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DTSTART;VALUE=DATE:20241003
DTEND;VALUE=DATE:20241004
DTSTAMP:20260422T114652
CREATED:20240602T035443Z
LAST-MODIFIED:20241006T014558Z
UID:26373-1727913600-1727999999@marketing.com.au
SUMMARY:Paid Channel Strategies
DESCRIPTION:This workshop is designed for marketers/team leaders\, digital marketers and eCommerce specialists who are looking to understand how to set a holistic digital strategy for their channels that works for their budget\, team\, and overarching business goals. \nCreating a digital strategy can be daunting and challenging without the knowledge of wider business goals\, the metrics that define success and how channels work together holistically to drive growth. \nThis workshop helps participants to build a holistic digital marketing strategy from the ground up\, starting with setting the expectations of the wider business on what success looks like for each channel\, followed by showing participants how channels work together and how to identify the value they each bring\, particularly when some key stakeholders look solely at numbers and conversions. \nIt guides participants to set a strategy using data unique to their customer and product offering\, offers a take home marketing budget template for participants to utilize in their workplace\, as well as some strategies to implement across paid social\, paid search\, SEO\, and content.
URL:https://marketing.com.au/event/paid-channel-strategies-2/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Online,PPC
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20241013
DTEND;VALUE=DATE:20241015
DTSTAMP:20260422T114652
CREATED:20240820T120108Z
LAST-MODIFIED:20241006T014558Z
UID:26495-1728777600-1728950399@marketing.com.au
SUMMARY:SMX Next: Actionable training for search marketers
DESCRIPTION:Search marketing is ever-changing. Algorithm updates and SERP feature changes are making organic search harder. Generative AI is shaking up all aspects of the industry (and beyond). Not to mention the upheaval that’s come by transitioning to Google Analytics 4. It’s… a lot. \nProgrammed by the Search Engine Land experts\, the entire program — featuring exclusive keynotes\, tactic-rich sessions\, and insightful live Q&A (Overtime!) — is designed to help you make sense of these and more changes\, so you can continue to create successful\, future-forward strategies and campaigns that deliver ROI. \n\n\n\n\n\n\n\n\nAt SMX Next\, you’ll learn fresh insights\, emerging opportunities\, and actionable tactics to tackle the challenges of today head-on… and prepare for what’s coming next. \nFor nearly two decades\, 150\,000+ marketers from around the planet have trusted SMX to deliver actionable\, brand-safe tactics that generate quality traffic\, leads\, conversions\, and sales. Now\, it’s your turn.
URL:https://marketing.com.au/event/smx-next-actionable-training-for-search-marketers/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20241015T080000
DTEND;TZID=Australia/Melbourne:20241015T170000
DTSTAMP:20260422T114652
CREATED:20240820T215519Z
LAST-MODIFIED:20241006T014558Z
UID:26501-1728979200-1729011600@marketing.com.au
SUMMARY:Career Guidance: Build Your Brand\, Land Your Role!
DESCRIPTION:While the fundamentals of finding a job remain the same\, the way you market yourself and how we as recruiters discover you has changed. Join Lizzie Quinn & Sophie Kelly as they share practical advice on how to stand out from the crowd when looking to land your next role. \nWe’ll look at this through the lens of a recruitment professional so that you understand what we want to see to set you apart from the competition\, how you can best demonstrate your skills and experience and how to effectively communicate these during an interview. \nTopics covered: \n\nCV Writing\nCover letter tips\nLinkedIn branding & personal branding\nFinding and applying for roles\nInterviewing techniques\n\nWhat you will learn: \n\nHow to market yourself so that hiring managers and recruiters can find you\nHow to communicate your experience and skills effectively on paper and in interviews
URL:https://marketing.com.au/event/career-guidance-build-your-brand-land-your-role/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241016
DTEND;VALUE=DATE:20241017
DTSTAMP:20260422T114652
CREATED:20240602T044043Z
LAST-MODIFIED:20241006T014558Z
UID:26392-1729036800-1729123199@marketing.com.au
SUMMARY:Global Digital Excellence Awards 2024
DESCRIPTION:Setting the benchmark in the digital industry\, the Global Digital Excellence Awards celebrate outstanding digital websites\, campaigns\, tools\, and teams from across the globe. The awards aren’t about the size of your campaign or agency\, they simply recognize and celebrate stand-out innovation and creativity. \nThe accolades are awarded for creative thinking in the production of websites\, innovative use of data and technical implementation across campaigns\, pioneering research tools\, game-changing technologies and teams who are developing to ensure growth and profitability. \nThe awards are judged by leading industry experts from around the world. Judging is ethical\, transparent\, and fair with all entrants receiving feedback on their submissions.
URL:https://marketing.com.au/event/global-digital-excellence-awards-2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,Online
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20241016
DTEND;VALUE=DATE:20241018
DTSTAMP:20260422T114652
CREATED:20240820T115536Z
LAST-MODIFIED:20241006T014558Z
UID:26491-1729036800-1729209599@marketing.com.au
SUMMARY:Guru 2024
DESCRIPTION:Welcome to an email marketing conference designed to help exceed your current strategies with actionable advice you can deploy same-day\, informed by a deep pool of real-time user data. The GURU Conference is designed to share the very latest digital trends\, email best practices and emerging tools you’ll need to step up your email marketing performance TODAY. Join us for two days of virtual sessions from industry experts that will take your email marketing programs to the next level.
URL:https://marketing.com.au/event/guru-2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,eCommerce,Online
ORGANIZER;CN="Guru":MAILTO:https://guruconference.com/#tracks
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20241021
DTEND;VALUE=DATE:20241024
DTSTAMP:20260422T114652
CREATED:20240114T084030Z
LAST-MODIFIED:20241006T014558Z
UID:26149-1729468800-1729727999@marketing.com.au
SUMMARY:Content Marketing World 2024
DESCRIPTION:Learn from 150+ expert speakers\, reinvigorate your strategies\, and get the tools to advance your future. \nNow in its 14th year\, Content Marketing World is produced by the Content Marketing Institute and brings together marketing leaders\, content creators\, communications experts\, agencies\, and creative professionals from around the world.
URL:https://marketing.com.au/event/content-marketing-world-2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241021
DTEND;VALUE=DATE:20241026
DTSTAMP:20260422T114652
CREATED:20240630T040523Z
LAST-MODIFIED:20241006T014558Z
UID:26439-1729468800-1729900799@marketing.com.au
SUMMARY:2024 ANA Masters of Marketing Conference
DESCRIPTION:The 2024 ANA Masters of Marketing Conference is where marketing visionaries and leaders converge to shape the industry’s future. Be part of the transformation. \nThe 2024 ANA Masters of Marketing Conference will define the future of marketing by transforming it into a collaborative\, impactful\, and continuous engagement event that aligns the entire marketing ecosystem. It will feature world-class speakers\, innovative workshops\, and strategic discussions that address the industry’s most pressing challenges and opportunities. \nConfirmed Speakers\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nGulen Bengi\, Global Chief Growth Officer Mars Snacking & Lead Chief Marketing Officer\, Mars\, Inc\nAsmita Dubey\, Chief Digital and Marketing Officer\, L’Oréal Groupe\nDiana Haussling\, Senior Vice President – General Manager (SVP – GM)\, Consumer Experience & Growth\, Colgate Palmolive Company\nRemi Kent. CMO\, Progressive Insurance\nMarian Lee\, Chief Marketing Officer\, Netflix\nAntonio Lucio\, Chief Marketing and Corporate Affairs Officer\, HP\, Inc.\nShelly Palmer\, CEO\, The Palmer Group\nMark Penn\, Chairman and CEO\, Stagwell\nMarc S. Pritchard\, Chief Brand Officer\, The Procter & Gamble Company\nSumit Virmani\, EVP and Global Chief Marketing Officer\, Infosys
URL:https://marketing.com.au/event/2024-ana-masters-of-marketing-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241023
DTEND;VALUE=DATE:20241024
DTSTAMP:20260422T114652
CREATED:20240901T063511Z
LAST-MODIFIED:20241006T014558Z
UID:26523-1729641600-1729727999@marketing.com.au
SUMMARY:Demand 2024
DESCRIPTION:Back at it again for the 4th year going. Join 10\,000 Marketers and Leaders. Live Sessions. Workshops. Innovative Tactics. \n\n\n\nThere’s a lot more than just networking. We’re bringing together the best minds in the marketing game to share their how-to’s and best tools. You’ll gain actionable insights to solve your day to day pain points with short and digestible sessions.\n\n\n\n\n\n\n\nWhat You’ll learn\n\n\nExperimenting with new channels\nRunning more effective campaigns\nBuilding demand gen strategies\nMarketing in a down economy\nEvaluating new marketing
URL:https://marketing.com.au/event/demand-2024/
LOCATION:Online
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,Content Marketing,Data,Digital Marketing,eCommerce,Email marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241024
DTEND;VALUE=DATE:20241025
DTSTAMP:20260422T114652
CREATED:20240820T220446Z
LAST-MODIFIED:20241006T014558Z
UID:26503-1729728000-1729814399@marketing.com.au
SUMMARY:Masterclass: Storytelling For Business
DESCRIPTION:Human beings are wired to listen and learn via stories.  Despite this\, the world of business has sidelined the power of storytelling and relied too heavily on data and logic. \nA half day hands-on workshop-style program that’s designed to give you practical tools to help communicate your ideas to colleagues\, stakeholders or customers. \nTopics Covered \n\nTheory – what is a story? Story telling vs business communication.\nStory Telling Frameworks – Simple but powerful story telling frameworks including 4P’s and SCQA that translate a raw business idea into story format.\nTips and tricks – how to put flesh on the bones of the story so that that it will engage the audience and encourage them to take action.\n\nKey Learnings \n\nA portfolio of tools and techniques to add power to your next presentation\, keynote or briefing document.\nConfidence to share your story and encourage your audience to take action.\nPractical application – your own live business message translated into story format.
URL:https://marketing.com.au/event/masterclass-storytelling-for-business/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241028
DTEND;VALUE=DATE:20241031
DTSTAMP:20260422T114652
CREATED:20240820T115901Z
LAST-MODIFIED:20241006T014558Z
UID:26493-1730073600-1730332799@marketing.com.au
SUMMARY:2024 iMedia B2B eCommerce Summit
DESCRIPTION:iMedia Summits serve as a catalyst for leadership development\, industry evolution\, and the cultivation of innovative relationships that propel business and industry to a higher standard. Review the criteria regarding the requirements for attending and submit a request to join us at this summit as an invited ‘Merchant’ or via an approved ‘Networker’ pass.
URL:https://marketing.com.au/event/2024-imedia-b2b-ecommerce-summit/
LOCATION:Sheraton Grand Mirage\, Gold Coast\, QLD
CATEGORIES:All Event Locations,All Event Topics,All Event Types,B2B,Conference,Online,Queensland
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