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DTSTART;VALUE=DATE:20210413
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UID:18185-1618272000-1618358399@marketing.com.au
SUMMARY:SMX Create: Content & Copy Training For Search Marketers
DESCRIPTION:“Great content” yields top results\, whether in organic rankings or paid search ROI… at least according to the search engines. SMX Create explores how great content and ad copy are developed and implemented\, all in the service of driving awareness\, traffic\, conversions\, and sales. \nAttend this exclusive edition of SMX for a deep dive on content strategy\, ad copywriting\, landing page optimization\, A/B testing\, and writing for intent\, among other crucial topics. You’ll also look at how recent changes such as passage-based indexing are affecting how search marketers approach content. \nContent makes or breaks search marketing performance. SMX Create delivers the most effective tactics from the expert marketers who are pioneering them. \nAgenda\nAfter attending SMX Create\, you’ll be able to… \n\nDevelop and execute a successful content strategy\nCraft compelling ad copy\nOptimize your landing pages\nIdentify winning ad copy through A/B testing\nNavigate recent industry changes that directly impact the value of content\n\nAll sessions will be available for viewing live or on-demand\, so you can train at your convenience.
URL:https://marketing.com.au/event/smx-create-content-copy-training-for-search-marketers/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Online
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