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DTSTART;VALUE=DATE:20201013
DTEND;VALUE=DATE:20201017
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UID:15803-1602547200-1602892799@marketing.com.au
SUMMARY:Content Marketing World Conference and Expo
DESCRIPTION:Join us for the one event where you can learn from the best in the content marketing community and spend four days with our #CMWorld community.\nOur speakers will arm you with materials and knowledge you need to take a content marketing strategy back to your team and to implement a content marketing plan that will grow your business and inspire your audience. \n\n\n\nYou will grow:\nYou want to create epic content marketing and network with some of the brightest in the business. You want to build your team\, systems and processes\, and focus on your personal skills. \n\n\nYou will experience:\nOver 100 sessions\, workshops\, and industry forums presented by the leading brand marketers and experts from around the world are customized to you\, our attendees. We have an agenda covering every aspect of content marketing so your experience can be customized to you. \n\n\nYou will be inspired:\nJoin thousands of marketers from all over the world in our 2020 virtual experience. We have networking time and additional opportunities to connect before and after the event\, so we can spend time learning and connecting with each other. \n\n\n\nThe largest content marketing event on the planet – now virtual! \nWe’re looking forward to bringing you a digital event like you’ve never seen! The dates will remain the same: October 13-16\, 2020. Having spent the past year preparing for the event with our speakers\, exhibitors and event partners\, we’re genuinely disappointed not to be able to host you in person\, but the experience and safety of our community and everyone involved in the event continues to be our top priority. We’re looking through our orange-colored glasses at the great opportunities this virtual environment will provide to our amazing community. We’re hard at work on our end creating the epic CMI experience we’ve given our community for the past 10 years\, and this year will be no different. From the best speakers covering every aspect of content marketing\, to opportunities to network with our technology sponsors and event partners who may be the perfect solution for your needs in 2020 and beyond\, we think you’ll love what we’re putting together.
URL:https://marketing.com.au/event/content-marketing-world-conference-and-expo/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Digital Marketing,Online,Social Media,Website
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DTSTART;VALUE=DATE:20201016
DTEND;VALUE=DATE:20201017
DTSTAMP:20260413T055314
CREATED:20200906T060203Z
LAST-MODIFIED:20201010T112048Z
UID:16641-1602806400-1602892799@marketing.com.au
SUMMARY:Virtual Summit Series - SEO
DESCRIPTION:Who is Winning SEO in 2020 and Why?\nWhat sites have grown in organic market share in 2020\, and how did they achieve the results they did? Lily will provide an overview of which sites have been gaining ground during the coronavirus pandemic\, as well as winners of recent Google algorithm updates. Her talk will provide examples of specific SEO strategies these sites have implemented to earn top positions\, and the extent to which E-A-T (expertise\, authoritativeness\, and trustworthiness) plays a role in SEO performance in 2020. \nLily Ray\, SEO DIRECTOR\, PATH INTERACTIVE\nLily has worked across a variety of verticals with a focus on retail\, e-commerce\, B2B and CPG sites. In addition to overseeing SEO strategies across Path’s clients\, Lily loves diving into algorithm updates\, assessing quality issues and solving technical SEO mysteries. \nAgenda:\nSummit Kick Off \nJim Christian\, DMO\nJoe Sinkwitz\, DMO\nTJ Van Der Werf\, DMO \nWho is Winning SEO in 2020 and Why? \nWhat sites have grown in organic market share in 2020\, and how did they achieve the results they did? Lily will provide an overview of which sites have been gaining ground during the coronavirus pandemic\, as well as winners of recent Google algorithm updates. Her talk will provide examples of specific SEO strategies these sites have implemented to earn top positions\, and the extent to which E-A-T (expertise\, authoritativeness\, and trustworthiness) plays a role in SEO performance in 2020.\nLily Ray\, Path Interactive \nSEO Lessons Learnt During COVID – Navigating Travel SEO in Uncertain Times\nA fireside chat with Richard Rowley and Tania Shershin from VRBO\, an Expedia Group company.\nRichard Rowley\, VRBO London\nTania Shershin\, VRBO \nE-Commerce SEO From Zero to $27m\nLearn how one business built a legacy from nothing but an idea and an E-commerce SEO plan. Session includes an overview of the original roadmap\, lessons learned\, and optimization processes developed for competitive product categories\, products and link-earning content. Several case studies and actual data will be presented\, along with a list of the tools used\, resources hired\, and tasks implemented\, meaning\, leave with something actionable and measurable.\nSteve Wiideman\, Wiideman Consulting \nQ&A with Jim Boykin\nDon’t just come learn from the one of the industries longest practicing SEOs. Interact! Questions will be expertly curated from within the DMO community a week prior and then answered live on camera by the one and only Jim Boykin of Internet Marketing Ninjas.\nJim Boykin\, Internet Marketing Ninjas
URL:https://marketing.com.au/event/virtual-summit-series-seo/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,SEO,Website
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