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DTSTART;VALUE=DATE:20190727
DTEND;VALUE=DATE:20190728
DTSTAMP:20260420T000303
CREATED:20190622T071513Z
LAST-MODIFIED:20190622T071513Z
UID:13781-1564185600-1564271999@marketing.com.au
SUMMARY:LAUNCH INTO DIGITAL GROWTH MARKETING
DESCRIPTION:The bedrock for the survival of a company is its ability to get customers\, grow\, and scale. By mastering a range of powerful digital tools\, individuals and businesses are able to successfully sell a product or service. \nThe ability to move customers down the end-to-end marketing funnel is vital not only to the traction and scalability of a business but also the achievement of their business objectives. \nIf you’d like to develop the skills and digital growth marketing know-how to lead your team or business to success\, then our one-day bootcamp is for you. \nOn our one-day bootcamp\, our industry experts will take you through: \n-An overview of Digital Growth Marketing — its strategies\, processes\, and what a successful growth engine looks like for your project or business\n-The ability to differentiate between traditional marketing and digital marketing\n-Strategies\, tips\, and hacks to work towards your North Star Metric and achieve traction\n-A cohesive understanding of a customer at different stages of an optimised growth funnel (AARRR)\, and how to satisfactorily attract and retain them\n-Search Engine Optimisation (SEO) and paid search\n-Data-driven marketing\n-Google\, social (Facebook\, Instagram\, and Linkedin)\n-Email\, viral\, and content marketing\n-An understanding of how to optimise your landing pages and website to shape and influence customer decisions and actions\n-Career pathways and opportunities within the valuable and in-demand field of digital growth marketing
URL:https://marketing.com.au/event/launch-into-digital-growth-marketing/
LOCATION:Academy Xi – Melbourne\, Level 3\, 45 Exhibition Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:Content Marketing,Digital Marketing,Melbourne,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190724T180000
DTEND;TZID=Australia/Melbourne:20190724T200000
DTSTAMP:20260420T000303
CREATED:20190622T072434Z
LAST-MODIFIED:20190622T072434Z
UID:13790-1563991200-1563998400@marketing.com.au
SUMMARY:Marketing your Business: How to get it right\, first time
DESCRIPTION:How well do your potential and existing customers know what your business does?\nAn effective marketing strategy should boost your brand\, capture customers\, keep them coming back\, and ultimately save you time and money. Find out why just a website and a Facebook page is not going to cut it at this back-to-basics workshop that will show you how to develop a marketing action plan to keep your effort and resources focused in the right areas. \nIs this workshop for me?\nWhether you’re an established business or are just starting out\, Marketing your business: How to get it right\, first time is an essential part of your business tool kit and crucial to your success. \nYou will learn how to: \n\nSet marketing goals that work\nChoose the right activities for your business\nUse market research and maximise customer service\nMake the most of marketing processes and systems\nDevelop an effective marketing action plan\nAttract and keep customers coming back\nGet your business noticed\nMaximise social media
URL:https://marketing.com.au/event/marketing-your-business-how-to-get-it-right-first-time/
LOCATION:iHarvest Coworking Sunshine\, 301 Hampshire Road\, Sunshine\, VIC\, 3020\, Australia
CATEGORIES:Conference,Market Research,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190724T080000
DTEND;TZID=Australia/Melbourne:20190724T170000
DTSTAMP:20260420T000303
CREATED:20190622T070844Z
LAST-MODIFIED:20191020T054415Z
UID:13777-1563955200-1563987600@marketing.com.au
SUMMARY:2019 ALA Customer Engagement & Loyalty Conference
DESCRIPTION:Join your fellow Customer Engagement\, Marketing\, Data Analytics & Loyalty Professional as we take you through a comprehensive loyalty journey\, where you will hear from recognised local and international speakers\, discussing each critical stage of the loyalty journey.
URL:https://marketing.com.au/event/2019-ala-customer-engagement-loyalty-conference/
LOCATION:The Glasshouse\, Olympic Boulevard\, Olympic Park Precinct\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20190724
DTEND;VALUE=DATE:20190725
DTSTAMP:20260420T000303
CREATED:20190622T070557Z
LAST-MODIFIED:20190622T070557Z
UID:13774-1563926400-1564012799@marketing.com.au
SUMMARY:Marketing Your Message in Melbourne
DESCRIPTION:We’re running a series of FREE 1-day Courses in all major cities where we’ll give you the exact steps to use for getting a flood of high-quality (and high-paying) clients. \n​Taught by Cham Tang\, the Head of Marketing for Authentic Education (BRW Fast 100 winner)\, you will learn Cham’s proven marketing methods developed over the last 9 years. \nIn fact\, Cham has spent more than $2-million in online advertising\, and has been able to refine his marketing methods down into a simple step-by-step plan anyone can use… regardless of their business or marketing experience.
URL:https://marketing.com.au/event/marketing-your-message-in-melbourne/
LOCATION:Rydges Melbourne\, 186 Exhibition Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:Digital Marketing,Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190722T080000
DTEND;TZID=Australia/Melbourne:20190722T170000
DTSTAMP:20260420T000303
CREATED:20190414T011421Z
LAST-MODIFIED:20190414T031450Z
UID:13505-1563782400-1563814800@marketing.com.au
SUMMARY:Winning Sales Strategies - Melbourne
DESCRIPTION:Driving Sales – Boosting Profits\nTake your team to an explosive new level of growth and success with groundbreaking sales leadership tactics and strategies.\nInternationally renowned sales management expert\, Jack Daly brings over 30 years of field-proven experience to provide essential techniques to accelerate business growth\, drive sales and build a world-class sales organisation. \nMany sales executives understand sales skills but execute them poorly. This highly interactive seminar provides proven\, added-value strategies for productivity improvement while building long-term client relationships. \nYou Will Learn\n\nUnique strategies for capturing and closing more leads\nLow-cost tactics for increasing the value of your prospect and customer lists\nHow to drive greater sales and profits with existing resources\nLeveraging the web and social media to increase sales\nBuild a world-class sales organisation through recruitment\, empowerment\, training\, coaching & leadership and a winning culture\nSMART Selling – learn how to sell smarter through offering value and recognition systems\nCommunication – Social & Buying Styles\, Personality Profiles & The Call Critique – The Relationship Selling & Management Process\nThe Laws for Self Renewal\, Target & Personal Marketing\nEverything you need to know to Double Your Sales!\n\nWho Should Attend\n\nSales teams\nMarketing managers\nCEOs and business leaders\nEntrepreneurs
URL:https://marketing.com.au/event/winning-sales-strategies-melbourne/
LOCATION:Melbourne Convention and Exhibition Centre
CATEGORIES:All Event Topics,Melbourne,Presentation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190719T090000
DTEND;TZID=Australia/Melbourne:20190719T173000
DTSTAMP:20260420T000303
CREATED:20190505T052030Z
LAST-MODIFIED:20190505T052030Z
UID:13616-1563526800-1563557400@marketing.com.au
SUMMARY:The Digital Summit - Melbourne
DESCRIPTION:Now in its seventh year\, The Digital Summit returns in 2019 as a full day event in Melbourne\, bringing the best brains in marketing together for an epic day of learning\, inspiration and connection! \nThe Digital Summit is the must-attend conference in Australia for modern marketers who want to stay up to date\, discover best practice techniques\, and connect with the brightest minds in the industry. With two international keynote speakers\, plus a stellar range of marketing leaders from across the country\, the Summit covers the latest topics and tactics that every marketer needs to know to stay ahead. \nWe’ll be discussing topics from content to data\, transformation to organisation buy-in. With presentations\, panel discussions and networking opportunities\, you’ll walk away with both validation and fresh thinking to guide your approach. \nEarly bird tickets start at just $419 and include access to all sessions across the day including two international keynote speakers\, a stellar range of marketing leaders from across the country sharing their expertise\, plus full catering and networking drinks at the end of the day! \nWith extra discounts for group bookings\, why not bring the whole team? Or access exclusive benefits and become a conference VIP! Be quick\, Early Bird tickets are available only until 7th June 2019. \nGet your ticket to the marketing conference everyone will be at this year!
URL:https://marketing.com.au/event/the-digital-summit-melbourne/
LOCATION:MAIÀ & Sumac\, Shed 14\, Central Pier 161 Harbour Esplanade Docklands\,\, Docklands\, Victoria\, 3008\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Melbourne
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190622T080000
DTEND;TZID=Australia/Melbourne:20190622T170000
DTSTAMP:20260420T000303
CREATED:20190622T071830Z
LAST-MODIFIED:20190622T071830Z
UID:13784-1561190400-1561222800@marketing.com.au
SUMMARY:CREATE MARKETING CAMPAIGNS WITH MAILCHIMP
DESCRIPTION:This workshop “Create Marketing Campaigns with MailChimp” is being delivered as part of the ASBAS Digital Solutions program. \nABOUT THE ASBAS DIGITAL SOLUTIONS PROGRAM \nThe Australian Small Business Advisory Services (ASBAS) program provides low-cost\, high-quality digital advisory services to small businesses across Victoria—and it’s come to Macedon Ranges! \nThe program is being delivered in Macedon Ranges by Melbourne Innovation Centre in partnership with Macedon Ranges Shire Council. \nThe program supports your online business needs by offering the following: \n\nGroup Workshops (like this one!)\nOne-on-one mentoring (2 hours)\nASBAS Digital Solutions portal\nInteractive Webinars
URL:https://marketing.com.au/event/create-marketing-campaigns-with-mailchimp/
LOCATION:Kyneton & Community Learning Centre\, 34 Mollison Street\, Kyneton\, VIC\, 3444\, Australia
CATEGORIES:Digital Marketing,Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190620T080000
DTEND;TZID=Australia/Melbourne:20190620T170000
DTSTAMP:20260420T000303
CREATED:20190414T010743Z
LAST-MODIFIED:20190414T031450Z
UID:13501-1561017600-1561050000@marketing.com.au
SUMMARY:IAB Digital Ad Ops Conference - Melbourne
DESCRIPTION:This half day IAB Ad Ops Conference in Melbourne on June 20 will cover local and global trends affecting the online advertising industry from an AdOp and TechOps perspective; an engaging panel discussion on considerations and options for developing your career in Ops and an inspirational working panel of senior tech ops industry experts delivering best practice presentations on critical topics. \nJoin us for what promises to be an engaging and educational IAB Ad Ops event. \nContact Jennifer Thomas\, IAB Head of Membership\, for information on sponsorship and speaking opportunities. \nWhere:\nPwC Australia\nLevel 19/2 Riverside Quay\nSouthbank\, VIC 3006 \nWhen:\nJune 20\, half-day \n 
URL:https://marketing.com.au/event/iab-digital-ad-ops-conference-melbourne/
LOCATION:PwC Melbourne\, Lvl 19\, 2 Riverside Quay\, Southbank\, 3006\, Australia
CATEGORIES:Advertising,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190523T080000
DTEND;TZID=Australia/Melbourne:20190524T170000
DTSTAMP:20260420T000303
CREATED:20190414T004530Z
LAST-MODIFIED:20201002T055506Z
UID:13477-1558598400-1558717200@marketing.com.au
SUMMARY:Youth Marketing Australia Conference
DESCRIPTION:Youth Marketing Australia Conference (YMA) is a two day\, thoughtfully curated event designed to help marketing professionals keep up with the fast paced demographic\, Generation Z. \nOver the past two years\, we have hosted speakers from brands such as Google\, Facebook\, MTV\, Linkedin\, BuzzFeed\, Instagram and Contiki\, just to name a few. \nThis year hear from Spotify\, UNiDAYS\, Girlfriend\, Student Edge + many more. \nDay one of YMA follows a single stream conference structure with 12 speakers allocated 25min slots. Whereas the Day Two Skills Development Workshop has been designed for marketing professionals looking to catapult their career by building up their professional & personal development. Get the edge over your peers\, whilst networking with some of the brightest minds in Australia. \nEach speaker will share their experience of recent Gen Z focussed marketing campaigns\, including any failures\, hurdles and of course\, successes! Be inspired and leave armed with actionable marketing tactics\, future proofing strategies and candid insights from real life case studies. \nJoin 200+ like-minded individuals (Marketing Directors\, Marketing Managers\, Brand Managers\, Social Media Managers\, etc) from some of the biggest brands in Australia to hear from brilliant marketers and trusted industry leaders.
URL:https://marketing.com.au/event/youth-marketing-australia-conference-3/
LOCATION:Encore\, St Kilda Sea Baths 6/10-18 Jacka Boulevard\, St Kilda\, VIC\, 3182\, Australia
CATEGORIES:Conference,Content Marketing,Digital Marketing,Market Research,Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190515T180000
DTEND;TZID=Australia/Melbourne:20190515T200000
DTSTAMP:20260420T000303
CREATED:20190414T012538Z
LAST-MODIFIED:20190425T113130Z
UID:13518-1557943200-1557950400@marketing.com.au
SUMMARY:AWARD presents The Work Behind The Work - Melbourne
DESCRIPTION:We’ve asked some of the best in the business to come along and share their infinite wisdom. We’ll talk about process\, inspiration and the all-important client relationships. This event is about asking questions\, getting answers and having a glass of wine. \n2019 Melbourne line up\n\nMyer Christmas Bauble – Presented by Pippa O’Regan\, General Manager and Stephen De Wolf\, Executive Creative Director\, Clemenger BBDO\nAustralian Red Cross Blood Service – Presented by Johnny Corpuz\, Head Of Connections Strategy and Adam Slater\, Associate Creative Director\, Cummins&Partners\nEnter Asahi – Presented by Navin Arunasalam\, Account Director\, Hugh Gurney\, Copywriter\, Joe Sibley\, Art Director\, The Monkeys\n\n 
URL:https://marketing.com.au/event/award-presents-the-work-behind-the-work-melbourne/
LOCATION:Clemenger BBDO
CATEGORIES:Advertising,Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20190318
DTEND;VALUE=DATE:20190320
DTSTAMP:20260420T000303
CREATED:20190301T021319Z
LAST-MODIFIED:20190301T021319Z
UID:13289-1552867200-1553039999@marketing.com.au
SUMMARY:Digital Marketers Australia
DESCRIPTION:The Digital Marketers Australia conference has been designed to focus on digital marketing to help grow your business. The speakers will breakdown campaigns step by step so you can roll out strategies that are working right now. Whether you’re just getting started looking for new strategies or have a large team who implements the digital marketing for you\, you’ll find people to network and learn from at the conference.
URL:https://marketing.com.au/event/digital-marketers-australia/
LOCATION:Melbourne Convention Exhibition Centre\, 1 Convention Centre Place\, South Wharf \, Melbourne\, VIC\, 3006\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Market Research,Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190310T080000
DTEND;TZID=Australia/Melbourne:20190310T223000
DTSTAMP:20260420T000303
CREATED:20190310T092419Z
LAST-MODIFIED:20190310T093217Z
UID:13342-1552204800-1552257000@marketing.com.au
SUMMARY:Customer Experience and Brand Loyalty - Melbourne
DESCRIPTION:Customers expect a seamless customer experience\, but how does it get delivered across the customer lifecycle and what does it look like from one transaction to the next? Can we leverage customer experience to influence loyalty and drive repeat purchase? \nIn April we explore how marketers are leveraging digital customer experiences to drive up the lifetime value of their customers. Is it all about data and personalisation or are there other key factors to implement that bring customers sustained joy? \nOur speakers will share: \n\n\n\nThe focused work they do on improving customer experience\nThe relationship between customer experience and loyalty\nWho takes responsibility for customer experience and how is it measured\nThe tech and strategies that work\n\n\n\nDon’t miss this chance to gain some insights and knowledge for marketing leaders to inspire your customer experience. \nEarly Bird Tickets $65 each for a limited time.\nSpecial offer: Buy 3 ticket\, get 1 free!
URL:https://marketing.com.au/event/customer-experience-and-brand-loyalty-melbourne/
LOCATION:Torrens University Australia\, 196 Flinders Street\, Melbourne\, Victoria\, 3000
CATEGORIES:All Event Topics,All Event Types,Content Marketing,Melbourne
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190308T123000
DTEND;TZID=Australia/Melbourne:20190308T140000
DTSTAMP:20260420T000303
CREATED:20190224T061010Z
LAST-MODIFIED:20191020T054415Z
UID:13227-1552048200-1552053600@marketing.com.au
SUMMARY:International Women’s day lunch at Grossi Florentino
DESCRIPTION:Join us to celebrate INTERNATIONAL WOMEN’S DAY upstairs at the Iconic Grossi Florentino’s and enjoy round table discussions about how we can create a #balanceforbetter. We invite Men and Women to come to attend this exclusive and delicious three-course luncheon with proceeds going to charity. \nFRIDAY 8TH MARCH 2019 \n12:30-2:30PM \nGROSSI FLORENTINO UPSTAIRS \n80 BOURKE STREET\, MELBOURNE 3000 \nNetwork the day away\, meet Guy Grossi and a few of our key speakers with a glass of bubbles on arrival! We also have incredible door prizes and goodie bags from our friends at Melbourne Skin for all that attend on the day.
URL:https://marketing.com.au/event/international-womens-day-lunch-at-grossi-florentino/
LOCATION:Florentino\, 80 Bourke Street\, Melbourne\, Vic\, 3000\, Australia
CATEGORIES:Digital Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190307T100000
DTEND;TZID=Australia/Melbourne:20190307T130000
DTSTAMP:20260420T000303
CREATED:20190301T011155Z
LAST-MODIFIED:20190301T011155Z
UID:13272-1551952800-1551963600@marketing.com.au
SUMMARY:Search Marketing: Understanding Google Ads
DESCRIPTION:The world’s most-used search engine is also the biggest digital advertising platform\, which drives results for marketers with search advertising. To maximise the ROI on ad spend\, marketers must understand how to target keywords\, interests and demographics to make use of Google’s powerful advertising products. \nAttendance at this event\, you’ll learn how to target specific sets of keywords in the most effective ways; write ad copy that drives clicks and conversions; and find out how to leverage search intent to find untapped opportunities in search marketing. \nThis event will cover the following topics: \n\nWhere search marketing fits within a digital marketing strategy\nHow to find keyword opportunities to maximise clicks and conversions on Google Ads\nHow to create effective copy for your targeted advertising\nTo optimise your Google Ads accounts for continuous improvement
URL:https://marketing.com.au/event/search-marketing-understanding-google-ads/
LOCATION:Clifton Melbourne\, Level 1\, 440 Collins Street\, Melbourne\, Victoria\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Market Research,Marketing,Melbourne,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20190213
DTEND;VALUE=DATE:20190214
DTSTAMP:20260420T000303
CREATED:20181225T092214Z
LAST-MODIFIED:20191020T054416Z
UID:12906-1550016000-1550016000@marketing.com.au
SUMMARY:CXO Leaders Summit Melbourne
DESCRIPTION:The CXO Leaders Summit Melbourne will highlight latest strategies and technologies that are leading the way and will examine current challenges that CXO’s are faced with. The Summit will provide senior marketing professionals with a unique opportunity to learn and interact with their peers through a series of professionally led sessions hosted by both international and local experts.\nThe one-to-one meetings with leading supplier companies will also provide a wealth of knowledge and offer opportunities for all attending delegates\, while the informal networking sessions promise to create a unique interactive forum.
URL:https://marketing.com.au/event/cxo-leaders-summit-melbourne/
LOCATION:Melbourne Convention Centre\, 1 Convention Centre Pl\, South Wharf\, Vic\, 3006\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Melbourne
ORGANIZER;CN="Media Corp International":MAILTO:jennifer(at)mediacorpinternational.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190206T080000
DTEND;TZID=Australia/Melbourne:20190206T103000
DTSTAMP:20260420T000303
CREATED:20190118T093253Z
LAST-MODIFIED:20191020T054444Z
UID:13056-1549440000-1549449000@marketing.com.au
SUMMARY:Marketing Plans and Their Secret Sauce - Brisbane
DESCRIPTION:As we begin 2019\, we are exploring how marketers do their planning for the year ahead\, and importantly\, what that plan actually looks like. We know that there is not one set process or template to and that each business will approach and design their plan in slightly different ways. \nThat’s why this month\, we are looking at how various marketers undertake the task for both strategic plans and practical activities and what their secret sauce is for making it work for their team. \nRegardless of whether you and your team have your plan completed\, or if it’s a work in progress\, this event will benefit you and give you a unique chance to look behind the curtain at what works for other marketers. \nOur speakers will share: \n\nThe process involved in putting together their marketing plan\nHow the plan relates to the broader company goals and vision\nWho is involved in compiling\, reviewing\, approving and implementing the plan\nThe actual format used for the plan/s\nHow long the plan is for and how it typically evolves over time\n\nDon’t miss this chance to gain some insights and knowledge for marketing leaders to inspire your marketing approach!
URL:https://marketing.com.au/event/marketing-plans-and-their-secret-sauce-brisbane/
LOCATION:The Grove\, 480 Queen Street\, Brisbane\, QLD\, 4000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Melbourne
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20181113
DTEND;VALUE=DATE:20181114
DTSTAMP:20260420T000303
CREATED:20181019T063756Z
LAST-MODIFIED:20181019T063756Z
UID:12515-1542067200-1542153599@marketing.com.au
SUMMARY:B2B Marketing Leaders Forum Melbourne 2018
DESCRIPTION:This is Melbourne’s first B2B marketing conference which has bee designed to help you and give you a chance to learn the latest in strategies\, technologies and leadership techniques for turning  your departments into revenue generating machines\, becoming modern marketers and advance your careers as individuals. The tickets are selling fast\, so make sure you register today!
URL:https://marketing.com.au/event/b2b-marketing-leaders-forum-melbourne-2018/
LOCATION:VIC
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20181027
DTEND;VALUE=DATE:20181028
DTSTAMP:20260420T000303
CREATED:20180920T053808Z
LAST-MODIFIED:20180920T053808Z
UID:12364-1540598400-1540684799@marketing.com.au
SUMMARY:Marketing for Your Small Business
DESCRIPTION:In this workshop\, you’ll learn how to utilise marketing to drive sales and increase brand awareness. You will come away armed with the knowledge on how to create\, action and analyse your own marketing plan. \nKey takeaways: \n\nUnderstanding Your Audience – A look at the mindset behind your ideal client / audience and utilising this for your marketing plan\nCreating Your Marketing Plan – A step-by-step guide to creating a 12-month marketing calendar\nTo Outsource or not to Outsource – When and where you need to get external assistance\, plus more!
URL:https://marketing.com.au/event/marketing-for-your-small-business/
LOCATION:The Cowork Collective\, 421 Lygon Street\, Brunswick East\, Vic\, 3057\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Melbourne,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20181025T080000
DTEND;TZID=Australia/Melbourne:20181025T103000
DTSTAMP:20260420T000303
CREATED:20181019T022504Z
LAST-MODIFIED:20201002T061122Z
UID:12481-1540454400-1540463400@marketing.com.au
SUMMARY:How Marketers Can Maximise Productivity and Focus
DESCRIPTION:Does you ‘to do’ list never seem to reduce? Do you think that there is a better way that can help you focus on what matters most and consistently be productive? Then this is the event for you. You will hear from a productivity expert on how they keep their priorities straight and how you can keep your priorities straight and stay efficient\, you will also hear from marketers about their personal experiences.
URL:https://marketing.com.au/event/how-marketers-can-maximise-productivity-and-focus-2/
LOCATION:The Backlot Studios\, 65 Haig Street\, Southbank\, VIC\, 3006\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Market Research,Marketing,Melbourne,Workshop
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20181023
DTEND;VALUE=DATE:20181026
DTSTAMP:20260420T000303
CREATED:20180816T080516Z
LAST-MODIFIED:20180816T080516Z
UID:12146-1540252800-1540511999@marketing.com.au
SUMMARY:11th Social Media for Gov Summit
DESCRIPTION:The 11th Social Media for Government Summit explores new strategies and best practices for utilising the power of social media and making informed digital decisions. Government departments\, agencies and local councils can learn how to harness social media’s unprecedented reach as a means to communicate directly with stakeholders\, inform citizens about current affairs and win influence.
URL:https://marketing.com.au/event/11th-social-media-for-gov-summit/
LOCATION:Rendezvous Melbourne\, 328 Flinders Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Market Research,Marketing,Melbourne,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20181018
DTEND;VALUE=DATE:20181019
DTSTAMP:20260420T000303
CREATED:20180920T043236Z
LAST-MODIFIED:20180920T043236Z
UID:12358-1539820800-1539907199@marketing.com.au
SUMMARY:Advancing Analytics 2018
DESCRIPTION:The 2018 Advancing Analytics Conference explores the interconnection of data and analytics for greater knowledge of new analytic possibilities and positive business benefits. Attend this event to learn the latest in technology and analytics techniques\, understand the business and ethical impact of analytics\, and gain inspiration from global data for good initiatives.
URL:https://marketing.com.au/event/advancing-analytics-2018/
LOCATION:Bayview Eden\, 6 Queens Road\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Market Research,Melbourne,Presentation,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20181012
DTEND;VALUE=DATE:20181013
DTSTAMP:20260420T000303
CREATED:20180827T111819Z
LAST-MODIFIED:20201002T005729Z
UID:12207-1539302400-1539388799@marketing.com.au
SUMMARY:Click Engage Convert
DESCRIPTION:This event will focus on taking a strategic approach to digital marketing\, exploring the opportunities and highlighting best-practice approaches to build online presence and effectiveness. \nSome of the topics that will be covered are social media\, email marketing\, messenger marketing\, video marketing\, content creation\, SEO\, website optimisation plus much more. \nSpeakers include: \n\nJinal Mehta\, Google\nLoren Bartley\, Facebook Ad Specialist\nJessika Phillips\, Relationship Marketing Expert\nHunter Boyle\, Growth & Optimisation Specialist\nKate Toon\, SEO & Copywriting Expert\nBen Amos\, Video Strategis6\, plus more
URL:https://marketing.com.au/event/click-engage-convert/
LOCATION:National Australia Bank\, 700 Bourke Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Melbourne,Presentation,SEO,Social Media,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20181011T070000
DTEND;TZID=Australia/Melbourne:20181011T083000
DTSTAMP:20260420T000303
CREATED:20180816T085255Z
LAST-MODIFIED:20180816T085255Z
UID:12149-1539241200-1539246600@marketing.com.au
SUMMARY:Master Your Marketing
DESCRIPTION:This event is a Business education workshop it has a focus on helping you become more profitable. At the event you will receive a workbook on a key topic and learn the best strategies and an action plan to implement! You’ll find like-minded business owners who want to get ahead and believe in the power of helping each other to get there.
URL:https://marketing.com.au/event/master-your-marketing/
LOCATION:The Substation\, 1 Market street\, Newport\, VIC\, 3015\, Australia
CATEGORIES:All Event Locations,All Event Topics,Content Marketing,Market Research,Marketing,Melbourne,Social Media,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180912T080000
DTEND;TZID=Australia/Melbourne:20180912T103000
DTSTAMP:20260420T000303
CREATED:20180827T091943Z
LAST-MODIFIED:20180827T091943Z
UID:12202-1536739200-1536748200@marketing.com.au
SUMMARY:Behind The Scenes: Digital Media Outcomes
DESCRIPTION:As there are so many different opportunities on where and how to place your media and what to spend\, it can get hard to ensure your media spend stays fresh\, engages your audience and also generates the best ROI. At this event you will examine the most effective ways that marketers are finding their audience\, selecting channels and measuring media success. This can be advertising across different platforms\, such as Facebook\, Google\, Spotify\, YouTube or something else. You will explore how to re-invigorate your media activity to ensure your messages are fresh and attract attention.
URL:https://marketing.com.au/event/behind-the-scenes-digital-media-outcomes/
LOCATION:The Angliss Conference Centre\, Level 5\, 555 La Trobe Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Melbourne,Social Media,Workshop
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180906
DTEND;VALUE=DATE:20180907
DTSTAMP:20260420T000303
CREATED:20180712T051659Z
LAST-MODIFIED:20201002T015120Z
UID:11989-1536192000-1536278399@marketing.com.au
SUMMARY:Digital Marketing Masterclass - Melbourne
DESCRIPTION:This workshop has been designed to show senior management from B2C brands how they can use the latest digital marketing tools and techniques to generate new business and retain loyal customers. Some areas that will be discussed are data management\, content marketing\, mobile marketing and programmatic advertising. You will hear from digital experts during a brief initial presentation\, before moving to a more in-depth consultation during the round-table discussions.
URL:https://marketing.com.au/event/digital-marketing-masterclass-melbourne-3/
LOCATION:Karstens Melbourne\, 123 Queen Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Market Research,Marketing,Melbourne,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180815T080000
DTEND;TZID=Australia/Melbourne:20180815T103000
DTSTAMP:20260420T000303
CREATED:20180723T123404Z
LAST-MODIFIED:20180723T123404Z
UID:12026-1534320000-1534329000@marketing.com.au
SUMMARY:Content Marketing: Shifts\, Trends & Results - Melbourne
DESCRIPTION:Digital content for business is extremely vital for your organisation\, however with change continually occurring within audiences\, content consumption and platforms used. It’s vital that the way content is created\, distributed\, measured and reuses is reviewed regularly to ensure it leverages the current opportunities available. \nThis event will explore the latest digital content methods and tactics working for marketers both internationally and locally. The speakers will share the content they are creating\, how they are distributing it and what’s working for them. They’ll talk about the reasons motivating their content generation\, how they choose a channel\, the measurement they use and what a good result looks like. \nWe are excited to be joined by Ashley Ward international digital marketing expert from SEM Rush who will be in Australia from the USA for this event.
URL:https://marketing.com.au/event/content-marketing-shifts-trends-results-melbourne/
LOCATION:The Angliss Conference Centre\, Level 5\, 555 La Trobe Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Melbourne,Workshop
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180725
DTEND;VALUE=DATE:20180726
DTSTAMP:20260420T000303
CREATED:20180625T132646Z
LAST-MODIFIED:20180625T132646Z
UID:11836-1532476800-1532563199@marketing.com.au
SUMMARY:Social Media and Marketing
DESCRIPTION:Social media has as a very large impact on ensuring that you have sustained customer connections\, in the Retail Industry\, it is no exception. This workshop has been designed to marketers who need some guidance on how to use the social media drivers. You will be given an update on the essentials in social media and you will be looking into the different tools and techniques underpinning social media.
URL:https://marketing.com.au/event/social-media-and-marketing/
LOCATION:Australian Retailers Association\, Level 1\, 112 Wellington Parade\, East Melbourne\, VIC\, 3002\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Melbourne,Presentation,Social Media,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180725
DTEND;VALUE=DATE:20180726
DTSTAMP:20260420T000303
CREATED:20180514T155130Z
LAST-MODIFIED:20180514T155130Z
UID:11630-1532476800-1532563199@marketing.com.au
SUMMARY:Future Customer Experience and Marketing Forum with AI
DESCRIPTION:Social marketing is a a whole new challenge for those who work in retail\, the reason for this is because their networks because a one click path to purchase. Remaining up to speed with trends\, platforms and most effective strategies to drive engagement and sales is challenging. \nThis practical fundamental workshop is suited to marketers needing sound guidance on how to use the social media. It first updates on the essentials of success in social media\, then investigates the tools and techniques underpinning social engagement. \nThe workshop covers: \n\nIdentifying the essentials of social media success\nAnalysing networks\, conversations and influencers to define a strategy\nCreating a content distribution strategy to build brand personality and loyalty\nOptimising tools for scheduling\, automation and measuring performance
URL:https://marketing.com.au/event/future-customer-experience-and-marketing-forum-with-ai/
LOCATION:Australian Retailers Association\, Level 1\, 112 Wellington Parade\, East Melbourne\, VIC\, 3002\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Melbourne,Presentation,Social Media,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180705T180000
DTEND;TZID=Australia/Melbourne:20180705T200000
DTSTAMP:20260420T000303
CREATED:20180625T102534Z
LAST-MODIFIED:20180625T102534Z
UID:11832-1530813600-1530820800@marketing.com.au
SUMMARY:Tech Talk: Elevating Your Digital Presence with SEO & Analytics - Melbourne
DESCRIPTION:At this event you will hear from Jay Mahoney\, Managing Director\, Australia & New Zealand from Siteimprove\, he will be discussing the Insights into Australian SEO benchmark results
URL:https://marketing.com.au/event/tech-talk-elevating-your-digital-presence-with-seo-analytics-melbourne/
LOCATION:Academy Xi – Melbourne\, Level 3\, 45 Exhibition Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Melbourne,SEO,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180627T100000
DTEND;TZID=Australia/Melbourne:20180627T120000
DTSTAMP:20260420T000303
CREATED:20180612T060822Z
LAST-MODIFIED:20201002T005038Z
UID:11761-1530093600-1530100800@marketing.com.au
SUMMARY:LinkedIn Marketing: Build Your Brand & Create Business Opportunities
DESCRIPTION:With LinkedIn being such a fast growing platform for social media\, it is a perfect marketing channel for building both brand awareness and also creating your company’s brand. Attendance at this event will show you how to develop and implement clever LinkedIn marketing strategies to help get your brand in front of the right audience.
URL:https://marketing.com.au/event/linkedin-marketing-build-your-brand-create-business-opportunities/
LOCATION:Clifton Melbourne\, Level 1\, 440 Collins Street\, Melbourne\, Victoria\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Marketing,Melbourne,Social Media,Workshop
END:VEVENT
END:VCALENDAR