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DTSTART;VALUE=DATE:20220509
DTEND;VALUE=DATE:20220513
DTSTAMP:20260424T052001
CREATED:20220414T050215Z
LAST-MODIFIED:20220425T054110Z
UID:21572-1652054400-1652399999@marketing.com.au
SUMMARY:Social Media Stratigies for First Responders
DESCRIPTION:If you’re a First Responder\, Command Staff\, or professional that manages your public safety agency’s social media channels\, this event is for you! \nWe bring over 10 years of experience in social media education. That means you can count on a vetted\, specially curated series of sessions and seasoned\, experienced speakers to tackle topics that have the biggest impact on your agency or department’s social media strategy. \n\n\n\n\n\nShare experiences and learn new social media strategies with your first response and public safety colleagues from around the globe — virtually! \n\n\n\n\n\n\nNetwork with agency peers from across the country. With professionals representing agencies large and small from all around the globe\, SMSsummit is your best resource for fresh social media ideas and community building strategies. \n\n\n\n\n\n\nGet all your social media questions answered through speaker Q&A\, live chat\, and discussions with other attendees. \n\n\n\n\n\n\nBe your team’s social media champion! We’ll help you build the foundations of a sustainable\, scalable social media policy that you can easily share with leadership and use to train and empower your team. \n\n\n\n\n\n\nLearn strategies and tips for tackling issues most important to first responders including social media and crisis communications\, humanizing staff\, improving agency reputation\, and building relationships with your community. \n\n\n\n\n\n\nAssess and audit your current social media initiatives. Leave with and results-focused initiatives you can immediately apply to your agency or department.
URL:https://marketing.com.au/event/social-media-stratigies-for-first-responders/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220509
DTEND;VALUE=DATE:20220513
DTSTAMP:20260424T052001
CREATED:20220402T115822Z
LAST-MODIFIED:20220425T054110Z
UID:21471-1652054400-1652399999@marketing.com.au
SUMMARY:Social Media Strategies Summit - Public Agencies & Government 2022
DESCRIPTION:If you’re a professional that manages your government or public agency’s social media channels\, this event is for you! We bring over 10 years of experience in social media education. That means you can count on a vetted\, specially curated series of sessions and seasoned\, experienced speakers to tackle topics that have the biggest impact on your agency or office’s social media strategy. \n\n\n\n\n\nShare experiences and learn new social media strategies with your government and public agency colleagues from around the globe — virtually! \n\n\n\n\n\n\nNetwork with government employee peers from across the country. SMSsummit is your best resource for fresh social media ideas and community building strategies. \n\n\n\n\n\n\nGet all your social media questions answered through speaker Q&A\, live chat\, and discussions with other attendees. \n\n\n\n\n\n\nBe your team’s social media champion! We’ll help you build the foundations of a sustainable\, scalable social media policy that empowers your team to serve your constituents best. \n\n\n\n\n\n\nLearn strategies and tips for tackling issues most important to government agencies including social media and crisis communications\, improving agency reputation\, and building relationships with your community. \n\n\n\n\n\n\nAssess and audit your current social media initiatives. Learn how to humanize your agency and build public trust in an era when transparency and authenticity is more important than ever.
URL:https://marketing.com.au/event/social-media-strategies-summit-public-agencies-government-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220505
DTEND;VALUE=DATE:20220507
DTSTAMP:20260424T052001
CREATED:20220414T045912Z
LAST-MODIFIED:20220425T054110Z
UID:21570-1651708800-1651881599@marketing.com.au
SUMMARY:Data Innovation Summit 2022
DESCRIPTION:The Data Innovation Summit is the largest and most influential annual Data and AI event in the Nordics and beyond\, bringing together the most innovative minds\, enterprise practitioners\, technology providers\, start-up innovators and academics\, working with Data Science\, Big Data\, ML\, AI\, Data Management\, Data Engineering\, IoT and Analytics\, in one place to discuss ways to accelerate AI driven Transformation throughout companies\, industries and public organisations. With over 200 Nordic and international speakers in this 7th edition\, spread across nine stages\, six workshop rooms\, 140 TIP session\, and plenty of learning and networking activities in the exhibition area\, the Data Innovation Summit is the place to be for all professionals and organisations working with utilisation of data and AI innovation for enhancing customer experience\, improve operational processes\, enable future sustainability\, reinventing business models\, or developing data-driven products and services.. \nWith over 1000 practical case studies presented on the past 6 editions and with new geo events in the MEA and the APAC region\, the event is a worldwide movement\, ushering the community of data\, analytics and AI practitioners across functions\, companies\, industries\, sectors\, countries and regions  to collaborate\, benchmark\, share and innovate.
URL:https://marketing.com.au/event/data-innovation-summit-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Data,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220504
DTEND;VALUE=DATE:20220507
DTSTAMP:20260424T052001
CREATED:20220402T115620Z
LAST-MODIFIED:20220425T054110Z
UID:21469-1651622400-1651881599@marketing.com.au
SUMMARY:EcomWorld 2022
DESCRIPTION:The entire ecommerce world is coming together online to share exclusive knowledge\, tactics and actionable strategies on how to build\, operate\, and scale profitable ecommerce businesses in 2022. \nThis isn’t your typical virtual conference. Ecom World is gathering the world’s most innovative founders\, trailblazing DTC brands\, and most successful Amazon Sellers for three days of masterclasses and networking – all from the comfort of your home. \nOur speakers are masters of their craft and are handpicked to share their proven blueprints to success. Join them and 30\,000+ attendees for 12+ tracks of in-depth speeches\, panels\, workshops & live Q&A sessions on 4-6 May. \nInterested in growing your brand\, increasing your sales and making 2022 your most profitable year yet? This event is for you.
URL:https://marketing.com.au/event/ecomworld-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,eCommerce,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220502
DTEND;VALUE=DATE:20220504
DTSTAMP:20260424T052001
CREATED:20220402T120215Z
LAST-MODIFIED:20220425T054110Z
UID:21473-1651449600-1651622399@marketing.com.au
SUMMARY:AdWorld 2022
DESCRIPTION:Join 50\,000+ of the world’s brightest minds in advertising to learn\, share secrets and connect online. \nFor two days on 2-3 May 2022\, Ad World will stream 10+ Digital Advertising Tracks\, consisting of hyper-focused speeches\, panels and live Q&A sessions to help take your business to the next level. \nThe all-in-one advertising event will bring you closer to leading marketers and brands than ever before from the comfort of your home. \nAn unparalleled lineup of Ad World leaders have come to share their secrets.\nThey will present actionable insights\, data-driven knowledge\, and innovative ideas from the online advertising industry.
URL:https://marketing.com.au/event/adworld-2022/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220427
DTEND;VALUE=DATE:20220428
DTSTAMP:20260424T052001
CREATED:20220306T054728Z
LAST-MODIFIED:20220425T054110Z
UID:21294-1651017600-1651103999@marketing.com.au
SUMMARY:Content Strategy & Copywriting Workshop
DESCRIPTION:Content strategy and copywriting are essential parts of Marketing in today’s business world. It’s more important than ever to have the copywriting skills to produce valuable and engaging content across several mediums which is on-brand\, cuts through the noise and engages your audience effectively. \nMarketing has evolved significantly in recent years which has changed the way we do business by altering our consumer’s behaviour and expectations. This is why your content must be relevant\, valuable and highly personalised to stay ahead of your industry and be successful. Copywriting is an essential skill to help your business unlock its full potential\, by producing video scripts\, blogs\, articles\, podcasts\, collateral\, website copy and EDMs\, all of which nurture and meet the needs of your audience. \nParticipants will gain foundational knowledge through this informative and collaborative session\, develop ideas for their own business\, share relevant experiences to take away\, and most importantly\, hone their skills to improve their copywriting and content strategy. \nKey learning outcomes \n\nExplore examples of what good copywriting is and why quality copywriting is a crucial element of an effective content marketing strategy.\nUnderstand the benefits of content marketing vs traditional marketing.\nImprove your copywriting for different types of content and channels to engage your audience.\nUnderstand who your customer is and learn how to create customer personas.\nLearn to manage budgets and calculate ROI on your content marketing campaigns.\nFoundations of content amplification on different channels including social media.
URL:https://marketing.com.au/event/content-strategy-copywriting-workshop-3/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220426
DTEND;VALUE=DATE:20220427
DTSTAMP:20260424T052001
CREATED:20220306T052848Z
LAST-MODIFIED:20220425T054110Z
UID:21279-1650931200-1651017599@marketing.com.au
SUMMARY:Data Analyst vs Data Scientist
DESCRIPTION:This session is part of GA’s International Women’s Day 2022 programming as well as our everyday support – a whole month of panel discussion events\, masterclasses\, and practical workshops to support and celebrate careers\, education\, and business ventures. We welcome all people identifying as women\, trans\, non-binary\, genderqueer folks\, and everyone who supports them. \nThinking about a new career? \nIf you are curious about a new career but don’t know what to choose between Data Analyst and Data Scientist\, this is for you! Join us for a discussion about what day-to-day life looks like in this in-demand Data field. \nBring your questions to our Data experts! They will give you insight into data roles\, help you understand what is needed to get there\, and\, just maybe\, inspire you to make a change. \nJoin us for insightful discussion online! \n\n\n\nTakeaways\n\n\nVarious career paths\nWhat’s the difference between Data Analyst vs Data Scientist\nTop skills needed to succeed and how to get them\nCompanies hiring in Data\nGood places to meet other data folks
URL:https://marketing.com.au/event/data-analyst-vs-data-scientist/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Data,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20220425T080000
DTEND;TZID=Australia/Melbourne:20220425T170000
DTSTAMP:20260424T052001
CREATED:20220425T030732Z
LAST-MODIFIED:20220425T054110Z
UID:21683-1650873600-1650906000@marketing.com.au
SUMMARY:Intro to Product Management
DESCRIPTION:Learn the keys to driving product success. \nStep into the world of product management with General Assembly. During our online introductory workshop\, explore how product managers use leadership and versatility to launch products people love. Touch on key tools and techniques for testing\, designing\, and improving products. Plus: \n\nDiscover the role and responsibilities of a product manager.\nSurvey today’s product management landscape and its career opportunities.\nWalk through the fundamentals of the product management process including storyboarding\, identifying risks and assumptions\, and more.\nApply what you’ve learned to design a basic minimum viable product (MVP). return
URL:https://marketing.com.au/event/intro-to-product-management/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220421
DTEND;VALUE=DATE:20220423
DTSTAMP:20260424T052001
CREATED:20220306T051950Z
LAST-MODIFIED:20220425T054111Z
UID:21277-1650499200-1650671999@marketing.com.au
SUMMARY:DigiMarCon At Home 2022
DESCRIPTION:DigiMarCon At Home 2022 Digital Marketing\, Media and Advertising Conference will take place April 21st to 22nd\, 2022\, Online; Live and On Demand.\n\nIt’s the one digital marketing event you can’t afford to miss! Whether your goal is to reinforce customer loyalty\, improve lead generation\, increase sales\, or drive stronger consumer engagement\, DigiMarCon At Home 2022’s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic\, expanding brand awareness\, improving customer service and gaining insight into today’s latest digital tools.
URL:https://marketing.com.au/event/digimarcon-at-home-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220421
DTEND;VALUE=DATE:20220422
DTSTAMP:20260424T052001
CREATED:20220306T054618Z
LAST-MODIFIED:20220425T054111Z
UID:21291-1650499200-1650585599@marketing.com.au
SUMMARY:E-mail Marketing Workshop
DESCRIPTION:The program’s focus will be to upskill marketing specialists in the discipline of email marketing strategy and management. Participants will gain a foundational knowledge through this informative and collaborative session\, share relevant experiences and most importantly\, hone their skills to improve their approach e-mail marketing. \nThe content is suitable for marketers\, event managers\, sales and business development\, and those in creative and design roles. \nThe format is accessible for those in entry level positions through to leadership roles. \nTopics Covered:\n\nEmail marketing fundamentals\nDeveloping an email marketing strategy\nPlanning email marketing campaigns\nLead generation methods\nBest practices for email marketing\nImprove the deliverability\, open rate and click through rates of emails\nSegmentation and personalisation\nHow to write subject lines that will solicit more opens\nUnderstand how to use data to optimise email performance\nHow and what to A/B test\nEmail marketing regulation\n\nKey Learnings:  \nThe workshop is a practical session using best practice for participants to learn how to plan\, create\, and evaluate effective\, ROI-driven e-mail marketing campaigns.
URL:https://marketing.com.au/event/e-mail-marketing-workshop-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Copywriting,Email marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220420
DTEND;VALUE=DATE:20220422
DTSTAMP:20260424T052001
CREATED:20220306T050814Z
LAST-MODIFIED:20220425T054111Z
UID:21268-1650412800-1650585599@marketing.com.au
SUMMARY:Digital Customer Experience Series - EUROPE
DESCRIPTION:Companies are witnessing a gradual shift in customer preferences. The initial days of the pandemic had forced both the companies and customers to adopt digital means of communication. Now is the time to put those strategies to test to understand the business impact of Digital Transformation. \nAlso\, now that the consumers have understood the importance of these changes\, companies need to strive hard to meet and exceed those expectations. The customer groups who were comfortable with the brick and mortar units in the high streets are to be provided with renewed hybrid experiences in the days to come. \nCustomer Experience Management (CXM) is fast becoming a critical differentiator in today’s hyper-connected\, sensitive\, and competitive European market. \nCustomer Experience encapsulates the entire lifecycle of your customers. There’s a sizeable business value in managing customer experiences effectively\, which correlates with revenue growth potential. \nTransforming the enterprise through customer experience means: \n\nIncreased customer engagement\, enhancing and augmenting sales while boosting reve-nue from existing customers as well as creating new sales channels by word of mouth.\nStrengthening brand fondness using technology to establish distinguished experiences.\nLower costs due to effective interaction with customers in real-time with consistent cus-tomer service.\nIncreasing customer retention and loyalty through cherished and memorable customer interactions.\nAligning the organisation to develop better products and services by successful quantifi-cation of customer feedback.\nOrganisations that bridge the gap between customer demand and what they are deliver-ing lead in customer experience and outperform the broader market by a substantial percentage.
URL:https://marketing.com.au/event/digital-customer-experience-series-europe/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220411
DTEND;VALUE=DATE:20220413
DTSTAMP:20260424T052001
CREATED:20220205T064251Z
LAST-MODIFIED:20220220T105603Z
UID:21112-1649635200-1649807999@marketing.com.au
SUMMARY:2022 Women Transforming Technology Conference "Elevate Joy"
DESCRIPTION:Women Transforming Technology (WT2) is a consortium of companies and organizations in industry\, academia\, and non-profit sectors committed to building a community and tackling issues that are top of mind for women in technology. Our goals are to inspire\, support\, and connect women in all areas and levels of technology in Silicon Valley and beyond. \nThe theme of this year’s conference is “Elevate Joy”. \nThe challenges of the past two years have impacted everyone in our community.  The theme of the 2022 Women Transforming Technology Conference is “Elevate Joy.”  Striving for joy is not about ignoring the difficulties of life  but instead reflects our determination to move from surviving to thriving. We ask our speakers to share their stories\, experiences and hacks in tech\, their careers and personal lives.  Let us find the excitement again for our work and our careers together. \nOur program this year will focus on: \n\nNew technologies that are creating the greatest positive impact and excitement in the world today.\nWays we are overcoming challenges and creating greater positive  opportunities and experiences for ourselves and our communities\, both personally and professionally.\n\nOver 5\,000 attendees will range from students to executives from industry\, academia and nonprofit organizations around the globe. \nThe conference is free for all attendees thanks to the generosity of our sponsors.
URL:https://marketing.com.au/event/2022-women-transforming-technology-conference-elevate-joy/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220408
DTEND;VALUE=DATE:20220409
DTSTAMP:20260424T052001
CREATED:20220306T054433Z
LAST-MODIFIED:20220425T054111Z
UID:21288-1649376000-1649462399@marketing.com.au
SUMMARY:Intro to SEO
DESCRIPTION:If you’re interested in driving targeted traffic to your website\, understanding Search Engine Optimization (SEO) is more important than ever! \nIn this free\, two-hour livestream\, you’ll learn basic strategies for creating an effective SEO campaign that improves your online visibility and brings potential customers to your company website. All in real time\, taught by an industry professional. \nCome learn the basics and gain the skills you need to drive traffic to your website!
URL:https://marketing.com.au/event/intro-to-seo/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,SEO
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220407
DTEND;VALUE=DATE:20220408
DTSTAMP:20260424T052001
CREATED:20220306T051118Z
LAST-MODIFIED:20220425T054111Z
UID:21270-1649289600-1649375999@marketing.com.au
SUMMARY:LocalU Advanced
DESCRIPTION:We are excited to offer access to our entire 9+ hour event recorded on April 7\, 2021!  You will view the following presentations in their entirety – including Q&A and more – just add to the cart above and you’ll be given instant access upon payment! \nThis training is available on demand.  Consume at your own pace\, rewind\, replay\, or just save for when you have a few minutes to spare.  Our intention is to leave this up and available to you for as long as possible. \n\nShades Of Grey: Controversial Local SEO Tactics that Drive Results\n\nColan Nielsen\, SterlingSky.ca\n\n\n\n\nSuccessful Local SEO for Hotels – A Model for Success when Google Restricts your Access\n\nTim Capper\, OnlineOwnership.com\n\n\n\n\nGMB/Spamfighting Q&A Panel\n\nTim Capper\, Colan Nielsen\, Tom Waddington & Joy Hawkins\n\n\n\n\nHow to Factor E-A-T into Your Local SEO Strategy\n\nLily Ray\, AmsiveDigital.com\n\n\n\n\nAn In-Depth Look at Local Services Ads and Upgraded GMB Profiles\n\nTom Waddington\, Wachae.com\n\n\n\n\nTable Stakes – Automation Storytelling for Local SEO\n\nNoah Learner\, TwoOctobers.com\n\n\n\n\nLocal SEO – The Proof is In The Pudding\n\n– Greg Gifford\, SearchLabDigital.com\n\n\n\n\nOffline to Online – Strategies to Make the Transition\n\nTrevor Grace\, Erin Jones\, Noah Learner\n\n\n\n\nGoogle Posts – Ranking\, Tactics & Strategy for Local Businesses\n\nJoy Hawkins\, SterlingSky.ca\n\n\nFinal Q&A
URL:https://marketing.com.au/event/localu-advanced/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220406
DTEND;VALUE=DATE:20220422
DTSTAMP:20260424T052001
CREATED:20220306T051737Z
LAST-MODIFIED:20220425T054111Z
UID:21275-1649203200-1650585599@marketing.com.au
SUMMARY:The B2B Marketing Conference 2022
DESCRIPTION:From strategies that stand the test of time to the latest and greatest tactics\, the #mpb2b program is jam-packed with inspiration and actionable insights to help you (and your team) succeed today… and into the future. \nPlus\, shenanigans! Because learning sticks when you’re also having fun. \nAnd with our signature Watch Party format\, you’ll have the opportunity to chat directly with speakers and fellow attendees. \nBut just because the session doors close\, doesn’t mean the learning and comradery is over. Because each paid ticket to the event also includes a full year of PRO membership\, with access to all of MarketingProfs’ Master Classes\, premium webinars\, courses\, and more. \n\n\n\n\n\nBy B2B Marketers. For B2B Marketers. \nFrom strategy to execution (and everything in between)\, B2B Forum is the conference for B2B Marketers looking to: \n\nHear from expert leaders\, authors\, and inspiring new voices\nGrow\nGet real\, actionable advice\nConnect with other B2B Marketers (and laugh a lot)\nGet up to some shenanigans
URL:https://marketing.com.au/event/the-b2b-marketing-conference-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,B2B,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220405
DTEND;VALUE=DATE:20220406
DTSTAMP:20260424T052001
CREATED:20220306T054321Z
LAST-MODIFIED:20220425T054111Z
UID:21285-1649116800-1649203199@marketing.com.au
SUMMARY:Intro to User Research
DESCRIPTION:Developing a deep understanding of users’ behavior\, needs\, and desires helps design teams solve well-defined problems. Without identifying these core problems and opportunities\, launching a product or service is simply a stab in the dark. That’s where user research comes in. \nIn this free\, two-hour livestream\, we’ll cover when and why to do user research\, look at different UX research types\, and review common research methods and mistakes. Then\, see how your new found user research skills apply to a real-world case study. All in real time\, taught by an industry professional. \nCome learn the basics and gain the skills you need to conduct meaningful user research!
URL:https://marketing.com.au/event/intro-to-user-research/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,UX
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220403
DTEND;VALUE=DATE:20220404
DTSTAMP:20260424T052001
CREATED:20220306T054207Z
LAST-MODIFIED:20220425T054111Z
UID:21282-1648944000-1649030399@marketing.com.au
SUMMARY:Getting Started with User Experience Design (UX)
DESCRIPTION:Discover how design shapes our online experiences. Step into the world of user experience design with General Assembly. During our introductory workshop\, explore the decision-making process that dictates how users interact with digital products and see why businesses of all stripes have put out the call for UX talent. Learn what the world of UX design encompasses and why it matters.
URL:https://marketing.com.au/event/getting-started-with-user-experience-design-ux/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,UX
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220329
DTEND;VALUE=DATE:20220401
DTSTAMP:20260424T052001
CREATED:20220205T071242Z
LAST-MODIFIED:20220220T105603Z
UID:21122-1648512000-1648771199@marketing.com.au
SUMMARY:Digital Marketing Europe 2022 Conference
DESCRIPTION:Introducing Digital Marketing Europe 2022 Conference\, a virtual 3-day experience including inspiring sessions and keynotes\, hands-on workshops\, networking opportunities and much more! It is an opportunity for global experts at any level to participate\, network\, and advance in their careers! \nWelcome to a 3-day marketers event full of global and local expertise\nOur event will feature over 40 speakers from all over the globe. We made sure you could interact with speakers and ask questions throughout the conference.
URL:https://marketing.com.au/event/digital-marketing-europe-2022-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220329
DTEND;VALUE=DATE:20220331
DTSTAMP:20260424T052001
CREATED:20220205T064900Z
LAST-MODIFIED:20220220T105603Z
UID:21115-1648512000-1648684799@marketing.com.au
SUMMARY:The MarTech Conference 2022
DESCRIPTION:100% free to attend. Available live and on-demand.\n\nJourney into 2022 armed with the tools\, technologies\, and tactics that will help you and your organization overcome critical marketing challenges: Attend MarTech\, online March 29-30\, 2022\, for FREE. \nAt MarTech\, you’ll unlock dozens of tactic-rich sessions led by real-world marketers and successful brands — and discover cutting-edge marketing technologies that save time\, streamline operations\, and boost profits. \nThe entire program is 100% free and 100% virtual — and all sessions and keynotes will be available both live and on-demand so you can train when it fits your schedule. \nRegistration is open! Click the button below to secure your free pass now… and keep scrolling for a preview of what this spring’s sessions will tackle…  \nThe customer has changed. We’ve all changed. Whether we’re talking about consumers\, SMB buyers\, or enterprise purchase teams… the old strategies to persuade someone to click on “Place Order” or sign on the dotted line have gotten tired. \nB2B buyers are reluctant to fill out forms\, very reluctant to spend time on video calls with sales reps. B2C buyers don’t want to scroll through endless catalog pages trying to find what they need or have to abandon their shopping cart when they discover the product will arrive too late or that the shipping cost is exorbitant. \nPeople who have a bad experience won’t come back — and part of the bad experience is treating them like customers rather than like people. Like people your brand is going to recognize when they arrive in an unexpected channel. Like people you want to have an ongoing relationship with rather than just transact business with. \nYes\, marketing technology can help you resolve identities\, understand their needs across multiple channels\, orchestrate a journey (never forgetting that the customer is now in charge of the journey) and deliver personalized experiences. But MarTech isn’t just technology. It’s about the strategies\, beliefs\, and attitudes that support its effective use. \nAcross the board\, we’re going to see smart businesses building communities\, expressing empathy with their customers’ values and trying to solve problems rather than just sell them a product or service. \nWe’re going to see the value of retention\, especially in an experience-driven\, subscription economy. And we’re going to learn that customers are for life\, not just for Christmas. \nExplore these essential themes\, the challenges and opportunities they present modern marketers\, and the marketing technologies that can help you achieve your organizational goals online at MarTech\, March 29-30\, 2022\, for free. \nRegistration will be open soon… complete the form at the top of this page and we’ll keep you posted.
URL:https://marketing.com.au/event/the-martech-conference-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,SEO,Social Media,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220316
DTEND;VALUE=DATE:20220319
DTSTAMP:20260424T052001
CREATED:20220205T065630Z
LAST-MODIFIED:20220220T105604Z
UID:21117-1647388800-1647647999@marketing.com.au
SUMMARY:CMO Digital Summit 2022
DESCRIPTION:CMOs are facing a barrage of new challenges around acquisition and loyalty due to evolving customer behaviours and the accelerating shift towards e-commerce due to the pandemic. \nSense check your approach with likeminded industry experts\, sharing insight on business-critical challenges and disruptive technology and drive your industry forward collaboratively. \n\n\n\n\n70 Attendees\n100% Senior Executives\n9 Hrs Industry Insights\n\n\n\n\nConnect with 70+ senior Marketing leaders for a curated agenda focused on tackling your current business critical challenges and driving industry forward. \nOur summits are designed to help you: \n\n\nBuild new connections with likeminded senior leaders\nStay current with emerging business trends\nUnderstand the impact new technology can make\nDe-risk new projects by gaining a broad range of insights\nAccelerate key projects through meaningful new partnerships\nDownloadable and actionable takeaways
URL:https://marketing.com.au/event/cmo-digital-summit-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220315
DTEND;VALUE=DATE:20220318
DTSTAMP:20260424T052001
CREATED:20220205T070419Z
LAST-MODIFIED:20220220T105604Z
UID:21120-1647302400-1647561599@marketing.com.au
SUMMARY:Adobe Summit — The Digital Experience Conference
DESCRIPTION:Join a community of Experience Makers from around the world to learn\, be inspired\, and make connections that will empower you to create better\, more personalized customer experiences. \n\nLearn how top brands from around the world create loyal customers through exceptional experiences.\nGain and amplify skills from more than 200 sessions and training workshops.\nDiscover Adobe’s current strategy\, vision for the future\, and new product capabilities.\nMake solid connections and build your network with other Experience Makers.\nExplore how to make the most of your Adobe Experience Cloud investment.\n\n  \nMeet innovators across industries and roles.\n\n\nAdvertisers\nAnalysts\nContent managers\nData scientists\nDesigners\nDevelopers\nDigital marketers\nEcommerce professionals\nEmail managers\nIT executives\nIT managers\nIT professionals\nMarketing executives\nRetailers\nProject managers\nPublishers\nSales professionals\nSocial marketers\n\nFind your path to knowledge. \n\nAnalytics for Customer Journeys\nB2B Marketing\nCollaborative Work Management\nContent Management for Personalized Experiences\nOmnichannel Marketing and Optimization\nCustomer Data Management\nDigital Commerce\nDeveloper Ecosystem\nPersonalization at Scale\nTrends and Inspiration
URL:https://marketing.com.au/event/adobe-summit-the-digital-experience-conference-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Data,Design,Digital Marketing,eCommerce,Email marketing,Graphic Design,Online,UX,Video,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220309
DTEND;VALUE=DATE:20220311
DTSTAMP:20260424T052001
CREATED:20220220T103731Z
LAST-MODIFIED:20220220T105604Z
UID:21183-1646784000-1646956799@marketing.com.au
SUMMARY:Digital Marketing Summit
DESCRIPTION:Digital Marketing leaders are facing a barrage of new challenges around acquisition\, retention\, and loyalty due to evolving customer behaviours and the accelerating shift towards e-commerce due to the pandemic. \nSense check your approach with likeminded industry experts\, sharing insight on business-critical challenges and disruptive technology and drive your industry forward collaboratively. \nConnect with 70+ senior Marketing leaders for a curated agenda focused on tackling your current business critical challenges and driving industry forward. \n 
URL:https://marketing.com.au/event/digital-marketing-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220302
DTEND;VALUE=DATE:20220306
DTSTAMP:20260424T052001
CREATED:20220220T105442Z
LAST-MODIFIED:20220220T105604Z
UID:21193-1646179200-1646524799@marketing.com.au
SUMMARY:Women In Publishing
DESCRIPTION:The biggest virtual event for women in the publishing industry! \nOver 40 workshops for Nonfiction/General\, Fiction\, and Children’s book authors! \nThis event is for: authors\, editors\, publishers\, marketers. Culminating on International Women’s Day\, we celebrate\, empower\, encourage\, and support women writers and professionals in the publishing industry. \n4 days: \n\nDay 1: Writing Craft\nDay 2: Editing\, production\, routes to publishing\nDay 3: Marketing Extravaganza!\nDay 4: Tools for business growth!\n\nNetworking\, connection\, publishers\, agents\, experts! We’ve got you covered!
URL:https://marketing.com.au/event/women-in-publishing/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220222
DTEND;VALUE=DATE:20220224
DTSTAMP:20260424T052001
CREATED:20220108T011619Z
LAST-MODIFIED:20220125T072032Z
UID:20961-1645488000-1645660799@marketing.com.au
SUMMARY:7th Annual Digital Marketing For Financial Services West Summit
DESCRIPTION:The only event series dedicated to digital marketing trends and technology relevant to the financial services industry. \n\nThe 7th Annual DMFS West Summit brings together financial services VPs\, Directors and CMOs from across the North American West. Secure your spot today and: \n\nDrill down into changing customer expectations with mission-driven marketing.\nCapitalize on the wealth of available data to increase ROI and seize growth opportunities.\nImprove efficiency and effectiveness with a digital marketing OSR (Operational System of Record).\nLeave with best practices from 30+ senior FinServ marketers.\n\nCollaborate with digital marketing champions from award-winning organizations\, like U.S. Bank\,Prudential Financial\, BMO\, Tangerine Bank\, Mutual Credit Union\, First Command Financial Services and many more! \n\nSOURCE ACTIONABLE DIGITAL MARKETING STRATEGIES\n\n\nEnsure your social media marketing is relevant and resonant using proven tips and techniques from experts at Vancity\, Prudential and BMO.\nTake away proven strategies from leading neo bank Ally and other financial disruptors to capitalize on digital opportunities of the future\, including gamification and the metaverse.\nDiscover how TD Bank is achieving greater impact by building content that is genuinely beautiful and compelling.\nDevelop a blueprint to secure buy-in for marketing as an investment\, not a cost\, with the help of Tangerine Bank’s CMO.\nConsult our executive panel to learn how high impact mission-driven marketing is attracting new customers and increasing loyalty.
URL:https://marketing.com.au/event/7th-annual-digital-marketing-for-financial-services-west-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20220126T080000
DTEND;TZID=Australia/Melbourne:20220128T170000
DTSTAMP:20260424T052001
CREATED:20211202T034117Z
LAST-MODIFIED:20211204T072948Z
UID:20739-1643184000-1643389200@marketing.com.au
SUMMARY:#WICxAnnualSummit 2022
DESCRIPTION:The premier event for purpose-driven entrepreneurs and leaders building gender equity in the tech industry while celebrating the tremendous impact of their “collective influence” \n\n\n\nNow\, more than ever\, the powerful voices of our community are blazing the path for innovative solutions in AI\, gender inclusivity\, job creation\, economic access\, workforce transformation\, sustainability and entrepreneurial excellence. Like constellations that act as eternal beacons in the night sky\, we are lighting up the world with leaders who continue to inspire\, empower and transform change-makers that are igniting a billion-dollar economic opportunity for women.
URL:https://marketing.com.au/event/wicxannualsummit-2022/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220125
DTEND;VALUE=DATE:20220127
DTSTAMP:20260424T052001
CREATED:20211202T034251Z
LAST-MODIFIED:20211204T072949Z
UID:20741-1643068800-1643241599@marketing.com.au
SUMMARY:CMO Summit 2022
DESCRIPTION:Join us at the Digiday Media CMO Summit this January where we will bring together a select group of marketing leaders in media\, advertising and retail to discuss the behavioral trends that they are counting on to find opportunities. Over two days\, industry leaders will share tips — from how they’re navigating new trends such as a surge in OOH advertising to ever-evolving challenges in brand safety — and best practices. \n 
URL:https://marketing.com.au/event/cmo-summit-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Management,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20220119T210000
DTEND;TZID=Australia/Melbourne:20220119T223000
DTSTAMP:20260424T052001
CREATED:20211204T061442Z
LAST-MODIFIED:20211204T072951Z
UID:20760-1642626000-1642631400@marketing.com.au
SUMMARY:Email marketing where to start?
DESCRIPTION:Overlooked email marketing as an overused or out moded form of marketing and communications? Glued have specifically written this workshop to encourage those just starting out on their email marketing journey. During the lockdown we recognised that this Cinderella discipline was coming into its own. \nRob Harrison and David Wilson of Glued will take you through some of the key facts and figures about the effectiveness of email marketing. \nThey will also cover: key tips on list purchase; reviews of the main platforms; fitting email marketing into your sales process; creating\, running and monitoring campaigns. Peppered into this learning will be interactive exercises on: how to profile a target email marketing list; writing engaging subject and head lines; and\, selecting imagery that helps you say more than the sum of the parts. \n 
URL:https://marketing.com.au/event/email-marketing-where-to-start/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Email marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20220119T123000
DTEND;TZID=Australia/Melbourne:20220119T160000
DTSTAMP:20260424T052001
CREATED:20211204T060743Z
LAST-MODIFIED:20211204T072950Z
UID:20756-1642595400-1642608000@marketing.com.au
SUMMARY:Content Strategy & Copywriting Workshop
DESCRIPTION:Content strategy and copywriting are essential parts of Marketing in today’s business world. It’s more important than ever to have the copywriting skills to produce valuable and engaging content across several mediums which is on-brand\, cuts through the noise and engages your audience effectively. \nMarketing has evolved significantly in recent years which has changed the way we do business by altering our consumer’s behaviour and expectations. This is why your content must be relevant\, valuable and highly personalised to stay ahead of your industry and be successful. Copywriting is an essential skill to help your business unlock its full potential\, by producing video scripts\, blogs\, articles\, podcasts\, collateral\, website copy and EDMs\, all of which nurture and meet the needs of your audience. \nParticipants will gain foundational knowledge through this informative and collaborative session\, develop ideas for their own business\, share relevant experiences to take away\, and most importantly\, hone their skills to improve their copywriting and content strategy. \nKey learning outcomes \n\nExplore examples of what good copywriting is and why quality copywriting is a crucial element of an effective content marketing strategy.\nUnderstand the benefits of content marketing vs traditional marketing.\nImprove your copywriting for different types of content and channels to engage your audience.\nUnderstand who your customer is and learn how to create customer personas.\nLearn to manage budgets and calculate ROI on your content marketing campaigns.\nFoundations of content amplification on different channels including social media.
URL:https://marketing.com.au/event/content-strategy-copywriting-workshop-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20220106T130000
DTEND;TZID=Australia/Melbourne:20220106T140000
DTSTAMP:20260424T052001
CREATED:20211202T034434Z
LAST-MODIFIED:20211204T072949Z
UID:20743-1641474000-1641477600@marketing.com.au
SUMMARY:2022's Hottest Businesses\, Markets & Trends
DESCRIPTION:Will 2022 be a year of recovery or discovery? Or perhaps a bit of both? The start of a new year is the perfect time for small business owners and startups to learn the newest business trends and startup ideas. \nAnd while we’re still facing a lot of unknowns in 2022\, there are some things we do know. Join this timely webinar\, presented by small business expert and best-selling author Rieva Lesonsky\, where you’ll learn about the breakthrough small business ideas and industries that excite consumers. \nYou’ll find out about America’s changing demographics\, attitudes\, and consumer behaviors\, and how your small business can best adapt and address them\, such as: \n\nThe industries that are booming right now and how small business owners and retailers can take advantage\nWhich consumer behaviors have shifted\, and how you can reach those customers\nHow to pivot your small business to address those changing consumer demands\nAmerica’s changing demographics and what that means to small businesses\nThe changes small retailers must make to survive\n\nWhether you’re a startup entrepreneur or have owned your business for years\, you’ll want to learn how you can start your journey to recovery—and discovery in 2022.
URL:https://marketing.com.au/event/2022s-hottest-businesses-markets-trends/
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20220106T110000
DTEND;TZID=Australia/Melbourne:20220106T120000
DTSTAMP:20260424T052001
CREATED:20211202T034612Z
LAST-MODIFIED:20211204T072954Z
UID:20745-1641466800-1641470400@marketing.com.au
SUMMARY:The Gartner Top Marketing Predictions for 2022 and Beyond
DESCRIPTION:The world remains torn between a desire for a prior sense of normalcy and a recognition that many of the changes we’ve experienced are permanent. A new equilibrium for marketing remains elusive. Economic and social upheaval continue to reshape the lives of customers and employees\, disrupt supply chains and put new demands on businesses and brands and the landscape in which we operate. Join this complimentary webinar as Gartner experts reveal the future of marketing based on a present filled with tension and uncertainty. \nDiscussion Topics:\n\nUncover the top predictions for the future of marketing\nUnderstand the implications for CMOs and marketing leaders\nActions you should take to prepare for the future
URL:https://marketing.com.au/event/the-gartner-top-marketing-predictions-for-2022-and-beyond/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Online
END:VEVENT
END:VCALENDAR