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SUMMARY:Digital Fundraising – Next Level
DESCRIPTION:Writing copy for digital fundraising is very different to direct mail. Learn smart tactics to advance your digital fundraising copy skills. \n\n\nOnce you’ve got the basics of copywriting for digital\, this free 30-minute webinar will help you reach the next level. \nLearn the important differences you need to master when writing for digital appeals rather than direct mail – and tips to convince donors to open\, read and respond to your online appeals. \nWe’ll also discuss how to take your DM packs online\, including smart tactics for repurposing content across multiple channels to boost your engagement with a digital audience. \nAbout heart for causes\nheart for causes is a team of strategists\, wordsmiths\, and fundraising specialists with passion and heart for the causes we support. \nPresenter Dominique Antarakis is CEO and head of content strategy at heart for causes. She has more than 23 years’ experience as a journalist and copywriter and is one of Australia’s most successful fundraising copywriters.
URL:https://marketing.com.au/event/digital-fundraising-next-level/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Copywriting,Digital Marketing,Online
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