholders. \n 
URL:https://marketing.com.au/event/interpreting-and-presenting-your-social-media-analytics/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250130
DTEND;VALUE=DATE:20250131
DTSTAMP:20260420T192315
CREATED:20241006T011628Z
LAST-MODIFIED:20250316T012206Z
UID:26608-1738195200-1738281599@marketing.com.au
SUMMARY:From Numbers to Narrative: Data Storytelling & Visualization
DESCRIPTION:Communicating data is completely different from (and entirely the same as) communicating other types of information. It’s different\, in that there are best practices for how to talk about and visualize data that is different from talking about and visualizing other things. \nBut it’s the same\, in that you need to remember that just because what you’re communicating is numbers\, that doesn’t mean the audience isn’t still a bunch of humans who just need to understand what’s important. And guess what\, it’s not “the data” that’s important. It’s the insights in the data. \nYou will leave this workshop thinking differently about how to communicate with data and armed with some tangible techniques to do so immediately. \n 
URL:https://marketing.com.au/event/from-numbers-to-narrative-data-storytelling-visualization/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Data,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250128
DTEND;VALUE=DATE:20250131
DTSTAMP:20260420T192315
CREATED:20241005T234453Z
LAST-MODIFIED:20250316T012206Z
UID:26567-1738022400-1738281599@marketing.com.au
SUMMARY:Rev Conference 2025
DESCRIPTION:Rev is the best marketing conference for learning skills that are crucial for your job and career. Whether you work for a startup or a growth-oriented company\, you need practical training to hit the ground running and become a valuable member of the team. Rev provides the essential training that you didn’t get in school and won’t get on the job. \nOur conference prioritizes in-depth learning. If you’ve been disappointed by surface-level discussions at conferences\, Rev is your haven. No long-winded anecdotes. No endless slides. No self-promotion. Just valuable sessions focused on how to execute effective marketing and make an impact at your company. \nRev is the virtual marketing conference for startups or anyone eager to accelerate growth.
URL:https://marketing.com.au/event/rev-conference-2025/
LOCATION:Online
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,Brand,Content Marketing,Copywriting,Data,Design,Digital Marketing,Market Research,Marketing,Online,Podcast,PPC,Public Relations
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250122
DTEND;VALUE=DATE:20250124
DTSTAMP:20260420T192315
CREATED:20241006T011055Z
LAST-MODIFIED:20250316T012206Z
UID:26606-1737504000-1737676799@marketing.com.au
SUMMARY:The Year Ahead in Marketing 2025
DESCRIPTION:As the marketing landscape continues to evolve\, it’s essential for professionals to stay informed and adaptable to the changes ahead. Join us for a dynamic two-day conference where we’ll explore the key trends\, challenges\, and opportunities that will define the year in marketing. This event is designed to equip you with the insights and strategies needed to thrive in an ever-changing environment. \nIndustry experts will lead discussions on the most pressing topics\, from emerging technologies and shifting consumer behaviors to innovative marketing strategies and best practices. Whether you’re focused on digital marketing\, brand management\, or customer engagement\, this conference will provide you with the tools and knowledge to make the most of the year ahead.
URL:https://marketing.com.au/event/the-year-ahead-in-marketing-2025/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Digital Marketing,Management,Market Research,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250115
DTEND;VALUE=DATE:20250227
DTSTAMP:20260420T192315
CREATED:20241006T010929Z
LAST-MODIFIED:20250316T012206Z
UID:26604-1736899200-1740614399@marketing.com.au
SUMMARY:AMA Digital Marketing Copywriting
DESCRIPTION:Great marketing writers know that using the right messaging tailored to their customers’ needs through a specific platform can make all the difference in growing a business. \nThis small-group online training will help you build your writing skills by exploring the latest techniques and best practices in copywriting for the web — specifically social media\, blogs and email. \nYou’ll learn how to drive action by using powerful\, emotive copy and how to explain complicated or technical details of your products in accessible ways. We’ll look at how today’s leading companies use words to shape their brand\, convey their purpose and motivate people to become customers. Plus\, you’ll leave ready to write the perfect headline and produce content people actually want to read.
URL:https://marketing.com.au/event/ama-digital-marketing-copywriting/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250108
DTEND;VALUE=DATE:20250109
DTSTAMP:20260420T192315
CREATED:20241006T010650Z
LAST-MODIFIED:20250316T012206Z
UID:26598-1736294400-1736380799@marketing.com.au
SUMMARY:Mastering Short-Form Video Content
DESCRIPTION:In today’s social media landscape\, short-form video content is taking the reigns. If you aren’t in the game\, now is the time to level up your video presence. When you only have a few seconds to capture your audience\, your short-form video strategy can make or break whether you get their attention or not. \nThis 1-day bootcamp will help you boost your confidence in creating short-form video content efficiently and effectively. Learn about best practices for content creation\, the impact of different types of short-form video\, and how to strategically repurpose video content you already have.
URL:https://marketing.com.au/event/mastering-short-form-video-content/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Online,Podcast,Social Media,UX,Video
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250108
DTEND;VALUE=DATE:20250109
DTSTAMP:20260420T192315
CREATED:20241005T232526Z
LAST-MODIFIED:20250316T012206Z
UID:26557-1736294400-1736380799@marketing.com.au
SUMMARY:2025 B2B Digital Marketing Predictions & Resolutions With Professor Lou Cohen
DESCRIPTION:It’s 2025… and a new year brings new opportunities\, new fears\, and new hope. As B2B Marketers\, what lies ahead for us in 2025? Join EY’s Americas Digital Marketing & Demand Generation Leader\, Lou Cohen\, aka NYU & Baruch College’s Professor Cohen\, as he shares insights he’s gathered from Marketing leaders about what we should expect to encounter in 2025. We’ll also look back on Lou’s 2024 predictions to see what he got right or wrong. You won’t want to miss out on these 2025 predictions about what’s to come\, his views on the concerns we share\, and resolutions we can take with us to ensure a successful 2025.
URL:https://marketing.com.au/event/2025-b2b-digital-marketing-predictions-resolutions-with-professor-lou-cohen/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,B2B,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241211
DTEND;VALUE=DATE:20241213
DTSTAMP:20260420T192315
CREATED:20241006T013249Z
LAST-MODIFIED:20250316T012207Z
UID:26625-1733875200-1734047999@marketing.com.au
SUMMARY:Social Media Strategies Summit: Government Social Media Conference 2024
DESCRIPTION:Join us live on December 11 & 12\, and revisit any sessions you missed for up to 6 months! Our program includes 30-minute sessions and panels and a live chat stream\, followed by 15 minutes of live speaker Q&A with the audience.
URL:https://marketing.com.au/event/social-media-strategies-summit-government-social-media-conference-2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241211
DTEND;VALUE=DATE:20241213
DTSTAMP:20260420T192315
CREATED:20241006T013021Z
LAST-MODIFIED:20250316T012207Z
UID:26619-1733875200-1734047999@marketing.com.au
SUMMARY:Social Media Strategies Summit: Public Agencies & Government 2024
DESCRIPTION:Two jam-packed days tailored to your role in public service. Don’t miss this government social media conference! \nWe bring over 10 years of experience in social media education. That means you can count on a vetted\, specially curated series of sessions and seasoned\, experienced speakers to tackle topics that have the biggest impact on your agency or office’s social media strategy.
URL:https://marketing.com.au/event/social-media-strategies-summit-public-agencies-government-2024-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Management,Marketing,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241209
DTEND;VALUE=DATE:20241211
DTSTAMP:20260420T192315
CREATED:20241006T012651Z
LAST-MODIFIED:20250316T012207Z
UID:26616-1733702400-1733875199@marketing.com.au
SUMMARY:The Design + AI Summit 2024
DESCRIPTION:Every revolution offers both risk and opportunity—and we are just at the beginning of an AI revolution that will affect every aspect of graphic design\, writing\, art\, social media\, publishing\, and communication. As the saying goes: luck favors the prepared. \nAI is a tool you need to master\, not a threat. AI won’t replace your job\, but someone who knows AI better than you might! \nThat’s why we created The Design + AI Summit\, the essential HOW-TO event to help designers leverage the power of AI to create quality work more efficiently\, being held online December 9–10\, 2024. \nWith 12 great sessions from internationally renowned experts\, you will take away practical techniques to help you master a wide range of Generative AI tools. \nIf you want to discover how you can thrive with AI tools\, you can’t afford to miss this event!
URL:https://marketing.com.au/event/the-design-ai-summit-2024/
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,Conference,Design,Digital Marketing,Online,Video,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241205
DTEND;VALUE=DATE:20241206
DTSTAMP:20260420T192315
CREATED:20241006T013508Z
LAST-MODIFIED:20250316T012207Z
UID:26627-1733356800-1733443199@marketing.com.au
SUMMARY:Driving Inclusive Marketing Excellence - Virtual
DESCRIPTION:Despite multicultural consumers making up 40 percent of the U.S. population\, only 5.2 percent of advertising spend target this segment. Today’s business imperative requires a multicultural mindset across the organization starting with the office of the CEO to the frontline sales team. Marketers need to be inspired to be the quarterback of profitable growth by tapping into the power of a shifting demographic landscape. \nThis virtual workshop taps into both the art and the science of great multicultural and inclusive marketing. The content and the delivery will take marketers first into a journey of self-discovery\, then reflection and real-world application across creative\, media\, and marketing performance for inclusive marketing. \nThis virtual workshop arms marketers with insights\, knowledge\, and skills to not only build successful multicultural marketing campaigns but to tap into the power of data\, technology\, and leadership across functions to drive success. Led by an expert global marketing leader\, this high-impact workshop draws on the artistic aesthetics of connecting to consumers through culture\, as well as the scientific rigor of metrics and measuring impact\, to refine and enhance their multicultural and inclusive marketing efforts. Through robust frameworks\, anthropological narratives\, case studies\, stories from current marketing executives\, visual thinking strategies\, and technology immersion\, participants will be armed with tools and resources to galvanize their marketing strategies and drive sustainable and profitable growth in a multicultural America. \nTarget Audience\nThis virtual workshop is for teams or individuals involved in the development of marketing strategies\, working closely with their creative and media agencies\, focusing on engaging and activating multicultural audiences\, through authenticity\, transparency\, and rigorous measurement. It can serve as a great introduction for those new to the multicultural marketing process or a welcome refresher for seasoned professionals. \nIt is particularly relevant for Brand and Performance Marketing teams; Marketing Research or MarTech teams may also benefit. Relevant for B2C\, B2B and hybrid marketers\, the content can be tailored to accommodate any career level.
URL:https://marketing.com.au/event/driving-inclusive-marketing-excellence-virtual/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241203
DTEND;VALUE=DATE:20241213
DTSTAMP:20260420T192315
CREATED:20241005T053424Z
LAST-MODIFIED:20250316T012207Z
UID:26539-1733184000-1734047999@marketing.com.au
SUMMARY:Effective Director Course
DESCRIPTION:Exploring the role of the company director and the board’s vital contribution towards organisational culture and sustainable governance\, this course draws on theory\, practice\, and the collective knowledge of the participants to simulate the boardroom experience. \nThis course is designed to consolidate your understanding of the role of the director and the board. The course modules are delivered part time over 3 weeks and explore the duties of directors with a focus on the soft skills required to be an effective director in the boardroom environment. You will meet and network with peers across sectors and each module is facilitated by an experienced trainer with director experience. \nThe course is designed for: \n\nAspiring or newly appointed directors\nExecutives seeking director transition pathways\nDirectors wanting to refine their skills\nSenior executives reporting into a board\n\nThe course is uniquely based around one hypothetical case study to support your practical learning. \nAfter attending the course\, you will: \n\nWalk away with practical tools and tips on how to be an effective director\nExplore the frameworks and the theory behind best practice director communication\nLearn about executive engagement and how a board operates and makes decisions\nBe involved in a boardroom simulation and practice your director questioning skills\nUnderstand how a director and board acquires information\, including board packs\, which provide the basis for sound decision-making\nLearn how to use a board portal and take notes\n\nConclude the course by meeting an experienced non-executive director and a recruiter to hear about current trends in director recruitment and appointment and gain valuable personal insights on how to thrive as a director in the boardroom. \nThe course materials will be provided for pre-reading 2 weeks prior to the start of your course. Assessment consists of reflective written responses to each of modules 1 to 3. \nHow the course will be delivered? \nThis course will run virtually over 2 weeks in short weekly sessions. \nDates of course modules: \n\nModule 1: High Performing Boards — Part I\, 3 December\, 1:00pm – 4:30pm AEDT\nModule 1: High Performing Boards — Part II\, 4 December\, 1:00pm – 4:30pm AEDT\nModule 2: Director dynamics — Part I\, 5 December\, 1:00pm – 4:30pm AEDT\nModule 2: Director dynamics — Part II\, 10 December\, 1:00pm – 4:30pm AEDT\nModule 3: Board meeting simulation\, 11 December\, 1:00pm – 4:30pm AEDT\nModule 4: Acquiring a non-executive director role\, 12 December\, 1:00pm – 4:30pm AEDT\n\nIf you successfully complete the course and assessment tasks\, you will graduate and become a part of the Effective Director Course Alumni and qualify for membership of Governance Institute of Australia and receive Cert (EDC) post-nominals .
URL:https://marketing.com.au/event/effective-director-course/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20241126T080000
DTEND;TZID=Australia/Melbourne:20241126T170000
DTSTAMP:20260420T192315
CREATED:20241005T053224Z
LAST-MODIFIED:20250316T012207Z
UID:26537-1732608000-1732640400@marketing.com.au
SUMMARY:AI and Adland - what are the implications and Impacts?
DESCRIPTION:The intersection of Generative AI and human creativity represents a crucial turning point for advertising agencies\, highlighted by recent developments in academic research and practitioner application. \nThis research\, completed by Swinburne University of Technology in collaboration with The General Store\, explores the synergy between AI and human creativity through interviews with senior advertising executives. \nThis webinar enables ad agencies\, in house teams\, and wider marketing functions to compare their own respective insights and experiences with those from a wider industry review. \nAI’s influence on advertising extends across various dimensions\, with the potential to boost efficiency\, personalisation\, and targeting. Indeed\, AI can streamline a range of advertising functions\, including consumer insights\, media planning\, ad buying\, content creation\, and performance evaluation. In the context of advertising\, AI technologies are primarily deployed to enhance the effectiveness of advertising campaigns\, accurately target specific audiences\, and improve decision-making processes.
URL:https://marketing.com.au/event/ai-and-adland-what-are-the-implications-and-impacts/
LOCATION:Online
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241118
DTEND;VALUE=DATE:20241123
DTSTAMP:20260420T192315
CREATED:20240817T235637Z
LAST-MODIFIED:20250316T012207Z
UID:26473-1731888000-1732319999@marketing.com.au
SUMMARY:Pubtech2024
DESCRIPTION:Discover the future of digital publishing at our virtual event! Join us as we delve into the latest technological trends shaping the digital publishing landscape. From cutting-edge AI tools to innovative content distribution strategies\, this event is a must-attend for industry professionals and enthusiasts alike. \n  \nEngage with top experts as they unravel insights on data-driven content optimization strategies\, AI-assisted SEO techniques\, latest advertising and monetization models\, and more. Uncover opportunities to elevate your digital publishing efforts\, network with like-minded peers\, and stay ahead in this dynamic realm.
URL:https://marketing.com.au/event/pubtech2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Copywriting,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241115
DTEND;VALUE=DATE:20241116
DTSTAMP:20260420T192315
CREATED:20241005T050406Z
LAST-MODIFIED:20250316T012208Z
UID:26535-1731628800-1731715199@marketing.com.au
SUMMARY:Career Guidance: Build Your Brand\, Land Your Role!
DESCRIPTION:While the fundamentals of finding a job remain the same\, the way you market yourself and how we as recruiters discover you has changed. Join Lizzie Quinn & Sophie Kelly as they share practical advice on how to stand out from the crowd when looking to land your next role. \nWe’ll look at this through the lens of a recruitment professional so that you understand what we want to see to set you apart from the competition\, how you can best demonstrate your skills and experience and how to effectively communicate these during an interview. \nTopics covered:  \n\nCV Writing\nCover letter tips\nLinkedIn branding & personal branding\nFinding and applying for roles\nInterviewing techniques\n\nWhat you will learn:  \n\nHow to market yourself so that hiring managers and recruiters can find you\nHow to communicate your experience and skills effectively on paper and in interviews
URL:https://marketing.com.au/event/career-guidance-build-your-brand-land-your-role-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241112
DTEND;VALUE=DATE:20241115
DTSTAMP:20260420T192315
CREATED:20240114T081217Z
LAST-MODIFIED:20250316T012208Z
UID:26138-1731369600-1731628799@marketing.com.au
SUMMARY:B2B Forum 2024
DESCRIPTION:B2B Forum is the ultimate destination for marketers to discover how to drive growth\, elevate brand reputation\, prove ROI\, and stay ahead of the ever-changing marketing curve. \nFor over 15 years\, marketers have joined us to develop careers\, expand networks\, dream up new ideas\, and celebrate the magic of marketing. Are you ready to experience the magic?
URL:https://marketing.com.au/event/b2b-forum-2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241028
DTEND;VALUE=DATE:20241031
DTSTAMP:20260420T192315
CREATED:20240820T115901Z
LAST-MODIFIED:20241006T014558Z
UID:26493-1730073600-1730332799@marketing.com.au
SUMMARY:2024 iMedia B2B eCommerce Summit
DESCRIPTION:iMedia Summits serve as a catalyst for leadership development\, industry evolution\, and the cultivation of innovative relationships that propel business and industry to a higher standard. Review the criteria regarding the requirements for attending and submit a request to join us at this summit as an invited ‘Merchant’ or via an approved ‘Networker’ pass.
URL:https://marketing.com.au/event/2024-imedia-b2b-ecommerce-summit/
LOCATION:Sheraton Grand Mirage\, Gold Coast\, QLD
CATEGORIES:All Event Locations,All Event Topics,All Event Types,B2B,Conference,Online,Queensland
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241024
DTEND;VALUE=DATE:20241025
DTSTAMP:20260420T192315
CREATED:20240820T220446Z
LAST-MODIFIED:20241006T014558Z
UID:26503-1729728000-1729814399@marketing.com.au
SUMMARY:Masterclass: Storytelling For Business
DESCRIPTION:Human beings are wired to listen and learn via stories.  Despite this\, the world of business has sidelined the power of storytelling and relied too heavily on data and logic. \nA half day hands-on workshop-style program that’s designed to give you practical tools to help communicate your ideas to colleagues\, stakeholders or customers. \nTopics Covered \n\nTheory – what is a story? Story telling vs business communication.\nStory Telling Frameworks – Simple but powerful story telling frameworks including 4P’s and SCQA that translate a raw business idea into story format.\nTips and tricks – how to put flesh on the bones of the story so that that it will engage the audience and encourage them to take action.\n\nKey Learnings \n\nA portfolio of tools and techniques to add power to your next presentation\, keynote or briefing document.\nConfidence to share your story and encourage your audience to take action.\nPractical application – your own live business message translated into story format.
URL:https://marketing.com.au/event/masterclass-storytelling-for-business/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241023
DTEND;VALUE=DATE:20241024
DTSTAMP:20260420T192315
CREATED:20240901T063511Z
LAST-MODIFIED:20241006T014558Z
UID:26523-1729641600-1729727999@marketing.com.au
SUMMARY:Demand 2024
DESCRIPTION:Back at it again for the 4th year going. Join 10\,000 Marketers and Leaders. Live Sessions. Workshops. Innovative Tactics. \n\n\n\nThere’s a lot more than just networking. We’re bringing together the best minds in the marketing game to share their how-to’s and best tools. You’ll gain actionable insights to solve your day to day pain points with short and digestible sessions.\n\n\n\n\n\n\n\nWhat You’ll learn\n\n\nExperimenting with new channels\nRunning more effective campaigns\nBuilding demand gen strategies\nMarketing in a down economy\nEvaluating new marketing
URL:https://marketing.com.au/event/demand-2024/
LOCATION:Online
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,Content Marketing,Data,Digital Marketing,eCommerce,Email marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241021
DTEND;VALUE=DATE:20241026
DTSTAMP:20260420T192315
CREATED:20240630T040523Z
LAST-MODIFIED:20241006T014558Z
UID:26439-1729468800-1729900799@marketing.com.au
SUMMARY:2024 ANA Masters of Marketing Conference
DESCRIPTION:The 2024 ANA Masters of Marketing Conference is where marketing visionaries and leaders converge to shape the industry’s future. Be part of the transformation. \nThe 2024 ANA Masters of Marketing Conference will define the future of marketing by transforming it into a collaborative\, impactful\, and continuous engagement event that aligns the entire marketing ecosystem. It will feature world-class speakers\, innovative workshops\, and strategic discussions that address the industry’s most pressing challenges and opportunities. \nConfirmed Speakers\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nGulen Bengi\, Global Chief Growth Officer Mars Snacking & Lead Chief Marketing Officer\, Mars\, Inc\nAsmita Dubey\, Chief Digital and Marketing Officer\, L’Oréal Groupe\nDiana Haussling\, Senior Vice President – General Manager (SVP – GM)\, Consumer Experience & Growth\, Colgate Palmolive Company\nRemi Kent. CMO\, Progressive Insurance\nMarian Lee\, Chief Marketing Officer\, Netflix\nAntonio Lucio\, Chief Marketing and Corporate Affairs Officer\, HP\, Inc.\nShelly Palmer\, CEO\, The Palmer Group\nMark Penn\, Chairman and CEO\, Stagwell\nMarc S. Pritchard\, Chief Brand Officer\, The Procter & Gamble Company\nSumit Virmani\, EVP and Global Chief Marketing Officer\, Infosys
URL:https://marketing.com.au/event/2024-ana-masters-of-marketing-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241021
DTEND;VALUE=DATE:20241024
DTSTAMP:20260420T192315
CREATED:20240114T084030Z
LAST-MODIFIED:20241006T014558Z
UID:26149-1729468800-1729727999@marketing.com.au
SUMMARY:Content Marketing World 2024
DESCRIPTION:Learn from 150+ expert speakers\, reinvigorate your strategies\, and get the tools to advance your future. \nNow in its 14th year\, Content Marketing World is produced by the Content Marketing Institute and brings together marketing leaders\, content creators\, communications experts\, agencies\, and creative professionals from around the world.
URL:https://marketing.com.au/event/content-marketing-world-2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241016
DTEND;VALUE=DATE:20241018
DTSTAMP:20260420T192315
CREATED:20240820T115536Z
LAST-MODIFIED:20241006T014558Z
UID:26491-1729036800-1729209599@marketing.com.au
SUMMARY:Guru 2024
DESCRIPTION:Welcome to an email marketing conference designed to help exceed your current strategies with actionable advice you can deploy same-day\, informed by a deep pool of real-time user data. The GURU Conference is designed to share the very latest digital trends\, email best practices and emerging tools you’ll need to step up your email marketing performance TODAY. Join us for two days of virtual sessions from industry experts that will take your email marketing programs to the next level.
URL:https://marketing.com.au/event/guru-2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,eCommerce,Online
ORGANIZER;CN="Guru":MAILTO:https://guruconference.com/#tracks
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241016
DTEND;VALUE=DATE:20241017
DTSTAMP:20260420T192315
CREATED:20240602T044043Z
LAST-MODIFIED:20241006T014558Z
UID:26392-1729036800-1729123199@marketing.com.au
SUMMARY:Global Digital Excellence Awards 2024
DESCRIPTION:Setting the benchmark in the digital industry\, the Global Digital Excellence Awards celebrate outstanding digital websites\, campaigns\, tools\, and teams from across the globe. The awards aren’t about the size of your campaign or agency\, they simply recognize and celebrate stand-out innovation and creativity. \nThe accolades are awarded for creative thinking in the production of websites\, innovative use of data and technical implementation across campaigns\, pioneering research tools\, game-changing technologies and teams who are developing to ensure growth and profitability. \nThe awards are judged by leading industry experts from around the world. Judging is ethical\, transparent\, and fair with all entrants receiving feedback on their submissions.
URL:https://marketing.com.au/event/global-digital-excellence-awards-2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,Online
END:VEVENT
END:VCALENDAR