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DTSTART;VALUE=DATE:20201110
DTEND;VALUE=DATE:20201127
DTSTAMP:20260413T011335
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LAST-MODIFIED:20201010T112002Z
UID:16425-1604966400-1606435199@marketing.com.au
SUMMARY:Digital Marketing Asia
DESCRIPTION:Since 2013\, Digital Marketing Asia has been pivotal in uniting the digital marketing industry\, from the most senior leaders to innovative thinkers\, to celebrate\, share and drive marketing innovation. \nThis year\, we will focus on how brands can tackle digital marketing challenges brought by COVID-19 through data and technology that can bring the global economy out from recession. We will cover the most pressing discussion points for the digital marketing industry alongside championing the resilience and collaboration with data and technology being shown during these unprecedented times. \nBy attending Digital Marketing Asia\, you will be joining a community of trailblazers\, thought leaders and industry experts pushing the bounds of marketing and technology. This event is where you can access research-backed sessions\, get expert advice on specific challenges and interact with peers — all in one place. \nWe’ll take you on a three weeks journey of in-depth learning into the realm of digital enablement. Explore ways in which you could unlock success in digital transformation\, convert numbers into insights and translate insights into various digital platforms and channels. At the end of Digital Marketing Asia 2020\, you will walk away with a robust understanding of the digital age of marketing. \n\n\n\n\nBenefits of Attending\n\n\n\n\n\n\n\n\n\nStrategic advice and insights\nMeet with our global expert speakers to learn about the latest strategic trends and explore how these insights can be applied to achieve your mission-critical priorities during and post COVID-19.\n\n\n\n\n\n\n\n\nProven case studies and powerful panels\nAll our speakers will be giving practical advice on real problems\, using their businesses as case studies for you to learn from. There will also be thought-provoking panels and debates that spark discussions and the exchange of ideas.\n\n\n\n\n\n\n\n\n\n\nThought leadership\nGet inspired by visionary leaders who have unique perspectives on business\, technology and life\, and how to align strategic initiatives to business goals in your marketing plans.\n\n\n\n\n\n\n\n\nTechnology solutions\nTry out game-changing technologies in one place — and discover solutions that will amplify your marketing efforts and drive business growth.\n\n\n\n\n\n\n\n\nPeer community\nExpand opportunities through global networking and discover answers to shared challenges on managing the transition from short-term business survival to long-term success post-COVID-19.
URL:https://marketing.com.au/event/digital-marketing-asia/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201110T080000
DTEND;TZID=Australia/Melbourne:20201119T170000
DTSTAMP:20260413T011335
CREATED:20201010T224112Z
LAST-MODIFIED:20210118T073335Z
UID:17212-1604995200-1605805200@marketing.com.au
SUMMARY:Digital Summit 2020
DESCRIPTION:Join us at Digital Summit 2020. Be part of the community and get ready for a transformation experience across government. Adapt. Engage. Deliver. \nThis year\, join the transformation conversation from the comfort of your own screen. We have designed our program to provide you an in-person experience\, online. \nCan’t make it? Register and you can play it back on-demand for 12 months after the Digital Summit. \nAdapt\nAdapt to and navigate change in your workplace. Our speakers\, presenters and workshop facilitators are driving real change and transformation in their organisations to adapt to our changing world. \nEngage\nEngage with and learn from our speakers and your peers. Challenge how you think and explore new ways to understand user needs and build solutions. \nDeliver\nDeliver solutions to real users. Build networks and develop practical actions and plans. Get insights into how some of the biggest organisations are delivering digital transformation\, from success stories to valuable failures. \n\n\n\n\n\n\n\n4 days – 4 themes\n\nDisruption and Change – Day 1\, Tuesday 10 November\nHuman-centred Services – Day 2\, Thursday 12 November\nLeadership and People – Day 3\, Tuesday 17 November\nTechnology and Data – Day 4\, Thursday 19 November\n\n\n\nGovernment keynotes\n\nThe Hon Stuart Robert MP – Disruption and Change\nRebecca Skinner – Human-Centred Services\nPeter Woolcott AO – Leadership and People\nRandall Brugeaud – Technology and Data
URL:https://marketing.com.au/event/digital-summit-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201117
DTEND;VALUE=DATE:20201118
DTSTAMP:20260413T011335
CREATED:20201010T094454Z
LAST-MODIFIED:20201010T112001Z
UID:17175-1605571200-1605657599@marketing.com.au
SUMMARY:Negotiating with Advertising Agencies
DESCRIPTION:Keri Bruce and Jillian Petrera from Reed Smith will lead you through best practices and key issues to keep in mind when negotiating your agency agreements. \nSpeaker(s)\n\nKeri Bruce\nPartner\nReed Smith LLP \nJillian Petrera\nAssociate\nReed Smith LLP
URL:https://marketing.com.au/event/negotiating-with-advertising-agencies/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201117
DTEND;VALUE=DATE:20201120
DTSTAMP:20260413T011335
CREATED:20200804T101930Z
LAST-MODIFIED:20201010T112001Z
UID:16358-1605571200-1605830399@marketing.com.au
SUMMARY:DigiMarCon Latin America 2020 Online
DESCRIPTION:Do you want to be successful in digital marketing? Then you shouldn’t miss DigiMarCon Latin America 2020!\nDigiMarCon Latin America 2020 is your chance to …\n\n\nHear from some of the most audacious and thought provoking speakers in the digital marketing\, media and advertising industry.\nGain insight into emerging strategies\, the latest innovative technologies\, and best practices to move your business to the next level.\nNetwork with thought leaders\, collaborate with your peers and build your professional network.\n\n\n\nDigiMarCon Latin America 2020 Digital Marketing\, Media and Advertising Conference will take place November 17th to 19th\, 2020\, Online; Live and On Demand. It is the largest Digital Marketing Event in Latin America and will be attended by thousands of Digital Marketing Professionals.\n\nIt’s the one digital marketing event you can’t afford to miss! Whether your goal is to reinforce customer loyalty\, improve lead generation\, increase sales\, or drive stronger consumer engagement\, DigiMarCon Latin America 2020’s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic\, expanding brand awareness\, improving customer service and gaining insight into today’s latest digital tools.\nThis year’s edition will feature topics such as:\n\n\nDigital Strategy\nWeb Experience Management\nUsability / Design\nMobile Marketing & Retargeting\nCustomer Engagement\nUser Acquisition\nSocial Media Marketing\nTargeting & Optimization\nVideo Marketing\nData Science & Big Data\nWeb Analytics & A/B Testing\nEmail Marketing\nContent Marketing\nConversion Rate Optimization\nSearch Engine Optimization\nPaid Search Marketing\nGeo-Targeting\nPredictive Analysis & Attribution\nGrowth Hacking\nConversion Rate Optimization\nGrowth Marketing Tools\nMarketing & Sales Automation\nSustainable Growth Strategies\nProgrammatic Advertising
URL:https://marketing.com.au/event/digimarcon-latin-america-2020-online/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Data,Digital Marketing,Email marketing,Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201117T080000
DTEND;TZID=Australia/Melbourne:20201118T170000
DTSTAMP:20260413T011335
CREATED:20201010T105724Z
LAST-MODIFIED:20201010T112001Z
UID:17197-1605600000-1605718800@marketing.com.au
SUMMARY:Digital Marketing for Financial Services Summit
DESCRIPTION:NETWORK WITH INDUSTRY LEADERS AND TRANSFORM YOUR MARKETING STRATEGY!\n\nThe 7th Annual Digital Marketing for Financial Services Summit New York is the only virtual event for marketers in financial services to connect with hundreds of like-minded peers to discuss marketing innovation\, automation\, and ROI optimization. \nHear from leading speakers from award-winning companies including Wells Fargo\, Charles Schwab\, BMO\, Bank of America\, Liberty Mutual\, PGMI Investments and many more! \nTake advantage of this virtual interactive environment to join thought leaders\, experts and professionals from across the world to share best practices and upgrade your digital marketing strategy. \n\nNORTH AMERICA’S DIGITAL MARKETING FINANCIAL SERVICES LEADERS\n\nDiscover how the visionaries and leaders behind the world’s most iconic financial services brands are constantly innovating to stay ahead of the curve\, with crucial insights to maximize digital ROI and drive brand engagement. Learn how to implement proven strategies thanks to challenging case studies and exclusive panel discussions. Meet with 40+ senior digital marketing leaders and benchmark your marketing plans against them. \n 
URL:https://marketing.com.au/event/digital-marketing-for-financial-services-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201117T080000
DTEND;TZID=Australia/Melbourne:20201119T170000
DTSTAMP:20260413T011335
CREATED:20201010T111155Z
LAST-MODIFIED:20201010T112001Z
UID:17203-1605600000-1605805200@marketing.com.au
SUMMARY:Digital Summit At Home
DESCRIPTION:Join us for this 3-day\, fully interactive online event with awesome learning and networking opportunities brought right to your living room\, office or wherever you choose to join. \n\n\nMore than 30 practical sessions over 3 days! Topics include:\n\n\n\n\n\n\n\n\nThis is Marketing: A live Q&A with Seth Godin\nWho’s Looking at You: Effective Social Media Reporting to Better Understand Your Audience\nDon’t (Blindly) Follow the Data: How to Focus on Your Mission for Long-Term Success\nContent Promotion Tactics for Links\, Leads and Likes\nMarketing to the CFO: The Way Back to Value for Marketers\n#BrandTwitter: Become Worth Following on Twitter\nSocial Media & The Age Of Uncertainty\nHow to Go From a Regular Brand YouTuber to a COOL Brand YouTuber\nAdvanced Email Marketing: Tactics to Build Robust Email Programs\nThe Domino Effect and the Billion-Dollar Differentiator: Create & Activate Your Owned Audience
URL:https://marketing.com.au/event/digital-summit-at-home-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201117T080000
DTEND;TZID=Australia/Melbourne:20201120T170000
DTSTAMP:20260413T011335
CREATED:20201010T110642Z
LAST-MODIFIED:20201010T112001Z
UID:17201-1605600000-1605891600@marketing.com.au
SUMMARY:Grow your influence
DESCRIPTION:Embrace new thinking\n\nInfluencer marketing has become one of the fastest-growing areas of e-commerce. We’re here to dispel any misconceptions and ensure your next campaign delivers impressive results. \nWe’ll help you to strategically embrace creators with integrated and profitable influencer marketing campaigns. Split over four afternoons\, our carefully curated agenda will guarantee you walk away feeling educated and inspired. \n\n\n\n\n6-minute shorts and interactive sessions\n\nChoose from over 30 hours of content that has been expertly programmed with you in mind. With new six-minute shorts (yes\, just six)\, panel discussions\, interactive masterclasses\, and a handful of solo presentations\, you’ll soon have your calendar crammed. \nShow content will broadcast in the late afternoon from 2pm GMT. Whether you’re based in the UK\, South Africa or USA\, you’ll be able to participate. \nAll sessions will have an experienced\, industry figurehead as MC and there will be a live Q&A. \n\n\n\n\nInteractive masterclasses: solve your challenges\n\nChoose from a number of interactive masterclasses that aim to tackle challenges that brands and retailers have either on a local or global level whilst navigating the influencer marketing channel. \nAlthough seats will be limited\, our trusty journalists will be providing a digest of the discussion\, challenges and outcomes for publication on Talking Influence.
URL:https://marketing.com.au/event/grow-your-influence/
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201117T100000
DTEND;TZID=Australia/Melbourne:20201117T110000
DTSTAMP:20260413T011335
CREATED:20201010T092527Z
LAST-MODIFIED:20201017T043442Z
UID:17166-1605607200-1605610800@marketing.com.au
SUMMARY:Educational webinar: Converting visitors to leads
DESCRIPTION:On 17th November\, Zoho’s hosting a free\, educational webinar on how to convert website visitors to leads. You’ll learn best practices for optimizing webforms and CTAs in order to maximize the number of visitor conversions on your site. Join to get a better understanding of various business topics and learn how to run your business more efficiently. This webinar series on website basics is strictly educational and the topics change every week. \nWhy attend: \n\nLearn easy to-replicate\, step-by-step processes to optimize webforms and CTAs.\nLearn basics and best practices for using website analytics to increase conversion rates.\nAsk questions and receive answers in real-time.
URL:https://marketing.com.au/event/educational-webinar-converting-visitors-to-leads/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Marketing,Online
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