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DTSTART;VALUE=DATE:20201110
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UID:16425-1604966400-1606435199@marketing.com.au
SUMMARY:Digital Marketing Asia
DESCRIPTION:Since 2013\, Digital Marketing Asia has been pivotal in uniting the digital marketing industry\, from the most senior leaders to innovative thinkers\, to celebrate\, share and drive marketing innovation. \nThis year\, we will focus on how brands can tackle digital marketing challenges brought by COVID-19 through data and technology that can bring the global economy out from recession. We will cover the most pressing discussion points for the digital marketing industry alongside championing the resilience and collaboration with data and technology being shown during these unprecedented times. \nBy attending Digital Marketing Asia\, you will be joining a community of trailblazers\, thought leaders and industry experts pushing the bounds of marketing and technology. This event is where you can access research-backed sessions\, get expert advice on specific challenges and interact with peers — all in one place. \nWe’ll take you on a three weeks journey of in-depth learning into the realm of digital enablement. Explore ways in which you could unlock success in digital transformation\, convert numbers into insights and translate insights into various digital platforms and channels. At the end of Digital Marketing Asia 2020\, you will walk away with a robust understanding of the digital age of marketing. \n\n\n\n\nBenefits of Attending\n\n\n\n\n\n\n\n\n\nStrategic advice and insights\nMeet with our global expert speakers to learn about the latest strategic trends and explore how these insights can be applied to achieve your mission-critical priorities during and post COVID-19.\n\n\n\n\n\n\n\n\nProven case studies and powerful panels\nAll our speakers will be giving practical advice on real problems\, using their businesses as case studies for you to learn from. There will also be thought-provoking panels and debates that spark discussions and the exchange of ideas.\n\n\n\n\n\n\n\n\n\n\nThought leadership\nGet inspired by visionary leaders who have unique perspectives on business\, technology and life\, and how to align strategic initiatives to business goals in your marketing plans.\n\n\n\n\n\n\n\n\nTechnology solutions\nTry out game-changing technologies in one place — and discover solutions that will amplify your marketing efforts and drive business growth.\n\n\n\n\n\n\n\n\nPeer community\nExpand opportunities through global networking and discover answers to shared challenges on managing the transition from short-term business survival to long-term success post-COVID-19.
URL:https://marketing.com.au/event/digital-marketing-asia/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online
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DTSTART;TZID=Australia/Melbourne:20201110T080000
DTEND;TZID=Australia/Melbourne:20201119T170000
DTSTAMP:20260413T011322
CREATED:20201010T224112Z
LAST-MODIFIED:20210118T073335Z
UID:17212-1604995200-1605805200@marketing.com.au
SUMMARY:Digital Summit 2020
DESCRIPTION:Join us at Digital Summit 2020. Be part of the community and get ready for a transformation experience across government. Adapt. Engage. Deliver. \nThis year\, join the transformation conversation from the comfort of your own screen. We have designed our program to provide you an in-person experience\, online. \nCan’t make it? Register and you can play it back on-demand for 12 months after the Digital Summit. \nAdapt\nAdapt to and navigate change in your workplace. Our speakers\, presenters and workshop facilitators are driving real change and transformation in their organisations to adapt to our changing world. \nEngage\nEngage with and learn from our speakers and your peers. Challenge how you think and explore new ways to understand user needs and build solutions. \nDeliver\nDeliver solutions to real users. Build networks and develop practical actions and plans. Get insights into how some of the biggest organisations are delivering digital transformation\, from success stories to valuable failures. \n\n\n\n\n\n\n\n4 days – 4 themes\n\nDisruption and Change – Day 1\, Tuesday 10 November\nHuman-centred Services – Day 2\, Thursday 12 November\nLeadership and People – Day 3\, Tuesday 17 November\nTechnology and Data – Day 4\, Thursday 19 November\n\n\n\nGovernment keynotes\n\nThe Hon Stuart Robert MP – Disruption and Change\nRebecca Skinner – Human-Centred Services\nPeter Woolcott AO – Leadership and People\nRandall Brugeaud – Technology and Data
URL:https://marketing.com.au/event/digital-summit-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201111T080000
DTEND;TZID=Australia/Melbourne:20201112T170000
DTSTAMP:20260413T011322
CREATED:20201010T105045Z
LAST-MODIFIED:20201010T112002Z
UID:17193-1605081600-1605200400@marketing.com.au
SUMMARY:24hr Virtual Global Ecommerce Summit
DESCRIPTION:eCommerce across the globe has significantly spiked due to the COVID-19 pandemic. \nThere has been a massive change to the types of goods that are being bought due to social distancing with many consumers focusing on buying\nessential goods. \nDuring this 24hr virtual summit\, we will be focusing on the key trends in the eCommerce industry and methods to overcome the challenges brought on\nby COVID-19. \nWe will be exploring the eCommerce trends in the following regions: \n\nAsia Pacific: Where cross border trade has increased\, but now might have to be reassessed during the time of COVID\nMiddle East: We will explore how to keep the momentum for these retailers\, since the adoption of online shopping has spiked due to COVID-19\nEurope: Where there have been supplying chain challenges due to borders that are closed\nLATAM and Caribbean: This region has also been experiencing exponential growth\, but how will they manage product shortages?\nNorth America: Here there has also been an increase in eCommerce sales\, but there has been an increase in fraud that cannot be ignored\n\nGlobally the rate of eCommerce has increased\, we will explore the supply chain and stock issues that some markets are facing due to borders being\nclosed\, and some stock coming from China. \nJoin us at the 24 hours Global eCommerce summit to discuss the key challenges and trends in the eCommerce space and identify new areas for growth\nand where new opportunities lie.
URL:https://marketing.com.au/event/24hr-virtual-global-ecommerce-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,eCommerce,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201112T080000
DTEND;TZID=Australia/Melbourne:20201113T170000
DTSTAMP:20260413T011322
CREATED:20201010T105231Z
LAST-MODIFIED:20201010T112001Z
UID:17195-1605168000-1605286800@marketing.com.au
SUMMARY:Amazon Strategies Virtual Forum
DESCRIPTION:The retail world was upended this past spring with the emergence of the coronavirus pandemic. As a result\, retailers had to think quickly and adapt to a totally e-commerce world. One of those retailers? Amazon. While many brands use Amazon as a tool for online commerce\, Amazon’s advertising function is a necessity to compete and is often mixed in with a brands other marketing strategies. \nAt the Amazon Strategies Virtual Forum\, we will be tackling all things Amazon\, from selling to advertising. As luxury retailers enter the Amazon ecosystem and as CPG companies compete for ad space\, every retailer or brand has to bet on Amazon. From the AMS platform\, to product pages\, even video advertising\, we’ll hear from retailers and agency partners alike as they walk us through how their Amazon strategies have shifted in the past few months. Join us and come away with actionable insights and practical tips that’ll help you grow your business. \nWhat’s included with a pass \n• Access to all live presentations and interactive town halls and working group discussions\n• Access to on-demand videos and slides from any sessions you may have missed\n• An Amazon Advertising Survival Guide packed with key takeaways from the week\, practical tips\,\non-demand sessions\, full presentations and much more
URL:https://marketing.com.au/event/amazon-strategies-virtual-forum/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,eCommerce,Online
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