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X-WR-CALDESC:Events for Marketing.com.au
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DTSTART;VALUE=DATE:20221207
DTEND;VALUE=DATE:20221209
DTSTAMP:20260515T225528
CREATED:20220924T104652Z
LAST-MODIFIED:20221009T002704Z
UID:22671-1670371200-1670543999@marketing.com.au
SUMMARY:ANA B2B Marketing Conference
DESCRIPTION:Get ready for learning\, inspiration\, and connections! This year\, we’ve reimagined the Masters of B2B Marketing Conference to help you meet the challenges of a rapidly changing world. We will celebrate the successes\, share compelling case studies and insights\, and build new relationships. \nLearn\nTap into rich insights\, best practices\, case studies\, and the latest trends from leaders in marketing and advertising. \n\n\nNetwork\nConnect with peers from businesses large and small to expand your personal network and sphere of influence. \n\n\nGrow\nAdvance your marketing knowledge and that of your team to drive sustained growth for your brand and business. \n\n\n\n\nConfirmed Speakers\n\n\n\nDean Aragon\nCEO and Vice-Chairman\, Shell Brands International AG\nShell \n  \n\n\nJoe Cohen\nChief Marketing and Communications Officer\nAxis Capital \n  \n\n\nAmy Gath\nVice President\, North America Marketing\nFormica \n  \n\n\nCarolyn Henry\nVice President and GM of Americas Regional Marketing\nIntel \n  \n\n\nJill Kramer\nChief Marketing and Communications Officer\nAccenture \n  \n\n\nPortia Mount\nVP Marketing and Business Development\, Trane Commercial Americas\nTrane Technologies \n  \n\n\nEmily Pachuta\nChief Marketing and Analytics Officer of the Americas\nInvesco \n  \n\n\nGerald Youngblood\nChief Marketing Officer\, North America\nLenovo \n 
URL:https://marketing.com.au/event/ana-b2b-marketing-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221207
DTEND;VALUE=DATE:20221209
DTSTAMP:20260515T225528
CREATED:20220924T105036Z
LAST-MODIFIED:20221009T002703Z
UID:22673-1670371200-1670543999@marketing.com.au
SUMMARY:Public Agencies & Government Social Media Strategy 2022
DESCRIPTION:We bring over 10 years of experience in social media education. That means you can count on a vetted\, specially curated series of sessions and seasoned\, experienced speakers to tackle topics that have the biggest impact on your agency or office’s social media strategy. \n\n\n\n\nShare experiences and learn new social media strategies with your government and public agency colleagues from around the globe — virtually! \n\n\n\n\n\n\nNetwork with government employee peers from across the country. SMSsummit is your best resource for fresh social media ideas and community building strategies. \n\n\n\n\n\n\nGet all your social media questions answered through speaker Q&A\, live chat\, and discussions with other attendees. \n\n\n\n\n\n\nBe your team’s social media champion! We’ll help you build the foundations of a sustainable\, scalable social media policy that empowers your team to serve your constituents best. \n\n\n\n\n\n\nLearn strategies and tips for tackling issues most important to government agencies including social media and crisis communications\, improving agency reputation\, and building relationships with your community. \n\n\n\n\n\n\nAssess and audit your current social media initiatives. Learn how to humanize your agency and build public trust in an era when transparency and authenticity is more important than ever.
URL:https://marketing.com.au/event/public-agencies-government-social-media-strategy-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221207
DTEND;VALUE=DATE:20221209
DTSTAMP:20260515T225528
CREATED:20221009T001034Z
LAST-MODIFIED:20221009T002703Z
UID:22806-1670371200-1670543999@marketing.com.au
SUMMARY:CISCO Live! Online 2022
DESCRIPTION:Join us online for the broadcast from Cisco Live Melbourne on December 7-8\, 2022 to enjoy your share of the action. \nOver 200 technical and business sessions covering Applications\, Networking\, Security\, Cloud\, and more. \nIf anyone’s been ALL IN this past year\, it’s you. Keeping apps running\, connections connected\, and companies adapting and growing. And keeping everything\, everywhere\, secure. So we’d like to invite you to be ALL IN with us at Cisco Live. \nCisco Live is the place to be to meet\, greet\, learn\, and share ways of solving some of the biggest challenges out there. Let’s get back together to build community\, share experiences\, and discover solutions. We can’t wait to see you!
URL:https://marketing.com.au/event/cisco-live-online-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221230
DTEND;VALUE=DATE:20221231
DTSTAMP:20260515T225528
CREATED:20221001T023130Z
LAST-MODIFIED:20221009T002700Z
UID:22742-1672358400-1672444799@marketing.com.au
SUMMARY:Facebook Marketing Online Course
DESCRIPTION:Co-curated by experts and leaders after studying hundreds of businesses that have achieved great success on Facebook and conducting a research to find out the techniques and methods they use. \nLearning Outcomes \n\nIdentify the three key advertising platforms on Facebook and describe their functionality\nLearn about the features and placements of Facebook Ads\nUnderstand how the Facebook Algorithm works\nReproduce the Facebook Ad structure\nComplete a paid strategy template based on the three steps to creating awesome Facebook ads\nCreate immersive campaign and learn how to implement and run new marketing campaigns\nUnderstand buyer stages and how your content needs to be configured to match your audience\nDescribe the three types of targeting offered by Facebook\nIdentify five core principles of effective community management\nUnderstand the five core principles of effective community management\n\nWhat to expect when you are studying the Facebook Marketing Course  \n\n15-20 hours of online\, self-paced learning with unlimited mentor support\nSix months of course access to complete at your own-pace\nWork on the strategy for your chosen organisation or personal brand\nQuizzes to self-check progression\nTools and templates that are immediately applicable \nFree access to monthly masterclasses with industry experts \nOpportunity to be part of a thriving Facebook group with like-minded individuals
URL:https://marketing.com.au/event/facebook-marketing-online-course-3/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221230
DTEND;VALUE=DATE:20221231
DTSTAMP:20260515T225528
CREATED:20221001T023310Z
LAST-MODIFIED:20221009T002700Z
UID:22744-1672358400-1672444799@marketing.com.au
SUMMARY:Certified Digital Marketing Professional Course – DMI Pro
DESCRIPTION:Learn key digital marketing disciplines. From PPC to SEO\, Content to Video\, Social and Analytics. Perfect for career switchers\, business owners and all marketing professionals seeking to boost their skills. \nGet all the key and latest digital marketing skills with DMI PRO. The course offers the most current and relevant industry thinking available by constantly updating its modules of capability to meet industry changes. Delivered by skills experts working in the field\, we ensure you’ve got the most up to date and relevant learning\, always. \n\nCourse Info \nCourse Length: 30 hours Online\nSelf-Paced Learning\nCompletion Time: up to 26 week\nProfessional Certification \n\nModules of Capability \nDMI Pro give you the tools to become a smart and capable player on the digital stage. When you’re done\, you’ll be able to create a powerful digital marketing strategy all by yourself. The modules are building blocks – of knowledge\, of your career\, of the brand new Certified Digital Marketing Professional that is you. \nHere is what you need to know 1-10: \n\nIntroduction to Digital Marketing\nContent Marketing\nSocial Media Marketing\nSearch Engine Optimisation (SEO)\nPaid Search (PPC) using Google Ads\nDisplay and Video Advertising\nEmail Marketing\nWebsite Optimisation\nAnalytics with Google Analytics\nDigital Marketing Strategy
URL:https://marketing.com.au/event/certified-digital-marketing-professional-course-dmi-pro-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20221230T080000
DTEND;TZID=Australia/Melbourne:20221230T170000
DTSTAMP:20260515T225528
CREATED:20221001T023859Z
LAST-MODIFIED:20221009T002700Z
UID:22746-1672387200-1672419600@marketing.com.au
SUMMARY:YouTube Marketing Online Course
DESCRIPTION:A highly practical short course designed to make you a YouTube marketing expert. This course is delivered both online in a self paced format\, as well as in virtual workshops. \nDate: On Demand\nDelivery: Online\nDuration: 20 hours. self paced \nLearn how to: \n\nCreate engaging YouTube videos\nUse paid YouTube ads\nRecord\, edit and publish videos\nGrow and manage your channel\nAnalyse and report\n\nKey Takeways:  \n\nA YouTube overview including features and advantages\nLearn how to create a channel\, upload video\, use ads\, playlists and end screens. Explore live\, 360° video and Shorts\nGrow your knowledge of optimising for maximum views\, how to grow your network and provide value to your audience\nOptimise your campaigns with analytics and insights. Report on key metrics.\nLearn the four Cs – Cross promotion\, Consistency\, Collaboration and Creativity\nCustomise your channel\, Call to Actions (CTAs)\, creating banners and encouraging engagement\nLearn about video production stages\, recording and editing. How to use Canva for editing and thumbnails\nExplore the range of advertising formats including TrueView\, Discovery and Bumper ads\, partnering with influencers and ad campaigns
URL:https://marketing.com.au/event/youtube-marketing-online-course-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Video
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